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The 8 Best Bikini Brands for Style and Comfort, Per Byrdie Editors and Stylists
Finding your perfect suit online has never been easier.
Byrdie
Shopping online for a bikini can feel like playing the lottery—you never know what could happen. There’s a decent chance it flops; only a few are winners. Jokes aside, there are a few things to look for when shopping for a swimsuit: quality fabrics, chic designs, and, perhaps most importantly, generous return policies so you can feel more confident about your selections. Whether you’re a skilled surfer or prefer to lie poolside with your beverage of choice, now’s the time to stock up on cute bikinis.
We conducted lots of research to find the best bikinis and then evaluated and tested standouts based on fabric quality, design, return policy, size range, and overall value. We considered all body shapes and sizes, too, to ensure there were options for both small busts and large busts. After consulting with two stylists and a fashion expert, we narrowed our choices to land on these top bikini brands.
Top Picks
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Best Mix and Match: Bydee Swim
Bydee Swim Cyprus Top and Florence Bottom
Return Policy: Store credit | Shipping Policy: Free on orders over $199| Size Range: XS-2XL
There’s something about mixing and matching bikini tops and bottoms—each different combo feels brand new. That’s what I love about Bydee Swim’s bikinis. Not only are the patterns striking and vibrant (which makes sense given that a different exotic beach location inspires each one), but they’re also available in various cuts, shapes, and iterations that support and flatter all body types. There are high-waisted options, stringy thongs, and mid-rise fits for bottoms. And for tops, you can choose between classic triangles, supportive cups, and so much more. Every top and bottom comes in the same 15 patterns, so you can pick a few styles in the same pattern and have bikinis for days. Or you could narrow down a bikini style that suits you and buy it in all the colors—the choice is yours.
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Caitlyn Martyn, associate editor: “These swimsuits are so well made. I wore a Bydee bikini on vacation in Italy and really put it through the wringer; I wore it to jump off a boat, swam through rocky reefs, and even hung it dry on my balcony in the strong Southern Italian sun. It never exposed me, slipped off, or faded in the sun. It still looks exactly as it did right out of the box.”
Best Fashion-Forward: Frankie’s Bikinis
Frankie’s Bikinis Bella Hadid Springtime Top and Dove Bottom
Return Policy: Within 30 days | Shipping Policy: Free shipping| Size Range: XS-2XL
This line originated in Malibu and is a staple of California style. We love it for women who want to show off what their mamas gave them, especially their bums, since the brand is known for cheeky bottoms. Style expert De Anne Combs says that the designs are very sexy and form-fitting, yet are very fashion-forward. Every year, the brand drops exclusive celebrity and brand collabs, the latest being with Bella Hadid. This collection features denim, gingham, and unique silhouettes you won’t find anywhere else.
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Shauna Beni-Haynes, senior editor: “I get so many compliments from strangers whenever I wear my Frankie’s Bikinis, and I love how versatile they are. The Springtime Bikini Top has a flattering halter style paired with denim shorts or jeans, cowboy boots, and a hat for a full western look, or a billowy white maxi skirt for a coastal vibe.”
Best Trendy: White Fox
White Fox La Pelosa Bikini Top and Shore Line Bottoms
Return Policy: Store credit | Shipping Policy: Free shipping for orders over $100 | Size Range: XS-XL
I love the flirty, fashion-forward designs that White Fox offers. Every option is unlike anything else I’ve seen on the market; picture the types of bikinis you see on Love Island contestants and options with a laid-back surfer style—there’s truly something for everyone. Plus, the brand offers each style in a few different colorways (single color, bright patterns, florals, etc.) and sometimes matching cover-ups (skirts, dresses, tops, etc.). It’s definitely more fast-fashion-y than other options I usually recommend, but sometimes you just want a trendy bikini to wear on vacation, ya know.
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Caitlyn Martyn, associate editor: “My favorite is this brown bikini with an almost gold undertone when it hits the light. It has a thin, adjustable shoulder strap on both sides, a bust underwire, ruched detailing (that gives it some pretty shape, IMO), and a back clasp closure. When paired with the Shore Line bottoms, you have yourself a sexy but comfortable bikini ready for anything.”
Best for All Body Types: Abercrombie
Abercrombie Ruched Underwire Bikini Top and Ruched-Side Mid Rise Moderate Bottom
Return Policy: Within 30 days | Shipping Policy: $7 shipping | Size Range: 2XS-XL
Abercrombie is where it’s at for high-quality clothing and swimwear at an affordable price for all body types. The fabric is sturdy, and the styles fit right, which can’t be said about other brands at the same price point. The sizing is reliable and consistent, so you can shop without thinking twice once you know what works for you. The brand offers colors and patterns that keep up with current trends while remaining true to their classic universal style.
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Lauren Pardee, senior editor: “I love the Ruched Underwire Bikini Top because it’s super supportive and it has adjustable straps. It has underlined cups that actually stay in place and a back hook that holds right. The matching bottoms cover me moderately and sport a flattering high-leg cut, which is nice on my long legs.”
Most Comfortable: Hunza G
Hunza G Xandra Bikini
Return Policy: Within 45 days | Shipping Policy: Free shipping for orders over $250 | Size Range: OS
Bikinis often get a bad rep as far as comfort is concerned. But this one is magic. It’s designed to be one size fits all, so the fabric is stretchy, breathable, and flatters all bodies. The styles are somewhat conservative and straightforward, so if you’d like to keep the goods covered while still feeling sexy, you will love Hunza G’s range. I love that I can wear it even on bloated days (here’s to you, luteal phase) or when I’ve eaten a big beach lunch without feeling like I’m testing the limits of a teeny bikini. The colors also can’t be beaten.
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Caitlyn Martyn, associate editor: “I feel so confident and comfortable swimming and lounging around in front of everyone—parents, future in-laws, friends, etc., even during bloated days or after a big lunch of fries and a lobster roll. Plus, the colors are incredible.”
Best Classic: Los Angeles Apparel
Los Angeles Apparel Halter String Bikini Top and String Bikini Bottom
Return Policy: Within 30 days | Shipping Policy: Free on orders $100+ | Size Range: XS-XL
This is a favorite of ours for both clothing and swimwear, as they offer quality products at an affordable price. If you’re partial to a classic bikini silhouette, you’ll love Los Angeles Apparel. They’re comfortable, stylish, and hold up well even after multiple washes. They’re constructed with sturdy fabric, and even the lighter shades are opaque (never see-through). We trust we’ll stay covered during a beach or pool day, as they have a perfect, true-to-size fit that doesn’t slide around. Oh, and they have a ton of non-thong styles, which is hard to come by nowadays.
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Shannon Stubbs, writer: “I’ve tried a couple options from the brand, but my favorite by far is the Héloise bikini. It can be worn strapless or as a halter top, which are two silhouettes I absolutely love for a bathing suit. I never have to adjust it or pull it up (even when walking around all day). The bottoms cover me pretty well and I get compliments every time I wear it. It’s a go-to when I want to look cute at the beach.”
Best Colors: LSpace
LSpace Zella Bikini Top and Nora Bikini Bottom
Return Policy: Within 30 days | Shipping Policy: Free| Size Range: XS-XL
Featuring vibrant colors and a variety of tops and bottoms, LSpace is a destination for bikinis. The brand uses high-quality fabric, which is reflected in the cost, but it is worth it, and you’ll feel the difference on your skin. We appreciate how LSpace offers different coverage options so you can show as much or as little skin as you please, and many of the bikini top styles even go up to a DD cup.
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Jasmine Phillips, social media editor: “ The fabric holds up really well over time and I can see them lasting me for summers to come. From the first time I wore this bathing suit, I received so many compliments in person and through my Instagram comments when I posted a photo wearing it online. Even the brand’s one-pieces are sleek, comfortable, and chic.”
Best Petite: Mikoh
Mikoh Suzu Top and Uvita Bottom
Return Policy: Within 21 days | Shipping Policy: Freeover $350 | Size Range: XS-XL
Let’s be real—finding a swimsuit you feel confident and comfortable in is no easy feat. It can make things much harder if you’re on the petite side or pretty flat-chested. Luckily, this suit beautifully complements those body types. It gives your boobs a gorgeous boost and sits comfortably on the body. The higher-rise bottoms elongate those on the shorter side, and I think the knots add a fun flair. This suit is sexy, and the higher-cut is ultra-flattering.
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Amanda Rosenthal, writer: “This isn’t something I would wear on a family vacation, but it’s the perfect suit for a romantic getaway, girls trip, or when you want to get a good tan. Plus, the material is such great quality (and highly durable)!”
What to Look for in a Bikini Brand
- Material: No matter your silhouette, most swimsuits are made out of a nylon and spandex blend—and it’s a good thing. That combination provides enough four-way stretch to accommodate all sorts of movement (from swimming to surfing) and allows the garment to be washed over and over. If sustainability is important to you, shop for swimsuits made out of recycled materials.
- Fit: Whether you prefer to wear teeny tiny string bikinis or full-coverage one-pieces, you should feel confident and comfortable in your swimwear. That could mean fun body-shaping details, like ruching on the bottoms or ruffles on the top. That could also mean getting creative about the styles you choose so that they can fit your body, a la a tie-back or adjustable straps.
- Shipping and Returns: Bikini return policies range from seven to 60 days, depending on the brand. Sometimes returns are free, sometimes they incur a restocking or shipping fee. Before adding to cart, be sure to glance at a brand’s shipping and return policies.
How We Tested Bikini Brands
We believe in using the products we recommend, so we prioritize testing them in real-life settings and our NY-based lab.
- Methodology: Bikinis were tested at home in our everyday lives. Each one was tested on a range of body types.
- Factors Considered: Fabric, fit, adjustability, sustainability, return policy, overall value, and comfort.
Meet Our Experts
We reached out to the following experts for their guidance on the best bikini brands:
- De Anne Combs is a fashion expert and founder of La Peony.
- Dina Cerchione is a television fashion stylist.
Why Trust Byrdie
Caitlyn Martyn is an associate editor at Byrdie, where she covers all things beauty and style. For this story, she and her colleagues tested bikinis over the course of several weeks (or longer!) to narrow down the best ones.
Source URL: https://www.byrdie.com/best-bikini-brands-11731308