When I was chatting with Charlotte Tilbury earlier this year (brag) about her holiday collection, she made an amazing point: Beauty products weren’t always a go-to present around the holiday season, but now they’re sort of… everything.

I will never forget the feeling of going Black Friday shopping circa 2013. It would be pitch black outside, and with our grande half-sweet peppermint mochas in hand my sister and I would beeline to Ulta. I was in it for the sets, and the glam destination was *guaranteed* to have the sets.

Today, I get just as much of a thrill scrolling through the retailer’s website during the holiday season. I’m not going to say we’ve reached peak beauty gifting era—if only because I want to believe there are plenty of highlighters under the tree to come. But we are in a golden age. Keep reading to discover Ulta’s best gift set offerings of the year, from makeup to skincare and even some fragrance favorites.

Lancome Lash Idôle Flutter Mascara & Lip Makeup Holiday 2025 Gift Set

Some of the best beauty gift sets let you be a little practical while still having fun. Lash Idôle Flutter Extension is such a good mascara—and we all need a good mascara!—while the brand’s new Le Curler is another lash must-have. And then… you also get a baby pink Juicy Tubes in Creamsicle (a creamy, milky pale pink) to make all your Y2K makeup dreams come true.

Ulta Beauty x Mini Brands Advent Calendar

Here’s the thing… there isn’t actual makeup in this box. But it’s fun and cute! Exactly what a present should be. Ulta’s Mini Brands calendar features 25 days of tiny surprise beauty product replicas… plus a $15 off $50 voucher so you can stock up on real-life, full-size products of your choice.

Polite Society Petite & Popular 6 Piece Discovery Set

Another major gift set perk: being able to try a bunch of brand superstars at once. These minis are easy to toss in your purse, or you can just pack the whole bag if you’re in a rush. The set contains everything you need (plumping lip gloss, mascara, glossy lip balm, setting powder, blush) for a simple—but obviously stunning—look.

TonyMoly Head to Toe Superstars Mask Set

A whole day of holiday masking at a stocking stuffer price. How very nice! Alongside two beloved face masks, TonyMoly threw in a festive hand mask and foot mask so you can feel replenished from literal head to toe.

Miu Miu Miutine Eau de Parfum Discovery Set

Miu Miu released their warm floral gourmand Miutine Eau de Parfum this year, and if you haven’t tried it… now is the time! Plus, thanks to this discovery set, you’ll get one for your Miu Miu girl bestie as well. Miutine features a blend of wild strawberry, vanilla, and brown sugar notes, grounded by gardenia. The bottle is also so cute, made even more adorable with this mini version.

Ulta Beauty Stunning Scents of the Season

Or… if you don’t feel like committing to one fragrance… why not grab one of Ulta’s expertly curated discovery sets? This one has samples of a ton of favorites (I’m a big fan of Tory Burch’s Sublime and Clinique Happy is always a classic), plus a $15 Ulta gift card that can go toward a bottle of your choice or anything else you’ve been eyeing.

Briogeo Healthy Hair Delights Gift Set

Another “come for the go-to, stay for the extras” situation, this set includes a little bottle of Briogeo’s excellent rosemary Pre-Wash Oil, which you can use before showering or overnight to soothe and balance your dry scalp and strands. Gently get rid of all that flakiness with their Micro-Exfoliating Shampoo, and bring the Deep Conditioning Mask with you on your next vacation. I hate to tell you this, but the water will be hard and do absolutely nothing for your hair.

Charlotte Tilbury Pillow Talk Dreams Come True

Let’s get gifting, darling. For the Pillow Talk lover in your life (there are at least a few), this set includes 14 full-size products in a pretty velvet case with a mirror. It would be nice to get the whole thing as a gift, but you could also buy it yourself and dole out the products to loved ones while keeping a couple for yourself. Practical!

Oak Essentials x Jenni Kayne Advent Calendar

We’re getting fancy here, and I love it. This Oak Essentials and Jenni Kayne Advent Calendar includes indulgent skin and body care picks, plus a few luxe cashmere accessories. ‘Tis the season for luxe cashmere accessories!! And taking care of yourself, obviously—self care is very important this time of year.

Essie Gel Couture Gel Couture Holiday Gift Set

What does your winter manicure lineup look like this year? If you’re not sure, “Winter Frost” is a nice vibe to go for. This long-wearing Essie polish duo features a wintery bright white shade and a glazed chrome to finish things off.