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iCaur: Defender-fighting brand from Chery launches in 2027 with V27 SUV
► iCaur brand to launch in UK in 2027
► New V27 SUV is the first car to launch
► It’s part of the wider Chery group
No, not iCar – iCaur. This is the latest brand from China confirmed to launch in the UK, arriving in the first few months of 2027 with the V27 SUV.
iCaur is a chunky, SUV-flavoured brand from the wider Chery International group – and its V27 SUV certainly reminds us of something that rhymes with ‘hand over.’ iCaur says that the UK is ‘a natural home’ for it, because ‘British drivers have long appreciated cars with presence.’
The V27 SUV, then, is a range extender 4×4 with rather obvious design inspiration and a boxy footprint. We’ll have to find out more for confirmed European and UK specifications, but it is available in other markets with a 1.5-litre petrol engine and an electric motor with varying power outputs depending on the market it’s sold in.
iCaur says the V27’s interior offer a lot of space and includes plenty of physical controls as well as the latest tech. We’ll have to hang on to see more.
Chery International is keen to point out that the iCaur brand has some development time in the UK, with its R&D centre based at the Millbrook Proving Ground in Bedfordshire. iCaur says the V27 will be ‘further refined for UK roads’ at this facility.
iCaur says the V27’s specs will be confirmed over the next few months, ready for the brand to open its doors in the first few months of 2027.
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