Brabus Partners With AB Yachts To Launch Its First High-Performance Yacht Lineup

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German design house Brabus has joined forces with Italian shipbuilder AB Yachts to launch a new high-performance yacht lineup

The inaugural co-designed vessel will make its global debut at the Monaco Yacht Show in September 2026

The partnership fuses Brabus’ bespoke design language with AB Yachts’ lightweight composite construction and waterjet propulsion

German design house Brabus has officially announced a new partnership with Italian shipbuilder AB Yachts to release its first high-performance yacht lineup. Co-designed by both marques, the inaugural vessel will make its global debut at the Monaco Yacht Show in late September.

Expanding Brabus’ marine portfolio alongside existing partners Axopar and Sunreef Yachts, the new collaboration merges the German brand’s signature “One-Second-Wow” design ethos with AB Yachts’ high-speed vessel engineering. The co-designed luxury yachts will incorporate AB Yachts’ expertise in aerospace-inspired lightweight composite structures, specialized hull forms, and waterjet propulsion systems—technology capable of propelling select AB Yachts models up to 60 knots.

Translating supercar aesthetics to the water, Brabus will apply its distinct visual identity across exterior profiles, custom color palettes, bespoke furniture, upholstery, and tailored interior finishes. According to Brabus CEO Constantin Buschmann and Next Yacht Group Deputy Chairman Giorgio Mattei, the partnership aims to challenge traditional yachting boundaries through shared innovation, performance, and aggressive design.

The first Brabus x AB Yachts vessel will officially premiere at the Monaco Yacht Show from September 23 to 26, 2026, with a second co-designed model scheduled for a 2027 premiere.

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Joyce Li

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Joyce Li

Joyce Li

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For over half a decade, Joyce Li has served as an Editor on Hypebeast’s global team, leveraging profound industry insights to capture the zeitgeist. Through her editorial lens, she anticipates emerging trends while dedicating her platform to spotlighting those making the greatest impact on culture today. A storyteller first and foremost, she examines the cross-pollination of fashion, footwear, art, music, and sports. This intersectional approach has led to compelling interviews with industry-defining figures like LeBron James, Pharrell Williams, Tom Brady, NIGO, A$AP Rocky, KAWS, and more.

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Summary

German design house Brabus has joined forces with Italian shipbuilder AB Yachts to launch a new high-performance yacht lineup

The inaugural co-designed vessel will make its global debut at the Monaco Yacht Show in September 2026

The partnership fuses Brabus’ bespoke design language with AB Yachts’ lightweight composite construction and waterjet propulsion

German design house Brabus has officially announced a new partnership with Italian shipbuilder AB Yachts to release its first high-performance yacht lineup. Co-designed by both marques, the inaugural vessel will make its global debut at the Monaco Yacht Show in late September.

Expanding Brabus’ marine portfolio alongside existing partners Axopar and Sunreef Yachts, the new collaboration merges the German brand’s signature “One-Second-Wow” design ethos with AB Yachts’ high-speed vessel engineering. The co-designed luxury yachts will incorporate AB Yachts’ expertise in aerospace-inspired lightweight composite structures, specialized hull forms, and waterjet propulsion systems—technology capable of propelling select AB Yachts models up to 60 knots.

Translating supercar aesthetics to the water, Brabus will apply its distinct visual identity across exterior profiles, custom color palettes, bespoke furniture, upholstery, and tailored interior finishes. According to Brabus CEO Constantin Buschmann and Next Yacht Group Deputy Chairman Giorgio Mattei, the partnership aims to challenge traditional yachting boundaries through shared innovation, performance, and aggressive design.

The first Brabus x AB Yachts vessel will officially premiere at the Monaco Yacht Show from September 23 to 26, 2026, with a second co-designed model scheduled for a 2027 premiere.

Read Full Article

Text By

Joyce Li

Share this article
Joyce Li

Joyce Li

Editor

For over half a decade, Joyce Li has served as an Editor on Hypebeast’s global team, leveraging profound industry insights to capture the zeitgeist. Through her editorial lens, she anticipates emerging trends while dedicating her platform to spotlighting those making the greatest impact on culture today. A storyteller first and foremost, she examines the cross-pollination of fashion, footwear, art, music, and sports. This intersectional approach has led to compelling interviews with industry-defining figures like LeBron James, Pharrell Williams, Tom Brady, NIGO, A$AP Rocky, KAWS, and more.

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Joyce Li

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Summary

German design house Brabus has joined forces with Italian shipbuilder AB Yachts to launch a new high-performance yacht lineup

The inaugural co-designed vessel will make its global debut at the Monaco Yacht Show in September 2026

The partnership fuses Brabus’ bespoke design language with AB Yachts’ lightweight composite construction and waterjet propulsion

German design house Brabus has officially announced a new partnership with Italian shipbuilder AB Yachts to release its first high-performance yacht lineup. Co-designed by both marques, the inaugural vessel will make its global debut at the Monaco Yacht Show in late September.

Expanding Brabus’ marine portfolio alongside existing partners Axopar and Sunreef Yachts, the new collaboration merges the German brand’s signature “One-Second-Wow” design ethos with AB Yachts’ high-speed vessel engineering. The co-designed luxury yachts will incorporate AB Yachts’ expertise in aerospace-inspired lightweight composite structures, specialized hull forms, and waterjet propulsion systems—technology capable of propelling select AB Yachts models up to 60 knots.

Translating supercar aesthetics to the water, Brabus will apply its distinct visual identity across exterior profiles, custom color palettes, bespoke furniture, upholstery, and tailored interior finishes. According to Brabus CEO Constantin Buschmann and Next Yacht Group Deputy Chairman Giorgio Mattei, the partnership aims to challenge traditional yachting boundaries through shared innovation, performance, and aggressive design.

The first Brabus x AB Yachts vessel will officially premiere at the Monaco Yacht Show from September 23 to 26, 2026, with a second co-designed model scheduled for a 2027 premiere.

Read Full Article

Text By

Joyce Li

Share this article
Joyce Li

Joyce Li

Editor

For over half a decade, Joyce Li has served as an Editor on Hypebeast’s global team, leveraging profound industry insights to capture the zeitgeist. Through her editorial lens, she anticipates emerging trends while dedicating her platform to spotlighting those making the greatest impact on culture today. A storyteller first and foremost, she examines the cross-pollination of fashion, footwear, art, music, and sports. This intersectional approach has led to compelling interviews with industry-defining figures like LeBron James, Pharrell Williams, Tom Brady, NIGO, A$AP Rocky, KAWS, and more.

Automotive


971

0 Comments

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Automotive

Automotive


971

0 Comments

Save

Summary

German design house Brabus has joined forces with Italian shipbuilder AB Yachts to launch a new high-performance yacht lineup

The inaugural co-designed vessel will make its global debut at the Monaco Yacht Show in September 2026

The partnership fuses Brabus’ bespoke design language with AB Yachts’ lightweight composite construction and waterjet propulsion

German design house Brabus has officially announced a new partnership with Italian shipbuilder AB Yachts to release its first high-performance yacht lineup. Co-designed by both marques, the inaugural vessel will make its global debut at the Monaco Yacht Show in late September.

Expanding Brabus’ marine portfolio alongside existing partners Axopar and Sunreef Yachts, the new collaboration merges the German brand’s signature “One-Second-Wow” design ethos with AB Yachts’ high-speed vessel engineering. The co-designed luxury yachts will incorporate AB Yachts’ expertise in aerospace-inspired lightweight composite structures, specialized hull forms, and waterjet propulsion systems—technology capable of propelling select AB Yachts models up to 60 knots.

Translating supercar aesthetics to the water, Brabus will apply its distinct visual identity across exterior profiles, custom color palettes, bespoke furniture, upholstery, and tailored interior finishes. According to Brabus CEO Constantin Buschmann and Next Yacht Group Deputy Chairman Giorgio Mattei, the partnership aims to challenge traditional yachting boundaries through shared innovation, performance, and aggressive design.

The first Brabus x AB Yachts vessel will officially premiere at the Monaco Yacht Show from September 23 to 26, 2026, with a second co-designed model scheduled for a 2027 premiere.

Read Full Article

Text By

Joyce Li

Share this article

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