Parisians “Egg-Scape” Into Music With Kozy Café x OPPO Enco Air5s Brunch Collab

OPPO has taken edible brand partnerships to the ‘egg-streme’ by launching its new earbuds, the OPPO Enco Air5s, at Kozy South Pigalle in Paris’s 7th arrondissement. The earbuds, with their egg-shaped charging case, were the stars of a three-day takeover that saw diners sample beautiful brunches and brilliant beats.

For the launch, OPPO completely transformed Kozy South Pigalle into a fully co-branded space, blending the aesthetic of the OPPO Enco Air5s charging case with the famous Parisian egg-brunch hotspot. The collaboration seamlessly fused the power of music and food into one “egg-cellent” sensory experience.

Diners were treated to an exclusive collaboration menu — the “Egg-scape Édition Limitée.” It featured brunch items like Bass Drop Eggs Benedict, Peace & Fluff Pancakes, and a Coco Matcha Chill Frappe. Every dish was designed to pair perfectly with both the earbuds and an exclusive event playlist, “The Egg-scape,” curated by London-based DJ and producer Fab Campbell. Featuring euphoric house, percussive beats, and vocal-driven tracks, the playlist showcased the power of the OPPO Enco Air5s’s 12mm dynamic drivers and Sound Master EQ.

All visitors were able to experience the new OPPO Enco Air5s and their real-time adaptive noise cancellation tech, allowing young trendsetters to block out the bustling city and fully immerse themselves in great food and crisp beats. This pop-up brought a whole new live experience to product trials, proving that one can truly “Egg-scape the noise, and immerse yourself into the music” and brunch simultaneously. OPPO is tapping directly into the Gen Z lifestyle and trends, redefining how young creators and music lovers experience tech in their daily lives.