‘Never go on social media’ – How top teams try to ensure fans’ wild Tour de France fever doesn’t keep their star riders awake at night

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‘Never go on social media’ – How top teams try to ensure fans’ wild Tour de France fever doesn’t keep their star riders awake at night

Bruno Armirail at the 2025 Tour de France(Image credit: Getty Images)

When Lenny Martinez was asked over the winter what advice he’d give compatriot Paul Seixas about how to handle a sharply increasing weight of expectations this year – and now in the Tour de France – he barely had to think twice.

“I’d tell him not to listen too much or too hard to what the outside world is saying,” the Bahrain Victorious racer said. “Never go on social media and start reading what the people are saying; think about yourself and what you like as a racer; don’t get hung up about things.

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Alasdair Fotheringham

Alasdair Fotheringham has been reporting on cycling since 1991. He has covered every Tour de France since 1992 bar one, as well as numerous other bike races of all shapes and sizes, ranging from the Olympic Games in 2008 to the now sadly defunct Subida a Urkiola hill climb in Spain. As well as working for Cyclingnews, he has also written for The Independent,  The Guardian,  ProCycling, The Express and Reuters.

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‘Never go on social media’ – How top teams try to ensure fans’ wild Tour de France fever doesn’t keep their star riders awake at night

Bruno Armirail at the 2025 Tour de France(Image credit: Getty Images)

When Lenny Martinez was asked over the winter what advice he’d give compatriot Paul Seixas about how to handle a sharply increasing weight of expectations this year – and now in the Tour de France – he barely had to think twice.

“I’d tell him not to listen too much or too hard to what the outside world is saying,” the Bahrain Victorious racer said. “Never go on social media and start reading what the people are saying; think about yourself and what you like as a racer; don’t get hung up about things.

Latest Videos From
TOPICS
Alasdair Fotheringham

Alasdair Fotheringham has been reporting on cycling since 1991. He has covered every Tour de France since 1992 bar one, as well as numerous other bike races of all shapes and sizes, ranging from the Olympic Games in 2008 to the now sadly defunct Subida a Urkiola hill climb in Spain. As well as working for Cyclingnews, he has also written for The Independent,  The Guardian,  ProCycling, The Express and Reuters.

You must confirm your public display name before commenting

Please logout and then login again, you will then be prompted to enter your display name.

‘Never go on social media’ – How top teams try to ensure fans’ wild Tour de France fever doesn’t keep their star riders awake at night

When Lenny Martinez was asked over the winter what advice he’d give compatriot Paul Seixas about how to handle a sharply increasing weight of expectations this year – and now in the Tour de France – he barely had to think twice.

“I’d tell him not to listen too much or too hard to what the outside world is saying,” the Bahrain Victorious racer said. “Never go on social media and start reading what the people are saying; think about yourself and what you like as a racer; don’t get hung up about things.

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