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Our latest cover story on Tyshawn Jones goes deep on his skating career, his Louis Vuitton ambassadorship, and Hardies Land, the warehouse skatepark he opened in New Jersey before he even put in the plumbing. If you haven’t read it, start there. What follows is a different lens on the same subject: the business philosophy quietly running underneath all of it.
There’s a moment in Tyshawn Jones’s career that says everything about how he thinks. When he found out Supreme wasn’t paying its riders, he asked for money. When the deal eventually grew to $83,000 a month, he built three brands on the side. And then when the terms stopped making sense, he walked. By 27, the two-time Thrasher Skater of the Year had eight houses, a 12,000-square-foot skate HQ, and a portfolio of companies built to outlast his skating career. The kid from the Bronx didn’t just make it in skateboarding. He turned skateboarding into a business school.
Here are just a few things he’s learned.
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