The 2025–26 FIS Alpine World Cup season has delivered more than crystal globes and podium celebrations — it has also revealed the sport’s biggest financial winners. With prize money tracked across all disciplines through the final races in Lillehammer, the data shows that winning is where the big money is made. With nine victories in the 2025-26 season, Mikaela Shiffrin and Marco Odermatt lead the women’s and men’s rankings.
Team USA’s Shiffrin once again stands at the top of the women’s earnings list, collecting €615,167 ($725,433) throughout the season. Despite increasing depth in the women’s field, Shiffrin continues to set the standard across technical disciplines. With nine victories in the slalom discipline, Shiffrin earned a staggering €423,000 (or more than two thirds) of that prize money from these nine victories.
Behind her, Germany’s rising star Emma Aicher finished second with €387,265.50, while Austria’s Julia Scheib rounded out the top earners with €340,942. In terms of FIS points, Aicher and Shiffrin were head-to-head for the season title, however, in terms of prize money, Shiffrin sits ahead of the field by a mile. Switzerland’s tech specialist Camille Rast and Italy’s “Queen of Speed” Sofia Goggia complete the top five. New Zealand’s Alice Robinson continued her strong upward trajectory, placing sixth overall with nearly €284,000, while veteran American Lindsey Vonn finished eighth with €213,014 despite her devastating crash at the Olympics in early February.
Women’s Top 10 Earnings (2025–26)
- Mikaela Shiffrin (USA) – €615,167
- Emma Aicher (GER) – €387,265.50
- Julia Scheib (AUT) – €340,942
- Camille Rast (SUI) – €320,101
- Sofia Goggia (ITA) – €295,602
- Alice Robinson (NZL) – €283,962
- Laura Pirovano (ITA) – €236,179
- Lindsey Vonn (USA) – €213,014
- Paula Moltzan (USA) – €197,669
- Sara Hector (SWE) – €174,077
On the men’s side, the gap at the top is striking. Marco Odermatt once again leads both the sporting and financial rankings with a massive €741,254, ($874,430) — nearly double his closest rival. Like Shiffrin, Odermatt won nine races, but split his victories across three disciplines, with three Giant Slalom victories, two Super-G, and four Downhill.
His closest rival is Brazilian-Norwegian Lucas Pinheiro Braathen, who has delivered an incredible season for Team Brazil, winning the first of many podiums and medals for the South American nation and awarding him a total of €359,264 in price money. Switzerland’s Loïc Meillard is in close second with €317,325, while Norway’s Atle Lie McGrath, Timon Haugan, and Henrik Kristoffersen demonstrate Norway’s incredible depth with all three finishing inside the top ten. The highest American income earner was Ryan Cochran-Siegle, who earned €68,209.50.
Men’s Top 10 Earnings (2025–26)
- Marco Odermatt (SUI) – €741,254
- Lucas Pinheiro Braathen (BRA) – €359,264
- Loïc Meillard (SUI) – €317,325
- Atle Lie McGrath (NOR) – €306,019
- Franjo von Allmen (SUI) – €278,922
- Giovanni Franzoni (ITA) – €254,526
- Vincent Kriechmayr (AUT) – €247,205
- Dominik Paris (ITA) – €221,440
- Timon Haugan (NOR) – €218,043.50
- Henrik Kristoffersen (NOR) – €217,778
Alpine skiing has always been the FIS discipline where the most prize money is awarded, with a minimum of €54,709 ($64,515) awarded at each race for first place for the 2025-26 season. The International Ski and Snowboard Federation (FIS) stipulates that the Local Organizing Committee (LOC) of each race makes available at least €167,619 ($197,687) for prize money. This prize money is divided between the 30 best competitors. The record for the most prize money earned in one season is held by Mikaela Shiffrin, who earned a record-breaking CHF 964,200 (USD 1.04 million) in the 2022-23 season. The men’s record is held by Marco Odermatt, who managed to amass CHF 941,000 in the same season. FIS changed the currency for its prize money from Swiss Franks (CHF) to Euros (€) for the 2025-26 season.
Notably, FIS rules stipulate equal minimum prize money for men and women across all World Cup events, as part of the organization’s commitment to gender equality in FIS sports.
