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Vacation’s New Lip Balm Is like Cracking Into a Cold Cherry Pepsi
The two teamed up for a delicious collab.
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Vacation
Key Takeaways
- Vacation and Pepsi are teaming up to launch Wild Cherry Pepsi Tinted Lip Gel, a super-glossy SPF 30 lip balm.
- Flavored like Wild Cherry Pepsi, the balm was formulated with lip-loving ingredients and comes complete with a “crack-open” cap.
My lips are red like cherries in the spring, and there’s a good reason for that. It’s certainly not sun damage—I’ve just been sipping Wild Cherry Pepsi (not diet, sorry Addison) and applying it to my lips, too.
Though the SPF brand Vacation knows the power of a good resort or yacht moment, it’s important to find time to take a load off in our day-to-day lives. Sometimes that means cracking open a super cold soda, or applying a lip product that gives you the same satisfaction. This month, the brand is launching Wild Cherry Pepsi Tinted Lip Gel, a leisure-enhancing SPF 30 balm with a super glossy finish (they call it “freshly sipped shine”) and literal “crack-open” cap.
Ahead, discover everything there is to know about the new release, from its inspiration to its sun shielding powers.
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Vacation
The Inspiration
Lach Hall, co-founder of Vacation, tells Byrdie that the brand saw an opportunity to bring the sense of joy Pepsi is known for (the team is a longtime fan of the brand, but aren’t we all?) to the sun care aisle.
“With the Pepsi Wild Cherry lip gel, we’ve set out to create a product that protects as well as it performs, but also feels delightfully familiar, indulgent, and fun to use,” he explains. “Every element was designed to elevate a daily habit into something memorable that sparks a smile, from the tactile ‘crack-open’ moment to the flavor and feel on the lips.”
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Vacation
Know how a sip of something really refreshing can make you say “ahh”? The same can happen with a hydrating lip balm. Especially one that smells and tastes like Wild Cherry Pepsi.
Related Stories
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The Formula
Unsurprisingly, the gel is formulated with a blend of high-performance ingredients to treat your lips right while you enjoy that silky texture and scent. The nostalgic tube houses peptides to support a smooth, supple look, caffeine and kola nut for a burst of energy, hyaluronic acid for major hydration, and vitamin E for antioxidant defense. There’s also cherry seed oil for lightweight moisture and that soft, silky finish.
:max_bytes(150000):strip_icc():format(webp)/pepsi1-fc3dcdab1e144becba3ca7b9718a8afc.jpg)
Vacation
“The result is a glossy, soda-inspired SPF treatment that feels as good as it looks,” shares the brand. They’re calling the combo of caffeine, kola nut, and cherry seed oil a “cherry cola super blend” for ultra-quenched lips.
Soda pop? Nah, soda pout.
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If you click on links we provide, we may receive compensation.
Vacation’s New Lip Balm Is like Cracking Into a Cold Cherry Pepsi
The two teamed up for a delicious collab.
Vacation
Key Takeaways
- Vacation and Pepsi are teaming up to launch Wild Cherry Pepsi Tinted Lip Gel, a super-glossy SPF 30 lip balm.
- Flavored like Wild Cherry Pepsi, the balm was formulated with lip-loving ingredients and comes complete with a “crack-open” cap.
My lips are red like cherries in the spring, and there’s a good reason for that. It’s certainly not sun damage—I’ve just been sipping Wild Cherry Pepsi (not diet, sorry Addison) and applying it to my lips, too.
Though the SPF brand Vacation knows the power of a good resort or yacht moment, it’s important to find time to take a load off in our day-to-day lives. Sometimes that means cracking open a super cold soda, or applying a lip product that gives you the same satisfaction. This month, the brand is launching Wild Cherry Pepsi Tinted Lip Gel, a leisure-enhancing SPF 30 balm with a super glossy finish (they call it “freshly sipped shine”) and literal “crack-open” cap.
Ahead, discover everything there is to know about the new release, from its inspiration to its sun shielding powers.
Vacation
The Inspiration
Lach Hall, co-founder of Vacation, tells Byrdie that the brand saw an opportunity to bring the sense of joy Pepsi is known for (the team is a longtime fan of the brand, but aren’t we all?) to the sun care aisle.
“With the Pepsi Wild Cherry lip gel, we’ve set out to create a product that protects as well as it performs, but also feels delightfully familiar, indulgent, and fun to use,” he explains. “Every element was designed to elevate a daily habit into something memorable that sparks a smile, from the tactile ‘crack-open’ moment to the flavor and feel on the lips.”
Vacation
Know how a sip of something really refreshing can make you say “ahh”? The same can happen with a hydrating lip balm. Especially one that smells and tastes like Wild Cherry Pepsi.
Related Stories
The Formula
Unsurprisingly, the gel is formulated with a blend of high-performance ingredients to treat your lips right while you enjoy that silky texture and scent. The nostalgic tube houses peptides to support a smooth, supple look, caffeine and kola nut for a burst of energy, hyaluronic acid for major hydration, and vitamin E for antioxidant defense. There’s also cherry seed oil for lightweight moisture and that soft, silky finish.
Vacation
“The result is a glossy, soda-inspired SPF treatment that feels as good as it looks,” shares the brand. They’re calling the combo of caffeine, kola nut, and cherry seed oil a “cherry cola super blend” for ultra-quenched lips.
Soda pop? Nah, soda pout.
Vacation
Key Takeaways
- Vacation and Pepsi are teaming up to launch Wild Cherry Pepsi Tinted Lip Gel, a super-glossy SPF 30 lip balm.
- Flavored like Wild Cherry Pepsi, the balm was formulated with lip-loving ingredients and comes complete with a “crack-open” cap.
My lips are red like cherries in the spring, and there’s a good reason for that. It’s certainly not sun damage—I’ve just been sipping Wild Cherry Pepsi (not diet, sorry Addison) and applying it to my lips, too.
Though the SPF brand Vacation knows the power of a good resort or yacht moment, it’s important to find time to take a load off in our day-to-day lives. Sometimes that means cracking open a super cold soda, or applying a lip product that gives you the same satisfaction. This month, the brand is launching Wild Cherry Pepsi Tinted Lip Gel, a leisure-enhancing SPF 30 balm with a super glossy finish (they call it “freshly sipped shine”) and literal “crack-open” cap.
Ahead, discover everything there is to know about the new release, from its inspiration to its sun shielding powers.
Vacation
The Inspiration
Lach Hall, co-founder of Vacation, tells Byrdie that the brand saw an opportunity to bring the sense of joy Pepsi is known for (the team is a longtime fan of the brand, but aren’t we all?) to the sun care aisle.
“With the Pepsi Wild Cherry lip gel, we’ve set out to create a product that protects as well as it performs, but also feels delightfully familiar, indulgent, and fun to use,” he explains. “Every element was designed to elevate a daily habit into something memorable that sparks a smile, from the tactile ‘crack-open’ moment to the flavor and feel on the lips.”
Vacation
Know how a sip of something really refreshing can make you say “ahh”? The same can happen with a hydrating lip balm. Especially one that smells and tastes like Wild Cherry Pepsi.
Related Stories
The Formula
Unsurprisingly, the gel is formulated with a blend of high-performance ingredients to treat your lips right while you enjoy that silky texture and scent. The nostalgic tube houses peptides to support a smooth, supple look, caffeine and kola nut for a burst of energy, hyaluronic acid for major hydration, and vitamin E for antioxidant defense. There’s also cherry seed oil for lightweight moisture and that soft, silky finish.
Vacation
“The result is a glossy, soda-inspired SPF treatment that feels as good as it looks,” shares the brand. They’re calling the combo of caffeine, kola nut, and cherry seed oil a “cherry cola super blend” for ultra-quenched lips.
Soda pop? Nah, soda pout.
Key Takeaways
- Vacation and Pepsi are teaming up to launch Wild Cherry Pepsi Tinted Lip Gel, a super-glossy SPF 30 lip balm.
- Flavored like Wild Cherry Pepsi, the balm was formulated with lip-loving ingredients and comes complete with a “crack-open” cap.
My lips are red like cherries in the spring, and there’s a good reason for that. It’s certainly not sun damage—I’ve just been sipping Wild Cherry Pepsi (not diet, sorry Addison) and applying it to my lips, too.
Though the SPF brand Vacation knows the power of a good resort or yacht moment, it’s important to find time to take a load off in our day-to-day lives. Sometimes that means cracking open a super cold soda, or applying a lip product that gives you the same satisfaction. This month, the brand is launching Wild Cherry Pepsi Tinted Lip Gel, a leisure-enhancing SPF 30 balm with a super glossy finish (they call it “freshly sipped shine”) and literal “crack-open” cap.
Ahead, discover everything there is to know about the new release, from its inspiration to its sun shielding powers.
Vacation
The Inspiration
Lach Hall, co-founder of Vacation, tells Byrdie that the brand saw an opportunity to bring the sense of joy Pepsi is known for (the team is a longtime fan of the brand, but aren’t we all?) to the sun care aisle.
“With the Pepsi Wild Cherry lip gel, we’ve set out to create a product that protects as well as it performs, but also feels delightfully familiar, indulgent, and fun to use,” he explains. “Every element was designed to elevate a daily habit into something memorable that sparks a smile, from the tactile ‘crack-open’ moment to the flavor and feel on the lips.”
Vacation
Know how a sip of something really refreshing can make you say “ahh”? The same can happen with a hydrating lip balm. Especially one that smells and tastes like Wild Cherry Pepsi.
Related Stories
The Formula
Unsurprisingly, the gel is formulated with a blend of high-performance ingredients to treat your lips right while you enjoy that silky texture and scent. The nostalgic tube houses peptides to support a smooth, supple look, caffeine and kola nut for a burst of energy, hyaluronic acid for major hydration, and vitamin E for antioxidant defense. There’s also cherry seed oil for lightweight moisture and that soft, silky finish.
Vacation
“The result is a glossy, soda-inspired SPF treatment that feels as good as it looks,” shares the brand. They’re calling the combo of caffeine, kola nut, and cherry seed oil a “cherry cola super blend” for ultra-quenched lips.
Soda pop? Nah, soda pout.
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