Keke Palmer Is Channeling Hitchcock Glam With This Scarf and Makeup Combo — See Photos

With a show like The ‘Burbs, which is based on the 1989 movie of the same name, you might think star Keke Palmer might go for an ’80s-inspired look for the premiere. But her glam team went in an entirely different retro direction, evoking the murder-mystery vibes behind the series and throwing it back to the 1960s with a Hitchcockian beauty moment.

Palmer arrived at the Universal City event in head-to-toe Gucci—literally. Stylist Molly Dickson decked her out in logo-print boots, bag, trench coat, and, to top it all off, a headscarf that recalls Tippi Hedren in The Birds.

Under that scarf, hairstylist Ashanti Hildreth sculpted flawless finger waves. Layers of caramel curls peek out of the front of the scarf like an ocean swell, proving that a super-short pixie cut like the one Palmer’s been sporting lately has plenty of potential for a variety of looks. (We just wish we could see her whole head!)

UNIVERSAL CITY, CALIFORNIA – FEBRUARY 05: Keke Palmer attends Premiere Event Of Peacock’s “The ‘Burbs” at Universal Studios Backlot on February 05, 2026 in Universal City, California. (Photo by Olivia Wong/Getty Images)Photo: Getty Images

The ‘60s feel continues with Palmer’s makeup—especially the eyes. Makeup artist Kenya Alexis created a softly graphic cut crease reminiscent of mod looks, going especially bold with the sharply winged lower liner and clusters of lashes on her lower lash line. So Twiggy.

At the same time, Alexis included modern-day trends into Palmer’s look with defined lip liner in a gorgeous brown hue around a lighter, pinker shade of diffused, matte lipstick.

Photo: Getty Images

The look serves exactly the kind of wink-wink, on-theme drama we love to see a celeb wear while promoting a new project.

More celebrity beauty news:

• Drew Barrymore Went Full Silver Fox With Her New Gray Hair
• That’s Not Fabric On Margot Robbie’s Dress—It’s Human Hair
• Taylor Swift Is a Full-On Brunette In Her New Music Video

Now, watch Dove Cameron get ready:

Follow Allure on Instagramand TikTok, or subscribe to our newsletterto stay up to date on all things beauty.