{"id":735665,"date":"2025-11-25T13:04:34","date_gmt":"2025-11-25T10:04:34","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=735665"},"modified":"2025-11-25T13:04:34","modified_gmt":"2025-11-25T10:04:34","slug":"where-have-all-the-vegans-gone","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=735665","title":{"rendered":"Where have all the vegans gone?"},"content":{"rendered":"<article class=\"main-article standard \">\n<div class=\"article-main-content article-wrapper has-media-but-its-an-image\" data-status=\"loaded\" data-primary-article=\"true\" data-url=\"\/life-culture\/article\/69135\/1\/where-have-all-the-vegans-gone-wokeness-plant-based-diet\" data-article-id=\"69135\">\n<header class=\"article-header has-landscape-image no-media\">\n<div class=\"wrapper dg-max-width\">\n<div class=\"inner\">\n<figure class=\"main-img no-figcaption\" data-img-aspect-ratio-type=\"landscape\" data-img-aspect-ratio=\"1.5\" data-template=\"Standard Article\"><span class=\"has-css-custom-props image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img loading=\"lazy\" decoding=\"async\" alt=\"c10cd76a7fbef3e5739168e004999741ee-fresh-pub-still\" class=\"img\" height=\"933\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1431387-1.jpeg\" width=\"1400\" title=\"1431387-1\"><\/span><\/span><\/figure>\n<aside class=\"meta\">\n<div class=\"inner\"><span class=\"month\">November<\/span>\u00a0<br \/>\n<span class=\"day\" data-day=\"24\">24,<\/span>\u00a0<br \/>\n<span class=\"year\">2025<\/span><\/div>\n<\/aside>\n<div class=\"titles\">\n<div class=\"tags\">\n<div class=\"sections\"><a class=\"category vertical - life-culture\" href=\"https:\/\/www.dazeddigital.com\/life-culture\">Life &amp; Culture<\/a><a class=\"series\" href=\"https:\/\/www.dazeddigital.com\/feature\">Feature<\/a><\/div>\n<\/div>\n<h1 class=\"title\"><span>Where have all the <span class=\"nowrap\">vegans gone?<\/span><\/span><\/h1>\n<div class=\"standfirst\">\n<h2>Over a decade after the first Veganuary, Americans are eating more meat than ever. Has the plant-based movement become a casualty of the pushback <span class=\"nowrap\">against \u2018wokeness\u2019?<\/span><\/h2>\n<\/div>\n<p><span class=\"month\">November<\/span>\u00a0<br \/>\n<span class=\"day\" data-day=\"24\">24,<\/span>\u00a0<br \/>\n<span class=\"year\">2025<\/span><\/div>\n<\/div>\n<div class=\"tags\">\n<div class=\"sections\"><a class=\"category vertical - life-culture\" href=\"https:\/\/www.dazeddigital.com\/life-culture\">Life &amp; Culture<\/a><a class=\"series\" href=\"https:\/\/www.dazeddigital.com\/feature\">Feature<\/a><\/div>\n<\/div>\n<div class=\"providers\">\n<div class=\"contributors\"><span class=\"contributor\" data-contributor-role=\"Text\"><span class=\"contributor-role\">Text<\/span><a class=\"contributor-name\" href=\"https:\/\/www.dazeddigital.com\/user\/laurapitcher\">Laura Pitcher<\/a><\/span><\/div>\n<\/div>\n<\/div>\n<\/header>\n<div class=\"article-body-container\">\n<aside class=\"primary\">\n<div class=\"sticky bottom\">\n<div class=\"read-more\"><span class=\"read-more-header\">Read More<\/span><\/p>\n<div class=\"read-more-items\">\n<div class=\"read-more-item vertical-beauty\">\n<div class=\"read-more-item-link\"><a href=\"https:\/\/www.dazeddigital.com\/beauty\/article\/69086\/1\/is-it-possible-to-divest-from-beauty-make-up-my-year-patriarchy\" class=\"article-list-item-image\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Opting out of beauty\" class=\"img\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1431358-3.jpg\" title=\"1431358-3\"><\/span><\/span><\/a><\/p>\n<div class=\"read-more-item-content\"><a class=\"category\" href=\"https:\/\/www.dazeddigital.com\/beauty\">Beauty<\/a><a href=\"https:\/\/www.dazeddigital.com\/beauty\/article\/69086\/1\/is-it-possible-to-divest-from-beauty-make-up-my-year-patriarchy\"><span class=\"title\">My year of divesting from beauty culture<\/span><\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"read-more-item vertical-life-culture\">\n<div class=\"read-more-item-link\"><a href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/68983\/1\/so-excited-to-catch-up-culture-friendship-recaps-friends\" class=\"article-list-item-image\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Sorry, Baby (Film still)\" class=\"img\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1429729-32.jpg\" title=\"1429729-32\"><\/span><\/span><\/a><\/p>\n<div class=\"read-more-item-content\"><a class=\"category\" href=\"https:\/\/www.dazeddigital.com\/life-culture\">Life &amp; Culture<\/a><a href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/68983\/1\/so-excited-to-catch-up-culture-friendship-recaps-friends\"><span class=\"title\">Are we caught in a culture of never-ending catch-ups?<\/span><\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"read-more-item vertical-art-photography\">\n<div class=\"read-more-item-link\"><a href=\"https:\/\/www.dazeddigital.com\/art-photography\/article\/65085\/1\/sofiya-loriashvili-my-book-photo-documentary-photograpy\" class=\"article-list-item-image\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Sofiya Loriashvili, My Book (2024)\" class=\"img\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1393297.jpg\" title=\"1393297\"><\/span><\/span><\/a><\/p>\n<div class=\"read-more-item-content\"><a class=\"category\" href=\"https:\/\/www.dazeddigital.com\/art-photography\">Art &amp; Photography<\/a><a href=\"https:\/\/www.dazeddigital.com\/art-photography\/article\/65085\/1\/sofiya-loriashvili-my-book-photo-documentary-photograpy\"><span class=\"title\">These photos document seven years of \u2018friendship, parties, love and death\u2019<\/span><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/aside>\n<div class=\"article-body wrapper\">\n<div class=\"embed-content\" data-embed-type=\"raw-html\">\n<p><span>Growing up in a vegetarian household, I was aware that being plant-based was deeply uncool for most of my younger years. Then came Veganuary in 2014. In the years that followed, everyone from (albeit dangerous) wellness influencers like Freelee The BananaGirl to celebrities like <\/span><span>Arnold Schwarzenegger and <\/span><span>Beyonc\u00e9 were talking about veganism. By 2019, a year The Economist declared \u201cThe Year of the Vegan\u201d, meat alternatives were trending: <\/span><a href=\"https:\/\/www.forbes.com\/sites\/claraludmir\/2025\/03\/20\/what-beyond-meat-got-wrong-about-the-future-of-plant-based-eating\/\"><span>Beyond Meat went public and Impossible Foods scored deals with places like Burger King<\/span><\/a><span>. Almost all of my friends were switching to oat or almond milk, and even asking for advice on vegan recipes. In that moment, amid a rising interest in the environmental impact of meat consumption and with new technology on the horizon, it felt like plant-based options were the future.<\/span><\/p>\n<p><span>Until they weren\u2019t \u2013 instead, in recent years, <\/span><a href=\"https:\/\/www.nytimes.com\/2025\/04\/18\/dining\/meat-beef-restaurants-politics.html\"><span>vegan restaurants have been shutting down<\/span><\/a><span> and sales of <\/span><span>beef, pork, lamb, poultry and other meats <\/span><a href=\"https:\/\/meatinstitute.org\/press\/sales-record-high-americans-view-meat-part-healthy-balanced-lifestyle-power-meat-analysis\"><span>have hit record highs<\/span><\/a><span>. On average, Americans <\/span><a href=\"https:\/\/www.cargill.com\/2025\/consumers-are-seeking-more-protein-for-health-and-taste-in-2025\"><span>ate nearly 7 per cent more meat in 2024<\/span><\/a><span> than before the pandemic, and, despite claims that veganism is still growing, <\/span><a href=\"https:\/\/www.greenqueen.com.hk\/number-of-vegans-us-10-year-low-americans-gallup-vegetarian-poll\/\"><span>only one per cent of Americans said they are vegan in 2023<\/span><\/a><span>, down from 3 per cent in 2018. <\/span><span>Living in New York, it\u2019s a shift I\u2019ve felt throughout the past couple of years, but it\u2019s not just happening in America: In 2023, the <\/span><span>number of people identifying as vegan had <\/span><a href=\"https:\/\/www.gwi.com\/consumer-insights-platform?utm_term=gwi&amp;utm_campaign=UKI+-+Brand&amp;utm_source=adwords&amp;utm_medium=ppc&amp;hsa_acc=9903771596&amp;hsa_cam=20538147727&amp;hsa_grp=153340067036&amp;hsa_ad=673274708844&amp;hsa_src=g&amp;hsa_tgt=kwd-301729664055&amp;hsa_kw=gwi&amp;hsa_mt=e&amp;hsa_net=adwords&amp;hsa_ver=3&amp;gad_source=1&amp;gclid=Cj0KCQiAo7KqBhDhARIsAKhZ4ugepfzrlXX0MTbYzVxGwHJ0hlsbM-M6JpCTkrIMb3Yg-r2ThsnwuGUaAoNSEALw_wcB\"><span>dropped by 29 per cent in Europe and 15 per cent in the UK<\/span><\/a><span>.<\/span><span>\u00a0<\/span><\/p>\n<p><span>As someone who went vegan in a time when very few alternatives existed, I perhaps got too comfortable with the new array of plant-based products hitting the shelves. As fast as they came, some are already disappearing from my local supermarkets and restaurants, as other vegans on <\/span><a href=\"https:\/\/www.reddit.com\/r\/vegan\/comments\/1j98r6l\/vegan_options_are_disappearing_rapidly\/\"><span>Reddit<\/span><\/a><span> and <\/span><a href=\"https:\/\/www.facebook.com\/groups\/cheapveganfood\/posts\/3144540299056477\/\"><span>Facebook<\/span><\/a><span> check in with each other across the country: \u201cAre vegan meat substitutes disappearing off the shelf where you live?\u201d. \u201c<\/span><span>At its peak, there were substitutes for almost everything: tiramisu, chicken nuggets, smoked salmon alternatives, cheeses, all of it,\u201d says <\/span><span>Julia Karolak, a 25-year-old in Switzerland. \u201cBut <\/span><span>luxury items were the first to go, vegan chocolate is getting harder to find and baked goods, desserts and specialty items that were common a couple of years ago are suddenly gone.\u201d\u00a0<\/span><\/p>\n<p><span>Edinburgh-based lifestyle creator Sophia Slater, otherwise known as <a href=\"https:\/\/www.tiktok.com\/@vegansoph?lang=en\">\u201cVegan Soph\u201d<\/a>, has been vegan since 2019. \u201cBefore that, I was a vegetarian for about six months, but the goal was always to be vegan; I just needed to ease my way into it,\u201d she says. The introduction of vegan products, like Gregg\u2019s iconic vegan sausage roll, the same year, helped. \u201cThat absolutely shook up the vegan scene and made vegan options on the high street a lot more accessible,\u201d she says. Recently, Slater says there\u2019s been outrage in the vegan community over the removal of <a href=\"https:\/\/plantbasednews.org\/news\/economics\/plant-kitchen-changes\/\">Marks &amp; Spencer\u2019s dedicated Plant Kitchen section<\/a>, and Wagamama cutting <a href=\"https:\/\/www.veganfoodandliving.com\/news\/wagamama-vegatsu-vegan-options-menu-cuts\/\">Vegatsu and more from their vegan menu<\/a>. \u201cEven just going to the supermarket now, it\u2019s like, \u2018Oh that\u2019s gone\u2019,\u201d says Slater. \u201cIt\u2019s been happening slowly but surely, which is sad to see.\u201d\u00a0<\/span><\/p>\n<\/div>\n<div class=\"embed-content\" data-embed-type=\"media-tiktok\" data-id=\"7571477519505935634\">\n<\/div>\n<div class=\"embed-content\" data-embed-type=\"raw-html\">\n<p><span>Veganism or vegetarianism has existed in multiple cultures and countries throughout history, and I have no doubt it will continue to do so. The current revolt, it seems, is against the puritanical PETA-pilled, white, wellness-infused type of veganism. The culture of putting animals over people, of extremes over empathy, is something I understand is off-putting \u2013 I am often not deemed vegan \u201cenough\u201d by extreme vegans because I buy secondhand leather. But today, the stereotype of veganism has gone beyond being annoying to being a symbol of <\/span><a href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/65668\/1\/the-pushback-against-wokeness-cost-donald-trump-right-wing-left\"><span>\u201cwokeness\u201d<\/span><\/a><span>. \u201cThe pendulum has swung back toward conservatism, and that shift makes veganism feel like part of a progressive package people currently want distance from,\u201d says <\/span><span>Karolak.\u00a0<\/span><\/p>\n<p><span>In the age of Robert F Kennedy Jr\u2019s Make America Healthy Again push towards whole, \u201cunprocessed\u201d animal products, a <\/span><a href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/64410\/1\/how-animal-based-eating-infiltrated-wellness-from-the-manosphere\"><span>more animal-based diet has become mainstream<\/span><\/a><span>, even to many of those who lean left. There\u2019s a growing fear around ultra-processed foods and the fact that <\/span><a href=\"https:\/\/gfi.org\/wp-content\/uploads\/2023\/01\/2022-Plant-Based-State-of-the-Industry-Report.pdf\"><span>plant-based meat and milks are far more expensive than their animal-based counterparts<\/span><\/a><span> makes veganism inaccessible for many. But it\u2019s also not exactly a stretch to link the current conservative shift to the declining interest in a plant-based diet: studies have shown that <\/span><a href=\"https:\/\/pubmed.ncbi.nlm.nih.gov\/28859869\/\"><span>conservatism predicts lapses from vegetarian and vegan diets to meat consumption<\/span><\/a><span>. Even <\/span><span>Peter McGuinness, the current CEO of Impossible Foods, has said that the <\/span><a href=\"https:\/\/plantbasednews.org\/news\/alternative-protein\/impossible-foods-plant-based-too-woke\/\"><span>plant-based sector became too \u201cwoke\u201d and \u201cpolitical\u201d for mass appeal<\/span><\/a><span>.<\/span><\/p>\n<p><span>When discussing the link between conservatism and attitudes towards veganism, we have to talk about gender. More specifically, the stereotype that \u201creal men eat meat\u201d, while plant-based men are weak \u201csoy boys\u201d. Elina Vrijsen, a PhD Candidate researching the cultural construction of masculinity in relation to meat consumption at the University of Antwerp, says that the idea that meat is a necessary part of the daily meal (instead of a luxury) has only existed for broad parts of the population since the 20th century. \u201cThe link between meat and masculinities was possibly reinforced during the World Wars when there was a rationing system for food, and meat was prioritised for soldiers and working men, under the assumption that they \u2018needed\u2019 it for strength and endurance,\u201d she says. \u201cWomen, children, and civilians often received less meat.\u201d\u00a0<\/span><\/p>\n<blockquote>\n<p><span>The pendulum has swung back toward conservatism, and that shift makes veganism feel like part of a progressive package people currently want distance from<\/span><\/p>\n<\/blockquote>\n<p><span>Flash forward to today, and the post-war cultural narrative that meat is essential for masculinity lives on in <\/span><a href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/64410\/1\/how-animal-based-eating-infiltrated-wellness-from-the-manosphere\"><span>manosphere creators who are serving up steak and raw butter<\/span><\/a><span> on wooden chopping boards online. Vrijsen says the rise of modern fitness culture has often presented meat as an essential part of building a muscular body. \u201cThe idea that veganism is \u2018feminine\u2019 stems from the fact that food \u2013 just like many other elements of social life \u2013 is deeply gendered,\u201d says Vrijsen. \u201cPart of this stereotype comes from longstanding assumptions about appetite and bodily needs.\u201d None of this is a suprise if you\u2019re a woman who has had the experience of telling men you are vegan \u2013 from countless lectures about protein to threats of hiding meat in dishes, some men make a routine out of having opinions on what women choose to do and consume.<\/span><\/p>\n<p><span>There\u2019s also framing of veganism as being gentle or nurturing, traditionally feminine traits, and positioned in contrast to more traditional societal norms. During a time when right-wing nationalist parties across the world are talking about a return to tradition, this push has included more meat on plates. Although the link has not been studied yet, Vrijsen says traditional notions of gender often go hand-in-hand with more conservative political beliefs, and research suggests that men who identify more strongly with traditional ideas of masculinity <\/span><a href=\"https:\/\/www.tandfonline.com\/doi\/full\/10.1080\/03670244.2024.2361818\"><span>also tend to consume more meat<\/span><\/a><span>. \u201cIn Belgium, conservative politician Guy D\u2019haeseleer has used meat symbolically in his messaging, positioning the abolition of halal meat and the return of \u2018traditional Flemish food\u2019 as campaign points,\u201d Vrijsen says. \u201cIn that framework, eating meat becomes a symbol of stability, heritage and resistance to social change \u2013 a cultural and political boundary marker.\u201d\u00a0<\/span><\/p>\n<\/div>\n<div class=\"embed-content\" data-embed-type=\"media-tiktok\" data-id=\"7564830979861253398\">\n<\/div>\n<div class=\"embed-content\" data-embed-type=\"raw-html\">\n<p><span>Meat consumption becoming a symbol of resistance to \u201cwokeness\u201d, of course, does not mean that if you simply eat meat, you are conservative, or that all vegans are progressive. \u201cIt\u2019s less about the food itself and more about the political symbolism that different groups project onto it,\u201d says Vrijsen. \u201cThe term \u2018plant-based\u2019 functions as a rhetorical tool \u2013 used strategically to polarise debates around identity, gender and social change.\u201d It\u2019s a battle that takes place in restaurants and supermarkets, often without our awareness. Under capitalist systems, buying plant-based or animal-based products \u2013 whichever is trending \u2013 is sold not just as a product, but as an identity to consume.\u00a0<\/span><\/p>\n<p><span>For now, and once again, vegans are out of vogue. To some, it\u2019s a relief to no longer be in the spotlight. \u201cIn a strange way, daily life has actually become easier now that people mostly dismiss it rather than challenge it,\u201d says Karolak. \u201cVisibility increased, but respect didn\u2019t necessarily follow, so when veganism was at a peak, people seemed almost personally offended by it.\u201d There\u2019s also the fact that a slowdown in hype over vegan food does not necessarily indicate a decline in interest for good. \u201cIt may simply mean that plant-based eating is becoming more familiar and integrated into everyday food culture,\u201d says Vrijsen. There are still new plant-based products being released, after all.<\/span><\/p>\n<p><span>Other once hopeful vegans like myself are still reminiscing on the moment when it felt like a more plant-based future was possible. \u201cFrom 2014 to 2019 was a very encouraging and exciting time that made us feel like we were finally making some progress,\u201d says <\/span><a href=\"https:\/\/www.instagram.com\/veganzinga\/\"><span>Nzinga Young<\/span><\/a><span>, a vegan influencer in Cleveland, who went vegan as part of her Vipassana meditation practice. \u201cI was getting attention for being vegan and a Black woman, so I was \u2018super woke\u2019 and pandemic brand deals followed.\u201d Now, Young says there\u2019s been a shift in opportunities for vegan creators. She\u2019s worked with brands to promote vegan options, only to have them remove them shortly after.\u00a0<\/span><\/p>\n<p><span>\u201cIn January, after the recent election, I knew veganism would become less popular and things would significantly change,\u201d says Young. And they already have, at least until a new wave of mainstream vegan interest \u2013 hopefully accompanied by a more welcoming rebrand of what it means to eat more plant-based.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<footer class=\"article-footer\">\n<div class=\"wrapper\">\n<div class=\"article-series\">\n<h4 class=\"heading\">More on these topics<\/h4>\n<\/div>\n<div class=\"article-series\"><a class=\"series\" href=\"https:\/\/www.dazeddigital.com\/life-culture\">Life &amp; Culture<\/a><a class=\"series\" href=\"https:\/\/www.dazeddigital.com\/feature\">Feature<\/a><a class=\"series\" href=\"https:\/\/www.dazeddigital.com\/tag\/vegan\">Vegan<\/a><a class=\"series\" href=\"https:\/\/www.dazeddigital.com\/tag\/woke\">woke<\/a><a class=\"series\" href=\"https:\/\/www.dazeddigital.com\/tag\/donald-trump\">Donald Trump<\/a><a class=\"series\" href=\"https:\/\/www.dazeddigital.com\/tag\/america\">America<\/a><a class=\"series\" href=\"https:\/\/www.dazeddigital.com\/tag\/masculine\">masculine<\/a><a class=\"series\" href=\"https:\/\/www.dazeddigital.com\/tag\/food\">food<\/a><a class=\"series\" href=\"https:\/\/www.dazeddigital.com\/tag\/environmentalism\">environmentalism<\/a><\/div>\n<\/div>\n<\/footer>\n<div class=\"grid\">\n<div class=\"lava-lamp\">\n<div class=\"lava-lamp-text-container\">\n<h3 class=\"lava-lamp-subheading\">Expand your creative community and connect with 15,000 creatives from around the world.<\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"grid section-header\">\n<div class=\"section-header__link\"><a href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/69135\/1\/life-culture\"><\/p>\n<h2 class=\"section-header__title\">READ MORE<\/h2>\n<p><\/a><\/div>\n<\/div>\n<div class=\"grid tag-article-list\">\n<div class=\"swiper swiper-latest\">\n<div class=\"swiper-wrapper\">\n<div class=\"swiper-slide list-element\">\n<div class=\"scard-latest__section\">\n<div class=\"card-latest__wrapper\"><a class=\"card-latest\" href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/69100\/1\/could-bricking-my-phone-help-me-feel-more-present\"><\/p>\n<div class=\"card-latest__img-wrapper\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"03 Close Up Of Bricking\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1430964-5.jpeg\" title=\"1430964-5\"><\/span><\/span><\/div>\n<div class=\"card-latest__content\">\n<h3 class=\"card-latest__title\">Could \u2018Bricking\u2019 my phone make me feel something?<\/h3>\n<\/div>\n<p><\/a><a class=\"card-latest\" href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/69097\/1\/love-is-not-embarrassing-boyfriend-vogue-social-media-posting-instagram\"><\/p>\n<div class=\"card-latest__img-wrapper\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Ten-Things-I-Hate-About-You (1) copy\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1430939-5.jpg\" title=\"1430939-5\"><\/span><\/span><\/div>\n<div class=\"card-latest__content\">\n<h3 class=\"card-latest__title\">Love is not embarrassing <\/h3>\n<\/div>\n<p><\/a><a class=\"card-latest\" href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/69068\/1\/tea-hacic-vlahovic-give-me-danger-novel-interview\"><\/p>\n<div class=\"card-latest__img-wrapper\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"IMG_8277 copia (2)\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1430936-6.jpg\" title=\"1430936-6\"><\/span><\/span><\/div>\n<div class=\"card-latest__content\">\n<h3 class=\"card-latest__title\">\u2018We\u2019re trapped in hell\u2019: Tea Ha\u010di\u0107-Vlahovi\u0107 on her darkly comic new novel<\/h3>\n<\/div>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"swiper-slide list-element\">\n<div class=\"scard-latest__section\">\n<div class=\"card-latest__wrapper\"><a class=\"card-latest\" href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/69057\/1\/chris-kraus-dazed-syllabus-culture-read-watch-do\"><\/p>\n<div class=\"card-latest__img-wrapper\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Editorial 6 Grid\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1430821-6.jpg\" title=\"1430821-6\"><\/span><\/span><\/div>\n<div class=\"card-latest__content\">\n<h3 class=\"card-latest__title\">Chris Kraus selects: What to do, read and watch this month<\/h3>\n<\/div>\n<p><\/a><a class=\"card-latest\" href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/69090\/1\/young-americans-how-their-creative-job-search-is-going\"><\/p>\n<div class=\"card-latest__img-wrapper\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"girls_film_still\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1430851-5.jpg\" title=\"1430851-5\"><\/span><\/span><\/div>\n<div class=\"card-latest__content\">\n<h3 class=\"card-latest__title\">We asked young Americans how their job search is going<\/h3>\n<\/div>\n<p><\/a><a class=\"card-latest\" href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/69082\/1\/rugby-s-hannah-botterman-and-georgia-evans-on-the-world-cup-and-queerness\"><\/p>\n<div class=\"card-latest__img-wrapper\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Hannah Botterman x Georgia Evans\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1430780-9.jpg\" title=\"1430780-9\"><\/span><\/span><\/div>\n<div class=\"card-latest__content\">\n<h3 class=\"card-latest__title\">Hannah Botterman and Georgia Evans are championing queerness in rugby<\/h3>\n<\/div>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"swiper-slide list-element\">\n<div class=\"scard-latest__section\">\n<div class=\"card-latest__wrapper\"><a class=\"card-latest\" href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/69080\/1\/scientists-ask-what-if-we-made-computers-out-of-human-brains-biocomputer-neurons\"><\/p>\n<div class=\"card-latest__img-wrapper\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Guillermo Del Toro&#039;s Frankenstein (2025)\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1430723-8.jpg\" title=\"1430723-8\"><\/span><\/span><\/div>\n<div class=\"card-latest__content\">\n<h3 class=\"card-latest__title\">Scientists are now making computers out of human brains<\/h3>\n<\/div>\n<p><\/a><a class=\"card-latest\" href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/69071\/1\/1-in-4-men-believe-no-one-will-ever-fall-in-love-with-them-state-of-uk-men-study\"><\/p>\n<div class=\"card-latest__img-wrapper\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"her\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1430624-17.jpg\" title=\"1430624-17\"><\/span><\/span><\/div>\n<div class=\"card-latest__content\">\n<h3 class=\"card-latest__title\">1 in 4 men believe no one will ever fall in love with them<\/h3>\n<\/div>\n<p><\/a><a class=\"card-latest\" href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/69072\/1\/bacardi-photographer-call-out-dazed-club\"><\/p>\n<div class=\"card-latest__img-wrapper\">\n<p class=\"optional-paragraph\"> Bacardi<\/p>\n<p><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Joy Crookes partners with BACARDI\u0301 to unite genera\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1430625-16.jpg\" title=\"1430625-16\"><\/span><\/span><\/div>\n<div class=\"card-latest__content\">\n<h3 class=\"card-latest__title\">Calling photographers: We want to see your dancefloors<\/h3>\n<\/div>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"swiper-slide list-element\">\n<div class=\"scard-latest__section\">\n<div class=\"card-latest__wrapper\"><a class=\"card-latest\" href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/69052\/1\/angel-and-armani-are-a-real-tiktok-love-story-dating-internet-couple\"><\/p>\n<div class=\"card-latest__img-wrapper\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Angel and Armani\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1430508-14.jpg\" title=\"1430508-14\"><\/span><\/span><\/div>\n<div class=\"card-latest__content\">\n<h3 class=\"card-latest__title\">Angel and Armani are a real TikTok love story<\/h3>\n<\/div>\n<p><\/a><a class=\"card-latest\" href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/69045\/1\/chloe-kelly-a-lot-of-people-that-don-t-like-confidence-in-a-woman\"><\/p>\n<div class=\"card-latest__img-wrapper\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Chloe Kelly\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1430438-17.jpg\" title=\"1430438-17\"><\/span><\/span><\/div>\n<div class=\"card-latest__content\">\n<h3 class=\"card-latest__title\">Chloe Kelly: \u2018A lot of people don\u2019t like confidence in a woman\u2019<\/h3>\n<\/div>\n<p><\/a><a class=\"card-latest\" href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/69043\/1\/what-is-the-forehead-kiss-of-doom-and-despair\"><\/p>\n<div class=\"card-latest__img-wrapper\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Forehead kiss\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1430422-16.jpg\" title=\"1430422-16\"><\/span><\/span><\/div>\n<div class=\"card-latest__content\">\n<h3 class=\"card-latest__title\">What is the \u2018forehead kiss of doom and despair\u2019?<\/h3>\n<\/div>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<p> Source URL: https:\/\/www.dazeddigital.com\/life-culture\/article\/69135\/1\/where-have-all-the-vegans-gone-wokeness-plant-based-diet<\/p>\n","protected":false},"excerpt":{"rendered":"<p>November\u00a0 24,\u00a0 2025 Life &amp; CultureFeature Where have all the vegans gone? Over a decade after the first Veganuary, Americans are eating more meat than ever. Has the plant-based movement become a casualty of the pushback against \u2018wokeness\u2019? November\u00a0 24,\u00a0 2025 Life &amp; CultureFeature TextLaura Pitcher Read More BeautyMy year of divesting from beauty culture [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":735666,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[76],"class_list":["post-735665","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-politics","tag-dazeddigital-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/735665","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=735665"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/735665\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/media\/735666"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=735665"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=735665"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=735665"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}