{"id":709023,"date":"2025-11-18T22:31:57","date_gmt":"2025-11-18T19:31:57","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=709023"},"modified":"2025-11-18T22:31:57","modified_gmt":"2025-11-18T19:31:57","slug":"the-best-hydrating-serums-for-instantly-plump-dewy-skin","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=709023","title":{"rendered":"The Best Hydrating Serums for Instantly Plump, Dewy Skin"},"content":{"rendered":"
\n
\n
\n
\n
\n
\n
\n
\n
Beauty<\/span><\/div>\n<\/div>\n<\/div>\n

The Best Hydrating Serums for Instantly Plump, Dewy Skin<\/h1>\n<\/div>\n
\n
\n
\n
By <\/span>Deanna Pai<\/span><\/span><\/span><\/div>\n

November 18, 2025<\/p><\/div>\n<\/div>\n<\/div>\n<\/div>\n

\n
\n
<\/p>\n
\n
<\/div>\n<\/div>\n

<\/span><\/p>\n

Photo: Irina Yakunina<\/span><\/div>\n<\/div>\n<\/figure>\n<\/div>\n<\/div>\n<\/header>\n<\/div>\n
\n
\n
\n
\n
\n
\n
\n

The best hydrating serums can be a year-round essential for some\u2014especially if you have naturally dry skin\u2014but come winter, they become downright necessary for everyone. Powered by humectants like hyaluronic acid, glycerin, and beta-glucan, which pull water into skin to deliver near-immediate plumping benefits, these formulas complement your face moisturizer to rehydrate and lend a dewy glow. You\u2019ll of course find hyaluronic acid serums among them, as well as others that deliver antioxidants, peptides, and other valuable active ingredients.<\/p>\n

\n

Vogue\u2019s<\/em> Favorite Hydrating Serums<\/h2>\n
\n
\n
\n
\"Image<\/span><\/div>\n<\/div>\n
Best Overall<\/span><\/p>\n
La Roche-Posay Hyalu B5 Pure Hyaluronic Acid Serum<\/div>\n

Jump to review<\/p><\/div>\n

\n
\n
\n
$40<\/span><\/p>\n

AMAZON<\/p>\n

<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/figure>\n<\/div>\n

\n
\n
\n
\"Image<\/span><\/div>\n<\/div>\n
Best for Mature Skin<\/span><\/p>\n
SkinCeuticals HA Intensifier Multi-Glycan<\/div>\n

Jump to review<\/p><\/div>\n

\n
\n
\n
$120<\/span><\/p>\n

BLUEMERCURY<\/p>\n

<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/figure>\n<\/div>\n

\n
\n
\n
\"Image<\/span><\/div>\n<\/div>\n
Best Budget<\/span><\/p>\n
The Ordinary Multi-Peptide + HA Serum<\/div>\n

Jump to review<\/p><\/div>\n

\n
\n
\n
$20<\/span><\/p>\n

AMAZON<\/p>\n

<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/figure>\n<\/div>\n<\/div>\n

Hydrating serums are \u201cespecially beneficial for those experiencing dryness, dullness, or early signs of aging\u2014like fine lines, crepey texture, or loss of bounce,\u201d per Mamina Turegano, M.D., a board-certified dermatologist in New Orleans. These issues often arise from a weakened skin barrier or a drop in skin\u2019s natural moisture-retaining factors, along with a decline in collagen, which can occur with age, sun exposure, and overusing certain actives, she says.<\/p>\n

But really, anyone can benefit from adding a hydrating serum to their routine, according to Anna Chacon, M.D., a board-certified dermatologist in Miami. After all, \u201cseasonal changes, hormones, and more active, harsher treatments all warrant more moisture,\u201d she says. With that, here\u2019s what to consider for every skin scenario.<\/p>\n

In This Story<\/h2>\n
    \n
  • Are hydrating serums worth it?<\/li>\n
  • Ingredients to look for in hydrating serums<\/li>\n
  • How to choose a hydrating serum<\/li>\n
  • How to apply hydrating serums<\/li>\n
  • How we tested<\/li>\n
  • Meet the experts<\/li>\n<\/ul>\n
    \n

    Best Overall:<\/strong> La Roche-Posay Hyalu B5 Pure Hyaluronic Acid Serum<\/h2>\n
    \n
    \n
    \n
    \n
    \n
    \n
    \"Image<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n
    \n

    La Roche-Posay<\/p>\n

    \n

    Hyalu B5 Pure Hyaluronic Acid Serum<\/p>\n<\/div>\n

    \n
    \n
    $40<\/span><\/p>\n

    AMAZON<\/p>\n

    <\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

      \n
    • Why We Love It:<\/strong> The jelly-like texture of La Roche-Posay\u2019s Hyalu B5 serum instantly quenches thirsty skin. Dr. Turegano likes that it uses \u201ca blend of two forms of hyaluronic acid, vitamin B5, and madecassoside to hydrate, plump, and calm\u2014all at an accessible price point,\u201d she says. Also within is La Roche-Posay\u2019s signature Prebiotic Thermal Water, which contains minerals and antioxidants that soothe skin, which is why upon application, this strategic lineup works almost immediately to comfort even the most sensitive skin types. Worth noting: Unlike many of the brand\u2019s products, it does contain fragrance\u2014however, it\u2019s been allergy-tested.<\/li>\n
    • Editor\u2019s Experience<\/strong>: \u201cOne of my favorite hyaluronic acid serums of all time, La Roche-Posay\u2019s Hyalu B5 is worth its weight in gold (water?). The texture is exceptionally satisfying\u2014its sticky, almost snail mucin-like feel sinks instantly into skin. This yields glowy finish, long-lasting hydration, and wears well under makeup. Its my travel must-have to ensure my skin remains calm and nourished through changing temps.\u201d \u2014Kiana Murden, beauty shopping editor<\/em><\/li>\n
    • Key Ingredients:<\/strong> Hyaluronic acid, madecassoside, glycerin, vitamin B5, dimethicone, La Roche-Posay Prebiotic Thermal Water<\/li>\n
    • Best For:<\/strong> All skin types<\/li>\n
    • Size:<\/strong> 30 ml<\/li>\n<\/ul>\n
      \n

      Best for Mature Skin:<\/strong> SkinCeuticals HA Intensifier Multi-Glycan<\/h2>\n
      \n
      \n
      \n
      \n
      \n
      \n
      \"Image<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n
      \n

      SkinCeuticals<\/p>\n

      \n

      HA Intensifier Multi-Glycan<\/p>\n<\/div>\n

      \n
      \n
      $120<\/span><\/p>\n

      BLUEMERCURY<\/p>\n

      <\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

        \n
      • Why We Love It:<\/strong> SkinCeuticals stands out for its active-packed face serums, and this hydrating formula is no different. In fact, it\u2019s been actually shown in studies to plump skin with the volume equivalent of 1cc of hyaluronic acid, making it as comparable to a dermal filler as a topical serum can get. It does so by combining \u201chyaluronic acid with proxylane and multiple glycans (or polysaccharides) to plump fine lines, visibly firm, and restore elasticity,\u201d says Dr. Turegano, who recommends it for those with aging or dehydrated skin.<\/li>\n
      • Key Ingredients:<\/strong> Hyaluronic acid, Proxylane, lactobacillus, licorice root extract<\/li>\n
      • Best For:<\/strong> Mature skin or those targeting fine lines and wrinkles<\/li>\n
      • Size:<\/strong> 30 ml<\/li>\n<\/ul>\n
        \n

        Best Budget:<\/strong> The Ordinary Multi-Peptide + HA Serum<\/h2>\n
        \n
        \n
        \n
        \n
        \n
        \n
        \"Image<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n
        \n

        The Ordinary<\/p>\n

        \n

        Multi-Peptide + HA Serum<\/p>\n<\/div>\n

        \n
        \n
        $20<\/span><\/p>\n

        AMAZON<\/p>\n

        <\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

          \n
        • Why We Love It:<\/strong> Hydration doesn\u2019t have to come with a hefty price tag. This serum offers \u201ca great value that uses peptides and hyaluronic together to hydrate and support firmer skin,\u201d says Dr. Chacon. The peptides do much of the heavy lifting to smooth and firm skin, counting among them Matrixyl 3000, Matrixyl Synthe 6, Argirelox, and a Relistase, which work together to restore structure and bounce to the skin. That makes it a great option for anyone targeting signs of aging.<\/li>\n
        • Editor\u2019s Experience<\/strong>: \u201cThe affordable price tag made this the first hyaluronic acid serum I ever used\u2014and the first I fell in love with. An elixir made for the minimalist who wants great ingredients without the fuss, there are no cons to note. It leaves skin feeling plush and soft after each use\u2014as reliable as serums come.\u201d \u2014Kiana Murden, beauty shopping editor<\/em><\/li>\n
        • Key Ingredients:<\/strong> Hyaluronic acid, acetyl hexapeptide-8, pentapeptide-18, palmitoyl tripeptide-1, palmitoyl tetrapeptide-7, palmitoyl tripeptide-38<\/li>\n
        • Best For:<\/strong> All skin types, but especially mature skin<\/li>\n
        • Size:<\/strong> 30 ml<\/li>\n<\/ul>\n
          \n

          Best for Very Dry Skin:<\/strong> Allies of Skin Beta-Glucan & Resveratrol Advanced Hydrating Serum<\/h2>\n
          \n
          \n
          \n
          \n
          \n
          \n
          \"Image<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n
          \n
          \n

          Beta-Glucan & Resveratrol Advanced Hydrating Serum<\/p>\n<\/div>\n

          \n
          \n
          $89<\/del>$76<\/span>(15% off)<\/span><\/p>\n

          AMAZON<\/p>\n

          <\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

            \n
          • Why We Love It:<\/strong> Dr. Turegano is a fan of this hydrating serum, which doubles as an antioxidant serum in its own right. It \u201cdelivers deep hydration and barrier support with beta-glucan and ceramides, while resveratrol, carnosine, and green tea antioxidants defend against oxidative stress, irritation, and visible aging,\u201d she says. The combination delivers calmer, plumper, and more resilient skin that\u2019s protected from daily environmental damage, she adds. For a serum, it\u2019s surprisingly rich and creamy, so it could double as your moisturizer depending on your skin type and the season.<\/li>\n
          • Key Ingredients:<\/strong> Beta glucan, ceramides, resveratrol, hyaluronic acid acid, green tea leaf extract<\/li>\n
          • Best For:<\/strong> All skin types, including sensitive skin<\/li>\n
          • Size:<\/strong> 30 ml<\/li>\n<\/ul>\n
            \n

            Best for Sensitive Skin:<\/strong> Experiment Super Saturated Hydrating Barrier Serum<\/h2>\n
            \n
            \n
            \n
            \n
            \n
            \n
            \"Image<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n
            \n

            Experiment<\/p>\n

            \n

            Super Saturated Hydrating Barrier Serum<\/p>\n<\/div>\n

            \n
            \n
            $28<\/span><\/p>\n

            AMAZON<\/p>\n

            <\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

              \n
            • Why We Love It:<\/strong> If you\u2019re seeking hydration without a sting, Dr. Turegano points to this formula, since, instead of the requisite hyaluronic acid\u2014a staple among hydrating serums\u2014it contains 30% glycerin. \u201cThat is [a pretty high concentration] and delivers intense hydration,\u201d she says, adding that the addition of prickly pear extract soothes irritation and supports the skin barrier. It can make skin more resilient the more you use it, making it ideal for anyone who struggles with redness and sensitivity.<\/li>\n
            • Key Ingredients:<\/strong> Glycerin, niacinamide, squalane, bisabolol, polyglutamic acid, prickly pear extract<\/li>\n
            • Best For:<\/strong> Sensitive skin, dry skin<\/li>\n
            • Size:<\/strong> 40 ml<\/li>\n<\/ul>\n
              \n

              Best for Oily Skin:<\/strong> Laneige Water Bank Blue Hyaluronic Serum<\/h2>\n
              \n
              \n
              \n
              \n
              \n
              \n
              \"Image<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n
              \n

              Laneige<\/p>\n

              \n

              Water Bank Blue Hyaluronic Serum<\/p>\n<\/div>\n

              \n
              \n
              $45<\/span><\/p>\n

              AMAZON<\/p>\n

              <\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

                \n
              • Why We Love It:<\/strong> A favorite among Korean serums, Laneige\u2019s iteration leans heavily on humectants like glycerin and hyaluronic acid to deliver glass skin. But the hyaluronic acid in question has been fermented by deep sea algae, which breaks it down to a much smaller size; this allows for faster, deeper absorption. Better yet: They\u2019re both paired with squalane, which supports the moisture barrier repair and helps seal them into skin. We also like the twist-up dispenser, which allows for more hygienic (and mess-free) application.<\/li>\n
              • Key Ingredients:<\/strong> Squalane, hyaluronic acid, beta-glucan<\/li>\n
              • Best For:<\/strong> All skin types, but especially oily or combination skin<\/li>\n
              • Size:<\/strong> 50 ml<\/li>\n<\/ul>\n
                \n

                Best Drugstore:<\/strong> Vichy Mineral 89 Prebiotic Face Serum<\/h2>\n
                \n
                \n
                \n
                \n
                \n
                \n
                \"Image<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n
                \n

                Vichy<\/p>\n

                \n

                Mineral 89 Prebiotic Face Serum<\/p>\n<\/div>\n

                \n
                \n
                $35<\/span><\/p>\n

                AMAZON<\/p>\n

                <\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

                  \n
                • Why We Love It:<\/strong> No frills, no problem: Dr. Turegano is a fan of this \u201cminimalist\u201d formula, noting that the combination of hyaluronic acid and mineral-rich volcanic water is ideal for daily hydration and plays well with other active ingredients. Also inside are niacinamide, which helps reduce inflammation, and vitreoscilla ferment to support skin-barrier recovery. The resulting formula is gentle yet effective\u2014and merits bonus points for being fragrance-free.<\/li>\n
                • Key Ingredients:<\/strong> Hyaluronic acid, Vichy volcanic water, niacinamide, vitreoscilla ferment<\/li>\n
                • Best For:<\/strong> All skin types<\/li>\n
                • Size:<\/strong> 30 ml<\/li>\n<\/ul>\n
                  \n

                  Everything You Need to Know<\/strong><\/p>\n

                  \n
                  \n
                  \n
                  \n
                  \n
                  \n

                  Are hydrating serums worth it?<\/p>\n<\/div>\n<\/div>\n

                  \n
                  \n

                  In general, a hydrating serum is worthwhile, especially if your skin is dehydrated, meaning it lacks water (not oil). \u201cWhile dry and mature skin types tend to benefit the most, even normal or combination skin can experience dehydration\u2014especially during colder months, after air travel, or in low-humidity environments,\u201d says Dr. Turegano. Speaking of: Seasonal transitions are a frequent offender. \u201cFor example, many people find their skin becomes drier in winter or after exposure to indoor heating,\u201d she says.<\/p>\n

                  Hormones can also impact your skin\u2019s hydration levels. \u201cDuring pregnancy, postpartum, or perimenopause, skin often feels tighter or more fragile as estrogen levels fluctuate, which can reduce hyaluronic acid and collagen production,\u201d says Dr. Turegano. \u201cSimilarly, those on acne medications like isotretinoin or tretinoin often experience increased dryness and benefit from consistent hydration support.\u201d<\/p>\n

                  Bottom line: If your skin ever feels tight or squeaky clean after cleansing, looks dull, or doesn\u2019t appear even under makeup (so your foundation pills or otherwise reveals some skin texture), consider adding a hydrating serum to your routine. \u201cIt\u2019s a targeted way to restore suppleness, improve product absorption, and reinforce your barrier, no matter your skin type or stage of life,\u201d says Dr. Turegano.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

                  \n
                  \n
                  \n
                  \n
                  \n

                  Ingredients to Look for in Hydrating Serums<\/p>\n<\/div>\n<\/div>\n

                  \n
                  \n

                  Humectants do much of the heavy lifting in hydrating serums, which is why Dr. Turegano recommends looking for them along with other hydrating actives. Some of her go-to ingredients include:<\/p>\n

                    \n
                  • Hyaluronic Acid:<\/strong> Said to hold up to 1,000 times its weight in water, this humectant comes in different molecular weights, which can absorb to and hydrate different layers of skin.<\/li>\n
                  • Glycerin:<\/strong> Dr. Turegano calls this a \u201cgold-standard humectant\u201d that smoothes and softens skin.<\/li>\n
                  • Polyglutamic acid:<\/strong> If you thought hyaluronic acid was good, this \u201cholds several times more water than hyaluronic acid,\u201d says Dr. Turegano.<\/li>\n
                  • Panthenol (vitamin B5):<\/strong> This thoroughly hydrates and soothes skin.<\/li>\n
                  • Beta-Glucan:<\/strong> It\u2019s \u201ca deeply hydrating, calming polysaccharide that also boosts skin repair,\u201d says Dr. Turegano.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
                    \n
                    \n
                    \n
                    \n
                    \n

                    How to Choose a Hydrating Serum<\/p>\n<\/div>\n<\/div>\n

                    \n
                    \n

                    While ingredients like humectants are a staple among hydrating serums, it\u2019s a good idea to seek out additional ingredients to address other skin concerns. For instance, \u201cif you have dry and aging skin, look for richer or lipid-infused serums that also include anti-aging ingredients like peptides, hyaluronic acid boosters, and glycans (or polysaccharides, such as in the SkinCeuticals HA Intensifier) to visibly plump lines and improve elasticity,\u201d says Dr. Turegano.<\/p>\n

                    Meanwhile, if your skin is very dry, a serum with ceramides or fatty acids can support your moisture barrier and reduce water loss. And if your skin leans oily, a lightweight gel or water-based serum can sink in quickly without leaving behind a sticky or tacky feel. \u201cUltimately, the best hydrating serum is one that feels comfortable, layers well with your other products, and helps your skin maintain balance day to day,\u201d she says.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

                    \n
                    \n
                    \n
                    \n
                    \n

                    How to Apply Hydrating Serums<\/p>\n<\/div>\n<\/div>\n

                    \n
                    \n

                    Apply your hydrating serum directly after cleansing, while your skin is still a bit damp, according to Dr. Turegano. \u201cThis helps the humectants bind to water on your skin\u2019s surface,\u201d she says. Consider, then, deep-diving into the rest of your skin-care routine: perhaps a hydrating toner, vitamin C serum or some other brightening serum, and eye cream. Then, always follow it with a moisturizer to seal in the humectants, and if you\u2019re applying it in the morning, finish with sunscreen.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

                    \n
                    \n
                    \n
                    \n
                    \n

                    How We Tested<\/p>\n<\/div>\n<\/div>\n

                    \n
                    \n

                    When we test and review a product, we take a holistic approach to deliver well-rounded product recommendations. First, we lean on\u00a0Vogue<\/em>\u2019s vast network of experts\u2014from board-certified dermatologists to celebrity estheticians\u2014to gain professional acumen on the industry\u2019s standout products, ones these specialists would actually use on their clients. We pair their expertise with our editorial best practices to curate the thoughtful edits you read on our site.<\/p>\n

                    As it relates to hydrating serums, we selected the best based on the following characteristics: ingredients, texture, finish, how long the hydration lasts, and the skin-care concerns they address. To do this, we paired our own personal tests of each formula with expert guidance and reviewer insights to determine which we would recommend to you.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

                    \n
                    \n
                    \n
                    \n
                    \n

                    Meet the Experts<\/p>\n<\/div>\n<\/div>\n

                    \n
                    \n
                      \n
                    • Mamina Turegano, M.D., a board-certified dermatologist in New Orleans, Louisiana<\/li>\n
                    • Anna Chacon, M.D., a board-certified dermatologist in Miami, Florida<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n

                      Source URL: http:\/\/vogue.com\/article\/best-hydrating-serum<\/p>\n","protected":false},"excerpt":{"rendered":"

                      Beauty The Best Hydrating Serums for Instantly Plump, Dewy Skin By Deanna Pai November 18, 2025 Photo: Irina Yakunina The best hydrating serums can be a year-round essential for some\u2014especially if you have naturally dry skin\u2014but come winter, they become downright necessary for everyone. Powered by humectants like hyaluronic acid, glycerin, and beta-glucan, which pull […]<\/p>\n","protected":false},"author":1,"featured_media":709024,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[50],"class_list":["post-709023","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-politics","tag-vogue-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/709023","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=709023"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/709023\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/media\/709024"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=709023"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=709023"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=709023"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}