{"id":685008,"date":"2025-11-13T13:32:58","date_gmt":"2025-11-13T10:32:58","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=685008"},"modified":"2025-11-13T13:32:58","modified_gmt":"2025-11-13T10:32:58","slug":"how-to-build-community-online-according-to-instagrams-rings-creators","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=685008","title":{"rendered":"How to build community online, according to Instagram\u2019s Rings creators"},"content":{"rendered":"<article class=\"main-article standard \">\n<div class=\"article-main-content article-wrapper has-media-but-its-an-image\" data-status=\"loaded\" data-primary-article=\"true\" data-url=\"\/life-culture\/article\/68960\/1\/how-to-build-community-online-according-to-instagram-s-rings-creators\" data-article-id=\"68960\">\n<header class=\"article-header has-portrait-image no-media\">\n<div class=\"wrapper dg-max-width\">\n<div class=\"inner\">\n<figure class=\"main-img has-figcaption\" data-img-aspect-ratio-type=\"portrait\" data-img-aspect-ratio=\"0.67\" data-template=\"Standard Article\"><span class=\"has-css-custom-props image-container\" data-aspect-ratio-type=\"portrait\"><span class=\"preserve-aspect-ratio\"><img loading=\"lazy\" decoding=\"async\" alt=\"Instagram Rings\" class=\"img\" height=\"3000\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1429432-11.jpg\" width=\"2000\" title=\"1429432-11\"><\/span><\/span><figcaption class=\"img-caption\"><span class=\"inner\"><span class=\"credit\">Life on Film, Nigel Sylvester, Cole Bennett, <span class=\"nowrap\">and Futura<\/span><\/span><\/span><\/figcaption><\/figure>\n<aside class=\"meta\">\n<div class=\"inner\"><span class=\"month\">November<\/span>\u00a0<br \/>\n<span class=\"day\" data-day=\"5\">5,<\/span>\u00a0<br \/>\n<span class=\"year\">2025<\/span><\/div>\n<\/aside>\n<div class=\"titles\">\n<div class=\"tags\">\n<div class=\"sections\"><a class=\"category vertical - life-culture\" href=\"https:\/\/www.dazeddigital.com\/life-culture\">Life &amp; Culture<\/a><a class=\"series\" href=\"https:\/\/www.dazeddigital.com\/feature\">Feature<\/a><\/div>\n<\/div>\n<h1 class=\"title\"><span>How to build community online, according to Instagram\u2019s <span class=\"nowrap\">Rings creators<\/span><\/span><\/h1>\n<div class=\"standfirst\">\n<h2>The inaugural winners of Instagram\u2019s latest creator awards tell us about their own <span class=\"nowrap\">online communities<\/span><\/h2>\n<\/div>\n<p><span class=\"month\">November<\/span>\u00a0<br \/>\n<span class=\"day\" data-day=\"5\">5,<\/span>\u00a0<br \/>\n<span class=\"year\">2025<\/span><\/div>\n<\/div>\n<div class=\"tags\">\n<div class=\"sections\"><a class=\"category vertical - life-culture\" href=\"https:\/\/www.dazeddigital.com\/life-culture\">Life &amp; Culture<\/a><a class=\"series\" href=\"https:\/\/www.dazeddigital.com\/feature\">Feature<\/a><\/div>\n<\/div>\n<div class=\"providers\">\n<div class=\"contributors\"><span class=\"contributor\" data-contributor-role=\"Text\"><span class=\"contributor-role\">Text<\/span><a class=\"contributor-name\" href=\"https:\/\/www.dazeddigital.com\/user\/dazeddigital\">Dazed Digital<\/a><\/span><\/div>\n<p><span class=\"sponsored-by\">In Partnership with <span class=\"sponsor\"> Instagram<\/span><\/span><\/div>\n<\/div>\n<\/header>\n<div class=\"article-body-container\">\n<aside class=\"primary\">\n<div class=\"sticky bottom\">\n<div class=\"read-more\"><span class=\"read-more-header\">Read More<\/span><\/p>\n<div class=\"read-more-items\">\n<div class=\"read-more-item vertical-life-culture\">\n<div class=\"read-more-item-link\"><a href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/68983\/1\/so-excited-to-catch-up-culture-friendship-recaps-friends\" class=\"article-list-item-image\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Sorry, Baby (Film still)\" class=\"img\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1429729-12.jpg\" title=\"1429729-12\"><\/span><\/span><\/a><\/p>\n<div class=\"read-more-item-content\"><a class=\"category\" href=\"https:\/\/www.dazeddigital.com\/life-culture\">Life &amp; Culture<\/a><a href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/68983\/1\/so-excited-to-catch-up-culture-friendship-recaps-friends\"><span class=\"title\">Are we caught in a culture of never-ending catch-ups?<\/span><\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"read-more-item vertical-film-tv\">\n<div class=\"read-more-item-link\"><a href=\"https:\/\/www.dazeddigital.com\/film-tv\/article\/69061\/1\/short-form-40-years-music-videos-ads-moving-image-mack-book-jonathan-glazer\" class=\"article-list-item-image\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Simon Cooper, Volkswagen, Angel\u2019s Day Off (2006)\" class=\"img\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1430569-12.jpg\" title=\"1430569-12\"><\/span><\/span><\/a><\/p>\n<div class=\"read-more-item-content\"><a class=\"category\" href=\"https:\/\/www.dazeddigital.com\/film-tv\">Film &amp; TV<\/a><a href=\"https:\/\/www.dazeddigital.com\/film-tv\/article\/69061\/1\/short-form-40-years-music-videos-ads-moving-image-mack-book-jonathan-glazer\"><span class=\"title\">This book goes deep on cult music videos and iconic ads<\/span><\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"read-more-item vertical-fashion\">\n<div class=\"read-more-item-link\"><a href=\"https:\/\/www.dazeddigital.com\/fashion\/article\/24335\/1\/vivienne-westwood-s-top-ten-political-moments\" class=\"article-list-item-image\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Westwood at thatcher for Tatler\u2019s April 1989 cover\" class=\"img\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1117327-7.jpg\" title=\"1117327-7\"><\/span><\/span><\/a><\/p>\n<div class=\"read-more-item-content\"><a class=\"category\" href=\"https:\/\/www.dazeddigital.com\/fashion\">Fashion<\/a><a href=\"https:\/\/www.dazeddigital.com\/fashion\/article\/24335\/1\/vivienne-westwood-s-top-ten-political-moments\"><span class=\"title\">Vivienne Westwood\u2019s top ten political moments<\/span><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/aside>\n<div class=\"article-body wrapper\">\n<div class=\"embed-content\" data-embed-type=\"raw-html\">\n<p><span>Interacting with people online may have once been taboo, but there\u2019s no arguing that, today, many of our relationships originate in the digital realm. And for artists, creators and storytellers of all mediums looking to build community online, there\u2019s no place more ripe for creating connections than Instagram.<\/span><\/p>\n<p><span>Perhaps no one knows that better than the platform\u2019s newly minted Rings winners, who were recently recognised for their contributions to the platform. Handpicked by a panel of 13 judges, the Rings awardees encompass a wide range of professions. Everyone from<\/span><a href=\"https:\/\/www.instagram.com\/akiandkoichi\/?hl=en\"><span>Aki and Koichi<\/span><\/a><span>, a beloved fashion influencer duo, to<\/span><a href=\"https:\/\/www.instagram.com\/nigelsylvester\/?hl=en\"><span>Nigel Sylvester<\/span><\/a><span>, a professional BMX athlete, made Instagram\u2019s inaugural list.<\/span><\/p>\n<p><span>With musicians, comedians, photographers and creatives of all kinds gracing the list, it\u2019s clear that no two Rings winners are quite the same. What they do share in common, however, is their ability to not only create content that makes an impact, but also to build and maintain an engaged audience.<\/span><\/p>\n<p><span>Ahead, we asked Rings winners about their own Instagram communities, as well as their best tips for making friends online.<\/span><\/p>\n<\/div>\n<div class=\"embed-content\" data-embed-type=\"raw-html\">\n<h1><a href=\"https:\/\/www.instagram.com\/nigelsylvester\/?hl=en\"><strong>Nigel Sylvester<\/strong><\/a><\/h1>\n<\/div>\n<div class=\"instagram-container embed-content\" data-embed-type=\"media-instagram\" data-script-depends=\"instagram-embeds\">\n<script async src=\"https:\/\/www.instagram.com\/embed.js\"><\/script><\/div>\n<div class=\"embed-content\" data-embed-type=\"raw-html\">\n<p><strong>How would you describe the community you\u2019ve created on Instagram?<\/strong><\/p>\n<p><span>My community on Instagram is global, diverse and deeply connected through shared passions. From BMX riders to sneaker lovers, artists and athletes to everyday dreamers, it\u2019s a space where people come together around creativity and movement. They\u2019re supportive, engaged, and always pushing me to go further.<\/span><\/p>\n<p><strong>What do you enjoy the most about your online community?<\/strong><\/p>\n<p><span>What I love most is that it feels like a two-way exchange \u2013 I\u2019m sharing my world, but I\u2019m also inspired daily by theirs.<\/span><\/p>\n<\/div>\n<div class=\"embed-content\" data-embed-type=\"raw-html\">\n<h1><a href=\"https:\/\/www.instagram.com\/futuradosmil\/?hl=en\"><strong>Futura<\/strong><\/a><\/h1>\n<\/div>\n<div class=\"instagram-container embed-content\" data-embed-type=\"media-instagram\" data-script-depends=\"instagram-embeds\">\n<script async src=\"https:\/\/www.instagram.com\/embed.js\"><\/script><\/div>\n<div class=\"embed-content\" data-embed-type=\"raw-html\">\n<p><strong>How did you develop your online community, and when do you feel most connected to them?<\/strong><\/p>\n<p><span>I had the concept of connecting with my new online community, mostly through educational access, which hadn\u2019t emerged yet. I always thought about the world at large, and found my audience and my satellites, some of whom I still know and have built bridges over time in geography and culture.<\/span><\/p>\n<p><span>Today, I feel very much connected to the community. I enjoy the engagement and hope, my own words, might stimulate dialogue and conversations which could transcend the devices we are communicating with.<\/span><\/p>\n<p><strong>What\u2019s your biggest tip for making friends on the internet?<\/strong><\/p>\n<p><span>That\u2019s so easy, let\u2019s start by making friends in real life.<\/span><\/p>\n<\/div>\n<div class=\"embed-content\" data-embed-type=\"raw-html\">\n<h1><a href=\"https:\/\/www.instagram.com\/colebennett\/?hl=en\"><strong>Cole Bennett<\/strong><\/a><\/h1>\n<\/div>\n<div class=\"instagram-container embed-content\" data-embed-type=\"media-instagram\" data-script-depends=\"instagram-embeds\">\n<script async src=\"https:\/\/www.instagram.com\/embed.js\"><\/script><\/div>\n<div class=\"embed-content\" data-embed-type=\"raw-html\">\n<p><strong>How would you describe the community you\u2019ve created on Instagram?<\/strong><\/p>\n<p><span>I feel my community on Instagram is a place where people get to feel like they\u2019re watching something develop in real time. I\u2019ve kept all my Instagram posts up since high school so that it feels like a story you can follow. Even if I don\u2019t feel the things I posted five years ago represent who I am today, it\u2019s still a part of my story. I kind of treat it like a book.<\/span><\/p>\n<\/div>\n<div class=\"embed-content\" data-embed-type=\"raw-html\">\n<h1><a href=\"https:\/\/www.instagram.com\/lifeonfilm\/?hl=en\">Life on Film<\/a><\/h1>\n<\/div>\n<div class=\"embed-content\" data-embed-type=\"raw-html\">\n<p><strong>How did you develop your online community, and when do you feel most connected to them?<\/strong><\/p>\n<p><span>Our early community formed almost overnight; the very first Life on Film Reel went viral, hitting 30 million views and bringing in 150,000 followers. People instantly connected with the idea of seeing the world through someone else\u2019s eyes, and the nostalgia of analog, cinematic storytelling.<\/span><\/p>\n<p><span>Since then, staying connected has meant far more than posting videos. We talk with our audience constantly, through comments, DMs and story Q&amp;As, and their input genuinely shapes what we create. They\u2019ve inspired us to explore new places and give cameras to strangers whose stories might\u2019ve otherwise gone untold. Hearing how our videos encouraged them to plan their own trips or start shooting on film reminds us this isn\u2019t just a community of viewers \u2013 it\u2019s a community of storytellers. That\u2019s when we feel most connected: when their creativity loops back into ours.<\/span><\/p>\n<p><strong>What\u2019s your biggest tip for making friends on the internet?<\/strong><\/p>\n<p><span>Most people, creators included, hesitate to reach out first. But everyone appreciates a genuine message. We\u2019re always DMing artists and creators of all sizes just to say we loved something they made or that it inspired us. Those small messages have led to friendships, collaborations, and even teammates. Early on, we learned so much from creators ahead of us who were generous with their advice, and now we try to pay that forward. Some of our good friends and biggest opportunities started with a single DM sent because someone\u2019s work moved us.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<footer class=\"article-footer\">\n<div class=\"wrapper\">\n<div class=\"article-series\">\n<h4 class=\"heading\">More on these topics<\/h4>\n<\/div>\n<div class=\"article-series\"><a class=\"series\" href=\"https:\/\/www.dazeddigital.com\/life-culture\">Life &amp; Culture<\/a><a class=\"series\" href=\"https:\/\/www.dazeddigital.com\/feature\">Feature<\/a><\/div>\n<\/div>\n<\/footer>\n<div class=\"grid\">\n<div class=\"lava-lamp\">\n<div class=\"lava-lamp-text-container\">\n<h3 class=\"lava-lamp-subheading\">Expand your creative community and connect with 15,000 creatives from around the world.<\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"grid section-header\">\n<div class=\"section-header__link\"><a href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/68960\/1\/life-culture\"><\/p>\n<h2 class=\"section-header__title\">READ MORE<\/h2>\n<p><\/a><\/div>\n<\/div>\n<div class=\"grid tag-article-list\">\n<div class=\"swiper swiper-latest\">\n<div class=\"swiper-wrapper\">\n<div class=\"swiper-slide list-element\">\n<div class=\"scard-latest__section\">\n<div class=\"card-latest__wrapper\"><a class=\"card-latest\" href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/69052\/1\/angel-and-armani-are-a-real-tiktok-love-story-dating-internet-couple\"><\/p>\n<div class=\"card-latest__img-wrapper\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Angel and Armani\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1430508-5.jpg\" title=\"1430508-5\"><\/span><\/span><\/div>\n<div class=\"card-latest__content\">\n<h3 class=\"card-latest__title\">Angel and Armani are a real TikTok love story<\/h3>\n<\/div>\n<p><\/a><a class=\"card-latest\" href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/69045\/1\/chloe-kelly-a-lot-of-people-that-don-t-like-confidence-in-a-woman\"><\/p>\n<div class=\"card-latest__img-wrapper\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Chloe Kelly\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1430438-7.jpg\" title=\"1430438-7\"><\/span><\/span><\/div>\n<div class=\"card-latest__content\">\n<h3 class=\"card-latest__title\">Chloe Kelly: \u2018A lot of people don\u2019t like confidence in a woman\u2019<\/h3>\n<\/div>\n<p><\/a><a class=\"card-latest\" href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/69043\/1\/what-is-the-forehead-kiss-of-doom-and-despair\"><\/p>\n<div class=\"card-latest__img-wrapper\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Forehead kiss\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1430422-7.jpg\" title=\"1430422-7\"><\/span><\/span><\/div>\n<div class=\"card-latest__content\">\n<h3 class=\"card-latest__title\">What is the \u2018forehead kiss of doom and despair\u2019?<\/h3>\n<\/div>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"swiper-slide list-element\">\n<div class=\"scard-latest__section\">\n<div class=\"card-latest__wrapper\"><a class=\"card-latest\" href=\"https:\/\/www.dazeddigital.com\/life-culture\/article\/69029\/1\/the-sexual-history-of-the-internet-mindy-seu\"><\/p>\n<div class=\"card-latest__img-wrapper\"><span class=\"image-container\" data-aspect-ratio-type=\"landscape\"><span class=\"preserve-aspect-ratio\"><img decoding=\"async\" alt=\"Mindy Seu\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2025\/11\/1430249-18.jpeg\" title=\"1430249-18\"><\/span><\/span><\/div>\n<div class=\"card-latest__content\">\n<h3 class=\"card-latest__title\">Is your phone a sex toy? 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Sign-up here to join NOWNESS for an exclusive film screening <\/h3>\n<\/div>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<p> Source URL: https:\/\/www.dazeddigital.com\/life-culture\/article\/68960\/1\/how-to-build-community-online-according-to-instagram-s-rings-creators<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Life on Film, Nigel Sylvester, Cole Bennett, and Futura November\u00a0 5,\u00a0 2025 Life &amp; CultureFeature How to build community online, according to Instagram\u2019s Rings creators The inaugural winners of Instagram\u2019s latest creator awards tell us about their own online communities November\u00a0 5,\u00a0 2025 Life &amp; CultureFeature TextDazed Digital In Partnership with Instagram Read More Life [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":685009,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[76],"class_list":["post-685008","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-politics","tag-dazeddigital-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/685008","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=685008"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/685008\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/media\/685009"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=685008"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=685008"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=685008"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}