{"id":259919,"date":"2024-10-26T05:57:18","date_gmt":"2024-10-26T02:57:18","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=259919"},"modified":"2024-11-04T09:30:28","modified_gmt":"2024-11-04T06:30:28","slug":"scandalul-noului-logo-de-la-loteria-romana-oprea-voi-trimite-corpul-de-control-la-loteria-romana","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=259919","title":{"rendered":"Scandalul noului logo de la Loteria Rom\u00e2n\u0103. Oprea: \u201eVoi trimite Corpul de Control la Loteria Rom\u00e2n\u0103\u201d"},"content":{"rendered":"<\/p>\n<h2>\n\t\t\t\t\t\t\t\t\t\t\t Loteria Rom\u00e2n\u0103 \u0219i-a schimbat sigla cu o pictogram\u0103 ce poate fi desc\u0103rcat\u0103 gratuit de pe un site de poze, totul pentru 50.000 de euro. Motiv pentru care ministrul Radu Oprea va trimite un control la Loteria Rom\u00e2n\u0103.<br \/>\n\t\t\t\t\t\t\t\t\t\t<\/h2>\n<div class=\"realitatea-article-content-box\">\n<p>Ministrul Economiei, Antreprenoriatului \u015fi Turismului, Radu Oprea, a declarat, miercuri, la Ploie\u015fti, c\u0103 va trimite Corpul de Control la Loteria Rom\u00e2n\u0103, dup\u0103 ce \u00een spa\u0163iul public au ap\u0103rut controverse privind achizi\u0163ia noului logo.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2024\/11\/loteria-romana_0dfc2f2ea8.jpg\" alt=\"Imagine\" width=\"100%\" title=\"loteria-romana_0dfc2f2ea8\"><\/p>\n<div class=\"d-flex justify-content-center w-100 flex-row mt-5 mb-5 advert-970-250-m-300-250\">\n                                <!-- \/32628511\/Realitatea.netV2_articol\/300x250_ia_3 &amp; \/32628511\/Realitatea.netV2_articol_mobile\/300x600\/\/300x250_1 --><\/p>\n<div id=\"div-gpt-ad-1625071071304-0\"><\/div>\n<div id=\"div-gpt-ad-1625070521521-0\"><\/div>\n<\/p><\/div>\n<p>\u201ePot trimite Corpul de Control acolo pentru a constata dac\u0103 \u00eentr-adev\u0103r lucrurile sunt a\u015fa cum trebuie f\u0103cute. Va fi un control \u015fi la Loteria Rom\u00e2n\u0103, pentru a l\u0103muri \u015fi aceast\u0103 problem\u0103 care a ap\u0103rut \u00een spa\u0163iul public&#8221;, a spus Oprea, chestionat cu privire la acest subiect.<\/p>\n<div id=\"in-article-teads\"><\/div>\n<p>\u201eEu cred c\u0103 \u00eentotdeauna trebuie s\u0103 apel\u0103m la speciali\u015fti, la cei care se pricep s\u0103 fac\u0103 lucrurile bine&#8221;, a mai spus ministrul.<\/p>\n<div class=\"d-flex justify-content-center w-100 flex-row mt-5 mb-5 advert-970-250-m-300-250\">\n                                <!-- \/32628511\/Realitatea.netV2_articol\/300x250_ia_4 &amp; \/32628511\/Realitatea.netV2_articol_mobile\/300x600\/\/300x250_2 --><\/p>\n<div id=\"div-gpt-ad-1625071089075-0\"><\/div>\n<div id=\"div-gpt-ad-1625070536172-0\"><\/div>\n<\/p><\/div>\n<p>Loteria Rom\u00e2n\u0103, cu o istorie impresionant\u0103 de 117 ani \u00een spate, a decis s\u0103 marcheze aceast\u0103 aniversare printr-un rebranding spectaculos, realizat de agen\u021bia Rusu+Bor\u021bun. Acest proces a avut ca scop aducerea \u00een prim-plan a valorilor de brand \u0219i a evolu\u021biei m\u0103rcii, semnal\u00e2nd totodat\u0103 intrarea \u00eentr-o nou\u0103 etap\u0103 de modernizare \u0219i digitalizare.<\/p>\n<p>Noul design, care include o sigl\u0103 proasp\u0103t\u0103, a fost conceput pentru a sublinia maturitatea \u0219i tradi\u021bia Loteriei Rom\u00e2ne, dar \u0219i pentru a anun\u021ba adaptarea la noile cerin\u021be digitale ale pie\u021bei.<\/p>\n<div data-placement=\"inread\" data-visitor=\"visitor\">\n<div id=\"adoceanronclfjtfuzb\"><\/div>\n<\/div>\n<p>Cu toate acestea, schimbarea nu a fost f\u0103r\u0103 controverse, iar noua sigl\u0103 a Loteriei a generat discu\u021bii intense pe re\u021belele sociale \u0219i \u00een mediul online.<\/p>\n<h2><span><strong>Schimbare cu scandal, perfect rom\u00e2nesc<\/strong><\/span><\/h2>\n<p>Noua sigl\u0103 a Loteriei Rom\u00e2ne a atras aten\u021bia din cauza unei asem\u0103n\u0103ri uluitoare cu o alt\u0103 imagine: sigla Rom\u00e2niei \u0219i scandalul care a \u00eenconjurat-o, cu celebrul slogan \u201eExplore the Carpathian garden\u201d. Concret, designul siglei Loteriei este centrat pe un trifoi cu patru foi, care, cu excep\u021bia culorilor, pare s\u0103 fie aproape identic cu o pictogram\u0103 ce poate fi g\u0103sit\u0103 gratuit pe platforma Shutterstock.<\/p>\n<div id=\"teads-inread-container\" data-placement=\"teads\" data-visitor=\"visitor\"><\/div>\n<div class=\"d-flex justify-content-center w-100 flex-row mt-5 mb-5 advert-970-250-m-300-250\">\n                                <!-- \/32628511\/Realitatea.netV2_articol\/300x250_ia_5 &amp; \/32628511\/Realitatea.netV2_articol_mobile\/300x600\/\/300x250_3 --><\/p>\n<div id=\"div-gpt-ad-1625071108131-0\"><\/div>\n<div id=\"div-gpt-ad-1625070551720-0\"><\/div>\n<\/p><\/div>\n<p>Acest lucru a st\u00e2rnit nemul\u021bumirea \u0219i controversele, \u00een special dup\u0103 ce un antreprenor din Bucure\u0219ti,\u00a0Robert Preda, a remarcat similitudinea \u00eentr-o postare pe Facebook. Acesta a identificat sursa pictogramei ca fiind creat\u0103 de utilizatorul vectorara din Ucraina \u0219i numit\u0103 <a href=\"http:\/\/creative%20simple%20colorful%20logo%20design%E2%80%9D\" target=\"_blank\" rel=\"noopener\">\u201e\u00a0Creative simple colorful logo design\u201d<\/a>. Mai mult, s-a dovedit c\u0103 designul este acela\u0219i cu cel folosit deja de companiile Pllenty din<\/p>\n<p>Canada \u0219i Drivenergy din Marea Britanie, singura diferen\u021b\u0103 fiind unghiul \u0219i ordinea culorilor, scrie\u00a0<a href=\"https:\/\/specialarad.ro\/loteria-romana-sigla-gratuita-shutterstock\/\" target=\"_blank\" rel=\"noopener\">Specialarad.ro<\/a><\/p>\n<\/div>\n<p>Source URL: https:\/\/www.realitatea.net\/stiri\/actual\/scandalul-noului-logo-de-la-loteria-romana-oprea-voi-trimite-corpul-de-control-la-loteria-romana_651d9a3cf5185b5a311dba63<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Loteria Rom\u00e2n\u0103 \u0219i-a schimbat sigla cu o pictogram\u0103 ce poate fi desc\u0103rcat\u0103 gratuit de pe un site de poze, totul pentru 50.000 de euro. Motiv pentru care ministrul Radu Oprea va trimite un control la Loteria Rom\u00e2n\u0103. Ministrul Economiei, Antreprenoriatului \u015fi Turismului, Radu Oprea, a declarat, miercuri, la Ploie\u015fti, c\u0103 va trimite Corpul de Control [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":383409,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[15],"class_list":["post-259919","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-politics","tag-realitatea-net"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/259919","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=259919"}],"version-history":[{"count":1,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/259919\/revisions"}],"predecessor-version":[{"id":383408,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/259919\/revisions\/383408"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/media\/383409"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=259919"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=259919"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=259919"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}