{"id":246707,"date":"2024-10-24T16:11:04","date_gmt":"2024-10-24T13:11:04","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=246707"},"modified":"2024-10-29T15:37:26","modified_gmt":"2024-10-29T12:37:26","slug":"exclusiv-zf-britanicii-de-la-kingfisher-poarta-discutii-pentru-vanzarea-brico-depot-in-romania-iar-in-pole-position-se-afla-leroy-merlin","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=246707","title":{"rendered":"EXCLUSIV ZF. Britanicii de la Kingfisher poart\u0103 discu\u0163ii pentru v\u00e2nzarea Brico D\u00e9p\u00f4t \u00een Rom\u00e2nia, iar \u00een pole position se afl\u0103 Leroy Merlin"},"content":{"rendered":"
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Grupul britanic Kingfisher, care de\u0163ine local retailerul de materiale de construc\u0163ii Brico D\u00e9p\u00f4t, poart\u0103 discu\u0163ii pentru v\u00e2nzarea opera\u0163iunilor din Rom\u00e2nia, spun sursele ZF din pia\u0163\u0103. De preluarea Brico D\u00e9p\u00f4t s-au ar\u0103tat interesate mai multe companii, \u00eens\u0103 \u00een pole position se afl\u0103 francezii de la Leroy Merlin, mai spun sursele.<\/p>\n

Aceste discu\u0163ii vin dup\u0103 ce, la \u00eenceputul anului 2023, britanicii au \u00eenchis dou\u0103 magazine \u2013 din Oradea \u015fi Giroc, localitate din zona metropolitan\u0103 a Timi\u015foarei \u2013, r\u0103m\u00e2n\u00e2nd astfel cu 33. La finalul anului 2023 au \u00eenchis \u015fi magazinul din Suceava. Britanicii au intrat pe pia\u0163a local\u0103 \u00een 2013, prin achizi\u0163ia magazinelor Bricostore, redenumite ulterior Brico D\u00e9p\u00f4t. \u00cen 2017, Kingfisher a cump\u0103rat \u015fi magazinele Praktiker de la omul de afaceri Omer Susli \u015fi le-a trecut sub acela\u015fi brand.<\/p>\n

Brico D\u00e9p\u00f4t, care opereaz\u0103 pe plan local prin firma Bricostore Ro\u00adm\u00e2nia, a \u00eencheiat anul 2023 cu o cifr\u0103 de afaceri de 1,5 miliarde de lei, \u00een sc\u0103\u00addere cu 6% fa\u0163\u0103 de anul pre\u00adcedent.<\/p>\n

Pe pia\u0163a de bricolaj, ei se lupt\u0103 cu Dedeman, Leroy Merlin sau Hornbach, pia\u0163a fiind dominat\u0103 clar de compania rom\u00e2neasc\u0103 Dedeman, controlat\u0103 de fra\u0163ii Pav\u0103l. Tocmai de aceea, al\u0163i actori din pia\u0163\u0103 ar putea fi interesa\u0163i de achizi\u0163ia Brico D\u00e9p\u00f4t, pentru a reduce ecartul fa\u0163\u0103 de lider.<\/p>\n

Mai mult, obiectivul francezilor de la Leroy Merlin este ca, \u00een cinci ani de acum \u00eenainte, s\u0103 devin\u0103 lider pe pia\u0163a bricolajului, dep\u0103\u015find astfel businessul local Dedeman, dup\u0103 cum spunea \u00een toamna anului trecut, \u00eentr-un interviu pentru ZF, Mathieu Bauduin, CEO-ul Leroy Merlin.<\/p>\n

Ast\u0103zi, Leroy Merlin e al doilea cel mai mare retailer de bricolaj din Rom\u00e2nia, dup\u0103 cifra de afaceri. Ei au 21 de magazine \u00een Rom\u00e2nia \u015fi vor deschide \u00een octombrie \u00eenc\u0103 unul. Leroy Merlin Rom\u00e2nia a \u00eencheiat anul 2023 cu o cifr\u0103 de afaceri de 3,1 miliarde de lei, \u00een cre\u015ftere cu 6% fa\u0163\u0103 de anul precedent, potrivit informa\u0163iilor disponibile pe site-ul Ministerului de Finan\u0163e.<\/p>\n

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Source URL: https:\/\/www.zf.ro\/companii\/retail-agrobusiness\/exclusiv-zf-britanicii-de-la-kingfisher-poarta-discutii-pentru-22497587<\/p>\n","protected":false},"excerpt":{"rendered":"

Grupul britanic Kingfisher, care de\u0163ine local retailerul de materiale de construc\u0163ii Brico D\u00e9p\u00f4t, poart\u0103 discu\u0163ii pentru v\u00e2nzarea opera\u0163iunilor din Rom\u00e2nia, spun sursele ZF din pia\u0163\u0103. De preluarea Brico D\u00e9p\u00f4t s-au ar\u0103tat interesate mai multe companii, \u00eens\u0103 \u00een pole position se afl\u0103 francezii de la Leroy Merlin, mai spun sursele. Aceste discu\u0163ii vin dup\u0103 ce, la […]<\/p>\n","protected":false},"author":1,"featured_media":306252,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[21],"class_list":["post-246707","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-politics","tag-ziarul-financiar"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/246707","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=246707"}],"version-history":[{"count":1,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/246707\/revisions"}],"predecessor-version":[{"id":278658,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/246707\/revisions\/278658"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/media\/306252"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=246707"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=246707"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=246707"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}