[analyse_image type=”featured” src=”https:\/\/agerpres.ro\/data\/202611\/20261109220506_929010.jpg”]<\/p>\n
Bruxelles-ul va propune interzicerea \u00een Uniunea European\u0103 a practicilor abuzive la care recurg unii influenceri pe re\u021belele sociale, precum \u0219i a ‘interfe\u021belor \u00een\u0219el\u0103toare’ care urm\u0103resc s\u0103 manipuleze consumatorii online, potrivit unui document consultat luni de AFP.<\/strong><\/p>\n Comisia European\u0103 (CE) urmeaz\u0103 s\u0103 prezinte miercuri un proiect de lege menit s\u0103 \u00eent\u0103reasc\u0103 protec\u021bia consumatorilor online, denumit \u00een limba englez\u0103 ‘Digital Fairness Act’ (DFA).<\/p>\n Acest text, aflat \u00een preg\u0103tire de luni de zile, are ca scop reglementarea unei serii \u00eentregi de practici care s-au dezvoltat de ani de zile pe re\u021belele sociale \u0219i pe platformele online, dar \u0219i \u00een jocurile video, dar care nu erau \u00eenc\u0103 luate \u00een considerare \u00een legisla\u021bia european\u0103.<\/p>\n Conform unei versiuni provizorii a acestui proiect de lege ob\u021binut\u0103 de AFP, textul vizeaz\u0103 \u00een special reglementarea activit\u0103\u021bilor influencerilor.<\/p>\n De exemplu, obliga\u021bia de a declara clar utilizatorilor con\u021binuturile care \u021bin de publicitate sau de o colaborare comercial\u0103 cu un brand, a\u0219a cum se \u00eent\u00e2mpl\u0103 deja \u00een unele \u021b\u0103ri precum Fran\u021ba, dar \u0219i interdic\u021bia de a-i \u00eencuraja \u00een mod direct pe minori s\u0103 cumpere produse.<\/p>\n CE vrea, de asemenea, s\u0103 interzic\u0103 v\u00e2nz\u0103torilor promovarea, prin intermediul influencerilor, a produselor interzise sau considerate periculoase.<\/p>\n Executivul european dore\u0219te, de asemenea, s\u0103 se ocupe de ‘interfe\u021bele \u00een\u0219el\u0103toare’ sau ‘dark patterns’ care permit s\u0103 ‘p\u0103c\u0103le\u0219ti sau s\u0103 manipulezi consumatorii’.<\/p>\n Este vorba de mesajele care fac s\u0103 par\u0103 c\u0103 un produs sau serviciu este aproape epuizat, ad\u0103ugarea implicit\u0103 a op\u021biunilor pl\u0103tite greu de dezactivat sau notific\u0103ri care \u00eei \u00eemping pe consumatori s\u0103 dea clic f\u0103r\u0103 un motiv real.<\/strong><\/p>\n Legea prevede, de asemenea, m\u0103suri \u00eempotriva ‘func\u021biilor adictive’ ale platformelor online, precum redarea automat\u0103 a videoclipurilor sau derularea nelimitat\u0103 a con\u021binutului, \u0219i vrea ca utilizatorii s\u0103 aib\u0103 posibilitatea de a le dezactiva.<\/p>\n Alte dispozi\u021bii urm\u0103resc s\u0103 clarifice condi\u021biile la \u00eencheierea contractelor online care ofer\u0103 o perioad\u0103 de prob\u0103 gratuit\u0103 sau s\u0103 reglementeze mai bine cozile la rezervarea unui bilet de concert.<\/p>\n Pre\u021burile complete ale biletelor vor trebui, de asemenea, afi\u0219ate de la \u00eenceput, f\u0103r\u0103 a se ad\u0103uga taxe \u00een ultimul moment.<\/p>\n \u00cen ceea ce prive\u0219te jocurile video, CE vrea ca valoarea real\u0103 a monedelor virtuale s\u0103 fie afi\u0219at\u0103 \u00een mod clar.<\/p>\n Utilizarea lor va fi dezactivat\u0103 implicit pentru minori, care vor trebui s\u0103 ob\u021bin\u0103 acordul p\u0103rin\u021bilor pentru a le folosi \u0219i nu le vor mai putea utiliza pentru a progresa sau a c\u00e2\u0219tiga un joc. AGERPRES\/(AS – redactor: Raluca-Elena Anghel, editor online: Alexandru Cojocaru)<\/p>\n<\/div>\n [analyse_source url=”https:\/\/agerpres.ro\/social-extern\/2026\/11\/09\/uniunea-europeana-vrea-sa-ia-masuri-impotriva-practicilor-abuzive-la-care-recurg-unii-influenceri-pe–1611669″]<\/p>\n","protected":false},"excerpt":{"rendered":" [analyse_image type=”featured” src=”https:\/\/agerpres.ro\/data\/202611\/20261109220506_929010.jpg”] Bruxelles-ul va propune interzicerea \u00een Uniunea European\u0103 a practicilor abuzive la care recurg unii influenceri pe re\u021belele sociale, precum \u0219i a ‘interfe\u021belor \u00een\u0219el\u0103toare’ care urm\u0103resc s\u0103 manipuleze consumatorii online, potrivit unui document consultat luni de AFP. Comisia European\u0103 (CE) urmeaz\u0103 s\u0103 prezinte miercuri un proiect de lege menit s\u0103 \u00eent\u0103reasc\u0103 protec\u021bia consumatorilor […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-2247245","post","type-post","status-publish","format-standard","hentry","category-politics"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2247245","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2247245"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2247245\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2247245"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2247245"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2247245"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}