{"id":2230415,"date":"2026-10-31T10:13:43","date_gmt":"2026-10-31T07:13:43","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2230415"},"modified":"2026-10-31T10:13:43","modified_gmt":"2026-10-31T07:13:43","slug":"piata-postala-a-ajuns-la-73-miliarde-de-lei-in-2025-unul-din-patru-colete-interne-livrat-la-locker","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2230415","title":{"rendered":"Pia\u021ba po\u0219tal\u0103 a ajuns la 7,3 miliarde de lei \u00een 2025. Unul din patru colete interne, livrat la locker"},"content":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/cdn.adh.reperio.news\/image-3\/333d8cf3-07b5-4764-b630-b6773cee3664\/index.jpeg?p=f%3Djpeg%26w%3D1200%26h%3D630%26r%3Dcover&#8221;]<\/p>\n<article class=\"svelte-x63bga\">\n<nav>\n<ul class=\"breadcrump svelte-1pk9a69\">\n<li class=\"svelte-1pk9a69\"><a href=\"https:\/\/adevarul.ro\/\" title=\"Adev\u0103rul\" class=\"svelte-1pk9a69\">Home<\/a><\/li>\n<li class=\"svelte-1pk9a69\"><a href=\"https:\/\/adevarul.ro\/economie\" class=\"svelte-1pk9a69\">Economie (Adev\u0103rul financiar)<\/a><\/li>\n<li class=\"svelte-1pk9a69\"><a href=\"https:\/\/adevarul.ro\/economie\/piata-postala-a-ajuns-la-73-miliarde-de-lei-in-2567926.html\" class=\"svelte-1pk9a69\">Pia\u021ba po\u0219tal\u0103 a ajuns la 7,3 miliarde de lei \u00een 2025. Unul din patru colete interne, livrat la locker<\/a><\/li>\n<\/ul>\n<\/nav>\n<p><main class=\"svelte-x63bga\"><\/p>\n<p>Pia\u021ba serviciilor po\u0219tale din Rom\u00e2nia a atins 7,3 miliarde de lei \u00een 2025, \u00een cre\u0219tere cu 14% fa\u021b\u0103 de anul anterior, potrivit datelor ANCOM prezentate de <a href=\"https:\/\/adevarulfinanciar.ro\/piete\/piata-serviciilor-postale-urca-la-73-miliarde-de-2567916.html\">Adev\u0103rul Financiar<\/a>. Avansul a dep\u0103\u0219it 900 de milioane de lei, iar valoarea pie\u021bei s-a dublat \u00een cinci ani.<\/p>\n<div class=\"container-image  svelte-1xbw4f3\"><source type=\"image\/webp\" srcset=\"https:\/\/cdn.adh.reperio.news\/image-3\/333d8cf3-07b5-4764-b630-b6773cee3664\/index.jpeg?p=a%3D1%26co%3D1.05%26w%3D1400%26h%3D750%26r%3Dcontain%26f%3Dwebp 1400w\" media=\"(min-width: 1400px)\" \/><\/p>\n<div class=\"caption svelte-1xbw4f3\"><span class=\"captionText svelte-1xbw4f3\"><span class=\"source svelte-1xbw4f3\">Foto: Shutterstock<\/span><\/span><\/div>\n<\/div>\n<p>Coletele au fost principalul motor al cre\u0219terii, pe fondul dezvolt\u0103rii comer\u021bului online. \u00cen total, \u00een 2025 au fost transportate 372 de milioane de colete, cu 10% mai multe dec\u00e2t \u00een 2024. Veniturile acestui segment s-au apropiat de 6 miliarde de lei.<\/p>\n<h2>Re\u021beaua de lockere s-a extins cu 28%<\/h2>\n<p>La sf\u00e2r\u0219itul anului 2025, \u00een Rom\u00e2nia func\u021bionau peste 10.500 de sisteme automate de livrare, cu 28% mai multe dec\u00e2t cu un an \u00eenainte. Unul din patru colete interne a fost livrat la locker, iar fiecare sistem a gestionat, \u00een medie, 24 de colete pe zi. Durata medie de livrare a coletelor interne a fost de 1,2 zile.<\/p>\n<p>Dup\u0103 num\u0103rul coletelor interne, Delivery Solutions, operatorul Sameday, a avut o cot\u0103 de pia\u021b\u0103 de 35%, urmat de FAN Courier, cu 27%, \u0219i Cargus, cu 12%.<\/p>\n<h2>Mai pu\u021bini angaja\u021bi \u0219i mai multe reclama\u021bii<\/h2>\n<p>\u00cen contrast cu evolu\u021bia veniturilor, num\u0103rul angaja\u021bilor din sectorul po\u0219tal a sc\u0103zut cu 9%. Potrivit sursei citate, ANCOM arat\u0103 c\u0103 reducerea a fost influen\u021bat\u0103 \u00een special de evolu\u021bia Companiei Na\u021bionale Po\u0219ta Rom\u00e2n\u0103, astfel c\u0103 nu poate fi atribuit\u0103 exclusiv automatiz\u0103rii livr\u0103rilor.<\/p>\n<p>Reclama\u021biile \u00eentemeiate au ajuns la 216.000, \u00een cre\u0219tere cu 6% fa\u021b\u0103 de 2024. Pentru 124.000 dintre acestea au fost acordate desp\u0103gubiri, valoarea medie fiind de 258 de lei.<\/p>\n<p>\u00cen schimb, coresponden\u021ba tradi\u021bional\u0103 a continuat s\u0103 scad\u0103: volumul scrisorilor \u0219i imprimatelor s-a redus cu 8%, la 246 de milioane de trimiteri. Veniturile segmentului au dep\u0103\u0219it 900 de milioane de lei, dar au fost cu 3% mai mici dec\u00e2t \u00een 2024.<\/p>\n<p><\/main><\/p>\n<footer class=\"svelte-x63bga\">\n<div class=\"footerShare svelte-x63bga\">\n<div class=\"_hydratable\" data-props=\"%7B%22showLive%22%3Atrue%7D\" data-context=\"%7B%22parentBlockColumnCount%22%3A%7B%22value%22%3A0%2C%22type%22%3A%22store%2Freadable%22%7D%2C%22parentBlockBackgroundColor%22%3A%7B%22type%22%3A%22store%2Freadable%22%7D%7D\" data-component=\"ShareButton\">\n<div class=\"shareButtons svelte-itwbrr\">\n<div class=\"liveSessions metaFont svelte-1maxmbf\"><span class=\"value svelte-1maxmbf\">1<\/span> live <\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><a class=\"whatsappChannel metaFont svelte-fbt7l7\" href=\"https:\/\/whatsapp.com\/channel\/0029VaD2OGk9mrGhd0APdy1O\" target=\"_blank\" rel=\"noopener noreferrer\" data-gtrack=\"{&quot;event&quot;:&quot;whatsapp_channel_follow_click&quot;,&quot;data&quot;:{}}\"><\/p>\n<div class=\"copy svelte-fbt7l7\"><strong class=\"svelte-fbt7l7\">Adev\u0103rul, direct pe WhatsApp<\/strong><\/p>\n<p class=\"svelte-fbt7l7\">Urm\u0103re\u0219te canalul nostru \u0219i r\u0103m\u00e2i la curent cu \u0219tirile.<\/p>\n<\/div>\n<p><span class=\"channelButton svelte-fbt7l7\"><span>Urm\u0103re\u0219te canalul<\/span><\/span><\/a><\/p>\n<div class=\"tags svelte-1l3vwp1\"><span class=\"tags-label metaFont svelte-1l3vwp1\">Cite\u0219te mai multe despre<\/span><\/p>\n<div class=\"tags-list svelte-1l3vwp1\"><a href=\"https:\/\/adevarul.ro\/tag\/po%C8%99ta%20rom%C3%A2n%C4%83\" title=\"Ultimele \u0219tiri despre po\u0219ta rom\u00e2n\u0103\" class=\"tag-pill svelte-1l3vwp1\">po\u0219ta rom\u00e2n\u0103<\/a><a href=\"https:\/\/adevarul.ro\/tag\/ancom\" title=\"Ultimele \u0219tiri despre ancom\" class=\"tag-pill svelte-1l3vwp1\">ancom<\/a><a href=\"https:\/\/adevarul.ro\/tag\/sameday\" title=\"Ultimele \u0219tiri despre sameday\" class=\"tag-pill svelte-1l3vwp1\">sameday<\/a><a href=\"https:\/\/adevarul.ro\/tag\/servicii%20po%C8%99tale\" title=\"Ultimele \u0219tiri despre servicii po\u0219tale\" class=\"tag-pill svelte-1l3vwp1\">servicii po\u0219tale<\/a><\/div>\n<\/div>\n<p><a class=\"moreFromCategory svelte-x63bga\" href=\"https:\/\/adevarul.ro\/economie\" title=\"Economie\">Mai multe din <strong class=\"svelte-x63bga\">Economie (Adev\u0103rul financiar)<\/strong> \u203a<\/a><\/footer>\n<\/article>\n<p>[analyse_source url=&#8221;https:\/\/adevarul.ro\/economie\/piata-postala-a-ajuns-la-73-miliarde-de-lei-in-2567926.html&#8221;]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/cdn.adh.reperio.news\/image-3\/333d8cf3-07b5-4764-b630-b6773cee3664\/index.jpeg?p=f%3Djpeg%26w%3D1200%26h%3D630%26r%3Dcover&#8221;] Home Economie (Adev\u0103rul financiar) Pia\u021ba po\u0219tal\u0103 a ajuns la 7,3 miliarde de lei \u00een 2025. Unul din patru colete interne, livrat la locker Pia\u021ba serviciilor po\u0219tale din Rom\u00e2nia a atins 7,3 miliarde de lei \u00een 2025, \u00een cre\u0219tere cu 14% fa\u021b\u0103 de anul anterior, potrivit datelor ANCOM prezentate de Adev\u0103rul Financiar. Avansul [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[89],"tags":[19,226],"class_list":["post-2230415","post","type-post","status-publish","format-standard","hentry","category-romania","tag-adevarul","tag-crawlmanager"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2230415","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2230415"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2230415\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2230415"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2230415"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2230415"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}