{"id":2204876,"date":"2026-10-17T05:58:45","date_gmt":"2026-10-17T02:58:45","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2204876"},"modified":"2026-10-17T05:58:45","modified_gmt":"2026-10-17T02:58:45","slug":"the-worlds-biggest-fine-jewellery-factory-how-pandora-aims-to-make-more-and-pollute-less-in-vietnam","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2204876","title":{"rendered":"The world\u2019s biggest fine jewellery factory: How Pandora aims to make more and pollute less in Vietnam"},"content":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/images.euronews.com\/articles\/stories\/09\/95\/12\/97\/1200x675_cmsv2_0f08de75-4f31-5061-b542-968cd0fb2589-9951297.jpg&#8221;]<\/p>\n<article id=\"abe-2934256-pos1-c-latest-stories\" class=\"the-media-object m-modeMobile-1 m-modeDesktop-1\" data-nid=\"2934256\" data-cid=\"9955182\" data-part-label=\"Partner content\">\n<figure id=\"abe-2934256-label-pos1-c-latest-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/51\/82\/189x106_cmsv2_f5e6a85e-2207-5d1d-a939-0af54352f4aa-9955182.jpg\" loading=\"lazy\" alt=\"The BAIC Arcfox Alpha T5 electric crossover is used as part of Uber&apos;s driverless taxi service in Zagreb, Croatia, together with Verne and Pony.ai.\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Tech News<\/p>\n<div class=\"the-media-object__title  \">\n<p>    Look, no hands: Euronews rode driverless in Europe&#8217;s first robotaxi in Zagreb\n  <\/p><\/div>\n<\/div>\n<\/article>\n<article id=\"abe-2934041-pos2-c-latest-stories\" class=\"the-media-object m-modeMobile-1 m-modeDesktop-1\" data-nid=\"2934041\" data-cid=\"9954074\" data-part-label=\"Partner content\">\n<figure id=\"abe-2934041-label-pos2-c-latest-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/40\/74\/189x106_cmsv2_9fe7d6db-cbc7-5a17-a159-10769a351f92-9954074.jpg\" loading=\"lazy\" alt=\"Festival-goers party in the Luminarium Tent on Shipyard Island, the venue of the 24th Sziget (Island) Festival in Northern Budapest, Hungary, Thursday, Aug. 11, 2016\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Economy<\/p>\n<div class=\"the-media-object__title  \">\n<p>     Leisure out of reach for one in eight in the EU: Where is it worst?\n  <\/p><\/div>\n<\/div>\n<\/article>\n<article id=\"abe-2933953-pos3-c-latest-stories\" class=\"the-media-object m-modeMobile-1 m-modeDesktop-1\" data-nid=\"2933953\" data-cid=\"9953693\" data-part-label=\"Partner content\">\n<figure id=\"abe-2933953-label-pos3-c-latest-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/36\/93\/189x106_cmsv2_5686a7e3-d44b-5fca-92a0-ce2ddb1f4adf-9953693.jpg\" loading=\"lazy\" alt=\"A patio pathway made out of solar panels in Hungary. \" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Ecotech<\/p>\n<div class=\"the-media-object__title  \">\n<p>    Solar driveways and patios pop up across Europe. Are they worth it?\n  <\/p><\/div>\n<\/div>\n<\/article>\n<article id=\"abe-2933911-pos4-c-latest-stories\" class=\"the-media-object m-modeMobile-1 m-modeDesktop-1\" data-nid=\"2933911\" data-cid=\"9953515\" data-part-label=\"Partner content\">\n<figure id=\"abe-2933911-label-pos4-c-latest-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/35\/15\/189x106_cmsv2_8d31e42e-9f4b-5533-aa4b-8383efe23c92-9953515.jpg\" loading=\"lazy\" alt=\"Thracian Cliffs Golf &amp; Beach Resort is the headline attraction on Bulgaria\u2019s Black Sea coast\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Destinations<\/p>\n<div class=\"the-media-object__title  \">\n<p>    Tee off in Europe\u2019s most underrated golf holiday destinations\n  <\/p><\/div>\n<\/div>\n<\/article>\n<article class=\"helper-site-row o-article-newsy\">\n<div class=\"helper-site-container o-article-newsy__container\">\n<div class=\"o-article-newsy__main\">\n<header class=\"h-grid o-article-newsy__main__header\">\n<nav aria-label=\"Breadcrumbs\" class=\"c-article-breadcrumbs\">\n<div id=\"adb-article-breadcrumb\" class=\"c-article-breadcrumbs__list\">\n<p>                          Business<\/p>\n<p>                          Business<\/p><\/div>\n<\/nav>\n<h1 class=\"c-article-redesign-title\">\n                            The world\u2019s biggest fine jewellery factory: How Pandora aims to make more and pollute less in Vietnam<\/h1>\n<div class=\"c-article-image-video u-position-relative \">\n<div class=\"js-superdiv u-aspect-ratio-16x9 u-position-relative \" data-controller=\"video-player\" data-sponsored=\"Partner content\">\n<div class=\"js-playercontrols u-height-full u-position-absolute u-width-full is-autoplaying\" data-translations=\"{&quot;error&quot;:&quot;This video could not be played.&quot;,&quot;geoblocked&quot;:&quot;Sorry, this content is not available in your country&quot;,&quot;slow&quot;:&quot;This is taking longer than usual&quot;}\">\n<div class=\"js-loadtrigger js-loadtrigger__button c-loadtrigger__button\" role=\"status\"><span class=\"js-loadtrigger__label c-loadtrigger__label u-visually-hidden\">Loading the video<\/span><\/div>\n<\/div>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"js-poster-img c-article-media__img\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/12\/97\/1536x864_cmsv2_0f08de75-4f31-5061-b542-968cd0fb2589-9951297.jpg\" width=\"1536\" height=\"864\" loading=\"eager\" alt=\"Workers making jewellery in Pandora&apos;s new factory\"><\/div>\n<div class=\"c-article-caption u-position-absolute\"><i id=\"article-caption-content\" class=\"c-article-caption__content\"><span class=\"c-article-caption__text\"><br \/>\n              Workers making jewellery in Pandora&#8217;s new factory<br \/>\n                    <span class=\"u-color-white\">&#8211;\u00a0<\/span><span class=\"c-article-caption__copyright\">Copyright\u00a0<\/span><span class=\"c-article-caption__credit\">AP Photo<\/span><\/span><\/i><\/div>\n<div class=\"c-article-image-copyright c-article-image-copyright--novideo\">\n      Copyright\u00a0AP Photo\n  <\/div>\n<\/div>\n<\/header>\n<div class=\"h-grid o-article-newsy__main__body u-article-content\">\n<div class=\"o-article-newsy__contributors-publication-date\">\n<div class=\"c-article-contributors\">\n  By&amp;nbspRoselyne Min&amp;nbspwith&amp;nbsp<b>AP<\/b><\/div>\n<div class=\"c-article-publication-date\" data-timestamp=\"1792216725\">\n         Published on<br \/>\n            <time datetime=\"2026-10-17 07:58:45 +02:00\">17\/10\/2026 &#8211; 7:58 GMT+2<\/time><\/div>\n<\/div>\n<div class=\"c-article-share-comment u-align-items-center u-display-flex\"><span class=\"c-article-share-comment__links u-align-items-center u-display-flex u-justify-content-center 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                     Copied<br \/>\n                            <\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h2 class=\"c-article-summary\">\n        Pandora invested $150 million (\u20ac132mn) in a Vietnam factory, which it says will operate entirely on renewable electricity. The company also switched to using 100% recycled gold and silver in its jewellery production in 2024.<br \/>\n    <\/h2>\n<div class=\"c-article-content c-article-content--business js-article-content\">\n<p>Pandora has opened what it calls the world\u2019s largest fine jewellery crafting facility in Vietnam, expanding production while seeking to reduce its environmental footprint.<\/p>\n<div>\n<div class=\"c-ad u-show-for-mobile-only\">\n<div class=\"c-ad__placeholder\"><img decoding=\"async\" class=\"c-ad__placeholder__logo\" src=\"https:\/\/static.euronews.com\/website\/images\/logos\/logo-euronews-stacked-outlined-72x72-grey-9.svg\" width=\"72\" height=\"72\" alt loading=\"lazy\"><span>ADVERTISEMENT<\/span><\/div>\n<\/div>\n<div class=\"c-ad u-show-for-desktop\">\n<div class=\"c-ad__placeholder\"><img decoding=\"async\" class=\"c-ad__placeholder__logo\" src=\"https:\/\/static.euronews.com\/website\/images\/logos\/logo-euronews-stacked-outlined-72x72-grey-9.svg\" width=\"72\" height=\"72\" alt loading=\"lazy\"><span>ADVERTISEMENT<\/span><\/div>\n<\/div>\n<\/div>\n<p>The factory in Ho Chi Minh City is expected to employ 7,000 people when fully operational.<\/p>\n<p>It will produce up to 60 million pieces of jewellery a year, increasing the Danish company\u2019s manufacturing capacity by 50%, according to its opening announcement.<\/p>\n<p>The site is Pandora\u2019s fourth factory globally and its first outside Thailand.<\/p>\n<p>&#8220;This gives us flexibility to craft all our collections, our assortments in all our materials and crafting techniques,&#8221; said Pandora CEO Berta de Pablos-Barbier.<\/p>\n<p>The Danish jewellery maker sold 112 million pieces in 2025, equivalent to more than three every second. It describes itself as the world\u2019s largest jewellery brand.<\/p>\n<h3>Expanding production, reducing emissions<\/h3>\n<p>Pandora invested $150 million (\u20ac132mn) in the Vietnam factory, which it says will operate entirely on renewable electricity. The company also switched to using 100% recycled gold and silver in its jewellery production in 2024.<\/p>\n<p>As it increases manufacturing capacity, de Pablos-Barbier said Pandora would continue growing &#8220;in a sustainable manner&#8221;.<\/p>\n<p>Gold is particularly suited to repeated reuse, according to experts.<\/p>\n<p>&#8220;In many ways, it is designed for a circular economy. It doesn&#8217;t oxidise. That&#8217;s why it&#8217;s so valuable,&#8221; said Saleem H. Ali, lead researcher for critical minerals and the inclusive energy transition at the United Nations University.<\/p>\n<p>&#8220;We still have the gold from the ancient Egyptians in pretty good shape.&#8221;<\/p>\n<p>Using recycled metals still requires energy. Refining involves heating and separating metals from other materials to remove impurities.<\/p>\n<p>Pandora\u2019s ambition is to extend renewable electricity use beyond its own operations to suppliers involved in producing its jewellery.<\/p>\n<h3>Challenges in a growing jewellery market<\/h3>\n<p>Jewellery unit sales are forecast to grow by 4.1% annually between 2025 and 2028 \u2014 around four times the rate of clothing, according to The State of Fashion 2026, a report from McKinsey and The Business of Fashion.<\/p>\n<p>Pandora\u2019s rise from a small Copenhagen jewellery shop, founded in 1982, was built around manufacturing in Thailand, which began in 1989. Its charm bracelet, launched in 2000, helped drive international expansion before its Copenhagen stock exchange listing in 2010.<\/p>\n<p>But the growing jewellery market does not guarantee an easy path for Pandora.<\/p>\n<p>Pandora warned in its August 2026 results that US import tariffs would continue to weigh on profitability.<\/p>\n<p>The tariffs affect sales to the United States, Pandora\u2019s largest market, where inflation and economic uncertainty are also weighing on demand for its jewellery.<\/p>\n<p>Past labour disputes have also drawn scrutiny to conditions behind its production. Danish investigative outlet Danwatch reported in 2020 that a Thai labour court had ruled in May 2019 that union activity had contributed to workers\u2019 dismissals at Pandora\u2019s Bangkok factory.<\/p>\n<p>Pandora said the cuts reflected restructuring and employee performance.<\/p>\n<p>As Pandora expands in Vietnam, it remains to be seen whether it can increase production while reducing emissions and protecting workers\u2019 rights.<\/p>\n<\/div>\n<footer class=\"perf-cv-auto c-article-contributors c-article-contributors-supplementary u-margin-top-2 u-padding-top-2\">\n<p>Video editor<strong> \u2022 Roselyne Min<\/strong><\/p>\n<\/footer>\n<p>                                  Go to accessibility shortcuts<\/p>\n<div class=\"c-article-share-comment u-align-items-center u-display-flex\"><span class=\"c-article-share-comment__links u-align-items-center u-display-flex u-justify-content-center js-c-article-share-comment-share\"><span class=\"c-article-share-comment__label\">Share<\/span><\/span><span class=\"c-article-share-comment__label\">Comments<\/span><span class=\"c-article-share-comment__label c-article-share-comment__label--always\">Add Euronews on Google<\/span><\/div>\n<div id=\"adb-article-you-might-also-like\" class=\"perf-cv-auto c-article-you-might-also-like\">\n<h2 class=\"c-article-you-might-also-like__title\">\n        Read more<br \/>\n      <\/h2>\n<div class=\"c-article-you-might-also-like__container\">\n<article id=\"abe-2934119-pos0-c-article-you-might-also-like__item\" class=\"the-media-object m-modeMobile-1 m-modeDesktop-1\" data-nid=\"2934119\" data-cid=\"9954364\" data-part-label=\"Partner content\">\n<figure id=\"abe-2934119-label-pos0-c-article-you-might-also-like__item\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/43\/64\/480x270_cmsv2_ec474b4d-64b7-5de4-88fb-5b97bcb5556a-9954364.jpg\" loading=\"lazy\" alt=\"A worker mops the floor near an electronic screen displaying stock prices at the Indonesia Stock Exchange in Jakarta, Friday, 16 Oct. 2026.\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Markets<\/p>\n<h3 class=\"the-media-object__title  \">\n<p>    Indonesian stocks suffer worst fall in 28 years after MSCI warning<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2934055-pos1-c-article-you-might-also-like__item\" class=\"the-media-object m-modeMobile-1 m-modeDesktop-1\" data-nid=\"2934055\" data-cid=\"9954183\" data-part-label=\"Partner content\">\n<figure id=\"abe-2934055-label-pos1-c-article-you-might-also-like__item\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/41\/64\/480x270_cmsv2_cf6ee39a-bf5b-52c7-b218-8870f6f8118c-9954164.jpg\" loading=\"lazy\" alt=\"VW must concede another vehicle recall. The reason is faulty batteries.\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Business<\/p>\n<h3 class=\"the-media-object__title  \">\n<p>    Risk of electric battery fire: VW recalls thousands of cars again<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2934020-pos2-c-article-you-might-also-like__item\" class=\"the-media-object m-modeMobile-1 m-modeDesktop-1\" data-nid=\"2934020\" data-cid=\"9953954\" data-part-label=\"Partner content\">\n<figure id=\"abe-2934020-label-pos2-c-article-you-might-also-like__item\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/39\/32\/480x270_cmsv2_f634d566-dc84-51d7-8f8b-4aae9993b648-9953932.jpg\" loading=\"lazy\" alt=\"Unicredit, Milan\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Business<\/p>\n<h3 class=\"the-media-object__title  \">\n<p>    UniCredit cleared by ECB to take control of Commerzbank<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<\/div>\n<\/div>\n<div class=\"perf-cv-auto\">\n<ul id=\"adb-article-tags\" class=\"c-tags-list\">\n<li class=\"c-tags-list__item\">\n<section class=\"tc-cta\" data-twig-component=\"Cta-default\">\n  sustainable fashion<br \/>\n<\/section>\n<\/li>\n<li class=\"c-tags-list__item\">\n<section class=\"tc-cta\" data-twig-component=\"Cta-default\">\n  Jewellery<br \/>\n<\/section>\n<\/li>\n<li class=\"c-tags-list__item\">\n<section class=\"tc-cta\" data-twig-component=\"Cta-default\">\n  Eco friendly jewellery<br \/>\n<\/section>\n<\/li>\n<li class=\"c-tags-list__item\">\n<section class=\"tc-cta\" data-twig-component=\"Cta-default\">\n  Sustainable design<br \/>\n<\/section>\n<\/li>\n<li class=\"c-tags-list__item\">\n<section class=\"tc-cta\" data-twig-component=\"Cta-default\">\n  Denmark<br \/>\n<\/section>\n<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"tp-vuukle\">\n<div class=\"c-vuukle-skeleton\" aria-hidden=\"true\">\n<div class=\"c-vuukle-skeleton__header\"><span class=\"c-vuukle-skeleton__title\">Comments<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<aside class=\"o-article-newsy__aside\">\n<div class=\"c-ad-wrapper o-article-newsy__aside__content-1\" data-ad-name=\"adzone-halfpage\">\n<div class=\"c-ad c-ad-halfpage u-show-for-desktop\">\n<div class=\"c-ad__placeholder\"><img loading=\"lazy\" decoding=\"async\" class=\"c-ad__placeholder__logo\" src=\"https:\/\/static.euronews.com\/website\/images\/logos\/logo-euronews-stacked-outlined-72x72-grey-9.svg\" width=\"72\" height=\"72\" alt><span>ADVERTISEMENT<\/span><\/div>\n<\/div>\n<div class=\"c-ad u-show-for-mobile-only\">\n<div class=\"c-ad__placeholder\"><img loading=\"lazy\" decoding=\"async\" class=\"c-ad__placeholder__logo\" src=\"https:\/\/static.euronews.com\/website\/images\/logos\/logo-euronews-stacked-outlined-72x72-grey-9.svg\" width=\"72\" height=\"72\" alt><span>ADVERTISEMENT<\/span><\/div>\n<\/div>\n<\/div>\n<div id=\"adb-article-top-stories\" class=\"perf-cv-auto c-top-stories\">\n<h2 class=\"c-top-stories__title\">Top stories<\/h2>\n<div class=\"c-top-stories__item\">\n<article id=\"abe-2934182-pos2-top-stories\" class=\"the-media-object m-modeMobile-2 m-modeDesktop-2 the-media-object--no-label\" data-nid=\"2934182\" data-cid=\"9954732\" data-part-label=\"Partner content\">\n<figure id=\"abe-2934182-label-pos2-top-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/47\/32\/320x180_cmsv2_ef786830-47a1-5650-a1cd-2cb2ee0a9fca-9954732.jpg\" loading=\"lazy\" alt=\"Tesla Roadster Rocket\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Could Tesla\u2019s flying car send sales and shares soaring?<br \/>\n  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class=\"c-top-stories__item\">\n<article id=\"abe-2934055-pos6-top-stories\" class=\"the-media-object m-modeMobile-2 m-modeDesktop-2 the-media-object--no-label\" data-nid=\"2934055\" data-cid=\"9954183\" data-part-label=\"Partner content\">\n<figure id=\"abe-2934055-label-pos6-top-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/41\/64\/320x180_cmsv2_cf6ee39a-bf5b-52c7-b218-8870f6f8118c-9954164.jpg\" loading=\"lazy\" alt=\"VW must concede another vehicle recall. The reason is faulty batteries.\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Risk of electric battery fire: VW recalls thousands of cars again<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<\/div>\n<\/div>\n<div class=\"perf-cv-auto c-ad-wrapper o-article-newsy__aside__content-2\" data-ad-name=\"adzone-halfpage\">\n<div class=\"c-ad c-ad-halfpage u-show-for-desktop\">\n<div class=\"c-ad__placeholder\"><img loading=\"lazy\" decoding=\"async\" class=\"c-ad__placeholder__logo\" src=\"https:\/\/static.euronews.com\/website\/images\/logos\/logo-euronews-stacked-outlined-72x72-grey-9.svg\" width=\"72\" height=\"72\" alt><span>ADVERTISEMENT<\/span><\/div>\n<\/div>\n<div class=\"c-ad u-show-for-mobile-only\">\n<div class=\"c-ad__placeholder\"><img loading=\"lazy\" decoding=\"async\" class=\"c-ad__placeholder__logo\" src=\"https:\/\/static.euronews.com\/website\/images\/logos\/logo-euronews-stacked-outlined-72x72-grey-9.svg\" width=\"72\" height=\"72\" alt><span>ADVERTISEMENT<\/span><\/div>\n<\/div>\n<\/div>\n<div class=\"perf-cv-auto c-most-viewed\">\n<h2 class=\"c-most-viewed__title qa-section-title\">Most read<\/h2>\n<div class=\"c-most-viewed__list\">\n<div class=\"c-most-viewed__item\"><span class=\"c-most-viewed__item__number\">1<\/span><\/p>\n<article id=\"abe-2933737-pos1-mostViewed\" class=\"the-media-object m-modeMobile-3 m-modeDesktop-3 the-media-object--has-related the-media-object--no-label\" data-nid=\"2933737\" data-cid=\"9952576\" data-part-label=\"Partner content\">\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Income after rent: How much is left across European cities?<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<\/div>\n<div class=\"c-most-viewed__item\"><span class=\"c-most-viewed__item__number\">2<\/span><\/p>\n<article 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more nuclear plants<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"perf-cv-auto c-ad-wrapper o-article-newsy__aside__content-3\" data-ad-name=\"adzone-halfpage\">\n<div class=\"c-ad c-ad-halfpage u-show-for-desktop\">\n<div class=\"c-ad__placeholder\"><img loading=\"lazy\" decoding=\"async\" class=\"c-ad__placeholder__logo\" src=\"https:\/\/static.euronews.com\/website\/images\/logos\/logo-euronews-stacked-outlined-72x72-grey-9.svg\" width=\"72\" height=\"72\" alt><span>ADVERTISEMENT<\/span><\/div>\n<\/div>\n<div class=\"c-ad u-show-for-mobile-only\">\n<div class=\"c-ad__placeholder\"><img loading=\"lazy\" decoding=\"async\" class=\"c-ad__placeholder__logo\" src=\"https:\/\/static.euronews.com\/website\/images\/logos\/logo-euronews-stacked-outlined-72x72-grey-9.svg\" width=\"72\" height=\"72\" alt><span>ADVERTISEMENT<\/span><\/div>\n<\/div>\n<\/div>\n<\/aside>\n<\/div>\n<\/article>\n<article id=\"abe-2934119-pos0-c-article-you-might-also-like__item\" class=\"the-media-object m-modeMobile-1 m-modeDesktop-1\" data-nid=\"2934119\" data-cid=\"9954364\" data-part-label=\"Partner content\">\n<figure id=\"abe-2934119-label-pos0-c-article-you-might-also-like__item\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/43\/64\/480x270_cmsv2_ec474b4d-64b7-5de4-88fb-5b97bcb5556a-9954364.jpg\" loading=\"lazy\" alt=\"A worker mops the floor near an electronic screen displaying stock prices at the Indonesia Stock Exchange in Jakarta, Friday, 16 Oct. 2026.\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Markets<\/p>\n<h3 class=\"the-media-object__title  \">\n<p>    Indonesian stocks suffer worst fall in 28 years after MSCI warning<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2934055-pos1-c-article-you-might-also-like__item\" class=\"the-media-object m-modeMobile-1 m-modeDesktop-1\" data-nid=\"2934055\" data-cid=\"9954183\" data-part-label=\"Partner content\">\n<figure id=\"abe-2934055-label-pos1-c-article-you-might-also-like__item\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/41\/64\/480x270_cmsv2_cf6ee39a-bf5b-52c7-b218-8870f6f8118c-9954164.jpg\" loading=\"lazy\" alt=\"VW must concede another vehicle recall. The reason is faulty batteries.\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Business<\/p>\n<h3 class=\"the-media-object__title  \">\n<p>    Risk of electric battery fire: VW recalls thousands of cars again<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2934020-pos2-c-article-you-might-also-like__item\" class=\"the-media-object m-modeMobile-1 m-modeDesktop-1\" data-nid=\"2934020\" data-cid=\"9953954\" data-part-label=\"Partner content\">\n<figure id=\"abe-2934020-label-pos2-c-article-you-might-also-like__item\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/39\/32\/480x270_cmsv2_f634d566-dc84-51d7-8f8b-4aae9993b648-9953932.jpg\" loading=\"lazy\" alt=\"Unicredit, Milan\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Business<\/p>\n<h3 class=\"the-media-object__title  \">\n<p>    UniCredit cleared by ECB to take control of Commerzbank<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2934182-pos2-top-stories\" class=\"the-media-object m-modeMobile-2 m-modeDesktop-2 the-media-object--no-label\" data-nid=\"2934182\" data-cid=\"9954732\" data-part-label=\"Partner content\">\n<figure id=\"abe-2934182-label-pos2-top-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/47\/32\/320x180_cmsv2_ef786830-47a1-5650-a1cd-2cb2ee0a9fca-9954732.jpg\" loading=\"lazy\" alt=\"Tesla Roadster Rocket\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Could Tesla\u2019s flying car send sales and shares soaring?<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2934088-pos3-top-stories\" class=\"the-media-object m-modeMobile-2 m-modeDesktop-2 the-media-object--no-label\" data-nid=\"2934088\" data-cid=\"9954241\" data-part-label=\"Partner content\">\n<figure id=\"abe-2934088-label-pos3-top-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/42\/41\/320x180_cmsv2_b8bbdb35-a512-50a4-b78b-0c4aa725864a-9954241.jpg\" loading=\"lazy\" alt=\"IMF chief Kristalina Georgieva talks with US Federal Reserve Chairman Kevin Warsh during the annual meetings of the IMF and the World Bank Group in Thailand, 16 Oct. 2026\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Fed\u2019s Warsh hails economic resilience but sees \u2018bumpy\u2019 AI road ahead<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2933737-pos4-top-stories\" class=\"the-media-object m-modeMobile-2 m-modeDesktop-2 the-media-object--no-label\" data-nid=\"2933737\" data-cid=\"9952576\" data-part-label=\"Partner content\">\n<figure id=\"abe-2933737-label-pos4-top-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/25\/76\/320x180_cmsv2_402af078-75cc-5015-99ce-89da63fd6dad-9952576.jpg\" loading=\"lazy\" alt=\"A woman holds 100 euro (pink banknotes at bottom) and 100 Swiss francs (blue banknote at top) she withdrew from an ATM in a bank in Geneva, Switzerland, on Tuesday, Jan. 8, 20\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Income after rent: How much is left across European cities?<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2934119-pos5-top-stories\" class=\"the-media-object m-modeMobile-2 m-modeDesktop-2 the-media-object--no-label\" data-nid=\"2934119\" data-cid=\"9954364\" data-part-label=\"Partner content\">\n<figure id=\"abe-2934119-label-pos5-top-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/43\/64\/320x180_cmsv2_ec474b4d-64b7-5de4-88fb-5b97bcb5556a-9954364.jpg\" loading=\"lazy\" alt=\"A worker mops the floor near an electronic screen displaying stock prices at the Indonesia Stock Exchange in Jakarta, Friday, 16 Oct. 2026.\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Indonesian stocks suffer worst fall in 28 years after MSCI warning<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2934055-pos6-top-stories\" class=\"the-media-object m-modeMobile-2 m-modeDesktop-2 the-media-object--no-label\" data-nid=\"2934055\" data-cid=\"9954183\" data-part-label=\"Partner content\">\n<figure id=\"abe-2934055-label-pos6-top-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/95\/41\/64\/320x180_cmsv2_cf6ee39a-bf5b-52c7-b218-8870f6f8118c-9954164.jpg\" loading=\"lazy\" alt=\"VW must concede another vehicle recall. The reason is faulty batteries.\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Risk of electric battery fire: VW recalls thousands of cars again<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2933737-pos1-mostViewed\" class=\"the-media-object m-modeMobile-3 m-modeDesktop-3 the-media-object--has-related the-media-object--no-label\" data-nid=\"2933737\" data-cid=\"9952576\" data-part-label=\"Partner content\">\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Income after rent: How much is left across European cities?<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2934182-pos2-mostViewed\" class=\"the-media-object m-modeMobile-3 m-modeDesktop-3 the-media-object--has-related the-media-object--no-label\" data-nid=\"2934182\" data-cid=\"9954732\" data-part-label=\"Partner content\">\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Could Tesla\u2019s flying car send sales and shares soaring?<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2934055-pos3-mostViewed\" class=\"the-media-object m-modeMobile-3 m-modeDesktop-3 the-media-object--no-label\" data-nid=\"2934055\" data-cid=\"9954183\" data-part-label=\"Partner content\">\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Risk of electric battery fire: VW recalls thousands of cars again<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2933573-pos4-mostViewed\" class=\"the-media-object m-modeMobile-3 m-modeDesktop-3 the-media-object--has-related the-media-object--no-label\" data-nid=\"2933573\" data-cid=\"9951860\" data-part-label=\"Partner content\">\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Eurozone debt map flips as borrowing costs upend expectations<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2934250-pos5-mostViewed\" class=\"the-media-object m-modeMobile-3 m-modeDesktop-3 the-media-object--has-video the-media-object--has-related the-media-object--no-label\" data-nid=\"2934250\" data-cid=\"9955158\" data-part-label=\"Partner content\">\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Uzbekistan signs $4.7bn energy deals, plans two more nuclear plants<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<div class=\"articleBody\" data-key=\"articleBody\">Pandora has opened what it calls the world\u2019s largest fine jewellery crafting facility in Vietnam, expanding production while seeking to reduce its environmental footprint.The factory in Ho Chi Minh City is expected to employ 7,000 people when fully operational.It will produce up to 60 million pieces of jewellery a year, increasing the Danish company\u2019s manufacturing capacity by 50%, according to its opening announcement.The site is Pandora\u2019s fourth factory globally and its first outside Thailand.&#8221;This gives us flexibility to craft all our collections, our assortments in all our materials and crafting techniques,&#8221; said Pandora CEO Berta de Pablos-Barbier.The Danish jewellery maker sold 112 million pieces in 2025, equivalent to more than three every second. It describes itself as the world\u2019s largest jewellery brand.Expanding production, reducing emissionsPandora invested $150 million (\u20ac132mn) in the Vietnam factory, which it says will operate entirely on renewable electricity. The company also switched to using 100% recycled gold and silver in its jewellery production in 2024.As it increases manufacturing capacity, de Pablos-Barbier said Pandora would continue growing &#8220;in a sustainable manner&#8221;.Gold is particularly suited to repeated reuse, according to experts.&#8221;In many ways, it is designed for a circular economy. It doesn&#8217;t oxidise. That&#8217;s why it&#8217;s so valuable,&#8221; said Saleem H. Ali, lead researcher for critical minerals and the inclusive energy transition at the United Nations University.&#8221;We still have the gold from the ancient Egyptians in pretty good shape.&#8221;Using recycled metals still requires energy. Refining involves heating and separating metals from other materials to remove impurities.Pandora\u2019s ambition is to extend renewable electricity use beyond its own operations to suppliers involved in producing its jewellery.Challenges in a growing jewellery marketJewellery unit sales are forecast to grow by 4.1% annually between 2025 and 2028 \u2014 around four times the rate of clothing, according to The State of Fashion 2026, a report from McKinsey and The Business of Fashion.Pandora\u2019s rise from a small Copenhagen jewellery shop, founded in 1982, was built around manufacturing in Thailand, which began in 1989. Its charm bracelet, launched in 2000, helped drive international expansion before its Copenhagen stock exchange listing in 2010.But the growing jewellery market does not guarantee an easy path for Pandora.Pandora warned in its August 2026 results that US import tariffs would continue to weigh on profitability.The tariffs affect sales to the United States, Pandora\u2019s largest market, where inflation and economic uncertainty are also weighing on demand for its jewellery.Past labour disputes have also drawn scrutiny to conditions behind its production. Danish investigative outlet Danwatch reported in 2020 that a Thai labour court had ruled in May 2019 that union activity had contributed to workers\u2019 dismissals at Pandora\u2019s Bangkok factory.Pandora said the cuts reflected restructuring and employee performance.As Pandora expands in Vietnam, it remains to be seen whether it can increase production while reducing emissions and protecting workers\u2019 rights.<\/div>\n<p>[analyse_source url=&#8221;https:\/\/www.euronews.com\/2026\/10\/17\/pandora-opens-the-worlds-biggest-jewellery-factory-in-vietnam-but-is-success-guaranteed-in&#8221;]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/images.euronews.com\/articles\/stories\/09\/95\/12\/97\/1200x675_cmsv2_0f08de75-4f31-5061-b542-968cd0fb2589-9951297.jpg&#8221;] Tech News Look, no hands: Euronews rode driverless in Europe&#8217;s first robotaxi in Zagreb Economy Leisure out of reach for one in eight in the EU: Where is it worst? Ecotech Solar driveways and patios pop up across Europe. Are they worth it? Destinations Tee off in Europe\u2019s most underrated golf holiday [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[90],"tags":[226,36],"class_list":["post-2204876","post","type-post","status-publish","format-standard","hentry","category-international","tag-crawlmanager","tag-euronews-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2204876","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2204876"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2204876\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2204876"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2204876"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2204876"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}