{"id":2190726,"date":"2026-10-11T06:29:16","date_gmt":"2026-10-11T03:29:16","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2190726"},"modified":"2026-10-11T06:29:16","modified_gmt":"2026-10-11T03:29:16","slug":"cheltenham-literature-festival-author-matt-haig-shares-joy-of-books","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2190726","title":{"rendered":"Cheltenham Literature Festival: Author Matt Haig shares joy of books"},"content":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/ichef.bbci.co.uk\/news\/1024\/branded_news\/f1b4\/live\/cbb90430-c3d0-11f1-8cee-d9704951662c.png&#8221;]<\/p>\n<article>\n<div>\n<div data-component=\"image-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 dYcznU\">\n<figure class=\"Grid-styles__GridStyled-sc-70d90311-0 ieGDnl\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 gvGaxq\">\n<div data-testid=\"hero-image\" class=\"Image-styles__ImageCardStyled-sc-8c99a12b-1 jJQpIc\"><img decoding=\"async\" src=\"https:\/\/static.files.bbci.co.uk\/bbcdotcom\/web\/20261005-153342-40cbc1e8b4-web-3.23.0-2\/grey-placeholder.png\" class=\"Image-styles__ImageStyled-sc-8c99a12b-0 fjCDYB hide-when-no-script\" aria-label=\"image unavailable\"><img decoding=\"async\" src=\"https:\/\/ichef.bbci.co.uk\/news\/480\/cpsprodpb\/f1b4\/live\/cbb90430-c3d0-11f1-8cee-d9704951662c.png.webp\" loading=\"eager\" alt=\"Kan Lailey Matt Haig is wearing a white T-shire and is stood outside. He has a beard and is smiling at the camera.\" class=\"Image-styles__ImageStyled-sc-8c99a12b-0 cVsHni\"><span class=\"Image-styles__CreditStyled-sc-8c99a12b-2 dVFjVB\">Kan Lailey<\/span><\/div>\n<\/div>\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 tlbDj\"><figcaption class=\"Caption-styles__CaptionStyled-sc-70433723-0 fLsOPx\">Author Matt Haig says reading Winnie The Pooh during his breakdown when he was young helped him through difficult times<\/figcaption><\/div>\n<\/figure>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">Books have a &#8220;magical way&#8221; of reaching you when you need them most &#8211; and when you are struggling, they &#8220;make you feel understood&#8221;, an author has said.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">The writer of bestselling book The Midnight Library, Matt Haig, was a special guest at the Cheltenham Literature Festival on Saturday.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">He said it would be a chance to connect with his fans and hopefully inspire younger readers to experience the joy and healing of reading without the &#8220;nonsense snobbery&#8221; that society puts on it.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">Haig said he had ADHD and struggled with school, and at the time found himself &#8220;on the cusp of stopping reading for life&#8221; because he thought he was the type of person &#8220;that shouldn&#8217;t be reading&#8221;.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">&#8220;Part of the problem is were getting narrower and narrower in our idea of what reading is,&#8221; he said.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">&#8220;Picture books, graphic books, audiobooks &#8211; reading for joy is when you&#8217;re reading the right book for you.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">&#8220;Schools send a message to kids that books are inherently educational. It may actually put people off.&#8221;<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"image-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 kugUwP\">\n<figure class=\"Grid-styles__GridStyled-sc-70d90311-0 ieGDnl\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 tlbDj\">\n<div data-testid=\"image\" class=\"Image-styles__ImageCardStyled-sc-8c99a12b-1 bOmCce\"><img decoding=\"async\" src=\"https:\/\/static.files.bbci.co.uk\/bbcdotcom\/web\/20261005-153342-40cbc1e8b4-web-3.23.0-2\/grey-placeholder.png\" class=\"Image-styles__ImageStyled-sc-8c99a12b-0 fjCDYB hide-when-no-script\" aria-label=\"image unavailable\"><img decoding=\"async\" src=\"https:\/\/ichef.bbci.co.uk\/news\/480\/cpsprodpb\/fc53\/live\/66725f50-3df8-11ef-a65f-8b9d1b956c00.jpg.webp\" loading=\"lazy\" alt=\"Cheltenham Literature Festival A small table in a Waterstones bookshop stacked with books and a person holding a phone and a bag, standing at the table\" class=\"Image-styles__ImageStyled-sc-8c99a12b-0 cVsHni\"><span class=\"Image-styles__CreditStyled-sc-8c99a12b-2 dVFjVB\">Cheltenham Literature Festival<\/span><\/div>\n<\/div>\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 tlbDj\"><figcaption class=\"Caption-styles__CaptionStyled-sc-70433723-0 fLsOPx\">The Cheltenham Literature Festival runs from 9 to 18 October<\/figcaption><\/div>\n<\/figure>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">Saturday was World Mental Health Day &#8211; a topic Haig said was very important to him.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">In the past, he has written about mental health and openly shared his experience of depression while growing up.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">&#8220;When I was going through a breakdown as a young person, I was back in my childhood bedroom, and I was reading, like, Winnie the Pooh and The House at Pooh Corner, and I think they&#8217;re among the best mental health books ever written,&#8221; he said.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">&#8220;I think there&#8217;s just something very healing about reading because we&#8217;re interacting in our own minds, but they don&#8217;t demand a response, you know? It&#8217;s not WhatsApp, it&#8217;s not Instagram.&#8221;<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">Haig said books were &#8220;magical&#8221; and reached you &#8220;when you need them most&#8221;.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">&#8220;If you&#8217;re not the most gregarious, outward-going person who&#8217;s well-connected in their social group, then books are vital. Books can literally be life-saving, they can be a friend,&#8221; he said.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">Haig said he hoped the &#8220;nonsense&#8221; around books and &#8220;snobbery&#8221; became something of the past.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">&#8220;We&#8217;re all readers &#8211; it&#8217;s about how you get the right texts in front of the right people,&#8221; Haig added.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"subheadline-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 fMCMex\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 tlbDj\">\n<h2 class=\"Headline-styles__HeadlineStyled-sc-6b3bb442-0 knYLIy\">&#8216;Connected and less alone&#8217;<\/h2>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">Co-chief executive for Cheltenham Festivals, Ali Mawle, said reading for joy was particularly important for young people.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">&#8220;Finding a story they love can open up new worlds, help them understand themselves and others, and create a lifelong relationship with reading,&#8221; she said.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">&#8220;As we mark World Mental Health Day, it feels particularly important to recognise the role that creativity, writing and reading can play in helping young people feel heard, connected and less alone. <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\">&#8220;Ultimately, we want every young person to have the chance to find a story \u2013 or a way of telling their own story \u2013 that works for them.&#8221;<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\"><i id=\"the-cheltenham-literature-festival-runs-from-9-to-18-october.\" class=\"TextFragment-styles__TextFragmentStyled-sc-99e7c69b-0 kAUhPg\">The Cheltenham Literature Festival runs from 9 to 18 October.<\/i><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div data-component=\"text-block\" class=\"Container-styles__ContainerStyled-sc-8b855a6c-0 cPmzSx\">\n<div class=\"Grid-styles__GridStyled-sc-70d90311-0 hRsXiV\">\n<div class=\"GridItem-styles__GridItemStyled-sc-6cc20e4a-0 bnCeGm\">\n<p class=\"Paragraph-styles__ParagraphStyled-sc-ffb5f5ba-0 fqhmpl\"><i id=\"follow-bbc-gloucestershire-on\" class=\"TextFragment-styles__TextFragmentStyled-sc-99e7c69b-0 kAUhPg\">Follow BBC Gloucestershire on <\/i><i id=\"facebook\" class=\"TextFragment-styles__TextFragmentStyled-sc-99e7c69b-0 kAUhPg\">Facebook<\/i><i id=\",\" class=\"TextFragment-styles__TextFragmentStyled-sc-99e7c69b-0 kAUhPg\">, <\/i><i id=\"x\" class=\"TextFragment-styles__TextFragmentStyled-sc-99e7c69b-0 kAUhPg\">X<\/i><i id=\"and\" class=\"TextFragment-styles__TextFragmentStyled-sc-99e7c69b-0 kAUhPg\"> and <\/i><i id=\"instagram\" class=\"TextFragment-styles__TextFragmentStyled-sc-99e7c69b-0 kAUhPg\">Instagram<\/i><i id=\".-send-your-story-ideas-to-us-on-email-or-via\" class=\"TextFragment-styles__TextFragmentStyled-sc-99e7c69b-0 kAUhPg\">. Send your story ideas to us on email or via <\/i><i id=\"whatsapp-on-0800-313-4630\" class=\"TextFragment-styles__TextFragmentStyled-sc-99e7c69b-0 kAUhPg\">WhatsApp on 0800 313 4630<\/i><i id=\".\" class=\"TextFragment-styles__TextFragmentStyled-sc-99e7c69b-0 kAUhPg\">.<\/i><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<p>[analyse_source url=&#8221;https:\/\/www.bbc.com\/news\/articles\/ck3wv86yxe2jo&#8221;]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/ichef.bbci.co.uk\/news\/1024\/branded_news\/f1b4\/live\/cbb90430-c3d0-11f1-8cee-d9704951662c.png&#8221;] Kan Lailey Author Matt Haig says reading Winnie The Pooh during his breakdown when he was young helped him through difficult times Books have a &#8220;magical way&#8221; of reaching you when you need them most &#8211; and when you are struggling, they &#8220;make you feel understood&#8221;, an author has said. The writer [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[35,226],"class_list":["post-2190726","post","type-post","status-publish","format-standard","hentry","category-politics","tag-bbc-com","tag-crawlmanager"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2190726","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2190726"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2190726\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2190726"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2190726"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2190726"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}