{"id":2161117,"date":"2026-09-23T07:20:46","date_gmt":"2026-09-23T04:20:46","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2161117"},"modified":"2026-09-23T07:20:46","modified_gmt":"2026-09-23T04:20:46","slug":"tom-cruise-says-ai-wont-mean-the-end-of-cinema-people-want-to-see-real-things","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2161117","title":{"rendered":"Tom Cruise says AI won\u2019t mean the end of cinema: &#8216;People want to see real things&#8217;"},"content":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/images.euronews.com\/articles\/stories\/09\/92\/42\/53\/1200x675_cmsv2_d4c5ef1d-c4df-5370-af36-ebe1243d27c6-9924253.jpg&#8221;]<\/p>\n<article id=\"abe-2928273-pos1-c-latest-stories\" class=\"the-media-object m-modeMobile-1 m-modeDesktop-1 m-modeXL-1 the-media-object--has-video\" data-nid=\"2928273\" data-cid=\"9926069\" data-part-label=\"Partner content\">\n<figure id=\"abe-2928273-label-pos1-c-latest-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/92\/60\/69\/189x106_cmsv2_5a4e55b1-7c67-5c58-88b2-02f11672c391-9926069.jpg\" loading=\"lazy\" alt=\"Staff serve meals to students at a university canteen following the introduction of \u20ac1 meals for all students in France.\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Europe News<\/p>\n<div class=\"the-media-object__title  \">\n<p>    France\u2019s \u20ac1 student meals put pressure on canteens\n  <\/p><\/div>\n<\/div>\n<\/article>\n<article id=\"abe-2928164-pos2-c-latest-stories\" class=\"the-media-object m-modeMobile-1 m-modeDesktop-1 m-modeXL-1\" data-nid=\"2928164\" data-cid=\"9925388\" data-part-label=\"Partner content\">\n<figure id=\"abe-2928164-label-pos2-c-latest-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/92\/53\/88\/189x106_cmsv2_81bd903b-9b1a-595e-9884-16286da7f1a0-9925388.jpg\" loading=\"lazy\" alt=\"A man walks past a Euro sign in the hallway of the European Central Bank after a meeting of the ECB&apos;s governing council in Frankfurt, Germany, Thursday, June 6, 2024. \" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Economy<\/p>\n<div class=\"the-media-object__title  \">\n<p>    Europe misses out on \u20ac120 billion in investment a year, report finds\n  <\/p><\/div>\n<\/div>\n<\/article>\n<article id=\"abe-2928294-pos3-c-latest-stories\" class=\"the-media-object m-modeMobile-1 m-modeDesktop-1 m-modeXL-1 the-media-object--has-video\" data-nid=\"2928294\" data-cid=\"9926153\" data-part-label=\"Partner content\">\n<figure id=\"abe-2928294-label-pos3-c-latest-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/92\/61\/53\/189x106_cmsv2_930cab38-4b11-5b4b-9db7-8844e5040039-9926153.jpg\" loading=\"lazy\" alt=\"Cuauht\u00e9moc docking along the Embarcadero near the Bay Bridge, San Francisco, USA as sailors stand on masts while singing, Sept. 23, 2026\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    No Comment<\/p>\n<div class=\"the-media-object__title  \">\n<p>    Mexican navy tall ship Cuauht\u00e9moc returns to San Francisco after 17 years\n  <\/p><\/div>\n<\/div>\n<\/article>\n<article id=\"abe-2928246-pos4-c-latest-stories\" class=\"the-media-object m-modeMobile-1 m-modeDesktop-1 m-modeXL-1\" data-nid=\"2928246\" data-cid=\"9925800\" data-part-label=\"Partner content\">\n<figure id=\"abe-2928246-label-pos4-c-latest-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/92\/58\/00\/189x106_cmsv2_26146086-4a78-5405-8708-2ea8c0b1ef4b-9925800.jpg\" loading=\"lazy\" alt=\"A steel worker watches the hot metal at the Thyssenkrupp steel factory in Duisburg, Germany, 27 April 2018. Duisburg is the biggest steel producer site in Europe.\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Europe News<\/p>\n<div class=\"the-media-object__title  \">\n<p>    Five EU states push Brussels to ease carbon costs for industry\n  <\/p><\/div>\n<\/div>\n<\/article>\n<article id=\"abe-2928273-pos1-c-latest-stories-sidebar\" class=\"the-media-object m-modeMobile-2 m-modeDesktop-2 m-modeXL-2 the-media-object--has-video\" data-nid=\"2928273\" data-cid=\"9926069\" data-part-label=\"Partner content\">\n<figure id=\"abe-2928273-label-pos1-c-latest-stories-sidebar\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/92\/60\/69\/189x106_cmsv2_5a4e55b1-7c67-5c58-88b2-02f11672c391-9926069.jpg\" loading=\"lazy\" alt=\"Staff serve meals to students at a university canteen following the introduction of \u20ac1 meals for all students in France.\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Europe News<\/p>\n<div class=\"the-media-object__title  \">\n<p>    France\u2019s \u20ac1 student meals put pressure on canteens\n  <\/p><\/div>\n<\/div>\n<\/article>\n<article id=\"abe-2928164-pos2-c-latest-stories-sidebar\" class=\"the-media-object m-modeMobile-2 m-modeDesktop-2 m-modeXL-2\" data-nid=\"2928164\" data-cid=\"9925388\" data-part-label=\"Partner content\">\n<figure id=\"abe-2928164-label-pos2-c-latest-stories-sidebar\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/92\/53\/88\/189x106_cmsv2_81bd903b-9b1a-595e-9884-16286da7f1a0-9925388.jpg\" loading=\"lazy\" alt=\"A man walks past a Euro sign in the hallway of the European Central Bank after a meeting of the ECB&apos;s governing council in Frankfurt, Germany, Thursday, June 6, 2024. \" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Economy<\/p>\n<div class=\"the-media-object__title  \">\n<p>    Europe misses out on \u20ac120 billion in investment a year, report finds\n  <\/p><\/div>\n<\/div>\n<\/article>\n<article id=\"abe-2928294-pos3-c-latest-stories-sidebar\" class=\"the-media-object m-modeMobile-2 m-modeDesktop-2 m-modeXL-2 the-media-object--has-video\" data-nid=\"2928294\" data-cid=\"9926153\" data-part-label=\"Partner content\">\n<figure id=\"abe-2928294-label-pos3-c-latest-stories-sidebar\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/92\/61\/53\/189x106_cmsv2_930cab38-4b11-5b4b-9db7-8844e5040039-9926153.jpg\" loading=\"lazy\" alt=\"Cuauht\u00e9moc docking along the Embarcadero near the Bay Bridge, San Francisco, USA as sailors stand on masts while singing, Sept. 23, 2026\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    No Comment<\/p>\n<div class=\"the-media-object__title  \">\n<p>    Mexican navy tall ship Cuauht\u00e9moc returns to San Francisco after 17 years\n  <\/p><\/div>\n<\/div>\n<\/article>\n<article id=\"abe-2928246-pos4-c-latest-stories-sidebar\" class=\"the-media-object m-modeMobile-2 m-modeDesktop-2 m-modeXL-2\" data-nid=\"2928246\" data-cid=\"9925800\" data-part-label=\"Partner content\">\n<figure id=\"abe-2928246-label-pos4-c-latest-stories-sidebar\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/92\/58\/00\/189x106_cmsv2_26146086-4a78-5405-8708-2ea8c0b1ef4b-9925800.jpg\" loading=\"lazy\" alt=\"A steel worker watches the hot metal at the Thyssenkrupp steel factory in Duisburg, Germany, 27 April 2018. Duisburg is the biggest steel producer site in Europe.\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Europe News<\/p>\n<div class=\"the-media-object__title  \">\n<p>    Five EU states push Brussels to ease carbon costs for industry\n  <\/p><\/div>\n<\/div>\n<\/article>\n<article class=\"helper-site-row o-article-newsy\">\n<div class=\"helper-site-container o-article-newsy__container\">\n<div class=\"o-article-newsy__main\">\n<header class=\"h-grid o-article-newsy__main__header\">\n<nav aria-label=\"Breadcrumbs\" class=\"c-article-breadcrumbs\">\n<div id=\"adb-article-breadcrumb\" class=\"c-article-breadcrumbs__list\">\n<p>                          Culture<\/p>\n<p>                          Culture Series<\/p>\n<p>                          Cinema<\/p><\/div>\n<\/nav>\n<h1 class=\"c-article-redesign-title\">\n                            Tom Cruise says AI won\u2019t mean the end of cinema: &#8216;People want to see real things&#8217; <\/h1>\n<div class=\"c-article-image-video u-position-relative \">\n<div class=\"js-superdiv u-aspect-ratio-16x9 u-position-relative \" data-controller=\"video-player\" data-sponsored=\"Partner content\"><img fetchpriority=\"high\" decoding=\"async\" class=\"js-poster-img c-article-media__img\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/92\/42\/53\/1536x864_cmsv2_d4c5ef1d-c4df-5370-af36-ebe1243d27c6-9924253.jpg\" width=\"1536\" height=\"864\" loading=\"eager\" alt=\"Tom Cruise says AI won\u2019t mean the end of cinema: \u201cPeople want to see real things\u201d\"><\/div>\n<div class=\"c-article-caption u-position-absolute\"><i id=\"article-caption-content\" class=\"c-article-caption__content\"><span class=\"c-article-caption__text\"><br \/>\n              Tom Cruise says AI won\u2019t mean the end of cinema: \u201cPeople want to see real things\u201d<br \/>\n                    <span class=\"u-color-white\">&#8211;\u00a0<\/span><span class=\"c-article-caption__copyright\">Copyright\u00a0<\/span><span class=\"c-article-caption__credit\">AP Photo<\/span><\/span><\/i><\/div>\n<div class=\"c-article-image-copyright c-article-image-copyright--novideo\">\n      Copyright\u00a0AP Photo\n  <\/div>\n<\/div>\n<\/header>\n<div class=\"h-grid o-article-newsy__main__body u-article-content\">\n<div class=\"o-article-newsy__contributors-publication-date\">\n<div class=\"c-article-contributors\">\n  By&amp;nbspDavid Mouriquand\n<\/div>\n<div class=\"c-article-publication-date\" data-timestamp=\"1790148046\">\n         Published on<br \/>\n            <time datetime=\"2026-09-23 09:20:46 +02:00\">23\/09\/2026 &#8211; 9:20 GMT+2<\/time><\/div>\n<\/div>\n<div class=\"c-article-share-comment u-align-items-center u-display-flex\"><span class=\"c-article-share-comment__links u-align-items-center u-display-flex u-justify-content-center js-c-article-share-comment-share\"><span 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height=\"48\" alt=\"bluesky\" class=\"u-show-for-desktop\" loading=\"lazy\"><span class=\"u-display-flex u-gap-1 u-show-for-mobile-only\"><img decoding=\"async\" src=\"https:\/\/static.euronews.com\/website\/images\/vector\/social-icons\/article-redesign-threads.svg\" width=\"24\" height=\"24\" alt=\"threads\" loading=\"lazy\"><span>Threads<\/span><\/span><img decoding=\"async\" src=\"https:\/\/static.euronews.com\/website\/images\/vector\/social-icons\/article-redesign-threads.svg\" width=\"48\" height=\"48\" alt=\"threads\" class=\"u-show-for-desktop\" loading=\"lazy\"><span class=\"u-display-flex u-gap-1 u-show-for-mobile-only\"><img decoding=\"async\" src=\"https:\/\/static.euronews.com\/website\/images\/vector\/social-icons\/article-redesign-whatsapp.svg\" width=\"24\" height=\"24\" alt=\"whatsapp\" loading=\"lazy\"><span>Whatsapp<\/span><\/span><img decoding=\"async\" src=\"https:\/\/static.euronews.com\/website\/images\/vector\/social-icons\/article-redesign-whatsapp.svg\" width=\"48\" height=\"48\" alt=\"whatsapp\" class=\"u-show-for-desktop\" loading=\"lazy\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<h2 class=\"c-article-summary\">\n        The Hollywood star spoke in London ahead of the world premiere of his new film &#8216;Digger&#8217;, saying that \u201cpeople want that experience. They\u2019re going to movie theaters. I always believe in humanity.\u201d<br \/>\n    <\/h2>\n<div class=\"c-article-content c-article-content--culture js-article-content\">\n<p>Donald Trump may have left his audience at the UN cold and baffled with his insistence that<strong>AI should be renamed \u201cSuper Intelligence&#8221;<\/strong>, but one man did earn applause with his speech on the controversial technology&#8230;<\/p>\n<div>\n<div class=\"c-ad u-show-for-mobile-only\">\n<div class=\"c-ad__placeholder\"><img decoding=\"async\" class=\"c-ad__placeholder__logo\" src=\"https:\/\/static.euronews.com\/website\/images\/logos\/logo-euronews-stacked-outlined-72x72-grey-9.svg\" width=\"72\" height=\"72\" alt loading=\"lazy\"><span>ADVERTISEMENT<\/span><\/div>\n<\/div>\n<div class=\"c-ad u-show-for-desktop\">\n<div class=\"c-ad__placeholder\"><img decoding=\"async\" class=\"c-ad__placeholder__logo\" src=\"https:\/\/static.euronews.com\/website\/images\/logos\/logo-euronews-stacked-outlined-72x72-grey-9.svg\" width=\"72\" height=\"72\" alt loading=\"lazy\"><span>ADVERTISEMENT<\/span><\/div>\n<\/div>\n<\/div>\n<p>Speaking at a career retrospective at a BAFTA event in London, Tom Cruise was asked about how AI could disrupt the medium of cinema.<\/p>\n<p>The <strong>Mission: Impossible<\/strong> star embarked on a passionate, six-minute monologue about the importance of humanity in the arts and how this summer\u2019s blockbuster season showed that young audiences are still keen to go to the cinema. He explained that the theatrical experience needs to be kept alive because it brings people together. <\/p>\n<p>\u201cI have nothing against streaming or anything like that,\u201d he explained, but that seeing a film in theaters is simply \u201ca different art form.\u201d <\/p>\n<p>\u201cHere\u2019s the thing: There is nothing like human,\u201d said Cruise, noting that broader use of AI in filmmaking \u201cis coming, and it\u2019s going to happen.\u201d <\/p>\n<p>\u201cBut people want to see real things,\u201d he added. \u201cPeople want that experience. They\u2019re going to movie theaters. I always believe in humanity.\u201d <\/p>\n<p>The Hollywood star is a well-known proponent of the traditional methods of making movies, insisting on doing his own stunts with minimal use of CGI. <\/p>\n<p>Cruise concluded that in the face of AI, human creatives must \u201ckeep creating\u201d. <\/p>\n<div class=\"c-widget-related\" data-stories-id data-event=\"widget_related\">\n<div class=\"c-widget-related__title\"><b class=\"c-widget-related__title__text\" lang=\"en\">Related<\/b><\/div>\n<ul class=\"c-widget-related__list\" id=\"abe-article-related-1\">\n<li class=\"c-widget-related__item\">\u2018Misaligned\u2019: Controversial AI-generated &#8216;actress&#8217; Tilly Norwood to make feature film debut<\/li>\n<li class=\"c-widget-related__item\">AI &#8216;actress&#8217; Tilly Norwood suffers embarrassing glitch during now-viral interview<\/li>\n<\/ul>\n<\/div>\n<p>His comments come at a time when Hollywood is wrestling with the existential crisis that AI can represent for creatives. It&#8217;s a divisive topic, with the likes of <strong>Martin Scorsese<\/strong>and <strong>George Lucas<\/strong> receiving backlash for their endorsements of AI. <\/p>\n<p>Recently, Gal Gadot spoke about her upcoming role in the film <em>Bitcoin<\/em>, which has garnered controversy for using AI to create the movie\u2019s sets and lighting. \u201cI am afraid of AI, but I am going to be afraid and look away? No,\u201d she said on the Happy Sad Confused podcast. \u201cI am afraid but I am playing with it and learning it and trying to educate myself. The train has left the station. You\u2019re going to work with it or be out of the game completely.\u201d <\/p>\n<p>These comments prompted backlash, as AI is seen as robbing creatives on their jobs on film sets.<\/p>\n<p>Elsewhere, plenty of creatives like <strong>Christopher Nolan<\/strong>, <strong>Steven Spielberg<\/strong>, <strong><em>Backrooms<\/em><\/strong> director Kane Parsons and <strong>Guillermo del Toro<\/strong> have remained steadfast in <strong>their disapproval of the use of AI in film<\/strong>. <\/p>\n<div class=\"widget widget--type-image widget--size-fullwidth widget--animation-fade-in widget--align-center\" data-ratio=\"0.6665\">\n<div class=\"widget__wrapper\">\n<div class=\"widget__ratio widget__ratio--auto\">\n<div class=\"widget__contents\">\n<figure class=\"widget__figure\"><img decoding=\"async\" class=\"widgetImage__image\" loading=\"lazy\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/92\/42\/53\/808x539_cmsv2_ad74bd58-ae48-5d75-959d-dca852a15069-9924253.jpg\" alt=\"Tom Cruise at the World premiere for Digger - London, 22 September 2026\"><figcaption class=\"widget__caption\"><span class=\"widget__captionWrap\"><span class=\"widget__captionText\">Tom Cruise at the World premiere for Digger &#8211; London, 22 September 2026<\/span><span class=\"widget__captionCredit\">AP Photo<\/span><\/span><\/figcaption><\/figure>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"c-widget-related\" data-stories-id data-event=\"widget_related\">\n<div class=\"c-widget-related__title\"><b class=\"c-widget-related__title__text\" lang=\"en\">Related<\/b><\/div>\n<ul class=\"c-widget-related__list\" id=\"abe-article-related-2\">\n<li class=\"c-widget-related__item\">AI slop version of &#8216;The Odyssey&#8217; announced prior to release of Christopher Nolan&#8217;s epic blockbuster<\/li>\n<li class=\"c-widget-related__item\">Elon Musk&#8217;s anti-Odyssey campaign backfires over threat to make AI version of Nolan&#8217;s epic<\/li>\n<\/ul>\n<\/div>\n<p>Tom Cruise\u2019s appearence at the BAFTA event on Monday coincided with his upcoming movie <strong><em>Digger<\/em><\/strong>, directed Alejandro Gonz\u00e1lez I\u00f1\u00e1rritu. The new film, which is already <strong>generating plenty of awards buzz<\/strong>, sees Cruise play an eccentric billionaire who embarks on a frantic mission to prove he is the saviour of humanity. <\/p>\n<p><strong><em>Digger<\/em> is released on 2 October.<\/strong><\/p>\n<\/div>\n<footer class=\"perf-cv-auto c-article-contributors c-article-contributors-supplementary u-margin-top-2 u-padding-top-2\">\n<p>Additional sources<strong> \u2022 Deadline<\/strong><\/p>\n<\/footer>\n<p>                                  Go to accessibility shortcuts<\/p>\n<div class=\"c-article-share-comment u-align-items-center u-display-flex\"><span class=\"c-article-share-comment__links u-align-items-center u-display-flex u-justify-content-center js-c-article-share-comment-share\"><span class=\"c-article-share-comment__label\">Share<\/span><\/span><span class=\"c-article-share-comment__label\">Comments<\/span><span class=\"c-article-share-comment__label c-article-share-comment__label--always\">Add Euronews on Google<\/span><\/div>\n<div id=\"adb-article-you-might-also-like\" class=\"perf-cv-auto c-article-you-might-also-like\">\n<h2 class=\"c-article-you-might-also-like__title\">\n        Read more<br \/>\n      <\/h2>\n<div class=\"c-article-you-might-also-like__container\">\n<article id=\"abe-2927358-pos0-c-article-you-might-also-like__item\" class=\"the-media-object m-modeMobile-1 m-modeDesktop-1 m-modeXL-1\" data-nid=\"2927358\" data-cid=\"9921042\" data-part-label=\"Partner content\">\n<figure id=\"abe-2927358-label-pos0-c-article-you-might-also-like__item\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/92\/10\/42\/480x270_cmsv2_501c976a-251b-5049-b11f-b5e16c1820eb-9921042.jpg\" loading=\"lazy\" alt=\"AI &apos;actress&apos; 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Tilly Norwood suffers embarrassing glitch during now-viral interview\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Culture news<\/p>\n<h3 class=\"the-media-object__title  \">\n<p>    AI &#8216;actress&#8217; Tilly Norwood suffers embarrassing glitch during now-viral interview<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2916754-pos1-c-article-you-might-also-like__item\" class=\"the-media-object m-modeMobile-1 m-modeDesktop-1 m-modeXL-1\" data-nid=\"2916754\" data-cid=\"9869931\" data-part-label=\"Partner content\">\n<figure id=\"abe-2916754-label-pos1-c-article-you-might-also-like__item\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/86\/99\/31\/480x270_cmsv2_26934824-8d2c-5f5a-8ef6-b71f39c6c558-9869931.jpg\" loading=\"lazy\" alt=\"Brad Pitt backs certain use of AI in Hollywood: &apos;It\u2019s going to help these mid-budget films get made&apos;\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Cinema<\/p>\n<h3 class=\"the-media-object__title  \">\n<p>    &#8216;A very interesting experiment&#8217;: Brad Pitt backs certain use of AI<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2907933-pos2-c-article-you-might-also-like__item\" class=\"the-media-object m-modeMobile-1 m-modeDesktop-1 m-modeXL-1\" data-nid=\"2907933\" data-cid=\"9828418\" data-part-label=\"Partner content\">\n<figure id=\"abe-2907933-label-pos2-c-article-you-might-also-like__item\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/82\/84\/18\/480x270_cmsv2_a9587e57-9741-5596-812c-99e55b269ce8-9828418.jpg\" loading=\"lazy\" alt=\"\u2018Misaligned\u2019: Controversial AI-generated &apos;actress&apos; Tilly Norwood to make feature film debut\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n                    Cinema<\/p>\n<h3 class=\"the-media-object__title  \">\n<p>    Controversial AI &#8216;actress&#8217; Tilly Norwood to make feature film debut<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2928345-pos2-top-stories\" class=\"the-media-object m-modeMobile-2 m-modeDesktop-2 m-modeXL-2 the-media-object--no-label\" data-nid=\"2928345\" data-cid=\"9926376\" data-part-label=\"Partner content\">\n<figure id=\"abe-2928345-label-pos2-top-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/92\/63\/76\/320x180_cmsv2_a6464db5-74c6-5281-99db-c79d74fcab6e-9926376.jpg\" loading=\"lazy\" alt=\"Gaza documentary &apos;NAZA&apos; set for European release\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Venice-winning Gaza documentary &#8216;NAZA&#8217; set for European release<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2928262-pos3-top-stories\" class=\"the-media-object m-modeMobile-2 m-modeDesktop-2 m-modeXL-2 the-media-object--no-label\" data-nid=\"2928262\" data-cid=\"9925948\" data-part-label=\"Partner content\">\n<figure id=\"abe-2928262-label-pos3-top-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/92\/59\/48\/320x180_cmsv2_a7fd20ae-3f9c-5754-abe4-a7bb6edb4f6f-9925948.jpg\" loading=\"lazy\" alt=\"Claude from the Netherlands during the dress rehearsal for the Grand Final of the 69th Eurovision Song Contest, in Basel, Switzerland, Friday, May 16 2025. \" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Netherlands confirms Eurovision return as Spain considers boycott<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2928321-pos4-top-stories\" class=\"the-media-object m-modeMobile-2 m-modeDesktop-2 m-modeXL-2 the-media-object--has-video the-media-object--no-label\" data-nid=\"2928321\" data-cid=\"9926218\" data-part-label=\"Partner content\">\n<figure id=\"abe-2928321-label-pos4-top-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/92\/62\/18\/320x180_cmsv2_84563016-8c6d-5820-830c-ebd6569b263f-9926218.jpg\" loading=\"lazy\" alt=\"Milan exhibition explores the enduring bond between Salvador Dal\u00ed and fashion\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Milan exhibition explores the enduring bond between Dal\u00ed and fashion<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2928270-pos5-top-stories\" class=\"the-media-object m-modeMobile-2 m-modeDesktop-2 m-modeXL-2 the-media-object--has-video the-media-object--no-label\" data-nid=\"2928270\" data-cid=\"9926005\" data-part-label=\"Partner content\">\n<figure id=\"abe-2928270-label-pos5-top-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/92\/60\/05\/320x180_cmsv2_a9c13906-341d-5030-b692-58352ccc0878-9926005.jpg\" loading=\"lazy\" alt=\"Julie Andrews in &apos;The Sound of Music&apos; (1965).\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    The Sound of Music finally has a dedicated museum in Austria<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2928242-pos6-top-stories\" class=\"the-media-object m-modeMobile-2 m-modeDesktop-2 m-modeXL-2 the-media-object--no-label\" data-nid=\"2928242\" data-cid=\"9925788\" data-part-label=\"Partner content\">\n<figure id=\"abe-2928242-label-pos6-top-stories\" class=\"the-media-object__figure\"><img decoding=\"async\" class=\"the-media-object__image\" src=\"https:\/\/images.euronews.com\/articles\/stories\/09\/92\/57\/60\/320x180_cmsv2_bd4f926b-da34-54fb-8aff-b28753711a41-9925760.jpg\" loading=\"lazy\" alt=\"file photo\" height=\"9\" width=\"16\"><\/figure>\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    &#8216;Shipwrecked&#8217;: Greek PM wants urgent talks on Parthenon Marbles return<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2927980-pos1-mostViewed\" class=\"the-media-object m-modeMobile-3 m-modeDesktop-3 m-modeXL-3 the-media-object--has-related the-media-object--no-label\" data-nid=\"2927980\" data-cid=\"9924515\" data-part-label=\"Partner content\">\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Taylor Swift announces new single \u2018Patient Zero\u2019 &#8211; and faces backlash for cover art<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2927687-pos2-mostViewed\" class=\"the-media-object m-modeMobile-3 m-modeDesktop-3 m-modeXL-3 the-media-object--has-related the-media-object--no-label\" data-nid=\"2927687\" data-cid=\"9923077\" data-part-label=\"Partner content\">\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Archaeology at Troy: 2,800-year-old agora found, city was not abandoned after war<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2928082-pos3-mostViewed\" class=\"the-media-object m-modeMobile-3 m-modeDesktop-3 m-modeXL-3 the-media-object--has-related the-media-object--no-label\" data-nid=\"2928082\" data-cid=\"9925159\" data-part-label=\"Partner content\">\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Bardem calls for singer P!nk to be removed as Unicef ambassador over Palestine stance<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2927773-pos4-mostViewed\" class=\"the-media-object m-modeMobile-3 m-modeDesktop-3 m-modeXL-3 the-media-object--has-related the-media-object--no-label\" data-nid=\"2927773\" data-cid=\"9923538\" data-part-label=\"Partner content\">\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    &#8216;I&#8217;m done with medical abuse&#8217;: actor Arnaud Denis dies by euthanasia in Belgium<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<article id=\"abe-2927633-pos5-mostViewed\" class=\"the-media-object m-modeMobile-3 m-modeDesktop-3 m-modeXL-3 the-media-object--has-related the-media-object--no-label\" data-nid=\"2927633\" data-cid=\"9922574\" data-part-label=\"Partner content\">\n<div class=\"the-media-object__content\">\n<h3 class=\"the-media-object__title  \">\n<p>    Shameful or faux outrage: Why has this Converse ad been pulled?<br \/>\n  <\/h3>\n<\/div>\n<\/article>\n<div class=\"articleBody\" data-key=\"articleBody\">Donald Trump may have left his audience at the UN cold and baffled with his insistence that AI should be renamed \u201cSuper Intelligence&#8221;, but one man did earn applause with his speech on the controversial technology&#8230;Speaking at a career retrospective at a BAFTA event in London, Tom Cruise was asked about how\u00a0AI\u00a0could\u00a0disrupt the medium of cinema.The\u00a0Mission: Impossible\u00a0star\u00a0embarked on a passionate, six-minute monologue about\u00a0the importance of humanity in the arts\u00a0and how this summer\u2019s blockbuster season showed that young audiences are still keen to go to the cinema. He explained that the theatrical experience needs to be kept alive because it brings people together. \u00a0\u201cI have nothing against streaming or anything like that,\u201d he explained, but that seeing a film in theaters is simply \u201ca different art form.\u201d\u00a0\u201cHere\u2019s the thing: There is nothing like human,\u201d\u00a0said Cruise, noting that broader use of AI in filmmaking \u201cis coming, and it\u2019s going to happen.\u201d\u00a0\u201cBut people want to see real things,\u201d he added. \u201cPeople want that experience. They\u2019re going to movie theaters. I always believe in humanity.\u201d\u00a0The Hollywood star is a well-known\u00a0proponent of\u00a0the traditional methods of making movies, insisting on doing his own stunts with minimal use of CGI.\u00a0Cruise concluded that in the face of AI, human creatives must \u201ckeep creating\u201d.\u00a0His comments come at a time when Hollywood is wrestling with the existential crisis that AI can represent for creatives. It&#8217;s a divisive topic, with the\u00a0likes of\u00a0Martin Scorsese and\u00a0George Lucas\u00a0receiving backlash for their endorsements of AI.\u00a0Recently, Gal Gadot spoke about her upcoming role in the film Bitcoin, which has garnered controversy for using AI to create the movie\u2019s sets and lighting. \u201cI am afraid of AI, but I am going to be afraid and look away? No,\u201d she said on the Happy Sad Confused podcast.\u00a0\u201cI am afraid but I am playing with it and learning it and trying to educate myself. The train has left the station. You\u2019re going to work with it or be out of the game completely.\u201d\u00a0These comments prompted backlash, as AI is seen as robbing creatives on their jobs on film sets.Elsewhere, plenty of creatives like Christopher Nolan, Steven Spielberg, Backrooms director Kane Parsons and Guillermo del Toro have remained steadfast in\u00a0their disapproval of the use of AI in film.\u00a0Tom Cruise\u2019s appearence at the BAFTA event on Monday\u00a0coincided with his upcoming movie\u00a0Digger, directed Alejandro Gonz\u00e1lez I\u00f1\u00e1rritu. The new film, which is already generating plenty of awards buzz, sees Cruise\u00a0play an eccentric billionaire who embarks on a frantic mission to prove he is the saviour of humanity. \u00a0Digger is\u00a0released on 2\u00a0October.\u00a0<\/div>\n<p>[analyse_source url=&#8221;https:\/\/www.euronews.com\/2026\/09\/23\/tom-cruise-says-ai-wont-mean-the-end-of-cinema-people-want-to-see-real-things&#8221;]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/images.euronews.com\/articles\/stories\/09\/92\/42\/53\/1200x675_cmsv2_d4c5ef1d-c4df-5370-af36-ebe1243d27c6-9924253.jpg&#8221;] Europe News France\u2019s \u20ac1 student meals put pressure on canteens Economy Europe misses out on \u20ac120 billion in investment a year, report finds No Comment Mexican navy tall ship Cuauht\u00e9moc returns to San Francisco after 17 years Europe News Five EU states push Brussels to ease carbon costs for industry Europe News [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[90],"tags":[226,36],"class_list":["post-2161117","post","type-post","status-publish","format-standard","hentry","category-international","tag-crawlmanager","tag-euronews-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2161117","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2161117"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2161117\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2161117"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2161117"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2161117"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}