It\u2019s\u00a0officially the Ternus era at Apple.\u00a0\u00a0<\/p>\n
Tim Cook stepped down\u00a0as CEO this week, handing the company to former hardware chief John Ternus, whose first memo\u00a0promised a \u201chuge launch next week\u201d\u00a0\u2014 timing that puts Apple\u2019s next iPhone event on his desk before\u00a0he\u2019s\u00a0even settled in. Cook\u00a0isn\u2019t\u00a0going far, though:\u00a0he\u2019s\u00a0staying on as Executive\u00a0Chairman, focused on the kind of policy relationships that recently turned something as small as\u00a0a map label\u00a0into a very public balancing act. All of which raises an obvious question: what does the Ternus era look like, and how much rope will shareholders give him to figure it out?\u00a0
\u00a0
On this episode of TechCrunch\u2019s\u00a0Equity\u00a0podcast, hosts Kirsten Korosec and Sean O\u2019Kane unpack what Ternus is walking into, why he may actually be better positioned to make progress on software than hardware in this new AI era, and more of the week\u2019s news.\u00a0<\/p>\n
Subscribe to Equity on\u00a0YouTube,\u00a0Apple Podcasts,\u00a0Overcast,\u00a0Spotify\u00a0and all the casts. You\u00a0also can\u00a0follow Equity on\u00a0X\u00a0and\u00a0Threads, at @EquityPod.\u00a0<\/p>\n<\/div>\n
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[analyse_image type=”featured” src=”https:\/\/techcrunch.com\/wp-content\/uploads\/2026\/09\/GettyImages-2287301688.jpg?resize=1200,800″] Loading the player\u2026 It\u2019s\u00a0officially the Ternus era at Apple.\u00a0\u00a0 Tim Cook stepped down\u00a0as CEO this week, handing the company to former hardware chief John Ternus, whose first memo\u00a0promised a \u201chuge launch next week\u201d\u00a0\u2014 timing that puts Apple\u2019s next iPhone event on his desk before\u00a0he\u2019s\u00a0even settled in. Cook\u00a0isn\u2019t\u00a0going far, though:\u00a0he\u2019s\u00a0staying on as Executive\u00a0Chairman, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"class_list":["post-2129673","post","type-post","status-publish","format-standard","hentry","category-politics"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2129673","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2129673"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2129673\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2129673"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2129673"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2129673"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}