{"id":2125592,"date":"2026-09-03T01:27:46","date_gmt":"2026-09-02T22:27:46","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2125592"},"modified":"2026-09-03T01:27:46","modified_gmt":"2026-09-02T22:27:46","slug":"muna-uggs-back-to-school-collab-is-about-more-than-fashion-its-about-self-expression","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2125592","title":{"rendered":"MUNA & UGG\u2019s Back-to-School Collab Is About More Than Fashion \u2014 It\u2019s About Self-Expression"},"content":{"rendered":"

[analyse_image type=”featured” src=”https:\/\/www.billboard.com\/wp-content\/uploads\/2026\/09\/MUNA-x-UGG-collab-shop-shoes-online.png?w=720″]<\/p>\n

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\n\tAll products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.<\/p>\n

\n\tConsider this MUNA\u2019s latest extracurricular: starring in UGG\u2019s back-to-school campaign. The indie-pop trio has teamed up with UGG for the footwear brand\u2019s latest fall push, a partnership that feels particularly fitting for a band whose music and visual identity are rooted in self-expression. UGG chose the indie-pop trio because of their emotionally honest songwriting and distinct visual point of view, while MUNA was drawn to the partnership because the people behind it understood how to represent the band without compromising their identity.<\/p>\n

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See latest videos, charts and news<\/p>\n<\/div>\n

\n\tThe collaboration also builds on UGG\u2019s work with the arts and LGBTQ+ organizations including Queer|Art, which supports LGBTQ+ artists, and Chicxs Rockerxs South East Los Angeles, which uses music, mentorship and social justice programs to support youth. \u201cWe appreciate the long-standing partnerships UGG has with important organizations,\u201d the band said in a press release. \u201cThey are putting the arts at the center of their back-to-school campaign and encouraging younger folks to embrace whatever makes them feel most like themselves.\u201d<\/p>\n

\n\tOn Tuesday night, UGG celebrated the partnership by throwing MUNA an intimate back-to-tour party in Los Angeles, where I caught up with Katie Gavin and Josette Maskin to talk about the brand collaboration, queer fashion and what they\u2019re wearing when they hit the road. The band kicks off their Gets So Hot<\/em> tour on Sept. 17, following the release of their latest album, Dancing on the Wall<\/em>, which came out in May. And while the band has plenty to say about the \u201cdark \u201990s\u201d vibes for the tour, there\u2019s one thing they agree on: UGGs are the first thing they\u2019re putting on when they get off stage.<\/p>\n

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\"MUNA<\/div>\n<\/div>
Ugg<\/cite><\/figcaption><\/figure>\n<\/div>\n

\n\tThe back-to-school collection includes footwear for adults, kids and toddlers, along with clothing designed for the school season. The assortment features UGG staples like slip-ons, a new take on the classic mini boots, sneakers, plus cozy cardigans and retro-inspired letterman jackets.<\/p>\n

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\"UGG<\/div>
UGG<\/cite><\/figcaption><\/div>\n
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\t\t\t\t\tUGG Tasman II Slipper\t\t<\/p>\n<\/h3>\n

\n\t\t11 Colors\t<\/div>\n
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\t$129.95
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\n\t\tBuy Now at Nordstrom\t<\/span><\/div>\n
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\t$130.00
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\n\t\tBuy Now at ugg\t<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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UGG<\/cite><\/figcaption><\/div>\n
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\n\t\t\t\t\t\t\t\t\t\tSneaker\t\t\t\t\t\t<\/div>\n

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\t\t\t\t\tUGG Lowmel Sneaker\t\t<\/p>\n<\/h3>\n

\n\t\t6 Colors\t<\/div>\n
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\t$150.00
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\n\t\tBuy Now at Nordstrom\t<\/span><\/div>\n
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\t$150.00
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\n\t\tBuy Now at ugg\t<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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\"UGG<\/div>
UGG<\/cite><\/figcaption><\/div>\n
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\n\t\t\t\t\t\t\t\t\t\tBoots\t\t\t\t\t\t<\/div>\n

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\t\t\t\t\tUGG Women\u2019s\u00a0Ultra Mini Bailey Bow\t\t<\/p>\n<\/h3>\n

\n\t\t4 Colors\t<\/div>\n
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\t$175.00
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\n\t\tBuy Now at ugg\t<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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\"UGG<\/div>
UGG<\/cite><\/figcaption><\/div>\n
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\n\t\t\t\t\t\t\t\t\t\tdeck shoes\t\t\t\t\t\t<\/div>\n

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\t\t\t\t\tMen\u2019s UGG Deckmel Boat Shoe\t\t<\/p>\n<\/h3>\n

\n\t\t2 Colors\t<\/div>\n
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\t$144.95
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\n\t\tBuy Now at Nordstrom\t<\/span><\/div>\n
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\t$145.00
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\n\t\tBuy Now at ugg\t<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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\"UGG<\/div>
UGG<\/cite><\/figcaption><\/div>\n
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\n\t\t\t\t\t\t\t\t\t\tCardigan\t\t\t\t\t\t<\/div>\n

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\t\t\t\t\tAll Gender\u00a0UGG Retro Cardigan\t\t<\/p>\n<\/h3>\n

\n\t\tSizes 2XS-XL\t<\/div>\n
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\t$198.00
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\n\t\tBuy Now at Nordstrom\t<\/span><\/div>\n
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\t$198.00
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\n\t\tBuy Now at ugg\t<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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\"All<\/div>
UGG<\/cite><\/figcaption><\/div>\n
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\t$298.00
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\n\t\tBuy Now at UGG\t<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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Ugg<\/cite><\/figcaption><\/div>\n
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\n\t\t\t\t\t\t\t\t\t\tKnee-high\t\t\t\t\t\t<\/div>\n

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\t\t\t\t\tWomen\u2019s\u00a0UGG Moxy Knee-High\t\t<\/p>\n<\/h3>\n

\n\t\tAs Seen on MUNA\u2019s Katie Gavin\t<\/div>\n
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\t$245.00
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\n\t\tBuy Now at ugg\t<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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Ugg<\/cite><\/figcaption><\/div>\n
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\n\t\t\t\t\t\t\t\t\t\tClog\t\t\t\t\t\t<\/div>\n

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\t\t\t\t\tWomen\u2019s\u00a0UGG Otzo Clog\t\t<\/p>\n<\/h3>\n

\n\t\tAs Seen on MUNA\u2019s Josette Maskin\t<\/div>\n
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\t$150.00
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\n\t\tBuy Now at ugg\t<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

\n\tFor MUNA, agreeing to work with a major brand came down to whether the partnership would actually let them be themselves. \u201cWe immediately felt safe,\u201d Maskin said. \u201cAnd we knew that they weren\u2019t gonna make us do anything that didn\u2019t feel like it was true to MUNA.\u201d There was another, considerably simpler reason to say yes: \u201cWe f*cking love UGGs.\u201d<\/p>\n

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\"MUNA<\/div>\n<\/div>
UGG<\/cite><\/figcaption><\/figure>\n<\/div>\n

\n\tThe back-to-school campaign also allowed MUNA to look back at their own college days, where Gavin, Maskin and McPherson met while attending USC. Maskin remembers Gavin wearing high-heeled sneakers, saying, \u201cShe was so punk rock,\u201d while Gavin said she loved her green undercut. <\/p>\n

\n\tFor Maskin, looking back on their college style also means reflecting on a time when they were still figuring out how they wanted to express themselves through clothes. \u201cI do feel like some of the things that I wore was because I just felt kind of like a sense of shame,\u201d they said. \u201cEven though I still wore masculine stuff, I just feel like I didn\u2019t feel at home in myself in clothes. And that took a long time \u2014 to be able to realize I can express myself and be safe in clothes. Which is the hardest thing to craft, especially when you\u2019re that age.\u201d Their advice? \u201cYou just gotta not give a f*ck.\u201d<\/p>\n

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\"MUNA<\/div>\n<\/div>
Ugg<\/cite><\/figcaption><\/figure>\n<\/div>\n

\n\tNow that MUNA is getting ready to take Dancing On The Wall<\/em> on the road, the band\u2019s fashion is once again becoming part of the world they\u2019re building around their music. \u201cStyle is really connected to our creative self-expression,\u201d Gavin said. \u201cThe way I dress changes a ton based on what creative project we\u2019re working on. It\u2019s almost a way of getting into character.\u201d <\/p>\n

\n\tThe trio is leaning into a dark \u201990s-inspired aesthetic for their upcoming tour, taking cues from the era\u2019s leather-heavy, rock-inspired styles. However, there\u2019s one staple they\u2019re not going without. As Maskin put it: \u201cI\u2019m ending in UGGs at the end of the night.\u201d<\/p>\n

\n\tShop the full back-to-school collection at UGG.<\/p>\n

\n\tBuy tickets to MUNA\u2019s upcoming Gets So Hot<\/em> tour.<\/p>\n

\n\tSophie Dunne\u00a0is an e-commerce writer at Penske Media Corporation, writing across Billboard, The Hollywood Reporter, Rolling Stone, WWD, and Footwear News. Originally from Ireland and based in Los Angeles, she previously worked at Static Media as a writer and editor, covering entertainment, lifestyle, fashion, and\u00a0travel. Her bylines have appeared in\u00a0Women\u2019s Health, The List,\u00a0Women.com, Islands, Grunge, WebMD, and more. Before beginning her writing career in 2019, Sophie lived in Dubai for four years working as an Emirates cabin crew member. Having traveled to 71 countries with the airline, she began writing for an LA-based publication as a travel writer during her final year. Sophie has a degree in Humanities from Carlow College, St. Patrick\u2019s (now South East Technological University) in her native Ireland. She studied English, history, philosophy, and psychology. Sophie mostly reports on entertainment merchandise and celebrity brand partnerships.<\/p>\n<\/div>\n<\/div>\n

[analyse_source url=”https:\/\/www.billboard.com\/culture\/product-recommendations\/muna-ugg-2026-back-to-school-collab-shop-online-1236329950\/”]<\/p>\n","protected":false},"excerpt":{"rendered":"

[analyse_image type=”featured” src=”https:\/\/www.billboard.com\/wp-content\/uploads\/2026\/09\/MUNA-x-UGG-collab-shop-shoes-online.png?w=720″] All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. Consider this MUNA\u2019s latest extracurricular: starring in UGG\u2019s back-to-school campaign. The indie-pop trio has teamed up with UGG […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[48,226],"class_list":["post-2125592","post","type-post","status-publish","format-standard","hentry","category-politics","tag-billboard-com","tag-crawlmanager"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2125592","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2125592"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2125592\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2125592"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2125592"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2125592"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}