{"id":2102732,"date":"2026-08-20T09:05:19","date_gmt":"2026-08-20T06:05:19","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2102732"},"modified":"2026-08-20T09:05:19","modified_gmt":"2026-08-20T06:05:19","slug":"apple-corps-ltd-and-universal-music-group-announce-landmark-partnership-for-the-beatles-ahead-of-biopics","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2102732","title":{"rendered":"Apple Corps Ltd and Universal Music Group announce landmark partnership for The Beatles ahead of biopics"},"content":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/www.nme.com\/wp-content\/uploads\/2026\/08\/The-Beatles-Image.jpg&#8221;]<\/p>\n<article id=\"template-id-2749694\" class=\"post-2749694 tdb_templates type-tdb_templates status-publish post\">\n<div id=\"tdi_65\" class=\"tdc-zone\">\n<div class=\"tdc_zone tdi_66  wpb_row td-pb-row\">\n<div id=\"tdi_67\" class=\"tdc-row stretch_row_1400 td-stretch-content\">\n<div class=\"vc_row tdi_68  wpb_row td-pb-row\">\n<div class=\"vc_column tdi_70  wpb_column vc_column_container tdc-column td-pb-span12\">\n<div class=\"wpb_wrapper\">\n<div class=\"td_block_wrap tdb_breadcrumbs tdi_71 td-pb-border-top td_block_template_2 tdb-breadcrumbs \" data-td-block-uid=\"tdi_71\">\n<div class=\"tdb-block-inner td-fix-index\"><span>News<\/span><span>Music News<\/span><\/div>\n<\/div>\n<div class=\"td_block_wrap tdb_title tdi_72 tdb-single-title td-pb-border-top td_block_template_2\" data-td-block-uid=\"tdi_72\">\n<div class=\"tdb-block-inner td-fix-index\">\n<h1 class=\"tdb-title-text\">Apple Corps Ltd and Universal Music Group announce landmark partnership for The Beatles ahead of biopics<\/h1>\n<\/div>\n<\/div>\n<div class=\"td_block_wrap tdb_single_subtitle tdi_73 td-pb-border-top td_block_template_2\" data-td-block-uid=\"tdi_73\">\n<div class=\"tdb-block-inner td-fix-index\">\n<p>The four-part &#8220;cinematic event&#8221; arrives in 2028<\/p>\n<\/div>\n<\/div>\n<div class=\"td_block_wrap tdb_single_author tdi_75 td-pb-border-top td_block_template_2 tdb-post-meta\" data-td-block-uid=\"tdi_75\">\n<div class=\"tdb-block-inner td-fix-index\">\n<div class=\"tdb-author-name-wrap\"><span class=\"tdb-author-by\">By<\/span> Victoria Luxford<\/div>\n<\/div>\n<\/div>\n<div class=\"td_block_wrap tdb_single_date tdi_76 td-pb-border-top td_block_template_2 tdb-post-meta\" data-td-block-uid=\"tdi_76\">\n<div class=\"tdb-block-inner td-fix-index\"><time class=\"entry-date updated td-module-date\" datetime=\"2026-08-20T10:05:19+01:00\">20th August 2026<\/time><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"tdi_77\" class=\"tdc-row stretch_row_1400 td-stretch-content\">\n<div class=\"vc_row tdi_78  wpb_row td-pb-row\">\n<div class=\"vc_column tdi_80  wpb_column vc_column_container tdc-column td-pb-span8\">\n<div class=\"wpb_wrapper\">\n<div class=\"td_block_wrap tdb_single_featured_image tdi_81 tdb-content-horiz-left td-pb-border-top td_block_template_2\" data-td-block-uid=\"tdi_81\">\n<div class=\"tdb-block-inner td-fix-index\">\n<figure><img decoding=\"async\" loading=\"lazy\" width=\"696\" height=\"442\" class=\"entry-thumb\" src=\"https:\/\/www.nme.com\/wp-content\/uploads\/2026\/08\/The-Beatles-Image-696x442.jpg\" alt=\"The Beatles\" title=\"The Beatles Image\"><figcaption class=\"tdb-caption-text\">The Beatles, pictured in 1964. CREDIT: Daily Mirror\/Daily Mirror\/Mirrorpix via Getty Images<\/figcaption><\/figure>\n<\/div>\n<\/div>\n<div class=\"vc_row_inner tdi_83 article-content-row vc_row vc_inner wpb_row td-pb-row\">\n<div class=\"vc_column_inner tdi_85  wpb_column vc_column_container tdc-inner-column td-pb-span12\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"td_block_wrap tdb_single_content tdi_86 td-pb-border-top td_block_template_2 td-post-content tagdiv-type\" data-td-block-uid=\"tdi_86\">\n<div class=\"tdb-block-inner td-fix-index\">\n<p>Apple Corps Ltd have formed a unique partnership with Universal Music Group (UMG) to handle the licensing and merchandising for The Beatles.<\/p>\n<ul>\n<li><strong>READ MORE: The Beatles: every song ranked in order of greatness<\/strong><\/li>\n<\/ul>\n<p>Apple Corps, founded in 1968 by The Fab Four to handle their business interests, and UMG announced yesterday (Wednesday August 19) that they had reached a \u201cholistic agreement\u201d that will see the latter \u201ctake The Beatles\u2019 iconic story to fans across generations and around the world\u201d. The deal relates to digital and physical merchandising, licensing, and e-commerce surrounding the legendary band.<\/p>\n<div class=\"td-a-ad id_inline_ad0 id_ad_content-horiz-center\"><span class=\"td-adspot-title\">Advertisement<\/span><\/div>\n<p>The announcement comes ahead of Sam Mendes\u2019 four-part Beatles biopic, described as a \u201ccinematic event\u201d, due for simultaneous release in 2028.<\/p>\n<p>Apple Corps\u2019 headquarters at 3 Savile Row will also be open to the public for the first time in 2027, with a fan experience that promises \u201cseven floors of never-seen-before material from Apple Corps Ltd\u2019s extensive archives, rotating exhibitions, a fan store, and the recreation of the original studio where \u2018Let it Be\u2019 was recorded.\u201d<\/p>\n<iframe loading=\"lazy\" title=\"Paul McCartney on honouring Lennon and George Harrison, duetting with Ringo Starr, and new album\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/afHEY-7_-JA?feature=oembed&amp;enablejsapi=1\" frameborder allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<p>Tom Greene, CEO of Apple Corps Ltd, said in a press release: \u201cWe are delighted to partner with UMG on a new global merchandising deal. There has never been a more exciting time to work on The Beatles as we look ahead to the 3 Saville Row fan experience in 2027, and our biopic movies in 2028.<\/p>\n<p>\u201cThe Beatles message has never been more relevant or needed in the world today, and we look forward to delighting millions of fans with everything we have planned.\u201d<\/p>\n<div class=\"td-a-ad id_inline_ad1 id_ad_content-horiz-center\">\n<h5 class=\"taboola-mid-article-title\">Recommended<\/h5>\n<\/div>\n<p>Dickon Stainer, Chairman and CEO of Universal Music Group UK said: \u201cThe Beatles continue to play an unmatched role in putting UK music front and centre on the global stage. This new agreement with Apple Corps will ensure audiences across the world are opened up to their unique genius.\u201d<\/p>\n<p>Recently, the stars of the forthcoming Beatles biopics were pictured recreating the infamous cover for 1969 album \u2018Abbey Road\u2019.<\/p>\n<\/div>\n<\/div>\n<div class=\"td_block_wrap tdb_single_tags tdi_87 td-pb-border-top td_block_template_2\" data-td-block-uid=\"tdi_87\">\n<div class=\"tdb-block-inner td-fix-index\">\n<ul class=\"tdb-tags\">\n<li><span>Related Topics<\/span><\/li>\n<li>George Harrison<\/li>\n<li>John Lennon<\/li>\n<li>Paul McCartney<\/li>\n<li>Pop<\/li>\n<li>Ringo Starr<\/li>\n<li>Rock<\/li>\n<li>The Beatles<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"wpb_wrapper td_block_wrap vc_raw_html tdi_89 \">\n<div class=\"td-fix-index\">\n<h3>You May Also Like<\/h3>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"vc_column tdi_91  wpb_column vc_column_container tdc-column td-pb-span4 td-is-sticky\">\n<div class=\"wpb_wrapper\">\n<div class=\"td-a-rec td-a-rec-id-sidebar  tdi_92 td_block_template_2\"><span class=\"td-adspot-title\">Advertisement<\/span><\/div>\n<div class=\"td_block_wrap td_flex_block_1 tdi_93 td-pb-border-top td_block_template_2 tdc-no-posts td_flex_block\" data-td-block-uid=\"tdi_93\">\n<div class=\"td-block-title-wrap\">\n<h4 class=\"td-block-title\"><span class=\"td-pulldown-size\">TRENDING<\/span><\/h4>\n<\/div>\n<div id=\"tdi_93\" class=\"td_block_inner td-mc1-wrap\">\n<div class=\"td_module_flex td_module_flex_1 td_module_wrap td-animation-stack\">\n<div class=\"td-module-container td-category-pos-\">\n<div class=\"td-module-meta-info\">\n<h3 class=\"entry-title td-module-title\">Grimes\u2019 Hatsune Miku collaboration is filled with love: \u201cI feel really in awe of her, but also protective of her\u201d<\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"td_module_flex td_module_flex_1 td_module_wrap td-animation-stack\">\n<div class=\"td-module-container td-category-pos-\">\n<div class=\"td-module-meta-info\">\n<h3 class=\"entry-title td-module-title\">Madra Salach are remoulding traditional Irish folk to their own blistering tune<\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"td_module_flex td_module_flex_1 td_module_wrap td-animation-stack\">\n<div class=\"td-module-container td-category-pos-\">\n<div class=\"td-module-meta-info\">\n<h3 class=\"entry-title td-module-title\">Fontaines D.C.\u2018s \u2018Marianne\u2019 sets a bold new cinematic scene in their search for escape<\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"td_module_flex td_module_flex_1 td_module_wrap td-animation-stack\">\n<div class=\"td-module-container td-category-pos-\">\n<div class=\"td-module-meta-info\">\n<h3 class=\"entry-title td-module-title\">Akriila throws open the doors to her gloriously messy musical multiverse<\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"td_module_flex td_module_flex_1 td_module_wrap td-animation-stack\">\n<div class=\"td-module-container td-category-pos-\">\n<div class=\"td-module-meta-info\">\n<h3 class=\"entry-title td-module-title\">How \u2018Diablo\u2019 continues to provide the definitive dark-fantasy game soundtrack<\/h3>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"td-a-rec td-a-rec-id-custom_ad_1  tdi_94 td_block_template_2\"><span class=\"td-adspot-title\">Advertisement<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"tdi_95\" class=\"tdc-row stretch_row_1400 td-stretch-content\">\n<div class=\"vc_row tdi_96  wpb_row td-pb-row\">\n<div class=\"vc_column tdi_98  wpb_column vc_column_container tdc-column td-pb-span12\">\n<div class=\"wpb_wrapper\">\n<div class=\"vc_row_inner tdi_100  vc_row vc_inner wpb_row td-pb-row\">\n<div class=\"vc_column_inner tdi_102  wpb_column vc_column_container tdc-inner-column td-pb-span12\">\n<div class=\"vc_column-inner\">\n<div class=\"wpb_wrapper\">\n<div class=\"wpb_wrapper td_block_wrap vc_raw_html tdi_104 \">\n<div class=\"td-fix-index\">\n<h3>More Stories<\/h3>\n<\/div>\n<\/div>\n<div class=\"td_block_wrap td_flex_block_1 tdi_105 td-pb-border-top td_module_flex_1--card td_module_flex_1--card--highlight td_block_template_2 tdc-no-posts td_flex_block\" data-td-block-uid=\"tdi_105\">\n<div id=\"tdi_105\" class=\"td_block_inner td-mc1-wrap\">\n<div class=\"td_module_flex td_module_flex_1 td_module_wrap td-animation-stack\">\n<div class=\"td-module-container td-category-pos-above\">\n<div class=\"td-module-meta-info\">\n                    Music News<\/p>\n<h3 class=\"entry-title td-module-title\">Watch Yungblud crowdsurf in a wheelchair after breaking his leg<\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"td_module_flex td_module_flex_1 td_module_wrap td-animation-stack\">\n<div class=\"td-module-container td-category-pos-above\">\n<div class=\"td-module-meta-info\">\n                    Music News<\/p>\n<h3 class=\"entry-title td-module-title\">\u2018A Very Laufey Day\u2019 returns for 2026 with worldwide events<\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"td_module_flex td_module_flex_1 td_module_wrap td-animation-stack\">\n<div class=\"td-module-container td-category-pos-above\">\n<div class=\"td-module-meta-info\">\n                    Music News<\/p>\n<h3 class=\"entry-title td-module-title\">Fan speaks out after Olivia Rodrigo quietly paid for her final semester of college: \u201cYou didn\u2019t owe me anything. You just chose to show&#8230;<\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"td_module_flex td_module_flex_1 td_module_wrap td-animation-stack\">\n<div class=\"td-module-container td-category-pos-above\">\n<div class=\"td-module-meta-info\">\n                    Music News<\/p>\n<h3 class=\"entry-title td-module-title\">Tyler, The Creator shares Camp Flog Gnaw 2026 line-up with Turnstile, Lola Young and Steve Lacy<\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"td_module_flex td_module_flex_1 td_module_wrap td-animation-stack\">\n<div class=\"td-module-container td-category-pos-above\">\n<div class=\"td-module-meta-info\">\n                    Music News<\/p>\n<h3 class=\"entry-title td-module-title\">Beck soars \u201chigh as the sun\u201d on ethereal new single \u2018Disappearing Act\u2019\u00a0<\/h3>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"td_module_flex td_module_flex_1 td_module_wrap td-animation-stack\">\n<div class=\"td-module-container td-category-pos-above\">\n<div class=\"td-module-meta-info\">\n                    Music News<\/p>\n<h3 class=\"entry-title td-module-title\">Reading &amp; Leeds 2026: check out the early weather forecast<\/h3>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><span class=\"td-page-meta\"><\/span><span class=\"td-page-meta\"><span class=\"td-page-meta\"><\/span><\/span><span class=\"td-page-meta\"><\/span><\/article>\n<\/p>\n<div class=\"td_block_wrap tdb_single_content tdi_86 td-pb-border-top td_block_template_2 td-post-content tagdiv-type\" data-td-block-uid=\"tdi_86\">\n<div class=\"tdb-block-inner td-fix-index\">\n<p>Apple Corps Ltd have formed a unique partnership with Universal Music Group (UMG) to handle the licensing and merchandising for The Beatles.<\/p>\n<ul>\n<li><strong>READ MORE: The Beatles: every song ranked in order of greatness<\/strong><\/li>\n<\/ul>\n<p>Apple Corps, founded in 1968 by The Fab Four to handle their business interests, and UMG announced yesterday (Wednesday August 19) that they had reached a \u201cholistic agreement\u201d that will see the latter \u201ctake The Beatles\u2019 iconic story to fans across generations and around the world\u201d. The deal relates to digital and physical merchandising, licensing, and e-commerce surrounding the legendary band.<\/p>\n<div class=\"td-a-ad id_inline_ad0 id_ad_content-horiz-center\"><span class=\"td-adspot-title\">Advertisement<\/span><\/div>\n<p>The announcement comes ahead of Sam Mendes\u2019 four-part Beatles biopic, described as a \u201ccinematic event\u201d, due for simultaneous release in 2028.<\/p>\n<p>Apple Corps\u2019 headquarters at 3 Savile Row will also be open to the public for the first time in 2027, with a fan experience that promises \u201cseven floors of never-seen-before material from Apple Corps Ltd\u2019s extensive archives, rotating exhibitions, a fan store, and the recreation of the original studio where \u2018Let it Be\u2019 was recorded.\u201d<\/p>\n<iframe loading=\"lazy\" title=\"Paul McCartney on honouring Lennon and George Harrison, duetting with Ringo Starr, and new album\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/afHEY-7_-JA?feature=oembed&amp;enablejsapi=1\" frameborder allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<p>Tom Greene, CEO of Apple Corps Ltd, said in a press release: \u201cWe are delighted to partner with UMG on a new global merchandising deal. There has never been a more exciting time to work on The Beatles as we look ahead to the 3 Saville Row fan experience in 2027, and our biopic movies in 2028.<\/p>\n<p>\u201cThe Beatles message has never been more relevant or needed in the world today, and we look forward to delighting millions of fans with everything we have planned.\u201d<\/p>\n<div class=\"td-a-ad id_inline_ad1 id_ad_content-horiz-center\">\n<h5 class=\"taboola-mid-article-title\">Recommended<\/h5>\n<\/div>\n<p>Dickon Stainer, Chairman and CEO of Universal Music Group UK said: \u201cThe Beatles continue to play an unmatched role in putting UK music front and centre on the global stage. This new agreement with Apple Corps will ensure audiences across the world are opened up to their unique genius.\u201d<\/p>\n<p>Recently, the stars of the forthcoming Beatles biopics were pictured recreating the infamous cover for 1969 album \u2018Abbey Road\u2019.<\/p>\n<\/div>\n<\/div>\n<p>[analyse_source url=&#8221;https:\/\/www.nme.com\/news\/music\/apple-corps-ltd-and-universal-music-group-announce-landmark-partnership-for-the-beatles-ahead-of-biopics-3963762&#8243;]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/www.nme.com\/wp-content\/uploads\/2026\/08\/The-Beatles-Image.jpg&#8221;] NewsMusic News Apple Corps Ltd and Universal Music Group announce landmark partnership for The Beatles ahead of biopics The four-part &#8220;cinematic event&#8221; arrives in 2028 By Victoria Luxford 20th August 2026 The Beatles, pictured in 1964. CREDIT: Daily Mirror\/Daily Mirror\/Mirrorpix via Getty Images Apple Corps Ltd have formed a unique partnership with [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[226,78],"class_list":["post-2102732","post","type-post","status-publish","format-standard","hentry","category-politics","tag-crawlmanager","tag-nme-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2102732","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2102732"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2102732\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2102732"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2102732"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2102732"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}