{"id":2096344,"date":"2026-08-16T17:34:21","date_gmt":"2026-08-16T14:34:21","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2096344"},"modified":"2026-08-16T17:34:21","modified_gmt":"2026-08-16T14:34:21","slug":"saber-interactive-finally-adds-an-ai-disclaimer-to-rideshare-stimulators-steam-page","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2096344","title":{"rendered":"Saber Interactive finally adds an AI disclaimer to Rideshare Stimulator&#8217;s Steam page"},"content":{"rendered":"<article class=\"article \" data-ads=\"true\" data-article-type=\"news\" data-article-group=\"news\" data-paywalled=\"false\" data-premium=\"false\" data-sponsored=\"false\" data-type=\"article\">\n<header class=\"article_header\" data-component=\"article-header\">\n<div class=\"breadcrumbs\">\n<nav class=\"nav_breadcrumbs\" data-component=\"nav-breadcrumbs\" aria-label=\"Breadcrumb\">\n<ul class=\"nav-links\">\n<li>\n                <a href=\"https:\/\/www.eurogamer.net\/\" data-active=\"false\"><br \/>\n                      Home<br \/>\n                <\/a>\n            <\/li>\n<li>\n                <a href=\"https:\/\/www.eurogamer.net\/news\" data-active=\"false\"><br \/>\n                      News<br \/>\n                <\/a>\n            <\/li>\n<li>\n                <a href=\"https:\/\/www.eurogamer.net\/games\/rideshare-stimulator\" data-active=\"false\"><br \/>\n                      Rideshare &#8220;Stimulator&#8221;<br \/>\n                <\/a>\n            <\/li>\n<\/ul>\n<\/nav><\/div>\n<div class=\"headline_details\" id=\"main-content\">\n<h1 class=\"title\">Saber Interactive finally adds an AI disclaimer to Rideshare Stimulator&#8217;s Steam page<\/h1>\n<p class=\"strapline\">&#8220;AI can and should help shape gamer experiences.&#8221;<\/p>\n<\/p><\/div>\n<div class=\"headline_asset\">\n<figure class=\"headline_image_wrapper\">\n<p>        <img fetchpriority=\"high\" decoding=\"async\" class=\"headline_image\" src=\"https:\/\/assetsio.gnwcdn.com\/Screenshot-2026-08-16-at-18.13.56.png?width=570&amp;quality=85&amp;format=jpg&amp;dpr=3&amp;auto=webp\" alt=\"Collage of ten individual screenshots of animated characters inside cars, some wearing hats and glasses, with diverse expressions and clothing styles.\" loading=\"eager\" data-uri=\"Screenshot-2026-08-16-at-18.13.56.png\" data-lightbox width=\"570\" height=\"291\"><figcaption>\n          <span class=\"attribution\">Image credit: <cite>Saber Interactive<\/cite><\/span><br \/>\n        <\/figcaption><\/figure>\n<\/p><\/div>\n<div class=\"metadata\">\n<div class=\"avatar\">\n<p>    <img loading=\"lazy\" decoding=\"async\" alt=\"Vikki Blake avatar\" src=\"https:\/\/assetsio.gnwcdn.com\/1533038852.jpg?width=2048&amp;height=2048&amp;fit=bounds&amp;quality=85&amp;format=jpg&amp;auto=webp\" style=\"aspect-ratio: 1\" width=\"180\" height=\"179\"><\/p>\n<p>  <img alt=\"Vikki Blake avatar\" data-autosize=\"crop_lossy\" data-uri=\"1533038852.jpg\" loading=\"lazy\" style=\"aspect-ratio: 1\" width=\"180\" height=\"179\">\n<\/div>\n<div class=\"text\">\n<div class=\"byline\">\n                  <span class=\"article_type\" data-slug=\"news\"><br \/>\n                    News<br \/>\n                  <\/span><\/p>\n<p><span class=\"by\">by<\/span> <span class=\"author\"><a href=\"https:\/\/www.eurogamer.net\/authors\/vikki-blake\">Vikki Blake<\/a><\/span>                    <span class=\"job_title\"><br \/>\n                      Contributor<br \/>\n                    <\/span>\n            <\/div>\n<div class=\"published_at\">\n<p>Published on   <time datetime=\"2026-08-16T17:34:21+00:00\" data-auto-time-zone=\"true\" data-year=\"numeric\" data-month=\"short\" data-day=\"numeric\" data-hour=\"numeric\" data-minute=\"numeric\">Aug. 16, 2026, 5:34 p.m.<\/time>\n              <\/div>\n<\/p><\/div>\n<div class=\"mypop-header-wrapper\">\n<p><button class=\"mypop-button button wide\" data-state=\"follow\" data-type=\"tag\" data-uuid=\"e8ddb528-72d4-4877-ba47-36797e2eec65\" data-name=\"Rideshare \" data-follow-text=\"Follow Rideshare u0026#34;Stimulatoru0026#34;\" data-unfollow-text=\"Following Rideshare u0026#34;Stimulatoru0026#34;\" data-aria-follow-text=\"Follow Rideshare \" data-aria-unfollow-text=\"Following Rideshare \" data-popup=\"true\" data-force-login=\"true\" aria-label=\"Follow Rideshare \" title=\"Follow Rideshare \"><br \/>\n  Follow Rideshare &#8220;Stimulator&#8221;<br \/>\n<\/button>          <\/div>\n<\/p><\/div>\n<\/header>\n<div class=\"article_body\" data-component=\"article-content\">\n<div class=\"article_body_content article-styling\">\n<p>Amid the <a href=\"https:\/\/www.eurogamer.net\/saber-ceo-sacco-chatgpt-ai-rideshare-stimulator-public-spat\"> row between Saber Interactive CEO Matthew Karch and former writer Stella Sacco<\/a> after he said he&#8217;d have &#8220;been happy to replace&#8221; her with AI, the studio has finally added the AI disclaimer to Rideshare Stimulator&#8217;s <a href=\"https:\/\/store.steampowered.com\/app\/2366590\/Rideshare_Stimulator\/\">Steam<\/a> page that had been conspicuously missing since the game first went live for wishlisting on 30th July.<\/p>\n<p>Initially, Karch said the disclaimer would come &#8220;once [the game was] finalised&#8221;, but the store has since been updated to include the AI disclosure.<\/p>\n<figure>\n<p><img loading=\"lazy\" decoding=\"async\" alt=\"AI Generated Content Disclosure for a game, detailing how the main Campaign story, characters, and dialogue are human-written with AI for voice generation and localization, the optional Free Ride mode includes AI-generated missions and dialogue, and radio stations feature both human and AI-generated music.\" height=\"680\" src=\"https:\/\/assetsio.gnwcdn.com\/Screenshot-2026-08-16-at-17.59.56.png?width=2048&amp;height=2048&amp;fit=bounds&amp;quality=85&amp;format=jpg&amp;auto=webp\" style=\"aspect-ratio: 2.635294117647059\" width=\"1792\"><\/p>\n<p><img alt=\"AI Generated Content Disclosure for a game, detailing how the main Campaign story, characters, and dialogue are human-written with AI for voice generation and localization, the optional Free Ride mode includes AI-generated missions and dialogue, and radio stations feature both human and AI-generated music.\" data-autosize=\"crop_lossy\" data-lightbox data-uri=\"Screenshot-2026-08-16-at-17.59.56.png\" height=\"680\" loading=\"lazy\" style=\"aspect-ratio: 2.635294117647059\" width=\"1792\"><figcaption><span class=\"attribution\">Image credit: <cite>Steam<\/cite><\/span><\/figcaption><\/figure>\n<p>&#8220;Once it&#8217;s finalised we will update the Steam page,&#8221; Karch<a href=\"https:\/\/www.ign.com\/articles\/space-marine-2-maker-saber-interactive-confirms-it-will-an-add-ai-label-to-rideshare-stimulator-on-steam-following-controversy\"> told IGN<\/a> just before the weekend (and notably, <a href=\"https:\/\/www.eurogamer.net\/saber-ceo-karch-apologises-stella-sacco\">before Sacco acknowledged the CEO had apologised privately to her<\/a> for his statement). &#8220;In Rideshare, we added an unrelated experimental mode to the game to play around with these concepts. It&#8217;s not the core experience.<\/p>\n<p><span class=\"injection_placeholder\" data-position=\"1\"><\/span><\/p>\n<p>&#8220;And even in this case it required us adding two writers and multiple coders to work with AI tools to try and get a reasonable result. Maybe we are bad at business, but the net cost of incorporating these features was significantly higher than leaving them out.&#8221;<\/p>\n<p>However, the disclosure is more detailed than Karch&#8217;s comments let on. It states that the main campaign&#8217;s story, characters and dialogue are written entirely by human writers, with AI tools used only for voice generation and some localisation.<\/p>\n<p>The AI use Karch was actually referring to sits in a separate, optional Free Ride mode, which includes AI-generated passenger missions and localised dialogue \u2013 a mode the disclosure notes &#8220;can be skipped by players who prefer to experience only human-written narrative content&#8221;. <\/p>\n<p>It also confirms the game&#8217;s radio stations mix human-made and AI-generated music, with AI-generated stations &#8220;clearly labelled as such&#8221; in-game.<\/p>\n<p>Karch used the moment to defend Saber&#8217;s use of AI more broadly, saying his &#8220;PR team is always terrified by even broaching the subject&#8221; but that he&#8217;d be happy to have &#8220;a reasonable conversation about how AI can and should help shape gamer experiences&#8221;.<\/p>\n<p><span class=\"injection_placeholder\" data-position=\"2\"><\/span><\/p>\n<p>He also dismissed the wider controversy as a &#8220;publicity stunt,&#8221; pointing out that Saber&#8217;s writing staff has grown since Sacco left the company three years ago, adding that if he wanted publicity for Rideshare Stimulator, &#8220;I guess I have Stella to thank for it.&#8221;<\/p>\n<p><a href=\"https:\/\/www.eurogamer.net\/saber-ceo-karch-apologises-stella-sacco\">Karch has since apologised to Sacco, and she has accepted it.<\/a><\/p>\n<p>&#8220;Apologies are simply in too short a supply these days to spurn one when it&#8217;s offered,&#8221; she wrote, adding: &#8220;God willing, this is the last statement I&#8217;ll need to make about this.&#8221;<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"preferred-source\" data-component=\"preferred-source\">\nLove Eurogamer.net? Make us a <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.google.com\/preferences\/source?q=https:\/\/www.eurogamer.net\">Preferred Source on Google<\/a> and catch more of our coverage in your feeds.  <\/div>\n<\/article>\n<div class=\"article_body\" data-component=\"article-content\">\n<div class=\"article_body_content article-styling\">\n<p>Amid the <a href=\"https:\/\/www.eurogamer.net\/saber-ceo-sacco-chatgpt-ai-rideshare-stimulator-public-spat\"> row between Saber Interactive CEO Matthew Karch and former writer Stella Sacco<\/a> after he said he&#8217;d have &#8220;been happy to replace&#8221; her with AI, the studio has finally added the AI disclaimer to Rideshare Stimulator&#8217;s <a href=\"https:\/\/store.steampowered.com\/app\/2366590\/Rideshare_Stimulator\/\">Steam<\/a> page that had been conspicuously missing since the game first went live for wishlisting on 30th July.<\/p>\n<p>Initially, Karch said the disclaimer would come &#8220;once [the game was] finalised&#8221;, but the store has since been updated to include the AI disclosure.<\/p>\n<figure>\n<p><img loading=\"lazy\" decoding=\"async\" alt=\"AI Generated Content Disclosure for a game, detailing how the main Campaign story, characters, and dialogue are human-written with AI for voice generation and localization, the optional Free Ride mode includes AI-generated missions and dialogue, and radio stations feature both human and AI-generated music.\" height=\"680\" src=\"https:\/\/assetsio.gnwcdn.com\/Screenshot-2026-08-16-at-17.59.56.png?width=2048&amp;height=2048&amp;fit=bounds&amp;quality=85&amp;format=jpg&amp;auto=webp\" style=\"aspect-ratio: 2.635294117647059\" width=\"1792\"><\/p>\n<p><img alt=\"AI Generated Content Disclosure for a game, detailing how the main Campaign story, characters, and dialogue are human-written with AI for voice generation and localization, the optional Free Ride mode includes AI-generated missions and dialogue, and radio stations feature both human and AI-generated music.\" data-autosize=\"crop_lossy\" data-lightbox data-uri=\"Screenshot-2026-08-16-at-17.59.56.png\" height=\"680\" loading=\"lazy\" style=\"aspect-ratio: 2.635294117647059\" width=\"1792\"><figcaption><span class=\"attribution\">Image credit: <cite>Steam<\/cite><\/span><\/figcaption><\/figure>\n<p>&#8220;Once it&#8217;s finalised we will update the Steam page,&#8221; Karch<a href=\"https:\/\/www.ign.com\/articles\/space-marine-2-maker-saber-interactive-confirms-it-will-an-add-ai-label-to-rideshare-stimulator-on-steam-following-controversy\"> told IGN<\/a> just before the weekend (and notably, <a href=\"https:\/\/www.eurogamer.net\/saber-ceo-karch-apologises-stella-sacco\">before Sacco acknowledged the CEO had apologised privately to her<\/a> for his statement). &#8220;In Rideshare, we added an unrelated experimental mode to the game to play around with these concepts. It&#8217;s not the core experience.<\/p>\n<p><span class=\"injection_placeholder\" data-position=\"1\"><\/span><\/p>\n<p>&#8220;And even in this case it required us adding two writers and multiple coders to work with AI tools to try and get a reasonable result. Maybe we are bad at business, but the net cost of incorporating these features was significantly higher than leaving them out.&#8221;<\/p>\n<p>However, the disclosure is more detailed than Karch&#8217;s comments let on. It states that the main campaign&#8217;s story, characters and dialogue are written entirely by human writers, with AI tools used only for voice generation and some localisation.<\/p>\n<p>The AI use Karch was actually referring to sits in a separate, optional Free Ride mode, which includes AI-generated passenger missions and localised dialogue \u2013 a mode the disclosure notes &#8220;can be skipped by players who prefer to experience only human-written narrative content&#8221;. <\/p>\n<p>It also confirms the game&#8217;s radio stations mix human-made and AI-generated music, with AI-generated stations &#8220;clearly labelled as such&#8221; in-game.<\/p>\n<p>Karch used the moment to defend Saber&#8217;s use of AI more broadly, saying his &#8220;PR team is always terrified by even broaching the subject&#8221; but that he&#8217;d be happy to have &#8220;a reasonable conversation about how AI can and should help shape gamer experiences&#8221;.<\/p>\n<p><span class=\"injection_placeholder\" data-position=\"2\"><\/span><\/p>\n<p>He also dismissed the wider controversy as a &#8220;publicity stunt,&#8221; pointing out that Saber&#8217;s writing staff has grown since Sacco left the company three years ago, adding that if he wanted publicity for Rideshare Stimulator, &#8220;I guess I have Stella to thank for it.&#8221;<\/p>\n<p><a href=\"https:\/\/www.eurogamer.net\/saber-ceo-karch-apologises-stella-sacco\">Karch has since apologised to Sacco, and she has accepted it.<\/a><\/p>\n<p>&#8220;Apologies are simply in too short a supply these days to spurn one when it&#8217;s offered,&#8221; she wrote, adding: &#8220;God willing, this is the last statement I&#8217;ll need to make about this.&#8221;<\/p>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Home News Rideshare &#8220;Stimulator&#8221; Saber Interactive finally adds an AI disclaimer to Rideshare Stimulator&#8217;s Steam page &#8220;AI can and should help shape gamer experiences.&#8221; Image credit: Saber Interactive News by Vikki Blake Contributor Published on Aug. 16, 2026, 5:34 p.m. Follow Rideshare &#8220;Stimulator&#8221; Amid the row between Saber Interactive CEO Matthew Karch and former writer [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[226,253],"class_list":["post-2096344","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-crawlmanager","tag-eurogamer-net"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2096344","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2096344"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2096344\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2096344"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2096344"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2096344"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}