{"id":2073763,"date":"2026-08-02T12:36:57","date_gmt":"2026-08-02T09:36:57","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2073763"},"modified":"2026-08-02T12:36:57","modified_gmt":"2026-08-02T09:36:57","slug":"story-of-seasons-mobile-game-cancelled-as-marvelous-cuts-six-year-tencent-partnership","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2073763","title":{"rendered":"Story of Seasons mobile game cancelled as Marvelous cuts six-year Tencent partnership"},"content":{"rendered":"<article class=\"article \" data-ads=\"true\" data-article-type=\"news\" data-article-group=\"news\" data-paywalled=\"false\" data-premium=\"false\" data-sponsored=\"false\" data-type=\"article\">\n<header class=\"article_header\" data-component=\"article-header\">\n<div class=\"breadcrumbs\">\n<nav class=\"nav_breadcrumbs\" data-component=\"nav-breadcrumbs\" aria-label=\"Breadcrumb\">\n<ul class=\"nav-links\">\n<li>\n                <a href=\"https:\/\/www.eurogamer.net\/\" data-active=\"false\"><br \/>\n                      Home<br \/>\n                <\/a>\n            <\/li>\n<li>\n                <a href=\"https:\/\/www.eurogamer.net\/news\" data-active=\"false\"><br \/>\n                      News<br \/>\n                <\/a>\n            <\/li>\n<li>\n                <a href=\"https:\/\/www.eurogamer.net\/games\/story-seasons\" data-active=\"false\"><br \/>\n                      Story of Seasons<br \/>\n                <\/a>\n            <\/li>\n<\/ul>\n<\/nav><\/div>\n<div class=\"headline_details\" id=\"main-content\">\n<h1 class=\"title\">Story of Seasons mobile game cancelled as Marvelous cuts six-year Tencent partnership<\/h1>\n<p class=\"strapline\">Season finale.<\/p>\n<\/p><\/div>\n<div class=\"headline_asset\">\n<figure class=\"headline_image_wrapper\">\n<p>        <img fetchpriority=\"high\" decoding=\"async\" class=\"headline_image\" src=\"https:\/\/assetsio.gnwcdn.com\/SOSAWL_Announce_Screenshot_01.jpg?width=570&amp;quality=85&amp;format=jpg&amp;dpr=3&amp;auto=webp\" alt=\"Farmer in Story of Seasons A Wonderful Life with two puppies\" loading=\"eager\" data-uri=\"SOSAWL_Announce_Screenshot_01.jpg\" data-lightbox width=\"570\" height=\"321\"><\/p>\n<\/figure><\/div>\n<div class=\"metadata\">\n<div class=\"avatar\">\n<p>    <img loading=\"lazy\" decoding=\"async\" alt=\"Vikki Blake avatar\" src=\"https:\/\/assetsio.gnwcdn.com\/1533038852.jpg?width=2048&amp;height=2048&amp;fit=bounds&amp;quality=85&amp;format=jpg&amp;auto=webp\" style=\"aspect-ratio: 1\" width=\"180\" height=\"179\"><\/p>\n<p>  <img alt=\"Vikki Blake avatar\" data-autosize=\"crop_lossy\" data-uri=\"1533038852.jpg\" loading=\"lazy\" style=\"aspect-ratio: 1\" width=\"180\" height=\"179\">\n<\/div>\n<div class=\"text\">\n<div class=\"byline\">\n                  <span class=\"article_type\" data-slug=\"news\"><br \/>\n                    News<br \/>\n                  <\/span><\/p>\n<p><span class=\"by\">by<\/span> <span class=\"author\"><a href=\"https:\/\/www.eurogamer.net\/authors\/vikki-blake\">Vikki Blake<\/a><\/span>                    <span class=\"job_title\"><br \/>\n                      Contributor<br \/>\n                    <\/span>\n            <\/div>\n<div class=\"published_at\">\nPublished on <time datetime=\"2026-08-02T12:36:57+00:00\">Aug. 2, 2026<\/time>              <\/div>\n<\/p><\/div>\n<div class=\"mypop-header-wrapper\">\n<p><button class=\"mypop-button button wide\" data-state=\"follow\" data-type=\"tag\" data-uuid=\"dcfab738-d9b1-4797-8ea4-9459dc217657\" data-name=\"Story of Seasons\" data-follow-text=\"Follow Story of Seasons\" data-unfollow-text=\"Following Story of Seasons\" data-aria-follow-text=\"Follow Story of Seasons\" data-aria-unfollow-text=\"Following Story of Seasons\" data-popup=\"true\" data-force-login=\"true\" aria-label=\"Follow Story of Seasons\" title=\"Follow Story of Seasons\"><br \/>\n  Follow Story of Seasons<br \/>\n<\/button>          <\/div>\n<\/p><\/div>\n<\/header>\n<div class=\"article_body\" data-component=\"article-content\">\n<div class=\"article_body_content article-styling\">\n<p>Marvelous has confirmed it&#8217;s ending its partnership with <a href=\"https:\/\/www.eurogamer.net\/companies\/tencent\">Tencent<\/a>, and cancelling a <a href=\"https:\/\/www.eurogamer.net\/games\/story-seasons\">Story of Seasons<\/a> mobile game that had been in the works since 2019.<\/p>\n<p>The publisher, best known for Story of Seasons and Rune Factory, announced on 31st July that its board had voted to terminate the alliance with Image Frame Investment, a Hong Kong-based Tencent subsidiary. Image Frame bought a 20 percent stake in Marvelous back in May 2020 for around \u00a348 million ($65m), becoming its largest shareholder in the process.<\/p>\n<figure>\n<div class=\"video_wrapper youtube\">\n<a aria-label=\"Story of Seasons: Grand Bazaar - Official Launch Trailer\" class=\"video-facade full-size\" data-platform=\"youtube\" href=\"https:\/\/www.youtube.com\/embed\/-nNxrwlI2I0?autoplay=1\" title=\"Click to play video from YouTube\"><br \/>\n<img decoding=\"async\" alt=\"Cover image for YouTube video\" class=\"video-facade__image\" loading=\"lazy\" src=\"https:\/\/i.ytimg.com\/vi\/-nNxrwlI2I0\/hqdefault.jpg\"><span class=\"video-facade__title\">Story of Seasons: Grand Bazaar &#8211; Official Launch Trailer<\/span><\/p>\n<p><\/a>\n<\/div><figcaption>Story of Seasons: Grand Bazaar &#8211; Official Launch Trailer.<a class=\"video\" href=\"https:\/\/www.youtube.com\/watch?v=-nNxrwlI2I0\" rel=\"noopener\" target=\"_blank\">Watch on YouTube<\/a><\/figcaption><\/figure>\n<p>Tencent has consequently pulled the plug on a mobile Story of Seasons game that&#8217;s been sitting in development since a licensing deal was first signed in March 2019, citing &#8220;business environment and profitability&#8221; as the reason for the cancellation.<\/p>\n<p>The underlying 2019 licence agreement survives the split so there&#8217;s technically nothing stopping Marvelous going after a different mobile partner for Story of Seasons down the line, and crucially, there&#8217;s no reason to presume Story of Seasons&#8217; upcoming console game has been affected by any of this.<\/p>\n<p>It comes just weeks after we learned Chinese multimedia conglomerate <a href=\"https:\/\/www.eurogamer.net\/tencent-selling-stakes-japanese-studios-marvelous\">Tencent was reportedly re-considering its stakes in several Japanese video game developers<\/a>, including Rune Factory and Monster Hunter Stories creator Marvelous.<\/p>\n<p>Tencent Holdings is currently negotiating exits from a number of its Japanese games companies as part of a global re-assessment of its portfolio while the industry remains in the midst of an economical slump.<\/p>\n<p>Last year, <a href=\"https:\/\/www.eurogamer.net\/ubisoft-confirms-116bn-tencent-investment-into-assassins-creed-maker-is-on-track-following-last-weeks-surprise-delay-to-financial-report\">Tencent and Ubisoft partnered to create Vantage Studios<\/a>, a subsidiary that now holds many of Ubisoft&#8217;s biggest franchises, and offers the sort of scope Tencent believes growth (and healthy revenue) can still come from.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"preferred-source\" data-component=\"preferred-source\">\nLove Eurogamer.net? Make us a <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.google.com\/preferences\/source?q=https:\/\/www.eurogamer.net\">Preferred Source on Google<\/a> and catch more of our coverage in your feeds.  <\/div>\n<\/article>\n<div class=\"article_body\" data-component=\"article-content\">\n<div class=\"article_body_content article-styling\">\n<p>Marvelous has confirmed it&#8217;s ending its partnership with <a href=\"https:\/\/www.eurogamer.net\/companies\/tencent\">Tencent<\/a>, and cancelling a <a href=\"https:\/\/www.eurogamer.net\/games\/story-seasons\">Story of Seasons<\/a> mobile game that had been in the works since 2019.<\/p>\n<p>The publisher, best known for Story of Seasons and Rune Factory, announced on 31st July that its board had voted to terminate the alliance with Image Frame Investment, a Hong Kong-based Tencent subsidiary. Image Frame bought a 20 percent stake in Marvelous back in May 2020 for around \u00a348 million ($65m), becoming its largest shareholder in the process.<\/p>\n<figure>\n<div class=\"video_wrapper youtube\">\n<a aria-label=\"Story of Seasons: Grand Bazaar - Official Launch Trailer\" class=\"video-facade full-size\" data-platform=\"youtube\" href=\"https:\/\/www.youtube.com\/embed\/-nNxrwlI2I0?autoplay=1\" title=\"Click to play video from YouTube\"><br \/>\n<img decoding=\"async\" alt=\"Cover image for YouTube video\" class=\"video-facade__image\" loading=\"lazy\" src=\"https:\/\/i.ytimg.com\/vi\/-nNxrwlI2I0\/hqdefault.jpg\"><span class=\"video-facade__title\">Story of Seasons: Grand Bazaar &#8211; Official Launch Trailer<\/span><\/p>\n<p><\/a>\n<\/div><figcaption>Story of Seasons: Grand Bazaar &#8211; Official Launch Trailer.<a class=\"video\" href=\"https:\/\/www.youtube.com\/watch?v=-nNxrwlI2I0\" rel=\"noopener\" target=\"_blank\">Watch on YouTube<\/a><\/figcaption><\/figure>\n<p>Tencent has consequently pulled the plug on a mobile Story of Seasons game that&#8217;s been sitting in development since a licensing deal was first signed in March 2019, citing &#8220;business environment and profitability&#8221; as the reason for the cancellation.<\/p>\n<p>The underlying 2019 licence agreement survives the split so there&#8217;s technically nothing stopping Marvelous going after a different mobile partner for Story of Seasons down the line, and crucially, there&#8217;s no reason to presume Story of Seasons&#8217; upcoming console game has been affected by any of this.<\/p>\n<p>It comes just weeks after we learned Chinese multimedia conglomerate <a href=\"https:\/\/www.eurogamer.net\/tencent-selling-stakes-japanese-studios-marvelous\">Tencent was reportedly re-considering its stakes in several Japanese video game developers<\/a>, including Rune Factory and Monster Hunter Stories creator Marvelous.<\/p>\n<p>Tencent Holdings is currently negotiating exits from a number of its Japanese games companies as part of a global re-assessment of its portfolio while the industry remains in the midst of an economical slump.<\/p>\n<p>Last year, <a href=\"https:\/\/www.eurogamer.net\/ubisoft-confirms-116bn-tencent-investment-into-assassins-creed-maker-is-on-track-following-last-weeks-surprise-delay-to-financial-report\">Tencent and Ubisoft partnered to create Vantage Studios<\/a>, a subsidiary that now holds many of Ubisoft&#8217;s biggest franchises, and offers the sort of scope Tencent believes growth (and healthy revenue) can still come from.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Home News Story of Seasons Story of Seasons mobile game cancelled as Marvelous cuts six-year Tencent partnership Season finale. News by Vikki Blake Contributor Published on Aug. 2, 2026 Follow Story of Seasons Marvelous has confirmed it&#8217;s ending its partnership with Tencent, and cancelling a Story of Seasons mobile game that had been in the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[226,253],"class_list":["post-2073763","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-crawlmanager","tag-eurogamer-net"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2073763","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2073763"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2073763\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2073763"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2073763"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2073763"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}