{"id":2073493,"date":"2026-08-02T10:54:44","date_gmt":"2026-08-02T07:54:44","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2073493"},"modified":"2026-08-02T10:54:44","modified_gmt":"2026-08-02T07:54:44","slug":"xbox-uk-and-europe-console-price-hikes-revealed-and-its-even-worse-than-we-expected","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2073493","title":{"rendered":"Xbox UK and Europe console price hikes revealed &#8211; and it&#8217;s even worse than we expected"},"content":{"rendered":"<article class=\"article \" data-ads=\"true\" data-article-type=\"news\" data-article-group=\"news\" data-paywalled=\"false\" data-premium=\"false\" data-sponsored=\"false\" data-type=\"article\">\n<header class=\"article_header\" data-component=\"article-header\">\n<div class=\"breadcrumbs\">\n<nav class=\"nav_breadcrumbs\" data-component=\"nav-breadcrumbs\" aria-label=\"Breadcrumb\">\n<ul class=\"nav-links\">\n<li>\n                <a href=\"https:\/\/www.eurogamer.net\/\" data-active=\"false\"><br \/>\n                      Home<br \/>\n                <\/a>\n            <\/li>\n<li>\n                <a href=\"https:\/\/www.eurogamer.net\/news\" data-active=\"false\"><br \/>\n                      News<br \/>\n                <\/a>\n            <\/li>\n<\/ul>\n<\/nav><\/div>\n<div class=\"headline_details\" id=\"main-content\">\n<h1 class=\"title\">Xbox UK and Europe console price hikes revealed &#8211; and it&#8217;s even worse than we expected<\/h1>\n<p class=\"strapline\">Ex-box.<\/p>\n<\/p><\/div>\n<div class=\"headline_asset\">\n<figure class=\"headline_image_wrapper\">\n<p>        <img fetchpriority=\"high\" decoding=\"async\" class=\"headline_image\" src=\"https:\/\/assetsio.gnwcdn.com\/xbox-price-increase-header.jpg?width=570&amp;quality=85&amp;format=jpg&amp;dpr=3&amp;auto=webp\" alt=\"Composite image showing an Xbox Series X\/S next to a big stack of coins, with an overlaid arrow pointing upward.\" loading=\"eager\" data-uri=\"xbox-price-increase-header.jpg\" data-lightbox width=\"570\" height=\"321\"><figcaption>\n          <span class=\"attribution\">Image credit: <cite>Eurogamer<\/cite><\/span><br \/>\n        <\/figcaption><\/figure>\n<\/p><\/div>\n<div class=\"metadata\">\n<div class=\"avatar\">\n<p>    <img loading=\"lazy\" decoding=\"async\" alt=\"Vikki Blake avatar\" src=\"https:\/\/assetsio.gnwcdn.com\/1533038852.jpg?width=2048&amp;height=2048&amp;fit=bounds&amp;quality=85&amp;format=jpg&amp;auto=webp\" style=\"aspect-ratio: 1\" width=\"180\" height=\"179\"><\/p>\n<p>  <img alt=\"Vikki Blake avatar\" data-autosize=\"crop_lossy\" data-uri=\"1533038852.jpg\" loading=\"lazy\" style=\"aspect-ratio: 1\" width=\"180\" height=\"179\">\n<\/div>\n<div class=\"text\">\n<div class=\"byline\">\n                  <span class=\"article_type\" data-slug=\"news\"><br \/>\n                    News<br \/>\n                  <\/span><\/p>\n<p><span class=\"by\">by<\/span> <span class=\"author\"><a href=\"https:\/\/www.eurogamer.net\/authors\/vikki-blake\">Vikki Blake<\/a><\/span>                    <span class=\"job_title\"><br \/>\n                      Contributor<br \/>\n                    <\/span>\n            <\/div>\n<div class=\"published_at\">\nPublished on <time datetime=\"2026-08-02T10:54:44+00:00\">Aug. 2, 2026<\/time>              <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/header>\n<div class=\"article_body\" data-component=\"article-content\">\n<div class=\"article_body_content article-styling\">\n<p>Xbox has finally revealed the price hikes recently rolled out across its hardware, and Xbox consoles in the UK are now between 34 and 49 percent more expensive than they were last month.<\/p>\n<p><a href=\"https:\/\/www.eurogamer.net\/xbox-major-price-increases\">While we knew the price rise was coming<\/a> \u2013 and that the US would see prices increase by around $100-$150 \u2013 it&#8217;s only now that the true cost of the memory shortage has become apparent in the UK and Europe.<\/p>\n<p>The price rises really are substantial, too. The 1TB Xbox Series X disc console is up from \u00a3500 to \u00a3670 \u2013 that&#8217;s a whopping \u00a3170 more, an increase of around 34 percent.<\/p>\n<p>Even the cheapest console, the 512GB Xbox Series S, is up from \u00a3300 to \u00a3430 (43 percent), and its 1TB sibling up from \u00a3350 to \u00a3520 (48.5 percent).<\/p>\n<p>Here&#8217;s the full breakdown (thanks, <a href=\"https:\/\/www.videogameschronicle.com\/news\/xbox-console-price-increases-in-europe-and-uk-fully-revealed-with-series-x-now-costing-e200-more\/\">VGC<\/a>):<\/p>\n<p>US:<\/p>\n<ul>\n<li>Xbox Series S (512GB) \u2013 $499.99 (was $399.99)<\/li>\n<li>Xbox Series S (1TB) \u2013 $599.99 ($449.99)<\/li>\n<li>Xbox Series X (1TB, Digital) \u2013 $749.99 (was $599.99)<\/li>\n<li>Xbox Series X (1TB, Disc) \u2013 $799.99 (was $649.99)<\/li>\n<\/ul>\n<p>Europe:<\/p>\n<ul>\n<li>Xbox Series S (512GB) \u2013 \u20ac499.99 (was \u20ac349.99)<\/li>\n<li>Xbox Series S (1TB) \u2013 \u20ac599.99 (was \u20ac399.99)<\/li>\n<li>Xbox Series X (1TB, Digital) \u2013 \u20ac749.99 (was \u20ac549.99)<\/li>\n<li>Xbox Series X (1TB, Disc) \u2013 \u20ac799.99 (was \u20ac599.99)<\/li>\n<\/ul>\n<p>UK:<\/p>\n<ul>\n<li>Xbox Series S (512GB) \u2013 \u00a3429.99 (was \u00a3299.99)<\/li>\n<li>Xbox Series S (1TB) \u2013 \u00a3519.99 (was \u00a3349.99)<\/li>\n<li>Xbox Series X (1TB, Digital) \u2013 \u00a3619.99 (was \u00a3449.99)<\/li>\n<li>Xbox Series X (1TB, Disc) \u2013 \u00a3669.99 (was \u00a3499.99)<\/li>\n<\/ul>\n<p>&#8220;Final nail in the coffin,&#8221; <a href=\"https:\/\/www.resetera.com\/threads\/microsoft-raises-price-of-xbox-series-in-europe-by-up-to-200-euros-in-uk-by-up-to-170-gbp.1593001\/#post-158652808\">said<\/a> one Resetera commenter. Another simply <a href=\"https:\/\/www.resetera.com\/threads\/microsoft-raises-price-of-xbox-series-in-europe-by-up-to-200-euros-in-uk-by-up-to-170-gbp.1593001\/#post-158653102\">wrote<\/a>: &#8220;Great strategy, that&#8217;ll definitely lead to more sales.&#8221;<\/p>\n<p>New details from Microsoft earlier this week revealed <a href=\"https:\/\/www.eurogamer.net\/xbox-10-percent-content-services-revenue-decrease\">Xbox saw a 10 percent drop in revenue across content and services this last financial quarter<\/a>, following a massive wave of layoffs and the offloading of development studios.<\/p>\n<p>It was earlier this month <a href=\"https:\/\/www.eurogamer.net\/microsoft-xbox-layoffs-2026-double-fine-compulsion-ninja-theory\">Microsoft announced 3,200 layoffs across its Xbox gaming division<\/a>, with 1,600 of those job cuts being implemented immediately. This resulted in several major studios under its umbrella &#8211; including <a href=\"https:\/\/www.eurogamer.net\/elder-scrolls-6-morale-bethesda-xbox-layoffs\">Bethesda<\/a> and <a href=\"https:\/\/www.eurogamer.net\/what-sense-to-make-from-id-software-layoffs-microsoft-xbox\">Id Software<\/a> &#8211; to suffer significant staffing woes as a result of greater scrutiny being paid towards Microsoft&#8217;s gaming venture.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"preferred-source\" data-component=\"preferred-source\">\nLove Eurogamer.net? Make us a <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.google.com\/preferences\/source?q=https:\/\/www.eurogamer.net\">Preferred Source on Google<\/a> and catch more of our coverage in your feeds.  <\/div>\n<\/article>\n<div class=\"article_body\" data-component=\"article-content\">\n<div class=\"article_body_content article-styling\">\n<p>Xbox has finally revealed the price hikes recently rolled out across its hardware, and Xbox consoles in the UK are now between 34 and 49 percent more expensive than they were last month.<\/p>\n<p><a href=\"https:\/\/www.eurogamer.net\/xbox-major-price-increases\">While we knew the price rise was coming<\/a> \u2013 and that the US would see prices increase by around $100-$150 \u2013 it&#8217;s only now that the true cost of the memory shortage has become apparent in the UK and Europe.<\/p>\n<p>The price rises really are substantial, too. The 1TB Xbox Series X disc console is up from \u00a3500 to \u00a3670 \u2013 that&#8217;s a whopping \u00a3170 more, an increase of around 34 percent.<\/p>\n<p>Even the cheapest console, the 512GB Xbox Series S, is up from \u00a3300 to \u00a3430 (43 percent), and its 1TB sibling up from \u00a3350 to \u00a3520 (48.5 percent).<\/p>\n<p>Here&#8217;s the full breakdown (thanks, <a href=\"https:\/\/www.videogameschronicle.com\/news\/xbox-console-price-increases-in-europe-and-uk-fully-revealed-with-series-x-now-costing-e200-more\/\">VGC<\/a>):<\/p>\n<p>US:<\/p>\n<ul>\n<li>Xbox Series S (512GB) \u2013 $499.99 (was $399.99)<\/li>\n<li>Xbox Series S (1TB) \u2013 $599.99 ($449.99)<\/li>\n<li>Xbox Series X (1TB, Digital) \u2013 $749.99 (was $599.99)<\/li>\n<li>Xbox Series X (1TB, Disc) \u2013 $799.99 (was $649.99)<\/li>\n<\/ul>\n<p>Europe:<\/p>\n<ul>\n<li>Xbox Series S (512GB) \u2013 \u20ac499.99 (was \u20ac349.99)<\/li>\n<li>Xbox Series S (1TB) \u2013 \u20ac599.99 (was \u20ac399.99)<\/li>\n<li>Xbox Series X (1TB, Digital) \u2013 \u20ac749.99 (was \u20ac549.99)<\/li>\n<li>Xbox Series X (1TB, Disc) \u2013 \u20ac799.99 (was \u20ac599.99)<\/li>\n<\/ul>\n<p>UK:<\/p>\n<ul>\n<li>Xbox Series S (512GB) \u2013 \u00a3429.99 (was \u00a3299.99)<\/li>\n<li>Xbox Series S (1TB) \u2013 \u00a3519.99 (was \u00a3349.99)<\/li>\n<li>Xbox Series X (1TB, Digital) \u2013 \u00a3619.99 (was \u00a3449.99)<\/li>\n<li>Xbox Series X (1TB, Disc) \u2013 \u00a3669.99 (was \u00a3499.99)<\/li>\n<\/ul>\n<p>&#8220;Final nail in the coffin,&#8221; <a href=\"https:\/\/www.resetera.com\/threads\/microsoft-raises-price-of-xbox-series-in-europe-by-up-to-200-euros-in-uk-by-up-to-170-gbp.1593001\/#post-158652808\">said<\/a> one Resetera commenter. Another simply <a href=\"https:\/\/www.resetera.com\/threads\/microsoft-raises-price-of-xbox-series-in-europe-by-up-to-200-euros-in-uk-by-up-to-170-gbp.1593001\/#post-158653102\">wrote<\/a>: &#8220;Great strategy, that&#8217;ll definitely lead to more sales.&#8221;<\/p>\n<p>New details from Microsoft earlier this week revealed <a href=\"https:\/\/www.eurogamer.net\/xbox-10-percent-content-services-revenue-decrease\">Xbox saw a 10 percent drop in revenue across content and services this last financial quarter<\/a>, following a massive wave of layoffs and the offloading of development studios.<\/p>\n<p>It was earlier this month <a href=\"https:\/\/www.eurogamer.net\/microsoft-xbox-layoffs-2026-double-fine-compulsion-ninja-theory\">Microsoft announced 3,200 layoffs across its Xbox gaming division<\/a>, with 1,600 of those job cuts being implemented immediately. This resulted in several major studios under its umbrella &#8211; including <a href=\"https:\/\/www.eurogamer.net\/elder-scrolls-6-morale-bethesda-xbox-layoffs\">Bethesda<\/a> and <a href=\"https:\/\/www.eurogamer.net\/what-sense-to-make-from-id-software-layoffs-microsoft-xbox\">Id Software<\/a> &#8211; to suffer significant staffing woes as a result of greater scrutiny being paid towards Microsoft&#8217;s gaming venture.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Home News Xbox UK and Europe console price hikes revealed &#8211; and it&#8217;s even worse than we expected Ex-box. Image credit: Eurogamer News by Vikki Blake Contributor Published on Aug. 2, 2026 Xbox has finally revealed the price hikes recently rolled out across its hardware, and Xbox consoles in the UK are now between 34 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[226,253],"class_list":["post-2073493","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-crawlmanager","tag-eurogamer-net"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2073493","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2073493"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2073493\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2073493"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2073493"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2073493"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}