{"id":2070881,"date":"2026-07-31T10:59:42","date_gmt":"2026-07-31T07:59:42","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2070881"},"modified":"2026-07-31T10:59:42","modified_gmt":"2026-07-31T07:59:42","slug":"shift-up-promotes-stellar-blade-2-with-ai-generated-kpop-music-video-featuring-the-games-main-character","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2070881","title":{"rendered":"Shift-Up promotes Stellar Blade 2 with AI-generated KPop music video featuring the game&#8217;s main character"},"content":{"rendered":"<article class=\"article \" data-ads=\"true\" data-article-type=\"news\" data-article-group=\"news\" data-paywalled=\"false\" data-premium=\"false\" data-sponsored=\"false\" data-type=\"article\">\n<header class=\"article_header\" data-component=\"article-header\">\n<div class=\"breadcrumbs\">\n<nav class=\"nav_breadcrumbs\" data-component=\"nav-breadcrumbs\" aria-label=\"Breadcrumb\">\n<ul class=\"nav-links\">\n<li>\n                <a href=\"https:\/\/www.eurogamer.net\/\" data-active=\"false\"><br \/>\n                      Home<br \/>\n                <\/a>\n            <\/li>\n<li>\n                <a href=\"https:\/\/www.eurogamer.net\/news\" data-active=\"false\"><br \/>\n                      News<br \/>\n                <\/a>\n            <\/li>\n<\/ul>\n<\/nav><\/div>\n<div class=\"headline_details\" id=\"main-content\">\n<h1 class=\"title\">Shift-Up promotes Stellar Blade 2 with AI-generated KPop music video featuring the game&#8217;s main character<\/h1>\n<p class=\"strapline\">Evie of Disaster.<\/p>\n<\/p><\/div>\n<div class=\"headline_asset\">\n<figure class=\"headline_image_wrapper\">\n<p>        <img fetchpriority=\"high\" decoding=\"async\" class=\"headline_image\" src=\"https:\/\/assetsio.gnwcdn.com\/stellar-blade-ai-singer.png?width=570&amp;quality=85&amp;format=jpg&amp;dpr=3&amp;auto=webp\" alt=\"Stellar Blade 2 singer from AI music video\" loading=\"eager\" data-uri=\"stellar-blade-ai-singer.png\" data-lightbox width=\"570\" height=\"321\"><figcaption>\n          <span class=\"attribution\">Image credit: <cite>Shift Up<\/cite><\/span><br \/>\n        <\/figcaption><\/figure>\n<\/p><\/div>\n<div class=\"metadata\">\n<div class=\"avatar\">\n<p>    <img loading=\"lazy\" decoding=\"async\" alt=\"Connor Makar avatar\" src=\"https:\/\/assetsio.gnwcdn.com\/tAtwiaBo_400x400.jpg?width=2048&amp;height=2048&amp;fit=bounds&amp;quality=85&amp;format=jpg&amp;auto=webp\" style=\"aspect-ratio: 1\" width=\"374\" height=\"374\"><\/p>\n<p>  <img alt=\"Connor Makar avatar\" data-autosize=\"crop_lossy\" data-uri=\"tAtwiaBo_400x400.jpg\" loading=\"lazy\" style=\"aspect-ratio: 1\" width=\"374\" height=\"374\">\n<\/div>\n<div class=\"text\">\n<div class=\"byline\">\n                  <span class=\"article_type\" data-slug=\"news\"><br \/>\n                    News<br \/>\n                  <\/span><\/p>\n<p><span class=\"by\">by<\/span> <span class=\"author\"><a href=\"https:\/\/www.eurogamer.net\/authors\/connor-makar\">Connor Makar<\/a><\/span>                    <span class=\"job_title\"><br \/>\n                      Staff Writer<br \/>\n                    <\/span>\n            <\/div>\n<div class=\"published_at\">\nPublished on <time datetime=\"2026-07-31T10:59:42+00:00\">July 31, 2026<\/time>              <\/div>\n<\/p><\/div>\n<div class=\"mypop-header-wrapper\">\n<p><button class=\"mypop-button button wide\" data-state=\"follow\" data-type=\"tag\" data-uuid=\"b45d0dc3-78aa-4d5a-a89e-e096fa606fa9\" data-name=\"Stellar Blade 2\" data-follow-text=\"Follow Stellar Blade 2\" data-unfollow-text=\"Following Stellar Blade 2\" data-aria-follow-text=\"Follow Stellar Blade 2\" data-aria-unfollow-text=\"Following Stellar Blade 2\" data-popup=\"true\" data-force-login=\"true\" aria-label=\"Follow Stellar Blade 2\" title=\"Follow Stellar Blade 2\"><br \/>\n  Follow Stellar Blade 2<br \/>\n<\/button>          <\/div>\n<\/p><\/div>\n<\/header>\n<div class=\"article_body\" data-component=\"article-content\">\n<div class=\"article_body_content article-styling\">\n<p><a href=\"https:\/\/www.eurogamer.net\/stellar-blade-guides-tips-tricks-9430\">Stellar Blade<\/a>: Bloodrain developer Shift-Up has promoted its upcoming action game with seemingly fully generative AI KPop music video.<\/p>\n<p>This music video, <a href=\"https:\/\/www.youtube.com\/watch?v=5Ncuote9ADo\">uploaded to the official Shift Up YouTube channel<\/a>, shows Bloodrain&#8217;s protagonist Evie singing an original song by Shift Up called &#8216;Wanna be in Love&#8217;. She can be seen singing into a microphone, and exploring the sci-fi city we caught a glimpse of <a href=\"https:\/\/www.eurogamer.net\/stellar-blade-blood-rain-takes-a-big-swing-with-a-summer-game-fest-reveal-trailer\">during its Summer Games Fest reveal trailer<\/a>.<\/p>\n<figure>\n<div class=\"video_wrapper youtube\">\n<a aria-label=\"Stellar Blade: Blood Rain - Official Reveal Trailer | IGN Summer of Gaming 2026\" class=\"video-facade full-size\" data-platform=\"youtube\" href=\"https:\/\/www.youtube.com\/embed\/QqmxRlhRvuA?autoplay=1\" title=\"Click to play video from YouTube\"><br \/>\n<img decoding=\"async\" alt=\"Cover image for YouTube video\" class=\"video-facade__image\" loading=\"lazy\" src=\"https:\/\/i.ytimg.com\/vi\/QqmxRlhRvuA\/hqdefault.jpg\"><span class=\"video-facade__title\">Stellar Blade: Blood Rain &#8211; Official Reveal Trailer | IGN Summer of Gaming 2026<\/span><\/p>\n<p><\/a>\n<\/div><figcaption>Here&#8217;s the reveal trailer for Stellar Blade Bloodrain.<a class=\"video\" href=\"https:\/\/www.youtube.com\/watch?v=QqmxRlhRvuA\" rel=\"noopener\" target=\"_blank\">Watch on YouTube<\/a><\/figcaption><\/figure>\n<p>At the end of the trailer, members of the Shift Up development team can be seen filming, chatting, eating, and high-fiving the fully AI generated character.<\/p>\n<p>This shouldn&#8217;t come as too big a surprise. Earlier this year, Shift Up CEO and Stellar Blade&#8217;s director went all in on AI, saying the technology <a href=\"https:\/\/www.eurogamer.net\/stellar-blade-director-goes-all-in-on-ai-as-south-koreas-games-industry-looks-to-compete-on-the-global-stage\">was essential for going up against large competitors like China<\/a>. We don&#8217;t know to what extent generative AI will be featured in the actual game, but this bullish perspective on the tech indicates it could play a role.<\/p>\n<p><span class=\"injection_placeholder\" data-position=\"1\"><\/span><\/p>\n<p>As for the reception to this music video, the comments are littered with some confused fans. TheBlackCoatedMan6794 wrote &#8220;The CEO wasn&#8217;t kidding, huh?&#8221;, referencing the aforementioned statement. Hanzb.7438 chimed in, writing; &#8220;I mean&#8230;you could have made an animated loop with her actual model, you own the game and its assets after all\u2026&#8221;. Fashl offered their straightforward reaction as well, commenting: &#8220;Are We Deadass?&#8221;.<\/p>\n<p>We still don&#8217;t know when Stellar Blade Bloodrain will release, <a href=\"https:\/\/www.eurogamer.net\/stellar-blade-2-is-official-and-seemingly-not-too-far-away\">with initial estimates placing the launch some time before 2027<\/a>. It&#8217;s looking far more likely today that a release next year is on the cards, though again, we&#8217;re still waiting for an official word from Shift Up on the matter.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"preferred-source\" data-component=\"preferred-source\">\nLove Eurogamer.net? Make us a <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.google.com\/preferences\/source?q=https:\/\/www.eurogamer.net\">Preferred Source on Google<\/a> and catch more of our coverage in your feeds.  <\/div>\n<\/article>\n<div class=\"article_body\" data-component=\"article-content\">\n<div class=\"article_body_content article-styling\">\n<p><a href=\"https:\/\/www.eurogamer.net\/stellar-blade-guides-tips-tricks-9430\">Stellar Blade<\/a>: Bloodrain developer Shift-Up has promoted its upcoming action game with seemingly fully generative AI KPop music video.<\/p>\n<p>This music video, <a href=\"https:\/\/www.youtube.com\/watch?v=5Ncuote9ADo\">uploaded to the official Shift Up YouTube channel<\/a>, shows Bloodrain&#8217;s protagonist Evie singing an original song by Shift Up called &#8216;Wanna be in Love&#8217;. She can be seen singing into a microphone, and exploring the sci-fi city we caught a glimpse of <a href=\"https:\/\/www.eurogamer.net\/stellar-blade-blood-rain-takes-a-big-swing-with-a-summer-game-fest-reveal-trailer\">during its Summer Games Fest reveal trailer<\/a>.<\/p>\n<figure>\n<div class=\"video_wrapper youtube\">\n<a aria-label=\"Stellar Blade: Blood Rain - Official Reveal Trailer | IGN Summer of Gaming 2026\" class=\"video-facade full-size\" data-platform=\"youtube\" href=\"https:\/\/www.youtube.com\/embed\/QqmxRlhRvuA?autoplay=1\" title=\"Click to play video from YouTube\"><br \/>\n<img decoding=\"async\" alt=\"Cover image for YouTube video\" class=\"video-facade__image\" loading=\"lazy\" src=\"https:\/\/i.ytimg.com\/vi\/QqmxRlhRvuA\/hqdefault.jpg\"><span class=\"video-facade__title\">Stellar Blade: Blood Rain &#8211; Official Reveal Trailer | IGN Summer of Gaming 2026<\/span><\/p>\n<p><\/a>\n<\/div><figcaption>Here&#8217;s the reveal trailer for Stellar Blade Bloodrain.<a class=\"video\" href=\"https:\/\/www.youtube.com\/watch?v=QqmxRlhRvuA\" rel=\"noopener\" target=\"_blank\">Watch on YouTube<\/a><\/figcaption><\/figure>\n<p>At the end of the trailer, members of the Shift Up development team can be seen filming, chatting, eating, and high-fiving the fully AI generated character.<\/p>\n<p>This shouldn&#8217;t come as too big a surprise. Earlier this year, Shift Up CEO and Stellar Blade&#8217;s director went all in on AI, saying the technology <a href=\"https:\/\/www.eurogamer.net\/stellar-blade-director-goes-all-in-on-ai-as-south-koreas-games-industry-looks-to-compete-on-the-global-stage\">was essential for going up against large competitors like China<\/a>. We don&#8217;t know to what extent generative AI will be featured in the actual game, but this bullish perspective on the tech indicates it could play a role.<\/p>\n<p><span class=\"injection_placeholder\" data-position=\"1\"><\/span><\/p>\n<p>As for the reception to this music video, the comments are littered with some confused fans. TheBlackCoatedMan6794 wrote &#8220;The CEO wasn&#8217;t kidding, huh?&#8221;, referencing the aforementioned statement. Hanzb.7438 chimed in, writing; &#8220;I mean&#8230;you could have made an animated loop with her actual model, you own the game and its assets after all\u2026&#8221;. Fashl offered their straightforward reaction as well, commenting: &#8220;Are We Deadass?&#8221;.<\/p>\n<p>We still don&#8217;t know when Stellar Blade Bloodrain will release, <a href=\"https:\/\/www.eurogamer.net\/stellar-blade-2-is-official-and-seemingly-not-too-far-away\">with initial estimates placing the launch some time before 2027<\/a>. It&#8217;s looking far more likely today that a release next year is on the cards, though again, we&#8217;re still waiting for an official word from Shift Up on the matter.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Home News Shift-Up promotes Stellar Blade 2 with AI-generated KPop music video featuring the game&#8217;s main character Evie of Disaster. Image credit: Shift Up News by Connor Makar Staff Writer Published on July 31, 2026 Follow Stellar Blade 2 Stellar Blade: Bloodrain developer Shift-Up has promoted its upcoming action game with seemingly fully generative AI [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[226,253],"class_list":["post-2070881","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-crawlmanager","tag-eurogamer-net"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2070881","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2070881"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2070881\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2070881"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2070881"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2070881"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}