{"id":2064452,"date":"2026-07-23T09:58:42","date_gmt":"2026-07-23T06:58:42","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2064452"},"modified":"2026-07-23T09:58:42","modified_gmt":"2026-07-23T06:58:42","slug":"smirnoff-ices-stage-at-dominator-festival-proved-hardcore-will-never-die","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2064452","title":{"rendered":"Smirnoff Ice\u2019s Stage at Dominator Festival Proved Hardcore Will Never Die"},"content":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-tw.jpg?w=1080&amp;cbr=1&amp;q=90&amp;fit=max&#8221;]<\/p>\n<div class=\"col-post-body col\">\n<div class=\"row post-body\">\n<aside class=\"post-body-sidebar\">\n<div class=\"post-body-sidebar-upper\">\n<div class=\"post-body-sidebar-category d-none d-lg-block\">\n<p>    Music\n                                                                                                    <\/p><\/div>\n<div class=\"post-body-sidebar-published d-none d-lg-block\">\n                                                                                                                    <time>Jul 23, 2026<\/time><\/p><\/div>\n<ul class=\"post-body-sidebar-hype-comments-container list-unstyled d-none d-lg-block\">\n<li>\n<p>                <span class=\"hype-count grey\"><br \/>\n             432<br \/>\n    <\/span><\/p>\n<div class=\"floating-tooltip\" role=\"tooltip\">\n                    <span>Views<\/span><\/p>\n<div class=\"floating-arrow\"><\/div>\n<\/p><\/div>\n<\/li>\n<li>\n                                                                                                                                <span class=\"disqus-comment-count\"><span class=\"icon icon-comment\"><\/span><span>0<\/span><span>\u00a0<\/span><span class=\"d-none d-sm-inline text\">Comments<\/span><\/span><\/p>\n<div class=\"floating-tooltip\" role=\"tooltip\"><span>Comments<\/span><\/p>\n<div class=\"floating-arrow\"><\/div>\n<\/div>\n<\/li>\n<li>\n<p>            <span class=\"bookmark-icon\"><\/p>\n<div class=\"bookmark-svg\">\n<\/div>\n<p><\/span><br \/>\n            <span class=\"text\">Save<\/span><\/p>\n<\/li>\n<\/ul>\n<div class=\"post-body-sidebar-author d-none d-lg-block\">\n<hr class=\"sidebar-divider share-divider\">\n        <span class=\"presented-by\">Presented by<br \/>\n                            Smirnoff<br \/>\n                    <\/span><\/p><\/div>\n<hr class=\"sidebar-divider d-none d-lg-block\">\n<div class=\"post-body-sidebar-share d-none d-lg-block\">\n<h6>Share this article<\/h6>\n<\/p><\/div>\n<\/p><\/div>\n<\/aside>\n<article class=\"post-body-article\">\n<div class=\"post-gallery-container small inner-media\">\n<div class=\"gallery-container post-gallery-contain\" role=\"region\" aria-label=\"Smirnoff Ice\u2019s Stage at Dominator Festival Proved Hardcore Will Never Die\">\n<div class=\"hb-gallery before-booted full-screen-enabled  \" 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&quot;,&quot;width&quot;:1280,&quot;height&quot;:854,&quot;credit&quot;:&quot;Smirnoff&quot;,&quot;caption&quot;:&quot;&quot;,&quot;creditKey&quot;:&quot;general&quot;,&quot;description&quot;:&quot;&quot;,&quot;annotations&quot;:null,&quot;shop&quot;:{&quot;url&quot;:&quot;&quot;,&quot;href&quot;:&quot;&quot;,&quot;label&quot;:&quot;&quot;}},{&quot;image&quot;:{&quot;description&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;image_caption&quot;:null,&quot;small&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-5.jpg?w=480&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;medium&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-5.jpg?w=720&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;large&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-5.jpg?w=1080&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;xlarge&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-5.jpg?w=1440&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;full&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-5.jpg?w=1440&amp;cbr=1&amp;q=90&amp;fit=max&quot;},&quot;src&quot;:&quot;https:\/\/hypebeast.com\/image\/2026\/07\/22\/smirnoff-ice-dominator-festival-cold-classics-event-recap-5.jpg&quot;,&quot;alt&quot;:&quot;smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb &quot;,&quot;width&quot;:1280,&quot;height&quot;:854,&quot;credit&quot;:&quot;Smirnoff&quot;,&quot;caption&quot;:&quot;&quot;,&quot;creditKey&quot;:&quot;general&quot;,&quot;description&quot;:&quot;&quot;,&quot;annotations&quot;:null,&quot;shop&quot;:{&quot;url&quot;:&quot;&quot;,&quot;href&quot;:&quot;&quot;,&quot;label&quot;:&quot;&quot;}},{&quot;image&quot;:{&quot;description&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;image_caption&quot;:null,&quot;small&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-8.jpg?w=480&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;medium&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-8.jpg?w=720&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;large&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-8.jpg?w=1080&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;xlarge&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-8.jpg?w=1440&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;full&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-8.jpg?w=1440&amp;cbr=1&amp;q=90&amp;fit=max&quot;},&quot;src&quot;:&quot;https:\/\/hypebeast.com\/image\/2026\/07\/22\/smirnoff-ice-dominator-festival-cold-classics-event-recap-8.jpg&quot;,&quot;alt&quot;:&quot;smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb &quot;,&quot;width&quot;:1280,&quot;height&quot;:854,&quot;credit&quot;:&quot;Smirnoff&quot;,&quot;caption&quot;:&quot;&quot;,&quot;creditKey&quot;:&quot;general&quot;,&quot;description&quot;:&quot;&quot;,&quot;annotations&quot;:null,&quot;shop&quot;:{&quot;url&quot;:&quot;&quot;,&quot;href&quot;:&quot;&quot;,&quot;label&quot;:&quot;&quot;}}]\" role=\"list\">\n<div class=\"carousel-cell landscape\" data-gallery-index=\"1\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-1.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"853\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">1 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"2\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-2.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">2 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"3\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-7.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"853\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">3 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"4\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-9.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"853\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">4 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"5\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-10.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">5 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"6\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-3.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">6 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"7\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-4.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">7 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"8\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-6.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">8 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"9\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-5.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">9 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"10\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-8.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">10 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit \">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"post-body-top-bar\" class=\"post-body-top-bar d-block d-lg-none\">\n<div class=\"row\">\n<div class=\"post-body-top-bar-share-meta-container\">\n<div class=\"post-body-top-bar-meta\">\n                                                    <span class=\"post-body-top-bar-category\"><\/p>\n<p>    Music<br \/>\n                                                    <\/span><br \/>\n                                                                <span class=\"post-body-top-bar-published\"><br \/>\n                                                                <time>Jul 23, 2026<\/time><\/p>\n<p>                                                    <\/span>\n                                                            <\/div>\n<\/p><\/div>\n<div class=\"post-body-top-bar-hype-comments-container \">\n<p>                <span class=\"hype-count grey\"><br \/>\n             432<br \/>\n    <\/span><\/p>\n<div class=\"floating-tooltip\" role=\"tooltip\">\n                    <span>Views<\/span><\/p>\n<div class=\"floating-arrow\"><\/div>\n<\/p><\/div>\n<p>                                                                <span class=\"disqus-comment-count\"><span class=\"icon icon-comment\"><\/span><span>0<\/span><span>\u00a0<\/span><span class=\"d-none d-none text\">Comments<\/span><\/span><\/p>\n<div class=\"floating-tooltip\" role=\"tooltip\"><span>Comments<\/span><\/p>\n<div class=\"floating-arrow\"><\/div>\n<\/div>\n<p>            <span class=\"bookmark-icon\"><\/p>\n<div class=\"bookmark-svg\">\n<\/div>\n<p><\/span><br \/>\n            <span class=\"text\">Save<\/span><\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"post-body-content\">\n<p>Last weekend, Smirnoff Ice returned to Dominator Festival in the Netherlands. Hosting a dedicated stage at the vast hardcore event, the brand focused programming on the evolution of the Dutch dance music scene, which the original premix has been connected to since the \u201800s.<\/p>\n<p>Over two days, the Cold Classics stage became a meeting point for like-minded hardcore dance fans. With a curation of DJs who have famously championed the genre over the decades, they gathered to rediscover sounds from as far back as the \u201890s. Headliner DJ AniMe was one of the several artists featured on stage. Coming off a gabber techno set on the Satellite stage and a Hardcore set at the Main stage of the event, her performance at Cold Classics saw the DJ return to her roots in the music genre.<\/p>\n<div>\n<div class=\"inner-container\">\n<div class=\"inner-content\">\n<div class=\"adunit-wrapper\">\n<div class=\"in-content-ad-outer\">\n<p><!-- Tag ID: HBENGLOB_ATF_INCONTENT_ADV --><\/p>\n<div class=\"adunit in-content lazy-load no-init\" data-freestar-ad=\"__300x250\" data-adunit=\"HBENGLOB_ATF_INCONTENT_ADV\" data-targeting=\"{&quot;HBSiteLoc&quot;:[&quot;ros&quot;,&quot;article&quot;,&quot;advertorial&quot;],&quot;HBSiteCat&quot;:[&quot;music&quot;,&quot;sales&quot;,&quot;music-festivals&quot;,&quot;electronic-music-2&quot;,&quot;netherlands&quot;,&quot;smirnoff&quot;,&quot;dominator-festival&quot;],&quot;HBSitePage&quot;:&quot;0&quot;,&quot;HBSiteLang&quot;:&quot;en&quot;,&quot;country&quot;:&quot;ro&quot;,&quot;region&quot;:&quot;emea&quot;,&quot;subRegion&quot;:&quot;europe&quot;,&quot;HBArticle&quot;:6756966,&quot;HBBlacklist&quot;:&quot;1&quot;}\"><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p>\u201cHardcore is where it all started for me,\u201d says DJ AniMe as she explains the curation of her set. \u201cThe sound has evolved so much over the years, so going back to the classics feels really special. In the Netherlands, they say, \u2018Hardcore will never die.\u2019 I really believe that\u2019s true. It will evolve, but it will never die.\u201d\n<\/p>\n<p>Revisiting her personal music archives, the DJ played her most popular classics, such as \u201cDetonate,\u201d \u201cA-Bomb,\u201d and \u201cHardcore Machine,\u201d which boldly went against the grain of the melodic hardcore music released at the time. She adds, \u201cAs an artist, I always try to put my feelings into my music, and I\u2019ve noticed over the years that people really catch what I wanted to say. It\u2019s something that goes further than words. You feel it inside, and then you have that click.\u201d\n<\/p>\n<p>With attendees connecting over this shared experience on the dancefloor, Smirnoff Ice set out to supercharge interactions through its Freeze Point activation. The immersive moment brought a collective cooling effect to crowds through a combination of wind, lighting, smoke, and special effects. Elsewhere, attendees also got to sample products at the Smirnoff Ice bar and explore other interactive displays across the space, tying into its overarching Cold Classics theme.\n<\/p>\n<p>Reflecting on the Smirnoff Ice stage, DJ AniMe shares, \u201cWhen brands support artists, they\u2019re not just sponsoring an event, they\u2019re helping create opportunities, bring people together, and keep the scene evolving. The best collaborations happen when there\u2019s a real connection between the artist, the audience, and the brand. In this case, it felt like a natural fit.\u201d\n<\/p>\n<blockquote data-instgrm-captioned class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DbBV2QpCOwC\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div>\n<div>\n<div><\/div>\n<div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<\/div>\n<div><\/div>\n<div><\/div>\n<div>\n<div>View this post on Instagram<\/div>\n<\/div>\n<div><\/div>\n<div>\n<div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<\/div>\n<div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<p>A post shared by \u2605 \uff21 \uff2e \uff29 \uff2d \uff25 \u2605 (@djanimeofficial)\n<\/p>\n<\/div>\n<\/blockquote>\n<p>To find out more about Smirnoff Ice at Dominator Festival, check out the post above or head to the brand\u2019s Instagram page now.\n<\/p>\n<p><em><strong>DISCLAIMER:<\/strong> We discourage irresponsible and\/or underage drinking. Drink responsibly and legally.<\/em><\/p>\n<div class=\"show-article\">\n<p>                                                            Read Full Article<\/p><\/div>\n<\/p><\/div>\n<footer>\n<div class=\"article-email-signup-wrapper impression-tracker\">\n<h3>We got you covered. Don\u2019t miss out on the latest news by signing up for our newsletters.<\/h3>\n<div class=\"widget-newsletter-form\">\n<div class=\"hb-input-group\"><\/div>\n<p class=\"errors\">\n<\/p><\/div>\n<div class=\"terms\">By subscribing, you agree to our Terms of Use and Privacy Policy.<\/div>\n<\/p><\/div>\n<div class=\"post-body-author d-block d-lg-none\">\n<hr class=\"sidebar-divider share-divider\">\n        <span class=\"presented-by\">Presented by<br \/>\n                            Smirnoff<br \/>\n                    <\/span><\/p><\/div>\n<div class=\"post-body-share d-block d-lg-none\">\n<hr class=\"sidebar-divider\">\n<h6>Share this article<\/h6>\n<\/p><\/div>\n<div class=\"post-body-content-tags\">\n<div class=\"body collapsed\">\n<p>    Music FestivalsElectronic MusicNetherlandsSmirnoffDominator Festival\n                                                            <\/p><\/div>\n<\/p><\/div>\n<div class=\"teads-adcall\"><\/div>\n<div data-adunit=\"HBENGLOB_BTF_POLL\" class=\"adunit ad-poll\" data-freestar-ad=\"__1x1 __2x2\" data-targeting=\"{&quot;HBSiteLoc&quot;:[&quot;category&quot;,&quot;ros&quot;],&quot;HBSiteCat&quot;:[&quot;smirnoff-ice-dominator-festival-cold-classics-event-recap&quot;],&quot;HBSitePage&quot;:&quot;0&quot;,&quot;HBSiteLang&quot;:&quot;en&quot;,&quot;country&quot;:&quot;ro&quot;,&quot;region&quot;:&quot;emea&quot;,&quot;subRegion&quot;:&quot;europe&quot;,&quot;adPosition&quot;:[&quot;bottom&quot;],&quot;sortable&quot;:&quot;false&quot;}\"><\/div>\n<section class=\"post__body__author_info\">\n<div class=\"post__body__author_info__inner\">\n<div class=\"post__body__author_info__body\">\n<p>                    Angelee Kholia<\/p>\n<p>                                    <span class=\"post__body__author_info__title\">Creative Editor<\/span>\n                            <\/div>\n<\/p><\/div>\n<div class=\"post__body__author_info__bio_wrapper\">\n<p class=\"post__body__author_info__bio\">Angelee Kholia is a Creative Editor focused on telling the stories behind commercial campaigns for brands such as Nike, The North Face, BMW, Belstaff and Asahi. Her experience working in UK\u2019s cross-section of fashion, culture and art has enabled her to bring a unique lens to partnership content, particularly features and deep dives as well as interviews with next-gen creative talent.<\/p>\n<\/p><\/div>\n<\/section>\n<\/footer>\n<div class=\"sponsored-content row\">\n<div class=\"aftercontent-wrapper\">\n<div class=\"aftercontent-clipper\">\n<div class=\"aftercontent-inner\">\n            <!-- Tag ID: HBENGLOB_ATF_AFTERCONTENT_ADV --><\/p>\n<div class=\"post-article adunit sticky-post aftercontent\" data-freestar-ad=\"__300x250\" data-adunit=\"HBENGLOB_ATF_AFTERCONTENT_ADV\" 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data-outofpage=\"true\"><\/div>\n<p><!-- cached at 2026-07-27T16:59:45-04:00 --><\/div>\n<div class=\"col-comments\">\n<div id=\"comments\" class=\"post-comments none \">\n<header>\n<div class=\"heading\">\n                    <span class=\"comment-count\">0<\/span> <span>Comments<\/span>\n                <\/div>\n<div class=\"comment-dropdown-tooltip\">\n<ul>\n<li>\n<\/li>\n<li>\n<\/li>\n<\/ul>\n<div class=\"comment-dropdown-arrow\"><\/div>\n<\/p><\/div>\n<\/header><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"row post-body\">\n<aside class=\"post-body-sidebar\">\n<div class=\"post-body-sidebar-upper\">\n<div class=\"post-body-sidebar-category d-none d-lg-block\">\n<p>    Music\n                                                                                                    <\/p><\/div>\n<div class=\"post-body-sidebar-published d-none d-lg-block\">\n                                                                                                                    <time>Jul 23, 2026<\/time><\/p><\/div>\n<ul class=\"post-body-sidebar-hype-comments-container list-unstyled d-none d-lg-block\">\n<li>\n<p>                <span class=\"hype-count grey\"><br \/>\n             432<br \/>\n    <\/span><\/p>\n<div class=\"floating-tooltip\" role=\"tooltip\">\n                    <span>Views<\/span><\/p>\n<div class=\"floating-arrow\"><\/div>\n<\/p><\/div>\n<\/li>\n<li>\n                                                                                                                                <span class=\"disqus-comment-count\"><span class=\"icon icon-comment\"><\/span><span>0<\/span><span>\u00a0<\/span><span class=\"d-none d-sm-inline text\">Comments<\/span><\/span><\/p>\n<div class=\"floating-tooltip\" role=\"tooltip\"><span>Comments<\/span><\/p>\n<div class=\"floating-arrow\"><\/div>\n<\/div>\n<\/li>\n<li>\n<p>            <span class=\"bookmark-icon\"><\/p>\n<div class=\"bookmark-svg\">\n<\/div>\n<p><\/span><br \/>\n            <span class=\"text\">Save<\/span><\/p>\n<\/li>\n<\/ul>\n<div class=\"post-body-sidebar-author d-none d-lg-block\">\n<hr class=\"sidebar-divider share-divider\">\n        <span class=\"presented-by\">Presented by<br \/>\n                            Smirnoff<br \/>\n                    <\/span><\/p><\/div>\n<hr class=\"sidebar-divider d-none d-lg-block\">\n<div class=\"post-body-sidebar-share d-none d-lg-block\">\n<h6>Share this article<\/h6>\n<\/p><\/div>\n<\/p><\/div>\n<\/aside>\n<article class=\"post-body-article\">\n<div class=\"post-gallery-container small inner-media\">\n<div class=\"gallery-container post-gallery-contain\" role=\"region\" aria-label=\"Smirnoff Ice\u2019s Stage at Dominator Festival Proved Hardcore Will Never Die\">\n<div class=\"hb-gallery before-booted full-screen-enabled  \" 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ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb 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ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb &quot;,&quot;width&quot;:1280,&quot;height&quot;:854,&quot;credit&quot;:&quot;Smirnoff&quot;,&quot;caption&quot;:&quot;&quot;,&quot;creditKey&quot;:&quot;general&quot;,&quot;description&quot;:&quot;&quot;,&quot;annotations&quot;:null,&quot;shop&quot;:{&quot;url&quot;:&quot;&quot;,&quot;href&quot;:&quot;&quot;,&quot;label&quot;:&quot;&quot;}},{&quot;image&quot;:{&quot;description&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;image_caption&quot;:null,&quot;small&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-4.jpg?w=480&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;medium&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-4.jpg?w=720&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;large&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-4.jpg?w=1080&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;xlarge&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-4.jpg?w=1440&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;full&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-4.jpg?w=1440&amp;cbr=1&amp;q=90&amp;fit=max&quot;},&quot;src&quot;:&quot;https:\/\/hypebeast.com\/image\/2026\/07\/22\/smirnoff-ice-dominator-festival-cold-classics-event-recap-4.jpg&quot;,&quot;alt&quot;:&quot;smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb &quot;,&quot;width&quot;:1280,&quot;height&quot;:854,&quot;credit&quot;:&quot;Smirnoff&quot;,&quot;caption&quot;:&quot;&quot;,&quot;creditKey&quot;:&quot;general&quot;,&quot;description&quot;:&quot;&quot;,&quot;annotations&quot;:null,&quot;shop&quot;:{&quot;url&quot;:&quot;&quot;,&quot;href&quot;:&quot;&quot;,&quot;label&quot;:&quot;&quot;}},{&quot;image&quot;:{&quot;description&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;image_caption&quot;:null,&quot;small&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-6.jpg?w=480&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;medium&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-6.jpg?w=720&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;large&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-6.jpg?w=1080&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;xlarge&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-6.jpg?w=1440&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;full&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-6.jpg?w=1440&amp;cbr=1&amp;q=90&amp;fit=max&quot;},&quot;src&quot;:&quot;https:\/\/hypebeast.com\/image\/2026\/07\/22\/smirnoff-ice-dominator-festival-cold-classics-event-recap-6.jpg&quot;,&quot;alt&quot;:&quot;smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb &quot;,&quot;width&quot;:1280,&quot;height&quot;:854,&quot;credit&quot;:&quot;Smirnoff&quot;,&quot;caption&quot;:&quot;&quot;,&quot;creditKey&quot;:&quot;general&quot;,&quot;description&quot;:&quot;&quot;,&quot;annotations&quot;:null,&quot;shop&quot;:{&quot;url&quot;:&quot;&quot;,&quot;href&quot;:&quot;&quot;,&quot;label&quot;:&quot;&quot;}},{&quot;image&quot;:{&quot;description&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;image_caption&quot;:null,&quot;small&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-5.jpg?w=480&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;medium&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-5.jpg?w=720&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;large&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-5.jpg?w=1080&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;xlarge&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-5.jpg?w=1440&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;full&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-5.jpg?w=1440&amp;cbr=1&amp;q=90&amp;fit=max&quot;},&quot;src&quot;:&quot;https:\/\/hypebeast.com\/image\/2026\/07\/22\/smirnoff-ice-dominator-festival-cold-classics-event-recap-5.jpg&quot;,&quot;alt&quot;:&quot;smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb &quot;,&quot;width&quot;:1280,&quot;height&quot;:854,&quot;credit&quot;:&quot;Smirnoff&quot;,&quot;caption&quot;:&quot;&quot;,&quot;creditKey&quot;:&quot;general&quot;,&quot;description&quot;:&quot;&quot;,&quot;annotations&quot;:null,&quot;shop&quot;:{&quot;url&quot;:&quot;&quot;,&quot;href&quot;:&quot;&quot;,&quot;label&quot;:&quot;&quot;}},{&quot;image&quot;:{&quot;description&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;image_caption&quot;:null,&quot;small&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-8.jpg?w=480&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;medium&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-8.jpg?w=720&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;large&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-8.jpg?w=1080&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;xlarge&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-8.jpg?w=1440&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;full&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-8.jpg?w=1440&amp;cbr=1&amp;q=90&amp;fit=max&quot;},&quot;src&quot;:&quot;https:\/\/hypebeast.com\/image\/2026\/07\/22\/smirnoff-ice-dominator-festival-cold-classics-event-recap-8.jpg&quot;,&quot;alt&quot;:&quot;smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb &quot;,&quot;width&quot;:1280,&quot;height&quot;:854,&quot;credit&quot;:&quot;Smirnoff&quot;,&quot;caption&quot;:&quot;&quot;,&quot;creditKey&quot;:&quot;general&quot;,&quot;description&quot;:&quot;&quot;,&quot;annotations&quot;:null,&quot;shop&quot;:{&quot;url&quot;:&quot;&quot;,&quot;href&quot;:&quot;&quot;,&quot;label&quot;:&quot;&quot;}}]\" role=\"list\">\n<div class=\"carousel-cell landscape\" data-gallery-index=\"1\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-1.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"853\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">1 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"2\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-2.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">2 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"3\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-7.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"853\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">3 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"4\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-9.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"853\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">4 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"5\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-10.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">5 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"6\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-3.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">6 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"7\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-4.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">7 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"8\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-6.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">8 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"9\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-5.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">9 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"10\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-8.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">10 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit \">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"post-body-top-bar\" class=\"post-body-top-bar d-block d-lg-none\">\n<div class=\"row\">\n<div class=\"post-body-top-bar-share-meta-container\">\n<div class=\"post-body-top-bar-meta\">\n                                                    <span class=\"post-body-top-bar-category\"><\/p>\n<p>    Music<br \/>\n                                                    <\/span><br \/>\n                                                                <span class=\"post-body-top-bar-published\"><br \/>\n                                                                <time>Jul 23, 2026<\/time><\/p>\n<p>                                                    <\/span>\n                                                            <\/div>\n<\/p><\/div>\n<div class=\"post-body-top-bar-hype-comments-container \">\n<p>                <span class=\"hype-count grey\"><br \/>\n             432<br \/>\n    <\/span><\/p>\n<div class=\"floating-tooltip\" role=\"tooltip\">\n                    <span>Views<\/span><\/p>\n<div class=\"floating-arrow\"><\/div>\n<\/p><\/div>\n<p>                                                                <span class=\"disqus-comment-count\"><span class=\"icon icon-comment\"><\/span><span>0<\/span><span>\u00a0<\/span><span class=\"d-none d-none text\">Comments<\/span><\/span><\/p>\n<div class=\"floating-tooltip\" role=\"tooltip\"><span>Comments<\/span><\/p>\n<div class=\"floating-arrow\"><\/div>\n<\/div>\n<p>            <span class=\"bookmark-icon\"><\/p>\n<div class=\"bookmark-svg\">\n<\/div>\n<p><\/span><br \/>\n            <span class=\"text\">Save<\/span><\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"post-body-content\">\n<p>Last weekend, Smirnoff Ice returned to Dominator Festival in the Netherlands. Hosting a dedicated stage at the vast hardcore event, the brand focused programming on the evolution of the Dutch dance music scene, which the original premix has been connected to since the \u201800s.<\/p>\n<p>Over two days, the Cold Classics stage became a meeting point for like-minded hardcore dance fans. With a curation of DJs who have famously championed the genre over the decades, they gathered to rediscover sounds from as far back as the \u201890s. Headliner DJ AniMe was one of the several artists featured on stage. Coming off a gabber techno set on the Satellite stage and a Hardcore set at the Main stage of the event, her performance at Cold Classics saw the DJ return to her roots in the music genre.<\/p>\n<div>\n<div class=\"inner-container\">\n<div class=\"inner-content\">\n<div class=\"adunit-wrapper\">\n<div class=\"in-content-ad-outer\">\n<p><!-- Tag ID: HBENGLOB_ATF_INCONTENT_ADV --><\/p>\n<div class=\"adunit in-content lazy-load no-init\" data-freestar-ad=\"__300x250\" data-adunit=\"HBENGLOB_ATF_INCONTENT_ADV\" data-targeting=\"{&quot;HBSiteLoc&quot;:[&quot;ros&quot;,&quot;article&quot;,&quot;advertorial&quot;],&quot;HBSiteCat&quot;:[&quot;music&quot;,&quot;sales&quot;,&quot;music-festivals&quot;,&quot;electronic-music-2&quot;,&quot;netherlands&quot;,&quot;smirnoff&quot;,&quot;dominator-festival&quot;],&quot;HBSitePage&quot;:&quot;0&quot;,&quot;HBSiteLang&quot;:&quot;en&quot;,&quot;country&quot;:&quot;ro&quot;,&quot;region&quot;:&quot;emea&quot;,&quot;subRegion&quot;:&quot;europe&quot;,&quot;HBArticle&quot;:6756966,&quot;HBBlacklist&quot;:&quot;1&quot;}\"><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p>\u201cHardcore is where it all started for me,\u201d says DJ AniMe as she explains the curation of her set. \u201cThe sound has evolved so much over the years, so going back to the classics feels really special. In the Netherlands, they say, \u2018Hardcore will never die.\u2019 I really believe that\u2019s true. It will evolve, but it will never die.\u201d\n<\/p>\n<p>Revisiting her personal music archives, the DJ played her most popular classics, such as \u201cDetonate,\u201d \u201cA-Bomb,\u201d and \u201cHardcore Machine,\u201d which boldly went against the grain of the melodic hardcore music released at the time. She adds, \u201cAs an artist, I always try to put my feelings into my music, and I\u2019ve noticed over the years that people really catch what I wanted to say. It\u2019s something that goes further than words. You feel it inside, and then you have that click.\u201d\n<\/p>\n<p>With attendees connecting over this shared experience on the dancefloor, Smirnoff Ice set out to supercharge interactions through its Freeze Point activation. The immersive moment brought a collective cooling effect to crowds through a combination of wind, lighting, smoke, and special effects. Elsewhere, attendees also got to sample products at the Smirnoff Ice bar and explore other interactive displays across the space, tying into its overarching Cold Classics theme.\n<\/p>\n<p>Reflecting on the Smirnoff Ice stage, DJ AniMe shares, \u201cWhen brands support artists, they\u2019re not just sponsoring an event, they\u2019re helping create opportunities, bring people together, and keep the scene evolving. The best collaborations happen when there\u2019s a real connection between the artist, the audience, and the brand. In this case, it felt like a natural fit.\u201d\n<\/p>\n<blockquote data-instgrm-captioned class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DbBV2QpCOwC\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div>\n<div>\n<div><\/div>\n<div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<\/div>\n<div><\/div>\n<div><\/div>\n<div>\n<div>View this post on Instagram<\/div>\n<\/div>\n<div><\/div>\n<div>\n<div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<\/div>\n<div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<p>A post shared by \u2605 \uff21 \uff2e \uff29 \uff2d \uff25 \u2605 (@djanimeofficial)\n<\/p>\n<\/div>\n<\/blockquote>\n<p>To find out more about Smirnoff Ice at Dominator Festival, check out the post above or head to the brand\u2019s Instagram page now.\n<\/p>\n<p><em><strong>DISCLAIMER:<\/strong> We discourage irresponsible and\/or underage drinking. Drink responsibly and legally.<\/em><\/p>\n<div class=\"show-article\">\n<p>                                                            Read Full Article<\/p><\/div>\n<\/p><\/div>\n<footer>\n<div class=\"article-email-signup-wrapper impression-tracker\">\n<h3>We got you covered. Don\u2019t miss out on the latest news by signing up for our newsletters.<\/h3>\n<div class=\"widget-newsletter-form\">\n<div class=\"hb-input-group\"><\/div>\n<p class=\"errors\">\n<\/p><\/div>\n<div class=\"terms\">By subscribing, you agree to our Terms of Use and Privacy Policy.<\/div>\n<\/p><\/div>\n<div class=\"post-body-author d-block d-lg-none\">\n<hr class=\"sidebar-divider share-divider\">\n        <span class=\"presented-by\">Presented by<br \/>\n                            Smirnoff<br \/>\n                    <\/span><\/p><\/div>\n<div class=\"post-body-share d-block d-lg-none\">\n<hr class=\"sidebar-divider\">\n<h6>Share this article<\/h6>\n<\/p><\/div>\n<div class=\"post-body-content-tags\">\n<div class=\"body collapsed\">\n<p>    Music FestivalsElectronic MusicNetherlandsSmirnoffDominator Festival\n                                                            <\/p><\/div>\n<\/p><\/div>\n<div class=\"teads-adcall\"><\/div>\n<div data-adunit=\"HBENGLOB_BTF_POLL\" class=\"adunit ad-poll\" data-freestar-ad=\"__1x1 __2x2\" data-targeting=\"{&quot;HBSiteLoc&quot;:[&quot;category&quot;,&quot;ros&quot;],&quot;HBSiteCat&quot;:[&quot;smirnoff-ice-dominator-festival-cold-classics-event-recap&quot;],&quot;HBSitePage&quot;:&quot;0&quot;,&quot;HBSiteLang&quot;:&quot;en&quot;,&quot;country&quot;:&quot;ro&quot;,&quot;region&quot;:&quot;emea&quot;,&quot;subRegion&quot;:&quot;europe&quot;,&quot;adPosition&quot;:[&quot;bottom&quot;],&quot;sortable&quot;:&quot;false&quot;}\"><\/div>\n<section class=\"post__body__author_info\">\n<div class=\"post__body__author_info__inner\">\n<div class=\"post__body__author_info__body\">\n<p>                    Angelee Kholia<\/p>\n<p>                                    <span class=\"post__body__author_info__title\">Creative Editor<\/span>\n                            <\/div>\n<\/p><\/div>\n<div class=\"post__body__author_info__bio_wrapper\">\n<p class=\"post__body__author_info__bio\">Angelee Kholia is a Creative Editor focused on telling the stories behind commercial campaigns for brands such as Nike, The North Face, BMW, Belstaff and Asahi. Her experience working in UK\u2019s cross-section of fashion, culture and art has enabled her to bring a unique lens to partnership content, particularly features and deep dives as well as interviews with next-gen creative talent.<\/p>\n<\/p><\/div>\n<\/section>\n<\/footer>\n<div class=\"sponsored-content row\">\n<div class=\"aftercontent-wrapper\">\n<div class=\"aftercontent-clipper\">\n<div class=\"aftercontent-inner\">\n            <!-- Tag ID: HBENGLOB_ATF_AFTERCONTENT_ADV --><\/p>\n<div class=\"post-article adunit sticky-post aftercontent\" data-freestar-ad=\"__300x250\" data-adunit=\"HBENGLOB_ATF_AFTERCONTENT_ADV\" data-targeting=\"{&quot;HBSiteLoc&quot;:[&quot;ros&quot;,&quot;article&quot;,&quot;advertorial&quot;],&quot;HBSiteCat&quot;:[&quot;music&quot;,&quot;sales&quot;,&quot;music-festivals&quot;,&quot;electronic-music-2&quot;,&quot;netherlands&quot;,&quot;smirnoff&quot;,&quot;dominator-festival&quot;],&quot;HBSitePage&quot;:&quot;0&quot;,&quot;HBSiteLang&quot;:&quot;en&quot;,&quot;country&quot;:&quot;ro&quot;,&quot;region&quot;:&quot;emea&quot;,&quot;subRegion&quot;:&quot;europe&quot;,&quot;HBArticle&quot;:6756966,&quot;HBBlacklist&quot;:&quot;1&quot;}\"><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div><\/div>\n<\/article><\/div>\n<div class=\"post-body-sidebar-upper\">\n<div class=\"post-body-sidebar-category d-none d-lg-block\">\n<p>    Music\n                                                                                                    <\/p><\/div>\n<div class=\"post-body-sidebar-published d-none d-lg-block\">\n                                                                                                                    <time>Jul 23, 2026<\/time><\/p><\/div>\n<ul class=\"post-body-sidebar-hype-comments-container list-unstyled d-none d-lg-block\">\n<li>\n<p>                <span class=\"hype-count grey\"><br \/>\n             432<br \/>\n    <\/span><\/p>\n<div class=\"floating-tooltip\" role=\"tooltip\">\n                    <span>Views<\/span><\/p>\n<div class=\"floating-arrow\"><\/div>\n<\/p><\/div>\n<\/li>\n<li>\n                                                                                                                                <span class=\"disqus-comment-count\"><span class=\"icon icon-comment\"><\/span><span>0<\/span><span>\u00a0<\/span><span class=\"d-none d-sm-inline text\">Comments<\/span><\/span><\/p>\n<div class=\"floating-tooltip\" role=\"tooltip\"><span>Comments<\/span><\/p>\n<div class=\"floating-arrow\"><\/div>\n<\/div>\n<\/li>\n<li>\n<p>            <span class=\"bookmark-icon\"><\/p>\n<div class=\"bookmark-svg\">\n<\/div>\n<p><\/span><br \/>\n            <span class=\"text\">Save<\/span><\/p>\n<\/li>\n<\/ul>\n<div class=\"post-body-sidebar-author d-none d-lg-block\">\n<hr class=\"sidebar-divider share-divider\">\n        <span class=\"presented-by\">Presented by<br \/>\n                            Smirnoff<br \/>\n                    <\/span><\/p><\/div>\n<hr class=\"sidebar-divider d-none d-lg-block\">\n<div class=\"post-body-sidebar-share d-none d-lg-block\">\n<h6>Share this article<\/h6>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"post-body-sidebar-category d-none d-lg-block\">\n<p>    Music\n                                                                                                    <\/p><\/div>\n<div class=\"post-body-sidebar-published d-none d-lg-block\">\n                                                                                                                    <time>Jul 23, 2026<\/time><\/p><\/div>\n<div class=\"post-body-sidebar-author d-none d-lg-block\">\n<hr class=\"sidebar-divider share-divider\">\n        <span class=\"presented-by\">Presented by<br \/>\n                            Smirnoff<br \/>\n                    <\/span><\/p><\/div>\n<div class=\"post-body-sidebar-share d-none d-lg-block\">\n<h6>Share this article<\/h6>\n<\/p><\/div>\n<article class=\"post-body-article\">\n<div class=\"post-gallery-container small inner-media\">\n<div class=\"gallery-container post-gallery-contain\" role=\"region\" aria-label=\"Smirnoff Ice\u2019s Stage at Dominator Festival Proved Hardcore Will Never Die\">\n<div class=\"hb-gallery before-booted full-screen-enabled  \" data-images=\"[{&quot;image&quot;:{&quot;description&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;image_caption&quot;:null,&quot;small&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-1.jpg?w=480&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;medium&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-1.jpg?w=720&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;large&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-1.jpg?w=1080&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;xlarge&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-1.jpg?w=1440&amp;cbr=1&amp;q=90&amp;fit=max&quot;,&quot;full&quot;:&quot;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-1.jpg?w=1440&amp;cbr=1&amp;q=90&amp;fit=max&quot;},&quot;src&quot;:&quot;https:\/\/hypebeast.com\/image\/2026\/07\/22\/smirnoff-ice-dominator-festival-cold-classics-event-recap-1.jpg&quot;,&quot;alt&quot;:&quot;smirnoff 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ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb &quot;,&quot;width&quot;:1280,&quot;height&quot;:854,&quot;credit&quot;:&quot;Smirnoff&quot;,&quot;caption&quot;:&quot;&quot;,&quot;creditKey&quot;:&quot;general&quot;,&quot;description&quot;:&quot;&quot;,&quot;annotations&quot;:null,&quot;shop&quot;:{&quot;url&quot;:&quot;&quot;,&quot;href&quot;:&quot;&quot;,&quot;label&quot;:&quot;&quot;}}]\" role=\"list\">\n<div class=\"carousel-cell landscape\" data-gallery-index=\"1\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-1.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"853\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">1 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"2\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-2.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">2 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"3\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-7.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"853\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">3 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"4\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-9.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"853\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">4 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"5\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-10.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">5 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"6\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-3.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">6 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"7\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-4.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">7 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"8\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-6.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">8 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"9\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-5.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">9 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit general-general\">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-cell landscape\" data-gallery-index=\"10\" role=\"listitem\">\n<div class=\"carousel-cell-inner-wrapper\">\n<div class=\"carousel-cell-image-wrapper annotation-container fixed-ratio-3-2\">\n<p>                                                                <img loading=\"lazy\" decoding=\"async\" class=\"carousel-cell-image\" src=\"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-8.jpg?q=90&amp;w=800&amp;cbr=1&amp;fit=max\" width=\"1280\" height=\"854\" alt=\"smirnoff ice dominator festival cold classics dutch hardcore dance music dj anime netherlands outdoor event stage freeze pointdetonate a-bomb \"><\/p><\/div>\n<p>                        <span class=\"gallery-image-index\"><span class=\"image-index \" aria-live=\"polite\">10 of 10<\/span><span class=\"sprite-gallery-expand\"><\/span><\/span><\/p>\n<div class=\"gallery-meta-container credit-wrapper\">\n<div class=\"spacer\"><\/div>\n<div class=\"credit \">Smirnoff<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div id=\"post-body-top-bar\" class=\"post-body-top-bar d-block d-lg-none\">\n<div class=\"row\">\n<div class=\"post-body-top-bar-share-meta-container\">\n<div class=\"post-body-top-bar-meta\">\n                                                    <span class=\"post-body-top-bar-category\"><\/p>\n<p>    Music<br \/>\n                                                    <\/span><br \/>\n                                                                <span class=\"post-body-top-bar-published\"><br \/>\n                                                                <time>Jul 23, 2026<\/time><\/p>\n<p>                                                    <\/span>\n                                                            <\/div>\n<\/p><\/div>\n<div class=\"post-body-top-bar-hype-comments-container \">\n<p>                <span class=\"hype-count grey\"><br \/>\n             432<br \/>\n    <\/span><\/p>\n<div class=\"floating-tooltip\" role=\"tooltip\">\n                    <span>Views<\/span><\/p>\n<div class=\"floating-arrow\"><\/div>\n<\/p><\/div>\n<p>                                                                <span class=\"disqus-comment-count\"><span class=\"icon icon-comment\"><\/span><span>0<\/span><span>\u00a0<\/span><span class=\"d-none d-none text\">Comments<\/span><\/span><\/p>\n<div class=\"floating-tooltip\" role=\"tooltip\"><span>Comments<\/span><\/p>\n<div class=\"floating-arrow\"><\/div>\n<\/div>\n<p>            <span class=\"bookmark-icon\"><\/p>\n<div class=\"bookmark-svg\">\n<\/div>\n<p><\/span><br \/>\n            <span class=\"text\">Save<\/span><\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"post-body-content\">\n<p>Last weekend, Smirnoff Ice returned to Dominator Festival in the Netherlands. Hosting a dedicated stage at the vast hardcore event, the brand focused programming on the evolution of the Dutch dance music scene, which the original premix has been connected to since the \u201800s.<\/p>\n<p>Over two days, the Cold Classics stage became a meeting point for like-minded hardcore dance fans. With a curation of DJs who have famously championed the genre over the decades, they gathered to rediscover sounds from as far back as the \u201890s. Headliner DJ AniMe was one of the several artists featured on stage. Coming off a gabber techno set on the Satellite stage and a Hardcore set at the Main stage of the event, her performance at Cold Classics saw the DJ return to her roots in the music genre.<\/p>\n<div>\n<div class=\"inner-container\">\n<div class=\"inner-content\">\n<div class=\"adunit-wrapper\">\n<div class=\"in-content-ad-outer\">\n<p><!-- Tag ID: HBENGLOB_ATF_INCONTENT_ADV --><\/p>\n<div class=\"adunit in-content lazy-load no-init\" data-freestar-ad=\"__300x250\" data-adunit=\"HBENGLOB_ATF_INCONTENT_ADV\" data-targeting=\"{&quot;HBSiteLoc&quot;:[&quot;ros&quot;,&quot;article&quot;,&quot;advertorial&quot;],&quot;HBSiteCat&quot;:[&quot;music&quot;,&quot;sales&quot;,&quot;music-festivals&quot;,&quot;electronic-music-2&quot;,&quot;netherlands&quot;,&quot;smirnoff&quot;,&quot;dominator-festival&quot;],&quot;HBSitePage&quot;:&quot;0&quot;,&quot;HBSiteLang&quot;:&quot;en&quot;,&quot;country&quot;:&quot;ro&quot;,&quot;region&quot;:&quot;emea&quot;,&quot;subRegion&quot;:&quot;europe&quot;,&quot;HBArticle&quot;:6756966,&quot;HBBlacklist&quot;:&quot;1&quot;}\"><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p>\u201cHardcore is where it all started for me,\u201d says DJ AniMe as she explains the curation of her set. \u201cThe sound has evolved so much over the years, so going back to the classics feels really special. In the Netherlands, they say, \u2018Hardcore will never die.\u2019 I really believe that\u2019s true. It will evolve, but it will never die.\u201d\n<\/p>\n<p>Revisiting her personal music archives, the DJ played her most popular classics, such as \u201cDetonate,\u201d \u201cA-Bomb,\u201d and \u201cHardcore Machine,\u201d which boldly went against the grain of the melodic hardcore music released at the time. She adds, \u201cAs an artist, I always try to put my feelings into my music, and I\u2019ve noticed over the years that people really catch what I wanted to say. It\u2019s something that goes further than words. You feel it inside, and then you have that click.\u201d\n<\/p>\n<p>With attendees connecting over this shared experience on the dancefloor, Smirnoff Ice set out to supercharge interactions through its Freeze Point activation. The immersive moment brought a collective cooling effect to crowds through a combination of wind, lighting, smoke, and special effects. Elsewhere, attendees also got to sample products at the Smirnoff Ice bar and explore other interactive displays across the space, tying into its overarching Cold Classics theme.\n<\/p>\n<p>Reflecting on the Smirnoff Ice stage, DJ AniMe shares, \u201cWhen brands support artists, they\u2019re not just sponsoring an event, they\u2019re helping create opportunities, bring people together, and keep the scene evolving. The best collaborations happen when there\u2019s a real connection between the artist, the audience, and the brand. In this case, it felt like a natural fit.\u201d\n<\/p>\n<blockquote data-instgrm-captioned class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DbBV2QpCOwC\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div>\n<div>\n<div><\/div>\n<div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<\/div>\n<div><\/div>\n<div><\/div>\n<div>\n<div>View this post on Instagram<\/div>\n<\/div>\n<div><\/div>\n<div>\n<div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<\/div>\n<div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<p>A post shared by \u2605 \uff21 \uff2e \uff29 \uff2d \uff25 \u2605 (@djanimeofficial)\n<\/p>\n<\/div>\n<\/blockquote>\n<p>To find out more about Smirnoff Ice at Dominator Festival, check out the post above or head to the brand\u2019s Instagram page now.\n<\/p>\n<p><em><strong>DISCLAIMER:<\/strong> We discourage irresponsible and\/or underage drinking. Drink responsibly and legally.<\/em><\/p>\n<div class=\"show-article\">\n<p>                                                            Read Full Article<\/p><\/div>\n<\/p><\/div>\n<footer>\n<div class=\"article-email-signup-wrapper impression-tracker\">\n<h3>We got you covered. Don\u2019t miss out on the latest news by signing up for our newsletters.<\/h3>\n<div class=\"widget-newsletter-form\">\n<div class=\"hb-input-group\"><\/div>\n<p class=\"errors\">\n<\/p><\/div>\n<div class=\"terms\">By subscribing, you agree to our Terms of Use and Privacy Policy.<\/div>\n<\/p><\/div>\n<div class=\"post-body-author d-block d-lg-none\">\n<hr class=\"sidebar-divider share-divider\">\n        <span class=\"presented-by\">Presented by<br \/>\n                            Smirnoff<br \/>\n                    <\/span><\/p><\/div>\n<div class=\"post-body-share d-block d-lg-none\">\n<hr class=\"sidebar-divider\">\n<h6>Share this article<\/h6>\n<\/p><\/div>\n<div class=\"post-body-content-tags\">\n<div class=\"body collapsed\">\n<p>    Music FestivalsElectronic MusicNetherlandsSmirnoffDominator Festival\n                                                            <\/p><\/div>\n<\/p><\/div>\n<div class=\"teads-adcall\"><\/div>\n<div data-adunit=\"HBENGLOB_BTF_POLL\" class=\"adunit ad-poll\" data-freestar-ad=\"__1x1 __2x2\" data-targeting=\"{&quot;HBSiteLoc&quot;:[&quot;category&quot;,&quot;ros&quot;],&quot;HBSiteCat&quot;:[&quot;smirnoff-ice-dominator-festival-cold-classics-event-recap&quot;],&quot;HBSitePage&quot;:&quot;0&quot;,&quot;HBSiteLang&quot;:&quot;en&quot;,&quot;country&quot;:&quot;ro&quot;,&quot;region&quot;:&quot;emea&quot;,&quot;subRegion&quot;:&quot;europe&quot;,&quot;adPosition&quot;:[&quot;bottom&quot;],&quot;sortable&quot;:&quot;false&quot;}\"><\/div>\n<section class=\"post__body__author_info\">\n<div class=\"post__body__author_info__inner\">\n<div class=\"post__body__author_info__body\">\n<p>                    Angelee Kholia<\/p>\n<p>                                    <span class=\"post__body__author_info__title\">Creative Editor<\/span>\n                            <\/div>\n<\/p><\/div>\n<div class=\"post__body__author_info__bio_wrapper\">\n<p class=\"post__body__author_info__bio\">Angelee Kholia is a Creative Editor focused on telling the stories behind commercial campaigns for brands such as Nike, The North Face, BMW, Belstaff and Asahi. Her experience working in UK\u2019s cross-section of fashion, culture and art has enabled her to bring a unique lens to partnership content, particularly features and deep dives as well as interviews with next-gen creative talent.<\/p>\n<\/p><\/div>\n<\/section>\n<\/footer>\n<div class=\"sponsored-content row\">\n<div class=\"aftercontent-wrapper\">\n<div class=\"aftercontent-clipper\">\n<div class=\"aftercontent-inner\">\n            <!-- Tag ID: HBENGLOB_ATF_AFTERCONTENT_ADV --><\/p>\n<div class=\"post-article adunit sticky-post aftercontent\" data-freestar-ad=\"__300x250\" data-adunit=\"HBENGLOB_ATF_AFTERCONTENT_ADV\" data-targeting=\"{&quot;HBSiteLoc&quot;:[&quot;ros&quot;,&quot;article&quot;,&quot;advertorial&quot;],&quot;HBSiteCat&quot;:[&quot;music&quot;,&quot;sales&quot;,&quot;music-festivals&quot;,&quot;electronic-music-2&quot;,&quot;netherlands&quot;,&quot;smirnoff&quot;,&quot;dominator-festival&quot;],&quot;HBSitePage&quot;:&quot;0&quot;,&quot;HBSiteLang&quot;:&quot;en&quot;,&quot;country&quot;:&quot;ro&quot;,&quot;region&quot;:&quot;emea&quot;,&quot;subRegion&quot;:&quot;europe&quot;,&quot;HBArticle&quot;:6756966,&quot;HBBlacklist&quot;:&quot;1&quot;}\"><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div><\/div>\n<\/article>\n<div id=\"post-body-top-bar\" class=\"post-body-top-bar d-block d-lg-none\">\n<div class=\"row\">\n<div class=\"post-body-top-bar-share-meta-container\">\n<div class=\"post-body-top-bar-meta\">\n                                                    <span class=\"post-body-top-bar-category\"><\/p>\n<p>    Music<br \/>\n                                                    <\/span><br \/>\n                                                                <span class=\"post-body-top-bar-published\"><br \/>\n                                                                <time>Jul 23, 2026<\/time><\/p>\n<p>                                                    <\/span>\n                                                            <\/div>\n<\/p><\/div>\n<div class=\"post-body-top-bar-hype-comments-container \">\n<p>                <span class=\"hype-count grey\"><br \/>\n             432<br \/>\n    <\/span><\/p>\n<div class=\"floating-tooltip\" role=\"tooltip\">\n                    <span>Views<\/span><\/p>\n<div class=\"floating-arrow\"><\/div>\n<\/p><\/div>\n<p>                                                                <span class=\"disqus-comment-count\"><span class=\"icon icon-comment\"><\/span><span>0<\/span><span>\u00a0<\/span><span class=\"d-none d-none text\">Comments<\/span><\/span><\/p>\n<div class=\"floating-tooltip\" role=\"tooltip\"><span>Comments<\/span><\/p>\n<div class=\"floating-arrow\"><\/div>\n<\/div>\n<p>            <span class=\"bookmark-icon\"><\/p>\n<div class=\"bookmark-svg\">\n<\/div>\n<p><\/span><br \/>\n            <span class=\"text\">Save<\/span><\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"post-body-top-bar-share-meta-container\">\n<div class=\"post-body-top-bar-meta\">\n                                                    <span class=\"post-body-top-bar-category\"><\/p>\n<p>    Music<br \/>\n                                                    <\/span><br \/>\n                                                                <span class=\"post-body-top-bar-published\"><br \/>\n                                                                <time>Jul 23, 2026<\/time><\/p>\n<p>                                                    <\/span>\n                                                            <\/div>\n<\/p><\/div>\n<div class=\"post-body-top-bar-meta\">\n                                                    <span class=\"post-body-top-bar-category\"><\/p>\n<p>    Music<br \/>\n                                                    <\/span><br \/>\n                                                                <span class=\"post-body-top-bar-published\"><br \/>\n                                                                <time>Jul 23, 2026<\/time><\/p>\n<p>                                                    <\/span>\n                                                            <\/div>\n<div class=\"post-body-top-bar-hype-comments-container \">\n<p>                <span class=\"hype-count grey\"><br \/>\n             432<br \/>\n    <\/span><\/p>\n<div class=\"floating-tooltip\" role=\"tooltip\">\n                    <span>Views<\/span><\/p>\n<div class=\"floating-arrow\"><\/div>\n<\/p><\/div>\n<p>                                                                <span class=\"disqus-comment-count\"><span class=\"icon icon-comment\"><\/span><span>0<\/span><span>\u00a0<\/span><span class=\"d-none d-none text\">Comments<\/span><\/span><\/p>\n<div class=\"floating-tooltip\" role=\"tooltip\"><span>Comments<\/span><\/p>\n<div class=\"floating-arrow\"><\/div>\n<\/div>\n<p>            <span class=\"bookmark-icon\"><\/p>\n<div class=\"bookmark-svg\">\n<\/div>\n<p><\/span><br \/>\n            <span class=\"text\">Save<\/span><\/p><\/div>\n<div class=\"post-body-content\">\n<p>Last weekend, Smirnoff Ice returned to Dominator Festival in the Netherlands. Hosting a dedicated stage at the vast hardcore event, the brand focused programming on the evolution of the Dutch dance music scene, which the original premix has been connected to since the \u201800s.<\/p>\n<p>Over two days, the Cold Classics stage became a meeting point for like-minded hardcore dance fans. With a curation of DJs who have famously championed the genre over the decades, they gathered to rediscover sounds from as far back as the \u201890s. Headliner DJ AniMe was one of the several artists featured on stage. Coming off a gabber techno set on the Satellite stage and a Hardcore set at the Main stage of the event, her performance at Cold Classics saw the DJ return to her roots in the music genre.<\/p>\n<div>\n<div class=\"inner-container\">\n<div class=\"inner-content\">\n<div class=\"adunit-wrapper\">\n<div class=\"in-content-ad-outer\">\n<p><!-- Tag ID: HBENGLOB_ATF_INCONTENT_ADV --><\/p>\n<div class=\"adunit in-content lazy-load no-init\" data-freestar-ad=\"__300x250\" data-adunit=\"HBENGLOB_ATF_INCONTENT_ADV\" data-targeting=\"{&quot;HBSiteLoc&quot;:[&quot;ros&quot;,&quot;article&quot;,&quot;advertorial&quot;],&quot;HBSiteCat&quot;:[&quot;music&quot;,&quot;sales&quot;,&quot;music-festivals&quot;,&quot;electronic-music-2&quot;,&quot;netherlands&quot;,&quot;smirnoff&quot;,&quot;dominator-festival&quot;],&quot;HBSitePage&quot;:&quot;0&quot;,&quot;HBSiteLang&quot;:&quot;en&quot;,&quot;country&quot;:&quot;ro&quot;,&quot;region&quot;:&quot;emea&quot;,&quot;subRegion&quot;:&quot;europe&quot;,&quot;HBArticle&quot;:6756966,&quot;HBBlacklist&quot;:&quot;1&quot;}\"><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/div>\n<p>\u201cHardcore is where it all started for me,\u201d says DJ AniMe as she explains the curation of her set. \u201cThe sound has evolved so much over the years, so going back to the classics feels really special. In the Netherlands, they say, \u2018Hardcore will never die.\u2019 I really believe that\u2019s true. It will evolve, but it will never die.\u201d\n<\/p>\n<p>Revisiting her personal music archives, the DJ played her most popular classics, such as \u201cDetonate,\u201d \u201cA-Bomb,\u201d and \u201cHardcore Machine,\u201d which boldly went against the grain of the melodic hardcore music released at the time. She adds, \u201cAs an artist, I always try to put my feelings into my music, and I\u2019ve noticed over the years that people really catch what I wanted to say. It\u2019s something that goes further than words. You feel it inside, and then you have that click.\u201d\n<\/p>\n<p>With attendees connecting over this shared experience on the dancefloor, Smirnoff Ice set out to supercharge interactions through its Freeze Point activation. The immersive moment brought a collective cooling effect to crowds through a combination of wind, lighting, smoke, and special effects. Elsewhere, attendees also got to sample products at the Smirnoff Ice bar and explore other interactive displays across the space, tying into its overarching Cold Classics theme.\n<\/p>\n<p>Reflecting on the Smirnoff Ice stage, DJ AniMe shares, \u201cWhen brands support artists, they\u2019re not just sponsoring an event, they\u2019re helping create opportunities, bring people together, and keep the scene evolving. The best collaborations happen when there\u2019s a real connection between the artist, the audience, and the brand. In this case, it felt like a natural fit.\u201d\n<\/p>\n<blockquote data-instgrm-captioned class=\"instagram-media\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DbBV2QpCOwC\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div>\n<div>\n<div><\/div>\n<div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<\/div>\n<div><\/div>\n<div><\/div>\n<div>\n<div>View this post on Instagram<\/div>\n<\/div>\n<div><\/div>\n<div>\n<div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<div>\n<div><\/div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<\/div>\n<div>\n<div><\/div>\n<div><\/div>\n<\/div>\n<p>A post shared by \u2605 \uff21 \uff2e \uff29 \uff2d \uff25 \u2605 (@djanimeofficial)\n<\/p>\n<\/div>\n<\/blockquote>\n<p>To find out more about Smirnoff Ice at Dominator Festival, check out the post above or head to the brand\u2019s Instagram page now.\n<\/p>\n<p><em><strong>DISCLAIMER:<\/strong> We discourage irresponsible and\/or underage drinking. Drink responsibly and legally.<\/em><\/p>\n<div class=\"show-article\">\n<p>                                                            Read Full Article<\/p><\/div>\n<\/p><\/div>\n<div class=\"post-body-author d-block d-lg-none\">\n<hr class=\"sidebar-divider share-divider\">\n        <span class=\"presented-by\">Presented by<br \/>\n                            Smirnoff<br \/>\n                    <\/span><\/p><\/div>\n<div class=\"post-body-share d-block d-lg-none\">\n<hr class=\"sidebar-divider\">\n<h6>Share this article<\/h6>\n<\/p><\/div>\n<div class=\"post-body-content-tags\">\n<div class=\"body collapsed\">\n<p>    Music FestivalsElectronic MusicNetherlandsSmirnoffDominator Festival\n                                                            <\/p><\/div>\n<\/p><\/div>\n<p>[analyse_source url=&#8221;https:\/\/hypebeast.com\/2026\/7\/smirnoff-ice-dominator-festival-cold-classics-event-recap&#8221;]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2026%2F07%2F22%2Fsmirnoff-ice-dominator-festival-cold-classics-event-recap-tw.jpg?w=1080&amp;cbr=1&amp;q=90&amp;fit=max&#8221;] Music Jul 23, 2026 432 Views 0\u00a0Comments Comments Save Presented by Smirnoff Share this article 1 of 10 Smirnoff 2 of 10 Smirnoff 3 of 10 Smirnoff 4 of 10 Smirnoff 5 of 10 Smirnoff 6 of 10 Smirnoff 7 of 10 Smirnoff 8 of 10 Smirnoff 9 of 10 Smirnoff 10 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[226,39],"class_list":["post-2064452","post","type-post","status-publish","format-standard","hentry","category-politics","tag-crawlmanager","tag-hypebeast-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2064452","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2064452"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2064452\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2064452"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2064452"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2064452"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}