{"id":2054943,"date":"2026-07-20T19:30:29","date_gmt":"2026-07-20T16:30:29","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2054943"},"modified":"2026-07-20T19:30:29","modified_gmt":"2026-07-20T16:30:29","slug":"vienna-will-get-a-new-art-fair-in-september-after-cancelation-of-two-fairs","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2054943","title":{"rendered":"Vienna Will Get a New Art Fair in September, After Cancelation of Two Fairs"},"content":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/www.artnews.com\/wp-content\/uploads\/2026\/07\/04_Credit_-Carmen-Alber.jpg?w=1024&#8243;]<\/p>\n<div class=\"a-content a-content--offset lrv-a-floated-parent lrv-u-font-family-body lrv-u-line-height-normal lrv-u-font-size-18 lrv-u-position-relative\">\n<div class=\"pmc-paywall\">\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAfter the cancelation of two Viennese art fairs, an association of 35 of the city\u2019s galleries has come together to launch a new fair: Astoria Artshow.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tRunning September 10\u201313, Astoria Artshow will take place at the historic Astoria Garage, a six-story historic building dating to 1923 in Vienna\u2019s 8th District that will host an art event for the first time. The inaugural edition host around 70 galleries, both from Austria and abroad, and it will act as a preview for a more formalized edition in 2027.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAstoria Artshow is being put on by VAU \u2013 Vienna Art United, whose board consists of owners of some of Gienna\u2019s top galleries: Markus Peichl (of Galerie Crone Wien), Thomas Krinzinger (Galerie Krinzinger), Maximilian Thoman (Galerie Elisabeth und Klaus Thoman), Karoline Bartosch-Hilger (Galerie Hilger), Antonia Lia Orsi (City Galerie Wien), and Isabell Kisling-Steynek (Galerie Steinek).<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tThe first edition has received funding from both the City of Vienna and the Federal Ministry for Housing, Art, Culture, Media and Sport. \u201cThese grants enable Vienna galleries to establish a truly independent, autonomous new art fair and send a clear signal for Vienna\u2019s dynamic art location,\u201d Peichl, who serves as chairman of VAU, said in a statement.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tAstoria Artshow will also adopt a \u201csolidarity participation model\u201d in which \u201cparticipation fees are scaled according to the revenue and company size of the participating galleries\u2014not according to the size of exhibition space. This enables fair and sustainable participation of galleries\u2014taking into account their economic capacity,\u201d according to a release. \u00a0\u00a0<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tIn January, German-language newspaper <em>Kurier<\/em> reported that Vienna Contemporary, which had just mounted its 10th edition in 2025, had laid off staff and was facing legal proceedings for unpaid rent, meaning that a 2026 edition was \u201cnot financially viable\u201d and had effectively been canceled. Days later news broke that Spark Art Fair Vienna had canceled its upcoming edition in March, though it planned to return in 2027.<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tEarlier this month, <em>Monopol<\/em> reported that VAU had gathered support from 107 artists, including Renate Bertlmann, Ernst Caramelle, Jakob Lena Knebl, and Eva Schlegel, to launch a fair to fill this gap. In its press release confirming Astoria Artshow, VAU said that the new fair is a \u201ca direct response\u201d to the two fairs\u2019 cancelations, which had led \u201ca vacuum that Vienna\u2019s gallery scene is now actively filling with the new Astoria Artshow.\u201d<\/p>\n<p class=\"paragraph larva \/\/ lrv-u-margin-lr-auto  lrv-a-font-body-m   \">\n\tPeichl added, \u201cOur ambition is to combine the highest international quality standards with an open, collectively supported, and forward-looking format. Our goal is to unite the strengths of Austria\u2019s gallery sector and develop a forward-thinking and sustainably successful fair format of international renown.\u201d<\/p>\n<\/div>\n<\/div>\n<p>[analyse_source url=&#8221;https:\/\/www.artnews.com\/art-news\/market\/astoria-artshow-vienna-new-fair-1234792859\/&#8221;]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/www.artnews.com\/wp-content\/uploads\/2026\/07\/04_Credit_-Carmen-Alber.jpg?w=1024&#8243;] After the cancelation of two Viennese art fairs, an association of 35 of the city\u2019s galleries has come together to launch a new fair: Astoria Artshow. Running September 10\u201313, Astoria Artshow will take place at the historic Astoria Garage, a six-story historic building dating to 1923 in Vienna\u2019s 8th District that will [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[61,226],"class_list":["post-2054943","post","type-post","status-publish","format-standard","hentry","category-politics","tag-artnews-com","tag-crawlmanager"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2054943","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2054943"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2054943\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2054943"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2054943"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2054943"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}