{"id":2049299,"date":"2026-07-18T01:47:59","date_gmt":"2026-07-17T22:47:59","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2049299"},"modified":"2026-07-18T01:47:59","modified_gmt":"2026-07-17T22:47:59","slug":"apple-music-raises-streaming-subscription-prices-for-first-time-in-nearly-four-years","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2049299","title":{"rendered":"Apple Music Raises Streaming Subscription Prices for First Time in Nearly Four Years"},"content":{"rendered":"

[analyse_image type=”featured” src=”https:\/\/www.billboard.com\/wp-content\/uploads\/2026\/05\/Apple-Music-Logo-Billboard-1800.jpg?w=1024″]<\/p>\n

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\n\tApple Music has raised its subscription prices for the first time in nearly four years, according to prices listed on the Apple Music website. <\/p>\n

\n\tIn the U.S., the price for the individual plan rose from $10.99 to $11.99 per month, while the family plan increased from $16.99 to $19.99 per month and the student plan rose from $5.99 to $6.99 per month.<\/p>\n

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\t\t\t\t\tSpotify Confirms U.S. Price Hike for Premium Plans Starting\u00a0Soon\t\t<\/p>\n<\/h3>\n<\/div>\n

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    Marc Schneider<\/span><\/div>\n<\/li>\n
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    \n\tThis marks the first hike in Apple Music subscription prices since October 2022, when the company cited increased licensing costs.<\/p>\n

    \n\tRepresentatives for Apple Music did not immediately respond to a request for comment.<\/p>\n

    \n\tRival streaming platform Spotify has hiked its subscription prices fairly steadily over the last several years after maintaining a $9.99 price for its individual premium plan since it first launched in the U.S. in 2011. Its first increase arrived in July 2023, followed by another hike in July 2024 and a third increase in February of this year. The price for Spotify\u2019s individual premium plan is now $12.99 a month, while its family plan is $21.99, its duo plan is $18.99 and its student plan costs $6.99.<\/p>\n

    \n\tIn an interview with Kristin Robinson for Billboard<\/em>\u2018s On the Record<\/em> podcast in April, Apple Music vp Oliver Schusser<\/strong> noted that the platform is the only music streamer without a free tier. \u201cAnd believe it or not, we\u2019re really proud of that,\u201d he said, adding, \u201cI think it\u2019s not the right thing for songwriters and artists to just say, you know what, we\u2019re going to give this away for free \u2014 especially with the very little monetization that artists and songwriters are going to get in return.\u201d<\/p>\n

    \n\tSchusser went on to lament the idea of free (ad-supported) streaming tiers, arguing they led to lower subscription prices across the board. \u201cThe fact that all paid services have to compete with free means, at the end of the day, not enough people are paying, because they can get it for free, and the paid services can\u2019t actually charge the correct price for the service because they\u2019re always competing with free,\u201d he said.<\/p>\n

    \"Billboard<\/p>\n<\/div>\n<\/div>\n

    [analyse_source url=”https:\/\/www.billboard.com\/pro\/apple-music-raises-streaming-subscription-prices\/”]<\/p>\n","protected":false},"excerpt":{"rendered":"

    [analyse_image type=”featured” src=”https:\/\/www.billboard.com\/wp-content\/uploads\/2026\/05\/Apple-Music-Logo-Billboard-1800.jpg?w=1024″] Trending on Billboard Apple Music has raised its subscription prices for the first time in nearly four years, according to prices listed on the Apple Music website. In the U.S., the price for the individual plan rose from $10.99 to $11.99 per month, while the family plan increased from $16.99 to $19.99 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[48,226],"class_list":["post-2049299","post","type-post","status-publish","format-standard","hentry","category-politics","tag-billboard-com","tag-crawlmanager"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2049299","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2049299"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2049299\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2049299"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2049299"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2049299"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}