{"id":2048388,"date":"2026-07-17T11:46:53","date_gmt":"2026-07-17T08:46:53","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2048388"},"modified":"2026-07-17T11:46:53","modified_gmt":"2026-07-17T08:46:53","slug":"we-are-closely-monitoring-professional-cycling-could-former-tour-de-france-sponsor-nike-make-a-comeback-to-the-sport","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2048388","title":{"rendered":"&#8216;We are closely monitoring professional cycling&#8217; \u2013 Could former Tour de France sponsor Nike make a comeback to the sport?"},"content":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-2001-80.jpg&#8221;]<\/p>\n<article class=\"m-0 box-border flex flex-row items-center pr-2.5 gap-[15px] w-[278px] h-20 flex-none upnext-article-divider\" role=\"listitem\" aria-label=\"Recommended article 1 of 3\">\n<div class=\"relative flex-none w-20 h-20\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/ZiomMXhFDRZ2voo7MYAiLF-160-80.jpg.webp 160w, https:\/\/cdn.mos.cms.futurecdn.net\/ZiomMXhFDRZ2voo7MYAiLF-80-80.jpg.webp 80w\" sizes=\"80px\" \/><\/p>\n<div class=\"flex items-center justify-center absolute w-4 h-6 left-0 top-0 bg-white\/90 flex-none z-[1]\" aria-hidden=\"true\"><span class=\"font-normal text-base leading-[17px] tracking-[1.3px] uppercase text-black flex-none\">1<\/span><\/div>\n<\/div>\n<div class=\"flex flex-col items-center justify-center gap-1.5 w-[173px] h-20 flex-none\">\n<p class=\"font-article-heading font-medium text-base leading-[21px] text-gray-800 w-[173px] line-clamp-3 group-hover:underline\">\n                                    10 luxury watches of the Tour de France: The best timepieces we&#8217;ve seen from cycling&#8217;s biggest race\n                                <\/p>\n<\/div>\n<\/article>\n<article class=\"m-0 box-border flex flex-row items-center pr-2.5 gap-[15px] w-[278px] h-20 flex-none upnext-article-divider\" role=\"listitem\" aria-label=\"Recommended article 2 of 3\">\n<div class=\"relative flex-none w-20 h-20\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/tBFeUExR7HKoGoHFSJPUk8-160-80.jpg.webp 160w, https:\/\/cdn.mos.cms.futurecdn.net\/tBFeUExR7HKoGoHFSJPUk8-80-80.jpg.webp 80w\" sizes=\"80px\" \/><\/p>\n<div class=\"flex items-center justify-center absolute w-[18px] h-6 left-0 top-0 bg-white\/90 flex-none z-[1]\" aria-hidden=\"true\"><span class=\"font-normal text-base leading-[17px] tracking-[1.3px] uppercase text-black flex-none\">2<\/span><\/div>\n<\/div>\n<div class=\"flex flex-col items-center justify-center gap-1.5 w-[173px] h-20 flex-none\">\n<p class=\"font-article-heading font-medium text-base leading-[21px] text-gray-800 w-[173px] line-clamp-3 group-hover:underline\">\n                                    QuickStep to end 24-year title sponsorship of Soudal-QuickStep team \u2013 but a replacement is lined up for 2027\n                                <\/p>\n<\/div>\n<\/article>\n<article class=\"m-0 box-border flex flex-row items-center pr-2.5 gap-[15px] w-[278px] h-20 flex-none\" role=\"listitem\" aria-label=\"Recommended article 3 of 3\">\n<div class=\"relative flex-none w-20 h-20\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/ox6Nz652vgLwdc6xakac8U-160-80.jpg.webp 160w, https:\/\/cdn.mos.cms.futurecdn.net\/ox6Nz652vgLwdc6xakac8U-80-80.jpg.webp 80w\" sizes=\"80px\" \/><\/p>\n<div class=\"flex items-center justify-center absolute w-[18px] h-6 left-0 top-0 bg-white\/90 flex-none z-[1]\" aria-hidden=\"true\"><span class=\"font-normal text-base leading-[17px] tracking-[1.3px] uppercase text-black flex-none\">3<\/span><\/div>\n<\/div>\n<div class=\"flex flex-col items-center justify-center gap-1.5 w-[173px] h-20 flex-none\">\n<p class=\"font-article-heading font-medium text-base leading-[21px] text-gray-800 w-[173px] line-clamp-3 group-hover:underline\">\n                                    Tech randoms from the Tour de France \u2013 Techy, silly and curious finds from the biggest race in the world\n                                <\/p>\n<\/div>\n<\/article>\n<article class=\"page-content-onecol flex-1\nnews-article article\n\"><\/p>\n<div class=\"widget-area-group widget-area-group-2col flex flex-wrap box-border\">\n<div id=\"widgetArea16\" class=\"widget-area basis-full md:basis-2\/3 widget-area-g-md-vp-2-3 widget-area-g-lg-vp-2-3 widget-area-g-xl-vp-2-3 page-widget-area-16\">\n<div data-widget-type=\"hero\" id=\"hero\" class=\"clear-both widget widget-hero widget-hero widget-hero-hero widget-hero widget-hero-fter-news\">\n<div class=\"news-article\">\n<header data-component-name=\"Article:Hero\">\n<nav class=\"breadcrumb\" aria-label=\"Breadcrumbs\">\n<ol>\n<li>\nCycling Kit &amp; Accessories\n<\/li>\n<li>\nClothing &amp; Shoes\n<\/li>\n<\/ol>\n<\/nav>\n<h1>&#8216;We are closely monitoring professional cycling&#8217; \u2013 Could former Tour de France sponsor Nike make a comeback to the sport?<\/h1>\n<div class=\"byline-social\">\n<div class=\"vds-byline-block flex flex-row flex-nowrap my-1.5 gap-2 text-left items-start justify-start\" data-component-name=\"Article:BylineBlock\">\n<p>News<\/p>\n<div class=\"my-auto vds-simple-byline\"><span class=\"inline-block vds-author\"><br \/>\nBy<br \/>\nDani Ostanek <\/span><\/p>\n<div class=\"flex gap-1 vds-byline-with-avatar__meta\"><span class=\"vds-date block font-normal tracking-normal normal-case text-xs\"><br \/>\nPublished<br \/>\n<time data-component-name=\"UI:DateTime\" datetime=\"2026-07-17T11:46:53Z\" class=\"relative-date\"><br \/>\n17 July 2026<br \/>\n<\/time><\/span><\/div>\n<\/div>\n<\/div>\n<p class=\"strapline\">US brand currently holds lifestyle clothing partnerships with several riders and teams, as well as a collaboration with racewear brand Nimbl<\/p>\n<\/div>\n<aside class=\"text-gray-700 flex items-center mx-0 my-5 p-0 justify-start text-left\" id=\"affiliate-disclaimer\" data-component-name=\"AffiliateDisclaimer\" data-hawk-message=\"Affiliate disclaimer removed because hawk deemed there are no affiliate links on this page\">\n<p class=\"text-[color:var(--affiliate-disclaimer--text-color,inherit)] mb-2 text-[length:var(--affiliate-disclaimer--font-size,0.75rem)] leading-[18px] md:text-[13px] [&amp;&gt;a]:text-inherit [&amp;&gt;a]:underline\">\nWhen you purchase through links on our site, we may earn an affiliate commission. Here\u2019s how it works.\n<\/p>\n<\/aside>\n<\/header>\n<\/div>\n<\/div>\n<div data-widget-type=\"contentparsed\" id=\"content\" class=\"clear-both widget widget-contentparsed widget-content widget-contentparsed-content widget-content-parsed widget-content-parsed-content_document \">\n<div class=\"wcp-item-content\">\n<section class=\"content-wrapper\">\n<div class=\"box less-space hero-image-wrapper\">\n<figure class=\"mb-0\">\n<source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-1920-80.jpg.webp 1920w, https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-1600-80.jpg.webp 1600w, https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-1200-80.jpg.webp 1200w, https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-1024-80.jpg.webp 1024w, https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-970-80.jpg.webp 970w, https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-750-80.jpg.webp 750w, https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-480-80.jpg.webp 480w, https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-320-80.jpg.webp 320w\" sizes=\"(min-width: 1000px) 600px, 100vw\" \/><figcaption class=\"font-article-copy text-(--image--text--color) font-article-copy mt-2\"><span class=\"caption-text font-article-copy\">Nike last sponsored Tour de France clothing at the 2011 race, where Mark Cavendish and Cadel Evans won the green and yellow jerseys<\/span><span class=\"credit font-article-copy\">(Image credit: Getty Images)<\/span><\/figcaption><\/figure>\n<\/div>\n<div id=\"article-body\" class=\"text-copy bodyCopy auto paywall-locker\">\n<div data-analytics-id=\"utility-bar\" id=\"utility-bar\" class=\"font-ui-heading flex justify-between items-center py-2 border-t border-b border-gray-300 border-solid mb-5 mx-auto\" data-component-name=\"UtilityBar\" data-mrf-recirculation=\"utility-bar\">\n<div class=\"flex gap-2 text-[#333] subcontainer\">\n<div class=\"relative tooltip-container\" role=\"tooltip\">\n<div data-component-name=\"Social:Dropdown\" role=\"menu\" id=\"utilitybar__dropdown--share\" aria-labelledby=\"utilitybar__button--share\" class=\"absolute left-0 top-full w-44 bg-white rounded-md shadow-md border border-neutral-200 z-[9996] list-none m-0 py-2 px-3 border-solid\">\n<ul class=\"m-0!\">\n<li class=\"!p-0 !m-0 list-none border-b border-gray-200 border-solid\">\n<li class=\"!p-0 !m-0 list-none border-b border-gray-200 border-solid\">\n<p>Facebook<\/p>\n<\/li>\n<li class=\"!p-0 !m-0 list-none border-b border-gray-200 border-solid\">\n<p>X<\/p>\n<\/li>\n<li class=\"!p-0 !m-0 list-none border-b border-gray-200 border-solid\">\n<p>Pinterest<\/p>\n<\/li>\n<li class=\"!p-0 !m-0 list-none border-b border-gray-200 border-solid\">\n<p>Email<\/p>\n<\/li>\n<\/ul>\n<\/div>\n<div class=\"font-ui-heading max-sm:hidden tooltip absolute left-1\/2 bg-gray-900 text-white text-xs leading-none px-3 py-1.5 rounded-md z-[10001] whitespace-nowrap\" id=\"tooltip-share-this-article\" role=\"tooltip\" aria-hidden=\"true\">\nShare this article\n<\/div>\n<\/div>\n<div class=\"relative tooltip-container\" role=\"tooltip\"><span class=\"ml-1 inline-flex h-5 px-2 shrink-0 items-center justify-center self-center overflow-hidden whitespace-nowrap rounded-[10px] bg-primary-500 text-[11px] leading-none font-ui-heading font-semibold text-white\">0<\/span><\/p>\n<div class=\"font-ui-heading max-sm:hidden tooltip absolute left-1\/2 bg-gray-900 text-white text-xs leading-none px-3 py-1.5 rounded-md z-[10001] whitespace-nowrap\" id=\"tooltip-join-the-conversation\" role=\"tooltip\" aria-hidden=\"true\">\nJoin the conversation\n<\/div>\n<\/div>\n<\/div>\n<div class=\"flex gap-2 text-[#333] subcontainer\">\n<div class=\"relative tooltip-container\" role=\"tooltip\">\n<p>Follow us<\/p>\n<div class=\"font-ui-heading max-sm:hidden tooltip absolute left-1\/2 bg-gray-900 text-white text-xs leading-none px-3 py-1.5 rounded-md z-[10001] whitespace-nowrap\" id=\"tooltip-add-us-as-a-preferred-source-on-google\" role=\"tooltip\" aria-hidden=\"true\">\nAdd us as a preferred source on Google\n<\/div>\n<\/div>\n<div class=\"relative tooltip-container\" role=\"tooltip\">\n<div class=\"font-ui-heading max-sm:hidden tooltip absolute left-1\/2 bg-gray-900 text-white text-xs leading-none px-3 py-1.5 rounded-md z-[10001] whitespace-nowrap\" id=\"tooltip-subscribe-to-our-newsletter\" role=\"tooltip\" aria-hidden=\"true\">\nSubscribe to our newsletter\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p id=\"elk-521f0f96-81d3-11f1-bf0e-ffbd08ce2da4\">The biggest sports clothing brand in the world, Nike, hasn&#8217;t been a major player in professional cycling in well over a decade, but could the American company be making a comeback?<\/p>\n<p>Nike was formerly the sponsor of the US Postal and RadioShack teams as well as the personal sponsor of former rider Lance Armstrong. The famous Nike swoosh also adorned leaders&#8217; jerseys at the Tour de France from 1996 to 2011.<\/p>\n<p id=\"elk-521f0f96-81d3-11f1-bf0e-ffbd08ce2da4-2\" aria-hidden=\"true\" class=\"kiosq-b\">Since then, Nike hasn&#8217;t been involved at the top level to a major extent, though in recent years it has reappeared with a spate of minor deals.<\/p>\n<div class=\"my-6 w-full overflow-hidden rounded-[10px] lg:my-8\" data-component-name=\"JwPlayer:Carousel\" data-jwp-carousel data-jwp-carousel-payload=\"{&quot;ids&quot;:{&quot;playerID&quot;:&quot;jYDCcabO&quot;,&quot;searchPlaylistID&quot;:&quot;gwjdoYHD&quot;,&quot;divID&quot;:&quot;botr_gwjdoYHD_jYDCcabO_div&quot;,&quot;fallbackPlaylistID&quot;:&quot;gwjdoYHD&quot;,&quot;fallbackDivID&quot;:&quot;botr_gwjdoYHD_jYDCcabO_div&quot;,&quot;key&quot;:&quot;X9\/mXVGac0NphghLH9hZaqWA5d3dhAM\/Ih07grnEyMLjuO2E&quot;,&quot;tintLogo&quot;:true,&quot;useSearchPlaylist&quot;:false,&quot;enabled&quot;:true},&quot;signPostingEnabled&quot;:true,&quot;signPostingLinkEnabled&quot;:true,&quot;waitForAdLoad&quot;:false,&quot;hidePlayerOnDesktop&quot;:false,&quot;hidePlayerOnMobile&quot;:false,&quot;hidePlayerOnTablet&quot;:false}\">\n<div class=\"flex flex-nowrap items-center justify-between gap-3 bg-zinc-900 px-[14px] py-3\" data-jwp-carousel-header>\n<div class=\"flex min-w-0 shrink items-center\"><span class=\"inline-flex items-center gap-1.5 text-sm font-article-heading capitalize leading-5 text-white whitespace-nowrap\"><span class=\"jwp-carousel-title-desktop\">Latest Videos From<\/span><span class=\"jwp-carousel-brand inline-flex items-center\" aria-hidden=\"true\"><img decoding=\"async\" src=\"https:\/\/cdn.mos.cms.futurecdn.net\/flexiimages\/gmvwmhupgi1715762145.svg\" loading=\"lazy\" class=\"rounded-[var(--image--border-radius,0)] block h-[18px] w-auto shrink-0 brightness-0 invert\"><\/span><\/span><\/div>\n<\/div>\n<div class=\"aspect-video w-full min-h-[200px] lg:min-h-[330px] relative overflow-hidden bg-black\" data-jwp-carousel-container>\n<div class=\"absolute inset-0 size-full items-center justify-center bg-white\" data-jwp-carousel-fallback><img decoding=\"async\" src=\"https:\/\/cdn.mos.cms.futurecdn.net\/flexiimages\/gmvwmhupgi1715762145.svg\" loading=\"lazy\" class=\"rounded-[var(--image--border-radius,0)] max-h-12 w-auto\"><\/div>\n<\/div>\n<div class=\"min-h-[44px] bg-zinc-900 px-[14px] py-3\" data-jwp-carousel-signposting><a class=\"invisible block truncate text-sm font-bold leading-5 text-white underline decoration-solid underline-offset-2\" data-jwp-carousel-signposting-link href target=\"_blank\" rel=\"noopener noreferrer\"><span data-jwp-carousel-signposting-title>Watch full video here: <\/span><\/a><\/div>\n<\/div>\n<p aria-hidden=\"true\" class=\"kiosq-b\">Last year, Demi Vollering signed a personal partnership deal with Nike. The brand has also partnered with her team FDJ United-SUEZ, as well as Dutch squad Visma-Lease a Bike, supplying both squads with off-bike lifestyle apparel. Riders from Uno-X Mobility and Unibet Rose Rockets also sport Nike casualwear off the bike, and Mark Cavendish wore Nike-branded cycling shoes during his last Tour appearance.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">Are more deals, and perhaps a re-entry into on-bike clothing and sponsorship, on the way?<\/p>\n<aside data-component-name=\"Recirculation:ArticleRiver\" data-recirculation-type=\"inline\" data-mrf-recirculation=\"Trending Bar\" data-nosnippet class=\"clear-both pt-2 pb-0 mb-4\"><span class=\"\n            flex\n            after:content-[&apos;&apos;] after:flex-1 after:ml-4 after:my-[0.7rem] after:border-t after:border-solid after:border-t-[#ccc]\n            before:content-[&apos;&apos;] before:flex-1 before:mr-4 before:my-[0.7rem] before:border-t before:border-solid before:border-t-[#ccc]\n            font-article-heading pb-0 text-[length:var(--article-river-title--font-size,1em)] uppercase sm:text-[length:var(--article-river-title--font-size,0.875em)] font-bold\n        \"><br \/>\n            You may like<br \/>\n        <\/span><\/p>\n<ul class=\"flex flex-col gap-0 m-0 max-w-full\">\n<li class=\"m-0 list-none border-b border-solid border-[#ededed] py-2\" data-recirculation-id=\"recirculation-card-1\" id=\"recirculation-inline-1\" data-analytics-id=\"recirculation-inline-1\" data-mrf-recirculation=\"recirculation-inline-1\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/XAN2PBcXiaEXnBNRiHVAcm-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/XAN2PBcXiaEXnBNRiHVAcm-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">&#8216;We are one of the best sponsorship opportunities in sports&#8217; &#8211; Visma-Lease a Bike hopes Tour de France TTT success can boost search for superteam sponsorship<\/span><\/li>\n<li class=\"m-0 list-none border-b border-solid border-[#ededed] py-2\" data-recirculation-id=\"recirculation-card-2\" id=\"recirculation-inline-2\" data-analytics-id=\"recirculation-inline-2\" data-mrf-recirculation=\"recirculation-inline-2\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/Z3SRX697ucsugFnM9GEhQV-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/Z3SRX697ucsugFnM9GEhQV-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">All the special kits for the Tour de France \u2013\u00a0Red Bull-Bora-Hansgrohe unveil switch-out jersey<\/span><\/li>\n<li class=\"m-0 list-none border-b border-solid border-[#ccc] py-2\" data-recirculation-id=\"recirculation-card-3\" id=\"recirculation-inline-3\" data-analytics-id=\"recirculation-inline-3\" data-mrf-recirculation=\"recirculation-inline-3\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/NYUPkagrbnBLNGefpCMQpR-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/NYUPkagrbnBLNGefpCMQpR-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">&#8216;We are unique team and I think people are attracted to that&#8217; \u2013 EF Education hope a successful Tour de France will secure new title sponsor<\/span><\/li>\n<\/ul>\n<\/aside>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;It has indeed been a while since we were &#8216;in the game&#8217; in cycling,&#8221; Nike project manager Kieran Ronan told <em>WielerFlits<\/em>earlier this month.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Over the years, we have left various sports for diverse reasons, only to sometimes return to them later. We saw the collaboration with Nimbl as the perfect new opportunity,&#8221; he added, referring to Nike&#8217;s crossover with the company which produces Visma-Lease a Bike&#8217;s racing clothing.<\/p>\n<div id=\"slice-container-newsletterForm-articleInbodyContent-CrMPGmJDhn2BQGpHV6gscG\" class=\"slice-container newsletter-inbodyContent-slice newsletterForm-articleInbodyContent-CrMPGmJDhn2BQGpHV6gscG slice-container-newsletterForm\">\n<div data-hydrate=\"true\" class=\"newsletter-form__wrapper newsletter-form__wrapper--inbodyContent\">\n<div class=\"newsletter-form__container\">\n<section class=\"newsletter-form__top-bar\">\n<div class=\"newsletter-form__header\">Get The Leadout Newsletter<\/div>\n<\/section>\n<section class=\"newsletter-form__main-section\">\n<p class=\"newsletter-form__strapline\">The latest race content, interviews, features, reviews and expert buying guides, direct to your inbox!<\/p>\n<footer class=\"newsletter-form__footer \">By submitting your information you agree to the Terms &amp; Conditions and Privacy Policy and are aged 16 or over.<\/footer>\n<\/section>\n<\/div>\n<\/div>\n<\/div>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Nimbl brings absolute high-end products to the market. For instance, more than 190 riders in the WorldTour peloton are now riding in their cycling shoes,&#8221; Ronan said.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Their products are spectacular and align seamlessly with Nike\u2019s core values: innovation, putting the athlete first, and daring to shake up the industry with something new. I see great potential in this partnership. If we combine our innovative forces, we should be able to present something very new and exciting in the future.&#8221;<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">At present, Visma-Lease a Bike are on the search for a new title sponsor for 2027 and beyond after Norwegian business software company Visma announced it would take a step back rather than increase their financial commitment to the team.<\/p>\n<aside data-component-name=\"Recirculation:ArticleRiver\" data-recirculation-type=\"inline\" data-mrf-recirculation=\"Trending Bar\" data-nosnippet class=\"clear-both pt-2 pb-0 mb-4\"><span class=\"\n            flex\n            after:content-[&apos;&apos;] after:flex-1 after:ml-4 after:my-[0.7rem] after:border-t after:border-solid after:border-t-[#ccc]\n            before:content-[&apos;&apos;] before:flex-1 before:mr-4 before:my-[0.7rem] before:border-t before:border-solid before:border-t-[#ccc]\n            font-article-heading pb-0 text-[length:var(--article-river-title--font-size,1em)] uppercase sm:text-[length:var(--article-river-title--font-size,0.875em)] font-bold\n        \"><br \/>\n            What to read next<br \/>\n        <\/span><\/p>\n<ul class=\"flex flex-col gap-0 m-0 max-w-full\">\n<li class=\"m-0 list-none border-b border-solid border-[#ededed] py-2\" data-recirculation-id=\"recirculation-card-1\" id=\"recirculation-inline-2-1\" data-analytics-id=\"recirculation-2-inline-1\" data-mrf-recirculation=\"recirculation-2-inline-1\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/b5QvCtPG95Un75CCNwGZ7S-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/b5QvCtPG95Un75CCNwGZ7S-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">&#8216;If we have to take a step back, we will&#8217; &#8211; Despite imminent Tour de France Grand D\u00e9part on home soil, long-established Spanish ProTeam risks folding at end of 2026<\/span><\/li>\n<li class=\"m-0 list-none border-b border-solid border-[#ededed] py-2\" data-recirculation-id=\"recirculation-card-2\" id=\"recirculation-inline-2-2\" data-analytics-id=\"recirculation-2-inline-2\" data-mrf-recirculation=\"recirculation-2-inline-2\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/az7Ds8N3JSAJGf2cAJDcWh-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/az7Ds8N3JSAJGf2cAJDcWh-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">All that glitters is not gold \u2013 Half of Tour de France teams searching for title sponsors to fund rising rider salaries<\/span><\/li>\n<li class=\"m-0 list-none border-b border-solid border-[#ccc] py-2\" data-recirculation-id=\"recirculation-card-3\" id=\"recirculation-inline-2-3\" data-analytics-id=\"recirculation-2-inline-3\" data-mrf-recirculation=\"recirculation-2-inline-3\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/YmjgHdtvrgbCcuokoh5uf5-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/YmjgHdtvrgbCcuokoh5uf5-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">&#8216;It&#8217;s a no until it&#8217;s a yes but things are looking very promising&#8217; \u2013 Visma-Lease a Bike boss offers update on sponsor search and cycling reform<\/span><\/li>\n<\/ul>\n<\/aside>\n<p aria-hidden=\"true\" class=\"kiosq-b\">There&#8217;s been no news on that yet during the ongoing Tour de France, and it appears that Nike won&#8217;t be ramping up their commitment to racing quite to that extent so quickly.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Everything is open for discussion at the moment,&#8221; Ronan said, when asked about the brand&#8217;s chances of a comeback as a main clothing sponsor.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;The primary focus right now is on our return to this sport. We are closely monitoring professional cycling, but we are not losing sight of the needs of the recreational cyclist,&#8221; he said.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;We want to passionately provide them with the very best products. It is absolutely our ambition to play a major role in cycling again.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Personally, I have been an active touring cyclist for a very long time. The fact that I can now wear a Nike swoosh myself again during my rides gives me great satisfaction. It is a privilege to be closely involved in this return.&#8221;<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">We&#8217;ll have to wait and see if the swoosh makes a return at the top level anytime soon. For now, though, there will be more collaborations with Nimbl, at the very least.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;We are proceeding cautiously and thoroughly so that we get the right products to the right consumers,&#8221; Ronan said.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Nike will also continue to collaborate with Nimbl over the next one to two years to introduce more products.&#8221;<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\"><em><strong>The world\u2019s biggest bike race deserves world-class coverage. Subscribe to Cyclingnews for unlimited access to our unrivalled reporting of the 2026 Tour de France. From Barcelona through to Paris, our experienced team will bring you breaking news, expert insight, and in-depth coverage from every stage as the battle for the yellow jersey plays out. Plus, access the Cyclingnews app to follow the action on the go! <\/strong><\/em><u><em><strong>Find out more.<\/strong><\/em><\/u><\/p>\n<\/div>\n<div class=\"block mb-5\" id=\"articleTag\" data-component-name=\"PostArticleLinks\" data-nosnippet data-mrf-recirculation=\"post-article-links\">\n<div class=\"border-b border-b-black border-solid py-2.5 text-black font-bold uppercase\">TOPICS<\/div>\n<nav class=\"py-2.5 flex gap-2.5 flex-wrap\" data-analytics-id=\"article-tag\" data-mrf-recirculation=\"article-tag\">\n<p>Road<\/p>\n<\/nav>\n<\/div>\n<div id=\"slice-container-authorBio-CrMPGmJDhn2BQGpHV6gscG\" class=\"slice-container slice-author-bio authorBio-CrMPGmJDhn2BQGpHV6gscG slice-container-authorBio\">\n<div class=\"author author__default-layout author--separator author--collapsible\" data-hydrate=\"true\">\n<div class=\"author__header\">\n<div class=\"author__avatar-block\">\n<figure class=\"image-wrapped__wrapper\" data-bordeaux-image-check=\"false\">\n<div class=\"image-wrapped__widthsetter\">\n<div class=\"image-wrapped__aspect-padding\">\n<div><source class=\"author__avatar image-wrapped__image image__image\" type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/PSRUchRz7RcBeXHn7hDvCh-140-80.jpg.webp 140w\" sizes=\"99vw\" data-normal=\"https:\/\/cdn.mos.cms.futurecdn.net\/PSRUchRz7RcBeXHn7hDvCh.jpg\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/PSRUchRz7RcBeXHn7hDvCh.jpg\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/PSRUchRz7RcBeXHn7hDvCh.jpg\" data-pin-nopin=\"true\" data-slice-image=\"true\" \/><\/div>\n<\/div>\n<\/div>\n<\/figure>\n<\/div>\n<div class=\"author__heading\">\n<div class=\"author__name\">Dani Ostanek<\/div>\n<div class=\"author__social\">\n<nav class=\"button-social-group author__social-buttons\" aria-labelledby=\"button-social-group- author__social-buttons\">\n<div id=\"button-social-group- author__social-buttons\">Social Links Navigation<\/div>\n<\/nav>\n<\/div>\n<div class=\"author__role\">Senior News Writer<\/div>\n<\/div>\n<\/div>\n<div class=\"author__bio-wrapper\">\n<div class=\"author__biography\">\n<p>Dani Ostanek is Senior News Writer at Cyclingnews, having joined in 2017 as a freelance contributor, later being hired full-time. Her favourite races include Strade Bianche, the Tour de France Femmes, Paris-Roubaix, and Tro-Bro L\u00e9on.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<div class=\"relative max-w-[1070px] viafoura-twig-component mt-6 mx-4 lg:mx-0\" data-component-name=\"Viafoura:Comments\" data-nosnippet data-community-guidelines-text=\"&lt;p class=&apos;vfcustom-community-guidelines&apos;&gt;Please follow our &lt;a href=&quot;https:\/\/www.cyclingnews.com\/about\/#section-community-guidelines&quot; target=&quot;_blank&quot;&gt;community guidelines&lt;\/a&gt;.&lt;\/p&gt;\" data-join-the-conversation-text=\"Join the Conversation\">\n<div class=\"absolute top-0 left-0 w-full h-full flex items-center justify-center z-50 bg-white\/90 border-1 rounded-b-[var(--comment-widget-border-radius,0)]\">\n<div class=\"p-2 text-center\">\n<p class=\"mb-3 text-lg!\">You must confirm your public display name before commenting<\/p>\n<p class=\"mb-3 text-sm!\">Please logout and then login again, you will then be prompted to enter your display name.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<section class=\"mx-2 my-5 sm:mx-0\">\n<aside class=\"w-full\" data-nosnippet data-mrf-recirculation=\"article-river-stacked\">\n<div data-recirc-id=\"article-river-stacked-adviser:hybrid\">\n<div class=\"text-white py-4 px-3 mb-4 bg-[#333] uppercase font-bold custom-header-styles\">Read more<\/div>\n<div class=\"grid grid-cols-1 gap-4 mt-4 mb-5\">\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/XAN2PBcXiaEXnBNRiHVAcm-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/XAN2PBcXiaEXnBNRiHVAcm-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/XAN2PBcXiaEXnBNRiHVAcm-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/XAN2PBcXiaEXnBNRiHVAcm-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/XAN2PBcXiaEXnBNRiHVAcm-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">&#8216;We are one of the best sponsorship opportunities in sports&#8217; &#8211; Visma-Lease a Bike hopes Tour de France TTT success can boost search for superteam sponsorship<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/Z3SRX697ucsugFnM9GEhQV-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/Z3SRX697ucsugFnM9GEhQV-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/Z3SRX697ucsugFnM9GEhQV-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/Z3SRX697ucsugFnM9GEhQV-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/Z3SRX697ucsugFnM9GEhQV-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">All the special kits for the Tour de France \u2013\u00a0Red Bull-Bora-Hansgrohe unveil switch-out jersey<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/NYUPkagrbnBLNGefpCMQpR-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/NYUPkagrbnBLNGefpCMQpR-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/NYUPkagrbnBLNGefpCMQpR-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/NYUPkagrbnBLNGefpCMQpR-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/NYUPkagrbnBLNGefpCMQpR-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">&#8216;We are unique team and I think people are attracted to that&#8217; \u2013 EF Education hope a successful Tour de France will secure new title sponsor<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/b5QvCtPG95Un75CCNwGZ7S-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/b5QvCtPG95Un75CCNwGZ7S-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/b5QvCtPG95Un75CCNwGZ7S-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/b5QvCtPG95Un75CCNwGZ7S-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/b5QvCtPG95Un75CCNwGZ7S-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">&#8216;If we have to take a step back, we will&#8217; &#8211; Despite imminent Tour de France Grand D\u00e9part on home soil, long-established Spanish ProTeam risks folding at end of 2026<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/YmjgHdtvrgbCcuokoh5uf5-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/YmjgHdtvrgbCcuokoh5uf5-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/YmjgHdtvrgbCcuokoh5uf5-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/YmjgHdtvrgbCcuokoh5uf5-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/YmjgHdtvrgbCcuokoh5uf5-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">&#8216;It&#8217;s a no until it&#8217;s a yes but things are looking very promising&#8217; \u2013 Visma-Lease a Bike boss offers update on sponsor search and cycling reform<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/az7Ds8N3JSAJGf2cAJDcWh-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/az7Ds8N3JSAJGf2cAJDcWh-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/az7Ds8N3JSAJGf2cAJDcWh-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/az7Ds8N3JSAJGf2cAJDcWh-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/az7Ds8N3JSAJGf2cAJDcWh-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">All that glitters is not gold \u2013 Half of Tour de France teams searching for title sponsors to fund rising rider salaries<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/aside>\n<aside class=\"w-full\" data-nosnippet data-mrf-recirculation=\"article-river-stacked\">\n<div data-recirc-id=\"article-river-stacked-solr:latest-category\">\n<div class=\"text-white py-4 px-3 mb-4 bg-[#333] uppercase font-bold custom-header-styles\">Latest in Clothing &amp; Shoes<\/div>\n<div class=\"grid grid-cols-1 gap-4 mt-4 mb-5\">\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/vjzAmVdc4uKZzUWPVcQKoB-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/vjzAmVdc4uKZzUWPVcQKoB-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/vjzAmVdc4uKZzUWPVcQKoB-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/vjzAmVdc4uKZzUWPVcQKoB-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/vjzAmVdc4uKZzUWPVcQKoB-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Clothing &amp; Shoes<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">The Le Col Summer Sale has landed just in time for peak riding season \u2013 Grab up to 60% off premium cycling apparel and upgrade your summer kit for less<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/oJaiMJEeVaHpDLaErA2yuE-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/oJaiMJEeVaHpDLaErA2yuE-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/oJaiMJEeVaHpDLaErA2yuE-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/oJaiMJEeVaHpDLaErA2yuE-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/oJaiMJEeVaHpDLaErA2yuE-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Clothing &amp; Shoes<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">What does it take to kit out a WorldTour cycling team? We go behind-the-scenes on EF Pro Cycling&#8217;s wind tunnel testing<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/4ZcjUyVMvJLbCRS9mjiX5G-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/4ZcjUyVMvJLbCRS9mjiX5G-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/4ZcjUyVMvJLbCRS9mjiX5G-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/4ZcjUyVMvJLbCRS9mjiX5G-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/4ZcjUyVMvJLbCRS9mjiX5G-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">&#8216;Always wear your gloves&#8217; \u2013 Paul Seixas has some cycling advice, but why has hand protection gone out of fashion?<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/nNHKtL5caxHEDuqktExWHW-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/nNHKtL5caxHEDuqktExWHW-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/nNHKtL5caxHEDuqktExWHW-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/nNHKtL5caxHEDuqktExWHW-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/nNHKtL5caxHEDuqktExWHW-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Clothing &amp; Shoes<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">Three prototypes and a win in odd shoes \u2013 Isaac del Toro has been experimenting with Sidi shoe setup for months<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/TZiQ9it95UqkfQ3S6oEQa4-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/TZiQ9it95UqkfQ3S6oEQa4-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/TZiQ9it95UqkfQ3S6oEQa4-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/TZiQ9it95UqkfQ3S6oEQa4-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/TZiQ9it95UqkfQ3S6oEQa4-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Clothing &amp; Shoes<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">Lorenzo Milesi races Giro d&#8217;Italia stage 10 time trial in an ice vest after forgetting to remove it<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/gcNKqHHKT22iRGqBRA7nbN-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/gcNKqHHKT22iRGqBRA7nbN-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/gcNKqHHKT22iRGqBRA7nbN-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/gcNKqHHKT22iRGqBRA7nbN-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/gcNKqHHKT22iRGqBRA7nbN-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Clothing &amp; Shoes<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">Fizik\u2019s new Lyra shoe is designed for &#8216;modern riding positions&#8217;, but what does that mean and is it even needed?<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/aside>\n<aside class=\"w-full\" data-nosnippet data-mrf-recirculation=\"article-river-stacked\">\n<div data-recirc-id=\"article-river-stacked-solr:latest-articletype\">\n<div class=\"text-white py-4 px-3 mb-4 bg-[#333] uppercase font-bold custom-header-styles\">Latest in News<\/div>\n<div class=\"grid grid-cols-1 gap-4 mt-4 mb-5\">\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/xe6KEkPVB2KuQktuHJZNwm-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/xe6KEkPVB2KuQktuHJZNwm-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/xe6KEkPVB2KuQktuHJZNwm-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/xe6KEkPVB2KuQktuHJZNwm-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/xe6KEkPVB2KuQktuHJZNwm-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">Tom Pidcock rockets himself into Tour de France top five with big breakaway ride<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/X86GVpLVLJVsErpapHZuLV-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/X86GVpLVLJVsErpapHZuLV-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/X86GVpLVLJVsErpapHZuLV-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/X86GVpLVLJVsErpapHZuLV-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/X86GVpLVLJVsErpapHZuLV-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Racing<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">&#8216;Courses will look different&#8217; due to forest fire reroute at Leadville Trail 100 MTB as organisers given &#8216;green light&#8217; for August 15 races<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Racing<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">Bashed and bruised but Uno-X Mobility trio race on after heavy Tour de France sprint crash<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/g93dfxbmpUCM2Z5ZjfRJXQ-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/g93dfxbmpUCM2Z5ZjfRJXQ-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/g93dfxbmpUCM2Z5ZjfRJXQ-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/g93dfxbmpUCM2Z5ZjfRJXQ-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/g93dfxbmpUCM2Z5ZjfRJXQ-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">Are the Tour de France breakaways doing enough to try and beat UAE Team Emirates-XRG and Tadej Poga\u010dar?<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/DnnFAGzwf3ziDbLQc4FD7X-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/DnnFAGzwf3ziDbLQc4FD7X-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/DnnFAGzwf3ziDbLQc4FD7X-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/DnnFAGzwf3ziDbLQc4FD7X-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/DnnFAGzwf3ziDbLQc4FD7X-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">Medical updates flow after stage 12 Tour de France crash \u2013 Two collarbone breaks among the damage tally<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/LeuhxLoRDDyKT2yQhETJBF-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/LeuhxLoRDDyKT2yQhETJBF-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/LeuhxLoRDDyKT2yQhETJBF-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/LeuhxLoRDDyKT2yQhETJBF-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/LeuhxLoRDDyKT2yQhETJBF-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">&#8216;We will need to survive as well as possible&#8217; &#8211; Tour de France leader Tadej Poga\u010dar hints at quiet start to tough trio of climbing stages in race<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/aside>\n<\/section>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"widgetArea17\" class=\"widget-area md:basis-1\/3 widget-area-g-md-vp-1-3 widget-area-g-lg-vp-1-3 widget-area-g-xl-vp-1-3 page-widget-area-17\">\n<div data-widget-type=\"dynamic\" id=\"popular-data\" class=\"clear-both widget widget-dynamic widget-popular-data widget-dynamic-popular-data widget-dynamic-fter-popular-box\">\n<div class=\"wdn-fte-pb pos-relative space-t20\n\"><\/p>\n<div id=\"slice-container-popularBox\" class=\"slice-container popular-box-slice popularBox slice-container-popularBox\">\n<section data-hydrate=\"true\" class=\"popular-box\">\n<div class=\"popular-box__label\">\n<div class=\"popular-box__label__tab popular-box__label__tab--active\" role=\"heading\">LATEST ARTICLES<\/div>\n<\/div>\n<ol class=\"popular-box__articles-list popular-box__articles-list--active\">\n<li class=\"popular-box__article-list\">\n<div class=\"popular-box__article-list__container\">\n<div class=\"popular-box__article-list__image-wrapper\">\n<div><source class=\"popular-box__article-list__image image__image\" type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-320-80.jpg.webp 320w, https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-640-80.jpg.webp 640w, https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-720-80.jpg.webp 720w, https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-1280-80.jpg.webp 1280w\" sizes=\"99vw\" data-normal=\"https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh.jpg\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh.jpg\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh.jpg\" data-pin-nopin=\"true\" data-slice-image=\"true\" \/><\/div>\n<\/div>\n<div class=\"popular-box__article-list__content\">\n<div class=\"popular-box__article-list__number-text\">1<\/div>\n<div class=\"popular-box__article-list__heading\">Bashed and bruised but Uno-X Mobility trio race on after heavy Tour de France sprint crash<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"popular-box__article-list\">\n<div class=\"popular-box__article-list__container\">\n<div class=\"popular-box__article-list__content\">\n<div class=\"popular-box__article-list__number-text\">2<\/div>\n<div class=\"popular-box__article-list__heading\">&#8216;We are closely monitoring professional cycling&#8217; \u2013 Could former Tour de France sponsor Nike make a comeback to the sport?<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"popular-box__article-list\">\n<div class=\"popular-box__article-list__container\">\n<div class=\"popular-box__article-list__content\">\n<div class=\"popular-box__article-list__number-text\">3<\/div>\n<div class=\"popular-box__article-list__heading\">Are the Tour de France breakaways doing enough to try and beat UAE Team Emirates-XRG and Tadej Poga\u010dar?<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"popular-box__article-list\">\n<div class=\"popular-box__article-list__container\">\n<div class=\"popular-box__article-list__content\">\n<div class=\"popular-box__article-list__number-text\">4<\/div>\n<div class=\"popular-box__article-list__heading\">Tour de France stage 13 LIVE: Tom Pidcock up to third on the virtual GC after getting into a huge breakaway group that leads the race<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"popular-box__article-list\">\n<div class=\"popular-box__article-list__container\">\n<div class=\"popular-box__article-list__content\">\n<div class=\"popular-box__article-list__number-text\">5<\/div>\n<div class=\"popular-box__article-list__heading\">Cannondale CAAD14 review: The bones of a brilliant machine but misses the mark in several ways<\/div>\n<\/div>\n<\/div>\n<\/li>\n<\/ol>\n<\/section>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<article class=\"page-content-onecol flex-1\nnews-article article\n\"><\/p>\n<div class=\"widget-area-group widget-area-group-2col flex flex-wrap box-border\">\n<div id=\"widgetArea16\" class=\"widget-area basis-full md:basis-2\/3 widget-area-g-md-vp-2-3 widget-area-g-lg-vp-2-3 widget-area-g-xl-vp-2-3 page-widget-area-16\">\n<div data-widget-type=\"hero\" id=\"hero\" class=\"clear-both widget widget-hero widget-hero widget-hero-hero widget-hero widget-hero-fter-news\">\n<div class=\"news-article\">\n<header data-component-name=\"Article:Hero\">\n<nav class=\"breadcrumb\" aria-label=\"Breadcrumbs\">\n<ol>\n<li>\nCycling Kit &amp; Accessories\n<\/li>\n<li>\nClothing &amp; Shoes\n<\/li>\n<\/ol>\n<\/nav>\n<h1>&#8216;We are closely monitoring professional cycling&#8217; \u2013 Could former Tour de France sponsor Nike make a comeback to the sport?<\/h1>\n<div class=\"byline-social\">\n<div class=\"vds-byline-block flex flex-row flex-nowrap my-1.5 gap-2 text-left items-start justify-start\" data-component-name=\"Article:BylineBlock\">\n<p>News<\/p>\n<div class=\"my-auto vds-simple-byline\"><span class=\"inline-block vds-author\"><br \/>\nBy<br \/>\nDani Ostanek <\/span><\/p>\n<div class=\"flex gap-1 vds-byline-with-avatar__meta\"><span class=\"vds-date block font-normal tracking-normal normal-case text-xs\"><br \/>\nPublished<br \/>\n<time data-component-name=\"UI:DateTime\" datetime=\"2026-07-17T11:46:53Z\" class=\"relative-date\"><br \/>\n17 July 2026<br \/>\n<\/time><\/span><\/div>\n<\/div>\n<\/div>\n<p class=\"strapline\">US brand currently holds lifestyle clothing partnerships with several riders and teams, as well as a collaboration with racewear brand Nimbl<\/p>\n<\/div>\n<aside class=\"text-gray-700 flex items-center mx-0 my-5 p-0 justify-start text-left\" id=\"affiliate-disclaimer\" data-component-name=\"AffiliateDisclaimer\" data-hawk-message=\"Affiliate disclaimer removed because hawk deemed there are no affiliate links on this page\">\n<p class=\"text-[color:var(--affiliate-disclaimer--text-color,inherit)] mb-2 text-[length:var(--affiliate-disclaimer--font-size,0.75rem)] leading-[18px] md:text-[13px] [&amp;&gt;a]:text-inherit [&amp;&gt;a]:underline\">\nWhen you purchase through links on our site, we may earn an affiliate commission. Here\u2019s how it works.\n<\/p>\n<\/aside>\n<\/header>\n<\/div>\n<\/div>\n<div data-widget-type=\"contentparsed\" id=\"content\" class=\"clear-both widget widget-contentparsed widget-content widget-contentparsed-content widget-content-parsed widget-content-parsed-content_document \">\n<div class=\"wcp-item-content\">\n<section class=\"content-wrapper\">\n<div class=\"box less-space hero-image-wrapper\">\n<figure class=\"mb-0\">\n<source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-1920-80.jpg.webp 1920w, https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-1600-80.jpg.webp 1600w, https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-1200-80.jpg.webp 1200w, https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-1024-80.jpg.webp 1024w, https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-970-80.jpg.webp 970w, https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-750-80.jpg.webp 750w, https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-480-80.jpg.webp 480w, https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-320-80.jpg.webp 320w\" sizes=\"(min-width: 1000px) 600px, 100vw\" \/><figcaption class=\"font-article-copy text-(--image--text--color) font-article-copy mt-2\"><span class=\"caption-text font-article-copy\">Nike last sponsored Tour de France clothing at the 2011 race, where Mark Cavendish and Cadel Evans won the green and yellow jerseys<\/span><span class=\"credit font-article-copy\">(Image credit: Getty Images)<\/span><\/figcaption><\/figure>\n<\/div>\n<div id=\"article-body\" class=\"text-copy bodyCopy auto paywall-locker\">\n<div data-analytics-id=\"utility-bar\" id=\"utility-bar\" class=\"font-ui-heading flex justify-between items-center py-2 border-t border-b border-gray-300 border-solid mb-5 mx-auto\" data-component-name=\"UtilityBar\" data-mrf-recirculation=\"utility-bar\">\n<div class=\"flex gap-2 text-[#333] subcontainer\">\n<div class=\"relative tooltip-container\" role=\"tooltip\">\n<div data-component-name=\"Social:Dropdown\" role=\"menu\" id=\"utilitybar__dropdown--share\" aria-labelledby=\"utilitybar__button--share\" class=\"absolute left-0 top-full w-44 bg-white rounded-md shadow-md border border-neutral-200 z-[9996] list-none m-0 py-2 px-3 border-solid\">\n<ul class=\"m-0!\">\n<li class=\"!p-0 !m-0 list-none border-b border-gray-200 border-solid\">\n<li class=\"!p-0 !m-0 list-none border-b border-gray-200 border-solid\">\n<p>Facebook<\/p>\n<\/li>\n<li class=\"!p-0 !m-0 list-none border-b border-gray-200 border-solid\">\n<p>X<\/p>\n<\/li>\n<li class=\"!p-0 !m-0 list-none border-b border-gray-200 border-solid\">\n<p>Pinterest<\/p>\n<\/li>\n<li class=\"!p-0 !m-0 list-none border-b border-gray-200 border-solid\">\n<p>Email<\/p>\n<\/li>\n<\/ul>\n<\/div>\n<div class=\"font-ui-heading max-sm:hidden tooltip absolute left-1\/2 bg-gray-900 text-white text-xs leading-none px-3 py-1.5 rounded-md z-[10001] whitespace-nowrap\" id=\"tooltip-share-this-article\" role=\"tooltip\" aria-hidden=\"true\">\nShare this article\n<\/div>\n<\/div>\n<div class=\"relative tooltip-container\" role=\"tooltip\"><span class=\"ml-1 inline-flex h-5 px-2 shrink-0 items-center justify-center self-center overflow-hidden whitespace-nowrap rounded-[10px] bg-primary-500 text-[11px] leading-none font-ui-heading font-semibold text-white\">0<\/span><\/p>\n<div class=\"font-ui-heading max-sm:hidden tooltip absolute left-1\/2 bg-gray-900 text-white text-xs leading-none px-3 py-1.5 rounded-md z-[10001] whitespace-nowrap\" id=\"tooltip-join-the-conversation\" role=\"tooltip\" aria-hidden=\"true\">\nJoin the conversation\n<\/div>\n<\/div>\n<\/div>\n<div class=\"flex gap-2 text-[#333] subcontainer\">\n<div class=\"relative tooltip-container\" role=\"tooltip\">\n<p>Follow us<\/p>\n<div class=\"font-ui-heading max-sm:hidden tooltip absolute left-1\/2 bg-gray-900 text-white text-xs leading-none px-3 py-1.5 rounded-md z-[10001] whitespace-nowrap\" id=\"tooltip-add-us-as-a-preferred-source-on-google\" role=\"tooltip\" aria-hidden=\"true\">\nAdd us as a preferred source on Google\n<\/div>\n<\/div>\n<div class=\"relative tooltip-container\" role=\"tooltip\">\n<div class=\"font-ui-heading max-sm:hidden tooltip absolute left-1\/2 bg-gray-900 text-white text-xs leading-none px-3 py-1.5 rounded-md z-[10001] whitespace-nowrap\" id=\"tooltip-subscribe-to-our-newsletter\" role=\"tooltip\" aria-hidden=\"true\">\nSubscribe to our newsletter\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p id=\"elk-521f0f96-81d3-11f1-bf0e-ffbd08ce2da4\">The biggest sports clothing brand in the world, Nike, hasn&#8217;t been a major player in professional cycling in well over a decade, but could the American company be making a comeback?<\/p>\n<p>Nike was formerly the sponsor of the US Postal and RadioShack teams as well as the personal sponsor of former rider Lance Armstrong. The famous Nike swoosh also adorned leaders&#8217; jerseys at the Tour de France from 1996 to 2011.<\/p>\n<p id=\"elk-521f0f96-81d3-11f1-bf0e-ffbd08ce2da4-2\" aria-hidden=\"true\" class=\"kiosq-b\">Since then, Nike hasn&#8217;t been involved at the top level to a major extent, though in recent years it has reappeared with a spate of minor deals.<\/p>\n<div class=\"my-6 w-full overflow-hidden rounded-[10px] lg:my-8\" data-component-name=\"JwPlayer:Carousel\" data-jwp-carousel data-jwp-carousel-payload=\"{&quot;ids&quot;:{&quot;playerID&quot;:&quot;jYDCcabO&quot;,&quot;searchPlaylistID&quot;:&quot;gwjdoYHD&quot;,&quot;divID&quot;:&quot;botr_gwjdoYHD_jYDCcabO_div&quot;,&quot;fallbackPlaylistID&quot;:&quot;gwjdoYHD&quot;,&quot;fallbackDivID&quot;:&quot;botr_gwjdoYHD_jYDCcabO_div&quot;,&quot;key&quot;:&quot;X9\/mXVGac0NphghLH9hZaqWA5d3dhAM\/Ih07grnEyMLjuO2E&quot;,&quot;tintLogo&quot;:true,&quot;useSearchPlaylist&quot;:false,&quot;enabled&quot;:true},&quot;signPostingEnabled&quot;:true,&quot;signPostingLinkEnabled&quot;:true,&quot;waitForAdLoad&quot;:false,&quot;hidePlayerOnDesktop&quot;:false,&quot;hidePlayerOnMobile&quot;:false,&quot;hidePlayerOnTablet&quot;:false}\">\n<div class=\"flex flex-nowrap items-center justify-between gap-3 bg-zinc-900 px-[14px] py-3\" data-jwp-carousel-header>\n<div class=\"flex min-w-0 shrink items-center\"><span class=\"inline-flex items-center gap-1.5 text-sm font-article-heading capitalize leading-5 text-white whitespace-nowrap\"><span class=\"jwp-carousel-title-desktop\">Latest Videos From<\/span><span class=\"jwp-carousel-brand inline-flex items-center\" aria-hidden=\"true\"><img decoding=\"async\" src=\"https:\/\/cdn.mos.cms.futurecdn.net\/flexiimages\/gmvwmhupgi1715762145.svg\" loading=\"lazy\" class=\"rounded-[var(--image--border-radius,0)] block h-[18px] w-auto shrink-0 brightness-0 invert\"><\/span><\/span><\/div>\n<\/div>\n<div class=\"aspect-video w-full min-h-[200px] lg:min-h-[330px] relative overflow-hidden bg-black\" data-jwp-carousel-container>\n<div class=\"absolute inset-0 size-full items-center justify-center bg-white\" data-jwp-carousel-fallback><img decoding=\"async\" src=\"https:\/\/cdn.mos.cms.futurecdn.net\/flexiimages\/gmvwmhupgi1715762145.svg\" loading=\"lazy\" class=\"rounded-[var(--image--border-radius,0)] max-h-12 w-auto\"><\/div>\n<\/div>\n<div class=\"min-h-[44px] bg-zinc-900 px-[14px] py-3\" data-jwp-carousel-signposting><a class=\"invisible block truncate text-sm font-bold leading-5 text-white underline decoration-solid underline-offset-2\" data-jwp-carousel-signposting-link href target=\"_blank\" rel=\"noopener noreferrer\"><span data-jwp-carousel-signposting-title>Watch full video here: <\/span><\/a><\/div>\n<\/div>\n<p aria-hidden=\"true\" class=\"kiosq-b\">Last year, Demi Vollering signed a personal partnership deal with Nike. The brand has also partnered with her team FDJ United-SUEZ, as well as Dutch squad Visma-Lease a Bike, supplying both squads with off-bike lifestyle apparel. Riders from Uno-X Mobility and Unibet Rose Rockets also sport Nike casualwear off the bike, and Mark Cavendish wore Nike-branded cycling shoes during his last Tour appearance.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">Are more deals, and perhaps a re-entry into on-bike clothing and sponsorship, on the way?<\/p>\n<aside data-component-name=\"Recirculation:ArticleRiver\" data-recirculation-type=\"inline\" data-mrf-recirculation=\"Trending Bar\" data-nosnippet class=\"clear-both pt-2 pb-0 mb-4\"><span class=\"\n            flex\n            after:content-[&apos;&apos;] after:flex-1 after:ml-4 after:my-[0.7rem] after:border-t after:border-solid after:border-t-[#ccc]\n            before:content-[&apos;&apos;] before:flex-1 before:mr-4 before:my-[0.7rem] before:border-t before:border-solid before:border-t-[#ccc]\n            font-article-heading pb-0 text-[length:var(--article-river-title--font-size,1em)] uppercase sm:text-[length:var(--article-river-title--font-size,0.875em)] font-bold\n        \"><br \/>\n            You may like<br \/>\n        <\/span><\/p>\n<ul class=\"flex flex-col gap-0 m-0 max-w-full\">\n<li class=\"m-0 list-none border-b border-solid border-[#ededed] py-2\" data-recirculation-id=\"recirculation-card-1\" id=\"recirculation-inline-1\" data-analytics-id=\"recirculation-inline-1\" data-mrf-recirculation=\"recirculation-inline-1\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/XAN2PBcXiaEXnBNRiHVAcm-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/XAN2PBcXiaEXnBNRiHVAcm-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">&#8216;We are one of the best sponsorship opportunities in sports&#8217; &#8211; Visma-Lease a Bike hopes Tour de France TTT success can boost search for superteam sponsorship<\/span><\/li>\n<li class=\"m-0 list-none border-b border-solid border-[#ededed] py-2\" data-recirculation-id=\"recirculation-card-2\" id=\"recirculation-inline-2\" data-analytics-id=\"recirculation-inline-2\" data-mrf-recirculation=\"recirculation-inline-2\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/Z3SRX697ucsugFnM9GEhQV-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/Z3SRX697ucsugFnM9GEhQV-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">All the special kits for the Tour de France \u2013\u00a0Red Bull-Bora-Hansgrohe unveil switch-out jersey<\/span><\/li>\n<li class=\"m-0 list-none border-b border-solid border-[#ccc] py-2\" data-recirculation-id=\"recirculation-card-3\" id=\"recirculation-inline-3\" data-analytics-id=\"recirculation-inline-3\" data-mrf-recirculation=\"recirculation-inline-3\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/NYUPkagrbnBLNGefpCMQpR-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/NYUPkagrbnBLNGefpCMQpR-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">&#8216;We are unique team and I think people are attracted to that&#8217; \u2013 EF Education hope a successful Tour de France will secure new title sponsor<\/span><\/li>\n<\/ul>\n<\/aside>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;It has indeed been a while since we were &#8216;in the game&#8217; in cycling,&#8221; Nike project manager Kieran Ronan told <em>WielerFlits<\/em>earlier this month.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Over the years, we have left various sports for diverse reasons, only to sometimes return to them later. We saw the collaboration with Nimbl as the perfect new opportunity,&#8221; he added, referring to Nike&#8217;s crossover with the company which produces Visma-Lease a Bike&#8217;s racing clothing.<\/p>\n<div id=\"slice-container-newsletterForm-articleInbodyContent-CrMPGmJDhn2BQGpHV6gscG\" class=\"slice-container newsletter-inbodyContent-slice newsletterForm-articleInbodyContent-CrMPGmJDhn2BQGpHV6gscG slice-container-newsletterForm\">\n<div data-hydrate=\"true\" class=\"newsletter-form__wrapper newsletter-form__wrapper--inbodyContent\">\n<div class=\"newsletter-form__container\">\n<section class=\"newsletter-form__top-bar\">\n<div class=\"newsletter-form__header\">Get The Leadout Newsletter<\/div>\n<\/section>\n<section class=\"newsletter-form__main-section\">\n<p class=\"newsletter-form__strapline\">The latest race content, interviews, features, reviews and expert buying guides, direct to your inbox!<\/p>\n<footer class=\"newsletter-form__footer \">By submitting your information you agree to the Terms &amp; Conditions and Privacy Policy and are aged 16 or over.<\/footer>\n<\/section>\n<\/div>\n<\/div>\n<\/div>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Nimbl brings absolute high-end products to the market. For instance, more than 190 riders in the WorldTour peloton are now riding in their cycling shoes,&#8221; Ronan said.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Their products are spectacular and align seamlessly with Nike\u2019s core values: innovation, putting the athlete first, and daring to shake up the industry with something new. I see great potential in this partnership. If we combine our innovative forces, we should be able to present something very new and exciting in the future.&#8221;<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">At present, Visma-Lease a Bike are on the search for a new title sponsor for 2027 and beyond after Norwegian business software company Visma announced it would take a step back rather than increase their financial commitment to the team.<\/p>\n<aside data-component-name=\"Recirculation:ArticleRiver\" data-recirculation-type=\"inline\" data-mrf-recirculation=\"Trending Bar\" data-nosnippet class=\"clear-both pt-2 pb-0 mb-4\"><span class=\"\n            flex\n            after:content-[&apos;&apos;] after:flex-1 after:ml-4 after:my-[0.7rem] after:border-t after:border-solid after:border-t-[#ccc]\n            before:content-[&apos;&apos;] before:flex-1 before:mr-4 before:my-[0.7rem] before:border-t before:border-solid before:border-t-[#ccc]\n            font-article-heading pb-0 text-[length:var(--article-river-title--font-size,1em)] uppercase sm:text-[length:var(--article-river-title--font-size,0.875em)] font-bold\n        \"><br \/>\n            What to read next<br \/>\n        <\/span><\/p>\n<ul class=\"flex flex-col gap-0 m-0 max-w-full\">\n<li class=\"m-0 list-none border-b border-solid border-[#ededed] py-2\" data-recirculation-id=\"recirculation-card-1\" id=\"recirculation-inline-2-1\" data-analytics-id=\"recirculation-2-inline-1\" data-mrf-recirculation=\"recirculation-2-inline-1\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/b5QvCtPG95Un75CCNwGZ7S-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/b5QvCtPG95Un75CCNwGZ7S-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">&#8216;If we have to take a step back, we will&#8217; &#8211; Despite imminent Tour de France Grand D\u00e9part on home soil, long-established Spanish ProTeam risks folding at end of 2026<\/span><\/li>\n<li class=\"m-0 list-none border-b border-solid border-[#ededed] py-2\" data-recirculation-id=\"recirculation-card-2\" id=\"recirculation-inline-2-2\" data-analytics-id=\"recirculation-2-inline-2\" data-mrf-recirculation=\"recirculation-2-inline-2\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/az7Ds8N3JSAJGf2cAJDcWh-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/az7Ds8N3JSAJGf2cAJDcWh-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">All that glitters is not gold \u2013 Half of Tour de France teams searching for title sponsors to fund rising rider salaries<\/span><\/li>\n<li class=\"m-0 list-none border-b border-solid border-[#ccc] py-2\" data-recirculation-id=\"recirculation-card-3\" id=\"recirculation-inline-2-3\" data-analytics-id=\"recirculation-2-inline-3\" data-mrf-recirculation=\"recirculation-2-inline-3\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/YmjgHdtvrgbCcuokoh5uf5-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/YmjgHdtvrgbCcuokoh5uf5-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">&#8216;It&#8217;s a no until it&#8217;s a yes but things are looking very promising&#8217; \u2013 Visma-Lease a Bike boss offers update on sponsor search and cycling reform<\/span><\/li>\n<\/ul>\n<\/aside>\n<p aria-hidden=\"true\" class=\"kiosq-b\">There&#8217;s been no news on that yet during the ongoing Tour de France, and it appears that Nike won&#8217;t be ramping up their commitment to racing quite to that extent so quickly.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Everything is open for discussion at the moment,&#8221; Ronan said, when asked about the brand&#8217;s chances of a comeback as a main clothing sponsor.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;The primary focus right now is on our return to this sport. We are closely monitoring professional cycling, but we are not losing sight of the needs of the recreational cyclist,&#8221; he said.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;We want to passionately provide them with the very best products. It is absolutely our ambition to play a major role in cycling again.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Personally, I have been an active touring cyclist for a very long time. The fact that I can now wear a Nike swoosh myself again during my rides gives me great satisfaction. It is a privilege to be closely involved in this return.&#8221;<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">We&#8217;ll have to wait and see if the swoosh makes a return at the top level anytime soon. For now, though, there will be more collaborations with Nimbl, at the very least.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;We are proceeding cautiously and thoroughly so that we get the right products to the right consumers,&#8221; Ronan said.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Nike will also continue to collaborate with Nimbl over the next one to two years to introduce more products.&#8221;<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\"><em><strong>The world\u2019s biggest bike race deserves world-class coverage. Subscribe to Cyclingnews for unlimited access to our unrivalled reporting of the 2026 Tour de France. From Barcelona through to Paris, our experienced team will bring you breaking news, expert insight, and in-depth coverage from every stage as the battle for the yellow jersey plays out. Plus, access the Cyclingnews app to follow the action on the go! <\/strong><\/em><u><em><strong>Find out more.<\/strong><\/em><\/u><\/p>\n<\/div>\n<div class=\"block mb-5\" id=\"articleTag\" data-component-name=\"PostArticleLinks\" data-nosnippet data-mrf-recirculation=\"post-article-links\">\n<div class=\"border-b border-b-black border-solid py-2.5 text-black font-bold uppercase\">TOPICS<\/div>\n<nav class=\"py-2.5 flex gap-2.5 flex-wrap\" data-analytics-id=\"article-tag\" data-mrf-recirculation=\"article-tag\">\n<p>Road<\/p>\n<\/nav>\n<\/div>\n<div id=\"slice-container-authorBio-CrMPGmJDhn2BQGpHV6gscG\" class=\"slice-container slice-author-bio authorBio-CrMPGmJDhn2BQGpHV6gscG slice-container-authorBio\">\n<div class=\"author author__default-layout author--separator author--collapsible\" data-hydrate=\"true\">\n<div class=\"author__header\">\n<div class=\"author__avatar-block\">\n<figure class=\"image-wrapped__wrapper\" data-bordeaux-image-check=\"false\">\n<div class=\"image-wrapped__widthsetter\">\n<div class=\"image-wrapped__aspect-padding\">\n<div><source class=\"author__avatar image-wrapped__image image__image\" type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/PSRUchRz7RcBeXHn7hDvCh-140-80.jpg.webp 140w\" sizes=\"99vw\" data-normal=\"https:\/\/cdn.mos.cms.futurecdn.net\/PSRUchRz7RcBeXHn7hDvCh.jpg\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/PSRUchRz7RcBeXHn7hDvCh.jpg\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/PSRUchRz7RcBeXHn7hDvCh.jpg\" data-pin-nopin=\"true\" data-slice-image=\"true\" \/><\/div>\n<\/div>\n<\/div>\n<\/figure>\n<\/div>\n<div class=\"author__heading\">\n<div class=\"author__name\">Dani Ostanek<\/div>\n<div class=\"author__social\">\n<nav class=\"button-social-group author__social-buttons\" aria-labelledby=\"button-social-group- author__social-buttons\">\n<div id=\"button-social-group- author__social-buttons\">Social Links Navigation<\/div>\n<\/nav>\n<\/div>\n<div class=\"author__role\">Senior News Writer<\/div>\n<\/div>\n<\/div>\n<div class=\"author__bio-wrapper\">\n<div class=\"author__biography\">\n<p>Dani Ostanek is Senior News Writer at Cyclingnews, having joined in 2017 as a freelance contributor, later being hired full-time. Her favourite races include Strade Bianche, the Tour de France Femmes, Paris-Roubaix, and Tro-Bro L\u00e9on.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<div class=\"relative max-w-[1070px] viafoura-twig-component mt-6 mx-4 lg:mx-0\" data-component-name=\"Viafoura:Comments\" data-nosnippet data-community-guidelines-text=\"&lt;p class=&apos;vfcustom-community-guidelines&apos;&gt;Please follow our &lt;a href=&quot;https:\/\/www.cyclingnews.com\/about\/#section-community-guidelines&quot; target=&quot;_blank&quot;&gt;community guidelines&lt;\/a&gt;.&lt;\/p&gt;\" data-join-the-conversation-text=\"Join the Conversation\">\n<div class=\"absolute top-0 left-0 w-full h-full flex items-center justify-center z-50 bg-white\/90 border-1 rounded-b-[var(--comment-widget-border-radius,0)]\">\n<div class=\"p-2 text-center\">\n<p class=\"mb-3 text-lg!\">You must confirm your public display name before commenting<\/p>\n<p class=\"mb-3 text-sm!\">Please logout and then login again, you will then be prompted to enter your display name.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<section class=\"mx-2 my-5 sm:mx-0\">\n<aside class=\"w-full\" data-nosnippet data-mrf-recirculation=\"article-river-stacked\">\n<div data-recirc-id=\"article-river-stacked-adviser:hybrid\">\n<div class=\"text-white py-4 px-3 mb-4 bg-[#333] uppercase font-bold custom-header-styles\">Read more<\/div>\n<div class=\"grid grid-cols-1 gap-4 mt-4 mb-5\">\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/XAN2PBcXiaEXnBNRiHVAcm-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/XAN2PBcXiaEXnBNRiHVAcm-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/XAN2PBcXiaEXnBNRiHVAcm-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/XAN2PBcXiaEXnBNRiHVAcm-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/XAN2PBcXiaEXnBNRiHVAcm-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">&#8216;We are one of the best sponsorship opportunities in sports&#8217; &#8211; Visma-Lease a Bike hopes Tour de France TTT success can boost search for superteam sponsorship<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/Z3SRX697ucsugFnM9GEhQV-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/Z3SRX697ucsugFnM9GEhQV-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/Z3SRX697ucsugFnM9GEhQV-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/Z3SRX697ucsugFnM9GEhQV-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/Z3SRX697ucsugFnM9GEhQV-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">All the special kits for the Tour de France \u2013\u00a0Red Bull-Bora-Hansgrohe unveil switch-out jersey<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/NYUPkagrbnBLNGefpCMQpR-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/NYUPkagrbnBLNGefpCMQpR-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/NYUPkagrbnBLNGefpCMQpR-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/NYUPkagrbnBLNGefpCMQpR-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/NYUPkagrbnBLNGefpCMQpR-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">&#8216;We are unique team and I think people are attracted to that&#8217; \u2013 EF Education hope a successful Tour de France will secure new title sponsor<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/b5QvCtPG95Un75CCNwGZ7S-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/b5QvCtPG95Un75CCNwGZ7S-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/b5QvCtPG95Un75CCNwGZ7S-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/b5QvCtPG95Un75CCNwGZ7S-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/b5QvCtPG95Un75CCNwGZ7S-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">&#8216;If we have to take a step back, we will&#8217; &#8211; Despite imminent Tour de France Grand D\u00e9part on home soil, long-established Spanish ProTeam risks folding at end of 2026<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/YmjgHdtvrgbCcuokoh5uf5-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/YmjgHdtvrgbCcuokoh5uf5-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/YmjgHdtvrgbCcuokoh5uf5-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/YmjgHdtvrgbCcuokoh5uf5-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/YmjgHdtvrgbCcuokoh5uf5-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">&#8216;It&#8217;s a no until it&#8217;s a yes but things are looking very promising&#8217; \u2013 Visma-Lease a Bike boss offers update on sponsor search and cycling reform<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/az7Ds8N3JSAJGf2cAJDcWh-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/az7Ds8N3JSAJGf2cAJDcWh-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/az7Ds8N3JSAJGf2cAJDcWh-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/az7Ds8N3JSAJGf2cAJDcWh-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/az7Ds8N3JSAJGf2cAJDcWh-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">All that glitters is not gold \u2013 Half of Tour de France teams searching for title sponsors to fund rising rider salaries<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/aside>\n<aside class=\"w-full\" data-nosnippet data-mrf-recirculation=\"article-river-stacked\">\n<div data-recirc-id=\"article-river-stacked-solr:latest-category\">\n<div class=\"text-white py-4 px-3 mb-4 bg-[#333] uppercase font-bold custom-header-styles\">Latest in Clothing &amp; Shoes<\/div>\n<div class=\"grid grid-cols-1 gap-4 mt-4 mb-5\">\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/vjzAmVdc4uKZzUWPVcQKoB-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/vjzAmVdc4uKZzUWPVcQKoB-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/vjzAmVdc4uKZzUWPVcQKoB-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/vjzAmVdc4uKZzUWPVcQKoB-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/vjzAmVdc4uKZzUWPVcQKoB-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Clothing &amp; Shoes<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">The Le Col Summer Sale has landed just in time for peak riding season \u2013 Grab up to 60% off premium cycling apparel and upgrade your summer kit for less<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/oJaiMJEeVaHpDLaErA2yuE-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/oJaiMJEeVaHpDLaErA2yuE-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/oJaiMJEeVaHpDLaErA2yuE-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/oJaiMJEeVaHpDLaErA2yuE-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/oJaiMJEeVaHpDLaErA2yuE-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Clothing &amp; Shoes<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">What does it take to kit out a WorldTour cycling team? We go behind-the-scenes on EF Pro Cycling&#8217;s wind tunnel testing<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/4ZcjUyVMvJLbCRS9mjiX5G-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/4ZcjUyVMvJLbCRS9mjiX5G-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/4ZcjUyVMvJLbCRS9mjiX5G-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/4ZcjUyVMvJLbCRS9mjiX5G-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/4ZcjUyVMvJLbCRS9mjiX5G-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">&#8216;Always wear your gloves&#8217; \u2013 Paul Seixas has some cycling advice, but why has hand protection gone out of fashion?<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/nNHKtL5caxHEDuqktExWHW-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/nNHKtL5caxHEDuqktExWHW-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/nNHKtL5caxHEDuqktExWHW-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/nNHKtL5caxHEDuqktExWHW-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/nNHKtL5caxHEDuqktExWHW-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Clothing &amp; Shoes<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">Three prototypes and a win in odd shoes \u2013 Isaac del Toro has been experimenting with Sidi shoe setup for months<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/TZiQ9it95UqkfQ3S6oEQa4-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/TZiQ9it95UqkfQ3S6oEQa4-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/TZiQ9it95UqkfQ3S6oEQa4-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/TZiQ9it95UqkfQ3S6oEQa4-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/TZiQ9it95UqkfQ3S6oEQa4-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Clothing &amp; Shoes<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">Lorenzo Milesi races Giro d&#8217;Italia stage 10 time trial in an ice vest after forgetting to remove it<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/gcNKqHHKT22iRGqBRA7nbN-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/gcNKqHHKT22iRGqBRA7nbN-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/gcNKqHHKT22iRGqBRA7nbN-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/gcNKqHHKT22iRGqBRA7nbN-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/gcNKqHHKT22iRGqBRA7nbN-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Clothing &amp; Shoes<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">Fizik\u2019s new Lyra shoe is designed for &#8216;modern riding positions&#8217;, but what does that mean and is it even needed?<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/aside>\n<aside class=\"w-full\" data-nosnippet data-mrf-recirculation=\"article-river-stacked\">\n<div data-recirc-id=\"article-river-stacked-solr:latest-articletype\">\n<div class=\"text-white py-4 px-3 mb-4 bg-[#333] uppercase font-bold custom-header-styles\">Latest in News<\/div>\n<div class=\"grid grid-cols-1 gap-4 mt-4 mb-5\">\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/xe6KEkPVB2KuQktuHJZNwm-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/xe6KEkPVB2KuQktuHJZNwm-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/xe6KEkPVB2KuQktuHJZNwm-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/xe6KEkPVB2KuQktuHJZNwm-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/xe6KEkPVB2KuQktuHJZNwm-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">Tom Pidcock rockets himself into Tour de France top five with big breakaway ride<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/X86GVpLVLJVsErpapHZuLV-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/X86GVpLVLJVsErpapHZuLV-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/X86GVpLVLJVsErpapHZuLV-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/X86GVpLVLJVsErpapHZuLV-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/X86GVpLVLJVsErpapHZuLV-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Racing<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">&#8216;Courses will look different&#8217; due to forest fire reroute at Leadville Trail 100 MTB as organisers given &#8216;green light&#8217; for August 15 races<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Racing<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">Bashed and bruised but Uno-X Mobility trio race on after heavy Tour de France sprint crash<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/g93dfxbmpUCM2Z5ZjfRJXQ-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/g93dfxbmpUCM2Z5ZjfRJXQ-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/g93dfxbmpUCM2Z5ZjfRJXQ-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/g93dfxbmpUCM2Z5ZjfRJXQ-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/g93dfxbmpUCM2Z5ZjfRJXQ-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">Are the Tour de France breakaways doing enough to try and beat UAE Team Emirates-XRG and Tadej Poga\u010dar?<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/DnnFAGzwf3ziDbLQc4FD7X-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/DnnFAGzwf3ziDbLQc4FD7X-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/DnnFAGzwf3ziDbLQc4FD7X-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/DnnFAGzwf3ziDbLQc4FD7X-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/DnnFAGzwf3ziDbLQc4FD7X-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">Medical updates flow after stage 12 Tour de France crash \u2013 Two collarbone breaks among the damage tally<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"aspect-[var(--img-listing-aspect-ratio,16\/9)] relative mb-3.5\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/LeuhxLoRDDyKT2yQhETJBF-840-80.jpg.webp 840w, https:\/\/cdn.mos.cms.futurecdn.net\/LeuhxLoRDDyKT2yQhETJBF-650-80.jpg.webp 650w, https:\/\/cdn.mos.cms.futurecdn.net\/LeuhxLoRDDyKT2yQhETJBF-500-80.jpg.webp 500w, https:\/\/cdn.mos.cms.futurecdn.net\/LeuhxLoRDDyKT2yQhETJBF-450-80.jpg.webp 450w, https:\/\/cdn.mos.cms.futurecdn.net\/LeuhxLoRDDyKT2yQhETJBF-320-80.jpg.webp 320w\" sizes=\"(min-width: 900px) 925px, (min-width: 700px) 450px, calc(100vw - 48px)\" \/><\/div>\n<p><span class=\"custom-subheading-styles\">Teams &amp; Riders<\/span><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block custom-text-styles\">&#8216;We will need to survive as well as possible&#8217; &#8211; Tour de France leader Tadej Poga\u010dar hints at quiet start to tough trio of climbing stages in race<\/span><\/div>\n<div class=\"relative recirc-feed sponsored-card min-h-[250px]\" data-recirc-id=\"article-river-stacked-ads:native-cards\" data-mrf-recirculation=\"article-river-ads\" data-nosnippet data-ad-slot-path=\"feed-sponsored-post\" data-attribute-device=\"all\">\n<div class=\"max-w-full sponsored-post--placeholder animate-pulse\">\n<div class=\"relative!\"><span class=\"text-base text-black font-bold mx-0 my-2.5 p-0 block bg-gray-100\">\u00a0<br \/>\u00a0<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/aside>\n<\/section>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"widgetArea17\" class=\"widget-area md:basis-1\/3 widget-area-g-md-vp-1-3 widget-area-g-lg-vp-1-3 widget-area-g-xl-vp-1-3 page-widget-area-17\">\n<div data-widget-type=\"dynamic\" id=\"popular-data\" class=\"clear-both widget widget-dynamic widget-popular-data widget-dynamic-popular-data widget-dynamic-fter-popular-box\">\n<div class=\"wdn-fte-pb pos-relative space-t20\n\"><\/p>\n<div id=\"slice-container-popularBox\" class=\"slice-container popular-box-slice popularBox slice-container-popularBox\">\n<section data-hydrate=\"true\" class=\"popular-box\">\n<div class=\"popular-box__label\">\n<div class=\"popular-box__label__tab popular-box__label__tab--active\" role=\"heading\">LATEST ARTICLES<\/div>\n<\/div>\n<ol class=\"popular-box__articles-list popular-box__articles-list--active\">\n<li class=\"popular-box__article-list\">\n<div class=\"popular-box__article-list__container\">\n<div class=\"popular-box__article-list__image-wrapper\">\n<div><source class=\"popular-box__article-list__image image__image\" type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-320-80.jpg.webp 320w, https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-640-80.jpg.webp 640w, https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-720-80.jpg.webp 720w, https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh-1280-80.jpg.webp 1280w\" sizes=\"99vw\" data-normal=\"https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh.jpg\" data-original-mos=\"https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh.jpg\" data-pin-media=\"https:\/\/cdn.mos.cms.futurecdn.net\/deYAd89RDMmKbFwrRhzCkh.jpg\" data-pin-nopin=\"true\" data-slice-image=\"true\" \/><\/div>\n<\/div>\n<div class=\"popular-box__article-list__content\">\n<div class=\"popular-box__article-list__number-text\">1<\/div>\n<div class=\"popular-box__article-list__heading\">Bashed and bruised but Uno-X Mobility trio race on after heavy Tour de France sprint crash<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"popular-box__article-list\">\n<div class=\"popular-box__article-list__container\">\n<div class=\"popular-box__article-list__content\">\n<div class=\"popular-box__article-list__number-text\">2<\/div>\n<div class=\"popular-box__article-list__heading\">&#8216;We are closely monitoring professional cycling&#8217; \u2013 Could former Tour de France sponsor Nike make a comeback to the sport?<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"popular-box__article-list\">\n<div class=\"popular-box__article-list__container\">\n<div class=\"popular-box__article-list__content\">\n<div class=\"popular-box__article-list__number-text\">3<\/div>\n<div class=\"popular-box__article-list__heading\">Are the Tour de France breakaways doing enough to try and beat UAE Team Emirates-XRG and Tadej Poga\u010dar?<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"popular-box__article-list\">\n<div class=\"popular-box__article-list__container\">\n<div class=\"popular-box__article-list__content\">\n<div class=\"popular-box__article-list__number-text\">4<\/div>\n<div class=\"popular-box__article-list__heading\">Tour de France stage 13 LIVE: Tom Pidcock up to third on the virtual GC after getting into a huge breakaway group that leads the race<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li class=\"popular-box__article-list\">\n<div class=\"popular-box__article-list__container\">\n<div class=\"popular-box__article-list__content\">\n<div class=\"popular-box__article-list__number-text\">5<\/div>\n<div class=\"popular-box__article-list__heading\">Cannondale CAAD14 review: The bones of a brilliant machine but misses the mark in several ways<\/div>\n<\/div>\n<\/div>\n<\/li>\n<\/ol>\n<\/section>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<div class=\"news-article\">\n<header data-component-name=\"Article:Hero\">\n<nav class=\"breadcrumb\" aria-label=\"Breadcrumbs\">\n<ol>\n<li>\nCycling Kit &amp; Accessories\n<\/li>\n<li>\nClothing &amp; Shoes\n<\/li>\n<\/ol>\n<\/nav>\n<h1>&#8216;We are closely monitoring professional cycling&#8217; \u2013 Could former Tour de France sponsor Nike make a comeback to the sport?<\/h1>\n<div class=\"byline-social\">\n<div class=\"vds-byline-block flex flex-row flex-nowrap my-1.5 gap-2 text-left items-start justify-start\" data-component-name=\"Article:BylineBlock\">\n<p>News<\/p>\n<div class=\"my-auto vds-simple-byline\"><span class=\"inline-block vds-author\"><br \/>\nBy<br \/>\nDani Ostanek <\/span><\/p>\n<div class=\"flex gap-1 vds-byline-with-avatar__meta\"><span class=\"vds-date block font-normal tracking-normal normal-case text-xs\"><br \/>\nPublished<br \/>\n<time data-component-name=\"UI:DateTime\" datetime=\"2026-07-17T11:46:53Z\" class=\"relative-date\"><br \/>\n17 July 2026<br \/>\n<\/time><\/span><\/div>\n<\/div>\n<\/div>\n<p class=\"strapline\">US brand currently holds lifestyle clothing partnerships with several riders and teams, as well as a collaboration with racewear brand Nimbl<\/p>\n<\/div>\n<aside class=\"text-gray-700 flex items-center mx-0 my-5 p-0 justify-start text-left\" id=\"affiliate-disclaimer\" data-component-name=\"AffiliateDisclaimer\" data-hawk-message=\"Affiliate disclaimer removed because hawk deemed there are no affiliate links on this page\">\n<p class=\"text-[color:var(--affiliate-disclaimer--text-color,inherit)] mb-2 text-[length:var(--affiliate-disclaimer--font-size,0.75rem)] leading-[18px] md:text-[13px] [&amp;&gt;a]:text-inherit [&amp;&gt;a]:underline\">\nWhen you purchase through links on our site, we may earn an affiliate commission. Here\u2019s how it works.\n<\/p>\n<\/aside>\n<\/header>\n<\/div>\n<div id=\"article-body\" class=\"text-copy bodyCopy auto paywall-locker\">\n<div data-analytics-id=\"utility-bar\" id=\"utility-bar\" class=\"font-ui-heading flex justify-between items-center py-2 border-t border-b border-gray-300 border-solid mb-5 mx-auto\" data-component-name=\"UtilityBar\" data-mrf-recirculation=\"utility-bar\">\n<div class=\"flex gap-2 text-[#333] subcontainer\">\n<div class=\"relative tooltip-container\" role=\"tooltip\">\n<div data-component-name=\"Social:Dropdown\" role=\"menu\" id=\"utilitybar__dropdown--share\" aria-labelledby=\"utilitybar__button--share\" class=\"absolute left-0 top-full w-44 bg-white rounded-md shadow-md border border-neutral-200 z-[9996] list-none m-0 py-2 px-3 border-solid\">\n<ul class=\"m-0!\">\n<li class=\"!p-0 !m-0 list-none border-b border-gray-200 border-solid\">\n<li class=\"!p-0 !m-0 list-none border-b border-gray-200 border-solid\">\n<p>Facebook<\/p>\n<\/li>\n<li class=\"!p-0 !m-0 list-none border-b border-gray-200 border-solid\">\n<p>X<\/p>\n<\/li>\n<li class=\"!p-0 !m-0 list-none border-b border-gray-200 border-solid\">\n<p>Pinterest<\/p>\n<\/li>\n<li class=\"!p-0 !m-0 list-none border-b border-gray-200 border-solid\">\n<p>Email<\/p>\n<\/li>\n<\/ul>\n<\/div>\n<div class=\"font-ui-heading max-sm:hidden tooltip absolute left-1\/2 bg-gray-900 text-white text-xs leading-none px-3 py-1.5 rounded-md z-[10001] whitespace-nowrap\" id=\"tooltip-share-this-article\" role=\"tooltip\" aria-hidden=\"true\">\nShare this article\n<\/div>\n<\/div>\n<div class=\"relative tooltip-container\" role=\"tooltip\"><span class=\"ml-1 inline-flex h-5 px-2 shrink-0 items-center justify-center self-center overflow-hidden whitespace-nowrap rounded-[10px] bg-primary-500 text-[11px] leading-none font-ui-heading font-semibold text-white\">0<\/span><\/p>\n<div class=\"font-ui-heading max-sm:hidden tooltip absolute left-1\/2 bg-gray-900 text-white text-xs leading-none px-3 py-1.5 rounded-md z-[10001] whitespace-nowrap\" id=\"tooltip-join-the-conversation\" role=\"tooltip\" aria-hidden=\"true\">\nJoin the conversation\n<\/div>\n<\/div>\n<\/div>\n<div class=\"flex gap-2 text-[#333] subcontainer\">\n<div class=\"relative tooltip-container\" role=\"tooltip\">\n<p>Follow us<\/p>\n<div class=\"font-ui-heading max-sm:hidden tooltip absolute left-1\/2 bg-gray-900 text-white text-xs leading-none px-3 py-1.5 rounded-md z-[10001] whitespace-nowrap\" id=\"tooltip-add-us-as-a-preferred-source-on-google\" role=\"tooltip\" aria-hidden=\"true\">\nAdd us as a preferred source on Google\n<\/div>\n<\/div>\n<div class=\"relative tooltip-container\" role=\"tooltip\">\n<div class=\"font-ui-heading max-sm:hidden tooltip absolute left-1\/2 bg-gray-900 text-white text-xs leading-none px-3 py-1.5 rounded-md z-[10001] whitespace-nowrap\" id=\"tooltip-subscribe-to-our-newsletter\" role=\"tooltip\" aria-hidden=\"true\">\nSubscribe to our newsletter\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p id=\"elk-521f0f96-81d3-11f1-bf0e-ffbd08ce2da4\">The biggest sports clothing brand in the world, Nike, hasn&#8217;t been a major player in professional cycling in well over a decade, but could the American company be making a comeback?<\/p>\n<p>Nike was formerly the sponsor of the US Postal and RadioShack teams as well as the personal sponsor of former rider Lance Armstrong. The famous Nike swoosh also adorned leaders&#8217; jerseys at the Tour de France from 1996 to 2011.<\/p>\n<p id=\"elk-521f0f96-81d3-11f1-bf0e-ffbd08ce2da4-2\" aria-hidden=\"true\" class=\"kiosq-b\">Since then, Nike hasn&#8217;t been involved at the top level to a major extent, though in recent years it has reappeared with a spate of minor deals.<\/p>\n<div class=\"my-6 w-full overflow-hidden rounded-[10px] lg:my-8\" data-component-name=\"JwPlayer:Carousel\" data-jwp-carousel data-jwp-carousel-payload=\"{&quot;ids&quot;:{&quot;playerID&quot;:&quot;jYDCcabO&quot;,&quot;searchPlaylistID&quot;:&quot;gwjdoYHD&quot;,&quot;divID&quot;:&quot;botr_gwjdoYHD_jYDCcabO_div&quot;,&quot;fallbackPlaylistID&quot;:&quot;gwjdoYHD&quot;,&quot;fallbackDivID&quot;:&quot;botr_gwjdoYHD_jYDCcabO_div&quot;,&quot;key&quot;:&quot;X9\/mXVGac0NphghLH9hZaqWA5d3dhAM\/Ih07grnEyMLjuO2E&quot;,&quot;tintLogo&quot;:true,&quot;useSearchPlaylist&quot;:false,&quot;enabled&quot;:true},&quot;signPostingEnabled&quot;:true,&quot;signPostingLinkEnabled&quot;:true,&quot;waitForAdLoad&quot;:false,&quot;hidePlayerOnDesktop&quot;:false,&quot;hidePlayerOnMobile&quot;:false,&quot;hidePlayerOnTablet&quot;:false}\">\n<div class=\"flex flex-nowrap items-center justify-between gap-3 bg-zinc-900 px-[14px] py-3\" data-jwp-carousel-header>\n<div class=\"flex min-w-0 shrink items-center\"><span class=\"inline-flex items-center gap-1.5 text-sm font-article-heading capitalize leading-5 text-white whitespace-nowrap\"><span class=\"jwp-carousel-title-desktop\">Latest Videos From<\/span><span class=\"jwp-carousel-brand inline-flex items-center\" aria-hidden=\"true\"><img decoding=\"async\" src=\"https:\/\/cdn.mos.cms.futurecdn.net\/flexiimages\/gmvwmhupgi1715762145.svg\" loading=\"lazy\" class=\"rounded-[var(--image--border-radius,0)] block h-[18px] w-auto shrink-0 brightness-0 invert\"><\/span><\/span><\/div>\n<\/div>\n<div class=\"aspect-video w-full min-h-[200px] lg:min-h-[330px] relative overflow-hidden bg-black\" data-jwp-carousel-container>\n<div class=\"absolute inset-0 size-full items-center justify-center bg-white\" data-jwp-carousel-fallback><img decoding=\"async\" src=\"https:\/\/cdn.mos.cms.futurecdn.net\/flexiimages\/gmvwmhupgi1715762145.svg\" loading=\"lazy\" class=\"rounded-[var(--image--border-radius,0)] max-h-12 w-auto\"><\/div>\n<\/div>\n<div class=\"min-h-[44px] bg-zinc-900 px-[14px] py-3\" data-jwp-carousel-signposting><a class=\"invisible block truncate text-sm font-bold leading-5 text-white underline decoration-solid underline-offset-2\" data-jwp-carousel-signposting-link href target=\"_blank\" rel=\"noopener noreferrer\"><span data-jwp-carousel-signposting-title>Watch full video here: <\/span><\/a><\/div>\n<\/div>\n<p aria-hidden=\"true\" class=\"kiosq-b\">Last year, Demi Vollering signed a personal partnership deal with Nike. The brand has also partnered with her team FDJ United-SUEZ, as well as Dutch squad Visma-Lease a Bike, supplying both squads with off-bike lifestyle apparel. Riders from Uno-X Mobility and Unibet Rose Rockets also sport Nike casualwear off the bike, and Mark Cavendish wore Nike-branded cycling shoes during his last Tour appearance.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">Are more deals, and perhaps a re-entry into on-bike clothing and sponsorship, on the way?<\/p>\n<aside data-component-name=\"Recirculation:ArticleRiver\" data-recirculation-type=\"inline\" data-mrf-recirculation=\"Trending Bar\" data-nosnippet class=\"clear-both pt-2 pb-0 mb-4\"><span class=\"\n            flex\n            after:content-[&apos;&apos;] after:flex-1 after:ml-4 after:my-[0.7rem] after:border-t after:border-solid after:border-t-[#ccc]\n            before:content-[&apos;&apos;] before:flex-1 before:mr-4 before:my-[0.7rem] before:border-t before:border-solid before:border-t-[#ccc]\n            font-article-heading pb-0 text-[length:var(--article-river-title--font-size,1em)] uppercase sm:text-[length:var(--article-river-title--font-size,0.875em)] font-bold\n        \"><br \/>\n            You may like<br \/>\n        <\/span><\/p>\n<ul class=\"flex flex-col gap-0 m-0 max-w-full\">\n<li class=\"m-0 list-none border-b border-solid border-[#ededed] py-2\" data-recirculation-id=\"recirculation-card-1\" id=\"recirculation-inline-1\" data-analytics-id=\"recirculation-inline-1\" data-mrf-recirculation=\"recirculation-inline-1\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/XAN2PBcXiaEXnBNRiHVAcm-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/XAN2PBcXiaEXnBNRiHVAcm-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">&#8216;We are one of the best sponsorship opportunities in sports&#8217; &#8211; Visma-Lease a Bike hopes Tour de France TTT success can boost search for superteam sponsorship<\/span><\/li>\n<li class=\"m-0 list-none border-b border-solid border-[#ededed] py-2\" data-recirculation-id=\"recirculation-card-2\" id=\"recirculation-inline-2\" data-analytics-id=\"recirculation-inline-2\" data-mrf-recirculation=\"recirculation-inline-2\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/Z3SRX697ucsugFnM9GEhQV-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/Z3SRX697ucsugFnM9GEhQV-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">All the special kits for the Tour de France \u2013\u00a0Red Bull-Bora-Hansgrohe unveil switch-out jersey<\/span><\/li>\n<li class=\"m-0 list-none border-b border-solid border-[#ccc] py-2\" data-recirculation-id=\"recirculation-card-3\" id=\"recirculation-inline-3\" data-analytics-id=\"recirculation-inline-3\" data-mrf-recirculation=\"recirculation-inline-3\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/NYUPkagrbnBLNGefpCMQpR-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/NYUPkagrbnBLNGefpCMQpR-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">&#8216;We are unique team and I think people are attracted to that&#8217; \u2013 EF Education hope a successful Tour de France will secure new title sponsor<\/span><\/li>\n<\/ul>\n<\/aside>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;It has indeed been a while since we were &#8216;in the game&#8217; in cycling,&#8221; Nike project manager Kieran Ronan told <em>WielerFlits<\/em>earlier this month.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Over the years, we have left various sports for diverse reasons, only to sometimes return to them later. We saw the collaboration with Nimbl as the perfect new opportunity,&#8221; he added, referring to Nike&#8217;s crossover with the company which produces Visma-Lease a Bike&#8217;s racing clothing.<\/p>\n<div id=\"slice-container-newsletterForm-articleInbodyContent-CrMPGmJDhn2BQGpHV6gscG\" class=\"slice-container newsletter-inbodyContent-slice newsletterForm-articleInbodyContent-CrMPGmJDhn2BQGpHV6gscG slice-container-newsletterForm\">\n<div data-hydrate=\"true\" class=\"newsletter-form__wrapper newsletter-form__wrapper--inbodyContent\">\n<div class=\"newsletter-form__container\">\n<section class=\"newsletter-form__top-bar\">\n<div class=\"newsletter-form__header\">Get The Leadout Newsletter<\/div>\n<\/section>\n<section class=\"newsletter-form__main-section\">\n<p class=\"newsletter-form__strapline\">The latest race content, interviews, features, reviews and expert buying guides, direct to your inbox!<\/p>\n<footer class=\"newsletter-form__footer \">By submitting your information you agree to the Terms &amp; Conditions and Privacy Policy and are aged 16 or over.<\/footer>\n<\/section>\n<\/div>\n<\/div>\n<\/div>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Nimbl brings absolute high-end products to the market. For instance, more than 190 riders in the WorldTour peloton are now riding in their cycling shoes,&#8221; Ronan said.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Their products are spectacular and align seamlessly with Nike\u2019s core values: innovation, putting the athlete first, and daring to shake up the industry with something new. I see great potential in this partnership. If we combine our innovative forces, we should be able to present something very new and exciting in the future.&#8221;<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">At present, Visma-Lease a Bike are on the search for a new title sponsor for 2027 and beyond after Norwegian business software company Visma announced it would take a step back rather than increase their financial commitment to the team.<\/p>\n<aside data-component-name=\"Recirculation:ArticleRiver\" data-recirculation-type=\"inline\" data-mrf-recirculation=\"Trending Bar\" data-nosnippet class=\"clear-both pt-2 pb-0 mb-4\"><span class=\"\n            flex\n            after:content-[&apos;&apos;] after:flex-1 after:ml-4 after:my-[0.7rem] after:border-t after:border-solid after:border-t-[#ccc]\n            before:content-[&apos;&apos;] before:flex-1 before:mr-4 before:my-[0.7rem] before:border-t before:border-solid before:border-t-[#ccc]\n            font-article-heading pb-0 text-[length:var(--article-river-title--font-size,1em)] uppercase sm:text-[length:var(--article-river-title--font-size,0.875em)] font-bold\n        \"><br \/>\n            What to read next<br \/>\n        <\/span><\/p>\n<ul class=\"flex flex-col gap-0 m-0 max-w-full\">\n<li class=\"m-0 list-none border-b border-solid border-[#ededed] py-2\" data-recirculation-id=\"recirculation-card-1\" id=\"recirculation-inline-2-1\" data-analytics-id=\"recirculation-2-inline-1\" data-mrf-recirculation=\"recirculation-2-inline-1\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/b5QvCtPG95Un75CCNwGZ7S-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/b5QvCtPG95Un75CCNwGZ7S-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">&#8216;If we have to take a step back, we will&#8217; &#8211; Despite imminent Tour de France Grand D\u00e9part on home soil, long-established Spanish ProTeam risks folding at end of 2026<\/span><\/li>\n<li class=\"m-0 list-none border-b border-solid border-[#ededed] py-2\" data-recirculation-id=\"recirculation-card-2\" id=\"recirculation-inline-2-2\" data-analytics-id=\"recirculation-2-inline-2\" data-mrf-recirculation=\"recirculation-2-inline-2\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/az7Ds8N3JSAJGf2cAJDcWh-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/az7Ds8N3JSAJGf2cAJDcWh-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">All that glitters is not gold \u2013 Half of Tour de France teams searching for title sponsors to fund rising rider salaries<\/span><\/li>\n<li class=\"m-0 list-none border-b border-solid border-[#ccc] py-2\" data-recirculation-id=\"recirculation-card-3\" id=\"recirculation-inline-2-3\" data-analytics-id=\"recirculation-2-inline-3\" data-mrf-recirculation=\"recirculation-2-inline-3\">\n    <source type=\"image\/webp\" srcset=\"https:\/\/cdn.mos.cms.futurecdn.net\/YmjgHdtvrgbCcuokoh5uf5-250-80.jpg.webp 250w, https:\/\/cdn.mos.cms.futurecdn.net\/YmjgHdtvrgbCcuokoh5uf5-150-80.jpg.webp 150w\" sizes=\"150px\" \/><span class=\"w-full text-base font-[var(--article-river-item--font-weight,500)] font-article-heading line-clamp-3 md:line-clamp-2\">&#8216;It&#8217;s a no until it&#8217;s a yes but things are looking very promising&#8217; \u2013 Visma-Lease a Bike boss offers update on sponsor search and cycling reform<\/span><\/li>\n<\/ul>\n<\/aside>\n<p aria-hidden=\"true\" class=\"kiosq-b\">There&#8217;s been no news on that yet during the ongoing Tour de France, and it appears that Nike won&#8217;t be ramping up their commitment to racing quite to that extent so quickly.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Everything is open for discussion at the moment,&#8221; Ronan said, when asked about the brand&#8217;s chances of a comeback as a main clothing sponsor.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;The primary focus right now is on our return to this sport. We are closely monitoring professional cycling, but we are not losing sight of the needs of the recreational cyclist,&#8221; he said.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;We want to passionately provide them with the very best products. It is absolutely our ambition to play a major role in cycling again.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Personally, I have been an active touring cyclist for a very long time. The fact that I can now wear a Nike swoosh myself again during my rides gives me great satisfaction. It is a privilege to be closely involved in this return.&#8221;<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">We&#8217;ll have to wait and see if the swoosh makes a return at the top level anytime soon. For now, though, there will be more collaborations with Nimbl, at the very least.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;We are proceeding cautiously and thoroughly so that we get the right products to the right consumers,&#8221; Ronan said.<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\">&#8220;Nike will also continue to collaborate with Nimbl over the next one to two years to introduce more products.&#8221;<\/p>\n<p aria-hidden=\"true\" class=\"kiosq-b\"><em><strong>The world\u2019s biggest bike race deserves world-class coverage. Subscribe to Cyclingnews for unlimited access to our unrivalled reporting of the 2026 Tour de France. From Barcelona through to Paris, our experienced team will bring you breaking news, expert insight, and in-depth coverage from every stage as the battle for the yellow jersey plays out. Plus, access the Cyclingnews app to follow the action on the go! <\/strong><\/em><u><em><strong>Find out more.<\/strong><\/em><\/u><\/p>\n<\/div>\n<p>[analyse_source url=&#8221;https:\/\/www.cyclingnews.com\/cycling-kit-accessories\/clothing-shoes\/we-are-closely-monitoring-professional-cycling-could-former-tour-de-france-sponsor-nike-make-a-comeback-to-the-sport\/&#8221;]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/cdn.mos.cms.futurecdn.net\/yL4sPbtPKgYyhi4Z5vbWJ6-2001-80.jpg&#8221;] 1 10 luxury watches of the Tour de France: The best timepieces we&#8217;ve seen from cycling&#8217;s biggest race 2 QuickStep to end 24-year title sponsorship of Soudal-QuickStep team \u2013 but a replacement is lined up for 2027 3 Tech randoms from the Tour de France \u2013 Techy, silly and curious finds from [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[226,68],"class_list":["post-2048388","post","type-post","status-publish","format-standard","hentry","category-politics","tag-crawlmanager","tag-cyclingnews-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2048388","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2048388"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2048388\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2048388"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2048388"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2048388"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}