{"id":2047903,"date":"2026-07-17T10:00:37","date_gmt":"2026-07-17T07:00:37","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2047903"},"modified":"2026-07-17T10:00:37","modified_gmt":"2026-07-17T07:00:37","slug":"nba-players-association-has-new-leadership-and-a-renewed-emphasis-to-undo-the-last-cba","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2047903","title":{"rendered":"NBA Players Association has new leadership and a renewed emphasis to undo the last CBA"},"content":{"rendered":"<div class=\"Article_ContentContainer__jBNW3 article-content-container bodytext1\">\n<p>LAS VEGAS \u2014 All offseason, NBA teams have waged battles with the league\u2019s apron system, the onerous machine that the league and its players\u2019 union agreed to and instituted as part of the 2023 collective bargaining agreement. It has led to the Boston Celtics, New York Knicks and others losing beloved players to avoid the financial and roster-building restrictions that come with high payrolls. It has put franchises in a bind as they worked through a byzantine economic model.<\/p>\n<div class=\"ad-container\">\n<div class=\"ad-wrapper article-treatment\">\n<div class=\"ad-slug-container\">\n<p class=\"ad-slug\">Advertisement<\/p>\n<\/div>\n<div id=\"mid1\" data-position=\"mid1\" class=\"ad place-ad\"><\/div>\n<\/div>\n<\/div>\n<p>While teams have griped about its impact, the NBA\u2019s players have their issues with it as well. Last weekend in Las Vegas, as the National Basketball Players Association debuted its new executive director, David Kelly, he and NBPA president Fred VanVleet made it clear they are not fans of the second apron or its impact.<\/p>\n<p>\u201cIt\u2019s not good for fans. Not good for players. I don\u2019t think the (general managers) love it, although they may not say it on the record. Coaches don\u2019t love it. The only people who really seem to really love it are the owners,\u201d Kelly said in a July 10 interview with <em>The Athletic<\/em>. \u201cThen, I think it\u2019s gone too far. So whether it\u2019s an unwinding of it, or a softening of the apron, or tweaking it, we can call it whatever we will. But \u2026 I do think it\u2019s gone too far.\u201d<\/p>\n<p>As the NBPA charts a path forward under Kelly and VanVleet, who was elected as the NBPA president last July, it has clearly emphasized unwinding the economic system installed just a few years ago.<\/p>\n<p>The current CBA continues to guarantee players between 49 and 51 percent of all basketball-related income, which landed at $11.676 billion for the 2025-26 season. The players earned the maximum this past season; in fact, total player contracts and benefits surpassed that share with a $317 million overage, according to a league memo sent to NBA teams.<\/p>\n<div data-ath-video-stream=\"AomGYfl6WQc1M5X\">\n<div class=\"VideoHost_Root__QeM_i\">\n<div class=\"VideoHost_VideoWidth__XjNKI VideoHost_Portrait__XBaJC\">\n<div class=\"VideoTitleFrame_Root__AGckL\">\n<div>\n<div class=\"VideoTitleFrame_Title__npf3B\">Ex-NFL union boss DeMaurice Smith weighs in on the NBA&#8217;s Kawhi Leonard saga<\/div>\n<\/div>\n<div class=\"VideoTitleFrame_VideoWrapper__Xgp47\">{&#8220;@context&#8221;:&#8221;https:\/\/schema.org&#8221;,&#8221;@type&#8221;:&#8221;VideoObject&#8221;,&#8221;@id&#8221;:&#8221;https:\/\/www.nytimes.com\/athletic\/video\/AomGYfl6WQc1M5X\/&#8221;,&#8221;url&#8221;:&#8221;https:\/\/www.nytimes.com\/athletic\/video\/AomGYfl6WQc1M5X\/&#8221;,&#8221;name&#8221;:&#8221;Ex-NFL union boss DeMaurice Smith weighs in on the NBA&#8217;s Kawhi Leonard saga&#8221;,&#8221;description&#8221;:&#8221;&#8221;What would you do, if you knew you wouldn&#8217;t get caught? &#8230; Cheating can&#8217;t be your baseline.&#8221;&#8221;,&#8221;uploadDate&#8221;:&#8221;2026-07-16T16:20:39.455Z&#8221;,&#8221;duration&#8221;:&#8221;PT3M58S&#8221;,&#8221;thumbnailUrl&#8221;:&#8221;https:\/\/cdn-media.theathletic.com\/video-stream\/auto-thumbnail\/AomGYfl6WQc1M5X\/ROAtOAl0uyEC.0000000.jpg&#8221;,&#8221;contentUrl&#8221;:&#8221;https:\/\/video.nyt.com\/athletic\/streams\/AomGYfl6WQc1M5X\/ROAtOAl0uyEC\/ROAtOAl0uyEC.m3u8&#8243;,&#8221;transcript&#8221;:&#8221;If you&#8217;re in a fight against someone with more money and more power and more weapons and all of the metaphorical and in the case of the government, literal ways, the rule of law is meant in theory to protect those who have less. It is a system in which the people who don&#8217;t have all the money and the guns and all that stuff can be protected with a suit of armor in which they can walk into a courtroom and stand with even footing against the richest people in the country. With, with a chance of winning. Right, but the other thing that comes from that, and it&#8217;s more important with the ability to actually walk in court, it establishes a little bit of fear on the other side in the hopes that they won&#8217;t break the law. And that&#8217;s more important than the former, right? Because, well, look, if, if the reason why the, the owners in all of these leagues are so dangerous. Is I know, and it would keep me up at night, what they can do. Without, almost without any recourse, without, without some FBI agent saying anything, without the Department of Justice saying anything, without the SEC saying anything. Imagine, and I talk about it in my book, and it&#8217;s one of the first lines in the book, if you had the power to do anything, what would you do if you knew you wouldn&#8217;t get caught? Once you have come to a conclusion. That it is highly unlikely that you are ever going to get caught, that you&#8217;re gonna have to pay back money, that you&#8217;re gonna have to go to jail, that you&#8217;re gonna have to have public shame. Once you&#8217;ve reached that point in, in your either professional career or the amount of money that you have, I have come to the conclusion that that is when you see people behaving poorly. I used to say this to to our players because every now and then people didn&#8217;t understand why I was filing grievances to enforce rules under the collective bargaining agreement. Cheating can never be the baseline. Full stop. Cheating can&#8217;t be your baseline. Corruption can&#8217;t be your baseline. Why does that matter in sports particularly? The fundamental necessary ingredients for sport, sport requires fairness and rule following. Entertainment does not. Entertainment only asks for an audience. If you lose the fact that people believe that it&#8217;s any given Sunday. They believe that the rules are being followed. They believe that someone is trying to engender fairness. You&#8217;ve undermined your product. It&#8217;s the risking of everything that makes it worth watching. For the basketball players, football players, hockey players, baseball, all the players, and even the players who are playing in the World Cup. You look at the, the insane effort. And the industry that that these players willingly put themselves through game after game. What do they absolutely insist upon? Fairness. And rule following So why on God&#8217;s green earth, would you come to a conclusion that you are going to expect less when it comes to the macro way in which the league is being operated? Why would you choose less fairness in the macro world than the fairness and rule following that you absolutely would insist on, on the pitch? The league, the way it&#8217;s run, the collective bargaining agreements, the business decisions that you make together have to be enforced.&#8221;,&#8221;ineligibleRegion&#8221;:[&#8220;BI&#8221;,&#8221;BY&#8221;,&#8221;CD&#8221;,&#8221;CF&#8221;,&#8221;CU&#8221;,&#8221;IQ&#8221;,&#8221;IR&#8221;,&#8221;KP&#8221;,&#8221;LB&#8221;,&#8221;LY&#8221;,&#8221;ML&#8221;,&#8221;NI&#8221;,&#8221;RU&#8221;,&#8221;SD&#8221;,&#8221;SO&#8221;,&#8221;SS&#8221;,&#8221;SY&#8221;,&#8221;UA&#8221;,&#8221;VE&#8221;,&#8221;YE&#8221;,&#8221;ZW&#8221;],&#8221;publisher&#8221;:{&#8220;@type&#8221;:&#8221;NewsMediaOrganization&#8221;,&#8221;@id&#8221;:&#8221;https:\/\/www.nytimes.com\/athletic\/#publisher&#8221;,&#8221;name&#8221;:&#8221;The Athletic&#8221;,&#8221;url&#8221;:&#8221;https:\/\/www.nytimes.com\/athletic\/&#8221;,&#8221;foundingDate&#8221;:&#8221;2016-01-25&#8243;,&#8221;logo&#8221;:{&#8220;@type&#8221;:&#8221;ImageObject&#8221;,&#8221;@id&#8221;:&#8221;https:\/\/theathletic.com\/app\/themes\/athletic\/assets\/img\/the-athletic-wordmark-black.png&#8221;,&#8221;url&#8221;:&#8221;https:\/\/theathletic.com\/app\/themes\/athletic\/assets\/img\/the-athletic-wordmark-black.png&#8221;,&#8221;contentUrl&#8221;:&#8221;https:\/\/theathletic.com\/app\/themes\/athletic\/assets\/img\/the-athletic-wordmark-black.png&#8221;,&#8221;creditText&#8221;:&#8221;The Athletic&#8221;,&#8221;height&#8221;:&#8221;60&#8243;,&#8221;width&#8221;:&#8221;435&#8243;},&#8221;publishingPrinciples&#8221;:&#8221;https:\/\/www.nytimes.com\/athletic\/edit-guidelines\/&#8221;,&#8221;sameAs&#8221;:&#8221;https:\/\/en.wikipedia.org\/wiki\/The_Athletic&#8221;},&#8221;author&#8221;:[{&#8220;@type&#8221;:&#8221;Person&#8221;,&#8221;name&#8221;:&#8221;The Athletic Staff&#8221;}]}<\/p>\n<div class=\"AspectRatioBox_root__AKv5b\" style=\"aspect-ratio:9 \/ 16;max-height:min(100%)\">\n<div class=\"AspectRatioBox_inner__86C_2\" style=\"aspect-ratio:9 \/ 16\">\n<div class=\"VideoStreamPlayer_GridStack__2H0p2\"><video preload=\"metadata\"><\/video><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>Kelly, however, believes the second apron still causes troubles beyond the cost control it imposes on teams who are now afraid of surpassing the second-apron threshold, set at just under $222 million for next season. Currently, only the Oklahoma City Thunder have a payroll over that figure.<\/p>\n<p>While the league has claimed the apron system has created parity, Kelly believes it forces front offices to take rosters apart when they become too pricey. Players can no longer choose their teams as frequently, with free agency diminished and teams using extensions to keep players and then trade them. That, he believes, is an area of concern for the union even if its constituents get their full share of BRI.<\/p>\n<div class=\"ad-container\">\n<div class=\"ad-wrapper article-treatment\">\n<div class=\"ad-slug-container\">\n<p class=\"ad-slug\">Advertisement<\/p>\n<\/div>\n<div id=\"mid2\" data-position=\"mid2\" class=\"ad place-ad\"><\/div>\n<\/div>\n<\/div>\n<p>\u201cI think those teams would generate more revenue, would grow the game, would have more fan interest, if they could invest (in their rosters),\u201d he said. \u201cSo you\u2019re preventing teams from investing in an investment that would actually generate more revenue for the owners, for the league and for the players. \u2026 So 51 percent of what? I think the game would be growing more.\u201d<\/p>\n<p>Kelly said the NBA could still have parity without a second apron, or even one that isn\u2019t as restrictive. He pointed out that five different teams won titles in the five years preceding the 2023 CBA.<\/p>\n<p>\u201cIf you look at the points in time when the game really grew, you had some dynasties and then you had some competition,\u201d Kelly said. \u201cNew teams that that came up. It was all about competition. You did not have an artificial sort of, like, break or gate on spending. And the game grew.\u201d<\/p>\n<p>The current CBA is set to run through the end of the 2029-30 season but includes an opportunity for either side to opt out a year early. The second apron, and what it has wrought, is \u201cnot an unintended consequence,\u201d NBA commissioner <a href=\"https:\/\/www.nytimes.com\/athletic\/7446793\/2026\/07\/15\/nba-second-apron-adam-silver\/\">Adam Silver said this week<\/a>.<\/p>\n<p id=\"article-pickem\">\n<p>The NBPA, however, has had a makeover since agreeing to this system during the last CBA negotiations. Kelly took over as executive director on July 1 after being appointed in February. The organization has remade itself over the last few years after layoffs and new hires, and opened a training facility in Los Angeles, where the Clippers used to practice. Andre Iguodala, who played in the NBA for 19 years, took over as interim executive director at the start of the 2023-24 season after his predecessor, Tamika Tremaglio, was abruptly removed from the job. Iguodala stayed for more than two and a half years \u2014 far longer, Iguodala said last week, than he expected.<\/p>\n<p>Kelly has come in with an assertive posture, and the NBPA seems ready to follow suit. The union has taken a more vocal approach recently, calling out the NBA for <a href=\"https:\/\/www.nytimes.com\/athletic\/7144229\/2026\/03\/24\/nba-65-game-rule-awards-players\/\" target=\"_blank\" rel=\"noopener\">its 65-game rule<\/a> and the Milwaukee Bucks for <a href=\"https:\/\/www.nytimes.com\/athletic\/7144196\/2026\/03\/24\/giannis-antetokounmpo-nbpa-player-participation-policy\/\" target=\"_blank\" rel=\"noopener\">its handling of Giannis Antetokounmpo<\/a>.<\/p>\n<div class=\"ad-container\">\n<div class=\"ad-wrapper article-treatment\">\n<div class=\"ad-slug-container\">\n<p class=\"ad-slug\">Advertisement<\/p>\n<\/div>\n<div id=\"mid3\" data-position=\"mid3\" class=\"ad place-ad\"><\/div>\n<\/div>\n<\/div>\n<p>While Silver has often said the NBA is a partnership with its players, Kelly feels it is the union\u2019s responsibility to push back when appropriate. He said the union will try to engage behind the scenes first but will not hesitate to speak out publicly if it can\u2019t get the fix it is seeking.<\/p>\n<p>\u201cI think you have to be willing to fight,\u201d Kelly said. \u201cWill we look for ways to partner with the league? Yes. Do we need the league? Yes. Does the league need the players? Yes. Does sometimes the league maybe forget that they need the players? Yes. In those instances, we\u2019ll have to fight. But when they\u2019re reminded of the importance of the players to this entire ecosystem, and that as they benefit, we should benefit, and as we benefit, everyone benefits \u2014 if we can maintain that sort of relationship, I see no reason why we shouldn\u2019t be able to to be partners.\u201d<\/p>\n<p>\u201cBut that\u2019s kind of Kumbaya, and that\u2019s not always going to be the case in those instances. We have to be prepared to fight. You better be prepared to fight.\u201d<\/p>\n<div id=\"inline-graphic\">\n<p>        a.showcase-link-container {<br \/>\n  display: flex;<br \/>\n  gap: 20px;<br \/>\n  flex-direction: column;<br \/>\n  align-items: center;<br \/>\n  padding: 20px 0px;<br \/>\n  border-top: 1px solid rgba(150, 150, 147, 0.4);<br \/>\n  border-bottom: 1px solid rgba(150, 150, 147, 0.4);<br \/>\n  text-decoration: none;<br \/>\n  color: #121212;<br \/>\n  cursor: pointer;<\/p>\n<p>  .showcase-link {<br \/>\n    font-family: nyt-franklin;<br \/>\n    font-size: 14px;<br \/>\n    font-style: normal;<br \/>\n    font-weight: 700;<br \/>\n    line-height: 13.8px;<br \/>\n    letter-spacing: 1.1px;<br \/>\n    text-transform: uppercase;<br \/>\n  }<\/p>\n<p>  .showcase-link-image {<br \/>\n    border-radius: 8px;<br \/>\n    object-fit: cover;<br \/>\n    width: 200px;<br \/>\n    height: 150px;<br \/>\n    margin: 0px;<br \/>\n    @media (max-width: 600px) {<br \/>\n      width: 120px;<br \/>\n      height: 120px;<br \/>\n    }<br \/>\n  }<\/p>\n<p>  .showcase-link-inner-content {<br \/>\n    display: flex;<br \/>\n    flex-direction: row;<br \/>\n    gap: 16px;<br \/>\n    width: 100%;<br \/>\n  }<\/p>\n<p>  .showcase-link-text-content {<br \/>\n    display: flex;<br \/>\n    flex-direction: column;<br \/>\n    gap: 20px;<br \/>\n    justify-content: center;<br \/>\n    @media (max-width: 600px) {<br \/>\n      gap: 8px;<br \/>\n    }<br \/>\n  }<\/p>\n<p>  .showcase-link-title {<br \/>\n    font-family: nyt-cheltenham;<br \/>\n    font-size: 24px;<br \/>\n    font-style: normal;<br \/>\n    font-weight: 500;<br \/>\n    line-height: 120%; 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img.removeAttribute(&#8216;onclick&#8217;));<\/p>\n<p>        <a id=\"showcase-link-7437992\" href=\"https:\/\/www.nytimes.com\/athletic\/7437992\/2026\/07\/11\/victor-wembanyama-contract-spurs-nba-players-supermax\/\" class=\"showcase-link-container in-content-module-link testbed-shortcode\" data-shortcode-id=\"101\" data-shortcode-string=\"showcase-link\" data-content-id=\"7437992\" data-content-post-type=\"article\"><\/p>\n<div class=\"showcase-link\">What You Should Read Next<\/div>\n<div class=\"showcase-link-inner-content\">\n            <img decoding=\"async\" src=\"https:\/\/static01.nyt.com\/athletic\/uploads\/wp\/2026\/07\/11012446\/2026-03-01T205121Z_1093609000_MT1USATODAY28375053_RTRMADP_3_NBA-SAN-ANTONIO-SPURS-AT-NEW-YORK-KNICKS-1024x683.jpg?width=400&amp;quality=70\" alt=\"Why Victor Wembanyama\u2019s hometown discount has NBPA calling for second-apron changes\" class=\"showcase-link-image\" width=\"200\" height=\"200\" loading=\"lazy\"><\/p>\n<div class=\"showcase-link-text-content\">\n<div class=\"showcase-link-title\">\n                  Why Victor Wembanyama\u2019s hometown discount has NBPA calling for second-apron changes\n              <\/div>\n<div class=\"showcase-link-excerpt\">\n                  With Victor Wembanyama forgoing a potential $50 million bonus to help the Spurs&#8217; finances, the NBPA is calling for changes to the system.\n              <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>        <\/a><\/p><\/div>\n<p>The fight could come sooner rather than later.<\/p>\n<p>The union has already made numerous suggestions to the NBA over the past year, including a change to the 65-game rule and the apron system ahead of the next CBA. But there are other priorities, too.<\/p>\n<p>Kelly said he wants to see teams and the league make further investments in research and standards to keep players healthy, believing neither the NBA nor the union has done enough so far. He cited the rash of Achilles injuries during the 2024-25 season as an example of something the league should have data on and be able to understand, and eventually prevent. He said the union is even willing to budge on using wearables in game, which is currently prohibited by the CBA, \u201cin the right context.\u201d<\/p>\n<p>\u201cNot wearables for the sake of gambling. Not wearables and data that\u2019s for the sake of exploiting it, monetizing it, necessarily,\u201d he said. \u201c\u2026 But wearables for the sake of improving player health so we have better games and better players.\u201d<\/p>\n<p>Although Kelly said it is too early to say if the NBPA will opt out of this CBA and trigger the need for a new one by July 1, 2029, informal talks may begin as soon as next year. The union is already looking forward to it.<\/p>\n<p>\u201cWe\u2019re getting ready for the next CBA,\u201d VanVleet said. \u201cLike today.\u201d<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>LAS VEGAS \u2014 All offseason, NBA teams have waged battles with the league\u2019s apron system, the onerous machine that the league and its players\u2019 union agreed to and instituted as part of the 2023 collective bargaining agreement. It has led to the Boston Celtics, New York Knicks and others losing beloved players to avoid the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[226,241],"class_list":["post-2047903","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-crawlmanager","tag-nytimes-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2047903","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2047903"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2047903\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2047903"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2047903"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2047903"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}