{"id":2047244,"date":"2026-07-16T21:13:24","date_gmt":"2026-07-16T18:13:24","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2047244"},"modified":"2026-07-16T21:13:24","modified_gmt":"2026-07-16T18:13:24","slug":"roblox-announces-build-ai-tools-that-let-anyone-create-games","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2047244","title":{"rendered":"Roblox announces ‘Build,’ AI tools that let anyone create games"},"content":{"rendered":"

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Home<\/a>><\/span>Tech<\/a><\/div>\n<\/section>\n<\/div>\n<\/div>\n

Roblox announces ‘Build,’ AI tools that let anyone create games<\/h1>\n
The company wants more of its users to create their very own Roblox games.<\/div>\n
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\n \u00a0By\u00a0<\/p>\n
Matt Binder<\/a><\/div>\n

\u00a0on\u00a0

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\"Roblox<\/p>\n
Roblox is bringing Build, a set of AI tools, to its app in order to help users create games on the platform.<\/span>Credit: Roblox<\/span><\/div>\n<\/div>\n
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Roblox has a whopping 132 million daily active users. But, while Roblox is massively popular<\/a> among gamers, it’s also quite popular among game creators as well. There are millions<\/u><\/a> of user-generated games or experiences on Roblox.<\/p>\n

However, it seems like those millions of games and experiences aren’t enough.<\/p>\n

Roblox<\/a> has just announced Build<\/u><\/a>, a brand new set of AI tools focused on user game or experience creation.<\/p>\n

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“Somewhere right now, someone has an idea for a game,” Roblox said in its statement announcing Build. “They know exactly what it would feel like to play. They just don\u2019t know how to build it. Today, that changes.”<\/p>\n

Roblox’s Build will launch a test phase on July 28 which will bring a new mobile-first Build tab into the Roblox Studio within Roblox’s app. Roblox Studio is well-known among game developers as that’s where they currently create Roblox experiences. Build is going to bring new AI tools into the Roblox Studio. These AI tools will be powered by a “broad set” of AI models including Roblox’s own proprietary AI models.<\/p>\n

Using Build, users will be able to generate environments, characters, visual styles, gameplay mechanics, sound, and more without leaving the Roblox app and without needing to know the technical elements of game development.<\/p>\n

Game-makers will be able to provide Build with conversational, natural language prompts in order to develop their games and experiences. From there, they will be able to playtest their game creations and refine the output in order to fix issues, add elements, or continue to customize their game before sharing the final product.<\/p>\n

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According to Roblox, its AI models are trained on a large set of 3D models and gaming data so that they can generate fully functioning 3D models and scenes of their own.<\/p>\n

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For 20 years, Roblox has been on a mission to remove limits on what gaming is \u2013 and what it can be.
Today, we're introducing Build \u2013 a new way for anyone to create a game on Roblox from their phone. And we\u2019re expanding AI-powered tools for developers of every level.
We're doing\u2026<\/p>\n

— David Baszucki (@DavidBaszucki) July 16, 2026<\/a><\/p><\/blockquote>\n