{"id":2037436,"date":"2026-07-10T19:51:10","date_gmt":"2026-07-10T16:51:10","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2037436"},"modified":"2026-07-10T19:51:10","modified_gmt":"2026-07-10T16:51:10","slug":"a-decade-later-pokemon-go-finally-made-good-on-its-original-promise","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2037436","title":{"rendered":"A decade later, Pok\u00e9mon Go finally made good on its original promise"},"content":{"rendered":"<p><main id=\"content\"><\/p>\n<div class>\n<div class=\"o1ls910 o1ls91 o1ls90 o1ls92g\">\n<div class=\"o1ls90 o1ls911\" data-concert=\"tablet_leaderboard\"><\/div>\n<\/div>\n<div class=\"o1ls912 o1ls91 o1ls90 o1ls92i\">\n<div class=\"o1ls90 o1ls913\" data-concert=\"desktop_leaderboard_variable\"><\/div>\n<\/div>\n<article>\n<div class=\"duet--article--lede duet--page-layout--standard-article\">\n<div class=\"duet--ledes--standard-lede h9mca10 _1044qiz3\">\n<div class=\"h9mca11 h9mca12\">\n<div 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href=\"https:\/\/www.theverge.com\/news\">See All <!-- -->News<\/a><\/p>\n<\/div>\n<\/aside>\n<\/div>\n<\/li>\n<\/ul>\n<p><\/span><\/div>\n<div class>\n<h1 class=\"cbn62f1 cbn62f0 cbn62f6 _19wv7tca _19wv7tc9\">A decade later, Pok\u00e9mon Go finally made good on its original promise<\/h1>\n<p class=\"duet--article--dangerously-set-cms-markup cbn62fh cbn62fg _19wv7tca _19wv7tc1\">\ufeffPlayers celebrated the game\u2019s 10th anniversary by jumping Mewtwo as a community.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"h9mca16\">\n<div class=\"h9mca17\">\n<div class=\"h9mca18\">\n<p class=\"duet--article--dangerously-set-cms-markup\">\ufeffPlayers celebrated the game\u2019s 10th anniversary by jumping Mewtwo as a community.<\/p>\n<\/div>\n<div class=\"h9mca13 h9mca19\">\n<div class=\"_29pwo21 _29pwo20\">\n<div class=\"_29pwo29\">\n<div class=\"duet--article--article-byline _19wv7tca _1p3b6390\"><span class><span>by<\/span> <!-- --> <span aria-expanded=\"false\" role=\"button\"><span 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UTC<\/time><\/span><\/div>\n<div class=\"_29pwo2n _29pwo2m _29pwo2w\">\n<div class=\"_29pwo2y _29pwo2x\"><span class=\"_29pwo217\"><\/p>\n<ul class=\"duet--article--share-buttons _1e9wo7z0\">\n<li>\n<div class=\"_1e9wo7zo\"><button aria-label=\"Copy link\" class=\"_1e9wo7z1\"><title>Link<\/title><\/button><\/div>\n<\/li>\n<li><button aria-expanded=\"false\" aria-haspopup=\"true\" aria-label=\"Share article\" class=\"_1e9wo7z1\"><title>Share<\/title><\/button><\/li>\n<li>\n<div><button aria-expanded=\"false\" aria-haspopup=\"true\" aria-label=\"Gift this article\" class=\"_1e9wo7z1\"><title>Gift<\/title><\/button><\/div>\n<\/li>\n<\/ul>\n<p><\/span><span class=\"_29pwo223 _1044qizr _29pwo217\"><\/span><\/div>\n<\/div>\n<div class=\"_29pwo219\">\n<div class=\"o1ls98 o1ls90 o1ls92h\">\n<div class=\"o1ls90 o1ls9f o1ls99\" data-concert=\"article_sponsorship_mobile_and_tablet\"><\/div>\n<\/div>\n<\/div>\n<div class=\"_29pwo21r _29pwo21y\">\n<div class=\"_29pwo21h\">\n<div class=\"o1ls98 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data-chromatic=\"ignore\" data-nimg=\"fill\" class=\"i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2026\/07\/AP26191114345728.jpg?quality=90&amp;strip=all&amp;crop=0%2C0%2C100%2C100&amp;w=2400\"><\/div>\n<\/div>\n<div class=\"duet--media--caption _77sxmb0\"><cite class=\"duet--article--dangerously-set-cms-markup _19wv7tc2 _77sxmb5\">Photo: Carla Georgina Torres, AP Images for Scopely<\/cite><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"duet--layout--entry-body-container j2p4kx0 _1044qiz3 _1044qiz16\">\n<div class=\"j2p4kx1\">\n<div class=\"duet--layout--entry-body mebm7x0\">\n<div class=\"duet--ledes--standard-lede-bottom\">\n<div class=\"h9mca15\">\n<div class=\"waimqt1 waimqt0\">\n<div class=\"_4aoxp30 _4aoxp31\">\n<div class=\"_4aoxp33\"><a class=\"_4aoxp36\" href=\"https:\/\/www.theverge.com\/authors\/charles-pulliam-moore\"><img decoding=\"async\" alt=\"Charles Pulliam-Moore\" data-chromatic=\"ignore\" loading=\"lazy\" width=\"36\" height=\"36\" data-nimg=\"1\" class=\"_4aoxp34\" style=\"color:transparent\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/chorus\/author_profile_images\/195801\/CHARLES_PULLIAM-MOORE.0.jpg?quality=90&amp;strip=all&amp;crop=0%2C0%2C100%2C100&amp;w=96\"><\/a><\/div>\n<div class=\"_4aoxp35\"><span aria-expanded=\"false\" role=\"button\"><span id=\"follow-author-standard_article_details-dmcyOmF1dGhvclByb2ZpbGU6OTE=\" class=\"t0jcdf0 gnx4pm0 _1p3b6392 _1p3b6393 t0jcdf1\"><span class=\"t0jcdf2\"><span class=\"_1ajq89k1 _1ajq89k0\"><\/span><\/span><span>Charles Pulliam-Moore<\/span><\/span><\/span><\/p>\n<aside id=\"popover-dmcyOmF1dGhvclByb2ZpbGU6OTE=-standard_article_details\" style=\"position:absolute;left:0;top:0\" class=\"_1wu3rm0 _1se63890\" aria-hidden=\"true\">\n<div class=\"_1wu3rm1\"><button class=\"_1wu3rm3\"><title>Close<\/title><\/button><\/p>\n<div class=\"_1bw37384\"><img decoding=\"async\" alt=\"Charles Pulliam-Moore\" data-chromatic=\"ignore\" loading=\"lazy\" data-nimg=\"fill\" class=\"_1bw37385 i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/chorus\/author_profile_images\/195801\/CHARLES_PULLIAM-MOORE.0.jpg?quality=90&amp;strip=all&amp;crop=0%2C0%2C100%2C100&amp;w=2400\"><\/div>\n<div class=\"_1wu3rm5 _1bw37380\">Charles Pulliam-Moore<\/div>\n<div class=\"_1bw37381\"><\/div>\n<p class=\"fv263x1\">Posts from this author will be added to your daily email digest and your homepage feed.<\/p>\n<p><button class=\"duet--cta--button _11kb06m1 _11kb06m0 fv263x2 _11kb06mg\"><span><title>Follow<\/title><\/span><span>Follow<\/span><\/button><\/p>\n<p class=\"fv263x4\"><a class=\"fv263x5\" href=\"https:\/\/www.theverge.com\/authors\/charles-pulliam-moore\">See All by <!-- -->Charles Pulliam-Moore<\/a><\/p>\n<\/div>\n<\/aside>\n<p> <span class=\"duet--article--dangerously-set-cms-markup _4aoxp37\">is a reporter focusing on film, TV, and pop culture. Before The Verge, he wrote about comic books, labor, race, and more at io9 and Gizmodo for almost five years.<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"zephr-anchor\" class=\"_1044qiz13\">\n<div class=\"duet--article--article-body-component\">\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1044qizi _18mzr4b1 _18mzr4b0 _19wv7tc1\">When Niantic dropped <a href=\"https:\/\/www.theverge.com\/2015\/9\/10\/9300009\/pokemon-go-ios-android-ingress\">the first <em>Pok\u00e9mon Go <\/em>trailer<\/a> in 2015, it was hard to grasp how a bunch of players could work together to catch a pok\u00e9mon like Mewtwo. But this week at the game\u2019s 10th anniversary event in New York City, <em>Pok\u00e9mon Go <\/em>showed the world how it\u2019s done. Almost 2,000 players (many of them <em>Pok\u00e9mon Go <\/em>influencers) packed into Times Square on Thursday evening to participate in a special battle. It was cool to see Times Square briefly go dark before the billboards began lighting up, revealing <a href=\"https:\/\/us.oricon-group.com\/news\/9033\/\">an escaped Mewtwo<\/a> Mega Evolving, and it was even wilder to see people living the fantasy depicted in the game\u2019s first trailer.<\/p>\n<\/div>\n<div class=\"duet--article--article-body-component\">\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1044qizi _18mzr4b1 _18mzr4b0 _19wv7tc1\">Even though most people had never played a mobile game like <em>Pok\u00e9mon Go <\/em>when the game debuted in 2016, the trailer made the general idea easy enough to understand. Players were meant to go out into the world, and the game would tell them where they might be able to find wild, catchable monsters if they could get to a specific area fast enough. The trailer made gameplay seem like it could be a chill, solitary experience, but it also featured wild shots of crowds teaming up to take down powerful pok\u00e9mon. Raids hadn\u2019t been introduced to the game at that point, but it was clear that Niantic had plans to make things like catching legendaries feel special.<\/p>\n<\/div>\n<div class=\"duet--article--block-placement _1xorkac1 _1xorkac0 duet--article--article-body-component\">\n<div class=\"ejz0tzd\"><\/div>\n<\/div>\n<div class=\"duet--article--article-body-component\">\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1044qizi _18mzr4b1 _18mzr4b0 _19wv7tc1\">In a press release, Scopely \u2014 which <a href=\"https:\/\/www.theverge.com\/news\/615267\/niantic-pokemon-go-scopely-acquisition-deal\">acquired Niantic\u2019s games business last year<\/a> \u2014 VP of product Michael Steranka explained that the recent anniversary event was the company\u2019s way of living up to that first trailer. \u201cWhen we first dreamt what Pok\u00e9mon GO might become a decade ago, hosting more than a thousand people in a single, local raid battle was just a pipe dream,\u201d Steranka wrote. \u201cSeeing that vision become a reality in Times Square was the perfect way to celebrate 10 years of playing together with our community.\u201d<\/p>\n<\/div>\n<div class=\"duet--article--article-body-component\">\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1044qizi _18mzr4b1 _18mzr4b0 _19wv7tc1\">This latest in-person event was a far cry from <a href=\"https:\/\/www.theverge.com\/2017\/7\/25\/16019404\/pokemon-go-fest-refunds-disaster-review\">the game\u2019s first in 2017<\/a>, when thousands of players descended upon Chicago only to find their pok\u00e9-plans scuttled by network overloads and software issues <a href=\"https:\/\/nianticlabs.com\/news\/gofestupdate072517?hl=en\">that Niantic took ultimately credit for<\/a>. Steranka joined Niantic that same year to help coordinate the disastrous Chicago event, and during a press briefing this week, he said that \u2014 at the time \u2014 he thought that he \u201cshould have been fired\u201d for how things played out.<\/p>\n<\/div>\n<div class=\"duet--article--article-body-component\">\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1044qizi _18mzr4b1 _18mzr4b0 _19wv7tc1\">\u201cI also quickly discovered from this experience that the <em>Pok\u00e9mon Go <\/em>team does not point fingers,\u201d Steranka said. \u201cInstead of trying to find someone to blame, everybody came together, and we spun up an offsite in Seattle to learn what went wrong and how to fix things.\u201d<\/p>\n<\/div>\n<div class=\"duet--article--block-placement _1xorkac1 _1xorkac0 duet--article--article-body-component\">\n<div class=\"ejz0tzd\"><\/div>\n<\/div>\n<div class=\"duet--article--article-body-component\">\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1044qizi _18mzr4b1 _18mzr4b0 _19wv7tc1\">Doubling down on and expanding the scope of its in-person, community-focused events has been key to <em>Pok\u00e9mon Go<\/em>\u2019s exponential growth over the years. <a href=\"https:\/\/www.wired.com\/story\/thousands-of-pokemon-go-players-descend-on-times-square-to-defeat-mewtwo\/\">According to Scopely<\/a>, over 800 million people have downloaded <em>Pok\u00e9mon Go <\/em>since the game first launched, and the company raked in $1 billion from <em>Go<\/em> in 2025 alone. For years, Niantic <a href=\"https:\/\/www.theverge.com\/2023\/6\/29\/23778592\/niantic-layoffs-shuts-down-games-la-studio-pokemon-go\">struggled to replicate that kind of success<\/a> with its other IP-focused augmented reality games, like <a href=\"https:\/\/www.theverge.com\/2021\/11\/2\/22759677\/harry-potter-wizards-unite-shutting-down-january-2022-niantic-ar\"><em>Harry Potter: Wizards Unite<\/em><\/a> and <a href=\"https:\/\/www.theverge.com\/2021\/9\/17\/22680166\/niantic-catan-world-explorers-shutdown-early-access\"><em>Catan: World Explorers<\/em><\/a>. <em>Pok\u00e9mon Go<\/em>\u2019s continued popularity is somewhat surprising considering how the core gameplay hasn\u2019t really changed all that much. But Scopely\u2019s games president, Ed Wu, attributes <em>Pok\u00e9mon Go<\/em>\u2019s staying power to the way the company has put much more emphasis on cultivating player communities.<\/p>\n<\/div>\n<div class=\"duet--article--article-body-component\">\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1044qizi _18mzr4b1 _18mzr4b0 _19wv7tc1\">\u201cWhat started as an invitation to explore the world around you has become something that brings players together across cities, countries, and cultures, from neighborhood meetups to celebrations that draw hundreds of thousands of people together,\u201d Wu said in a press statement. \u201cAs we look ahead, our commitment remains unchanged: to keep evolving the game in ways that turn everyday places into opportunities for discovery and connection.\u201d<\/p>\n<\/div>\n<div class=\"duet--article--block-placement _1xorkac1 _1xorkac0 duet--article--article-body-component\">\n<div class=\"duet--article--related _1044qizj xfenh40\">\n<h3 class=\"xfenh43 xfenh41\">Related<\/h3>\n<ul class=\"xfenh45\">\n<li class=\"xfenh48 xfenh46\"><a href=\"https:\/\/www.theverge.com\/2021\/11\/3\/22761166\/pokemon-go-ar-games-future-pikmin-harry-potter\" class=\"xfenh49\">There will never be another Pok\u00e9mon Go<\/a><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"duet--article--article-body-component\">\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1044qizi _18mzr4b1 _18mzr4b0 _19wv7tc1\">Scopely sees <em>Pok\u00e9mon Go <\/em>as a forever game both because of the franchise\u2019s ever-expanding roster of monsters and the fact that there are always going to be people \u2014 especially younger ones \u2014 who have never played before. With each new mainline <em>Pok\u00e9mon<\/em> game launch, a new generation of players arrives. When I asked Wu how his team plans to evolve <em>Pok\u00e9mon Go <\/em>in the future, he didn\u2019t go into specifics. But he said that Scopely is looking into capitalizing on the ways that people of different ages (e.g., children and their parents) get one another into <em>Pok\u00e9mon <\/em>and how gyms can be used to foster communities.<\/p>\n<\/div>\n<div class=\"duet--article--article-body-component\">\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1044qizi _18mzr4b1 _18mzr4b0 _19wv7tc1\">This Saturday and Sunday, millions of people are probably going to be out and about participating in 2026\u2019s global Pok\u00e9mon Go Fest that will see the map light up with even more Mewtwo encounters and challenges that require players to work together. It\u2019ll be the game\u2019s most ambitious event yet, but with <a href=\"https:\/\/www.theverge.com\/games\/885321\/pokemon-winds-and-waves-trailer-browt-pombom-gecua\">a set of new mainline <em>Pok\u00e9mon <\/em>titles<\/a> dropping next year, <em>Pok\u00e9mon Go <\/em>will still have room to grow.<\/p>\n<\/div>\n<div class=\"duet--article--article-body-component\">\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1044qizi _18mzr4b1 _18mzr4b0 _19wv7tc1\">\n<\/div>\n<div class=\"duet--article--article-body-component\">\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1044qizi _18mzr4b1 _18mzr4b0 _19wv7tc1\">\n<\/div>\n<div class=\"duet--article--article-body-component\">\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1044qizi _18mzr4b1 _18mzr4b0 _19wv7tc1\">\n<\/div>\n<div class=\"tly2fw0\"><span class=\"tly2fw2\"><strong>Follow topics and authors<\/strong> from 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class=\"_19wv7tc9 _1d4s5vd7 _1d4s5vd0\"><a class=\"_7uluu50 _7uluu54 _7uluu55\" href=\"https:\/\/www.theverge.com\/games\/963515\/doom-the-dark-ages-revelations-review\">Doom\u2019s new expansion shows just what makes id Software special<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class>\n<div class=\"duet--content-cards--content-card up4voo0 _7uluu53\">\n<div class=\"up4voo7 up4voop up4vooa _1cnxcye3\"><img decoding=\"async\" alt=\"Microsoft\u2019s Xbox reset is pivoting Obsidian to make Fallout instead of Avowed\" data-chromatic=\"ignore\" loading=\"lazy\" data-nimg=\"fill\" class=\"i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2026\/07\/ss_9c317dc153b2905648f0b78301cde36f17001327.1920x1080.jpg?quality=90&amp;strip=all&amp;crop=7.8125%2C0%2C84.375%2C100&amp;w=2400\"><\/div>\n<div class>\n<div class=\"up4voo6\">\n<div>\n<div>\n<div class><\/div>\n<div>\n<div class=\"_19wv7tc9 _1d4s5vd7 _1d4s5vd0\"><a class=\"_7uluu50 _7uluu54 _7uluu55\" href=\"https:\/\/www.theverge.com\/games\/963024\/microsoft-xbox-reset-obsidian-fallout-layoffs\">Microsoft\u2019s Xbox reset is pivoting Obsidian to make Fallout instead of Avowed<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class>\n<div class=\"duet--content-cards--content-card up4voo0 _7uluu53\">\n<div class=\"up4voo7 up4voop up4vooa _1cnxcye3\"><img decoding=\"async\" alt=\"If Microsoft sold off Xbox, who would even buy it?\" data-chromatic=\"ignore\" loading=\"lazy\" data-nimg=\"fill\" class=\"i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/chorus\/uploads\/chorus_asset\/file\/22012258\/vpavic_4275_20201030_0028.jpg?quality=90&amp;strip=all&amp;crop=0%2C0%2C100%2C100&amp;w=2400\"><\/div>\n<div class>\n<div class=\"up4voo6\">\n<div>\n<div>\n<div class><\/div>\n<div>\n<div class=\"_19wv7tc9 _1d4s5vd7 _1d4s5vd0\"><a class=\"_7uluu50 _7uluu54 _7uluu55\" href=\"https:\/\/www.theverge.com\/games\/962837\/microsoft-xbox-spin-off-sell-divest-layoffs-asha-sharma\">If Microsoft sold off Xbox, who would even buy it?<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class>\n<div class=\"duet--content-cards--content-card up4voo0 _7uluu53\">\n<div class=\"up4voo7 up4voop up4vooa _1cnxcye3\"><img decoding=\"async\" alt=\"Gaming laptops are too expensive right now, but this one\u2019s a good value\" data-chromatic=\"ignore\" loading=\"lazy\" data-nimg=\"fill\" class=\"i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2026\/07\/katana.png?quality=90&amp;strip=all&amp;crop=0%2C0%2C100%2C100&amp;w=2400\"><\/div>\n<div class>\n<div class=\"up4voo6\">\n<div>\n<div>\n<div class><\/div>\n<div>\n<div class=\"_19wv7tc9 _1d4s5vd7 _1d4s5vd0\"><a class=\"_7uluu50 _7uluu54 _7uluu55\" href=\"https:\/\/www.theverge.com\/gadgets\/962754\/msi-gaming-laptop-ethernet-switch-pc-steam-game-deal-sale\">Gaming laptops are too expensive right now, but this one\u2019s a good value<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class>\n<div class=\"duet--content-cards--content-card up4voo0 _7uluu53\">\n<div class=\"up4voo7 up4voop up4vooa _1cnxcye3\"><img decoding=\"async\" alt=\"The Steam Machine fits my TV, my desk, and my life\" data-chromatic=\"ignore\" loading=\"lazy\" data-nimg=\"fill\" class=\"i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2026\/06\/268581_Steam_Machine_KMcClellan_0046.jpg?quality=90&amp;strip=all&amp;crop=0%2C0%2C100%2C100&amp;w=2400\"><\/div>\n<div class>\n<div class=\"up4voo6\">\n<div>\n<div>\n<div class><\/div>\n<div>\n<div class=\"_19wv7tc9 _1d4s5vd7 _1d4s5vd0\"><a class=\"_7uluu50 _7uluu54 _7uluu55\" href=\"https:\/\/www.theverge.com\/games\/962561\/valve-steam-machine-tv-desk-life\">The Steam Machine fits my TV, my desk, and my life<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"_1hofmaw2\">\n<div class=\"duet--content-cards--content-card _1ismqj1 _1ismqj0 _7uluu53 _1ismqjj _1ismqj5\">\n<div class=\"_1ismqj7 _1ismqj6 _1ismqjc _1ismqjh _1cnxcye3\"><img decoding=\"async\" alt=\"Xreal\u2019s new AR glasses are way cheaper and almost just right\" data-chromatic=\"ignore\" loading=\"lazy\" data-nimg=\"fill\" class=\"_1ismqjf i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2026\/07\/268631_Xreal_A01_Plus_CFaulkner_0001.jpg?quality=90&amp;strip=all&amp;crop=16.666666666667%2C0%2C66.666666666667%2C100&amp;w=2400\"><img decoding=\"async\" alt=\"Xreal\u2019s new AR glasses are way cheaper and almost just right\" data-chromatic=\"ignore\" loading=\"lazy\" data-nimg=\"fill\" class=\"_1ismqjg i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2026\/07\/268631_Xreal_A01_Plus_CFaulkner_0001.jpg?quality=90&amp;strip=all&amp;crop=0%2C0%2C100%2C100&amp;w=2400\"><\/div>\n<div class=\"_1ismqji\">\n<div>\n<div>\n<div class><\/div>\n<div>\n<div class=\"_19wv7tc9 _1d4s5vd3 _1d4s5vd0\"><a class=\"_7uluu50 _7uluu54\" href=\"https:\/\/www.theverge.com\/tech\/963465\/xreal-a01-plus-xbx-ar-glasses-hands-on\">Xreal\u2019s new AR glasses are way cheaper and almost just right<\/a><\/div>\n<\/div>\n<div class=\"jelpepd jelpep0\"><span><span class=\"_1g89o322 _19wv7tc5\"><span><span>Cameron Faulkner<\/span><\/span><\/span><\/span><span class=\"duet--article--timestamp g4xafw2 g4xafw0 _19wv7tc5 _1044qizs\"><time datetime=\"2026-07-10T13:00:00+00:00\">1:00 PM UTC<\/time><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"duet--content-cards--content-card _1ismqj1 _1ismqj0 _7uluu53 _1ismqj5\">\n<div class=\"_1ismqj7 _1ismqj6 _1ismqjc _1ismqjh _1cnxcye3\"><img decoding=\"async\" alt=\"Doom\u2019s new expansion shows just what makes id Software special\" data-chromatic=\"ignore\" loading=\"lazy\" data-nimg=\"fill\" class=\"_1ismqjf i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2026\/07\/IMG_9745.jpeg?quality=90&amp;strip=all&amp;crop=21.875%2C0%2C56.25%2C100&amp;w=2400\"><img decoding=\"async\" alt=\"Doom\u2019s new expansion shows just what makes id Software special\" data-chromatic=\"ignore\" loading=\"lazy\" data-nimg=\"fill\" class=\"_1ismqjg i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2026\/07\/IMG_9745.jpeg?quality=90&amp;strip=all&amp;crop=7.8125%2C0%2C84.375%2C100&amp;w=2400\"><\/div>\n<div class=\"_1ismqji\">\n<div>\n<div>\n<div class><\/div>\n<div>\n<div class=\"_19wv7tc9 _1d4s5vd3 _1d4s5vd0\"><a class=\"_7uluu50 _7uluu54\" href=\"https:\/\/www.theverge.com\/games\/963515\/doom-the-dark-ages-revelations-review\">Doom\u2019s new expansion shows just what makes id Software special<\/a><\/div>\n<\/div>\n<div class=\"jelpepd jelpep0\"><span><span class=\"_1g89o322 _19wv7tc5\"><span><span>Jay Peters<\/span><\/span><\/span><\/span><span class=\"duet--article--timestamp g4xafw2 g4xafw0 _19wv7tc5 _1044qizs\"><time datetime=\"2026-07-10T12:00:00+00:00\">12:00 PM UTC<\/time><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"duet--content-cards--content-card _1ismqj1 _1ismqj0 _7uluu53 _1ismqj5\">\n<div class=\"_1ismqj7 _1ismqj6 _1ismqjc _1ismqjh _1cnxcye3\"><img decoding=\"async\" alt=\"Microsoft\u2019s Xbox reset is pivoting Obsidian to make Fallout instead of Avowed\" data-chromatic=\"ignore\" loading=\"lazy\" data-nimg=\"fill\" class=\"_1ismqjf i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2026\/07\/ss_9c317dc153b2905648f0b78301cde36f17001327.1920x1080.jpg?quality=90&amp;strip=all&amp;crop=21.875%2C0%2C56.25%2C100&amp;w=2400\"><img decoding=\"async\" alt=\"Microsoft\u2019s Xbox reset is pivoting Obsidian to make Fallout instead of Avowed\" data-chromatic=\"ignore\" loading=\"lazy\" data-nimg=\"fill\" class=\"_1ismqjg i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2026\/07\/ss_9c317dc153b2905648f0b78301cde36f17001327.1920x1080.jpg?quality=90&amp;strip=all&amp;crop=7.8125%2C0%2C84.375%2C100&amp;w=2400\"><\/div>\n<div class=\"_1ismqji\">\n<div>\n<div>\n<div class><\/div>\n<div>\n<div class=\"_19wv7tc9 _1d4s5vd3 _1d4s5vd0\"><a class=\"_7uluu50 _7uluu54\" href=\"https:\/\/www.theverge.com\/games\/963024\/microsoft-xbox-reset-obsidian-fallout-layoffs\">Microsoft\u2019s Xbox reset is pivoting Obsidian to make Fallout instead of Avowed<\/a><\/div>\n<\/div>\n<div class=\"jelpepd jelpep0\"><span><span class=\"_1g89o322 _19wv7tc5\"><span><span>Jay Peters<\/span><\/span><\/span><\/span><span class=\"duet--article--timestamp g4xafw2 g4xafw0 _19wv7tc5 _1044qizs\"><time datetime=\"2026-07-08T18:50:27+00:00\">Jul 8<\/time><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"duet--content-cards--content-card _1ismqj1 _1ismqj0 _7uluu53 _1ismqj5\">\n<div class=\"_1ismqj7 _1ismqj6 _1ismqjc _1ismqjh _1cnxcye3\"><img decoding=\"async\" alt=\"If Microsoft sold off Xbox, who would even buy it?\" data-chromatic=\"ignore\" loading=\"lazy\" data-nimg=\"fill\" class=\"_1ismqjf i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/chorus\/uploads\/chorus_asset\/file\/22012258\/vpavic_4275_20201030_0028.jpg?quality=90&amp;strip=all&amp;crop=16.666666666667%2C0%2C66.666666666667%2C100&amp;w=2400\"><img decoding=\"async\" alt=\"If Microsoft sold off Xbox, who would even buy it?\" data-chromatic=\"ignore\" loading=\"lazy\" data-nimg=\"fill\" class=\"_1ismqjg i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/chorus\/uploads\/chorus_asset\/file\/22012258\/vpavic_4275_20201030_0028.jpg?quality=90&amp;strip=all&amp;crop=0%2C0%2C100%2C100&amp;w=2400\"><\/div>\n<div class=\"_1ismqji\">\n<div>\n<div>\n<div class><\/div>\n<div>\n<div class=\"_19wv7tc9 _1d4s5vd3 _1d4s5vd0\"><a class=\"_7uluu50 _7uluu54\" href=\"https:\/\/www.theverge.com\/games\/962837\/microsoft-xbox-spin-off-sell-divest-layoffs-asha-sharma\">If Microsoft sold off Xbox, who would even buy it?<\/a><\/div>\n<\/div>\n<div class=\"jelpepd jelpep0\"><span><span class=\"_1g89o322 _19wv7tc5\"><span><span>Jay Peters<\/span><\/span><\/span><\/span><span class=\"duet--article--timestamp g4xafw2 g4xafw0 _19wv7tc5 _1044qizs\"><time datetime=\"2026-07-08T17:10:05+00:00\">Jul 8<\/time><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"duet--content-cards--content-card _1ismqj1 _1ismqj0 _7uluu53 _1ismqj5\">\n<div class=\"_1ismqj7 _1ismqj6 _1ismqjc _1ismqjh _1cnxcye3\"><img decoding=\"async\" alt=\"Gaming laptops are too expensive right now, but this one\u2019s a good value\" data-chromatic=\"ignore\" loading=\"lazy\" data-nimg=\"fill\" class=\"_1ismqjf i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2026\/07\/katana.png?quality=90&amp;strip=all&amp;crop=16.666666666667%2C0%2C66.666666666667%2C100&amp;w=2400\"><img decoding=\"async\" alt=\"Gaming laptops are too expensive right now, but this one\u2019s a good value\" data-chromatic=\"ignore\" loading=\"lazy\" data-nimg=\"fill\" class=\"_1ismqjg i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2026\/07\/katana.png?quality=90&amp;strip=all&amp;crop=0%2C0%2C100%2C100&amp;w=2400\"><\/div>\n<div class=\"_1ismqji\">\n<div>\n<div>\n<div class><\/div>\n<div>\n<div class=\"_19wv7tc9 _1d4s5vd3 _1d4s5vd0\"><a class=\"_7uluu50 _7uluu54\" href=\"https:\/\/www.theverge.com\/gadgets\/962754\/msi-gaming-laptop-ethernet-switch-pc-steam-game-deal-sale\">Gaming laptops are too expensive right now, but this one\u2019s a good value<\/a><\/div>\n<\/div>\n<div class=\"jelpepd jelpep0\"><span><span class=\"_1g89o322 _19wv7tc5\"><span><span>Cameron Faulkner<\/span><\/span><\/span><\/span><span class=\"duet--article--timestamp g4xafw2 g4xafw0 _19wv7tc5 _1044qizs\"><time datetime=\"2026-07-08T14:43:00+00:00\">Jul 8<\/time><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"duet--content-cards--content-card _1ismqj1 _1ismqj0 _7uluu53 _1ismqjk _1ismqjl _1ismqj5\">\n<div class=\"_1ismqj7 _1ismqj6 _1ismqjc _1ismqjh _1cnxcye3\"><img decoding=\"async\" alt=\"The Steam Machine fits my TV, my desk, and my life\" data-chromatic=\"ignore\" loading=\"lazy\" data-nimg=\"fill\" class=\"_1ismqjf i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2026\/06\/268581_Steam_Machine_KMcClellan_0046.jpg?quality=90&amp;strip=all&amp;crop=16.666666666667%2C0%2C66.666666666667%2C100&amp;w=2400\"><img decoding=\"async\" alt=\"The Steam Machine fits my TV, my desk, and my life\" data-chromatic=\"ignore\" loading=\"lazy\" data-nimg=\"fill\" class=\"_1ismqjg i7ks070\" style=\"position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent;background-size:cover;background-position:50% 50%;background-repeat:no-repeat;filter: url(%23b);)\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2026\/06\/268581_Steam_Machine_KMcClellan_0046.jpg?quality=90&amp;strip=all&amp;crop=0%2C0%2C100%2C100&amp;w=2400\"><\/div>\n<div class=\"_1ismqji\">\n<div>\n<div>\n<div class><\/div>\n<div>\n<div class=\"_19wv7tc9 _1d4s5vd3 _1d4s5vd0\"><a class=\"_7uluu50 _7uluu54\" href=\"https:\/\/www.theverge.com\/games\/962561\/valve-steam-machine-tv-desk-life\">The Steam Machine fits my TV, my desk, and my life<\/a><\/div>\n<\/div>\n<div class=\"jelpepd jelpep0\"><span><span class=\"_1g89o322 _19wv7tc5\"><span><span>Jay Peters<\/span><\/span><\/span><\/span><span class=\"duet--article--timestamp g4xafw2 g4xafw0 _19wv7tc5 _1044qizs\"><time datetime=\"2026-07-08T12:00:00+00:00\">Jul 8<\/time><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"duet--ad--native-ad-linkset _14xz0mv4 _14xz0mv5 _14xz0mva hidden\" data-native-ad-id=\"container\">\n<div>\n<div class=\"visually-hidden\">\n<div class=\"dynamic-native-ad-native_ad_linkset_link\"><\/div>\n<\/div>\n<p><a href=\"https:\/\/www.theverge.com\/\" aria-label=\"Advertisement\"><\/p>\n<div class>\n<div class=\"_14xz0mv7\"><span data-native-ad-id=\"preamble\" class=\"_14xz0mv8 _14xz0mv9\">Advertiser Content From<\/span><\/p>\n<div><img data-native-ad-id=\"logo\" src alt=\"Sponsor Logo\" class=\"_14xz0mvg\"><\/div>\n<\/div>\n<p class=\"_14xz0mvj\" data-native-ad-id=\"title\">This is the title for the native ad<\/p>\n<\/div>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<div class=\"e3czlx6\">\n<div class=\"duet--layout--header-pattern _75r1tr2\">\n<div class=\"_75r1tr3\">\n<div class=\"duet--layout--page-header bpecqn0\">\n<div class=\"bpecqnj bpecqnf\">\n<h2 class=\"duet--article--dangerously-set-cms-markup bpecqno bpecqnm _19wv7tc2\">Top Stories<\/h2>\n<\/div>\n<div class=\"sticky-nav-trigger\"><\/div>\n<\/div>\n<\/div>\n<div class=\"_75r1tr4\">\n<div class=\"duet--content-cards--content-card _1ismqj0 _7uluu53 _1ismqjj _1ismqj5\">\n<div class=\"_1ismqji\">\n<div>\n<div>\n<div class>\n<div class=\"jelpep4 jelpep0\"><span class=\"duet--article--timestamp g4xafw8 g4xafw0 _19wv7tc5\"><time datetime=\"2026-07-10T14:19:59+00:00\">2:19 PM UTC<\/time><\/span><\/div>\n<\/div>\n<div>\n<div class=\"_19wv7tc9 _1d4s5vd7 _1d4s5vd0\"><a class=\"_7uluu50 _7uluu54 _7uluu55\" href=\"https:\/\/www.theverge.com\/tech\/963382\/trump-mobile-t1-phone-review\">I spent a week using the Trump phone \u2014 it sucks<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"duet--content-cards--content-card _1ismqj0 _7uluu53 _1ismqj5\">\n<div class=\"_1ismqji\">\n<div>\n<div>\n<div class>\n<div class=\"jelpep4 jelpep0\"><span class=\"duet--article--timestamp g4xafw8 g4xafw0 _19wv7tc5\"><time datetime=\"2026-07-10T14:00:00+00:00\">2:00 PM UTC<\/time><\/span><\/div>\n<\/div>\n<div>\n<div class=\"_19wv7tc9 _1d4s5vd7 _1d4s5vd0\"><a class=\"_7uluu50 _7uluu54 _7uluu55\" href=\"https:\/\/www.theverge.com\/column\/963917\/optimizer-bryan-johnson-biohacking-health\">Empathy for the optimizers<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"duet--content-cards--content-card _1ismqj0 _7uluu53 _1ismqj5\">\n<div class=\"_1ismqji\">\n<div>\n<div>\n<div class>\n<div class=\"jelpep4 jelpep0\"><span class=\"duet--article--timestamp g4xafw8 g4xafw0 _19wv7tc5\"><time datetime=\"2026-07-10T19:20:00+00:00\">57 minutes ago<\/time><\/span><\/div>\n<\/div>\n<div>\n<div class=\"_19wv7tc9 _1d4s5vd7 _1d4s5vd0\"><a class=\"_7uluu50 _7uluu54 _7uluu55\" href=\"https:\/\/www.theverge.com\/policy\/964294\/ice-shooting-houston-lorenzo-salgado-araujo\">ICE is threatening to deport witnesses of its latest shooting<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"duet--content-cards--content-card _1ismqj0 _7uluu53 _1ismqjk _1ismqjl _1ismqj5\">\n<div class=\"_1ismqji\">\n<div>\n<div>\n<div class>\n<div class=\"jelpep4 jelpep0\"><span class=\"duet--article--timestamp g4xafw8 g4xafw0 _19wv7tc5\"><time datetime=\"2026-07-10T11:00:00+00:00\">11:00 AM UTC<\/time><\/span><\/div>\n<\/div>\n<div>\n<div class=\"_19wv7tc9 _1d4s5vd7 _1d4s5vd0\"><a class=\"_7uluu50 _7uluu54 _7uluu55\" href=\"https:\/\/www.theverge.com\/transportation\/963399\/polestar-owners-ban-dealers-service-warranty-lease\">Polestar owners left \u2018holding the bag\u2019 after EV brand pulls out of the US<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><\/main><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Gaming Close Gaming Posts from this topic will be added to your daily email digest and your homepage feed. 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