{"id":2004219,"date":"2026-06-22T10:37:10","date_gmt":"2026-06-22T07:37:10","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=2004219"},"modified":"2026-06-22T10:37:10","modified_gmt":"2026-06-22T07:37:10","slug":"the-latest-indie-mega-sensation-is-meccha-chameleon-an-artsy-hide-and-seek-game-which-has-sold-an-astronomical-amount-in-only-two-weeks","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=2004219","title":{"rendered":"The latest indie mega-sensation is Meccha Chameleon, an artsy hide-and-seek game, which has sold an astronomical amount in only two weeks"},"content":{"rendered":"<article class=\"article \" data-ads=\"true\" data-article-type=\"news\" data-article-group=\"news\" data-paywalled=\"false\" data-premium=\"false\" data-sponsored=\"false\" data-type=\"article\">\n<header class=\"article_header\" data-component=\"article-header\">\n<div class=\"breadcrumbs\">\n<nav class=\"nav_breadcrumbs\" data-component=\"nav-breadcrumbs\" aria-label=\"Breadcrumb\">\n<ul class=\"nav-links\">\n<li>\n                <a href=\"https:\/\/www.eurogamer.net\/\" data-active=\"false\"><br \/>\n                      Home<br \/>\n                <\/a>\n            <\/li>\n<li>\n                <a href=\"https:\/\/www.eurogamer.net\/news\" data-active=\"false\"><br \/>\n                      News<br \/>\n                <\/a>\n            <\/li>\n<li>\n                <a href=\"https:\/\/www.eurogamer.net\/games\/meccha-chameleon\" data-active=\"false\"><br \/>\n                      Meccha Chameleon<br \/>\n                <\/a>\n            <\/li>\n<\/ul>\n<\/nav><\/div>\n<div class=\"headline_details\" id=\"main-content\">\n<h1 class=\"title\">The latest indie mega-sensation is Meccha Chameleon, an artsy hide-and-seek game, which has sold an astronomical amount in only two weeks<\/h1>\n<p class=\"strapline\">Art of the deal.<\/p>\n<\/p><\/div>\n<div class=\"headline_asset\">\n<figure class=\"headline_image_wrapper\">\n<p>        <img fetchpriority=\"high\" decoding=\"async\" class=\"headline_image\" src=\"https:\/\/assetsio.gnwcdn.com\/meccha-chameleon.jpg?width=570&amp;quality=85&amp;format=jpg&amp;dpr=3&amp;auto=webp\" alt=\"Meccha Chameleon store image, showing a man hiding on the walls.\" loading=\"eager\" data-uri=\"meccha-chameleon.jpg\" data-lightbox width=\"570\" height=\"321\"><figcaption>\n          <span class=\"attribution\">Image credit: <cite>Lemelion<\/cite><\/span><br \/>\n        <\/figcaption><\/figure>\n<\/p><\/div>\n<div class=\"metadata\">\n<div class=\"avatar\">\n<p>    <img loading=\"lazy\" decoding=\"async\" alt=\"Connor Makar avatar\" src=\"https:\/\/assetsio.gnwcdn.com\/tAtwiaBo_400x400.jpg?width=2048&amp;height=2048&amp;fit=bounds&amp;quality=85&amp;format=jpg&amp;auto=webp\" style=\"aspect-ratio: 1\" width=\"374\" height=\"374\"><\/p>\n<p>  <img alt=\"Connor Makar avatar\" data-autosize=\"crop_lossy\" data-uri=\"tAtwiaBo_400x400.jpg\" loading=\"lazy\" style=\"aspect-ratio: 1\" width=\"374\" height=\"374\">\n<\/div>\n<div class=\"text\">\n<div class=\"byline\">\n                  <span class=\"article_type\" data-slug=\"news\"><br \/>\n                    News<br \/>\n                  <\/span><\/p>\n<p><span class=\"by\">by<\/span> <span class=\"author\"><a href=\"https:\/\/www.eurogamer.net\/authors\/connor-makar\">Connor Makar<\/a><\/span>                    <span class=\"job_title\"><br \/>\n                      Staff Writer<br \/>\n                    <\/span>\n            <\/div>\n<div class=\"published_at\">\nPublished on <time datetime=\"2026-06-22T10:37:10+00:00\">June 22, 2026<\/time>              <\/div>\n<div class=\"comments\">\n      <a class=\"comments__link comments-bubble\" href=\"https:\/\/www.eurogamer.net\/meccha-chameleon-seven-million-sales?view=comments\" rel=\"nofollow\"><br \/>\n          4 comments<br \/>\n      <\/a>\n    <\/div>\n<\/p><\/div>\n<div class=\"mypop-header-wrapper\">\n<p><button class=\"mypop-button button wide\" data-state=\"follow\" data-type=\"tag\" data-uuid=\"6e9ae0db-1b50-4c38-ab03-67ae45def681\" data-name=\"Meccha Chameleon\" data-follow-text=\"Follow Meccha Chameleon\" data-unfollow-text=\"Following Meccha Chameleon\" data-aria-follow-text=\"Follow Meccha Chameleon\" data-aria-unfollow-text=\"Following Meccha Chameleon\" data-popup=\"true\" data-force-login=\"true\" aria-label=\"Follow Meccha Chameleon\" title=\"Follow Meccha Chameleon\"><br \/>\n  Follow Meccha Chameleon<br \/>\n<\/button>          <\/div>\n<\/p><\/div>\n<\/header>\n<div class=\"article_body\" data-component=\"article-content\">\n<div class=\"article_body_content article-styling\">\n<p>Artsy hide-and-seek indie game Meccha Chameleon has put aside its camouflage and taken the spotlight, passing 7m copies sold since its release less than two weeks ago.<\/p>\n<p>It&#8217;s a game in which players must use paint tools to disguise themselves in the environment while others attempt to track them down, and it&#8217;s proven a dominating presence in the social games space. Its popularity has largely been down to word-of-mouth, as well as the embrace of large swathes of the gaming influencer sphere.<\/p>\n<figure>\n<div class=\"video_wrapper youtube\">\n<a aria-label=\"MECCHA CHAMELEON - Official Trailer\" class=\"video-facade full-size\" data-platform=\"youtube\" href=\"https:\/\/www.youtube.com\/embed\/Y0Q_nV0eg4w?autoplay=1\" title=\"Click to play video from YouTube\"><br \/>\n<img decoding=\"async\" alt=\"Cover image for YouTube video\" class=\"video-facade__image\" loading=\"lazy\" src=\"https:\/\/i.ytimg.com\/vi\/Y0Q_nV0eg4w\/hqdefault.jpg\"><span class=\"video-facade__title\">MECCHA CHAMELEON &#8211; Official Trailer<\/span><\/p>\n<p><\/a>\n<\/div><figcaption>You can watch a trailer for Meccha Chameleon here!<a class=\"video\" href=\"https:\/\/www.youtube.com\/watch?v=Y0Q_nV0eg4w\" rel=\"noopener\" target=\"_blank\">Watch on YouTube<\/a><\/figcaption><\/figure>\n<p>To celebrate this milestone, the solo developer behind Meccha Chameleon, Lemorion, <a href=\"https:\/\/store.steampowered.com\/news\/app\/4704690\/view\/710026912607505791?l=english\">succinctly announced<\/a> that a Japan-themed map will be added &#8220;today or tomorrow&#8221;.<\/p>\n<p>Meccha Chameleon is the latest in a string of especially popular social games, following the path <a href=\"https:\/\/www.eurogamer.net\/steam-hit-repo-hides-real-class-and-an-understanding-of-gaming-greats-behind-its-chummy-chaos-and-crude-emojis\">REPO<\/a>, <a href=\"https:\/\/www.eurogamer.net\/lethal-company-dev-wants-future-updates-to-feel-like-they-broke-into-an-alien-zoo-and-released-the-animals\">Lethal Company<\/a>, and <a href=\"https:\/\/www.eurogamer.net\/innersloth-almost-put-among-us-to-rest-in-2019\">Among Us<\/a>. Like those games before it, Meccha Chameleon is being sold for a relatively low price compared to many of the triple-A offerings released recently. It&#8217;s currently available for \u00a35.29, a fraction of the cost of the 007 First Light for example, which retails for \u00a359.99.<\/p>\n<p><span class=\"injection_placeholder\" data-position=\"1\"><\/span><\/p>\n<p><a href=\"https:\/\/www.eurogamer.net\/video-games-soaring-prices-have-a-cost-beyond-your-wallet-the-concept-of-ownership-itself\">As video game prices soar<\/a>, we&#8217;ve seen the prominence of cheaper alternatives grow. While many believed (and still believe) subscription services like Xbox Game Pass is a solution, this raises concerns around the ownership of games acquired with these services. Cheaper, social, indie games like Meccha Chameleon are a popular alternative to that. They&#8217;re much more available to a wider number of people, that&#8217;s <a href=\"https:\/\/www.eurogamer.net\/the-role-of-the-console-is-shifting-are-rising-prices-the-end-for-games-consoles-as-we-know-them\">especially important as gaming hardware gets more expensive too<\/a>.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"preferred-source\" data-component=\"preferred-source\">\nLove Eurogamer.net? Make us a <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.google.com\/preferences\/source?q=https:\/\/www.eurogamer.net\">Preferred Source on Google<\/a> and catch more of our coverage in your feeds.  <\/div>\n<\/article>\n<div class=\"article_body\" data-component=\"article-content\">\n<div class=\"article_body_content article-styling\">\n<p>Artsy hide-and-seek indie game Meccha Chameleon has put aside its camouflage and taken the spotlight, passing 7m copies sold since its release less than two weeks ago.<\/p>\n<p>It&#8217;s a game in which players must use paint tools to disguise themselves in the environment while others attempt to track them down, and it&#8217;s proven a dominating presence in the social games space. Its popularity has largely been down to word-of-mouth, as well as the embrace of large swathes of the gaming influencer sphere.<\/p>\n<figure>\n<div class=\"video_wrapper youtube\">\n<a aria-label=\"MECCHA CHAMELEON - Official Trailer\" class=\"video-facade full-size\" data-platform=\"youtube\" href=\"https:\/\/www.youtube.com\/embed\/Y0Q_nV0eg4w?autoplay=1\" title=\"Click to play video from YouTube\"><br \/>\n<img decoding=\"async\" alt=\"Cover image for YouTube video\" class=\"video-facade__image\" loading=\"lazy\" src=\"https:\/\/i.ytimg.com\/vi\/Y0Q_nV0eg4w\/hqdefault.jpg\"><span class=\"video-facade__title\">MECCHA CHAMELEON &#8211; Official Trailer<\/span><\/p>\n<p><\/a>\n<\/div><figcaption>You can watch a trailer for Meccha Chameleon here!<a class=\"video\" href=\"https:\/\/www.youtube.com\/watch?v=Y0Q_nV0eg4w\" rel=\"noopener\" target=\"_blank\">Watch on YouTube<\/a><\/figcaption><\/figure>\n<p>To celebrate this milestone, the solo developer behind Meccha Chameleon, Lemorion, <a href=\"https:\/\/store.steampowered.com\/news\/app\/4704690\/view\/710026912607505791?l=english\">succinctly announced<\/a> that a Japan-themed map will be added &#8220;today or tomorrow&#8221;.<\/p>\n<p>Meccha Chameleon is the latest in a string of especially popular social games, following the path <a href=\"https:\/\/www.eurogamer.net\/steam-hit-repo-hides-real-class-and-an-understanding-of-gaming-greats-behind-its-chummy-chaos-and-crude-emojis\">REPO<\/a>, <a href=\"https:\/\/www.eurogamer.net\/lethal-company-dev-wants-future-updates-to-feel-like-they-broke-into-an-alien-zoo-and-released-the-animals\">Lethal Company<\/a>, and <a href=\"https:\/\/www.eurogamer.net\/innersloth-almost-put-among-us-to-rest-in-2019\">Among Us<\/a>. Like those games before it, Meccha Chameleon is being sold for a relatively low price compared to many of the triple-A offerings released recently. It&#8217;s currently available for \u00a35.29, a fraction of the cost of the 007 First Light for example, which retails for \u00a359.99.<\/p>\n<p><span class=\"injection_placeholder\" data-position=\"1\"><\/span><\/p>\n<p><a href=\"https:\/\/www.eurogamer.net\/video-games-soaring-prices-have-a-cost-beyond-your-wallet-the-concept-of-ownership-itself\">As video game prices soar<\/a>, we&#8217;ve seen the prominence of cheaper alternatives grow. While many believed (and still believe) subscription services like Xbox Game Pass is a solution, this raises concerns around the ownership of games acquired with these services. Cheaper, social, indie games like Meccha Chameleon are a popular alternative to that. They&#8217;re much more available to a wider number of people, that&#8217;s <a href=\"https:\/\/www.eurogamer.net\/the-role-of-the-console-is-shifting-are-rising-prices-the-end-for-games-consoles-as-we-know-them\">especially important as gaming hardware gets more expensive too<\/a>.<\/p>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Home News Meccha Chameleon The latest indie mega-sensation is Meccha Chameleon, an artsy hide-and-seek game, which has sold an astronomical amount in only two weeks Art of the deal. Image credit: Lemelion News by Connor Makar Staff Writer Published on June 22, 2026 4 comments Follow Meccha Chameleon Artsy hide-and-seek indie game Meccha Chameleon has [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[226,253],"class_list":["post-2004219","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-crawlmanager","tag-eurogamer-net"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2004219","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2004219"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/2004219\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2004219"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2004219"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2004219"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}