{"id":1921005,"date":"2026-05-06T15:04:34","date_gmt":"2026-05-06T12:04:34","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=1921005"},"modified":"2026-05-06T15:04:34","modified_gmt":"2026-05-06T12:04:34","slug":"nintendo-under-pressure-to-raise-switch-2-console-price-as-hardware-currently-sold-at-a-loss-report","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=1921005","title":{"rendered":"Nintendo Under Pressure to Raise Switch 2 Console Price, as Hardware Currently Sold at a Loss \u2014 Report"},"content":{"rendered":"
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Nintendo is reportedly facing pressure to raise the price of Switch 2<\/a> consoles, as costs rise and its share price continues to fall. <\/p>\n<\/p>\n

A new report by Bloomberg<\/a> has highlighted the continuing decline of Nintendo stock, despite a positive bump in March<\/a> due to the launch of Switch 2 exclusive Pok\u00e9mon Pokopia. Now, ahead of the company’s next financial earnings release this coming Friday, Nintendo faces scrutiny from shareholders over whether it will finally budge on the Switch 2 launch price, after raising the price of pretty much everything else. <\/p>\n

Nintendo Switch 2 launched last June priced at $449.99. In Japan, a region-locked version of the console is sold at 50,000 yen (equivalent to $318). Both of these prices reportedly see the hardware sold at a loss (particularly so in Japan).<\/p>\n

Exactly how much of a loss Switch 2 is sold at isn’t clear, though one analyst told Bloomberg that even a $50-$100 price increase would mean the console was made “less of a burden rather than truly profitable.”<\/p>\n