{"id":1888682,"date":"2026-04-17T20:02:37","date_gmt":"2026-04-17T17:02:37","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=1888682"},"modified":"2026-04-17T20:02:37","modified_gmt":"2026-04-17T17:02:37","slug":"a-lot-of-you-panic-bought-pcs-to-avoid-ramaggedon-2026","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=1888682","title":{"rendered":"A lot of you panic-bought PCs to avoid RAMaggedon 2026"},"content":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/s.yimg.com\/ny\/api\/res\/1.2\/yxIYSnnMFLIETBukntq_Rw&#8211;\/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyMDA7aD04MDA-\/https:\/\/d29szjachogqwa.cloudfront.net\/images\/2026-04\/2ceddefd-4e45-4b93-af45-0902357a7b99&#8243;]<\/p>\n<article id=\"article-62148a7c-6751-4dd8-9ec6-c0f9ae907772\">\n<div>\n<div class=\"mx-auto md:px-10 md:max-w-[1220px]\">\n<nav class=\"prestige-breadcrumb relative mx-4 md:mx-0\" aria-label=\"breadcrumbs\">\n<ol class=\"no-scrollbar overflow-scroll whitespace-nowrap text-battleship\">\n<li class=\"inline\">\n<li class=\"inline-block cursor-default last:pr-10 md:last:pr-20 font-bold\">Computing<\/li>\n<\/ol>\n<\/nav>\n<header class=\"mb-4 px-4 md:mb-6 md:px-0\">\n<h1 class=\"layout-h1 my-2 font-bold leading-tight\">A lot of you panic-bought PCs to avoid RAMaggedon 2026<\/h1>\n<h2 class=\"my-2 text-[18px] font-light leading-5 md:max-w-[660px] md:text-[20px]\/[28px]\">Analysts predict dark times for the PC industry, but sales were up slightly in Q1 2026.<\/h2>\n<div class=\"flex-col items-start lg:flex lg:flex-row lg:items-center lg:justify-between mt-6\">\n<div class=\"relative md:mr-[10px]\">\n<div class=\"flex items-center\">\n<div class=\"flex mr-2\">\n<div class=\"shrink-0 cursor-pointer inline-block size-[42px] lg:size-[48px]\"><img decoding=\"async\" alt role=\"img\" loading=\"lazy\" class=\"size-full rounded-full object-cover object-center shadow-[0_0_0_2px_#ffffff]\" src=\"https:\/\/s.yimg.com\/ny\/api\/res\/1.2\/z0DGTUGhtSngJHwR4_52VQ--\/YXBwaWQ9aGlnaGxhbmRlcjt3PTgwO2g9ODA-\/https:\/\/s.yimg.com\/os\/creatr-uploaded-images\/2024-12\/104d0e40-b283-11ef-80fd-c7df9234dfe5\"><\/div>\n<\/div>\n<div class=\"inline-block\">\n<div class=\"w-max text-sm\/5 font-semibold lg:!flex flex items-center\">\n<div class=\"flex flex-col\">\n<div class=\"flex w-max items-center\">Ian Carlos Campbell<\/div>\n<p><span class=\"font-normal sm:before:inline-block\">Contributing Reporter<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"lg:hidden\">\n<div class=\"text-xs text-dolphin dark:text-shark md:text-sm\/5 pt-4\">\n<div class=\"inline-block\"><time datetime=\"2026-04-17T20:02:37.000Z\">Fri, April 17, 2026 at 8:02 PM UTC<\/time><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"ml-0 mt-4 flex items-center lg:ml-3 lg:mt-0\">\n<div class=\"ml-0 mr-2\">\n<div class=\"relative flex\">Add Engadget on Google<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"hidden lg:block\">\n<div class=\"text-xs text-dolphin dark:text-shark md:text-sm\/5 pt-4\">\n<div class=\"inline-block\"><time datetime=\"2026-04-17T20:02:37.000Z\">Fri, April 17, 2026 at 8:02 PM UTC<\/time><\/div>\n<\/div>\n<\/div>\n<\/header>\n<\/div>\n<div class=\"grid grid-cols-1 gap-x-8 lg:gap-x-0 mx-auto md:px-10 md:max-w-[1220px] md:grid-cols-[[main-start]_1fr_[main-end_right-start]_min-content_[right-end]] lg:!gap-x-8\">\n<div class=\"md:col-main\" data-i13n-boundary=\"true\">\n<div>\n<div>\n<div class=\"grid grid-cols-[[fullbleed-start_body-start]_minmax(auto,750px)_[body-end_fullbleed-end]]\">\n<figure class=\"relative col-body mb-4\">\n<div class=\"relative overflow-hidden fig-image-round left-1\/2 w-screen -translate-x-1\/2 md:left-0 md:w-auto md:translate-x-0\"><img decoding=\"async\" alt class=\"object-cover object-center\" src=\"https:\/\/s.yimg.com\/ny\/api\/res\/1.2\/av24pk5iVn1CpikGLIyd1A--\/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyNDI7aD04Mjg-\/https:\/\/s.yimg.com\/uu\/api\/res\/1.2\/6HgBtosbJpH3as__7HYdoQ--~B\/aD0zMzMzO3c9NTAwMDthcHBpZD15dGFjaHlvbg--\/https:\/\/d29szjachogqwa.cloudfront.net\/images\/2026-04\/2ceddefd-4e45-4b93-af45-0902357a7b99\"><\/div><figcaption class=\"relative text-[0.875rem]\/[1.25rem] figure-caption mt-1 line-clamp-2 mt-2.5 md:mt-2 pr-2.5\">\n<div><span>SOPA Images via Getty Images<\/span><\/div>\n<\/figcaption><\/figure>\n<\/div>\n<\/div>\n<div class=\"grid grid-cols-article-mobile md:grid-cols-article lg:max-w-[750px] drop-cap\" data-article-body=\"true\">\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">The specter of price hikes caused by the current AI-driven demand for memory and storage appears to have convinced a fair share of people to buy a new computer. According to data analyzed by Counterpoint Research, global PC shipments grew around 3.2 percent year-over-year in Q1 2026, &#8220;driven by pre-emptive buying before memory-led price increases hit the retail level&#8221; and Microsoft forcing some customers to upgrade by ending support for Windows 10 last year.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">Sales hit 63.3 million units during the first quarter, Counterpoint says, and were particularly concentrated in five high-end PC makers: Lenovo, ASUS, Apple, HP and Dell. Of the five, Lenovo commands the most PC market share at 26 percent, but sales increased for almost all of the companies, save for HP, whose year-over-year sales technically declined by 5 percent. Of particular note, Apple&#8217;s PC sales grew by 11 percent, likely on the strength of the M5 updates it made to the MacBook Pro and MacBook Air, and the introduction of the affordable $600 MacBook Neo. Counterpoint suggests the updates could drive even further sales growth next quarter.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">Even with positive sales, the PC industry as a whole is by no means out of the woods. &#8220;The aggressive expansion in AI infrastructure investment is driving up overall component costs, which will likely impact the pricing of CPUs and other key components in [PCs],&#8221; Counterpoint Senior Analyst Minsoo Kang says. &#8220;Ultimately, the sustained upward pressure on costs and the resulting hike in retail prices are expected to have a significant negative impact on the PC market\u2019s growth in 2026.&#8221;<\/p>\n<div class=\"col-fullbleed mb-4 bg-marshmallow pb-5 dark:bg-ramones md:invisible md:mb-0 md:h-0 md:overflow-hidden md:pb-0\">\n<div class=\"py-2 text-center text-xs uppercase\">Advertisement<\/div>\n<div class=\"flex w-full flex-nowrap justify-center\">\n<div class=\"flex\" id=\"_R_cd9nam95feiv5tilbH1_\">\n<div class=\"flex size-full items-center justify-center bg-marshmallow text-center leading-3\">Advertisement<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"col-body mb-4 hidden pb-5 dark:bg-ramones md:block\">\n<div class=\"flex w-full flex-nowrap justify-center\">\n<div class=\"flex\" id=\"_R_kd9nam95feiv5tilbH1_\">\n<div class=\"flex size-full items-center justify-center bg-marshmallow text-center leading-3\">Advertisement<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">A general sense that the worst is yet to come is consistent with what other analysts have warned about the current shortages of RAM and storage. In December 2025, IDC predicted that PC shipments could drop as much as 8.9 percent in 2026 in response to the price of RAM, and later revised its prediction to 11.6 percent this past March. Even if consumers aren&#8217;t feeling the worst of these price hikes just yet, new announcements of price increases seem to arrive like clockwork every few weeks \u2014 for example, this week, Meta raised the price of its Quest headsets \u2014 which means if they aren&#8217;t feeling them now, they will soon.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"md:col-main grid grid-cols-article-mobile md:grid-cols-article lg:max-w-[750px]\">\n<div class=\"no-scrollbar col-body mx-4 mb-8 mt-2.5 overflow-x-scroll whitespace-nowrap md:mx-0 md:max-w-[750px] md:overflow-x-visible md:hidden\">\n<div class=\"mx-auto max-w-screen-sm\">\n<ul class=\"inline-flex text-xs md:text-sm\">\n<li class=\"mr-6\">About our ads<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<div class=\"grid grid-cols-article-mobile md:grid-cols-article lg:max-w-[750px] drop-cap\" data-article-body=\"true\">\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">The specter of price hikes caused by the current AI-driven demand for memory and storage appears to have convinced a fair share of people to buy a new computer. According to data analyzed by Counterpoint Research, global PC shipments grew around 3.2 percent year-over-year in Q1 2026, &#8220;driven by pre-emptive buying before memory-led price increases hit the retail level&#8221; and Microsoft forcing some customers to upgrade by ending support for Windows 10 last year.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">Sales hit 63.3 million units during the first quarter, Counterpoint says, and were particularly concentrated in five high-end PC makers: Lenovo, ASUS, Apple, HP and Dell. Of the five, Lenovo commands the most PC market share at 26 percent, but sales increased for almost all of the companies, save for HP, whose year-over-year sales technically declined by 5 percent. Of particular note, Apple&#8217;s PC sales grew by 11 percent, likely on the strength of the M5 updates it made to the MacBook Pro and MacBook Air, and the introduction of the affordable $600 MacBook Neo. Counterpoint suggests the updates could drive even further sales growth next quarter.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">Even with positive sales, the PC industry as a whole is by no means out of the woods. &#8220;The aggressive expansion in AI infrastructure investment is driving up overall component costs, which will likely impact the pricing of CPUs and other key components in [PCs],&#8221; Counterpoint Senior Analyst Minsoo Kang says. &#8220;Ultimately, the sustained upward pressure on costs and the resulting hike in retail prices are expected to have a significant negative impact on the PC market\u2019s growth in 2026.&#8221;<\/p>\n<div class=\"col-fullbleed mb-4 bg-marshmallow pb-5 dark:bg-ramones md:invisible md:mb-0 md:h-0 md:overflow-hidden md:pb-0\">\n<div class=\"py-2 text-center text-xs uppercase\">Advertisement<\/div>\n<div class=\"flex w-full flex-nowrap justify-center\">\n<div class=\"flex\" id=\"_R_cd9nam95feiv5tilbH1_\">\n<div class=\"flex size-full items-center justify-center bg-marshmallow text-center leading-3\">Advertisement<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"col-body mb-4 hidden pb-5 dark:bg-ramones md:block\">\n<div class=\"flex w-full flex-nowrap justify-center\">\n<div class=\"flex\" id=\"_R_kd9nam95feiv5tilbH1_\">\n<div class=\"flex size-full items-center justify-center bg-marshmallow text-center leading-3\">Advertisement<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">A general sense that the worst is yet to come is consistent with what other analysts have warned about the current shortages of RAM and storage. In December 2025, IDC predicted that PC shipments could drop as much as 8.9 percent in 2026 in response to the price of RAM, and later revised its prediction to 11.6 percent this past March. Even if consumers aren&#8217;t feeling the worst of these price hikes just yet, new announcements of price increases seem to arrive like clockwork every few weeks \u2014 for example, this week, Meta raised the price of its Quest headsets \u2014 which means if they aren&#8217;t feeling them now, they will soon.<\/p>\n<\/div>\n<p>[analyse_source url=&#8221;https:\/\/www.engadget.com\/computing\/a-lot-of-you-panic-bought-pcs-to-avoid-ramaggedon-2026-200237204.html&#8221;]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/s.yimg.com\/ny\/api\/res\/1.2\/yxIYSnnMFLIETBukntq_Rw&#8211;\/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyMDA7aD04MDA-\/https:\/\/d29szjachogqwa.cloudfront.net\/images\/2026-04\/2ceddefd-4e45-4b93-af45-0902357a7b99&#8243;] Computing A lot of you panic-bought PCs to avoid RAMaggedon 2026 Analysts predict dark times for the PC industry, but sales were up slightly in Q1 2026. Ian Carlos Campbell Contributing Reporter Fri, April 17, 2026 at 8:02 PM UTC Add Engadget on Google Fri, April 17, 2026 at 8:02 PM UTC [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[226,63],"class_list":["post-1888682","post","type-post","status-publish","format-standard","hentry","category-politics","tag-crawlmanager","tag-engadget-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1888682","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1888682"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1888682\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1888682"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1888682"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1888682"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}