{"id":1877881,"date":"2026-04-11T07:46:00","date_gmt":"2026-04-11T04:46:00","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=1877881"},"modified":"2026-04-11T07:46:00","modified_gmt":"2026-04-11T04:46:00","slug":"managerii-locali-pot-fi-cei-mai-buni-ambasadori-pentru-atragerea-investitiilor-straine-noi-nu-ne-batem","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=1877881","title":{"rendered":"Managerii locali pot fi cei mai buni ambasadori pentru atragerea investi\u0163iilor str\u0103ine. \u201eNoi nu ne batem"},"content":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/storage0.dms.mpinteractiv.ro\/media\/1\/1481\/21333\/23114002\/1\/9-alexandru-reff-country-managing-partner-deloitte-romania-moldo.jpghttps:\/\/storage0.dms.mpinteractiv.ro\/media\/1\/1481\/21333\/23114002\/1\/9-alexandru-reff-country-managing-partner-deloitte-romania-moldo.jpg&#8221;]<\/p>\n<div class=\"articleIntro mainP text-content\">\n<p><strong><span>\u2666\u00a0<\/span>Rom\u00e2nia are o serie de avantaje care pot atrage investi\u0163iile str\u0103ine, \u00eens\u0103 percep\u0163ia investitorilor este afectat\u0103 de impredictibilitatea legislativ\u0103, cumulat\u0103 cu birocra\u0163ia, c\u00e2t \u015fi de o infrastructur\u0103 insuficient dezvoltat\u0103\u00a0<\/strong><span>\u2666\u00a0<\/span><strong>\u00cens\u0103 tocmai aici intervine rolul managerilor locali.<\/strong><\/p>\n<p>\n\u00centr-un context interna\u0163ional tot mai com\u00adpetitiv pentru atragerea investi\u00ad\u0163iilor companiilor str\u0103ine, rolul mana\u00adgeri\u00adlor locali \u00een atragerea investi\u0163iilor str\u0103ine devine din ce \u00een ce mai important. \u00cen cadrul marilor companii multina\u0163ionale, competi\u0163ia se duce adesea \u00eentre subsidiarele aceluia\u015fi grup, iar investi\u0163iile sunt decise \u015fi \u00een func\u0163ie de \u201elupta\u201c dus\u0103 de managerii locali de a c\u00e2\u015ftiga o parte din bugetul alocat investi\u0163ii\u00adlor la nivelul grupului.<\/p>\n<p>\nPepsiCo a finalizat recent o investi\u0163ie de 120 de milioane de euro \u00een fabrica din Po\u00adpe\u015fti-Leordeni, unde sunt produse snacku\u00adrile din portofoliu, prin care au fost ad\u0103u\u00adgate trei noi linii de produc\u0163ie \u015fi un depozit auto\u00admatizat care se \u00eentinde pe o suprafa\u0163\u0103 de 32.500 de metri p\u0103tra\u0163i. Radu Berevoes\u00adcu, general manager &amp; senior commercial director East Balkans, PepsiCo, spune c\u0103 subsidiara locala a reu\u015fit s\u0103 atrag\u0103 investi\u0163ii de la grup pentru c\u0103 activitatea local\u0103 a reu\u015fit s\u0103 fie competitiv\u0103.<\/p>\n<p>\n\u201eNoi nu ne batem cu alte companii s\u0103 atragem investi\u0163ii, noi ne batem cu compa\u00adniile din grupul nostru s\u0103 atragem investi\u0163ia. Pentru atragerea celor 120 de milioane de euro, ne-am dus cu o cre\u015ftere pentru Ro\u00adm\u00e2nia, unde export\u0103m \u00een jur \u015fi ne ducem cu argumentul de ce avem un avantaj competi\u00adtiv s\u0103 producem acele pungi de chipsuri \u00een Rom\u00e2nia. Iar avantajul competitiv \u00eel re\u00adpre\u00adzint\u0103 faptul c\u0103 tot lan\u0163ul de aprovizionare are loc \u00een Rom\u00e2nia\u201c, spune Radu Berevo\u00adescu, prezent \u00een cadrul conferin\u0163ei ZF Top 1.000 cele mai mari companii din Rom\u00e2nia. Cre\u015ftem prin investi\u0163ii.<\/p>\n<\/div>\n<p>[analyse_source url=&#8221;https:\/\/www.zf.ro\/companii\/managerii-locali-pot-cei-buni-ambasadori-atragerea-investitiilor-23114002&#8243;]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/storage0.dms.mpinteractiv.ro\/media\/1\/1481\/21333\/23114002\/1\/9-alexandru-reff-country-managing-partner-deloitte-romania-moldo.jpghttps:\/\/storage0.dms.mpinteractiv.ro\/media\/1\/1481\/21333\/23114002\/1\/9-alexandru-reff-country-managing-partner-deloitte-romania-moldo.jpg&#8221;] \u2666\u00a0Rom\u00e2nia are o serie de avantaje care pot atrage investi\u0163iile str\u0103ine, \u00eens\u0103 percep\u0163ia investitorilor este afectat\u0103 de impredictibilitatea legislativ\u0103, cumulat\u0103 cu birocra\u0163ia, c\u00e2t \u015fi de o infrastructur\u0103 insuficient dezvoltat\u0103\u00a0\u2666\u00a0\u00cens\u0103 tocmai aici intervine rolul managerilor locali. \u00centr-un context interna\u0163ional tot mai com\u00adpetitiv pentru atragerea investi\u00ad\u0163iilor companiilor str\u0103ine, rolul mana\u00adgeri\u00adlor locali \u00een atragerea investi\u0163iilor [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[89],"tags":[226,28],"class_list":["post-1877881","post","type-post","status-publish","format-standard","hentry","category-romania","tag-crawlmanager","tag-zf-ro"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1877881","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1877881"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1877881\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1877881"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1877881"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1877881"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}