{"id":1876421,"date":"2026-04-10T16:17:16","date_gmt":"2026-04-10T13:17:16","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=1876421"},"modified":"2026-04-10T16:17:16","modified_gmt":"2026-04-10T13:17:16","slug":"the-secret-impact-of-usyks-stone-island-campaign","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=1876421","title":{"rendered":"The Secret Impact of Usyk&#8217;s Stone Island Campaign"},"content":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-1.jpg&#8221;]<\/p>\n<article class=\"articleCore___jz22v articleCore___jz22v story___rLN7E\" data-view=\"post\" data-layout=\"story\">\n<nav class=\"breadcrumb___hhC2v articleBreadcrumb___zdsak breadcrumbContainer\">\n<ul class=\"breadcrumb-list___iNPI7\">\n<li class=\"breadcrumb-item___ipis0\"><span>Style<\/span><\/li>\n<li class=\"breadcrumb-item___ipis0\">\n<h1>The Secret Impact of Usyk&#8217;s Stone Island Campaign <\/h1>\n<\/li>\n<\/ul>\n<\/nav>\n<div class=\"main___V1upB hasSocialInteraction___TBOhu\">\n<aside data-cy=\"interactionSidebar\" class=\"interactionSidebar___EDQxW available___tb6a0\">\n<div data-cy=\"interactionBar\" class=\"wrapper___dWPrU interaction___uYGM3 isMobileViewportVisible___YNYTW\"><dialog data-cy=\"socialInteractionDialog\" class=\"socialInteractionDialog___htkzc\"><\/p>\n<div class=\"popUp___yNTzH\">\n<div class=\"formWrapper___x07Hy\">\n<h2 class=\"title___cm6PA family-condensed--l___yWgh0 title___KCPPY\">Join Highsnobiety<\/h2>\n<p class=\"proposition___VFmd1\">Create an account to share your reaction and engage with the community.<\/p>\n<p class=\"termsConditions___kwJoC\">By signing up, you agree to Highsnobiety\u2019s Privacy Policy and Terms &amp; Conditions.<\/p>\n<\/div>\n<p class=\"signInLink___l3OAU\">Already have an account?<\/p>\n<\/div>\n<p><\/dialog><\/p>\n<ul class=\"container___SI5Ew\">\n<li class=\"entry___HjU75\">\n<li data-cy=\"shareButton\" class=\"entry___HjU75 share___gZUzS\" aria-label=\"share button\"><span class=\"label___uDgPg\">Share<\/span><\/li>\n<\/ul>\n<\/div>\n<\/aside>\n<div class=\"articleMeta___vPIr8 articleMeta___dVfYm story\">\n<h2 class=\"title___cm6PA family-condensed--xxl___WuxmG articleTitle___Bq7Qc\">Why Usyk Wearing Stone Island Is Bigger Than Usyk<\/h2>\n<div class=\"articleInfo___L4xm3\"><span class=\"author___T6CH6\">Written by Daniil Gritsenko<\/span><span class=\"info\"><time datetime=\"2026-04-10T16:17:16.000Z\" class=\"published___OncXt date\">5 hours ago<\/time><span class=\"categories___Zh1Gy\"> in Style<\/span><\/span><\/div>\n<\/div>\n<div data-cy=\"article-hero\" class=\"articleHero___dPxjY articleHero___Ffkz7 story aboveTheFold___Z8hoF\">\n<div role=\"dialog\" class=\"heroImage___udQKF hero story___bYAtS\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu withCredits\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-4.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2535%3A3000&amp;w=2535&amp;dpr=0.2 507w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-4.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2535%3A3000&amp;w=2535&amp;dpr=0.4 1014w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-4.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2535%3A3000&amp;w=2535&amp;dpr=0.6 1521w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-4.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2535%3A3000&amp;w=2535&amp;dpr=0.8 2028w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-4.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2535%3A3000&amp;w=2535 2535w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-4.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2535%3A3000&amp;w=2535&amp;dpr=0.2 507w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-4.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2535%3A3000&amp;w=2535&amp;dpr=0.4 1014w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-4.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2535%3A3000&amp;w=2535&amp;dpr=0.6 1521w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-4.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2535%3A3000&amp;w=2535&amp;dpr=0.8 2028w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-4.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2535%3A3000&amp;w=2535 2535w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<div class=\"mediaMeta___aiMkN metaContainerWrap___AuTpG\"><span><\/p>\n<div class=\"creditText___rHdWt\">stone island<\/div>\n<p><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"articleContent____2C5X articleContent___Zx74X story\">\n<div class=\"floatingAd___O6gNm unit___LNwAM mpu___jBf9d mobile\" data-cy=\"unit-mpu-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ mpu___KZGD5 loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">You probably saw Oleksandr Usyk&#8217;s Stone Island campaign and thought, &#8220;Huh, just another namedrop.&#8221; He\u2019s a world champion boxer, globally known, easy choice. But his Stone Island turn actually goes way deeper.<\/p>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Usyk\u2019s modeling gig isn\u2019t a big deal just because Usyk is famous. Nearly every Stone Island campaign star is famous. No, Usyk is different because he grew up around Stoney the same way that a lot of Ukrainians grew up around Stoney. This campaign was his coming-home moment. <\/p>\n<div class=\"contentButton___c_zaV button___lbFyU\">shop stone island<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">But to really get why Usyk matters to Stone Island, and vice versa, you have to understand the brand&#8217;s appeal in Ukraine and, really, all of Eastern Europe.<\/p>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">There, Stone Island wasn\u2019t something you just walked into stores to buy. I\u2019m speaking from experience here. I grew up in Eastern Europe and spent a lot of time in Ukraine. As such, I grew up with a lot of Ukrainians. We&#8217;d dig through secondhand stores for stuff to resell. <\/p>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-0\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-first___BTdUp mobile\" data-cy=\"unit-inpost-first-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-first___V5atz loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"articleGalleryWrap___fppOe gallery___ohrUV story___vWvI2 normal\">\n<div class=\"gallery___N3hXL articleGallery___Th_lw\">\n<div class=\"carousel___onTwh\">\n<div class=\"carouselScroller___P6t2w\">\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k active\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.2 480w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.4 960w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.6 1440w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.8 1920w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400 2400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.2 480w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.4 960w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.6 1440w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.8 1920w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400 2400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.2 480w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.4 960w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.6 1440w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.8 1920w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400 2400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.2 480w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.4 960w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.6 1440w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.8 1920w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400 2400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"meta___KlSoA\">\n<div class=\"mediaMeta___aiMkN galleryCredits___geiNC hasMeta___Juo7Z\"><span><\/p>\n<div class=\"creditText___rHdWt\">stone island<\/div>\n<p><\/span><\/div>\n<p><span class=\"counter___sDRsZ\">1 \/ 4<\/span><\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Sometimes, you&#8217;d come across a piece of Stone Island mixed in with everything else imported from Italy and Northern Europe. It was a rare come-up worth treasuring. These stores were our gateway to Stone Island. When you\u2019d spot that compass badge between piles of worn-out jeans and jackets, it was electrifying. It felt like striking gold. And sometimes it was so good, you had to keep it for yourself.<\/p>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">\u201cI bought a Stone Island sweatshirt from a secondhand reseller when I was 11,&#8221; says Vlad, a fellow secondhand buyer. &#8220;Wearing the badge was a stamp of approval on the streets.&#8221; And that \u201cstamp\u201d wasn\u2019t hype. It meant you\u2019d done the work to find something most people couldn\u2019t. Stone Island \u201cwas a gem everyone looked for,\u201d adds Pavel, another reseller.<\/p>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Stone Island\u2019s link to <em>okolofootball <\/em>\u2014 football fandom \u2014 gave it an edge but in Ukraine it was especially defined by its scarcity. You didn\u2019t just wear Stone Island, you earned it \u2014 as locals like Usyk would know.\u00a0 Since most people couldn\u2019t afford Stone Island, finding it secondhand made it feel doubly valuable. That process of uncovering Stone Island elevated it into this unattainable ideal that everyone craved.<\/p>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-1\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-subsequent___Sc3p8 mobile\" data-cy=\"unit-inpost-subsequent-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-subsequent___VUHkN loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">\u201cA friend of mine gifted me a sweatshirt for my 16th birthday because I was yapping about [how badly I wanted] something from Stone Island,\u201d recalls Ilya, another childhood friend. That craving shaped people\u2019s love of the brand. After all, you want want you (usually) can\u2019t have.<\/p>\n<div class=\"articleGalleryWrap___fppOe gallery___ohrUV story___vWvI2 normal\">\n<div class=\"gallery___N3hXL articleGallery___Th_lw\">\n<div class=\"carousel___onTwh\">\n<div class=\"carouselScroller___P6t2w\">\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k active\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253&amp;dpr=0.2 450w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253&amp;dpr=0.4 901w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253&amp;dpr=0.6 1351w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253&amp;dpr=0.8 1802w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253 2253w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253&amp;dpr=0.2 450w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253&amp;dpr=0.4 901w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253&amp;dpr=0.6 1351w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253&amp;dpr=0.8 1802w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253 2253w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255&amp;dpr=0.2 451w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255&amp;dpr=0.4 902w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255&amp;dpr=0.6 1353w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255&amp;dpr=0.8 1804w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255 2255w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255&amp;dpr=0.2 451w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255&amp;dpr=0.4 902w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255&amp;dpr=0.6 1353w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255&amp;dpr=0.8 1804w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255 2255w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-18.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2151%3A3000&amp;w=2151&amp;dpr=0.2 430w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-18.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2151%3A3000&amp;w=2151&amp;dpr=0.4 860w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-18.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2151%3A3000&amp;w=2151&amp;dpr=0.6 1290w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-18.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2151%3A3000&amp;w=2151&amp;dpr=0.8 1720w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-18.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2151%3A3000&amp;w=2151 2151w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-18.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2151%3A3000&amp;w=2151&amp;dpr=0.2 430w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-18.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2151%3A3000&amp;w=2151&amp;dpr=0.4 860w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-18.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2151%3A3000&amp;w=2151&amp;dpr=0.6 1290w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-18.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2151%3A3000&amp;w=2151&amp;dpr=0.8 1720w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-18.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2151%3A3000&amp;w=2151 2151w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-7.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2470%3A3000&amp;w=2470&amp;dpr=0.2 494w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-7.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2470%3A3000&amp;w=2470&amp;dpr=0.4 988w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-7.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2470%3A3000&amp;w=2470&amp;dpr=0.6 1482w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-7.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2470%3A3000&amp;w=2470&amp;dpr=0.8 1976w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-7.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2470%3A3000&amp;w=2470 2470w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-7.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2470%3A3000&amp;w=2470&amp;dpr=0.2 494w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-7.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2470%3A3000&amp;w=2470&amp;dpr=0.4 988w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-7.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2470%3A3000&amp;w=2470&amp;dpr=0.6 1482w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-7.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2470%3A3000&amp;w=2470&amp;dpr=0.8 1976w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-7.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2470%3A3000&amp;w=2470 2470w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-15.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2234%3A3000&amp;w=2234&amp;dpr=0.2 446w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-15.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2234%3A3000&amp;w=2234&amp;dpr=0.4 893w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-15.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2234%3A3000&amp;w=2234&amp;dpr=0.6 1340w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-15.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2234%3A3000&amp;w=2234&amp;dpr=0.8 1787w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-15.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2234%3A3000&amp;w=2234 2234w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source 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1787w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-15.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2234%3A3000&amp;w=2234 2234w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880&amp;dpr=0.2 576w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880&amp;dpr=0.4 1152w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880&amp;dpr=0.6 1728w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880&amp;dpr=0.8 2304w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880 2880w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880&amp;dpr=0.2 576w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880&amp;dpr=0.4 1152w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880&amp;dpr=0.6 1728w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880&amp;dpr=0.8 2304w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880 2880w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880&amp;dpr=0.2 576w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880&amp;dpr=0.4 1152w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880&amp;dpr=0.6 1728w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880&amp;dpr=0.8 2304w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880 2880w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880&amp;dpr=0.2 576w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880&amp;dpr=0.4 1152w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880&amp;dpr=0.6 1728w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880&amp;dpr=0.8 2304w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880 2880w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"meta___KlSoA\">\n<div class=\"mediaMeta___aiMkN galleryCredits___geiNC hasMeta___Juo7Z\"><span><\/p>\n<div class=\"creditText___rHdWt\">stone island<\/div>\n<p><\/span><\/div>\n<p><span class=\"counter___sDRsZ\">1 \/ 7<\/span><\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">This is exactly the world Usyk comes out of and that\u2019s why his role in Stone Island\u2019s Fall\/Winter 2025 campaign hits differently. <\/p>\n<div class=\"articleGalleryWrap___fppOe gallery___ohrUV story___vWvI2 normal\">\n<div class=\"gallery___N3hXL articleGallery___Th_lw\">\n<div class=\"carousel___onTwh\">\n<div class=\"carouselScroller___P6t2w\">\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k active\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.2 480w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.4 960w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.6 1440w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.8 1920w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400 2400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.2 480w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.4 960w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.6 1440w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.8 1920w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400 2400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.2 480w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.4 960w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.6 1440w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.8 1920w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400 2400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.2 480w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.4 960w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.6 1440w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.8 1920w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400 2400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"meta___KlSoA\">\n<div class=\"mediaMeta___aiMkN galleryCredits___geiNC hasMeta___Juo7Z\"><span><\/p>\n<div class=\"creditText___rHdWt\">stone island \/ Fin Flint<\/div>\n<p><\/span><\/div>\n<p><span class=\"counter___sDRsZ\">1 \/ 5<\/span><\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Stone Island knew that, of course, because Stone Island knows that its brand is inextricable from the youth culture that\u2019s informed its vitality across Europe and the UK. Its campaigns are packed with recognizable people like Paolo Maldini and Spike Lee who are, yes, famous, but also carry a real connection to the brand.<\/p>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-2\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-subsequent___Sc3p8 mobile\" data-cy=\"unit-inpost-subsequent-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-subsequent___VUHkN loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Usyk just happens to be both: a global name and someone\u00a0who embodies a deep personal link. It&#8217;s why you always see him wearing Stoney.<\/p>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">This connection was made particularly obvious last year when Usyk fought Daniel Dubois at Wembley last year, a fight that ended in a fifth-round TKO and secured his place as a three-time undisputed world champion. But before all that, he walked out to the ring in custom Stone Island.<\/p>\n<div class=\"contentButton___c_zaV button___lbFyU\">shop stone island<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\"><em>Highsnobiety has affiliate marketing partnerships, which means we may receive a commission from your purchase. Want to shop the products our editors actually love? Visit <\/em><em>HS Shopping<\/em><em> for recs on all things fashion, footwear, and beauty.<\/em><\/p>\n<\/div>\n<footer class=\"articleFooter___KgB90 articleFooter____oGOd hasSocialInteraction___TBOhu story\">\n<ul class=\"tagButtonGroup___DEUl1 tags___irEU7\">\n<li class=\"tagButtonGroupItem___gemOI\"><span class=\"tagButton___ZRzr4 tag___v4cqZ\">Stone Island<\/span><\/li>\n<li class=\"tagButtonGroupItem___gemOI\">\n<li class=\"tagButtonGroupItem___gemOI\"><\/ul>\n<div class=\"wrapper___ny_aw\">\n<div class=\"articleAuthor___lboFb\">\n<div class=\"info___ssZkH\">\n<div class=\"author___1tx8O\"><span class=\"name___DNm3E\">Daniil Gritsenko<\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/footer>\n<\/div>\n<\/article>\n<div class=\"articleContent____2C5X articleContent___Zx74X story\">\n<div class=\"floatingAd___O6gNm unit___LNwAM mpu___jBf9d mobile\" data-cy=\"unit-mpu-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ mpu___KZGD5 loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">You probably saw Oleksandr Usyk&#8217;s Stone Island campaign and thought, &#8220;Huh, just another namedrop.&#8221; He\u2019s a world champion boxer, globally known, easy choice. But his Stone Island turn actually goes way deeper.<\/p>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Usyk\u2019s modeling gig isn\u2019t a big deal just because Usyk is famous. Nearly every Stone Island campaign star is famous. No, Usyk is different because he grew up around Stoney the same way that a lot of Ukrainians grew up around Stoney. This campaign was his coming-home moment. <\/p>\n<div class=\"contentButton___c_zaV button___lbFyU\">shop stone island<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">But to really get why Usyk matters to Stone Island, and vice versa, you have to understand the brand&#8217;s appeal in Ukraine and, really, all of Eastern Europe.<\/p>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">There, Stone Island wasn\u2019t something you just walked into stores to buy. I\u2019m speaking from experience here. I grew up in Eastern Europe and spent a lot of time in Ukraine. As such, I grew up with a lot of Ukrainians. We&#8217;d dig through secondhand stores for stuff to resell. <\/p>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-0\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-first___BTdUp mobile\" data-cy=\"unit-inpost-first-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-first___V5atz loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"articleGalleryWrap___fppOe gallery___ohrUV story___vWvI2 normal\">\n<div class=\"gallery___N3hXL articleGallery___Th_lw\">\n<div class=\"carousel___onTwh\">\n<div class=\"carouselScroller___P6t2w\">\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k active\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.2 480w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.4 960w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.6 1440w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.8 1920w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400 2400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.2 480w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.4 960w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.6 1440w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.8 1920w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-11.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400 2400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.2 480w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.4 960w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.6 1440w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.8 1920w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400 2400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.2 480w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.4 960w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.6 1440w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.8 1920w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-2.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400 2400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-8.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-5.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"meta___KlSoA\">\n<div class=\"mediaMeta___aiMkN galleryCredits___geiNC hasMeta___Juo7Z\"><span><\/p>\n<div class=\"creditText___rHdWt\">stone island<\/div>\n<p><\/span><\/div>\n<p><span class=\"counter___sDRsZ\">1 \/ 4<\/span><\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Sometimes, you&#8217;d come across a piece of Stone Island mixed in with everything else imported from Italy and Northern Europe. It was a rare come-up worth treasuring. These stores were our gateway to Stone Island. When you\u2019d spot that compass badge between piles of worn-out jeans and jackets, it was electrifying. It felt like striking gold. And sometimes it was so good, you had to keep it for yourself.<\/p>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">\u201cI bought a Stone Island sweatshirt from a secondhand reseller when I was 11,&#8221; says Vlad, a fellow secondhand buyer. &#8220;Wearing the badge was a stamp of approval on the streets.&#8221; And that \u201cstamp\u201d wasn\u2019t hype. It meant you\u2019d done the work to find something most people couldn\u2019t. Stone Island \u201cwas a gem everyone looked for,\u201d adds Pavel, another reseller.<\/p>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Stone Island\u2019s link to <em>okolofootball <\/em>\u2014 football fandom \u2014 gave it an edge but in Ukraine it was especially defined by its scarcity. You didn\u2019t just wear Stone Island, you earned it \u2014 as locals like Usyk would know.\u00a0 Since most people couldn\u2019t afford Stone Island, finding it secondhand made it feel doubly valuable. That process of uncovering Stone Island elevated it into this unattainable ideal that everyone craved.<\/p>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-1\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-subsequent___Sc3p8 mobile\" data-cy=\"unit-inpost-subsequent-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-subsequent___VUHkN loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">\u201cA friend of mine gifted me a sweatshirt for my 16th birthday because I was yapping about [how badly I wanted] something from Stone Island,\u201d recalls Ilya, another childhood friend. That craving shaped people\u2019s love of the brand. After all, you want want you (usually) can\u2019t have.<\/p>\n<div class=\"articleGalleryWrap___fppOe gallery___ohrUV story___vWvI2 normal\">\n<div class=\"gallery___N3hXL articleGallery___Th_lw\">\n<div class=\"carousel___onTwh\">\n<div class=\"carouselScroller___P6t2w\">\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k active\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253&amp;dpr=0.2 450w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253&amp;dpr=0.4 901w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253&amp;dpr=0.6 1351w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253&amp;dpr=0.8 1802w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253 2253w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253&amp;dpr=0.2 450w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253&amp;dpr=0.4 901w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253&amp;dpr=0.6 1351w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253&amp;dpr=0.8 1802w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-16.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2253%3A3000&amp;w=2253 2253w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255&amp;dpr=0.2 451w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255&amp;dpr=0.4 902w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255&amp;dpr=0.6 1353w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255&amp;dpr=0.8 1804w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255 2255w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255&amp;dpr=0.2 451w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255&amp;dpr=0.4 902w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255&amp;dpr=0.6 1353w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255&amp;dpr=0.8 1804w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-17.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2255%3A3000&amp;w=2255 2255w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-18.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2151%3A3000&amp;w=2151&amp;dpr=0.2 430w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-18.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2151%3A3000&amp;w=2151&amp;dpr=0.4 860w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-18.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2151%3A3000&amp;w=2151&amp;dpr=0.6 1290w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-18.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2151%3A3000&amp;w=2151&amp;dpr=0.8 1720w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-18.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2151%3A3000&amp;w=2151 2151w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source 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1720w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-18.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2151%3A3000&amp;w=2151 2151w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-7.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2470%3A3000&amp;w=2470&amp;dpr=0.2 494w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-7.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2470%3A3000&amp;w=2470&amp;dpr=0.4 988w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-7.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2470%3A3000&amp;w=2470&amp;dpr=0.6 1482w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-7.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2470%3A3000&amp;w=2470&amp;dpr=0.8 1976w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-7.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2470%3A3000&amp;w=2470 2470w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source 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1976w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-7.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2470%3A3000&amp;w=2470 2470w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-15.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2234%3A3000&amp;w=2234&amp;dpr=0.2 446w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-15.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2234%3A3000&amp;w=2234&amp;dpr=0.4 893w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-15.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2234%3A3000&amp;w=2234&amp;dpr=0.6 1340w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-15.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2234%3A3000&amp;w=2234&amp;dpr=0.8 1787w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-15.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2234%3A3000&amp;w=2234 2234w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-15.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2234%3A3000&amp;w=2234&amp;dpr=0.2 446w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-15.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2234%3A3000&amp;w=2234&amp;dpr=0.4 893w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-15.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2234%3A3000&amp;w=2234&amp;dpr=0.6 1340w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-15.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2234%3A3000&amp;w=2234&amp;dpr=0.8 1787w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-15.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2234%3A3000&amp;w=2234 2234w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880&amp;dpr=0.2 576w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880&amp;dpr=0.4 1152w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880&amp;dpr=0.6 1728w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880&amp;dpr=0.8 2304w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880 2880w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880&amp;dpr=0.2 576w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880&amp;dpr=0.4 1152w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880&amp;dpr=0.6 1728w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880&amp;dpr=0.8 2304w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-13.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A1687&amp;w=2880 2880w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880&amp;dpr=0.2 576w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880&amp;dpr=0.4 1152w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880&amp;dpr=0.6 1728w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880&amp;dpr=0.8 2304w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880 2880w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880&amp;dpr=0.2 576w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880&amp;dpr=0.4 1152w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880&amp;dpr=0.6 1728w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880&amp;dpr=0.8 2304w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-10.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3000%3A2250&amp;w=2880 2880w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"meta___KlSoA\">\n<div class=\"mediaMeta___aiMkN galleryCredits___geiNC hasMeta___Juo7Z\"><span><\/p>\n<div class=\"creditText___rHdWt\">stone island<\/div>\n<p><\/span><\/div>\n<p><span class=\"counter___sDRsZ\">1 \/ 7<\/span><\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">This is exactly the world Usyk comes out of and that\u2019s why his role in Stone Island\u2019s Fall\/Winter 2025 campaign hits differently. <\/p>\n<div class=\"articleGalleryWrap___fppOe gallery___ohrUV story___vWvI2 normal\">\n<div class=\"gallery___N3hXL articleGallery___Th_lw\">\n<div class=\"carousel___onTwh\">\n<div class=\"carouselScroller___P6t2w\">\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k active\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-3.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.2 480w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.4 960w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.6 1440w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.8 1920w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400 2400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.2 480w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.4 960w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.6 1440w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.8 1920w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836545-usyk-stone-island-impact-9.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400 2400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-6.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.2 480w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.4 960w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.6 1440w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.8 1920w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400 2400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.2 480w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.4 960w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.6 1440w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400&amp;dpr=0.8 1920w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836547-usyk-stone-island-impact-12.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2400%3A3000&amp;w=2400 2400w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"carouselItem___qzUQR carouselItem___qzUQR\">\n<div role=\"presentation\" class=\"wrapper\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu image___fzBOd portrait___qB7_k\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.2 479w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.4 959w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.6 1439w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399&amp;dpr=0.8 1919w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-14.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2399%3A3000&amp;w=2399 2399w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"meta___KlSoA\">\n<div class=\"mediaMeta___aiMkN galleryCredits___geiNC hasMeta___Juo7Z\"><span><\/p>\n<div class=\"creditText___rHdWt\">stone island \/ Fin Flint<\/div>\n<p><\/span><\/div>\n<p><span class=\"counter___sDRsZ\">1 \/ 5<\/span><\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Stone Island knew that, of course, because Stone Island knows that its brand is inextricable from the youth culture that\u2019s informed its vitality across Europe and the UK. Its campaigns are packed with recognizable people like Paolo Maldini and Spike Lee who are, yes, famous, but also carry a real connection to the brand.<\/p>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-2\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-subsequent___Sc3p8 mobile\" data-cy=\"unit-inpost-subsequent-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-subsequent___VUHkN loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Usyk just happens to be both: a global name and someone\u00a0who embodies a deep personal link. It&#8217;s why you always see him wearing Stoney.<\/p>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">This connection was made particularly obvious last year when Usyk fought Daniel Dubois at Wembley last year, a fight that ended in a fifth-round TKO and secured his place as a three-time undisputed world champion. But before all that, he walked out to the ring in custom Stone Island.<\/p>\n<div class=\"contentButton___c_zaV button___lbFyU\">shop stone island<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\"><em>Highsnobiety has affiliate marketing partnerships, which means we may receive a commission from your purchase. Want to shop the products our editors actually love? Visit <\/em><em>HS Shopping<\/em><em> for recs on all things fashion, footwear, and beauty.<\/em><\/p>\n<\/div>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772643829-haven-2026-spring-campaign-leather-jacket.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772643829-haven-2026-spring-campaign-leather-jacket.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772643829-haven-2026-spring-campaign-leather-jacket.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772643829-haven-2026-spring-campaign-leather-jacket.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772643829-haven-2026-spring-campaign-leather-jacket.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772643829-haven-2026-spring-campaign-leather-jacket.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772643829-haven-2026-spring-campaign-leather-jacket.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772643829-haven-2026-spring-campaign-leather-jacket.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772643829-haven-2026-spring-campaign-leather-jacket.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772643829-haven-2026-spring-campaign-leather-jacket.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-EkHKD66HSzGPKYH9Gasezg\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">Explain This GORE-TEX Leather Jacket<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Style<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Tom Barker<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2026-03-25T15:07:21.000Z\" class=\"published___OncXt since\">16 days ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1773065802-cover-stoner.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1773065802-cover-stoner.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1773065802-cover-stoner.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1773065802-cover-stoner.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1773065802-cover-stoner.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1773065802-cover-stoner.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1773065802-cover-stoner.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1773065802-cover-stoner.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1773065802-cover-stoner.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1773065802-cover-stoner.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-DoJfbGvjSaqBDfpGpQMG7A\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">To Stone Island, Denim Is A Discipline<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Style<\/li>\n<li class=\"categoryItem___gUdai\">sponsored<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Maximilian Migowski<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2026-03-11T11:00:00.000Z\" class=\"published___OncXt since\">1 month ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772638364-header_big.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772638364-header_big.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772638364-header_big.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772638364-header_big.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772638364-header_big.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772638364-header_big.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772638364-header_big.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772638364-header_big.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772638364-header_big.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772638364-header_big.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-14206672\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">Workwear Jackets Literally Work All Year Round<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Style<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Alek Rose<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2026-03-09T13:00:00.000Z\" class=\"published___OncXt since\">1 month ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772729394-dave-custom-stone-island-2026-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772729394-dave-custom-stone-island-2026-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772729394-dave-custom-stone-island-2026-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772729394-dave-custom-stone-island-2026-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772729394-dave-custom-stone-island-2026-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772729394-dave-custom-stone-island-2026-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772729394-dave-custom-stone-island-2026-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772729394-dave-custom-stone-island-2026-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772729394-dave-custom-stone-island-2026-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1772729394-dave-custom-stone-island-2026-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-IFP2pv1lSsK6zNwlPdMWWg\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">Dave Is the First Musician to Ever Rep Custom Stone Island (EXCLUSIVE)<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Style<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Tom Barker<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2026-03-08T14:30:00.000Z\" class=\"published___OncXt since\">1 month ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775848898-gap-coachella-hoodie-house.jpg?fp-x=0.51&amp;fp-y=0.36&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775848898-gap-coachella-hoodie-house.jpg?fp-x=0.51&amp;fp-y=0.36&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775848898-gap-coachella-hoodie-house.jpg?fp-x=0.51&amp;fp-y=0.36&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775848898-gap-coachella-hoodie-house.jpg?fp-x=0.51&amp;fp-y=0.36&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775848898-gap-coachella-hoodie-house.jpg?fp-x=0.51&amp;fp-y=0.36&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775848898-gap-coachella-hoodie-house.jpg?fp-x=0.51&amp;fp-y=0.36&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775848898-gap-coachella-hoodie-house.jpg?fp-x=0.51&amp;fp-y=0.36&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775848898-gap-coachella-hoodie-house.jpg?fp-x=0.51&amp;fp-y=0.36&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775848898-gap-coachella-hoodie-house.jpg?fp-x=0.51&amp;fp-y=0.36&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775848898-gap-coachella-hoodie-house.jpg?fp-x=0.51&amp;fp-y=0.36&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-GziuOWtYRrufCvUS1iqgyw\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\"> GAP&#8217;s Coachella Hoodies Are More than Merch<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Style<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Tayler Adigun<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2026-04-10T20:00:00.000Z\" class=\"published___OncXt since\">1 hour ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836482-jjjjound-new-balance-475-sneaker-yellow.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836482-jjjjound-new-balance-475-sneaker-yellow.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836482-jjjjound-new-balance-475-sneaker-yellow.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836482-jjjjound-new-balance-475-sneaker-yellow.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836482-jjjjound-new-balance-475-sneaker-yellow.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836482-jjjjound-new-balance-475-sneaker-yellow.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836482-jjjjound-new-balance-475-sneaker-yellow.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836482-jjjjound-new-balance-475-sneaker-yellow.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836482-jjjjound-new-balance-475-sneaker-yellow.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836482-jjjjound-new-balance-475-sneaker-yellow.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-QEoMC4a7RGisFSxt6lRsQQ\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">The Beautiful Bright Yellow JJJJound New Balance Breaks the Mold<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Sneakers<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Tayler Adigun<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2026-04-10T18:33:00.000Z\" class=\"published___OncXt since\">3 hours ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-HbnMuqQJQTKN0XwSxtwlCg\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">Why Usyk Wearing Stone Island Is Bigger Than Usyk<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Style<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Daniil Gritsenko<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2026-04-10T16:17:16.000Z\" class=\"published___OncXt since\">5 hours ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775825799-converse-flowers.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775825799-converse-flowers.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775825799-converse-flowers.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775825799-converse-flowers.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775825799-converse-flowers.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775825799-converse-flowers.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775825799-converse-flowers.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775825799-converse-flowers.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775825799-converse-flowers.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775825799-converse-flowers.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-UDIYSCWqTcmarYyXmEJWmw\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">You Ought to Stop &amp; Smell These Spring Chucks <\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Sneakers<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Patrick Grady<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2026-04-10T16:15:56.000Z\" class=\"published___OncXt since\">5 hours ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775573196-superstan-featured-2.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775573196-superstan-featured-2.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775573196-superstan-featured-2.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775573196-superstan-featured-2.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775573196-superstan-featured-2.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775573196-superstan-featured-2.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775573196-superstan-featured-2.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775573196-superstan-featured-2.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775573196-superstan-featured-2.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775573196-superstan-featured-2.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-VCSQFahqTYCmeiqxtQ4JqQ\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">adidas&#8217; Most Underrated Mash-Up Is Making a Shiny Comeback<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Sneakers<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Patrick Grady<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2026-04-10T13:00:01.000Z\" class=\"published___OncXt since\">8 hours ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775811284-vans-pink-quilted.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775811284-vans-pink-quilted.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775811284-vans-pink-quilted.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775811284-vans-pink-quilted.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775811284-vans-pink-quilted.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775811284-vans-pink-quilted.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775811284-vans-pink-quilted.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775811284-vans-pink-quilted.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775811284-vans-pink-quilted.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775811284-vans-pink-quilted.png?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-C4thmfa6SLKUq4SCTviJCg\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">Vans&#8217; Classic Slip-On Got the Chanel Treatment<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Sneakers<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Alek Rose<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2026-04-10T09:57:24.000Z\" class=\"published___OncXt since\">11 hours ago<\/time><\/footer>\n<\/div>\n<\/article>\n<p>[analyse_source url=&#8221;http:\/\/highsnobiety.com\/p\/stone-island-usyk-explained\/&#8221;]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[analyse_image type=&#8221;featured&#8221; src=&#8221;https:\/\/www.highsnobiety.com\/static-assets\/dato\/1775836546-usyk-stone-island-impact-1.jpg&#8221;] Style The Secret Impact of Usyk&#8217;s Stone Island Campaign Join Highsnobiety Create an account to share your reaction and engage with the community. By signing up, you agree to Highsnobiety\u2019s Privacy Policy and Terms &amp; Conditions. Already have an account? Share Why Usyk Wearing Stone Island Is Bigger Than Usyk Written by [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[226,56],"class_list":["post-1876421","post","type-post","status-publish","format-standard","hentry","category-politics","tag-crawlmanager","tag-highsnobiety-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1876421","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1876421"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1876421\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1876421"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1876421"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1876421"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}