{"id":1859318,"date":"2026-04-01T12:00:25","date_gmt":"2026-04-01T09:00:25","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=1859318"},"modified":"2026-04-01T12:00:25","modified_gmt":"2026-04-01T09:00:25","slug":"how-to-smell-like-the-life-of-the-party","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=1859318","title":{"rendered":"How To Smell Like The Life Of The Party"},"content":{"rendered":"<article class=\"KTZ page-458684450\">.page-458684450{&#8211;slot7:#f6f6f6;&#8211;slot8:#000000;&#8211;slot9:#f6f6f6;&#8211;metaColor:#f6f6f6;&#8211;navColor:#f6f6f6}<\/p>\n<div class=\"cCV\">\n<div class=\"sWr\">\n<div class=\"Jr2\">\n<div class=\"gsz CfR\">\n<div class=\"d0B\">\n<div class=\"vmZ oL7\"><img decoding=\"async\" src=\"https:\/\/imgix.bustle.com\/uploads\/image\/2026\/3\/30\/1ee71117\/party-fragrance_listicle.jpg?w=414&amp;h=259&amp;fit=crop&amp;crop=faces&amp;dpr=2\" alt class=\"fpC EdX\"><\/div>\n<p><span class=\"Vms lOB\">Robert Kohlhuber\/Stocksy &amp; Fanette Guilloud\/Death to Stock<\/span><\/div>\n<div class=\"_-P\">\n<div class=\"rkd qoI\">\n<p class=\"QwJ\">NYLON Guys<\/p>\n<\/div>\n<div class=\"Ckc ZKF\">\n<h1 class=\"aVX doc O2p QZE\">How To Smell Like The Life Of The Party<\/h1>\n<div class=\"r87 y0Q\">\n<p>So you\u2019re embarking on a scent journey \u2014 here are five places to start.<\/p>\n<\/div>\n<\/div>\n<div class=\"mLI Q9a\">\n<address class=\"Fdy\">by <a href=\"https:\/\/www.nylon.com\/profile\/nolan-feeney-112172438\">Nolan Feeney<\/a><\/address>\n<div class=\"DHw\">\n<div><time datetime=\"2026-04-01T12:00:25.212Z\">2 minutes ago<\/time><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"QVH\"><\/div>\n<div class=\"h3w\">\n<div class=\"Yte yjy wVh\"><a href=\"https:\/\/www.nylon.com\/nylon-guys-spring-2026\" class=\"JVd\">Nylon Guys Spring 2026<\/a><\/div>\n<div class=\"dKc\">We may receive a portion of sales if you purchase a product through a link in this article.<\/div>\n<\/div>\n<div class=\"t9u\">\n<div data-adroot=\"true\" class=\"Afg NpE\">\n<p>A few years ago, I woke up on my birthday, stared at my dresser drawers, and suddenly thought to myself: <em>I am too old to have band tees be the foundation of my wardrobe<\/em>. I simplified, streamlined, and stocked up on solid basics \u2014 but turning down the dial on one form of self-expression only made me want to turn it up in other ways.<\/p>\n<p>Fragrance, I soon learned, offered infinite possibilities to do so. Unlike my other online shopping missions, which usually involve slipping into a fugue state of obsessive research to find the One Perfect Item I need, there is no decisive \u201cwin\u201d to check off. You can spend hours studying <a href=\"https:\/\/www.fragrantica.com\/\" target=\"_blank\" rel=\"noreferrer\" class=\"T3D\">Fragrantica<\/a> to figure out what you might like, but trial and error is the only way through. There are endless brands to discover, endless TikTok rabbit holes to go down, and endless opportunities to refine what feels like <em>you<\/em>. It can be overwhelming. But make peace with the idea that your quest is never really over, and the true fun begins: Few pleasures in my life right now compare to the dopamine hit of getting a delivery notification on a new discovery set.<\/p>\n<p>And the same part of me that once balled out at the merch table, trying to communicate something to the world about my interests and tastes through music and culture, finds an outlet here, too. Instead of trying to dress like the life of the party, now I\u2019m trying to smell like it \u2014 and if you\u2019re embarking on a similar scent journey, here are five brands that have music, nightlife, and a damn good time in their DNA. (And ladies, if you\u2019re reading, these are all unisex scents, so you\u2019re invited, too.)<\/p>\n<div class=\"W0r cCV\">\n<div class=\"sWr\">\n<div class=\"QkD\">\n<div class=\"p9U\">\n<h2 class=\"i7p XE2\">FOR THE VINYL LOVER<\/h2>\n<div class=\"cCV\">\n<div class=\"sWr\">\n<div class=\"i6B\"><a target=\"_blank\" rel=\"noreferrer nofollow\" href=\"https:\/\/zernellgillie.com\/products\/2ml-discovery-set\" data-skimlink=\"true\" class=\"Rcu\"><\/p>\n<div class=\"Mup\">\n<div class=\"yiq\">Zernell Gillie Discovery Set<\/div>\n<\/div>\n<div style=\"padding-top:100%\" class=\"vmZ wxt ap2\"><img decoding=\"async\" src=\"https:\/\/imgix.bustle.com\/uploads\/image\/2026\/3\/31\/aca3a070\/zernell-gillie-fragrances-discovery.png?w=414&amp;h=414&amp;fit=crop&amp;crop=faces&amp;dpr=2\" alt=\"Zernell Gillie Discovery Set\" class=\"mdu EdX\"><\/div>\n<div class=\"OiB\">\n<div class=\"yMn\"><span class=\"o75\"><span>$60<\/span><\/span><\/p>\n<div class=\"w7_\"><\/div>\n<\/div>\n<\/div>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"rCy\">\n<p>Hailing from the homeland of house music, Chicago native <a href=\"https:\/\/www.instagram.com\/zernell.gillie\/\" target=\"_blank\" rel=\"noreferrer\"><strong>Zernell Gillie<\/strong><\/a> built a career as an internationally acclaimed DJ before deciding to formulate his own eponymous brand during the quiet of the pandemic. His seven fragrances are all named for and inspired by genres of music, so you\u2019re basically guaranteed to find <em>something<\/em> worthy of heavy rotation: the sparkling citrus of <a href=\"https:\/\/zernellgillie.com\/products\/disco-signature-fragrance\" target=\"_blank\" rel=\"noreferrer\">Disco<\/a>; the luxe guava opening of <a href=\"https:\/\/zernellgillie.com\/products\/r-b\" target=\"_blank\" rel=\"noreferrer\">R&amp;B<\/a>; the leathery red fruits of <a href=\"https:\/\/zernellgillie.com\/products\/techno\" target=\"_blank\" rel=\"noreferrer\">Techno<\/a>; the boozy, smoky rush of <a href=\"https:\/\/zernellgillie.com\/products\/jazz\" target=\"_blank\" rel=\"noreferrer\">Jazz<\/a>. Queue it up.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"W0r cCV\">\n<div class=\"sWr\">\n<div class=\"QkD\">\n<div class=\"p9U\">\n<h2 class=\"i7p XE2\">FOR THE HEAD-TURNER<\/h2>\n<div class=\"cCV\">\n<div class=\"sWr\">\n<div class=\"i6B\"><a target=\"_blank\" rel=\"noreferrer nofollow\" href=\"https:\/\/thealloystudio.com\/products\/complete-discovery-set\" data-skimlink=\"true\" class=\"Rcu\"><\/p>\n<div class=\"Mup\">\n<div class=\"yiq\">Alloy Studio Discovery Set<\/div>\n<\/div>\n<div style=\"padding-top:100%\" class=\"vmZ wxt ap2\"><img decoding=\"async\" src=\"https:\/\/imgix.bustle.com\/uploads\/image\/2026\/3\/31\/64418855\/b2280cab-6712-49fc-bbc5.png?w=414&amp;h=414&amp;fit=crop&amp;crop=faces&amp;dpr=2\" alt=\"Alloy Studio Discovery Set\" class=\"mdu EdX\"><\/div>\n<div class=\"OiB\">\n<div class=\"yMn\"><span class=\"o75\"><span>$50<\/span><\/span><\/p>\n<div class=\"w7_\"><\/div>\n<\/div>\n<\/div>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"rCy\">\n<p>Confidence required: <a href=\"https:\/\/www.instagram.com\/thealloystudio\/\" target=\"_blank\" rel=\"noreferrer\"><strong>Alloy Studio<\/strong><\/a> makes a statement not only with its six scents but also its <a href=\"https:\/\/thealloystudio.com\/\" target=\"_blank\" rel=\"noreferrer\">sumptuous visual universe and storytelling<\/a>, brought to life by perfumer Bryson Ammons and creative director Eddie Hodges. <a href=\"https:\/\/thealloystudio.com\/products\/luster\" target=\"_blank\" rel=\"noreferrer\">Luster<\/a> conjures a sweet-potato pie; <a href=\"https:\/\/thealloystudio.com\/products\/faux\" target=\"_blank\" rel=\"noreferrer\">Faux<\/a> wraps you in a fabulous mink coat; and <a href=\"https:\/\/thealloystudio.com\/products\/idyllic\" target=\"_blank\" rel=\"noreferrer\">Idyllic<\/a> instantly summons a pineapple cocktail spiced with ginger, spearmint, and star anise. Even if a sample doesn\u2019t land with you, you\u2019ll still be impressed by the big swing \u2014 and feel emboldened to take a bigger one yourself.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"W0r cCV\">\n<div class=\"sWr\">\n<div class=\"QkD\">\n<div class=\"p9U\">\n<h2 class=\"i7p XE2\">FOR THE NIGHT OWL<\/h2>\n<div class=\"cCV\">\n<div class=\"sWr\">\n<div class=\"i6B\"><a target=\"_blank\" rel=\"noreferrer nofollow\" href=\"https:\/\/discothequefragrances.com\/collections\/shop\/products\/the-discovery-set-of-8\" data-skimlink=\"true\" class=\"Rcu\"><\/p>\n<div class=\"Mup\">\n<div class=\"yiq\">Discoth\u00e9que Discovery Set<\/div>\n<\/div>\n<div style=\"padding-top:100%\" class=\"vmZ wxt ap2\"><img decoding=\"async\" src=\"https:\/\/imgix.bustle.com\/uploads\/image\/2026\/3\/31\/18ea5e3c\/bigger-opt-4x5-8pack.png?w=414&amp;h=414&amp;fit=crop&amp;crop=faces&amp;dpr=2\" alt=\"Discoth\u00e9que Discovery Set\" class=\"mdu EdX\"><\/div>\n<div class=\"OiB\">\n<div class=\"yMn\"><span class=\"o75\"><span>$45<\/span><\/span><\/p>\n<div class=\"w7_\"><\/div>\n<\/div>\n<\/div>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"rCy\">\n<p>Of course a brand called <a href=\"https:\/\/www.instagram.com\/discothequefragrances\/\" target=\"_blank\" rel=\"noreferrer\"><strong>Discoth\u00e9que<\/strong><\/a> celebrates the rituals of going out \u2014 the bottles are designed to evoke disco balls, and each of <a href=\"https:\/\/discothequefragrances.com\/collections\/fragrance\" target=\"_blank\" rel=\"noreferrer\">the nine fragrances evokes a snapshot of club culture<\/a> across time and space. The grassy sweetness of <a href=\"https:\/\/discothequefragrances.com\/collections\/shop\/products\/heathens-cowboys-and-the-santa-ana-winds\" target=\"_blank\" rel=\"noreferrer\">Heathens, Cowboys, and The Santa Ana Winds<\/a>? Los Angeles, 1986, naturally. The powdery glam of <a href=\"https:\/\/discothequefragrances.com\/collections\/shop\/products\/lola-at-coat-check\" target=\"_blank\" rel=\"noreferrer\">Lola at Coat Check<\/a>? New York, 1992, baby. And don\u2019t worry if you\u2019re actually an in-bed-by-10 kind of guy dreaming of adventure: The bright grapefruit of <a href=\"https:\/\/discothequefragrances.com\/collections\/shop\/products\/all-night-until-first-light\" target=\"_blank\" rel=\"noreferrer\">All Night Until First Light<\/a> works just as well if you\u2019re getting <em>up<\/em> at dawn, not coming home.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"W0r cCV\">\n<div class=\"sWr\">\n<div class=\"QkD\">\n<div class=\"p9U\">\n<h2 class=\"i7p XE2\">FOR THE SOPHISTICATE<\/h2>\n<div class=\"cCV\">\n<div class=\"sWr\">\n<div class=\"i6B\"><a target=\"_blank\" rel=\"noreferrer nofollow\" href=\"https:\/\/serviette.nyc\/collections\/all-products\/products\/discovery-set\" data-skimlink=\"true\" class=\"Rcu\"><\/p>\n<div class=\"Mup\">\n<div class=\"yiq\">Serviette Discovery Set<\/div>\n<\/div>\n<div style=\"padding-top:100%\" class=\"vmZ wxt ap2\"><img decoding=\"async\" src=\"https:\/\/imgix.bustle.com\/uploads\/image\/2026\/3\/31\/6d5278d3\/discovery-set_open_1080x1350_6ddf8e39-ec8c-47e5.png?w=414&amp;h=414&amp;fit=crop&amp;crop=faces&amp;dpr=2\" alt=\"Serviette Discovery Set\" class=\"mdu EdX\"><\/div>\n<div class=\"OiB\">\n<div class=\"yMn\"><span class=\"o75\"><span>$40<\/span><\/span><\/p>\n<div class=\"w7_\"><\/div>\n<\/div>\n<\/div>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"rCy\">\n<p>Taste is the word with <a href=\"https:\/\/www.instagram.com\/serviette.nyc\/\" target=\"_blank\" rel=\"noreferrer\"><strong>Serviette<\/strong><\/a>, founded in 2025 by former magazine editor Trey Taylor. Each discovery set comes with an embroidered handkerchief to spritz \u2014 a callback to a Victorian-era method of applying fragrance. Yet there\u2019s nothing staid <a href=\"https:\/\/serviette.nyc\/collections\/all-products\" target=\"_blank\" rel=\"noreferrer\">about what\u2019s on offer<\/a>: <a href=\"https:\/\/serviette.nyc\/collections\/all-products\/products\/sour-diesel\" target=\"_blank\" rel=\"noreferrer\">Sour Diesel<\/a> dirties up tart rhubarb with a kush note, while <a href=\"https:\/\/serviette.nyc\/collections\/all-products\/products\/byronic-hero\" target=\"_blank\" rel=\"noreferrer\">Byronic Hero<\/a> puts a twist on oud and rose with a strangely alluring hint of fuel exhaust you could get away with wearing to the office. (OK, if your employer is not <em>that<\/em> hip, the plum-forward <a href=\"https:\/\/serviette.nyc\/collections\/all-products\/products\/priscus\" target=\"_blank\" rel=\"noreferrer\">Priscus<\/a> or the icy and floral <a href=\"https:\/\/serviette.nyc\/collections\/all-products\/products\/frisson-dhiver\" target=\"_blank\" rel=\"noreferrer\">Frisson D\u2019Hiver<\/a> are more SFW.)<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"W0r cCV\">\n<div class=\"sWr\">\n<div class=\"QkD\">\n<div class=\"p9U\">\n<h2 class=\"i7p XE2\">FOR THE HOST WITH THE MOST<\/h2>\n<div class=\"cCV\">\n<div class=\"sWr\">\n<div class=\"i6B\"><a target=\"_blank\" rel=\"noreferrer nofollow\" href=\"https:\/\/tsu-lange-yor.au\/products\/the-collection-2025\" data-skimlink=\"true\" class=\"Rcu\"><\/p>\n<div class=\"Mup\">\n<div class=\"yiq\">Tsu Lange Yor Discovery Set<\/div>\n<\/div>\n<div style=\"padding-top:100%\" class=\"vmZ wxt ap2\"><img decoding=\"async\" src=\"https:\/\/imgix.bustle.com\/uploads\/image\/2026\/3\/31\/bfb1c83e\/10_fd50ad42-05b5-42ce-9a45.png?w=414&amp;h=414&amp;fit=crop&amp;crop=faces&amp;dpr=2\" alt=\"Tsu Lange Yor Discovery Set\" class=\"mdu EdX\"><\/div>\n<div class=\"OiB\">\n<div class=\"yMn\"><span class=\"o75\"><span>$68<\/span><\/span><\/p>\n<div class=\"w7_\"><\/div>\n<\/div>\n<\/div>\n<p><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div>\n<div class=\"rCy\">\n<p>If Troye Sivan\u2019s <a href=\"https:\/\/www.youtube.com\/watch?v=EobMnSpjfTU\" target=\"_blank\" rel=\"noreferrer\"><em>Architectural Digest<\/em> house tour<\/a> from 2021 has a permanent spot on your mood board, let his lifestyle brand <a href=\"https:\/\/www.instagram.com\/tsulangeyor\/\" target=\"_blank\" rel=\"noreferrer\"><strong>Tsu Lange Yor<\/strong><\/a> (a Yiddish toast to long and good years) bring the festivities to your doorstep. Its <a href=\"https:\/\/tsu-lange-yor.au\/collections\/eaux-de-parfum\" target=\"_blank\" rel=\"noreferrer\">six eau de parfums<\/a> lean a little green, a little spicy, refreshing, and rejuvenating \u2014 the profile of someone who probably throws really lively dinner parties. <a href=\"https:\/\/tsu-lange-yor.au\/collections\/pool\" target=\"_blank\" rel=\"noreferrer\">Pool<\/a>, with notes of lychee, cucumber, tomato leaf, and chili pepper, might be the star of the bunch, the perfect afternoon pick-me-up when it\u2019s time to log off and touch grass.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<aside class=\"fX2 rhF jIS\">\n<div>\n<div class=\"lqj TnP\">\n<div class=\"BMP\">\n<div class=\"oHL\">Style + Culture, delivered straight to your inbox.<\/div>\n<div class=\"wCn\">\n<div class=\"Yte yjy DSW\"><\/div>\n<p><button class=\"Ex8 qgj\"><span>Submit<\/span><\/button><\/p>\n<div class=\"uxm\"><\/div>\n<div class=\"g-0\">By subscribing to this BDG newsletter, you agree to our <a href=\"https:\/\/www.bdg.com\/info\/terms-of-service\" target=\"_blank\" rel=\"noreferrer\">Terms of Service<\/a> and <a href=\"https:\/\/www.bdg.com\/info\/privacy-policy\" target=\"_blank\" rel=\"noreferrer\">Privacy Policy<\/a><\/div>\n<\/div>\n<p><a href=\"https:\/\/www.nylon.com\/newsletter\">Subscribe to our newsletter &gt;<\/a><\/div>\n<\/div>\n<\/div>\n<\/aside>\n<\/div>\n<\/div>\n<\/article>\n","protected":false},"excerpt":{"rendered":"<p>.page-458684450{&#8211;slot7:#f6f6f6;&#8211;slot8:#000000;&#8211;slot9:#f6f6f6;&#8211;metaColor:#f6f6f6;&#8211;navColor:#f6f6f6} Robert Kohlhuber\/Stocksy &amp; Fanette Guilloud\/Death to Stock NYLON Guys How To Smell Like The Life Of The Party So you\u2019re embarking on a scent journey \u2014 here are five places to start. by Nolan Feeney 2 minutes ago Nylon Guys Spring 2026 We may receive a portion of sales if you purchase a product [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[226,256],"class_list":["post-1859318","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-crawlmanager","tag-nylon-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1859318","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1859318"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1859318\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1859318"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1859318"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1859318"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}