{"id":1850596,"date":"2026-03-27T13:04:01","date_gmt":"2026-03-27T10:04:01","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=1850596"},"modified":"2026-03-27T13:04:01","modified_gmt":"2026-03-27T10:04:01","slug":"sony-announces-major-price-hikes-for-ps5-ps5-pro-and-portal-as-it-blames-continued-pressures-in-the-global-economic-landscape","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=1850596","title":{"rendered":"Sony announces major price hikes for PS5, PS5 Pro, and Portal as it blames &#8220;continued pressures in the global economic landscape&#8221;"},"content":{"rendered":"<article class=\"article \" data-ads=\"true\" data-article-type=\"news\" data-article-group=\"news\" data-paywalled=\"false\" data-premium=\"false\" data-sponsored=\"false\" data-type=\"article\">\n<header class=\"article_header\" data-component=\"article-header\">\n<div class=\"breadcrumbs\">\n<nav class=\"nav_breadcrumbs\" data-component=\"nav-breadcrumbs\" aria-label=\"Breadcrumb\">\n<ul class=\"nav-links\">\n<li>\n                <a href=\"https:\/\/www.eurogamer.net\/\" data-active=\"false\"><br \/>\n                      Home<br \/>\n                <\/a>\n            <\/li>\n<li>\n                <a href=\"https:\/\/www.eurogamer.net\/news\" data-active=\"false\"><br \/>\n                      News<br \/>\n                <\/a>\n            <\/li>\n<\/ul>\n<\/nav><\/div>\n<div class=\"headline_details\" id=\"main-content\">\n<h1 class=\"title\">Sony announces major price hikes for PS5, PS5 Pro, and Portal as it blames &#8220;continued pressures in the global economic landscape&#8221;<\/h1>\n<p class=\"strapline\">Base PS5 increasing by \u00a390 in UK.<\/p>\n<\/p><\/div>\n<div class=\"headline_asset\">\n<figure class=\"headline_image_wrapper\">\n<p>        <img fetchpriority=\"high\" decoding=\"async\" class=\"headline_image\" src=\"https:\/\/assetsio.gnwcdn.com\/ps-price-rise.jpg?width=570&amp;quality=85&amp;format=jpg&amp;dpr=3&amp;auto=webp\" alt=\"Image showing a PlayStation 5 against a backdrop of dollar bills and a rising red arrow.\" loading=\"eager\" data-uri=\"ps-price-rise.jpg\" data-lightbox width=\"570\" height=\"321\"><figcaption>\n          <span class=\"attribution\">Image credit: <cite>Eurogamer<\/cite><\/span><br \/>\n        <\/figcaption><\/figure>\n<\/p><\/div>\n<div class=\"metadata\">\n<div class=\"avatar\">\n<p>    <img loading=\"lazy\" decoding=\"async\" alt=\"Matt Wales avatar\" src=\"https:\/\/assetsio.gnwcdn.com\/1521645425.jpg?width=2048&amp;height=2048&amp;fit=bounds&amp;quality=85&amp;format=jpg&amp;auto=webp\" style=\"aspect-ratio: 1\" width=\"180\" height=\"179\"><\/p>\n<p>  <img alt=\"Matt Wales avatar\" data-autosize=\"crop_lossy\" data-uri=\"1521645425.jpg\" loading=\"lazy\" style=\"aspect-ratio: 1\" width=\"180\" height=\"179\">\n<\/div>\n<div class=\"text\">\n<div class=\"byline\">\n                  <span class=\"article_type\" data-slug=\"news\"><br \/>\n                    News<br \/>\n                  <\/span><\/p>\n<p><span class=\"by\">by<\/span> <span class=\"author\"><a href=\"https:\/\/www.eurogamer.net\/authors\/matt-wales\">Matt Wales<\/a><\/span>                    <span class=\"job_title\"><br \/>\n                      News Reporter<br \/>\n                    <\/span>\n            <\/div>\n<div class=\"published_at\">\nPublished on <time datetime=\"2026-03-27T13:04:01+00:00\">March 27, 2026<\/time>              <\/div>\n<div class=\"comments\">\n      <a class=\"comments__link comments-bubble\" href=\"https:\/\/www.eurogamer.net\/sony-announces-major-price-hikes-for-ps5-ps5-pro-and-portal?view=comments\" rel=\"nofollow\"><br \/>\n          68 comments<br \/>\n      <\/a>\n    <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/header>\n<div class=\"article_body\" data-component=\"article-content\">\n<div class=\"article_body_content article-styling\">\n<p>\nSony has announced significant price increases for its PlayStation range, starting 2nd April, which will see the cost of a base PS5 climb by around \u00a390 in the UK. The company is blaming the price bump &#8211; which it says it&#8217;s making &#8220;after careful evaluation&#8221; &#8211; on what it calls &#8220;continued pressures in the global economic landscape&#8221;.\n<\/p>\n<p>\nSharing the news <a href=\"https:\/\/blog.playstation.com\/2026\/03\/27\/new-price-changes-for-ps5-ps5-pro-and-playstation-portal-remote-player\/\">on the PlayStation Blog<\/a>, Sony Interactive Entertainment&#8217;s vice president of global marketing, Isabelle Tomatis, wrote, &#8220;With continued pressures in the global economic landscape, we&#8217;ve made the decision to increase the prices of PS5, <a href=\"https:\/\/www.eurogamer.net\/topics\/ps5-pro\">PS5 Pro<\/a>, and PlayStation Portal remote player globally. We know that price changes impact our community, and after careful evaluation, we found this was a necessary step to ensure we can continue delivering innovative, high-quality gaming experiences to players worldwide.&#8221;\n<\/p>\n<p><!-- code from Primis - Eurogamer.net - eurogamer.net --><\/p>\n<div class=\"primis_wrapper\">\n<div class=\"primis_video\">\n<p><span class=\"embed_placeholder\" data-type=\"targeting\"><br \/>\n<span class=\"message\">To see this content please enable targeting cookies.<\/span><br \/>\n<button class=\"optanon-show-settings link\"><br \/>\nManage cookie settings<\/button><\/span> <\/div>\n<\/div>\n<p><!-- code from Primis --><\/p>\n<p>\nIn the UK, that means the base PlayStation 5 will see its recommended retail price increase from around \u00a3479.99 to \u00a3569.99, while the Digital Edition rises from \u00a3429.99 to \u00a3519.99. As for the PlayStation 5 Pro, that&#8217;ll cost \u00a3789.99 from 2nd April (it was \u00a3699.99 previously), and the PlayStation Portal remote player increases from \u00a3199.99 to \u00a3219.99.<\/p>\n<p>Here&#8217;s the new regional pricing Sony has announced so far:\n<\/p>\n<h2>\nUnited Kingdom<br \/>\n<\/h2>\n<ul>\n<li>PS5 \u2013 \u00a3569.99 <\/li>\n<li>PS5 Digital Edition \u2013 \u00a3519.99 <\/li>\n<li>PS5 Pro \u2013 \u00a3789.99<\/li>\n<li>PlayStation Portal \u2013 \u00a3219.99<\/li>\n<\/ul>\n<h2>\nEurope<br \/>\n<\/h2>\n<ul>\n<li>PS5 \u2013 \u20ac649.99 <\/li>\n<li>PS5 Digital Edition \u2013 \u20ac599.99 <\/li>\n<li>PS5 Pro \u2013 \u20ac899.99<\/li>\n<li>PlayStation Portal \u2013 \u20ac249.99<\/li>\n<\/ul>\n<h2>\nUS<br \/>\n<\/h2>\n<ul>\n<li>PS5 \u2013 $649.99 <\/li>\n<li>PS5 Digital Edition \u2013 $599.99 <\/li>\n<li>PS5 Pro \u2013 $899.99<\/li>\n<li>PlayStation Portal \u2013 $249.99<\/li>\n<\/ul>\n<p>\nJapan\n<\/p>\n<ul>\n<li>PS5 \u2013 \u00a597,980 <\/li>\n<li>PS5 Digital Edition \u2013 \u00a589,980 <\/li>\n<li>PS5 Pro \u2013 \u00a5137,980<\/li>\n<li>PlayStation Portal \u2013 \u00a539,980<\/li>\n<\/ul>\n<p>\nSony&#8217;s announcement comes at a time when electronics manufacturers are facing sky-rocketing prices for certain components such as RAM, thanks to massive demand from tech giants looking to expand their AI data centres. It&#8217;s an issue Bloomberg recently reported had led Sony to <a href=\"https:\/\/www.eurogamer.net\/sony-reportedly-mulling-ps6-delay-while-nintendo-eyes-switch-2-price-hike\">consider pushing back the release of the unannounced PlayStation 6<\/a> into 2028 or 2029.\n<\/p>\n<p><span class=\"injection_placeholder\" data-position=\"1\"><\/span><\/p>\n<p>\nComponent shortages have already resulted in a <a href=\"https:\/\/www.eurogamer.net\/valve-admits-its-steam-machine-and-steam-frame-will-be-delayed-due-to-ram-and-storage-price-surges\">delay for Valve&#8217;s Steam Machines<\/a> as the company grapples with memory and storage supplies. And it&#8217;s also been reported Microsoft is <a href=\"https:\/\/www.eurogamer.net\/microsoft-could-be-forced-into-raising-the-price-of-xbox-consoles-again-given-global-ram-shortage-leaker-claims\">mulling over an Xbox Series X\/S price increase<\/a> &#8211; something the company might be less reticent about now Sony has flinched first. And Nintendo could well follow suit; in February Bloomberg reported a <a href=\"https:\/\/www.eurogamer.net\/platforms\/switch-2\">Switch 2<\/a> price hike may be on the way.\n<\/p>\n<p>\nIf you&#8217;re curious to learn more about the issues surrounding RAM at present, and what they might mean for the future of gaming, Eurogamer&#8217;s Robert Purchese <a href=\"https:\/\/www.eurogamer.net\/ram-prices-are-soaring-what-does-it-mean-for-gaming\">recently took a closer look<\/a> at what one tech commentator has called a &#8220;perfect storm of unpreparedness, panic, and greed&#8221;.\n<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"preferred-source\" data-component=\"preferred-source\">\nLove Eurogamer.net? Make us a <a rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.google.com\/preferences\/source?q=https:\/\/www.eurogamer.net\">Preferred Source on Google<\/a> and catch more of our coverage in your feeds.  <\/div>\n<\/article>\n<div class=\"article_body\" data-component=\"article-content\">\n<div class=\"article_body_content article-styling\">\n<p>\nSony has announced significant price increases for its PlayStation range, starting 2nd April, which will see the cost of a base PS5 climb by around \u00a390 in the UK. The company is blaming the price bump &#8211; which it says it&#8217;s making &#8220;after careful evaluation&#8221; &#8211; on what it calls &#8220;continued pressures in the global economic landscape&#8221;.\n<\/p>\n<p>\nSharing the news <a href=\"https:\/\/blog.playstation.com\/2026\/03\/27\/new-price-changes-for-ps5-ps5-pro-and-playstation-portal-remote-player\/\">on the PlayStation Blog<\/a>, Sony Interactive Entertainment&#8217;s vice president of global marketing, Isabelle Tomatis, wrote, &#8220;With continued pressures in the global economic landscape, we&#8217;ve made the decision to increase the prices of PS5, <a href=\"https:\/\/www.eurogamer.net\/topics\/ps5-pro\">PS5 Pro<\/a>, and PlayStation Portal remote player globally. We know that price changes impact our community, and after careful evaluation, we found this was a necessary step to ensure we can continue delivering innovative, high-quality gaming experiences to players worldwide.&#8221;\n<\/p>\n<p><!-- code from Primis - Eurogamer.net - eurogamer.net --><\/p>\n<div class=\"primis_wrapper\">\n<div class=\"primis_video\">\n<p><span class=\"embed_placeholder\" data-type=\"targeting\"><br \/>\n<span class=\"message\">To see this content please enable targeting cookies.<\/span><br \/>\n<button class=\"optanon-show-settings link\"><br \/>\nManage cookie settings<\/button><\/span> <\/div>\n<\/div>\n<p><!-- code from Primis --><\/p>\n<p>\nIn the UK, that means the base PlayStation 5 will see its recommended retail price increase from around \u00a3479.99 to \u00a3569.99, while the Digital Edition rises from \u00a3429.99 to \u00a3519.99. As for the PlayStation 5 Pro, that&#8217;ll cost \u00a3789.99 from 2nd April (it was \u00a3699.99 previously), and the PlayStation Portal remote player increases from \u00a3199.99 to \u00a3219.99.<\/p>\n<p>Here&#8217;s the new regional pricing Sony has announced so far:\n<\/p>\n<h2>\nUnited Kingdom<br \/>\n<\/h2>\n<ul>\n<li>PS5 \u2013 \u00a3569.99 <\/li>\n<li>PS5 Digital Edition \u2013 \u00a3519.99 <\/li>\n<li>PS5 Pro \u2013 \u00a3789.99<\/li>\n<li>PlayStation Portal \u2013 \u00a3219.99<\/li>\n<\/ul>\n<h2>\nEurope<br \/>\n<\/h2>\n<ul>\n<li>PS5 \u2013 \u20ac649.99 <\/li>\n<li>PS5 Digital Edition \u2013 \u20ac599.99 <\/li>\n<li>PS5 Pro \u2013 \u20ac899.99<\/li>\n<li>PlayStation Portal \u2013 \u20ac249.99<\/li>\n<\/ul>\n<h2>\nUS<br \/>\n<\/h2>\n<ul>\n<li>PS5 \u2013 $649.99 <\/li>\n<li>PS5 Digital Edition \u2013 $599.99 <\/li>\n<li>PS5 Pro \u2013 $899.99<\/li>\n<li>PlayStation Portal \u2013 $249.99<\/li>\n<\/ul>\n<p>\nJapan\n<\/p>\n<ul>\n<li>PS5 \u2013 \u00a597,980 <\/li>\n<li>PS5 Digital Edition \u2013 \u00a589,980 <\/li>\n<li>PS5 Pro \u2013 \u00a5137,980<\/li>\n<li>PlayStation Portal \u2013 \u00a539,980<\/li>\n<\/ul>\n<p>\nSony&#8217;s announcement comes at a time when electronics manufacturers are facing sky-rocketing prices for certain components such as RAM, thanks to massive demand from tech giants looking to expand their AI data centres. It&#8217;s an issue Bloomberg recently reported had led Sony to <a href=\"https:\/\/www.eurogamer.net\/sony-reportedly-mulling-ps6-delay-while-nintendo-eyes-switch-2-price-hike\">consider pushing back the release of the unannounced PlayStation 6<\/a> into 2028 or 2029.\n<\/p>\n<p><span class=\"injection_placeholder\" data-position=\"1\"><\/span><\/p>\n<p>\nComponent shortages have already resulted in a <a href=\"https:\/\/www.eurogamer.net\/valve-admits-its-steam-machine-and-steam-frame-will-be-delayed-due-to-ram-and-storage-price-surges\">delay for Valve&#8217;s Steam Machines<\/a> as the company grapples with memory and storage supplies. And it&#8217;s also been reported Microsoft is <a href=\"https:\/\/www.eurogamer.net\/microsoft-could-be-forced-into-raising-the-price-of-xbox-consoles-again-given-global-ram-shortage-leaker-claims\">mulling over an Xbox Series X\/S price increase<\/a> &#8211; something the company might be less reticent about now Sony has flinched first. And Nintendo could well follow suit; in February Bloomberg reported a <a href=\"https:\/\/www.eurogamer.net\/platforms\/switch-2\">Switch 2<\/a> price hike may be on the way.\n<\/p>\n<p>\nIf you&#8217;re curious to learn more about the issues surrounding RAM at present, and what they might mean for the future of gaming, Eurogamer&#8217;s Robert Purchese <a href=\"https:\/\/www.eurogamer.net\/ram-prices-are-soaring-what-does-it-mean-for-gaming\">recently took a closer look<\/a> at what one tech commentator has called a &#8220;perfect storm of unpreparedness, panic, and greed&#8221;.\n<\/p>\n<\/p><\/div>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Home News Sony announces major price hikes for PS5, PS5 Pro, and Portal as it blames &#8220;continued pressures in the global economic landscape&#8221; Base PS5 increasing by \u00a390 in UK. Image credit: Eurogamer News by Matt Wales News Reporter Published on March 27, 2026 68 comments Sony has announced significant price increases for its PlayStation [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[226,253],"class_list":["post-1850596","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-crawlmanager","tag-eurogamer-net"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1850596","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1850596"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1850596\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1850596"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1850596"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1850596"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}