{"id":1845702,"date":"2026-03-25T10:15:52","date_gmt":"2026-03-25T07:15:52","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=1845702"},"modified":"2026-03-25T10:15:52","modified_gmt":"2026-03-25T07:15:52","slug":"gerry-mcgovern-the-wannabe-architect-who-reinvented-the-car","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=1845702","title":{"rendered":"Gerry McGovern: the wannabe architect who reinvented the car"},"content":{"rendered":"<article class=\"articleItem\">\n<p>    {&#8220;@context&#8221;:&#8221;https:\/\/schema.org&#8221;,&#8221;@type&#8221;:&#8221;Article&#8221;,&#8221;image&#8221;:&#8221;https:\/\/car-images.bauersecure.com\/wp-images\/257318\/gerry-mcgovern-01.jpg&#8221;,&#8221;mainEntityOfPage&#8221;:{&#8220;@type&#8221;:&#8221;WebPage&#8221;,&#8221;@id&#8221;:&#8221;https:\/\/www.carmagazine.co.uk\/car-news\/industry-news\/jlr\/gerry-mcgovern\/&#8221;},&#8221;url&#8221;:&#8221;https:\/\/www.carmagazine.co.uk\/car-news\/industry-news\/jlr\/gerry-mcgovern\/&#8221;,&#8221;author&#8221;:[{&#8220;@type&#8221;:&#8221;Person&#8221;,&#8221;name&#8221;:&#8221;Gavin Green&#8221;,&#8221;description&#8221;:&#8221;Gavin Green is one of the worldu2019s most respected motoring writers u2013 and has written for CAR magazine since the 1980s. Heu2019s twice edited CAR and remains our chief contributor, with a monthly column and bylines in most issues.nA fervent believer in great engineering, simplicity and purity of design, Gavinu2019s love of cars remains undiminished, even at the crossroads where the automobile finds itself in this decade of transformation.&#8221;,&#8221;image&#8221;:{&#8220;@type&#8221;:&#8221;ImageObject&#8221;,&#8221;url&#8221;:&#8221;https:\/\/car-assets.bauersecure.com\/wp-images\/14267\/gavingreen.jpeg&#8221;,&#8221;caption&#8221;:&#8221;Gavin Green&#8221;},&#8221;sameAs&#8221;:[&#8220;https:\/\/x.com\/greenofrichmond&#8221;,&#8221;https:\/\/www.instagram.com\/gavingreen49\/&#8221;],&#8221;url&#8221;:&#8221;https:\/\/www.carmagazine.co.uk\/author\/gavin-green\/&#8221;},{&#8220;@type&#8221;:&#8221;Person&#8221;,&#8221;name&#8221;:&#8221;Jake Groves&#8221;,&#8221;description&#8221;:&#8221;Jake Groves is CARu2019s News Editor, and has been part of the CAR team since April 2017. As well as managing the news content thatu2019s published on CARu2019s website, Jake also helps to build the news-based content in the Agenda section of CARu2019s monthly print magazine u2013 planning how new cars, big industry stories and exclusive scoops can be crafted into the pages of CAR.nnnnJake has been a car enthusiast even before he could walk, pointing out car models on the street while still in a pushchair. Growing up, Jake has always been around cars, attending motor shows with family, amassing a vast collection of toy cars u2013 even managing to steer some his parentsu2019 cars and drive a Ferrari 355 (on private land!) before he was legally allowed to have a licence.nnnnHe knew from being a teenager that he wanted to write about cars and the automotive industry, so he went to Sunderland University (the same university CAR contributor Chris Chilton went to, among other members of the automotive media) to study journalism through an NCTJ-accredited course from 2011. During his final year in 2014, he even created his own car magazine from scratch u2013 which you can still read right here u2013 and achieved a 2:1 Batcheloru2019s Degree.nnnnJake then cut his teeth working for Dennis Publishingu2019s automotive titles Carbuyer and Auto Express for two years; time at the former taught him how to drive a website content system like he stole it, and the latter refined his news writing skills.nnnnAt CAR, itu2019s his job to know whatu2019s happening at all times in the automotive industry, react to breaking news stories and direct CARu2019s team as to how to approach news content both in print and online. He interviews industry executives to either get the scoop or help flesh out a story happening in the automotive world around us, attends press conferences and events to get the story from on the ground and investigates the latest technologies being developed for and by the car industry.nnnnJake writes mostly about new car reveals, wider industry stories and articles surrounding electric cars. On top of that, heu2019s written countless drive reviews for CAR u2013 both in print and online u2013 as well as on our companion site, Parkers. Heu2019s also the custodian of the CAR newsletter, keeping you up to date with everything thatu2019s happened in the world of CAR.nnnnWhen heu2019s not driving, Jake is a big gamer. As well as hammering racing games, Jake spends a lot of his time on role-playing games and gets his real geek on with simulation games like city builders on the PC. When heu2019s not in the digital universe, heu2019s usually seen building the latest Lego kit or buying a new pair of trainers u2013 even if his house is rapidly running out of space to fit any more of either.nnnnOn social media, Jakeu2019s Instagram profile is filled with all of the cars heu2019s been lucky enough to drive over the years, and you can follow him on X (nu00E9e Twitter). Read Jakeu2019s latest articles below.&#8221;,&#8221;image&#8221;:{&#8220;@type&#8221;:&#8221;ImageObject&#8221;,&#8221;url&#8221;:&#8221;https:\/\/car-assets.bauersecure.com\/wp-images\/14234\/jg5.jpg&#8221;,&#8221;caption&#8221;:&#8221;Jake Groves&#8221;},&#8221;sameAs&#8221;:[&#8220;https:\/\/www.linkedin.com\/in\/jake-groves-06181b40\/&#8221;,&#8221;https:\/\/x.com\/_jakegroves&#8221;,&#8221;https:\/\/www.instagram.com\/_jakegroves\/&#8221;],&#8221;url&#8221;:&#8221;https:\/\/www.carmagazine.co.uk\/author\/jake-groves\/&#8221;,&#8221;alumniOf&#8221;:{&#8220;@type&#8221;:&#8221;EducationalOrganization&#8221;,&#8221;name&#8221;:&#8221;University of Sunderland&#8221;},&#8221;email&#8221;:&#8221;jake.groves@carmagazine.co.uk&#8221;,&#8221;jobTitle&#8221;:&#8221;News Editor&#8221;,&#8221;knowsAbout&#8221;:&#8221;Automotive,Car news,Car reviews,Car features,Car technology&#8221;}],&#8221;dateModified&#8221;:&#8221;2026-03-25T10:15:52+00:00&#8243;,&#8221;datePublished&#8221;:&#8221;2026-03-25T10:15:52+00:00&#8243;,&#8221;headline&#8221;:&#8221;Gerry McGovern: the wannabe architect who reinvented the car&#8221;,&#8221;publisher&#8221;:{&#8220;@type&#8221;:&#8221;Organization&#8221;,&#8221;name&#8221;:&#8221;Bauer Media&#8221;,&#8221;brand&#8221;:{&#8220;@type&#8221;:&#8221;Organization&#8221;,&#8221;name&#8221;:&#8221;Car Magazine&#8221;},&#8221;logo&#8221;:{&#8220;@type&#8221;:&#8221;ImageObject&#8221;,&#8221;url&#8221;:&#8221;https:\/\/car-assets.bauersecure.com\/images\/logos\/car.200&#215;88.png&#8221;}}}<\/p>\n<div class=\"row\">\n<div class=\"column xlarge-10 xlarge-push-2\">\n<header>\n<div class=\"row\">\n<div class=\"column\">\n<h1 class=\"title\">\n\t\t\t\t\t\t\t\t\tGerry McGovern: the wannabe architect who reinvented the car<\/h1>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"row\">\n<div class=\"column\">\n<div class=\"hide-for-xlarge-up\">\n<div class=\"compact-author-info\">\n\tBy <a href=\"https:\/\/www.carmagazine.co.uk\/author\/gavin-green\/\">Gavin Green<\/a> and <a href=\"https:\/\/www.carmagazine.co.uk\/author\/jake-groves\/\">Jake Groves<\/a>\n<\/div>\n<\/p><\/div>\n<div class=\"dates\">\n\t\t\t\t\t\t\t\t\t<span class=\"dates__date\"><br \/>\n\t\t\t\t\t\t\t\t\t\tPublished: Today 10:15<br \/>\n\t\t\t\t\t\t\t\t\t<\/span><\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/header>\n<div class=\"cms-content\">\n<div class=\"in-page-gallery full-width thumbnails-bullets\">\n<ul class=\"carousel\" data-orbit=\"true\" data-options=\"bullets: true; resume_on_mouseout: false; timer: false; variable_height: true; slide_number: false\">\n<li>\n\t\t\t\t\t\t<a href=\"https:\/\/car-images.bauersecure.com\/wp-images\/257318\/gerry-mcgovern-01.jpg\"><img decoding=\"async\" src=\"https:\/\/car-assets.bauersecure.com\/images\/1056x594\/transparent.png\" alt=\"Gerry McGovern: the wannabe architect who reinvented the car\" data-interchange=\"[https:\/\/car-images.bauersecure.com\/wp-images\/257318\/480x270\/gerry-mcgovern-01.jpg, (default)], [https:\/\/car-images.bauersecure.com\/wp-images\/257318\/720x405\/gerry-mcgovern-01.jpg, (medium)], [https:\/\/car-images.bauersecure.com\/wp-images\/257318\/1056x594\/gerry-mcgovern-01.jpg, (large)]\"><\/a>\n\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t<a href=\"https:\/\/car-images.bauersecure.com\/wp-images\/257318\/gerry-mcgovern-02.jpg\"><img decoding=\"async\" src=\"https:\/\/car-assets.bauersecure.com\/images\/1056x594\/transparent.png\" alt=\"Gerry McGovern: the wannabe architect who reinvented the car\" data-interchange=\"[https:\/\/car-images.bauersecure.com\/wp-images\/257318\/480x270\/gerry-mcgovern-02.jpg, (default)], [https:\/\/car-images.bauersecure.com\/wp-images\/257318\/720x405\/gerry-mcgovern-02.jpg, (medium)], [https:\/\/car-images.bauersecure.com\/wp-images\/257318\/1056x594\/gerry-mcgovern-02.jpg, (large)]\"><\/a>\n\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t<a href=\"https:\/\/car-images.bauersecure.com\/wp-images\/257318\/gerry-mcgovern-03.jpg\"><img decoding=\"async\" src=\"https:\/\/car-assets.bauersecure.com\/images\/1056x594\/transparent.png\" alt=\"Gerry McGovern: the wannabe architect who reinvented the car\" data-interchange=\"[https:\/\/car-images.bauersecure.com\/wp-images\/257318\/480x270\/gerry-mcgovern-03.jpg, (default)], [https:\/\/car-images.bauersecure.com\/wp-images\/257318\/720x405\/gerry-mcgovern-03.jpg, (medium)], [https:\/\/car-images.bauersecure.com\/wp-images\/257318\/1056x594\/gerry-mcgovern-03.jpg, (large)]\"><\/a>\n\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t<a href=\"https:\/\/car-images.bauersecure.com\/wp-images\/257318\/gerry-mcgovern-04.jpg\"><img decoding=\"async\" src=\"https:\/\/car-assets.bauersecure.com\/images\/1056x594\/transparent.png\" alt=\"Gerry McGovern: the wannabe architect who reinvented the car\" data-interchange=\"[https:\/\/car-images.bauersecure.com\/wp-images\/257318\/480x270\/gerry-mcgovern-04.jpg, (default)], [https:\/\/car-images.bauersecure.com\/wp-images\/257318\/720x405\/gerry-mcgovern-04.jpg, (medium)], [https:\/\/car-images.bauersecure.com\/wp-images\/257318\/1056x594\/gerry-mcgovern-04.jpg, (large)]\"><\/a>\n\t\t\t\t\t<\/li>\n<li>\n\t\t\t\t\t\t<a href=\"https:\/\/car-images.bauersecure.com\/wp-images\/257318\/gerry-mcgovern-05.jpg\"><img decoding=\"async\" src=\"https:\/\/car-assets.bauersecure.com\/images\/1056x594\/transparent.png\" alt=\"Gerry McGovern: the wannabe architect who reinvented the car\" data-interchange=\"[https:\/\/car-images.bauersecure.com\/wp-images\/257318\/480x270\/gerry-mcgovern-05.jpg, (default)], [https:\/\/car-images.bauersecure.com\/wp-images\/257318\/720x405\/gerry-mcgovern-05.jpg, (medium)], [https:\/\/car-images.bauersecure.com\/wp-images\/257318\/1056x594\/gerry-mcgovern-05.jpg, (large)]\"><\/a>\n\t\t\t\t\t<\/li>\n<\/ul>\n<\/div>\n<div class=\"articleContent\">\n<div>\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.carmagazine.co.uk\/car-reviews\/jaguar\/\" title=\"View all Jaguar  Reviews\"><br \/>\n\t\t\t\t\t\t\t\t\t<span class=\"info-link\"> View all Jaguar  Reviews<\/span><br \/>\n\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/div>\n<div class=\"bold-links\">\n<p><strong>\u25ba Gerry McGovern to officially step down<br \/>\u25ba Leaves chief creative officer after months of uncertainty<br \/>\u25ba We look back at his incredible design legacy<\/strong><\/p>\n<p>Gerry McGovern is the most successful British car designer of the past 25 years and surely the greatest SUV designer of all time, as a string of handsome and highly successful Range Rovers proves.<\/p>\n<p>That\u2019s why there was so much fuss towards the end of 2025 about reports of a change to his employment status. What other car designer could generate so much comment?<\/p>\n<p>It\u2019s worth pointing out that CAR deliberately did not report on this news at the time because we could not corroborate the story with our own sources, before we were then provided with a statement from JLR that \u2013\u00a0at the time towards the end of 2025 \u2013\u00a0McGovern hadn\u2019t left at all, and that these stories were untrue.<\/p>\n<div class=\"mpu-inject hide-for-medium-up\">\n<div class=\"mpu-ad advert\"><\/div>\n<\/p><\/div>\n<p>Now in March 2026, things have changed. In an official statement supplied by Jaguar Land Rover, it has confirmed that Professor Gerry McGovern OBE \u2013 to give him his full title \u2013\u00a0\u2018has announced that he will step down as chief creative officer and as a member of the JLR board to establish his own creative consultancy.\u2019 He will leave his role at the end of March.<\/p>\n<div class=\"mpu-inject show-for-medium-up hide-for-xlarge-up\">\n<div class=\"mpu-ad advert\"><\/div>\n<\/p><\/div>\n<p>In the statement, McGovern says: \u2018It has been a great privilege to work at JLR across two extraordinary decades, and I would like to thank the Tata family in particular, for the opportunities they gave me. The dedication and passion of thousands of people across the business have made these brands what they are today, and I am enormously proud of what we have built together. I look forward to the next chapter of my creative career.\u2019<\/p>\n<p>PB Balaji, CEO of JLR added that \u2018Gerry\u2019s creative leadership, vision, drive and passion have left an indelible stamp on our brands. I would like to thank Gerry for the significant contribution he has made to JLR and wish him every success in his next creative chapter.\u2019<\/p>\n<p>Over decades, McGovern has piloted Jaguar and Land Rover\u2019s design direction and brought it to new heights. But with success came controversy. Even so, his detractors would struggle to argue against the view that his influence on JLR over the past couple of decades has been profound, his legacy enormous. He was instrumental in elevating Land Rover (and Range Rover) from the mud and into Mayfair, boosting the brand\u2019s urban image, prices and profits.<\/p>\n<div class=\"mpu-inject hide-for-medium-up\">\n<div class=\"mpu-ad advert\"><\/div>\n<\/p><\/div>\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/car-images.bauersecure.com\/wp-images\/257318\/480x0\/gerry-mcgovern-03.jpg?scale=down\" alt class=\"wp-image-257324\" data-interchange=\"[https:\/\/car-images.bauersecure.com\/wp-images\/257318\/480x0\/gerry-mcgovern-03.jpg?scale=down, (default)], [https:\/\/car-images.bauersecure.com\/wp-images\/257318\/720x0\/gerry-mcgovern-03.jpg?scale=down, (medium)], [https:\/\/car-images.bauersecure.com\/wp-images\/257318\/1040x0\/gerry-mcgovern-03.jpg?scale=down, (large)]\"><\/figure>\n<\/p>\n<p>His two \u2018big\u2019 Range Rovers, the <a href=\"https:\/\/www.carmagazine.co.uk\/car-reviews\/land-rover\/range-rover-sdv8-autobiography-2013-review\/\">fourth-generation 2012 L405<\/a> and the <a href=\"https:\/\/www.carmagazine.co.uk\/car-reviews\/range-rover\/suv\/\">fifth-generation 2022 L460<\/a>, further reinforced the name plate as more of a rival to the Mercedes S-Class than other prestige SUVs. Distinctive, modern, luxurious and boldly British, both have been great commercial successes worldwide.<\/p>\n<div class=\"mpu-inject show-for-medium-up hide-for-xlarge-up\">\n<div class=\"mpu-ad advert\"><\/div>\n<\/p><\/div>\n<p>The big Range Rover remains the iconic luxury SUV, despite the efforts of Bentley, Rolls-Royce, Porsche, BMW, Mercedes and Cadillac. Much of that is down to McGovern\u2019s design stewardship and vision.<\/p>\n<p>The modern <a href=\"https:\/\/www.carmagazine.co.uk\/car-reviews\/land-rover\/defender-4x4\/\">Defender<\/a> is another McGovern success story, and a more surprising one. It not only sells much better than the old Defender, but it does so at much higher margins. It expertly blends premium technology and utility, while credibly updating and extending the 70-plus-year Defender lineage.<\/p>\n<div class=\"mpu-inject hide-for-medium-up\">\n<div class=\"mpu-ad advert\"><\/div>\n<\/p><\/div>\n<p>The Defender is also a very un-McGovern type of car. Gerry doesn\u2019t do off-roading and traditional tough-guy 4x4s, and is no more likely to be found camping and outdooring than his fellow best-dressed GQ men. Gerry is sometimes criticised by traditionalists for making Land Rovers and Range Rovers less utilitarian: more city slicker than carry-all trail blazer. But in fact the current Defender does both. Its ultra clean surfacing and simple shape are so very Gerry.<\/p>\n<p>Other design successes include the <a href=\"https:\/\/www.carmagazine.co.uk\/car-reviews\/land-rover\/range-rover-evoque-coupe-22d-2011-review\/\">Range Rover Evoque<\/a>, JLR\u2019s big earner and best seller of the 2010s, which pioneered a new vehicle sector: the sleek coupe SUV. Its tough urban style broadened JLR\u2019s customer base, particularly with younger women.<\/p>\n<p>There were two handsome Range Rover Sports and the <a href=\"https:\/\/www.carmagazine.co.uk\/car-reviews\/land-rover\/range-rover-velar-2017-review\/\">Range Rover Velar<\/a>, the closest we got to Gerry Unleashed. No British car designer of today has been responsible for so many commercially and critically successful cars.<\/p>\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/car-images.bauersecure.com\/wp-images\/257318\/480x0\/gerry-mcgovern-02.jpg?scale=down\" alt class=\"wp-image-257323\" data-interchange=\"[https:\/\/car-images.bauersecure.com\/wp-images\/257318\/480x0\/gerry-mcgovern-02.jpg?scale=down, (default)], [https:\/\/car-images.bauersecure.com\/wp-images\/257318\/720x0\/gerry-mcgovern-02.jpg?scale=down, (medium)], [https:\/\/car-images.bauersecure.com\/wp-images\/257318\/1040x0\/gerry-mcgovern-02.jpg?scale=down, (large)]\"><\/figure>\n<div class=\"mpu-inject hide-for-medium-up\">\n<div class=\"mpu-ad advert\"><\/div>\n<\/p><\/div>\n<div class=\"mpu-inject show-for-medium-up hide-for-xlarge-up\">\n<div class=\"mpu-ad advert\"><\/div>\n<\/p><\/div>\n<\/p>\n<p>Born in Coventry and \u2018obsessed by art since 15\u2019, McGovern earned decent pocket money doing portraits of children at his local comprehensive for \u00a35 a go. Chrysler UK sponsored him to study industrial design at Lanchester Polytechnic \u2013 now Coventry University \u2013 before he went to the elite Royal College of Art, specialising in industrial design.<\/p>\n<p>He began his career at Chrysler in the UK and US, then followed his Chrysler design mentor Roy Axe to work at Austin Rover. There he designed the highly regarded MG EX-E concept, the MGF \u2013 his first production car \u2013 and the <a href=\"https:\/\/www.carmagazine.co.uk\/car-reviews\/land-rover\/land-rover-freelander-22-td4-2006-review\/\">Freelander<\/a>, the first small Land Rover. Gavin Green met him at that time. He could be combative, was frequently foul-mouthed, liked to stoke controversy, but was undeniably talented.<\/p>\n<p>Now sporting long permed pop-star hair, Gerry was poached by Ford to head Lincoln-Mercury design, setting up a new studio in California. He returned to the UK where, under the guidance of Ford design boss J Mays, he replaced the popular Geoff Upex as Land Rover design director. After the formation of JLR, most Jaguar and Land Rover operations merged. CEO Ralf Speth wanted separate design directors to keep the two brands\u2019 characters apart. When Thierry Bollor\u00e9 replaced Speth, he rationalised the business further. McGovern was given Jaguar as well as Land Rover.<\/p>\n<div class=\"mpu-inject hide-for-medium-up\">\n<div class=\"mpu-ad advert\"><\/div>\n<\/p><\/div>\n<p>One of his first tasks was to reinvent Jaguar\u2019s design language, and a competition began to find the winning design. The <a href=\"https:\/\/www.carmagazine.co.uk\/car-news\/first-official-pictures\/jaguar\/type-00\/\">controversial Type 00 concept<\/a>, unveiled in late 2024, was the result.<\/p>\n<p>Most recently, McGovern was chief creative officer, a role based on that of Jonathan Ive at Apple, responsible for brand image as well as product design. Gerry reaches for the stars. He now wears the finest suits from Savile Row \u2013 Henry Poole is one of his favourite tailors \u2013 and displays exquisite watches on his wrist; he has a significant collection of Patek Philippes.<\/p>\n<div class=\"mpu-inject show-for-medium-up hide-for-xlarge-up\">\n<div class=\"mpu-ad advert\"><\/div>\n<\/p><\/div>\n<p>He has long been more comfortable at fashion events than at motoring awards ceremonies. He is not a car enthusiast \u2013 and, as the Type 00 shows, seemingly not much of a Jaguar enthusiast in the traditional sense.<\/p>\n<p>Unlike most automotive designers, McGovern\u2019s design comes with a narrative and a vision: his reductionist philosophy has been widely promoted and disseminated. It reduces clutter and prioritises clean, simple design with fine proportions and stance \u2013 a welcome contrast to much of the \u2018surface entertainment\u2019 that disfigures modern car design.<\/p>\n<p>He increasingly regards himself as an artist and has said he\u2019d rather be an architect than a car designer. His fine modernist house in Warwickshire is a little slice of LA cool in the Midlands, and testimony to his architectural credentials.<\/p>\n<div class=\"mpu-inject hide-for-medium-up\">\n<div class=\"mpu-ad advert\"><\/div>\n<\/p><\/div>\n<p>Like many successful men, he has his critics. It\u2019s true that he did not elevate Range Rover to its premium position: the BMW-engineered, Geoff Upex-designed L322 of 2002 did. McGovern and JLR\u2019s other designers, engineers and marketeers have since hoisted it a good deal higher again.<\/p>\n<p>Nor did he design many of the cars himself. Yet many of the most influential designers \u2013 Pinin Farina, Bertone, Harley Earl \u2013 were overseers, not hands-on practitioners. Their role was to get other designers to do brilliant stuff. McGovern did that superbly.<\/p>\n<p>His management style has been criticised. But successful leaders are often not universally liked. They are frequently difficult, for you need to be difficult and determined to grapple with management, engineering, marketing and finance, to ensure your finished car looks the way you want, as uncompromised as possible. Great self-belief is needed. That usually means a big ego.<\/p>\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" src=\"https:\/\/car-images.bauersecure.com\/wp-images\/257318\/480x0\/gerry-mcgovern-04.jpg?scale=down\" alt class=\"wp-image-257325\" data-interchange=\"[https:\/\/car-images.bauersecure.com\/wp-images\/257318\/480x0\/gerry-mcgovern-04.jpg?scale=down, (default)], [https:\/\/car-images.bauersecure.com\/wp-images\/257318\/720x0\/gerry-mcgovern-04.jpg?scale=down, (medium)], [https:\/\/car-images.bauersecure.com\/wp-images\/257318\/1040x0\/gerry-mcgovern-04.jpg?scale=down, (large)]\"><\/figure>\n<div class=\"mpu-inject hide-for-medium-up\">\n<div class=\"mpu-ad advert\"><\/div>\n<\/p><\/div>\n<div class=\"mpu-inject show-for-medium-up hide-for-xlarge-up\">\n<div class=\"mpu-ad advert\"><\/div>\n<\/p><\/div>\n<\/p>\n<p>It\u2019s also true that <a href=\"https:\/\/www.carmagazine.co.uk\/features\/car-culture\/jaguar-ev-concept-debate\/\">the Type 00 concept was highly divisive<\/a> and loathed by many Jaguar traditionalists. But, along with that much derided ad, it got Jaguar widely talked about for the first time in almost 60 years. Jaguar made headlines around the world. Even Donald Trump joined the discussion. An audacious new direction is surely right for Jaguar, and it\u2019s being spearheaded by a bold, brazen and extravagant car, overseen by the one of the brashest, most controversial and successful car design bosses of modern times.<\/p>\n<\/p><\/div>\n<aside class=\"about-author\">\n<h2 class=\"about-author-heading\">About the author<\/h2>\n<div class=\"about-author-inner\">\n<div class=\"main-author-summary-container\">\n\t\t\t<a class=\"main-author-image\" href=\"https:\/\/www.carmagazine.co.uk\/author\/gavin-green\/\" target=\"_blank\" style=\"background-image: url(https:\/\/car-images.bauersecure.com\/wp-images\/14267\/120x120\/gavingreen.jpeg?quality=90)\"><\/a><\/p>\n<div class=\"main-author-name-container\">\n<div class=\"main-author-name\"><a href=\"https:\/\/www.carmagazine.co.uk\/author\/gavin-green\/\">Gavin Green<\/a><\/div>\n<div class=\"main-author-job-title\"><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p class=\"main-author-byline\">Gavin is a former editor of CAR magazine \u2013\u00a0having led the title twice over the years. He remains a key voice on the team and writes a monthly column in the printed mag.<\/p>\n<p class=\"contributions-text\">With contributions from<\/p>\n<p class=\"contributor\">\n\t\t\t\t\t\t<span class=\"contributor-name\"><a href=\"https:\/\/www.carmagazine.co.uk\/author\/jake-groves\/\">Jake Groves<\/a><\/span><br \/>\n\t\t\t\t\t\t<span class=\"contributor-job-title\">News Editor<\/span>\n\t\t\t\t\t<\/p>\n<\/p><\/div>\n<\/aside><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"column show-for-xlarge-up xlarge-2 xlarge-pull-10\">\n<figure class=\"author-info clearfix\">\n<p>\t\t\t<a class=\"author-image double\" href=\"https:\/\/www.carmagazine.co.uk\/author\/gavin-green\/\" target=\"_blank\" style=\"background-image: url(https:\/\/car-images.bauersecure.com\/wp-images\/14267\/85x85\/gavingreen.jpeg?quality=90)\"><\/a><\/p>\n<p>\t\t\t<a class=\"author-image double\" href=\"https:\/\/www.carmagazine.co.uk\/author\/jake-groves\/\" target=\"_blank\" style=\"background-image: url(https:\/\/car-images.bauersecure.com\/wp-images\/14234\/85x85\/jg5.jpg?quality=90)\"><\/a><figcaption>\n<p class=\"author-name\">\n\t\t\tBy <a href=\"https:\/\/www.carmagazine.co.uk\/author\/gavin-green\/\">Gavin Green<\/a> and <a href=\"https:\/\/www.carmagazine.co.uk\/author\/jake-groves\/\">Jake Groves<\/a>\n\t\t<\/p>\n<\/figcaption><\/figure>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"row\">\n<div class=\"column xlarge-10 xlarge-push-2 disqus\">\n\t\t\t\t\t\t<a id=\"commentsExpander\" href=\"https:\/\/www.carmagazine.co.uk\/car-news\/industry-news\/jlr\/gerry-mcgovern\/\"><br \/>\n\t\t\t\t\t\t\t<span class=\"icon fi-comments\"><\/span><br \/>\n\t\t\t\t\t\t\t<span class=\"link-text disqus-comment-count\" data-disqus-identifier=\"article-wp-257318\">Comments<\/span><br \/>\n\t\t\t\t\t\t<\/a><\/p>\n<div id=\"commentsSection\">\n<div id=\"disqus_thread\"><\/div>\n<p>var disqus_shortname = &#8216;carmagazine&#8217;;<br \/>\nvar disqus_developer = 0;<br \/>\nvar disqus_identifier = 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class=\"slide-gallery__controls__icon fi-list-thumbnails show-for-large-up\" data-elem=\"thumbsToggle\"><\/span><br \/>\n\t\t\t\t<span title=\"Previous photo\" class=\"slide-gallery__controls__icon fi-arrow-left\" data-elem=\"prev\"><\/span><br \/>\n\t\t\t\t<span title=\"Next photo\" class=\"slide-gallery__controls__icon fi-arrow-right\" data-elem=\"next\"><\/span><br \/>\n\t\t\t\t<span title=\"Toggle caption\" class=\"slide-gallery__controls__icon fi-info\" data-elem=\"captionToggle\"><\/span><br \/>\n\t\t\t\t<span title=\"Zoom in\" class=\"slide-gallery__controls__icon fi-zoom-in\" data-elem=\"zoomIn\"><\/span><br \/>\n\t\t\t\t<span title=\"Zoom out\" class=\"slide-gallery__controls__icon fi-zoom-out\" data-elem=\"zoomOut\"><\/span><br \/>\n\t\t\t\t<span title=\"Close gallery\" class=\"slide-gallery__controls__icon fi-x hide-for-large-up\" data-elem=\"close\"><\/span>\n\t\t\t<\/div>\n<p>\t\t\t<a title=\"Close gallery\" class=\"slide-gallery__controls__icon slide-gallery__controls__icon--top-close fi-x show-for-large-up\" data-elem=\"close\"><\/a>\n\t\t<\/div>\n<\/p><\/div>\n<\/div>\n<\/article>\n","protected":false},"excerpt":{"rendered":"<p>{&#8220;@context&#8221;:&#8221;https:\/\/schema.org&#8221;,&#8221;@type&#8221;:&#8221;Article&#8221;,&#8221;image&#8221;:&#8221;https:\/\/car-images.bauersecure.com\/wp-images\/257318\/gerry-mcgovern-01.jpg&#8221;,&#8221;mainEntityOfPage&#8221;:{&#8220;@type&#8221;:&#8221;WebPage&#8221;,&#8221;@id&#8221;:&#8221;https:\/\/www.carmagazine.co.uk\/car-news\/industry-news\/jlr\/gerry-mcgovern\/&#8221;},&#8221;url&#8221;:&#8221;https:\/\/www.carmagazine.co.uk\/car-news\/industry-news\/jlr\/gerry-mcgovern\/&#8221;,&#8221;author&#8221;:[{&#8220;@type&#8221;:&#8221;Person&#8221;,&#8221;name&#8221;:&#8221;Gavin Green&#8221;,&#8221;description&#8221;:&#8221;Gavin Green is one of the worldu2019s most respected motoring writers u2013 and has written for CAR magazine since the 1980s. Heu2019s twice edited CAR and remains our chief contributor, with a monthly column and bylines in most issues.nA fervent believer in great engineering, simplicity and purity of design, Gavinu2019s love of cars remains [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[239,226],"class_list":["post-1845702","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-carmagazine-co-uk","tag-crawlmanager"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1845702","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1845702"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1845702\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1845702"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1845702"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1845702"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}