{"id":1842401,"date":"2026-03-23T09:46:40","date_gmt":"2026-03-23T06:46:40","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=1842401"},"modified":"2026-03-23T09:46:40","modified_gmt":"2026-03-23T06:46:40","slug":"turistii-aflati-in-grecia-renunta-la-taverne-si-si-cumpara-alimente-din-supermarketuri","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=1842401","title":{"rendered":"Turi\u0219tii afla\u021bi \u00een Grecia renun\u021b\u0103 la taverne \u0219i-\u0219i cump\u0103r\u0103 alimente din supermarketuri"},"content":{"rendered":"

[analyse_image type=”featured” src=”https:\/\/renasterea.ro\/ro\/wp-content\/uploads\/grecia-15.jpghttps:\/\/renasterea.ro\/ro\/wp-content\/uploads\/grecia-15.jpg”]<\/p>\n

\"Turi\u0219tii<\/p>\n

Turi\u0219tii afla\u021bi \u00een Grecia renun\u021b\u0103 la taverne \u0219i-\u0219i cump\u0103r\u0103 alimente din supermarketuri.<\/h4>\n

Practic, nu mai vorbim de turi\u0219ti, vorbim de reziden\u021bi temporari, pentru c\u0103 tot mai pu\u021bini dintre vizitatorii str\u0103ini aleg experien\u021ba unic\u0103 a unei taverne grece\u0219ti \u00een vacan\u021b\u0103. \u00cen schimb, \u00ee\u0219i cump\u0103r\u0103 alimente din supermarketuri \u0219i-\u0219i preg\u0103tesc masa la hotel.<\/p>\n

Tot mai mul\u021bi turi\u0219ti care \u00ee\u0219i petrec vacan\u021bele \u00een Grecia aleg s\u0103 evite restaurantele \u0219i tavernele, considerate tot mai scumpe, \u0219i prefer\u0103 s\u0103-\u0219i prepare singuri mesele, cu alimente luate din supermarketuri, potrivit unui studiu realizat de NielsenIQ.<\/p>\n

De\u0219i majoritatea vizitatorilor str\u0103ini continu\u0103 s\u0103 ia masa \u00een unit\u0103\u021bi de alimenta\u021bie public\u0103, datele arat\u0103 o schimbare vizibil\u0103 de comportament.<\/p>\n

Aproape un sfert dintre turi\u0219ti (23%) \u00ee\u0219i preg\u0103tesc frecvent micul dejun, \u00een timp ce 19% \u00ee\u0219i prepar\u0103 pr\u00e2nzul, iar 15% chiar \u0219i cina.<\/p>\n

\u00cen plus, 41% dintre ace\u0219tia \u00ee\u0219i cump\u0103r\u0103 gust\u0103rile din magazine pentru consum pe plaj\u0103.<\/p>\n

Aceast\u0103 tendin\u021b\u0103 a dus la o cre\u0219tere semnificativ\u0103 a v\u00e2nz\u0103rilor \u00een supermarketuri, care devin principalul punct de aprovizionare pentru turi\u0219ti.<\/p>\n

Aproximativ 45% dintre ace\u0219tia aleg lan\u021burile mari de retail pentru cump\u0103r\u0103turi, \u00een timp ce 42% prefer\u0103 magazinele alimentare locale, iar 26% opteaz\u0103 pentru supermarketuri discount.<\/p>\n

Acestea din urm\u0103 sunt populare mai ales \u00een r\u00e2ndul turi\u0219tilor din Germania, Rom\u00e2nia \u0219i Polonia, care au deja un comportament de consum similar \u00een \u021b\u0103rile de origine.<\/p>\n

Vizitatorii str\u0103ini se orienteaz\u0103 \u00een special c\u0103tre produse de baz\u0103 \u0219i gust\u0103ri: fructe \u0219i legume proaspete, p\u00e2ine \u0219i produse de patiserie, lactate \u0219i cereale, snacks-uri \u0219i ciocolat\u0103, ulei de m\u0103sline, adesea cump\u0103rat \u0219i ca suvenir.<\/p>\n

\u00cen zona produselor nealimentare, uleiul de bronzat se afl\u0103 printre cele mai c\u0103utate articole.<\/p>\n

Turi\u0219tii locali duc acest comportament \u0219i mai departe: \u0219ase din zece \u00ee\u0219i preg\u0103tesc singuri micul dejun.<\/p>\n

Potrivit reprezentan\u021bilor NielsenIQ, ace\u0219tia se comport\u0103 \u201eca ni\u0219te reziden\u021bi temporari\u201d, cump\u0103r\u00e2nd inclusiv produse precum detergentul de rufe \u00een timpul vacan\u021bei.<\/p>\n

Schimbarea de comportament se reflect\u0103 direct \u00een economie.<\/p>\n

\u00cen luna august, una din cinci euro din cifra de afaceri a supermarketurilor provine din insulele grece\u0219ti, inclusiv Creta.<\/p>\n

Pe \u00eentregul an, aceste zone genereaz\u0103 deja 16% din v\u00e2nz\u0103rile totale ale magazinelor alimentare, pe fondul prelungirii sezonului turistic.<\/p>\n

\u00cen acela\u0219i timp, v\u00e2nz\u0103rile supermarketurilor din insule au crescut cu p\u00e2n\u0103 la 10%, iar sectorul restaurantelor \u0219i serviciilor alimentare a \u00eenregistrat o sc\u0103dere de 3,4%.<\/p>\n

Datele arat\u0103 c\u0103 turi\u0219tii devin tot mai aten\u021bi la cheltuieli, chiar \u0219i \u00een destina\u021bii tradi\u021bional asociate cu relaxarea \u0219i consumul \u00een restaurante.<\/p>\n

Cre\u0219terea pre\u021burilor din HoReCa determin\u0103 o schimbare de comportament care favorizeaz\u0103 retailul \u0219i transform\u0103 vacan\u021ba \u00eentr-o experien\u021b\u0103 mai apropiat\u0103 de via\u021ba de zi cu zi.<\/p>\n

(sursa: Mediafax<\/a>)<\/p>\n

CITE\u0218TE \u0218I: Vreme capricioas\u0103 \u00een Rom\u00e2nia: ploi, lapovi\u021b\u0103 la munte \u0219i o \u00eenc\u0103lzire temporar\u0103<\/a><\/strong><\/h2>\n<\/div>\n

[analyse_source url=”https:\/\/renasterea.ro\/turistii-aflati-in-grecia-renunta-la-taverne-si-si-cumpara-alimente-din-supermarketuri\/”]<\/p>\n","protected":false},"excerpt":{"rendered":"

[analyse_image type=”featured” src=”https:\/\/renasterea.ro\/ro\/wp-content\/uploads\/grecia-15.jpghttps:\/\/renasterea.ro\/ro\/wp-content\/uploads\/grecia-15.jpg”] Turi\u0219tii afla\u021bi \u00een Grecia renun\u021b\u0103 la taverne \u0219i-\u0219i cump\u0103r\u0103 alimente din supermarketuri. Practic, nu mai vorbim de turi\u0219ti, vorbim de reziden\u021bi temporari, pentru c\u0103 tot mai pu\u021bini dintre vizitatorii str\u0103ini aleg experien\u021ba unic\u0103 a unei taverne grece\u0219ti \u00een vacan\u021b\u0103. \u00cen schimb, \u00ee\u0219i cump\u0103r\u0103 alimente din supermarketuri \u0219i-\u0219i preg\u0103tesc masa la hotel. Tot […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[89],"tags":[226,188],"class_list":["post-1842401","post","type-post","status-publish","format-standard","hentry","category-romania","tag-crawlmanager","tag-renasterea-ro"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1842401","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1842401"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1842401\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1842401"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1842401"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1842401"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}