{"id":1806628,"date":"2026-03-04T16:37:54","date_gmt":"2026-03-04T13:37:54","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=1806628"},"modified":"2026-03-04T16:37:54","modified_gmt":"2026-03-04T13:37:54","slug":"epic-pass-lowers-prices-for-gen-z-to-make-hitting-the-slopes-easier-for-young-skiers-and-snowboarders","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=1806628","title":{"rendered":"Epic Pass Lowers Prices for Gen Z to Make Hitting the Slopes Easier for Young Skiers and Snowboarders"},"content":{"rendered":"
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Season-long Pass Holders who buy early get 10 Epic Friend Tickets for half-off lift tickets, while skiers and snowboarders who visited on a lift ticket this season can save up to $175 on a 2026-27 Epic Pass. | Photo: Vail Resorts<\/figcaption><\/figure>\n
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In a major step to shape the future of skiing and snowboarding,\u00a0Vail Resorts\u00a0is doubling down on accessibility with new pricing for Gen Z and young travelers.<\/strong> Skiers and riders, ages 13 to 30, can now purchase the 2026-27 Epic Pass and Epic Local Pass for 20% less than standard pricing. Teens and young adults can score up to $220 in savings, with Epic Pass<\/a>\u00a0launching at\u00a0$869\u00a0and\u00a0Epic Local Pass<\/a>\u00a0at\u00a0$649.\u00a0All Passes for next season are on sale now at the lowest price of the year.<\/p>\n

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\u201cThe future of the sport depends on the next generation of skiers and riders, and it is our responsibility to create a more accessible pathway for them well into young adulthood,\u201d Rob Katz said, CEO of Vail Resorts.<\/strong> \u201cWe know that young travelers, especially Gen Z, are prioritizing experiences when deciding how to spend their time and money\u2013and we hope to make skiing and snowboarding an easy decision for them.\u201d<\/p>\n