{"id":1793243,"date":"2026-02-25T14:50:03","date_gmt":"2026-02-25T11:50:03","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=1793243"},"modified":"2026-02-25T14:50:03","modified_gmt":"2026-02-25T11:50:03","slug":"hailey-bieber-is-a-fan-of-this-weightless-49-foundation-watch-the-video","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=1793243","title":{"rendered":"Hailey Bieber Is a Fan of This “Weightless” $49 Foundation\u2014Watch the Video"},"content":{"rendered":"

[analyse_image type=”featured” src=”https:\/\/media.allure.com\/photos\/692da8c4aa854a821bd269c0\/16:9\/w_1280,c_limit\/hailey%20bieber%20cheetah%20french%20nails.jpg”]<\/p>\n

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Hailey Bieber definitely has a signature beauty look. The model and Rhode founder is drawn to dewy skin (or \u201cglazed donut\u201d skin, as she calls it), layered cream blush, minimal eye makeup, and a lined, contoured lip. She has previously described her glam routine as \u201cless is more,” and while she doesn’t typically use a full suite of products for her GRWM TikTok videos, we love poring over them to see which products earn the highly coveted Hailey Bieber seal of approval.<\/p>\n

In her latest video, which depicts off her current go-to routine for \u201cfresh skin and a lip on repeat,\u201d which begins with a very intriguing foundation application. Instead of smoothing on a liquid formula with her fingers or a brush, she mixes a few generous drops of her chosen shade with Rhode’s Glazing Milk, swirls them together, and applies the combo to her skin with a medium-sized brush, taking her time to really buff the product in for a light-as-air finish.<\/p>\n

The foundation in question is m.ph beauty by Mary Phillips’s new Le Skin Weightless Serum Foundation, which the brand describes as a \u201cbreathable\u201d foundation with a buildable medium finish. It comes in 35 shades and retails for $49. This product pick makes a lot of sense, as Bieber has been working with Phillips for years. Mixing it with the Glazing Milk allows for a sheer, featherlight texture that lets Bieber’s skin shine. Once she’s done applying foundation, she dots on a bit of concealer (Kosas Revealer Concealer, if you’re curious) and sets it with powder, then dots a few faux freckles across the bridge of her nose. The \u201clip on repeat\u201d starts with a Rhode Peptide Lip Shape liner, and Bieber then fills in the shape with a rosy brown lipstick; it’s hard to tell which formula she’s using from the short video, but Merit’s Lip Blush in Bespoke or Hourglass’s Unlocked Soft Matte Lipstick in Sparrow would give you a similar look.<\/p>\n

Watch Bieber mix up her foundation below:<\/p>\n

More celebrity beauty news:<\/strong><\/p>\n