{"id":1704792,"date":"2026-01-27T19:39:48","date_gmt":"2026-01-27T16:39:48","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=1704792"},"modified":"2026-01-27T19:39:48","modified_gmt":"2026-01-27T16:39:48","slug":"how-ultra-indie-designers-do-paris-mens-fashion-week","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=1704792","title":{"rendered":"How Ultra-Indie Designers Do Paris Men\u2019s Fashion Week"},"content":{"rendered":"<article class=\"articleCore___jz22v articleCore___jz22v story___rLN7E isFullscreenHero\" data-view=\"post\" data-layout=\"story\">\n<div class=\"main___V1upB hasSocialInteraction___TBOhu\">\n<aside data-cy=\"interactionSidebar\" class=\"interactionSidebar___EDQxW available___tb6a0\">\n<div data-cy=\"interactionBar\" class=\"wrapper___dWPrU interaction___uYGM3 isMobileViewportVisible___YNYTW\"><dialog data-cy=\"socialInteractionDialog\" class=\"socialInteractionDialog___htkzc\"><\/p>\n<div class=\"popUp___yNTzH\">\n<div class=\"formWrapper___x07Hy\">\n<h2 class=\"title___cm6PA family-condensed--l___yWgh0 title___KCPPY\">Join Highsnobiety<\/h2>\n<p class=\"proposition___VFmd1\">Create an account to share your reaction and engage with the community.<\/p>\n<p class=\"termsConditions___kwJoC\">By signing up, you agree to Highsnobiety\u2019s Privacy Policy and Terms &amp; Conditions.<\/p>\n<\/div>\n<p class=\"signInLink___l3OAU\">Already have an account?<\/p>\n<\/div>\n<p><\/dialog><\/p>\n<ul class=\"container___SI5Ew\">\n<li class=\"entry___HjU75\">\n<li data-cy=\"shareButton\" class=\"entry___HjU75 share___gZUzS\" aria-label=\"share button\"><span class=\"label___uDgPg\">Share<\/span><\/li>\n<\/ul>\n<\/div>\n<\/aside>\n<div data-cy=\"article-hero\" class=\"articleHero___dPxjY articleHero___Ffkz7 story aboveTheFold___Z8hoF splitscreen___iyr7k fullscreen___h4hSL\">\n<div class=\"heroSplitScreen___cDUSq left___iIuGE hero\">\n<div class=\"mediaContainer___FDIqZ\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu responsiveImage___eTIU7\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769534723-hero-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769534723-hero-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769534723-hero-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769534723-hero-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769534723-hero-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769534723-hero-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769534723-hero-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769534723-hero-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769534723-hero-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769534723-hero-1.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"metaContainer___XFBTG\">\n<h2 class=\"title___cm6PA family-condensed--xxl___WuxmG articleTitle___Svyxo\">Back Alleys, Airbnbs, and Ad-Hoc Showrooms: How Ultra-Indie Designers Do Paris Fashion Week<\/h2>\n<ul class=\"creditList___KExJq\">\n<li class=\"creditItem____ilCU\"><span class=\"role___WBmYZ\">By<\/span><span class=\"name\">Lukas Mauve<\/span><\/li>\n<li class=\"creditItem____ilCU\"><span class=\"role___WBmYZ\">Photography by<\/span><span class=\"name\">Peter Sherno<\/span><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"articleContent____2C5X articleContent___Zx74X story\">\n<div class=\"floatingAd___O6gNm unit___LNwAM mpu___jBf9d mobile\" data-cy=\"unit-mpu-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ mpu___KZGD5 loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Far removed from all the big-money, conglomerate-backed spectacle, another Paris Fashion Week is quietly unfolding, led by a very different cohort of brands and designers. Call them independent, niche, or simply good, together, they represent a subtle but undeniable menswear superpower. They run tiny teams and tight collections. They know everyone they work with, from buyer to manufacturer. They are obsessed with fabrics. They don\u2019t do marketing. They are not into making or selling as many clothes as possible. And nearly none of appear on the official calendar. Still, every January and June, they fly in from all over the world to present their latest collections during Paris Market Week in appointment-only showrooms.\u00a0<\/p>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">If these brands are like a whisper against the commercial roar of Fashion Week, there somehow exists an even softer hum underneath. This is the truly underground tier of emerging designers: no agency, no showroom, and often holding a full-time job on the side. For three days, I zigzagged across town to find these microbrands \u2014 fashion week\u2019s outsider-outsiders, if you will \u2014 in back alleys, courtyards, and on upper floors. Some showed their work in the cheapest Airbnb they could find, or turned their ateliers into makeshift showrooms. Others traveled to Paris with nothing but a bag of samples. The six designers I spoke with represent just a fraction of this movement, but they perfectly capture its spirit: clothes created simply for the love of it. This is fashion at its most human scale.<\/p>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-0\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-first___BTdUp mobile\" data-cy=\"unit-inpost-first-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-first___V5atz loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"parallax___NUJyQ extended___qZ7NO story___yqBp9 parallaxImageGrid___BDhFD\">\n<div class=\"contentParallaxImageGrid___eS3eK grid_1___jCwWn\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"mediaCredits___kCTfN\"><span><\/p>\n<div class=\"creditText___hgcW9\">Highsnobiety \/ Peter Sherno, Highsnobiety \/ Peter Sherno, Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">My first stop on Thursday was with Colorado-based designer Fielding Miller. After years designing for synthetic textile giant Polartec, he launched his own brand, Thurston, in 2025. Since then, his performance-oriented headwear has been making waves, stocked by forward-thinking boutiques and outerwear stores alike, including New York\u2019s Ven. Space and Aspen\u2019s Performance Ski. This is his first time showing in Paris. \u201cThings have been moving so fast, and I just felt I needed to be here, to catch up with friends and meet new people,\u201d Miller says. The space \u2014 a 20-square-meter white Airbnb \u2014 contains little more than a kitchenette, a table, and a mirror. On the table, Miller has laid out around  20 quirky high-pile fleece and technical wool beanies, hats, and balaclavas in new colors and fabrics. That\u2019s it. So far, he\u2019s happy with the response. \u201cI\u2019m so grateful people are showing up. Along with the product, they are the whole point,\u201d he says.<\/p>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-1\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-subsequent___Sc3p8 mobile\" data-cy=\"unit-inpost-subsequent-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-subsequent___VUHkN loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Later in the afternoon, after a quick lunch, I was welcomed by Cole Star of CSiLLAG (pronounced \u2018Chill-\u00e4h-g\u2019, meaning \u2018star\u2019 in Hungarian, his grandfather\u2019s tongue). Based in New York, Star earned his stripes working with Martin Greenfield \u2014 a legendary Brooklyn tailor who crafted suits for presidents and movie stars \u2014 Emily Bode, and Enfants Riches D\u00e9prim\u00e9s. Star, soft-voiced and wearing an outfit that gives vintage Armani vibes, launched CSiLLAG in 2015. \u201cParis has been a long time coming for me. When I started the label, it was more like a hobby, just making one-offs for myself,\u201d he says. \u201cNow I\u2019m trying to get into stores, so coming here felt like a natural next step.\u201d <\/p>\n<div class=\"contentImage___ZtTiP image___Zd0tF extended___kLMaF story___Joh3V\" role=\"dialog\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu withCredits\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<div class=\"mediaMeta___aiMkN metaContainerWrap___AuTpG credits___pxd4E\">\n<div class=\"caption___PDyPE\">CSiLLAG<\/div>\n<p><span><\/p>\n<div class=\"creditText___rHdWt\">Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Star showed his small collection of about a dozen items in the apartment of a retired antiques dealer filled with old objects, art books, family photos, and exposed wood beams. It feels like a natural habitat for Star\u2019s midcentury-inspired informal tailoring, including Japanese-corduroy wide-leg trousers and Italian-fabric dress shirts hung on a coat rack that was already there. When asked whether the landlord was okay with him turning the place into a showroom, Star replies: \u201cIf I had ten appointments every day, the neighbors would probably start complaining. But I\u2019m so small, that won\u2019t happen. And, honestly, I had to take the risk \u2014 this is just what I can afford right now.\u201d<\/p>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-2\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-subsequent___Sc3p8 mobile\" data-cy=\"unit-inpost-subsequent-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-subsequent___VUHkN loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Next, I met Cl\u00e9ment and Germaine Douillet, brothers and founders of Maison Douillet, a French Alps-based brand specializing in luxury outdoor wear and everyday objects. Last season, they showed at a multi-brand showroom located in a neoclassical building on the fancy Place Vend\u00f4me. Not entirely happy with that crowded setting, this time they decided to turn their studio \u2014 part of a two-year residency hosted by the city of Paris \u2014 into an improvised showroom.<\/p>\n<div class=\"parallax___NUJyQ extended___qZ7NO story___yqBp9 parallaxImageGrid___BDhFD\">\n<div class=\"contentParallaxImageGrid___eS3eK grid_6___MopQa\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"mediaCredits___kCTfN\">\n<div class=\"caption___R3Mkz\">Maison Douillet<\/div>\n<p><span><\/p>\n<div class=\"creditText___hgcW9\">Highsnobiety \/ Peter Sherno, Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<div class=\"contentImage___ZtTiP image___Zd0tF extended___kLMaF story___Joh3V\" role=\"dialog\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu withCredits\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<div class=\"mediaMeta___aiMkN metaContainerWrap___AuTpG credits___pxd4E\"><span><\/p>\n<div class=\"creditText___rHdWt\">Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<\/div>\n<div class=\"parallax___NUJyQ extended___qZ7NO story___yqBp9 parallaxImageGrid___BDhFD\">\n<div class=\"contentParallaxImageGrid___eS3eK grid_6___MopQa\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"mediaCredits___kCTfN\"><span><\/p>\n<div class=\"creditText___hgcW9\">Highsnobiety \/ Peter Sherno, Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-3\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-subsequent___Sc3p8 mobile\" data-cy=\"unit-inpost-subsequent-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-subsequent___VUHkN loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">We were a little rushed due to a last-minute buyer\u2019s appointment they couldn\u2019t turn down. Luckily, they still found time to walk me through the collection while the other creatives in the mezzanine eavesdropped. All their cushy clothes, from hand-quilted puffers to chunky knit cardigans, are made in France from mostly natural materials sourced domestically, including linen, silk, hemp, and merino wool.\u00a0<\/p>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">London brand Conkers follows a similar place-based, fabric-first ethos and is as quietly radical in its commitment. Romina Ferrari, one half of Conkers, greeted me at the door, and her partner Oliver Warner offered a glass of West Sussex cider. Although it\u2019s someone else\u2019s apartment, entering the space \u2014 on a busy street in the Montmartre with the beautiful name <em>La Rue de la Goutte d\u2019Or<\/em> \u2014 feels like entering their home.<\/p>\n<div class=\"contentImage___ZtTiP image___Zd0tF extended___kLMaF story___Joh3V\" role=\"dialog\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu withCredits\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<div class=\"mediaMeta___aiMkN metaContainerWrap___AuTpG credits___pxd4E\"><span><\/p>\n<div class=\"creditText___rHdWt\">Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<\/div>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-4\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-subsequent___Sc3p8 mobile\" data-cy=\"unit-inpost-subsequent-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-subsequent___VUHkN loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">This feeling of personal intimacy ties in with the message of the new collection, titled \u201cLocal.\u201d \u201cEverything we do is about supporting people we can sit down with over tea, whether at factories, mills, or leather workshops,\u201d Warner says. That approach, combined with a British countryside-pub aesthetic, results in UK-made wool gardening blazers, linen farmer shirts, and shearling hats now sold everywhere from Rising Star Laundry in San Francisco to Maidens Shop in Tokyo.\u00a0<\/p>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Speaking of Maidens, it was the store\u2019s head buyer, Shinya Makino, who introduced me to my last two Paris appointments: Eiichi Suzuki from Atelier Gorsch and Hiroyuki Kato from Senui, a brand that only makes shirts. Both traveled to Paris without a showroom, so we met in the back room of a coffee shop where they showed me samples of their work, worn by themselves and carried in shopping bags. Kato works at FilMelange, the knit-focused brand where Ryoto Iwai, famous founder of AURALEE, used to be the designer. \u201cSenui is a purely personal project,\u201d Kato says. \u201cBecause of my role at FilMelange, I can do it completely in my own way, focusing on fabrics and details rather than growth and profit.\u201d This creative freedom results in artisanal shirts, hand-cut and hand-sewn in his workshop in Tokyo.<\/p>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-5\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-subsequent___Sc3p8 mobile\" data-cy=\"unit-inpost-subsequent-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-subsequent___VUHkN loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentImage___ZtTiP image___Zd0tF extended___kLMaF story___Joh3V\" role=\"dialog\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu withCredits\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<div class=\"mediaMeta___aiMkN metaContainerWrap___AuTpG credits___pxd4E\">\n<div class=\"caption___PDyPE\">Conkers<\/div>\n<p><span><\/p>\n<div class=\"creditText___rHdWt\">Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<\/div>\n<div class=\"parallax___NUJyQ extended___qZ7NO story___yqBp9 parallaxImageGrid___BDhFD\">\n<div class=\"contentParallaxImageGrid___eS3eK grid_1___jCwWn\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"mediaCredits___kCTfN\"><span><\/p>\n<div class=\"creditText___hgcW9\">Highsnobiety \/ Peter Sherno, Highsnobiety \/ Peter Sherno, Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<div class=\"contentImage___ZtTiP image___Zd0tF extended___kLMaF story___Joh3V\" role=\"dialog\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu withCredits\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<div class=\"mediaMeta___aiMkN metaContainerWrap___AuTpG credits___pxd4E\"><span><\/p>\n<div class=\"creditText___rHdWt\">Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Suzuki\u2019s story is different \u2014 and quite unbelievable. Trained as a diplomat, he worked for several years at the Japanese embassies in Mexico and Bolivia. \u201cMy work got so boring, I knew I had to do something. One day, I was walking the streets of La Paz, passed a tailor, and decided to go inside. I said, \u2018Please tell me how to make clothing,\u2019 and they said, \u2018Okay.\u2019\u201d For the next two years, he visited the tailor on weekends to take free lessons, starting from scratch. Not long after, Suzuki quit his job and applied to Central Saint Martins. He didn\u2019t like it there either so he moved to Berlin to gain hands-on experience working for Frank Leder. After three years, he moved back to Japan\u2019s rural Iwate Prefecture to launch his own brand. Its clothes, from baby blue double-breasted shirts in bamboo and linen to indigo dyed silk blousons, are now sold at a dozen stockists worldwide, including Neighbour in Vancouver.\u00a0<\/p>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-6\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-subsequent___Sc3p8 mobile\" data-cy=\"unit-inpost-subsequent-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-subsequent___VUHkN loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">After my last appointment, walking back to my apartment, I passed the Ritz and the Chanel, Dior, and Cartier stores. Maseratis and Porsches lined the sidewalk: all reminders of how far removed this \u201cfashion\u201d is from the clothes made by the people I\u2019ve met these past few days. They\u2019re not here to overwhelm, to make you feel small, or send you into a consumption-fueled existential tailspin. Their clothes are high-end, for sure, yet still approachable. Blocking out exterior noise, these designers work from within, creating garments that give those who wear them \u2014 you, me, anyone, really \u2014 a sense of self. That human feeling, arising where object, maker, and wearer meet, is the real magic of Paris.<\/p>\n<\/div>\n<footer class=\"articleFooter___KgB90 articleFooter____oGOd hasSocialInteraction___TBOhu story\">\n<ul class=\"articleCredits___DFlRp articleCredits___dhkBb\">\n<li class=\"creditsRow___GgNX0\"><span class=\"role___Z7TqG\">By<\/span>Lukas Mauve<\/li>\n<li class=\"creditsRow___GgNX0\"><span class=\"role___Z7TqG\">Photography by<\/span>Peter Sherno<\/li>\n<\/ul>\n<ul class=\"tagButtonGroup___DEUl1 tags___irEU7\">\n<li class=\"tagButtonGroupItem___gemOI\"><span class=\"tagButton___ZRzr4 tag___v4cqZ\">Paris Fashion Week<\/span><\/li>\n<li class=\"tagButtonGroupItem___gemOI\">\n<li class=\"tagButtonGroupItem___gemOI\"><\/ul>\n<div class=\"wrapper___ny_aw\">\n<div class=\"articleAuthor___lboFb\">\n<div class=\"image___Rh51m\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1765379799-img_6406.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=749&amp;dpr=0.2 149w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1765379799-img_6406.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=749&amp;dpr=0.4 299w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1765379799-img_6406.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=749&amp;dpr=0.6 449w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1765379799-img_6406.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=749&amp;dpr=0.8 599w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1765379799-img_6406.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=749 749w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1765379799-img_6406.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=749&amp;dpr=0.2 149w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1765379799-img_6406.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=749&amp;dpr=0.4 299w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1765379799-img_6406.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=749&amp;dpr=0.6 449w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1765379799-img_6406.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=749&amp;dpr=0.8 599w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1765379799-img_6406.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=4%3A5&amp;w=749 749w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"info___ssZkH\">\n<div class=\"author___1tx8O\"><span class=\"name___DNm3E\">Lukas Mauve<\/span><\/div>\n<p><span class=\"description___ETp9P\">Contributing Writer<\/span><\/div>\n<\/div>\n<\/div>\n<\/footer>\n<\/div>\n<\/article>\n<div class=\"articleContent____2C5X articleContent___Zx74X story\">\n<div class=\"floatingAd___O6gNm unit___LNwAM mpu___jBf9d mobile\" data-cy=\"unit-mpu-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ mpu___KZGD5 loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Far removed from all the big-money, conglomerate-backed spectacle, another Paris Fashion Week is quietly unfolding, led by a very different cohort of brands and designers. Call them independent, niche, or simply good, together, they represent a subtle but undeniable menswear superpower. They run tiny teams and tight collections. They know everyone they work with, from buyer to manufacturer. They are obsessed with fabrics. They don\u2019t do marketing. They are not into making or selling as many clothes as possible. And nearly none of appear on the official calendar. Still, every January and June, they fly in from all over the world to present their latest collections during Paris Market Week in appointment-only showrooms.\u00a0<\/p>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">If these brands are like a whisper against the commercial roar of Fashion Week, there somehow exists an even softer hum underneath. This is the truly underground tier of emerging designers: no agency, no showroom, and often holding a full-time job on the side. For three days, I zigzagged across town to find these microbrands \u2014 fashion week\u2019s outsider-outsiders, if you will \u2014 in back alleys, courtyards, and on upper floors. Some showed their work in the cheapest Airbnb they could find, or turned their ateliers into makeshift showrooms. Others traveled to Paris with nothing but a bag of samples. The six designers I spoke with represent just a fraction of this movement, but they perfectly capture its spirit: clothes created simply for the love of it. This is fashion at its most human scale.<\/p>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-0\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-first___BTdUp mobile\" data-cy=\"unit-inpost-first-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-first___V5atz loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"parallax___NUJyQ extended___qZ7NO story___yqBp9 parallaxImageGrid___BDhFD\">\n<div class=\"contentParallaxImageGrid___eS3eK grid_1___jCwWn\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8724.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530004-dsc_8640.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769530003-dsc_8721.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"mediaCredits___kCTfN\"><span><\/p>\n<div class=\"creditText___hgcW9\">Highsnobiety \/ Peter Sherno, Highsnobiety \/ Peter Sherno, Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">My first stop on Thursday was with Colorado-based designer Fielding Miller. After years designing for synthetic textile giant Polartec, he launched his own brand, Thurston, in 2025. Since then, his performance-oriented headwear has been making waves, stocked by forward-thinking boutiques and outerwear stores alike, including New York\u2019s Ven. Space and Aspen\u2019s Performance Ski. This is his first time showing in Paris. \u201cThings have been moving so fast, and I just felt I needed to be here, to catch up with friends and meet new people,\u201d Miller says. The space \u2014 a 20-square-meter white Airbnb \u2014 contains little more than a kitchenette, a table, and a mirror. On the table, Miller has laid out around  20 quirky high-pile fleece and technical wool beanies, hats, and balaclavas in new colors and fabrics. That\u2019s it. So far, he\u2019s happy with the response. \u201cI\u2019m so grateful people are showing up. Along with the product, they are the whole point,\u201d he says.<\/p>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-1\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-subsequent___Sc3p8 mobile\" data-cy=\"unit-inpost-subsequent-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-subsequent___VUHkN loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Later in the afternoon, after a quick lunch, I was welcomed by Cole Star of CSiLLAG (pronounced \u2018Chill-\u00e4h-g\u2019, meaning \u2018star\u2019 in Hungarian, his grandfather\u2019s tongue). Based in New York, Star earned his stripes working with Martin Greenfield \u2014 a legendary Brooklyn tailor who crafted suits for presidents and movie stars \u2014 Emily Bode, and Enfants Riches D\u00e9prim\u00e9s. Star, soft-voiced and wearing an outfit that gives vintage Armani vibes, launched CSiLLAG in 2015. \u201cParis has been a long time coming for me. When I started the label, it was more like a hobby, just making one-offs for myself,\u201d he says. \u201cNow I\u2019m trying to get into stores, so coming here felt like a natural next step.\u201d <\/p>\n<div class=\"contentImage___ZtTiP image___Zd0tF extended___kLMaF story___Joh3V\" role=\"dialog\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu withCredits\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769529988-dsc_8672.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<div class=\"mediaMeta___aiMkN metaContainerWrap___AuTpG credits___pxd4E\">\n<div class=\"caption___PDyPE\">CSiLLAG<\/div>\n<p><span><\/p>\n<div class=\"creditText___rHdWt\">Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Star showed his small collection of about a dozen items in the apartment of a retired antiques dealer filled with old objects, art books, family photos, and exposed wood beams. It feels like a natural habitat for Star\u2019s midcentury-inspired informal tailoring, including Japanese-corduroy wide-leg trousers and Italian-fabric dress shirts hung on a coat rack that was already there. When asked whether the landlord was okay with him turning the place into a showroom, Star replies: \u201cIf I had ten appointments every day, the neighbors would probably start complaining. But I\u2019m so small, that won\u2019t happen. And, honestly, I had to take the risk \u2014 this is just what I can afford right now.\u201d<\/p>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-2\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-subsequent___Sc3p8 mobile\" data-cy=\"unit-inpost-subsequent-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-subsequent___VUHkN loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Next, I met Cl\u00e9ment and Germaine Douillet, brothers and founders of Maison Douillet, a French Alps-based brand specializing in luxury outdoor wear and everyday objects. Last season, they showed at a multi-brand showroom located in a neoclassical building on the fancy Place Vend\u00f4me. Not entirely happy with that crowded setting, this time they decided to turn their studio \u2014 part of a two-year residency hosted by the city of Paris \u2014 into an improvised showroom.<\/p>\n<div class=\"parallax___NUJyQ extended___qZ7NO story___yqBp9 parallaxImageGrid___BDhFD\">\n<div class=\"contentParallaxImageGrid___eS3eK grid_6___MopQa\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7890.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531122-dsc_7840.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"mediaCredits___kCTfN\">\n<div class=\"caption___R3Mkz\">Maison Douillet<\/div>\n<p><span><\/p>\n<div class=\"creditText___hgcW9\">Highsnobiety \/ Peter Sherno, Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<div class=\"contentImage___ZtTiP image___Zd0tF extended___kLMaF story___Joh3V\" role=\"dialog\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu withCredits\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531111-dsc_7482.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<div class=\"mediaMeta___aiMkN metaContainerWrap___AuTpG credits___pxd4E\"><span><\/p>\n<div class=\"creditText___rHdWt\">Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<\/div>\n<div class=\"parallax___NUJyQ extended___qZ7NO story___yqBp9 parallaxImageGrid___BDhFD\">\n<div class=\"contentParallaxImageGrid___eS3eK grid_6___MopQa\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7637.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531097-dsc_7514.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"mediaCredits___kCTfN\"><span><\/p>\n<div class=\"creditText___hgcW9\">Highsnobiety \/ Peter Sherno, Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-3\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-subsequent___Sc3p8 mobile\" data-cy=\"unit-inpost-subsequent-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-subsequent___VUHkN loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">We were a little rushed due to a last-minute buyer\u2019s appointment they couldn\u2019t turn down. Luckily, they still found time to walk me through the collection while the other creatives in the mezzanine eavesdropped. All their cushy clothes, from hand-quilted puffers to chunky knit cardigans, are made in France from mostly natural materials sourced domestically, including linen, silk, hemp, and merino wool.\u00a0<\/p>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">London brand Conkers follows a similar place-based, fabric-first ethos and is as quietly radical in its commitment. Romina Ferrari, one half of Conkers, greeted me at the door, and her partner Oliver Warner offered a glass of West Sussex cider. Although it\u2019s someone else\u2019s apartment, entering the space \u2014 on a busy street in the Montmartre with the beautiful name <em>La Rue de la Goutte d\u2019Or<\/em> \u2014 feels like entering their home.<\/p>\n<div class=\"contentImage___ZtTiP image___Zd0tF extended___kLMaF story___Joh3V\" role=\"dialog\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu withCredits\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531129-dsc_7792.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<div class=\"mediaMeta___aiMkN metaContainerWrap___AuTpG credits___pxd4E\"><span><\/p>\n<div class=\"creditText___rHdWt\">Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<\/div>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-4\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-subsequent___Sc3p8 mobile\" data-cy=\"unit-inpost-subsequent-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-subsequent___VUHkN loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">This feeling of personal intimacy ties in with the message of the new collection, titled \u201cLocal.\u201d \u201cEverything we do is about supporting people we can sit down with over tea, whether at factories, mills, or leather workshops,\u201d Warner says. That approach, combined with a British countryside-pub aesthetic, results in UK-made wool gardening blazers, linen farmer shirts, and shearling hats now sold everywhere from Rising Star Laundry in San Francisco to Maidens Shop in Tokyo.\u00a0<\/p>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Speaking of Maidens, it was the store\u2019s head buyer, Shinya Makino, who introduced me to my last two Paris appointments: Eiichi Suzuki from Atelier Gorsch and Hiroyuki Kato from Senui, a brand that only makes shirts. Both traveled to Paris without a showroom, so we met in the back room of a coffee shop where they showed me samples of their work, worn by themselves and carried in shopping bags. Kato works at FilMelange, the knit-focused brand where Ryoto Iwai, famous founder of AURALEE, used to be the designer. \u201cSenui is a purely personal project,\u201d Kato says. \u201cBecause of my role at FilMelange, I can do it completely in my own way, focusing on fabrics and details rather than growth and profit.\u201d This creative freedom results in artisanal shirts, hand-cut and hand-sewn in his workshop in Tokyo.<\/p>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-5\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-subsequent___Sc3p8 mobile\" data-cy=\"unit-inpost-subsequent-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-subsequent___VUHkN loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentImage___ZtTiP image___Zd0tF extended___kLMaF story___Joh3V\" role=\"dialog\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu withCredits\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531290-dsc_8060.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<div class=\"mediaMeta___aiMkN metaContainerWrap___AuTpG credits___pxd4E\">\n<div class=\"caption___PDyPE\">Conkers<\/div>\n<p><span><\/p>\n<div class=\"creditText___rHdWt\">Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<\/div>\n<div class=\"parallax___NUJyQ extended___qZ7NO story___yqBp9 parallaxImageGrid___BDhFD\">\n<div class=\"contentParallaxImageGrid___eS3eK grid_1___jCwWn\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8185.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8405.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH grid-item___MaDVD\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz grid-item-wrapper___wYc5P\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531305-dsc_8026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A3000&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"mediaCredits___kCTfN\"><span><\/p>\n<div class=\"creditText___hgcW9\">Highsnobiety \/ Peter Sherno, Highsnobiety \/ Peter Sherno, Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<div class=\"contentImage___ZtTiP image___Zd0tF extended___kLMaF story___Joh3V\" role=\"dialog\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu withCredits\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.2 400w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.4 800w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.6 1200w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000&amp;dpr=0.8 1600w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769531324-dsc_8353.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=2000%3A1333&amp;w=2000 2000w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div>\n<\/div>\n<div class=\"mediaMeta___aiMkN metaContainerWrap___AuTpG credits___pxd4E\"><span><\/p>\n<div class=\"creditText___rHdWt\">Highsnobiety \/ Peter Sherno<\/div>\n<p><\/span><\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">Suzuki\u2019s story is different \u2014 and quite unbelievable. Trained as a diplomat, he worked for several years at the Japanese embassies in Mexico and Bolivia. \u201cMy work got so boring, I knew I had to do something. One day, I was walking the streets of La Paz, passed a tailor, and decided to go inside. I said, \u2018Please tell me how to make clothing,\u2019 and they said, \u2018Okay.\u2019\u201d For the next two years, he visited the tailor on weekends to take free lessons, starting from scratch. Not long after, Suzuki quit his job and applied to Central Saint Martins. He didn\u2019t like it there either so he moved to Berlin to gain hands-on experience working for Frank Leder. After three years, he moved back to Japan\u2019s rural Iwate Prefecture to launch his own brand. Its clothes, from baby blue double-breasted shirts in bamboo and linen to indigo dyed silk blousons, are now sold at a dozen stockists worldwide, including Neighbour in Vancouver.\u00a0<\/p>\n<div class=\"wrapper___N97kr ad___MM81U\">\n<div id=\"inpost-ad-6\" class=\"content\">\n<div class=\"unit___LNwAM unit___LNwAM inpost-subsequent___Sc3p8 mobile\" data-cy=\"unit-inpost-subsequent-mobile\">\n<div class=\"responsive___KSmqc\">\n<div class=\"wrapper___owmfY\">\n<div class=\"alignmentContainer___haZv1\">\n<div class=\"unitPlaceholder___vMDqv placeholder___Tc5SZ inpost-subsequent___VUHkN loading___zCmWo\">\n<div class=\"fallback___rq4GK\"><span class=\"fallback-text___XWrfo\"><span class=\"step-1___Symfg\">Want to stay in the loop?<\/span><span class=\"step-2___oq_v8\">We&#8217;ve got you covered<\/span><span class=\"step-3___Fqlu0\">Download the<br \/>\nHighsnobiety\u00a0App now<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p class=\"paragraph___lU_Ty paragraph-paragraph10___Jilbr contentParagraph___u9L2Q paragraph___bcvQh\">After my last appointment, walking back to my apartment, I passed the Ritz and the Chanel, Dior, and Cartier stores. Maseratis and Porsches lined the sidewalk: all reminders of how far removed this \u201cfashion\u201d is from the clothes made by the people I\u2019ve met these past few days. They\u2019re not here to overwhelm, to make you feel small, or send you into a consumption-fueled existential tailspin. Their clothes are high-end, for sure, yet still approachable. Blocking out exterior noise, these designers work from within, creating garments that give those who wear them \u2014 you, me, anyone, really \u2014 a sense of self. That human feeling, arising where object, maker, and wearer meet, is the real magic of Paris.<\/p>\n<\/div>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769768296-ed_feat_sophie_kemp_3x2_web.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769768296-ed_feat_sophie_kemp_3x2_web.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769768296-ed_feat_sophie_kemp_3x2_web.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769768296-ed_feat_sophie_kemp_3x2_web.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769768296-ed_feat_sophie_kemp_3x2_web.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769768296-ed_feat_sophie_kemp_3x2_web.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769768296-ed_feat_sophie_kemp_3x2_web.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769768296-ed_feat_sophie_kemp_3x2_web.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769768296-ed_feat_sophie_kemp_3x2_web.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769768296-ed_feat_sophie_kemp_3x2_web.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-f864wHFVRrSsesIyMGpuWw\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">What\u2019s the Point of Fashion Week for Regular Observers?<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Style<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Sophie Kemp<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2026-01-30T16:40:40.000Z\" class=\"published___OncXt since\">2 days ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759953661-ssense-paris-ss26.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759953661-ssense-paris-ss26.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759953661-ssense-paris-ss26.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759953661-ssense-paris-ss26.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759953661-ssense-paris-ss26.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759953661-ssense-paris-ss26.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759953661-ssense-paris-ss26.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759953661-ssense-paris-ss26.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759953661-ssense-paris-ss26.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759953661-ssense-paris-ss26.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-f9oZzSOXSqG6bIhLPnV-Qg\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">It Rained Happy, Sad &amp; Angry Tears in Paris, the True City of Showgirls<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Style<\/li>\n<li class=\"categoryItem___gUdai\">sponsored<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Maximilian Migowski<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2025-10-14T12:37:51.000Z\" class=\"published___OncXt since\">4 months ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759942377-gettyimages-2238953184.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759942377-gettyimages-2238953184.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759942377-gettyimages-2238953184.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759942377-gettyimages-2238953184.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759942377-gettyimages-2238953184.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759942377-gettyimages-2238953184.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759942377-gettyimages-2238953184.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759942377-gettyimages-2238953184.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759942377-gettyimages-2238953184.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759942377-gettyimages-2238953184.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-cMQpaYoWTIC0ZPRFIstbow\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">The Fashion Week Shows Were Good. The Designers\u2019 Outfits Were Great.<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Style<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Jake Silbert<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2025-10-12T13:00:00.000Z\" class=\"published___OncXt since\">4 months ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759851247-06102025-559a8537.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759851247-06102025-559a8537.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759851247-06102025-559a8537.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759851247-06102025-559a8537.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759851247-06102025-559a8537.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759851247-06102025-559a8537.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759851247-06102025-559a8537.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759851247-06102025-559a8537.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759851247-06102025-559a8537.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1759851247-06102025-559a8537.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-JbHRAaUFTsKaALVBZPVzug\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">The World Really Does Revolve Around Chanel<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Style<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Jake Silbert<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2025-10-07T16:38:10.000Z\" class=\"published___OncXt since\">4 months ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963312-stone-roses-manchester-adidas-tobacco-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963312-stone-roses-manchester-adidas-tobacco-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963312-stone-roses-manchester-adidas-tobacco-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963312-stone-roses-manchester-adidas-tobacco-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963312-stone-roses-manchester-adidas-tobacco-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963312-stone-roses-manchester-adidas-tobacco-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963312-stone-roses-manchester-adidas-tobacco-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963312-stone-roses-manchester-adidas-tobacco-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963312-stone-roses-manchester-adidas-tobacco-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963312-stone-roses-manchester-adidas-tobacco-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-FazBpeMnS-6Nc6aj7cqwiQ\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">To Make This Absurdly Suave adidas Sneaker, It Took Stone Roses &amp; Manchester United<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Sneakers<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Morgan Smith<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2026-02-01T21:02:01.000Z\" class=\"published___OncXt since\">6 hours ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963658-adidas-taekwondo-mei-basketweave-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963658-adidas-taekwondo-mei-basketweave-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963658-adidas-taekwondo-mei-basketweave-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963658-adidas-taekwondo-mei-basketweave-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963658-adidas-taekwondo-mei-basketweave-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963658-adidas-taekwondo-mei-basketweave-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963658-adidas-taekwondo-mei-basketweave-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963658-adidas-taekwondo-mei-basketweave-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963658-adidas-taekwondo-mei-basketweave-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963658-adidas-taekwondo-mei-basketweave-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-CV556d2LT1-skj7fQ2qozw\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">adidas\u2019 Woven Ballet Sneaker Treats Ballerina Toes to Some Fresh Air<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Sneakers<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Morgan Smith<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2026-02-01T19:56:24.000Z\" class=\"published___OncXt since\">7 hours ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962821-jordan-1-all-star-cool-grey-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962821-jordan-1-all-star-cool-grey-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962821-jordan-1-all-star-cool-grey-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962821-jordan-1-all-star-cool-grey-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962821-jordan-1-all-star-cool-grey-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962821-jordan-1-all-star-cool-grey-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962821-jordan-1-all-star-cool-grey-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962821-jordan-1-all-star-cool-grey-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962821-jordan-1-all-star-cool-grey-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962821-jordan-1-all-star-cool-grey-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-fn0HJfC2QLCiT5JCp-JP7w\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">Jordan\u2019s Greatest Sneaker Isn\u2019t Just Cool. It\u2019s an Ice-Cold Star <\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Sneakers<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Morgan Smith<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2026-02-01T19:06:16.000Z\" class=\"published___OncXt since\">8 hours ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963109-jordan-10-hydrangeas-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963109-jordan-10-hydrangeas-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963109-jordan-10-hydrangeas-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963109-jordan-10-hydrangeas-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963109-jordan-10-hydrangeas-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963109-jordan-10-hydrangeas-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963109-jordan-10-hydrangeas-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963109-jordan-10-hydrangeas-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963109-jordan-10-hydrangeas-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769963109-jordan-10-hydrangeas-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-Rgirg6PaRJWY_mKALnJRQg\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">Nike&#8217;s Beautiful \u201cHydrangeas\u201d Air Jordans Are Already in Full Bloom<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Sneakers<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Morgan Smith<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2026-02-01T18:12:47.000Z\" class=\"published___OncXt since\">9 hours ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962672-patta-ss26-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962672-patta-ss26-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962672-patta-ss26-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962672-patta-ss26-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962672-patta-ss26-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962672-patta-ss26-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962672-patta-ss26-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962672-patta-ss26-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962672-patta-ss26-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1769962672-patta-ss26-0.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-alEF6EWaRneQDmOJG2tMjA\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">Patta Knows Itself<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Style<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Morgan Smith<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2026-02-01T17:42:18.000Z\" class=\"published___OncXt since\">9 hours ago<\/time><\/footer>\n<\/div>\n<\/article>\n<article class=\"teaser___DfYgY teaser___jhPfR\" data-cy=\"teaser\">\n<div class=\"image imageSection____8002\" data-cy=\"teaser-image\">\n<div role=\"presentation\" class=\"responsiveImageWrapper___WSCZH\">\n<div class=\"responsiveImage___eTIU7 container___EL4Fu\" data-cy=\"responsiveImage\">\n<div class=\"wrapper___bGRjz\"><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1768812922-no-fear-rebrand-2026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1768812922-no-fear-rebrand-2026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1768812922-no-fear-rebrand-2026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1768812922-no-fear-rebrand-2026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1768812922-no-fear-rebrand-2026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><source srcset=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1768812922-no-fear-rebrand-2026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.2 191w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1768812922-no-fear-rebrand-2026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.4 383w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1768812922-no-fear-rebrand-2026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.6 575w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1768812922-no-fear-rebrand-2026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5&amp;dpr=0.8 766w,https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/02\/1768812922-no-fear-rebrand-2026.jpg?fp-x=0.5&amp;fp-y=0.5&amp;fit=crop&amp;auto=compress%2Cformat&amp;cs=srgb&amp;ar=3%3A2&amp;w=958.5 958w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" media=\"(min-width: 0px) and (max-width: 639px)\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"contentSection___s6xm3 contentSection___rTYjj\">\n<div id=\"linkLabelId-OKk0-GfFSXauype1KutnKA\" class=\"title___cm6PA family-sans-black--s___C3SnE title headline___bPfCI\"><span data-cy=\"teaser-headline\">Playboi Carti Made Your Dad&#8217;s Favorite Skate Brand Cool Again<\/span><\/div>\n<footer class=\"footer___lyeFj footer___KVyJH info___UpZr4\">\n<ul class=\"categoryList___dNv2e categories___epmgJ\" data-cy=\"teaser-categories\">\n<li class=\"categoryItem___gUdai\">Style<\/li>\n<\/ul>\n<div class=\"author___X9sGK\">Tres Dean<span class=\"separator\">\/<\/span><\/div>\n<p><time data-cy=\"teaser-date\" datetime=\"2026-02-01T15:14:00.000Z\" class=\"published___OncXt since\">12 hours ago<\/time><\/footer>\n<\/div>\n<\/article>\n<p> Source URL: http:\/\/highsnobiety.com\/p\/how-ultra-indie-designers-do-paris-mens-fashion-week-conkers-maison-douillet\/<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Join Highsnobiety Create an account to share your reaction and engage with the community. By signing up, you agree to Highsnobiety\u2019s Privacy Policy and Terms &amp; Conditions. Already have an account? Share Back Alleys, Airbnbs, and Ad-Hoc Showrooms: How Ultra-Indie Designers Do Paris Fashion Week ByLukas Mauve Photography byPeter Sherno Want to stay in the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1704793,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[226,56],"class_list":["post-1704792","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-politics","tag-crawlmanager","tag-highsnobiety-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1704792","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1704792"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1704792\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/media\/1704793"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1704792"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1704792"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1704792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}