{"id":1409371,"date":"2026-01-20T16:31:00","date_gmt":"2026-01-20T13:31:00","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=1409371"},"modified":"2026-01-20T16:31:00","modified_gmt":"2026-01-20T13:31:00","slug":"david-lynch-meets-real-housewives-in-opias-latest-fashion-shoot","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=1409371","title":{"rendered":"David Lynch meets Real Housewives in OPIA\u2019s latest fashion shoot"},"content":{"rendered":"
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OPIA’s “Sitcoma”<\/span><\/div>\n<\/header>\n
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\"OPIA's<\/span><\/span><\/a><\/div>\n
\"OPIA's<\/span><\/span><\/a><\/div>\n
\"OPIA's<\/span><\/span><\/a><\/div>\n
\"OPIA's<\/span><\/span><\/a><\/div>\n
\"OPIA's<\/span><\/span><\/a><\/div>\n
\"OPIA's<\/span><\/span><\/a><\/div>\n<\/div>\n<\/div>\n
Gallery \/ 27 images<\/div>\n<\/div>\n<\/div>\n
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You might know <\/span>OPIA<\/span><\/a> as the underground rave that celebrates all things \u201ckitschy, slutty, and Avicii-inspired.\u201d Or you might know them as the fashion disruptor duo \u2013 Bambi Dyboski and Bautista Botto Barilli \u2013 who accidentally made a splash in the industry after \u201cpretending [they] were already famous\u201d and posting fashion skits across social media.\u00a0<\/span><\/p>\n

That said, you might be surprised to learn that OPIA is not a club night, nor is it a fashion brand; it\u2019s a concept. \u201cWe\u2019re not nightlife-first, fashion-first or media-first \u2013 we\u2019re concept-first,\u201d they explain, with OPIA\u2019s latest project unfolding as an editorial fashion shoot, photographed by Saint and styled by Dax.\u00a0<\/span><\/p>\n

Titled \u201cSitcoma\u201d, the editorial presents OPIA as doll-like figurines that represent online personas brought to life. It balances the eerie with the kooky \u2013 a comment on today\u2019s performative internet personalities, meets OPIA\u2019s signature charm and humour. \u201cIt\u2019s a visualisation of descent into madness and how fixation can unravel and rewire an identity,\u201d explained stylist Dax. Dazed also partially inspired the shoot: after landing a spot on the <\/span>Dazed 100<\/span><\/a>, OPIA were prompted to reflect on their career and wanted to create an editorial that commemorated the moment. Below, Saint, Dax and OPIA take us through the making of it, as well as their fashion predictions for 2026 and what\u2019s inspiring them at the moment.<\/span><\/p>\n<\/div>\n

\"OPIA's<\/span><\/span>
Photography by Saint, styling by Dax<\/span><\/span><\/figcaption><\/figure>\n
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What\u2019s the concept behind this shoot?\u00a0<\/strong><\/p>\n

Saint: <\/strong>It started with the idea of using a dollhouse as a metaworld inhabited by OPIA clones whose sole purpose is to perform. A few DMs later, it organically evolved into a colourful parody of online overconsumption and self-commodification.\u00a0<\/span><\/p>\n

Dax: <\/strong>Collective consciousness. The concept evolved from this idea that someone\u2019s online persona manifests in the way they present IRL.\u00a0<\/span><\/p>\n

OPIA: <\/strong>With OPIA\u2019s recent entry to the Dazed 100 list<\/a>, we\u2019ve been thinking a lot about the crazy journey it took to get here. Going from an underground fashion-obsessed duo to walking Paris Fashion Week or getting roasted by <\/span>The<\/span><\/em>Daily Mail<\/span><\/em> for being naked at a PR dinner. The tension between our online persona and our origins is something we\u2019ve really had to wrap our heads around \u2013 and is something Saint and Dax were able to help us verbalise. Exploring the sometimes humorous, sometimes jarring disjointment in taking the tube home wearing a runway look.\u00a0<\/span><\/p>\n

OPIA is a crowd identity with a humorous cultural tone. The OPIA girl wears her Jacquemus heels to bed, takes her Moschino corgi handbag out for walks, and she yells on the phone (through her bright blue lip), but she\u2019s not talking to anyone. She\u2019s performing for herself. Self-produced, living in her own <\/span>Big Brother<\/span><\/em> simulation \u2013 she\u2019s a product of a social-media-heavy, fashion-intern-dependent, partygirl world.\u00a0<\/span><\/p>\n

What was on the mood board?\u00a0<\/strong><\/p>\n

OPIA: <\/strong>David Lynch\u2019s <\/span>Rabbits, <\/span><\/em>if it were set in a <\/span>Real Housewives of Beverly Hills <\/span><\/em>reunion episode.\u00a0<\/span><\/p>\n<\/div>\n

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The OPIA girl wears her Jacquemus heels to bed, takes her Moschino corgi handbag out for walks, and she yells on the phone (through her bright blue lip), but she\u2019s not talking to anyone. She\u2019s performing for herself<\/span><\/p>\n<\/blockquote>\n<\/div>\n

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What would be the soundtrack of this shoot?\u00a0<\/strong><\/p>\n

Dax:<\/strong>It\u2019s funny because whenever we would try listening to anything but Cece Natalie, it\u2019s like our brains would shut off. Cece kept us sane throughout our entire development process.<\/span><\/p>\n

Dax, can you talk us through your favourite fashion pulls?\u00a0<\/strong><\/p>\n

Dax:<\/strong>The story would not have been complete without the iconic SS26 Loewe jacket-turned-dress. I knew I wanted to balance new season luxury pieces with vintage pieces sourced from second-hand stores. I was able to source these nearly heinous, yet remarkably glamorous necklaces and dresses from a store that had conveniently just opened around the corner from my flat in Kings Cross. Thank you to The Stuffed Pigeon, for truly rounding out the fashion.\u00a0<\/span><\/p>\n

What\u2019s something that\u2019s inspiring you at the moment?\u00a0<\/strong><\/p>\n

OPIA: <\/strong>Sissy Misfit in Rick Owens.\u00a0<\/span><\/p>\n

Saint: <\/strong>The Gateway Tapes.\u00a0<\/span><\/p>\n

Dax: <\/strong>Wearing things.\u00a0<\/span><\/p>\n

What are your fashion predictions for 2026?<\/strong><\/p>\n

OPIA: <\/strong>The world seems like it\u2019s lowkey ending. But whereas past doomsdays brought a minimalist conservative style, we see 2026 as a careless maximalist chaos.<\/span><\/p>\n

Saint: <\/strong>North West entering her King Kylie era.<\/span><\/p>\n<\/div>\n

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CREATIVE DIRECTION & PHOTOGRAPHY: <\/em><\/strong>SAINT @SAINT________________________ <\/span><\/em>CREATIVE CONSULTING, STYLING & CASTING DIRECTION:<\/em><\/strong> DAX REEDY @DAX__________ <\/span><\/em>POST PRODUCTION, SOUND DESIGN & CREATIVE CONSULTING:<\/em><\/strong> @BOLUD333 <\/span><\/em>VIDEOGRAPHY, POST PRODUCTION:<\/em><\/strong> @MRWIZE__ @EXPORTINGGOOD <\/span><\/em>VIDEO ASSISTANT:<\/em><\/strong> @SHEMENROSE <\/span><\/em>MAKE UP: <\/em><\/strong>GWEN RYAN @GWEENRYAN MARGHERITA FABBRO: @MARGHERITAFABBROMUA_ <\/span><\/em>HAIR: <\/em><\/strong>CHRISTOS BAIRABAS @CHRISCROSSEDD CORY WESTON @CORYWESTON.HAIR <\/span><\/em>SET DESIGN: <\/em><\/strong>RACHEL IFEDIORA @RACHEL_IFEDIORA <\/span><\/em>PROP DESIGN & ASSIST: <\/em><\/strong>ALICE RILEY @BLIMEY_RILEY MANUELA @MANUMPU <\/span><\/em>MODELS: <\/em><\/strong>KATYA BRAITHWAITE @KATYABRAITHWAITE THEO PAPOUI @THEOPAPOUI BAMBI @BUMBLEINO DAX REEDY @DAX__________ MERIAM KOYA, SID BELSON @SIDABELSON <\/span><\/em>STYLING ASSISTANT:<\/em><\/strong> @ATTI_________ <\/span><\/em>VENUE:<\/em><\/strong> @U24.LONDON<\/span><\/em><\/p>\n<\/div>\n

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Source URL: https:\/\/www.dazeddigital.com\/fashion\/article\/69451\/1\/david-lynch-meets-real-housewives-in-opia-fashion-shoot<\/p>\n","protected":false},"excerpt":{"rendered":"

OPIA’s “Sitcoma” Gallery \/ 27 images You might know OPIA as the underground rave that celebrates all things \u201ckitschy, slutty, and Avicii-inspired.\u201d Or you might know them as the fashion disruptor duo \u2013 Bambi Dyboski and Bautista Botto Barilli \u2013 who accidentally made a splash in the industry after \u201cpretending [they] were already famous\u201d and […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[76],"class_list":["post-1409371","post","type-post","status-publish","format-standard","hentry","category-politics","tag-dazeddigital-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1409371","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1409371"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1409371\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1409371"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1409371"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1409371"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}