{"id":1398755,"date":"2025-12-23T14:00:00","date_gmt":"2025-12-23T11:00:00","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=1398755"},"modified":"2025-12-23T14:00:00","modified_gmt":"2025-12-23T11:00:00","slug":"these-drugstore-lipsticks-are-all-glam-without-the-guilt","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=1398755","title":{"rendered":"These Drugstore Lipsticks Are All Glam Without the Guilt"},"content":{"rendered":"<article class=\"article main-content story\" lang=\"en-US\">\n<div class=\"AIContentWrapper-gOOlQO jDkjfm\">\n<div class=\"ArticlePageLedeBackground-JMVDp bIwRjk\">\n<header class=\"ContentHeaderWrapper-cqMZiN hWsVgb content-header article__content-header inset\">\n<div data-testid=\"ContentHeaderContainer\" class=\"ContentHeaderContainer-cMdHiZ fxttZl\">\n<div class=\"ContentHeaderHedAccreditationWrapper-WaWBW fTkfBu\">\n<div data-testid=\"ContentHeaderTitleBlockWrapper\" class=\"ContentHeaderTitleBlockWrapper-cyIGwg dMceKV\">\n<div data-testid=\"ContentHeaderRubric\" class=\"ContentHeaderRubricBlock-aIcNK eDSQnM\">\n<div data-testid=\"ContentHeaderRubricDateBlock\" class=\"ContentHeaderRubricDateBlock-kvxmSu jVyBWg\">\n<div class=\"RubricWrapper-dZIqzO ghbJG ContentHeaderRubricContainer-fiPRfk fRUoUz\"><span class=\"RubricName-gkORYq fCauaT rubric__name rubric\"><span>DRUGSTORE DIVAS<\/span><\/span><\/div>\n<\/div>\n<\/div>\n<h1 data-testid=\"ContentHeaderHed\" class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE ContentHeaderHed-SVoJX deqABF iHBUaf dyRzMH\">5 Best Drugstore Lipsticks That Rival Your Designer Favorites<\/h1>\n<\/div>\n<div class=\"ContentHeaderAccreditation-fcyiw bhgqZY content-header__accreditation\" data-testid=\"ContentHeaderAccreditation\">\n<div class=\"ContentHeaderDek-bCXPyE hNoQnF\">Bold color, long wear, and hydrating formulas without the splurge.<\/div>\n<div class=\"ContentHeaderByline-jXtKQj jgXynP\">\n<div class=\"ContentHeaderBylineContent-dkwwFS fRKSvg\">\n<div data-testid=\"BylinesWrapper\" class=\"BylinesWrapper-vmGrt cZzmZD bylines ContentHeaderBylines-cTXqro ljGzhW\"><span class=\"BylineWrapper-jRoBEm koNzOU byline bylines__byline\" data-testid=\"BylineWrapper\"><span class=\"BylineNamesWrapper-jrdaOa fXeqQN\"><span data-testid=\"BylineName\" class=\"BylineName-kqTBDS dDLLkB byline__name\"><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE BylinePreamble-itSxDZ deqABF cFJkIM jcgMlx byline__preamble\">By <\/span>Lily Wohlner<\/span><\/span><\/span><\/div>\n<p><time data-testid=\"ContentHeaderPublishDate\" datetime=\"2025-12-23T09:00:00-05:00\" class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE ContentHeaderPublishDate-eNTYkb deqABF lnzeTN eFanim\">December 23, 2025<\/time><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"ContentHeaderLeadAsset-hVxhYG cWpFgv lead-asset ContentHeaderLeadAssetWrapper-gQBTSl HTnib lead-asset--width-small\" data-testid=\"ContentHeaderLeadAsset\">\n<figure class=\"ContentHeaderLeadAssetContent-kyKlgP eGZaQl\">\n<div class=\"ContentHeaderLeadAssetContentMedia-bwiUDr keSRCn lead-asset__content__photo\"><span class=\"SpanWrapper-zEXFr koTknX responsive-asset ContentHeaderResponsiveAsset-cgZUtS eHMjwb\"><\/p>\n<div data-testid=\"aspect-ratio-container\" class=\"AspectRatioContainer-bEozCe gBbeIJ\">\n<div class=\"aspect-ratio--overlay-container\"><source media=\"(max-width: 767px)\" srcset=\"https:\/\/media.allure.com\/photos\/693b04d0c6d8ac1803feea1b\/1:1\/w_120,c_limit\/Allure_Readers_Choice_Awards_202104.jpg 120w, https:\/\/media.allure.com\/photos\/693b04d0c6d8ac1803feea1b\/1:1\/w_240,c_limit\/Allure_Readers_Choice_Awards_202104.jpg 240w, https:\/\/media.allure.com\/photos\/693b04d0c6d8ac1803feea1b\/1:1\/w_320,c_limit\/Allure_Readers_Choice_Awards_202104.jpg 320w, https:\/\/media.allure.com\/photos\/693b04d0c6d8ac1803feea1b\/1:1\/w_640,c_limit\/Allure_Readers_Choice_Awards_202104.jpg 640w, https:\/\/media.allure.com\/photos\/693b04d0c6d8ac1803feea1b\/1:1\/w_960,c_limit\/Allure_Readers_Choice_Awards_202104.jpg 960w\" sizes=\"100vw\" \/><\/div>\n<\/div>\n<p><\/span><\/p>\n<div class=\"CaptionWrapper-jYrTxZ gVBkjw caption ContentHeaderLeadAssetCaption-ifsaEE cSYNPH\" data-testid=\"caption-wrapper\"><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionCredit-eowWKH deqABF lnzeTN gxwcqg caption__credit\">RUO BING LI<\/span><\/div>\n<\/div>\n<\/figure>\n<\/div>\n<\/div>\n<\/header>\n<\/div>\n<\/div>\n<div data-attribute-verso-pattern=\"article-body\" class=\"ArticlePageContentBackGround-dcEtzE kUtTlG article-body__content\">\n<div class=\"ArticlePageChunksContent-enJWmu ilcJfn\">\n<div data-testid=\"ArticlePageChunks\" class=\"ArticlePageChunks-fwcPjP cAlDKu\">\n<div class=\"GridWrapper-cFSKbf cxzKYj grid grid-margins grid-items-2 ArticlePageChunksGrid-hkPQhP lnoYVP grid-layout--adrail narrow wide-adrail\" data-journey-hook=\"grid-wrapper\">\n<div class=\"GridItem-beYvyV kCPYUp grid--item grid-layout__content\">\n<div class=\"BodyWrapper-kzyFNv HDJd body body__container article__body\" data-journey-hook=\"client-content\" data-testid=\"BodyWrapper\">\n<div class=\"body__inner-container\">\n<p>Finding a lipstick that\u2019s both high-performing and budget-friendly can feel like striking gold\u2014but the best drugstore lipsticks prove it\u2019s totally possible. From long-lasting mattes to hydrating satins and everything in between, we\u2019ve tested hundreds of lipstick formulas to determine the few that deliver rich pigment and comfortable wear without sacrificing your budget. We tested each formula based on color payoff, texture, feel on the lips, and wear time, so consider this your ultimate guide to the best drugstore lipsticks to add to your collection.<\/p>\n<h2><strong>Our Top Drugstore Lipsticks<\/strong><\/h2>\n<ul>\n<li><strong>Best Overall:<\/strong> Revlon Super Lustrous Glass Shine Balm, $10<\/li>\n<li><strong>Best Red:<\/strong> Essence Makeup The Slim Stick, $5<\/li>\n<li><strong>Best Stain:<\/strong> Nyx Professional Makeup Lip IV Hydrating Gloss Stain, $12<\/li>\n<li><strong>Most Versatile:<\/strong> Maybelline New York Moisturizing Serum Lipstick, $9<\/li>\n<li><strong>Best Soft-Matte:<\/strong> Milani Stay Put Liquid Lip Longwear Lipstick, $11<\/li>\n<li><strong>Best Long-Lasting:<\/strong> Kiko Milano Unlimited Double Touch, $18<\/li>\n<\/ul>\n<p><strong>Frequently Asked Questions<\/strong><\/p>\n<ul>\n<li>What differentiates a drugstore lipstick from a high-end one?<\/li>\n<li>Meet the experts<\/li>\n<li>How we test and review products<\/li>\n<li>Our staff and testers<\/li>\n<\/ul>\n<h2><strong>Best Overall:<\/strong> Revlon Super Lustrous Glass Shine Balm<\/h2>\n<div class=\"GridWrapper-cFSKbf gBsRaY grid grid-even grid-items-2 GroupCalloutWrapper-cfrXZg guXNWR callout callout--group callout--group-2 product-group\" data-journey-hook=\"grid-wrapper\">\n<div class=\"GridItem-beYvyV laGESQ grid--item\">\n<div class=\"UnifiedProductCardBody-hIYvDT jcBoTR product-embed\" data-item='{\"ctaHref\":\"https:\/\/cna.st\/p\/AQmjCw4A9xdYcdGbnuSNQJm3jm1adqgocE8Dwo517F6cRx5JpS8zC58jnUMSZ8CJZSjWYpAL5Z3DVWGqV1MCNEQ2GMakkkWZTu3PnqdCA9eAu7feuX3HrXQ7PWJWyUnH4BPjiUeoXsY9cs6vGfLaRkKTW7JKLCoZRNmxDs1yLDq7BVi1WgFVSmCE6J5Nktrwbw2c2Rj3KzdiqSVkptNYdbfRSsFbAYyTGKLSNUp5k3GD8Kt2AskamS1xgYwqBtEdfSvzM5pirttf6Y13dMDr1bMoTtyiQKoqiwGva3xSUzh3QjYbR47SwD6UkGzjbZJodvnJWLi3iANrUafqRVm9RJqCBXcgZVjxGoPgsmWmiu3B9nFsb2KBczE2347RDyz46vrQbhhHwZ5F7vMn6wmMBf5aysWXCyENdQEbyWhVoWDSESFcvehmBKsasn6xZUpGRkKhWx1cb9fgLL2\",\"dangerousDek\":\"\",\"productBrand\":\"Revlon\",\"dangerousHed\":\"Super Lustrous Glass Shine Balm\",\"embedSize\":null,\"isFirstProduct\":true,\"image\":{\"altText\":\"Revlon Super Lustrous Glass Shine Balm in branded component on a light gray background with best of beauty seal in the top right corner\",\"credit\":null,\"sources\":{\"sm\":{\"aspectRatio\":\"3:4\",\"width\":320,\"url\":\"https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_320,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_120,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg 120w, https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_240,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg 240w, https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_320,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg 320w\"},\"md\":{\"aspectRatio\":\"3:4\",\"width\":720,\"url\":\"https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_720,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_120,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg 120w, https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_240,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg 240w, https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_320,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg 320w, https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_640,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg 640w\"},\"lg\":{\"aspectRatio\":\"3:4\",\"width\":748,\"url\":\"https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_748,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_120,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg 120w, https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_240,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg 240w, https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_320,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg 320w, https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_640,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg 640w\"},\"xl\":{\"aspectRatio\":\"3:4\",\"width\":748,\"url\":\"https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_748,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_120,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg 120w, https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_240,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg 240w, https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_320,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg 320w, https:\/\/media.allure.com\/photos\/693880820f290bf8ee02ebe6\/3:4\/w_640,c_limit\/Revlon%20Super%20Lustrous%20Glass%20Shine%20Balm.jpg 640w\"}}},\"isSponsored\":false,\"offerRetailer\":\"Amazon\",\"offerUrl\":\"https:\/\/www.amazon.com\/REVLON-Lustrous-Hydrating-Tinted-Glossy\/dp\/B0DHYFX26G?th=1\",\"contentType\":\"product\",\"productId\":\"6938750aae138afe06f58860\",\"showOfferUrl\":false,\"showPriceOnButton\":true,\"showAffiliateDisclaimerOnFirstProduct\":false,\"dangerousCredit\":null,\"showLocalisedOffers\":false,\"hasCheckPriceFeature\":false,\"isUpcEnabled\":true,\"showClampedProductDescription\":true,\"productDescriptionLineLength\":2,\"hasReadMoreFeature\":false,\"index\":0,\"hasAffiliateLinkDisabled\":false,\"isMobileView\":false,\"showImageCreditText\":false,\"showMultipleImageCount\":4,\"hasProsConsFeature\":false,\"hasRatingFeature\":false,\"pros\":[],\"cons\":[],\"rating\":\"\",\"shouldUseAmazonPrimeDayLiveAPIData\":true,\"contentInfo\":{\"contentUrl\":\"https:\/\/www.allure.com\/story\/best-drugstore-lipsticks\",\"contentName\":\"5 Best Drugstore Lipsticks That Rival Your Designer Favorites\"},\"enableGtmFixesIntersectionObserver\":true,\"enableGtmFixesUseRef\":true,\"textBadge\":null,\"seal\":null,\"id\":\"6938750aae138afe06f58860\",\"brand\":{\"name\":\"Revlon\"},\"offers\":[{\"offerUrl\":\"https:\/\/www.amazon.com\/REVLON-Lustrous-Hydrating-Tinted-Glossy\/dp\/B0DHYFX26G?th=1\",\"price\":\"$10\",\"currency\":\"USD\",\"purchaseUri\":\"https:\/\/cna.st\/p\/AQmjCw4A9xdYcdGbnuSNQJm3jm1adqgocE8Dwo517F6cRx5JpS8zC58jnUMSZ8CJZSjWYpAL5Z3DVWGqV1MCNEQ2GMakkkWZTu3PnqdCA9eAu7feuX3HrXQ7PWJWyUnH4BPjiUeoXsY9cs6vGfLaRkKTW7JKLCoZRNmxDs1yLDq7BVi1WgFVSmCE6J5Nktrwbw2c2Rj3KzdiqSVkptNYdbfRSsFbAYyTGKLSNUp5k3GD8Kt2AskamS1xgYwqBtEdfSvzM5pirttf6Y13dMDr1bMoTtyiQKoqiwGva3xSUzh3QjYbR47SwD6UkGzjbZJodvnJWLi3iANrUafqRVm9RJqCBXcgZVjxGoPgsmWmiu3B9nFsb2KBczE2347RDyz46vrQbhhHwZ5F7vMn6wmMBf5aysWXCyENdQEbyWhVoWDSESFcvehmBKsasn6xZUpGRkKhWx1cb9fgLL2\",\"sellerName\":\"Amazon\",\"countryCode\":\"US\",\"offerId\":\"6938760ae461af12a99b78df\",\"reducedPrice\":\"\"},{\"offerUrl\":\"https:\/\/www.ulta.com\/p\/super-lustrous-glass-shine-balm-pimprod2049340?sku=2634296&amp;pr_rd_page=9\",\"price\":\"$12\",\"currency\":\"USD\",\"purchaseUri\":\"https:\/\/cna.st\/p\/4TeMXyD6K3rxwVep3V24gxsMRQCkc5D9cfz5s4LNAv7Sc66wHL3ictPGcNrpeMRNWv9grpLnk1e1k3X3z3eKn5rRJsXQGnWMMpxKoF4mEqUNfSjM13TfKLepqSKJU94DkHwvtDFQdFvLgQnfeVZuMonCoQSjtjZuBtsTbQzG1NLQcrLqF7CRUpPim8VgJBCepJKVgaFJDUUZYCHg1QbN5JcNg933V8y873MfA1btaxLYFbBZSQysHqTcGTdbZaG1GLD9V2NoyLMHAgPXC9Nzhirt6xcRz189yKXkczFB2r68c4p3YZLkiGjY6VMeD1iLDKX2W56GwwbqzDXNnNf96VP6FrTC62o6sjCu8G4gefQHebEzwru5TCWBPjyvuELVDTSVRKnPNepQQNSptCXKXaKVNtqU7JzrUEiD5XwvCwCbyLkZrs5gx1zLkSQ1my1T8PfvfjrB8CKwgEx64pE5i5coJc4rcwqAi\",\"sellerName\":\"Ulta Beauty\",\"countryCode\":\"US\",\"offerId\":\"6938760ae461af12a99b78e0\",\"reducedPrice\":\"\"}],\"component\":\"unified_product_card\",\"total_index\":1,\"hasMultipleImage\":false,\"showProsConsData\":false,\"videoIds\":[],\"offersLength\":2,\"hasBookmarkingFeature\":true}'>\n<div id=\"6938750aae138afe06f58860\" class=\"UnifiedProductCardWrapper-iUJmfE jGGqNY\">\n<div class=\"UnifiedProductCardObject-fKZolO hNfNnE\">\n<div class=\"UnifiedProductCardHeader-dosCQg eNWWeJ\">\n<div class=\"upcSingleImageWrapper-bMOWWA bfrTsE\">\n<div class=\"UnifiedProductCardImageWrapper-cHqstj kSxrjL\"><span class=\"SpanWrapper-zEXFr gNgrhi responsive-asset\"><img decoding=\"async\" loading=\"lazy\" alt=\"Revlon Super Lustrous Glass Shine Balm in branded component on a light gray background with best of beauty seal in the top right corner\" class=\"ResponsiveImageContainer-eNxvmU cfBbTk responsive-image__image\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/01\/revlon2520super2520lustrous2520glass2520shine2520balm.jpg\" title=\"revlon2520super2520lustrous2520glass2520shine2520balm\"><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"UnifiedProductCardBody-bwXbNM daKMGM\">\n<p class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardBrandName-kmvqXz deqABF cHCJXq gWVWMR upc-brandName\">Revlon<\/p>\n<div class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardNameWrapper-fsdgKv deqABF bbEtku bZZwYd\">\n<h3 id=\"upc_6938750aae138afe06f58860\" class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardName-jDmuEE deqABF kyfflk Eatpw\">Super Lustrous Glass Shine Balm<\/h3>\n<\/div>\n<div class=\"UnifiedProductCardOfferWrapper-ggbazM jNCOfv\">\n<div class=\"ProductOfferWrapper-djKiCI dJbwGe product-offer\" data-testid=\"product-offer-wrapper\">\n<div class=\"ProductOfferCtaBlock-bsQjAM ejCVzk product-offer__cta-block\" id=\"button_label_$10Amazon\"><span class=\"ButtonLabel-cyWivE fAjXMh button__label\"><span>$10<\/span><\/p>\n<p class=\"price-above-seller-name\">Amazon<\/p>\n<p><\/span><\/div>\n<\/div>\n<div class=\"ProductOfferWrapper-djKiCI dJbwGe product-offer\" data-testid=\"product-offer-wrapper\">\n<div class=\"ProductOfferCtaBlock-bsQjAM ejCVzk product-offer__cta-block\" id=\"button_label_$12UltaBeauty\"><span class=\"ButtonLabel-cyWivE fAjXMh button__label\"><span>$12<\/span><\/p>\n<p class=\"price-above-seller-name\">Ulta Beauty<\/p>\n<p><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"GridItem-beYvyV laGESQ grid--item\">\n<figure class=\"AssetEmbedWrapper-fkZDUs kHRAYC asset-embed callout--group-item callout--group-item-2\">\n<div class=\"CaptionWrapper-jYrTxZ gVBkjw caption AssetEmbedCaption-fyuOdR gAYTTS asset-embed__caption\" data-testid=\"caption-wrapper\"><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionText-brNLzD deqABF kyfflk fGraOh caption__text\"><\/p>\n<p><em>Allure<\/em> commerce producer Sarah Hoffmann applying the Revlon Super Lustrous Glass Shine Balm.<\/p>\n<p><\/span><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionCredit-eowWKH deqABF lnzeTN gxwcqg caption__credit\">Sarah Hoffmann<\/span><\/div>\n<\/figure>\n<\/div>\n<\/div>\n<p><strong>Why it\u2019s worth it:<\/strong> Revlon reintroduced its viral Super Lustrous Glass Shine Balm with a sleek new look, but don\u2019t worry, the formula that\u2019s won over beauty lovers for years is exactly the same\u2014and now it\u2019s earned a 2025 Best of Beauty nod from our editors. One swipe instantly explains the hype: a sheer, glassy finish that catches the light beautifully while feeling weightless. And because it\u2019s infused with hyaluronic acid and aloe, it hydrates as it glides on, leaving lips soft and smooth. The 10 buildable shades\u2014from cult-favorite Rum Raisin to fresh, everyday nudes\u2014prove their versatility across all types of looks, from subtle daytime to bold statements. For a drugstore lipstick that delivers luxury-level shine, comfort, and sheer, flattering color, it\u2019s hard to beat.<\/p>\n<div class=\"GroupCalloutWrapper-cfrXZg iaIQYt callout callout--group callout--group-2\" data-testid=\"GroupCalloutWrapper\">\n<figure class=\"AssetEmbedWrapper-fkZDUs kHRAYC asset-embed callout--group-item callout--group-item-1\">\n<div class=\"AssetEmbedAssetContainer-eEeytc eRSvCP asset-embed__asset-container\"><span class=\"SpanWrapper-zEXFr koTknX responsive-asset AssetEmbedResponsiveAsset-cIfZLr fHIkTW asset-embed__responsive-asset\"><img decoding=\"async\" alt=\"Image may contain Face Head Person Photography Portrait Blonde Hair Adult Cosmetics and Lipstick\" loading=\"lazy\" class=\"ResponsiveImageContainer-eNxvmU cfBbTk responsive-image__image\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/01\/hoffmann2520before2520revlon.png\" title=\"hoffmann2520before2520revlon\"><\/span><\/div>\n<div class=\"CaptionWrapper-jYrTxZ gVBkjw caption AssetEmbedCaption-fyuOdR gAYTTS asset-embed__caption\" data-testid=\"caption-wrapper\"><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionText-brNLzD deqABF kyfflk fGraOh caption__text\"><\/p>\n<p>Hoffman before applying the Revlon Super Lustrous Glass Shine Balm.<\/p>\n<p><\/span><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionCredit-eowWKH deqABF lnzeTN gxwcqg caption__credit\">Sarah Hoffmann<\/span><\/div>\n<\/figure>\n<figure class=\"AssetEmbedWrapper-fkZDUs kHRAYC asset-embed callout--group-item callout--group-item-2\">\n<div class=\"AssetEmbedAssetContainer-eEeytc eRSvCP asset-embed__asset-container\"><span class=\"SpanWrapper-zEXFr koTknX responsive-asset AssetEmbedResponsiveAsset-cIfZLr fHIkTW asset-embed__responsive-asset\"><img decoding=\"async\" alt=\"Image may contain Head Person Face Body Part Finger Hand Adult Cosmetics Lipstick Photography Portrait and Smoke\" loading=\"lazy\" class=\"ResponsiveImageContainer-eNxvmU cfBbTk responsive-image__image\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/01\/hoffmann2520after2520revlon.png\" title=\"hoffmann2520after2520revlon\"><\/span><\/div>\n<div class=\"CaptionWrapper-jYrTxZ gVBkjw caption AssetEmbedCaption-fyuOdR gAYTTS asset-embed__caption\" data-testid=\"caption-wrapper\"><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionText-brNLzD deqABF kyfflk fGraOh caption__text\"><\/p>\n<p>Hoffman after applying the Revlon Super Lustrous Glass Shine Balm.<\/p>\n<p><\/span><\/div>\n<\/figure>\n<\/div>\n<p><strong>Tester feedback from commerce producer Sarah Hoffmann<\/strong><\/p>\n<p>\u201cThis lipstick punches well above its price point. I won&#8217;t name names, but it does remind me quite a bit of a much fancier glossy balm that I also love dearly. Revlon is always on it when it comes to their range of lip shades too\u2014consistently nuanced and chic, which is what the drugstore girlies deserve!\u201d <strong>\u2014Sarah Hoffmann, commerce producer<\/strong><\/p>\n<p><strong>More to know<\/strong><\/p>\n<ul>\n<li><strong>Finish:<\/strong> shiny<\/li>\n<li><strong>Shades:<\/strong> 10<\/li>\n<\/ul>\n<h2><strong>Best Red:<\/strong> Essence Makeup The Slim Stick<\/h2>\n<div class=\"UnifiedProductCardBody-hIYvDT jcBoTR product-embed\" data-item='{\"ctaHref\":\"https:\/\/cna.st\/p\/2nDhMAPbGAJ1jM1A1BwxiyDNpGwk9Y5w5BHQFZVUVtMuvQ9ovXy9SDgoWLvCX6NWzchUzCtdwLsCFzso9RM8oWQxyXE7GHY8GqyUky7k8nYRXrv4ciA1zatdvChMFvAAvz9vKW3nxFYyP2PnGqmwwxNUAMo57GEK3MCL8V6M7eh3sygJrwwZs4dSyDRvZy3DMMDJtMeHgsN2gCooZ18dWRGYrLrtRnQur7sPjmnNnX6A1KwDZE3azUixe5auTs1XHdfeVZaZLJStcGeLHTLvjyk1rCFYKYWWPbbfVuf6sEVWihMF32fzxP99GS4mBfz7EQrG4991udR7YGt9hnxunTkyJspJyAwFeKGbWRxbMwnBrc8Z33SMJuTJ12hACSm6iheqbdokSiSngQQP8B7C6cUtDaMMYucJKH7Bjt9oN955n7na\",\"dangerousDek\":\"\",\"productBrand\":\"Essence\",\"dangerousHed\":\"Makeup The Slim Stick\",\"embedSize\":null,\"isFirstProduct\":false,\"image\":{\"altText\":\"Essence Makeup The Slim Stick in branded component with best of beauty 2025 seal in the top right corner\",\"credit\":null,\"sources\":{\"sm\":{\"aspectRatio\":\"3:4\",\"width\":320,\"url\":\"https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_320,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_120,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg 120w, https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_240,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg 240w, https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_320,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg 320w\"},\"md\":{\"aspectRatio\":\"3:4\",\"width\":720,\"url\":\"https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_720,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_120,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg 120w, https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_240,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg 240w, https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_320,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg 320w, https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_640,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg 640w\"},\"lg\":{\"aspectRatio\":\"3:4\",\"width\":748,\"url\":\"https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_748,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_120,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg 120w, https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_240,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg 240w, https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_320,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg 320w, https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_640,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg 640w\"},\"xl\":{\"aspectRatio\":\"3:4\",\"width\":748,\"url\":\"https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_748,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_120,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg 120w, https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_240,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg 240w, https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_320,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg 320w, https:\/\/media.allure.com\/photos\/68dd4f665adde7e75b4cc435\/3:4\/w_640,c_limit\/Essence%20Makeup%20The%20Slim%20Stick.jpg 640w\"}}},\"isSponsored\":false,\"offerRetailer\":\"Ulta Beauty\",\"offerUrl\":\"https:\/\/www.ulta.com\/p\/slim-stick-lipstick-pimprod2045848?\",\"contentType\":\"product\",\"productId\":\"693876b30f290bf8ee02ebda\",\"showOfferUrl\":false,\"showPriceOnButton\":true,\"showAffiliateDisclaimerOnFirstProduct\":false,\"dangerousCredit\":null,\"showLocalisedOffers\":false,\"hasCheckPriceFeature\":false,\"isUpcEnabled\":true,\"showClampedProductDescription\":true,\"productDescriptionLineLength\":2,\"hasReadMoreFeature\":false,\"index\":4,\"hasAffiliateLinkDisabled\":false,\"isMobileView\":false,\"showImageCreditText\":false,\"showMultipleImageCount\":4,\"hasProsConsFeature\":false,\"hasRatingFeature\":false,\"pros\":[],\"cons\":[],\"rating\":\"\",\"shouldUseAmazonPrimeDayLiveAPIData\":true,\"contentInfo\":{\"contentUrl\":\"https:\/\/www.allure.com\/story\/best-drugstore-lipsticks\",\"contentName\":\"5 Best Drugstore Lipsticks That Rival Your Designer Favorites\"},\"enableGtmFixesIntersectionObserver\":true,\"enableGtmFixesUseRef\":true,\"textBadge\":null,\"seal\":null,\"id\":\"693876b30f290bf8ee02ebda\",\"brand\":{\"name\":\"Essence\"},\"offers\":[{\"offerUrl\":\"https:\/\/www.ulta.com\/p\/slim-stick-lipstick-pimprod2045848?\",\"price\":\"$5\",\"currency\":\"USD\",\"purchaseUri\":\"https:\/\/cna.st\/p\/2nDhMAPbGAJ1jM1A1BwxiyDNpGwk9Y5w5BHQFZVUVtMuvQ9ovXy9SDgoWLvCX6NWzchUzCtdwLsCFzso9RM8oWQxyXE7GHY8GqyUky7k8nYRXrv4ciA1zatdvChMFvAAvz9vKW3nxFYyP2PnGqmwwxNUAMo57GEK3MCL8V6M7eh3sygJrwwZs4dSyDRvZy3DMMDJtMeHgsN2gCooZ18dWRGYrLrtRnQur7sPjmnNnX6A1KwDZE3azUixe5auTs1XHdfeVZaZLJStcGeLHTLvjyk1rCFYKYWWPbbfVuf6sEVWihMF32fzxP99GS4mBfz7EQrG4991udR7YGt9hnxunTkyJspJyAwFeKGbWRxbMwnBrc8Z33SMJuTJ12hACSm6iheqbdokSiSngQQP8B7C6cUtDaMMYucJKH7Bjt9oN955n7na\",\"sellerName\":\"Ulta Beauty\",\"countryCode\":\"US\",\"offerId\":\"6938771ee461af12a99b78e4\",\"reducedPrice\":\"\"}],\"component\":\"unified_product_card\",\"total_index\":1,\"hasMultipleImage\":false,\"showProsConsData\":false,\"videoIds\":[],\"offersLength\":1,\"hasBookmarkingFeature\":true}'>\n<div id=\"693876b30f290bf8ee02ebda\" class=\"UnifiedLandscapeProductCardWrapper-lpCYz gavOMm\">\n<div class=\"UnifiedProductCardContainer-jfmyrc hJJXyx\">\n<div class=\"UnifiedProductCardImageContainer-cKSUFL dayPqC\">\n<div class=\"upcSingleImageWrapper-bMOWWA cJNoeb\">\n<div class=\"UnifiedProductCardImageWrapper-cHqstj kSxrjL\"><span class=\"SpanWrapper-zEXFr gNgrhi responsive-asset\"><img decoding=\"async\" loading=\"lazy\" alt=\"Essence Makeup The Slim Stick in branded component with best of beauty 2025 seal in the top right corner\" class=\"ResponsiveImageContainer-eNxvmU cfBbTk responsive-image__image\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/01\/essence2520makeup2520the2520slim2520stick.jpg\" title=\"essence2520makeup2520the2520slim2520stick\"><\/span><\/div>\n<\/div>\n<\/div>\n<div class=\"UnifiedProductCardDetailsContainer-jzIVFy kWdvay\">\n<div class=\"UnifiedProductCardDetailsWrapper-ieavYi hsDOut\">\n<div class=\"UnifiedProductCardDetails-dTZxUl hEAQFX\">\n<p class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardBrandName-kmvqXz deqABF cHCJXq dLhesd upc-brandName\">Essence<\/p>\n<div class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardNameWrapper-fsdgKv deqABF bbEtku gknSay\">\n<h3 id=\"upc_693876b30f290bf8ee02ebda\" class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardName-jDmuEE deqABF kyfflk eobedU\">Makeup The Slim Stick<\/h3>\n<\/div>\n<\/div>\n<div class=\"UnifiedProductCardOfferContainer-dSdPtc bhGeQJ\">\n<div class=\"UnifiedProductCardOfferWrapper-ggbazM jNCOfv\">\n<div class=\"ProductOfferWrapper-djKiCI dJbwGe product-offer\" data-testid=\"product-offer-wrapper\">\n<div class=\"ProductOfferCtaBlock-bsQjAM ejCVzk product-offer__cta-block\" id=\"button_label_$5UltaBeauty\"><span class=\"ButtonLabel-cyWivE fAjXMh button__label\"><span>$5<\/span><\/p>\n<p class=\"price-above-seller-name\">Ulta Beauty<\/p>\n<p><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><strong>Why it\u2019s worth it:<\/strong> Essence\u2019s <em>The Slim Stick<\/em> snagged a 2025 Best of Beauty Award for Best Matte Lipstick\u2014and at just $5, it\u2019s an extra impressive win. The formula delivers rich, velvety color without any of the dryness matte lipsticks are notorious for, and the shade range is full of deep, pigmented reds we can\u2019t get enough of. Fall-ready Brick Red offers warm brown undertones, while Nice Spice brings a brighter, orange-red pop.<\/p>\n<p>Packed with nourishing oils like jojoba, coconut, and macadamia, the lipstick glides on smoothly and feels comfortable. And despite the soft, creamy feel, the staying power is seriously impressive: During Best of Beauty trials, testers reported up to eight hours of wear with no fading.<\/p>\n<div class=\"GroupCalloutWrapper-cfrXZg iaIQYt callout callout--group callout--group-2\" data-testid=\"GroupCalloutWrapper\">\n<figure class=\"AssetEmbedWrapper-fkZDUs kHRAYC asset-embed callout--group-item callout--group-item-1\">\n<div class=\"AssetEmbedAssetContainer-eEeytc eRSvCP asset-embed__asset-container\"><span class=\"SpanWrapper-zEXFr koTknX responsive-asset AssetEmbedResponsiveAsset-cIfZLr fHIkTW asset-embed__responsive-asset\"><img decoding=\"async\" alt=\"Allure senior copy manager Leslie Lipton before applying the Essence Makeup The Slim Stick\" loading=\"lazy\" class=\"ResponsiveImageContainer-eNxvmU cfBbTk responsive-image__image\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/01\/leslie2520lipton2520before.png\" title=\"leslie2520lipton2520before\"><\/span><\/div>\n<div class=\"CaptionWrapper-jYrTxZ gVBkjw caption AssetEmbedCaption-fyuOdR gAYTTS asset-embed__caption\" data-testid=\"caption-wrapper\"><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionText-brNLzD deqABF kyfflk fGraOh caption__text\"><\/p>\n<p><em>Allure<\/em> senior copy manager Leslie Lipton before applying the Essence Makeup The Slim Stick.<\/p>\n<p><\/span><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionCredit-eowWKH deqABF lnzeTN gxwcqg caption__credit\">Leslie Lipton<\/span><\/div>\n<\/figure>\n<figure class=\"AssetEmbedWrapper-fkZDUs kHRAYC asset-embed callout--group-item callout--group-item-2\">\n<div class=\"AssetEmbedAssetContainer-eEeytc eRSvCP asset-embed__asset-container\"><span class=\"SpanWrapper-zEXFr koTknX responsive-asset AssetEmbedResponsiveAsset-cIfZLr fHIkTW asset-embed__responsive-asset\"><img decoding=\"async\" alt=\"Lipton after applying the Essence Makeup The Slim Stick\" loading=\"lazy\" class=\"ResponsiveImageContainer-eNxvmU cfBbTk responsive-image__image\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/01\/leslie2520lipton2520after.png\" title=\"leslie2520lipton2520after\"><\/span><\/div>\n<div class=\"CaptionWrapper-jYrTxZ gVBkjw caption AssetEmbedCaption-fyuOdR gAYTTS asset-embed__caption\" data-testid=\"caption-wrapper\"><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionText-brNLzD deqABF kyfflk fGraOh caption__text\"><\/p>\n<p>Lipton after applying the Essence Makeup The Slim Stick.<\/p>\n<p><\/span><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionCredit-eowWKH deqABF lnzeTN gxwcqg caption__credit\">Leslie Lipton<\/span><\/div>\n<\/figure>\n<\/div>\n<p><strong>Tester feedback from <em>Allure<\/em> senior copy manager Leslie Lipton<\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"GridWrapper-cFSKbf cxzKYj grid grid-margins grid-items-2 ArticlePageChunksGrid-hkPQhP lnoYVP grid-layout--adrail narrow wide-adrail\" data-journey-hook=\"grid-wrapper\">\n<div class=\"GridItem-beYvyV kCPYUp grid--item grid-layout__content\">\n<div class=\"BodyWrapper-kzyFNv HDJd body body__container article__body\" data-journey-hook=\"client-content\" data-testid=\"BodyWrapper\">\n<div class=\"body__inner-container\">\n<p>\u201cFor literally pennies\u2014well, 499 of them\u2014this lipstick has a creamy, matte finish with the staying power of others that cost 10 times more. The velvety, saturated color (loving Nice Spice right now) goes on after my morning coffee and lasts through lunch. Plus, the skinny, angled tip makes precise application a breeze\u2014lip liner not required.\u201d <strong>\u2014Leslie Lipton, senior copy manager<\/strong><\/p>\n<p><strong>More to know<\/strong><\/p>\n<ul>\n<li><strong>Finish:<\/strong> matte<\/li>\n<li><strong>Shades:<\/strong> 10<\/li>\n<\/ul>\n<h2><strong>Best Stain:<\/strong> Nyx Professional Makeup Lip IV Hydrating Gloss Stain<\/h2>\n<div class=\"GridWrapper-cFSKbf gBsRaY grid grid-even grid-items-2 GroupCalloutWrapper-cfrXZg guXNWR callout callout--group callout--group-2 product-group\" data-journey-hook=\"grid-wrapper\">\n<div class=\"GridItem-beYvyV laGESQ grid--item\">\n<div class=\"UnifiedProductCardBody-hIYvDT jcBoTR product-embed\" data-item='{\"ctaHref\":\"https:\/\/cna.st\/p\/BJMR3MYZ3KBDzmkKxuv3ErraMWKMekyYbZ14BkqfmSS7pQU6Z6u9hYmxFfSGZJzjMj12CJsMcHpqPNbyF1QRPtHSv9P8xUpn6eQWjRsTUPFMbFfS8V8cxxqJKspFcBToPVnz9A9X1uo95dXboyw72eKzteyZE2CYxLmoQASrUmxAEfVmsGo4PUDDigt1kphXQKzvtGHWCLN9HYkSUSCnVtYyawo2ARYB3vmwSyGpgBTtrvw2hGibtrmYKeFCBH1hCuLijThPbYtcgsVCxio79hk4GH1YFRSLwJXDUR6vaLwQBU1f5a25CzRKNJtHWCqyHQgJe5Qut9HcLQACbHf9zDyGdAkXuFnqyTwTgcjqhnTCdHDkP5dxdFFxmRcUbxHvgn2x8r6Aen1rpas9y8P1DftSxmvamTebSKvcFaq9kjybVod3gCsVnnLBYsFTWkYCE3gfFn83GpJ7TAaiKmSNvRBXsGTbXY\",\"dangerousDek\":\"\",\"productBrand\":\"Nyx Professional Makeup\",\"dangerousHed\":\"Lip IV Hydrating Gloss Stain\",\"embedSize\":null,\"isFirstProduct\":false,\"image\":{\"altText\":\"Nyx Professional Makeup Lip IV Hydrating Gloss Stain in branded component on a light gray background\",\"credit\":null,\"sources\":{\"sm\":{\"aspectRatio\":\"3:4\",\"width\":320,\"url\":\"https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_320,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_120,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg 120w, https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_240,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg 240w, https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_320,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg 320w\"},\"md\":{\"aspectRatio\":\"3:4\",\"width\":720,\"url\":\"https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_720,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_120,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg 120w, https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_240,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg 240w, https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_320,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg 320w, https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_640,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg 640w\"},\"lg\":{\"aspectRatio\":\"3:4\",\"width\":748,\"url\":\"https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_748,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_120,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg 120w, https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_240,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg 240w, https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_320,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg 320w, https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_640,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg 640w\"},\"xl\":{\"aspectRatio\":\"3:4\",\"width\":748,\"url\":\"https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_748,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_120,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg 120w, https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_240,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg 240w, https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_320,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg 320w, https:\/\/media.allure.com\/photos\/69387a0c56e4e9fcddaba847\/3:4\/w_640,c_limit\/Nyx%20Professional%20Makeup%20Lip%20IV%20Hydrating%20Gloss%20Stain.jpg 640w\"}}},\"isSponsored\":false,\"offerRetailer\":\"Amazon\",\"offerUrl\":\"https:\/\/www.amazon.com\/NYX-PROFESSIONAL-MAKEUP-Hydrating-Hydration\/dp\/B0DK7TXTGY\/ref=sr_1_1?\",\"contentType\":\"product\",\"productId\":\"693877760f290bf8ee02ebdb\",\"showOfferUrl\":false,\"showPriceOnButton\":true,\"showAffiliateDisclaimerOnFirstProduct\":false,\"dangerousCredit\":null,\"showLocalisedOffers\":false,\"hasCheckPriceFeature\":false,\"isUpcEnabled\":true,\"showClampedProductDescription\":true,\"productDescriptionLineLength\":2,\"hasReadMoreFeature\":false,\"index\":7,\"hasAffiliateLinkDisabled\":false,\"isMobileView\":false,\"showImageCreditText\":false,\"showMultipleImageCount\":4,\"hasProsConsFeature\":false,\"hasRatingFeature\":false,\"pros\":[],\"cons\":[],\"rating\":\"\",\"shouldUseAmazonPrimeDayLiveAPIData\":true,\"contentInfo\":{\"contentUrl\":\"https:\/\/www.allure.com\/story\/best-drugstore-lipsticks\",\"contentName\":\"5 Best Drugstore Lipsticks That Rival Your Designer Favorites\"},\"enableGtmFixesIntersectionObserver\":true,\"enableGtmFixesUseRef\":true,\"textBadge\":null,\"seal\":null,\"id\":\"693877760f290bf8ee02ebdb\",\"brand\":{\"name\":\"Nyx Professional Makeup\"},\"offers\":[{\"offerUrl\":\"https:\/\/www.amazon.com\/NYX-PROFESSIONAL-MAKEUP-Hydrating-Hydration\/dp\/B0DK7TXTGY\/ref=sr_1_1?\",\"price\":\"$12\",\"currency\":\"USD\",\"purchaseUri\":\"https:\/\/cna.st\/p\/BJMR3MYZ3KBDzmkKxuv3ErraMWKMekyYbZ14BkqfmSS7pQU6Z6u9hYmxFfSGZJzjMj12CJsMcHpqPNbyF1QRPtHSv9P8xUpn6eQWjRsTUPFMbFfS8V8cxxqJKspFcBToPVnz9A9X1uo95dXboyw72eKzteyZE2CYxLmoQASrUmxAEfVmsGo4PUDDigt1kphXQKzvtGHWCLN9HYkSUSCnVtYyawo2ARYB3vmwSyGpgBTtrvw2hGibtrmYKeFCBH1hCuLijThPbYtcgsVCxio79hk4GH1YFRSLwJXDUR6vaLwQBU1f5a25CzRKNJtHWCqyHQgJe5Qut9HcLQACbHf9zDyGdAkXuFnqyTwTgcjqhnTCdHDkP5dxdFFxmRcUbxHvgn2x8r6Aen1rpas9y8P1DftSxmvamTebSKvcFaq9kjybVod3gCsVnnLBYsFTWkYCE3gfFn83GpJ7TAaiKmSNvRBXsGTbXY\",\"sellerName\":\"Amazon\",\"countryCode\":\"US\",\"offerId\":\"69387a25da93198a03957f2a\",\"reducedPrice\":\"\"},{\"offerUrl\":\"https:\/\/www.ulta.com\/p\/lip-iv-hydrating-gloss-stain-pimprod2049052?\",\"price\":\"$12\",\"currency\":\"USD\",\"purchaseUri\":\"https:\/\/cna.st\/p\/6oLvJjdU7CNCwnrroc3t1aghou1DRy9dsVHbGVwuBAC7DYDEPM9Yw8RPp6dUGMoT6QG3TqhJKoxkcoE5v8eFj1ByMvVrCqneMAARJc1e9QTsffniq6vVENHgG7M4rbo555EBi3czVu8cPAu3mZYT8t9b2BgcP6ET3PfSsQxR5vLMyWeNa2UnzHyoMWeCcf33Nsj2yxbnaaX5YuzdXqsgC8vZTmvBh2HRRXcnbZVBvX6g4qpk3h9WMJsGxUmZ5NqRJy6TpEMhzqCYbYvBU91YGcafJowEVnQrTq3zagUkfSJsrSjpzagoazHreQ1HdeohKXcT6DS4fUZkZvsq9viCL8JWektJKvDxt6rtWbHpf4oXkgCJzNmtFoVFF4xigDf4o9zpG9nZKLRvx8XkDaj3YqGADJLD6YnjNtepRhqtmh4kmszVVRUGLmVhBBzJ\",\"sellerName\":\"Ulta Beauty\",\"countryCode\":\"US\",\"offerId\":\"69387a25da93198a03957f2b\",\"reducedPrice\":\"\"}],\"component\":\"unified_product_card\",\"total_index\":1,\"hasMultipleImage\":false,\"showProsConsData\":false,\"videoIds\":[],\"offersLength\":2,\"hasBookmarkingFeature\":true}'>\n<div id=\"693877760f290bf8ee02ebdb\" class=\"UnifiedProductCardWrapper-iUJmfE jGGqNY\">\n<div class=\"UnifiedProductCardObject-fKZolO hNfNnE\">\n<div class=\"UnifiedProductCardHeader-dosCQg eNWWeJ\">\n<div class=\"upcSingleImageWrapper-bMOWWA bfrTsE\">\n<div class=\"UnifiedProductCardImageWrapper-cHqstj kSxrjL\"><span class=\"SpanWrapper-zEXFr gNgrhi responsive-asset\"><img decoding=\"async\" loading=\"lazy\" alt=\"Nyx Professional Makeup Lip IV Hydrating Gloss Stain in branded component on a light gray background\" class=\"ResponsiveImageContainer-eNxvmU cfBbTk responsive-image__image\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/01\/nyx2520professional2520makeup2520lip2520iv2520hydrating2520gloss2520stain-1.jpg\" title=\"nyx2520professional2520makeup2520lip2520iv2520hydrating2520gloss2520stain-1\"><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"UnifiedProductCardBody-bwXbNM daKMGM\">\n<p class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardBrandName-kmvqXz deqABF cHCJXq gWVWMR upc-brandName\">Nyx Professional Makeup<\/p>\n<div class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardNameWrapper-fsdgKv deqABF bbEtku bZZwYd\">\n<h3 id=\"upc_693877760f290bf8ee02ebdb\" class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardName-jDmuEE deqABF kyfflk Eatpw\">Lip IV Hydrating Gloss Stain<\/h3>\n<\/div>\n<div class=\"UnifiedProductCardOfferWrapper-ggbazM jNCOfv\">\n<div class=\"ProductOfferWrapper-djKiCI dJbwGe product-offer\" data-testid=\"product-offer-wrapper\">\n<div class=\"ProductOfferCtaBlock-bsQjAM ejCVzk product-offer__cta-block\" id=\"button_label_$12Amazon\"><span class=\"ButtonLabel-cyWivE fAjXMh button__label\"><span>$12<\/span><\/p>\n<p class=\"price-above-seller-name\">Amazon<\/p>\n<p><\/span><\/div>\n<\/div>\n<div class=\"ProductOfferWrapper-djKiCI dJbwGe product-offer\" data-testid=\"product-offer-wrapper\">\n<div class=\"ProductOfferCtaBlock-bsQjAM ejCVzk product-offer__cta-block\" id=\"button_label_$12UltaBeauty\"><span class=\"ButtonLabel-cyWivE fAjXMh button__label\"><span>$12<\/span><\/p>\n<p class=\"price-above-seller-name\">Ulta Beauty<\/p>\n<p><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"GridItem-beYvyV laGESQ grid--item\">\n<figure class=\"AssetEmbedWrapper-fkZDUs kHRAYC asset-embed callout--group-item callout--group-item-2\">\n<div class=\"CaptionWrapper-jYrTxZ gVBkjw caption AssetEmbedCaption-fyuOdR gAYTTS asset-embed__caption\" data-testid=\"caption-wrapper\"><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionText-brNLzD deqABF kyfflk fGraOh caption__text\"><\/p>\n<p><em>Allure<\/em> former shopping market editor Angela Trakoshis applying the Nyx Professional Makeup Lip IV Hydrating Gloss Stain.<\/p>\n<p><\/span><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionCredit-eowWKH deqABF lnzeTN gxwcqg caption__credit\">Angela Trakoshis<\/span><\/div>\n<\/figure>\n<\/div>\n<\/div>\n<p><strong>Why it\u2019s worth it:<\/strong> Nyx Professional Makeup\u2019s Lip IV Hydrating Gloss Stain does double duty: It starts as a glossy shine but dries down to a stain-like finish, so your color sticks around well after the initial shine fades. The weightless, cooling formula glides on smoothly without any tackiness, hydrating lips with coconut water, magnesium, and vitamin B12. With 16 shades\u2014from everyday mauves to bold reds\u2014it\u2019s an easy, one-swipe formula way for long-lasting, fuss-free color that works for just about any occasion.<\/p>\n<div class=\"GroupCalloutWrapper-cfrXZg iaIQYt callout callout--group callout--group-2\" data-testid=\"GroupCalloutWrapper\">\n<figure class=\"AssetEmbedWrapper-fkZDUs kHRAYC asset-embed callout--group-item callout--group-item-1\">\n<div class=\"AssetEmbedAssetContainer-eEeytc eRSvCP asset-embed__asset-container\"><span class=\"SpanWrapper-zEXFr koTknX responsive-asset AssetEmbedResponsiveAsset-cIfZLr fHIkTW asset-embed__responsive-asset\"><img decoding=\"async\" alt=\"Selfie of Ang Trakoshis before applying the NYX Professional Makeup Lip IV\" loading=\"lazy\" class=\"ResponsiveImageContainer-eNxvmU cfBbTk responsive-image__image\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/01\/nyx2520professional2520makeup2520lip2520iv2520ang2520trakoshis2520before.png\" title=\"nyx2520professional2520makeup2520lip2520iv2520ang2520trakoshis2520before\"><\/span><\/div>\n<div class=\"CaptionWrapper-jYrTxZ gVBkjw caption AssetEmbedCaption-fyuOdR gAYTTS asset-embed__caption\" data-testid=\"caption-wrapper\"><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionText-brNLzD deqABF kyfflk fGraOh caption__text\"><\/p>\n<p>Trakoshis before applying the NYX Professional Makeup Lip IV.<\/p>\n<p><\/span><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionCredit-eowWKH deqABF lnzeTN gxwcqg caption__credit\">Angela Trakoshis<\/span><\/div>\n<\/figure>\n<figure class=\"AssetEmbedWrapper-fkZDUs kHRAYC asset-embed callout--group-item callout--group-item-2\">\n<div class=\"AssetEmbedAssetContainer-eEeytc eRSvCP asset-embed__asset-container\"><span class=\"SpanWrapper-zEXFr koTknX responsive-asset AssetEmbedResponsiveAsset-cIfZLr fHIkTW asset-embed__responsive-asset\"><img decoding=\"async\" alt=\"Selfie of Ang Trakoshis after applying the NYX Professional Makeup Lip IV\" loading=\"lazy\" class=\"ResponsiveImageContainer-eNxvmU cfBbTk responsive-image__image\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/01\/nyx2520professional2520makeup2520lip2520iv2520ang2520trakoshis2520after-1.png\" title=\"nyx2520professional2520makeup2520lip2520iv2520ang2520trakoshis2520after-1\"><\/span><\/div>\n<div class=\"CaptionWrapper-jYrTxZ gVBkjw caption AssetEmbedCaption-fyuOdR gAYTTS asset-embed__caption\" data-testid=\"caption-wrapper\"><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionText-brNLzD deqABF kyfflk fGraOh caption__text\"><\/p>\n<p>Trakoshis after applying the NYX Professional Makeup Lip IV.<\/p>\n<p><\/span><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionCredit-eowWKH deqABF lnzeTN gxwcqg caption__credit\">Angela Trakoshis<\/span><\/div>\n<\/figure>\n<\/div>\n<p><strong>Tester feedback from former shopping market editor Angela Trakoshis<\/strong><\/p>\n<p>\u201cThe Nyx Lip IV gives that juicy, glossy look\u2014but feels more like a serum. It\u2019s hydrating, super comfortable, and never sticky. What I love most is how it lasts; even after the shine wears down, it leaves behind this subtle tint that kind of works like a lip stain. My favorite shade is Caramel Drip because it pairs so nicely like a nude liner, which is something I wear every day.\u201d<strong>\u2014Angela Trakoshis, former shopping market editor<\/strong><\/p>\n<p><strong>More to know<\/strong><\/p>\n<ul>\n<li><strong>Finish:<\/strong> glossy to matte<\/li>\n<li><strong>Shades:<\/strong> 16<\/li>\n<\/ul>\n<h2><strong>Most Versatile:<\/strong> Maybelline New York Moisturizing Serum Lipstick<\/h2>\n<div class=\"GridWrapper-cFSKbf gBsRaY grid grid-even grid-items-2 GroupCalloutWrapper-cfrXZg guXNWR callout callout--group callout--group-2 product-group\" data-journey-hook=\"grid-wrapper\">\n<div class=\"GridItem-beYvyV laGESQ grid--item\">\n<div class=\"UnifiedProductCardBody-hIYvDT jcBoTR product-embed\" data-item='{\"ctaHref\":\"https:\/\/cna.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\",\"dangerousDek\":\"\",\"productBrand\":\"Maybelline New York\",\"dangerousHed\":\"Moisturizing Serum Lipstick\",\"embedSize\":null,\"isFirstProduct\":false,\"image\":{\"altText\":\"Maybelline New York Moisturizing Serum Lipstick in branded component on a light gray background\",\"credit\":null,\"sources\":{\"sm\":{\"aspectRatio\":\"3:4\",\"width\":320,\"url\":\"https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_320,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_120,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg 120w, https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_240,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg 240w, https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_320,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg 320w\"},\"md\":{\"aspectRatio\":\"3:4\",\"width\":720,\"url\":\"https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_720,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_120,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg 120w, https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_240,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg 240w, https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_320,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg 320w, https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_640,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg 640w\"},\"lg\":{\"aspectRatio\":\"3:4\",\"width\":748,\"url\":\"https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_748,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_120,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg 120w, https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_240,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg 240w, https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_320,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg 320w, https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_640,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg 640w\"},\"xl\":{\"aspectRatio\":\"3:4\",\"width\":748,\"url\":\"https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_748,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_120,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg 120w, https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_240,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg 240w, https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_320,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg 320w, https:\/\/media.allure.com\/photos\/69387af28f5914e179a19eb9\/3:4\/w_640,c_limit\/Maybelline%20New%20York%20Moisturizing%20Serum%20Lipstick.jpg 640w\"}}},\"isSponsored\":false,\"offerRetailer\":\"Target\",\"offerUrl\":\"https:\/\/www.target.com\/p\/maybelline-serum-lipstick-with-hyaluronic-acid-hold-the-door-006-0-12oz\/-\/A-94741580?\",\"contentType\":\"product\",\"productId\":\"69387a4024f2644a1ae54905\",\"showOfferUrl\":false,\"showPriceOnButton\":true,\"showAffiliateDisclaimerOnFirstProduct\":false,\"dangerousCredit\":null,\"showLocalisedOffers\":false,\"hasCheckPriceFeature\":false,\"isUpcEnabled\":true,\"showClampedProductDescription\":true,\"productDescriptionLineLength\":2,\"hasReadMoreFeature\":false,\"index\":11,\"hasAffiliateLinkDisabled\":false,\"isMobileView\":false,\"showImageCreditText\":false,\"showMultipleImageCount\":4,\"hasProsConsFeature\":false,\"hasRatingFeature\":false,\"pros\":[],\"cons\":[],\"rating\":\"\",\"shouldUseAmazonPrimeDayLiveAPIData\":true,\"contentInfo\":{\"contentUrl\":\"https:\/\/www.allure.com\/story\/best-drugstore-lipsticks\",\"contentName\":\"5 Best Drugstore Lipsticks That Rival Your Designer Favorites\"},\"enableGtmFixesIntersectionObserver\":true,\"enableGtmFixesUseRef\":true,\"textBadge\":null,\"seal\":null,\"id\":\"69387a4024f2644a1ae54905\",\"brand\":{\"name\":\"Maybelline New York\"},\"offers\":[{\"offerUrl\":\"https:\/\/www.target.com\/p\/maybelline-serum-lipstick-with-hyaluronic-acid-hold-the-door-006-0-12oz\/-\/A-94741580?\",\"price\":\"$9\",\"currency\":\"USD\",\"purchaseUri\":\"https:\/\/cna.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\",\"sellerName\":\"Target\",\"countryCode\":\"US\",\"offerId\":\"69387b0956e4e9fcddaba850\",\"reducedPrice\":\"\"}],\"component\":\"unified_product_card\",\"total_index\":1,\"hasMultipleImage\":false,\"showProsConsData\":false,\"videoIds\":[],\"offersLength\":1,\"hasBookmarkingFeature\":true}'>\n<div id=\"69387a4024f2644a1ae54905\" class=\"UnifiedProductCardWrapper-iUJmfE jGGqNY\">\n<div class=\"UnifiedProductCardObject-fKZolO hNfNnE\">\n<div class=\"UnifiedProductCardHeader-dosCQg eNWWeJ\">\n<div class=\"upcSingleImageWrapper-bMOWWA bfrTsE\">\n<div class=\"UnifiedProductCardImageWrapper-cHqstj kSxrjL\"><span class=\"SpanWrapper-zEXFr gNgrhi responsive-asset\"><img decoding=\"async\" loading=\"lazy\" alt=\"Maybelline New York Moisturizing Serum Lipstick in branded component on a light gray background\" class=\"ResponsiveImageContainer-eNxvmU cfBbTk responsive-image__image\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/01\/maybelline2520new2520york2520moisturizing2520serum2520lipstick.jpg\" title=\"maybelline2520new2520york2520moisturizing2520serum2520lipstick\"><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"UnifiedProductCardBody-bwXbNM daKMGM\">\n<p class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardBrandName-kmvqXz deqABF cHCJXq gWVWMR upc-brandName\">Maybelline New York<\/p>\n<div class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardNameWrapper-fsdgKv deqABF bbEtku bZZwYd\">\n<h3 id=\"upc_69387a4024f2644a1ae54905\" class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardName-jDmuEE deqABF kyfflk Eatpw\">Moisturizing Serum Lipstick<\/h3>\n<\/div>\n<div class=\"UnifiedProductCardOfferWrapper-ggbazM jNCOfv\">\n<div class=\"ProductOfferWrapper-djKiCI dJbwGe product-offer\" data-testid=\"product-offer-wrapper\">\n<div class=\"ProductOfferCtaBlock-bsQjAM ejCVzk product-offer__cta-block\" id=\"button_label_$9Target\"><span class=\"ButtonLabel-cyWivE fAjXMh button__label\"><span>$9<\/span><\/p>\n<p class=\"price-above-seller-name\">Target<\/p>\n<p><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"GridItem-beYvyV laGESQ grid--item\">\n<figure class=\"AssetEmbedWrapper-fkZDUs kHRAYC asset-embed callout--group-item callout--group-item-2\">\n<div class=\"CaptionWrapper-jYrTxZ gVBkjw caption AssetEmbedCaption-fyuOdR gAYTTS asset-embed__caption\" data-testid=\"caption-wrapper\"><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionText-brNLzD deqABF kyfflk fGraOh caption__text\"><\/p>\n<p><em>Allure<\/em> commerce writer Lily Wohlner applying the Maybelline New York Moisturizing Serum Lipstick.<\/p>\n<p><\/span><\/div>\n<\/figure>\n<\/div>\n<\/div>\n<p><strong>Why it\u2019s worth it:<\/strong> Whether you prefer a matte or satin finish, the Maybelline New York Moisturizing Serum Lipstick delivers, but whichever you choose, your lips stay hydrated. The \u201cserum\u201d is a nod to hyaluronic acid and nourishing oils like jojoba and moringa seed, which leave lips with a plump, healthy look. Despite its moisturizing formula, the lipstick doesn\u2019t sacrifice color: Both finishes deliver rich, pigmented coverage without the accompanying dryness or cakiness that many matte-leaning formulas have. The satin shades offer soft, buildable shine, while the matte shades pack intense pigment with zero gloss\u2014think all the drama of a liquid lip without the stiffness. With 16 shades to choose from, there\u2019s a perfect option for every skin tone (and mood!).<\/p>\n<div class=\"GroupCalloutWrapper-cfrXZg iaIQYt callout callout--group callout--group-2\" data-testid=\"GroupCalloutWrapper\">\n<figure class=\"AssetEmbedWrapper-fkZDUs kHRAYC asset-embed callout--group-item callout--group-item-1\">\n<div class=\"AssetEmbedAssetContainer-eEeytc eRSvCP asset-embed__asset-container\"><span class=\"SpanWrapper-zEXFr koTknX responsive-asset AssetEmbedResponsiveAsset-cIfZLr fHIkTW asset-embed__responsive-asset\"><img decoding=\"async\" alt=\"Image may contain Accessories Glasses Adult Person Face Head Cosmetics Lipstick Photography and Portrait\" loading=\"lazy\" class=\"ResponsiveImageContainer-eNxvmU cfBbTk responsive-image__image\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/01\/lily_maybelline_before.png\" title=\"lily_maybelline_before\"><\/span><\/div>\n<div class=\"CaptionWrapper-jYrTxZ gVBkjw caption AssetEmbedCaption-fyuOdR gAYTTS asset-embed__caption\" data-testid=\"caption-wrapper\"><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionText-brNLzD deqABF kyfflk fGraOh caption__text\"><\/p>\n<p>Wohlner before applying the Maybelline New York Moisturizing Serum Lipstick.<\/p>\n<p><\/span><\/div>\n<\/figure>\n<figure class=\"AssetEmbedWrapper-fkZDUs kHRAYC asset-embed callout--group-item callout--group-item-2\">\n<div class=\"AssetEmbedAssetContainer-eEeytc eRSvCP asset-embed__asset-container\"><span class=\"SpanWrapper-zEXFr koTknX responsive-asset AssetEmbedResponsiveAsset-cIfZLr fHIkTW asset-embed__responsive-asset\"><img decoding=\"async\" alt=\"Image may contain Accessories Glasses Body Part Finger Hand Person Adult Cosmetics Lipstick Face and Head\" loading=\"lazy\" class=\"ResponsiveImageContainer-eNxvmU cfBbTk responsive-image__image\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/01\/lily_maybelline_after.png\" title=\"lily_maybelline_after\"><\/span><\/div>\n<div class=\"CaptionWrapper-jYrTxZ gVBkjw caption AssetEmbedCaption-fyuOdR gAYTTS asset-embed__caption\" data-testid=\"caption-wrapper\"><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionText-brNLzD deqABF kyfflk fGraOh caption__text\"><\/p>\n<p>Wohlner after applying the Maybelline New York Moisturizing Serum Lipstick.<\/p>\n<p><\/span><\/div>\n<\/figure>\n<\/div>\n<p><strong>Tester feedback from commerce writer Lily Wohlner<\/strong><\/p>\n<p>\u201cIf you know me, you know I can\u2019t stand a long-wearing matte that leaves my lips looking like the Sahara. But I do love a natural-looking matte that actually hydrates\u2014and this one hits the mark. Shade Maybe It\u2019s (Miley Cyrus\u2019s favorite, by the way) is my go-to everyday nude: It lasts for hours without that dry, flat matte finish. Layer a hydrating gloss on top, and you get double the moisture and a soft, polished look that feels effortless.\u201d<strong>\u2014Lily Wohlner, commerce writer<\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"GridWrapper-cFSKbf cxzKYj grid grid-margins grid-items-2 ArticlePageChunksGrid-hkPQhP lnoYVP grid-layout--adrail narrow wide-adrail\" data-journey-hook=\"grid-wrapper\">\n<div class=\"GridItem-beYvyV kCPYUp grid--item grid-layout__content\">\n<div class=\"BodyWrapper-kzyFNv HDJd body body__container article__body\" data-journey-hook=\"client-content\" data-testid=\"BodyWrapper\">\n<div class=\"body__inner-container\">\n<p><strong>More to know<\/strong><\/p>\n<ul>\n<li><strong>Finish:<\/strong> satin, matte<\/li>\n<li><strong>Shades:<\/strong> 16<\/li>\n<\/ul>\n<h2><strong>Best Soft-Matte:<\/strong> Milani Stay Put Liquid Lip Longwear Lipstick<\/h2>\n<div class=\"UnifiedProductCardBody-hIYvDT jcBoTR product-embed\" data-item='{\"ctaHref\":\"https:\/\/cna.st\/p\/7M8cUKHfRmKN27BDjcAKzxWKB1iX9YAAbUbKEaLvfZRyPq5zAkiNETU5vvfyXv5BLfy74Nibq1cj5A3vRBy6a74fvYiEB1t4dTaLo2gTN7WeLnkFiWchN9dM9NTcHT9LrwvTxhTcf8w2CQEXETDg9yGH1nd5UpB8VHEH2T3BDKBaroj2XLn9KzqqPwsD75yChdqvUFCQs4bhPwZ42YDuFEBUkBG2mAqn8bVFDnxUbMc3XtoLkA6yNYhna6z884VBnVGK9gMz56d91E9rrDzPnmkfvt1NuDP7DwHqXApuhuR9KQ8WhghBbA9zsncceDSsmy4ZK7WR7nbSXcpVzvNNeog7vvbvD3AH2nN1bo6eD2uRuxjTEdxGNCLJVSshhGyFTpUs9Cd8Z5b3cqpm1jPV61oyLNMsFvb7GcHCneceapf6RBLS1W3BArLUxj9z9yCb6FVeCqd5x3c\",\"dangerousDek\":\"\",\"productBrand\":\"Milani\",\"dangerousHed\":\"Stay Put Liquid Lip Longwear Lipstick\",\"embedSize\":null,\"isFirstProduct\":false,\"image\":{\"altText\":\"Milani Stay Put Liquid Lip Longwear Lipstick in branded component on a light gray background\",\"credit\":null,\"sources\":{\"sm\":{\"aspectRatio\":\"3:4\",\"width\":320,\"url\":\"https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_320,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_120,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg 120w, https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_240,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg 240w, https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_320,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg 320w\"},\"md\":{\"aspectRatio\":\"3:4\",\"width\":720,\"url\":\"https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_720,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_120,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg 120w, https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_240,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg 240w, https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_320,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg 320w, https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_640,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg 640w\"},\"lg\":{\"aspectRatio\":\"3:4\",\"width\":748,\"url\":\"https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_748,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_120,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg 120w, https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_240,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg 240w, https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_320,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg 320w, https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_640,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg 640w\"},\"xl\":{\"aspectRatio\":\"3:4\",\"width\":748,\"url\":\"https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_748,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_120,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg 120w, https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_240,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg 240w, https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_320,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg 320w, https:\/\/media.allure.com\/photos\/69387ba40f290bf8ee02ebdd\/3:4\/w_640,c_limit\/Milani%20Stay%20Put%20Liquid%20Lip%20Longwear%20Lipstick.jpg 640w\"}}},\"isSponsored\":false,\"offerRetailer\":\"Amazon\",\"offerUrl\":\"https:\/\/www.amazon.com\/Milani-Stay-Longwear-Liquid-Lipstick\/dp\/B0BXBHYDPB?th=1\",\"contentType\":\"product\",\"productId\":\"69387b2624f2644a1ae54908\",\"showOfferUrl\":false,\"showPriceOnButton\":true,\"showAffiliateDisclaimerOnFirstProduct\":false,\"dangerousCredit\":null,\"showLocalisedOffers\":false,\"hasCheckPriceFeature\":false,\"isUpcEnabled\":true,\"showClampedProductDescription\":true,\"productDescriptionLineLength\":2,\"hasReadMoreFeature\":false,\"index\":15,\"hasAffiliateLinkDisabled\":false,\"isMobileView\":false,\"showImageCreditText\":false,\"showMultipleImageCount\":4,\"hasProsConsFeature\":false,\"hasRatingFeature\":false,\"pros\":[],\"cons\":[],\"rating\":\"\",\"shouldUseAmazonPrimeDayLiveAPIData\":true,\"contentInfo\":{\"contentUrl\":\"https:\/\/www.allure.com\/story\/best-drugstore-lipsticks\",\"contentName\":\"5 Best Drugstore Lipsticks That Rival Your Designer Favorites\"},\"enableGtmFixesIntersectionObserver\":true,\"enableGtmFixesUseRef\":true,\"textBadge\":null,\"seal\":null,\"id\":\"69387b2624f2644a1ae54908\",\"brand\":{\"name\":\"Milani\"},\"offers\":[{\"offerUrl\":\"https:\/\/www.amazon.com\/Milani-Stay-Longwear-Liquid-Lipstick\/dp\/B0BXBHYDPB?th=1\",\"price\":\"$11\",\"currency\":\"USD\",\"purchaseUri\":\"https:\/\/cna.st\/p\/7M8cUKHfRmKN27BDjcAKzxWKB1iX9YAAbUbKEaLvfZRyPq5zAkiNETU5vvfyXv5BLfy74Nibq1cj5A3vRBy6a74fvYiEB1t4dTaLo2gTN7WeLnkFiWchN9dM9NTcHT9LrwvTxhTcf8w2CQEXETDg9yGH1nd5UpB8VHEH2T3BDKBaroj2XLn9KzqqPwsD75yChdqvUFCQs4bhPwZ42YDuFEBUkBG2mAqn8bVFDnxUbMc3XtoLkA6yNYhna6z884VBnVGK9gMz56d91E9rrDzPnmkfvt1NuDP7DwHqXApuhuR9KQ8WhghBbA9zsncceDSsmy4ZK7WR7nbSXcpVzvNNeog7vvbvD3AH2nN1bo6eD2uRuxjTEdxGNCLJVSshhGyFTpUs9Cd8Z5b3cqpm1jPV61oyLNMsFvb7GcHCneceapf6RBLS1W3BArLUxj9z9yCb6FVeCqd5x3c\",\"reducedPrice\":\"$9\",\"sellerName\":\"Amazon\",\"countryCode\":\"US\",\"offerId\":\"69387bf40f290bf8ee02ebe0\"},{\"offerUrl\":\"https:\/\/www.ulta.com\/p\/stay-put-liquid-lip-longwear-lipstick-pimprod2039314?\",\"price\":\"$13\",\"currency\":\"USD\",\"purchaseUri\":\"https:\/\/cna.st\/p\/KtzSRSAm7Y9Uhf32AiNSwgNbypuqfjBbm3E4JwfyqGQzcdD6aGP5yi1c1DAWrLH6rMqhVoQ1ykS5iSPNg6Ywt8HufksuZ4sz6C5mhfeuXoWCs8r3agX2b1Zrfm3K4Rg3ahH1bV3qqiVcaJdcsE9S3aieZ9Ugi5xCBsij4J8joPASjdbKVKxUhp3WGQJbNsPMsbrurAF7eqCti12VbuPyVaqs79CgQgnMsG5bKMd9FP7kJZgG2B3hPQF8TsCG7LhzqSiP22KdWnwHWn1bZuXTmTuCBTMZwhLgEqcm6ox9hkkKPoeUyyMX4K3a36J2t1mUDD9oNmnUs2JpnFWyus9cj3NJmpobCM5oKcUuHWvXQgmYX7eTfSwb1iCCegh5KB2gBHj2wXCRtV3rGah432p5xTcKUaU5Xnq85vUhNzg5MsMK9sHN9fw5dTDf8SajN1roCUscgkRp\",\"sellerName\":\"Ulta Beauty\",\"countryCode\":\"US\",\"offerId\":\"69387bf40f290bf8ee02ebe1\",\"reducedPrice\":\"\"}],\"component\":\"unified_product_card\",\"total_index\":1,\"hasMultipleImage\":false,\"showProsConsData\":false,\"videoIds\":[],\"offersLength\":2,\"hasBookmarkingFeature\":true}'>\n<div id=\"69387b2624f2644a1ae54908\" class=\"UnifiedLandscapeProductCardWrapper-lpCYz gavOMm\">\n<div class=\"UnifiedProductCardContainer-jfmyrc hJJXyx\">\n<div class=\"UnifiedProductCardImageContainer-cKSUFL dayPqC\">\n<div class=\"upcSingleImageWrapper-bMOWWA cJNoeb\">\n<div class=\"UnifiedProductCardImageWrapper-cHqstj kSxrjL\"><span class=\"SpanWrapper-zEXFr gNgrhi responsive-asset\"><img decoding=\"async\" loading=\"lazy\" alt=\"Milani Stay Put Liquid Lip Longwear Lipstick in branded component on a light gray background\" class=\"ResponsiveImageContainer-eNxvmU cfBbTk responsive-image__image\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/01\/milani2520stay2520put2520liquid2520lip2520longwear2520lipstick.jpg\" title=\"milani2520stay2520put2520liquid2520lip2520longwear2520lipstick\"><\/span><\/div>\n<\/div>\n<\/div>\n<div class=\"UnifiedProductCardDetailsContainer-jzIVFy kWdvay\">\n<div class=\"UnifiedProductCardDetailsWrapper-ieavYi hsDOut\">\n<div class=\"UnifiedProductCardDetails-dTZxUl hEAQFX\">\n<p class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardBrandName-kmvqXz deqABF cHCJXq dLhesd upc-brandName\">Milani<\/p>\n<div class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardNameWrapper-fsdgKv deqABF bbEtku gknSay\">\n<h3 id=\"upc_69387b2624f2644a1ae54908\" class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardName-jDmuEE deqABF kyfflk eobedU\">Stay Put Liquid Lip Longwear Lipstick<\/h3>\n<\/div>\n<\/div>\n<div class=\"UnifiedProductCardOfferContainer-dSdPtc bhGeQJ\">\n<div class=\"UnifiedProductCardOfferWrapper-ggbazM jNCOfv\">\n<div class=\"ProductOfferWrapper-djKiCI dJbwGe product-offer\" data-testid=\"product-offer-wrapper\">\n<div class=\"ProductOfferCtaBlock-bsQjAM ejCVzk product-offer__cta-block\" id=\"button_label_$9Amazon\"><span class=\"ButtonLabel-cyWivE fAjXMh button__label\"><del>$11<\/del><span>$9<\/span><span>(18% off)<\/span><\/p>\n<p class=\"price-above-seller-name\">Amazon<\/p>\n<p><\/span><\/div>\n<\/div>\n<div class=\"ProductOfferWrapper-djKiCI dJbwGe product-offer\" data-testid=\"product-offer-wrapper\">\n<div class=\"ProductOfferCtaBlock-bsQjAM ejCVzk product-offer__cta-block\" id=\"button_label_$13UltaBeauty\"><span class=\"ButtonLabel-cyWivE fAjXMh button__label\"><span>$13<\/span><\/p>\n<p class=\"price-above-seller-name\">Ulta Beauty<\/p>\n<p><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><strong>Why it\u2019s worth it:<\/strong> You may not think a long-wearing liquid lipstick can also be hydrating, but Milani\u2019s Stay Put Liquid Lip Longwear Lipstick flips that script. Formulated with vitamin E and avocado oil, it has a lightweight, airy texture that glides on smoothly and feels flexible. However, the color still lasts for up to 12 hours and is fully transfer-proof, giving you a true matte that feels nothing like the harsh formulas of yesteryear. It\u2019s the perfect mix of staying power, comfort, and color payoff.<\/p>\n<div class=\"GroupCalloutWrapper-cfrXZg iaIQYt callout callout--group callout--group-2\" data-testid=\"GroupCalloutWrapper\">\n<figure class=\"AssetEmbedWrapper-fkZDUs kHRAYC asset-embed callout--group-item callout--group-item-1\">\n<div class=\"CaptionWrapper-jYrTxZ gVBkjw caption AssetEmbedCaption-fyuOdR gAYTTS asset-embed__caption\" data-testid=\"caption-wrapper\"><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionText-brNLzD deqABF kyfflk fGraOh caption__text\"><\/p>\n<p><em>Allure<\/em> commerce editor Sarah Han applying Milani Stay Put Liquid Lip Longwear Lipstick in Main Character.<\/p>\n<p><\/span><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionCredit-eowWKH deqABF lnzeTN gxwcqg caption__credit\">Sarah Han<\/span><\/div>\n<\/figure>\n<figure class=\"AssetEmbedWrapper-fkZDUs kHRAYC asset-embed callout--group-item callout--group-item-2\">\n<div class=\"AssetEmbedAssetContainer-eEeytc eRSvCP asset-embed__asset-container\"><span class=\"SpanWrapper-zEXFr koTknX responsive-asset AssetEmbedResponsiveAsset-cIfZLr fHIkTW asset-embed__responsive-asset\"><img decoding=\"async\" alt=\"A selfie of Allure commerce editor Sarah Han after applying Milani Stay Put Liquid Lip Longwear Lipstick in Main Character\" loading=\"lazy\" class=\"ResponsiveImageContainer-eNxvmU cfBbTk responsive-image__image\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/01\/milani2520stay2520put2520liquid2520lip2520longwear2520lipstick_sarah2520han_after25201.jpg\" title=\"milani2520stay2520put2520liquid2520lip2520longwear2520lipstick_sarah2520han_after25201\"><\/span><\/div>\n<div class=\"CaptionWrapper-jYrTxZ gVBkjw caption AssetEmbedCaption-fyuOdR gAYTTS asset-embed__caption\" data-testid=\"caption-wrapper\"><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionText-brNLzD deqABF kyfflk fGraOh caption__text\"><\/p>\n<p>Han after applying Milani Stay Put Liquid Lip Longwear Lipstick in Main Character.<\/p>\n<p><\/span><span class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE CaptionCredit-eowWKH deqABF lnzeTN gxwcqg caption__credit\">Sarah Han<\/span><\/div>\n<\/figure>\n<\/div>\n<p><strong>Tester feedback from commerce editor Sarah Han<\/strong><\/p>\n<p>\u201cMilani lipsticks and I go way back, and I&#8217;m convinced the drugstore darling has some of the best formulas, period. As far as liquid lipsticks go\u2014and I&#8217;ve tried my fair share\u2014these are definitely on the more comfortable end of the spectrum, but at the end of the day, I don&#8217;t expect it to be totally weightless and hydrating. I love the whipped texture and slightly softer-matte finish of Stay Put and the colors are unapologetically bold\u2014which is what I&#8217;m here for. Like, hell yes, I&#8217;ll wear Main Character and carry that energy forward.\u201d <strong>\u2014Sarah Han, commerce editor<\/strong><\/p>\n<p><strong>More to know<\/strong><\/p>\n<ul>\n<li><strong>Finish:<\/strong> matte<\/li>\n<li><strong>Shades:<\/strong> 13<\/li>\n<\/ul>\n<h2><strong>Best Long-Lasting:<\/strong> Kiko Milano Unlimited Double Touch<\/h2>\n<div class=\"UnifiedProductCardBody-hIYvDT jcBoTR product-embed\" data-item='{\"ctaHref\":\"https:\/\/cna.st\/p\/4AKUnCZJo8vDAQuARkwTeDbPwHsVGGR18J6GphemnpdDLteH7quUrgkmU1xmMT6xiKt7RkmdW4NsxDVMKKTvKsFA9hMEtW7pUGyuGKQUCxMNxoeumAVdQ1qoS1n6zZtBP37bxhQP8p5fLj3Gphb8jPuGgN65dCzq1wYC6mER73re2fFiAJNxqirVpeWXEZjHw1LVFZSzhrH1UXUgtMvy14WGCudpBgCm9GwkdnijavTHp3BCJXk8S9a7eoo39vGpUgcFtyt9u2CXpPC9LBHiiPeiQCtYDMaHUaNhkwKP8HAcPgMFtZY6VYLNXD8BwBcg6bFyY1dRyMoTbxMYRJQnhWL24roEWTaxuBrGqkV4GX8xfanirtQaQ71giw9Hviuf66AhathmA1E6abStGv5gSJ1ZWry1fqZ4PAfdr4tZVkthoEcgpNz3QwRNNXws7Zzd5eSRhAym57MRMn56ft\",\"dangerousDek\":\"\",\"productBrand\":\"Kiko Milano\",\"dangerousHed\":\"Unlimited Double Touch\",\"embedSize\":null,\"isFirstProduct\":false,\"image\":{\"altText\":\"Kiko Milano Unlimited Double Touch in branded component on a light gray background\",\"credit\":null,\"sources\":{\"sm\":{\"aspectRatio\":\"3:4\",\"width\":320,\"url\":\"https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_320,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_120,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg 120w, https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_240,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg 240w, https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_320,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg 320w\"},\"md\":{\"aspectRatio\":\"3:4\",\"width\":720,\"url\":\"https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_720,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_120,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg 120w, https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_240,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg 240w, https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_320,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg 320w, https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_640,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg 640w\"},\"lg\":{\"aspectRatio\":\"3:4\",\"width\":748,\"url\":\"https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_748,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_120,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg 120w, https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_240,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg 240w, https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_320,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg 320w, https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_640,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg 640w\"},\"xl\":{\"aspectRatio\":\"3:4\",\"width\":748,\"url\":\"https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_748,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg\",\"srcset\":\"https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_120,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg 120w, https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_240,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg 240w, https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_320,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg 320w, https:\/\/media.allure.com\/photos\/69387c7dda93198a03957f2d\/3:4\/w_640,c_limit\/Kiko%20Milano%20Unlimited%20Double%20Touch.jpg 640w\"}}},\"isSponsored\":false,\"offerRetailer\":\"Amazon\",\"offerUrl\":\"https:\/\/www.amazon.com\/KIKO-MILANO-Unlimited-Double-Touch\/dp\/B077P2HXZ4\/ref=sr_1_1?\",\"contentType\":\"product\",\"productId\":\"69387bfa0f290bf8ee02ebe2\",\"showOfferUrl\":false,\"showPriceOnButton\":true,\"showAffiliateDisclaimerOnFirstProduct\":false,\"dangerousCredit\":null,\"showLocalisedOffers\":false,\"hasCheckPriceFeature\":false,\"isUpcEnabled\":true,\"showClampedProductDescription\":true,\"productDescriptionLineLength\":2,\"hasReadMoreFeature\":false,\"index\":18,\"hasAffiliateLinkDisabled\":false,\"isMobileView\":false,\"showImageCreditText\":false,\"showMultipleImageCount\":4,\"hasProsConsFeature\":false,\"hasRatingFeature\":false,\"pros\":[],\"cons\":[],\"rating\":\"\",\"shouldUseAmazonPrimeDayLiveAPIData\":true,\"contentInfo\":{\"contentUrl\":\"https:\/\/www.allure.com\/story\/best-drugstore-lipsticks\",\"contentName\":\"5 Best Drugstore Lipsticks That Rival Your Designer Favorites\"},\"enableGtmFixesIntersectionObserver\":true,\"enableGtmFixesUseRef\":true,\"textBadge\":null,\"seal\":null,\"id\":\"69387bfa0f290bf8ee02ebe2\",\"brand\":{\"name\":\"Kiko Milano\"},\"offers\":[{\"offerUrl\":\"https:\/\/www.amazon.com\/KIKO-MILANO-Unlimited-Double-Touch\/dp\/B077P2HXZ4\/ref=sr_1_1?\",\"price\":\"$18\",\"currency\":\"USD\",\"purchaseUri\":\"https:\/\/cna.st\/p\/4AKUnCZJo8vDAQuARkwTeDbPwHsVGGR18J6GphemnpdDLteH7quUrgkmU1xmMT6xiKt7RkmdW4NsxDVMKKTvKsFA9hMEtW7pUGyuGKQUCxMNxoeumAVdQ1qoS1n6zZtBP37bxhQP8p5fLj3Gphb8jPuGgN65dCzq1wYC6mER73re2fFiAJNxqirVpeWXEZjHw1LVFZSzhrH1UXUgtMvy14WGCudpBgCm9GwkdnijavTHp3BCJXk8S9a7eoo39vGpUgcFtyt9u2CXpPC9LBHiiPeiQCtYDMaHUaNhkwKP8HAcPgMFtZY6VYLNXD8BwBcg6bFyY1dRyMoTbxMYRJQnhWL24roEWTaxuBrGqkV4GX8xfanirtQaQ71giw9Hviuf66AhathmA1E6abStGv5gSJ1ZWry1fqZ4PAfdr4tZVkthoEcgpNz3QwRNNXws7Zzd5eSRhAym57MRMn56ft\",\"sellerName\":\"Amazon\",\"countryCode\":\"US\",\"offerId\":\"69387ca7818e89d3ca569021\",\"reducedPrice\":\"\"},{\"offerUrl\":\"https:\/\/www.ulta.com\/p\/unlimited-double-touch-pimprod2032259?\",\"price\":\"$18\",\"currency\":\"USD\",\"purchaseUri\":\"https:\/\/cna.st\/p\/3e2YhJ5oxMm4afzpU4mTmCxB7X7TjWj1cLnwUFzhGR4aEkDeDyyfYR4fU4afmxy5xhdeWpKntHWp3jyLjLfFzDKkVBh56Nf2LL1cPNnysHEmkg5hH2ZYNbcYS3Kyez9MqYvKL4k6KEkkgUPosdrFdK7BLCeFwv2waNGHDwuXhvxb1rPNZnDMp8jGJiANzhYMWbnsTvvvAL9v4v2AYGUD7WdE3Rr1r2VoBYYcw9VYgZR4u9ZdoYEftkATqcgNbGC7cH2PLSAgHkMEfNTbZXkX8RWLj31gCYyfdMuK31YoB83uXxAVh9EinHZMQRmDv35KPNg1dJh3NcWwFsQLuq5NgEdQwXTeBPNip5udZMK9DhSjZCErL8SpzXBuH1TZbqZZpcANSAYpyg6UQVv3XLBEzuHrPnaY626sUCFMgNxEmLsx7HajZgb4\",\"sellerName\":\"Ulta Beauty\",\"countryCode\":\"US\",\"offerId\":\"69387ca7818e89d3ca569022\",\"reducedPrice\":\"\"}],\"component\":\"unified_product_card\",\"total_index\":1,\"hasMultipleImage\":false,\"showProsConsData\":false,\"videoIds\":[],\"offersLength\":2,\"hasBookmarkingFeature\":true}'>\n<div id=\"69387bfa0f290bf8ee02ebe2\" class=\"UnifiedLandscapeProductCardWrapper-lpCYz gavOMm\">\n<div class=\"UnifiedProductCardContainer-jfmyrc hJJXyx\">\n<div class=\"UnifiedProductCardImageContainer-cKSUFL dayPqC\">\n<div class=\"upcSingleImageWrapper-bMOWWA cJNoeb\">\n<div class=\"UnifiedProductCardImageWrapper-cHqstj kSxrjL\"><span class=\"SpanWrapper-zEXFr gNgrhi responsive-asset\"><img decoding=\"async\" loading=\"lazy\" alt=\"Kiko Milano Unlimited Double Touch in branded component on a light gray background\" class=\"ResponsiveImageContainer-eNxvmU cfBbTk responsive-image__image\" src=\"https:\/\/analyse.optim.biz\/wp-content\/uploads\/2026\/01\/kiko2520milano2520unlimited2520double2520touch.jpg\" title=\"kiko2520milano2520unlimited2520double2520touch\"><\/span><\/div>\n<\/div>\n<\/div>\n<div class=\"UnifiedProductCardDetailsContainer-jzIVFy kWdvay\">\n<div class=\"UnifiedProductCardDetailsWrapper-ieavYi hsDOut\">\n<div class=\"UnifiedProductCardDetails-dTZxUl hEAQFX\">\n<p class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardBrandName-kmvqXz deqABF cHCJXq dLhesd upc-brandName\">Kiko Milano<\/p>\n<div class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardNameWrapper-fsdgKv deqABF bbEtku gknSay\">\n<h3 id=\"upc_69387bfa0f290bf8ee02ebe2\" class=\"BaseWrap-sc-gzmcOU BaseText-eqOrNE UnifiedProductCardName-jDmuEE deqABF kyfflk eobedU\">Unlimited Double Touch<\/h3>\n<\/div>\n<\/div>\n<div class=\"UnifiedProductCardOfferContainer-dSdPtc bhGeQJ\">\n<div class=\"UnifiedProductCardOfferWrapper-ggbazM jNCOfv\">\n<div class=\"ProductOfferWrapper-djKiCI dJbwGe product-offer\" data-testid=\"product-offer-wrapper\">\n<div class=\"ProductOfferCtaBlock-bsQjAM ejCVzk product-offer__cta-block\" id=\"button_label_$18Amazon\"><span class=\"ButtonLabel-cyWivE fAjXMh button__label\"><span>$18<\/span><\/p>\n<p class=\"price-above-seller-name\">Amazon<\/p>\n<p><\/span><\/div>\n<\/div>\n<div class=\"ProductOfferWrapper-djKiCI dJbwGe product-offer\" data-testid=\"product-offer-wrapper\">\n<div class=\"ProductOfferCtaBlock-bsQjAM ejCVzk product-offer__cta-block\" id=\"button_label_$18UltaBeauty\"><span class=\"ButtonLabel-cyWivE fAjXMh button__label\"><span>$18<\/span><\/p>\n<p class=\"price-above-seller-name\">Ulta Beauty<\/p>\n<p><\/span><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><strong>Why it\u2019s worth it:<\/strong> Kiko Milano\u2019s Unlimited Double Touch Lipstick is the two-in-one lippie you never knew you needed. One side features a smudge-proof liquid lipstick you\u2019ll apply as a base, and the other side features a clear gloss you can layer on top for a shiny finish. The liquid lip has a pointed applicator for drawing precise lines, while the gloss comes with a brush for effortless swiping. Beyond the convenience, it\u2019s also seriously long-lasting. Houston-based makeup artist Rose Siard calls Unlimited Double Touch her go-to when she needs a \u201cbulletproof\u201d lip color that truly lasts all day. \u201cIt feels super comfortable and holds up beautifully through eating and drinking,\u201d she says.<\/p>\n<p><strong>More to know<\/strong><\/p>\n<ul>\n<li><strong>Finish:<\/strong> matte or glossy<\/li>\n<li><strong>Shades:<\/strong> 24<\/li>\n<\/ul>\n<hr>\n<h2><strong>Frequently Asked Questions<\/strong><\/h2>\n<div id=\"what-differentiates-a-drugstore-lipstick-from-a-high-end-one\">\n<h2><strong>What differentiates a drugstore lipstick from a high-end one?<\/strong><\/h2>\n<\/div>\n<p>According to Siard, drugstore and high-end lipsticks both have their place; the latter simply has a more elegant feel. \u201cDrugstore formulas are easy, dependable, and great when you want to play with color without spending a lot, whereas high-end lipsticks usually feel a little smoother, more refined, and the shades tend to have more depth,\u201d she says. An example: \u201cDrugstore long-wearing options can last forever but may feel drier, while high-end usually focuses on comfort and a softer fade.\u201d Packaging is another big difference: Drugstore keeps it simple, while high-end gives you that little luxury moment every time you touch up. In the end, Siard says neither is \u201cbetter;\u201d it just depends on whether you\u2019re in the mood for something practical or something a bit more special.<\/p>\n<div id=\"meet-the-experts\">\n<h2><strong>Meet the experts<\/strong><\/h2>\n<\/div>\n<ul>\n<li>Rose Siard, is a Houston-based makeup artist and founder of Rose and Ben Beauty.<\/li>\n<\/ul>\n<div id=\"test\">\n<h2><strong>How we test and review products<\/strong><\/h2>\n<\/div>\n<p>Before reviewing any makeup, we ask questions about a number of factors: What ingredients are in it? Does the brand offer a wide shade range inclusive of consumers with all skin tones and undertones? Is it safe for readers who have sensitive skin or wear contact lenses? Is it on the affordable side or more of a splurge? Is its packaging consciously designed or needlessly wasteful?<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"GridWrapper-cFSKbf cxzKYj grid grid-margins grid-items-2 ArticlePageChunksGrid-hkPQhP lnoYVP grid-layout--adrail narrow wide-adrail\" data-journey-hook=\"grid-wrapper\">\n<div class=\"GridItem-beYvyV kCPYUp grid--item grid-layout__content\">\n<div class=\"BodyWrapper-kzyFNv HDJd body body__container article__body\" data-journey-hook=\"client-content\" data-testid=\"BodyWrapper\">\n<div class=\"body__inner-container\">\n<p>For our review of the best drugstore lipsticks, we enlisted the help of multiple editors, writers, contributors, and board-certified dermatologists to review the products. This ensures our testing base spans different skin tones, genders, and dermatological conditions. We considered each product\u2019s performance across four primary categories: ingredients, wear and longevity, packaging, and inclusivity. For more on what&#8217;s involved in our reporting, check out our complete reviews process and methodology page.<\/p>\n<div id=\"staff\">\n<h2><strong>Our staff and testers<\/strong><\/h2>\n<\/div>\n<p>A beauty product is a personal purchase. You might be searching for a face cream to address persistent dryness or a new nail product to add to your Sunday self-care routine; you may simply be browsing around for the latest launches to hit the hair market. No matter what you seek or your individual needs and concerns, <em>Allure<\/em> wants to ensure that you love anything we recommend in our stories. We believe that having a diverse team of writers and editors\u2014in addition to the wide range of outside testers and industry experts we regularly call upon\u2014is essential to reaching that goal.<\/p>\n<p>After all, can we <em>really<\/em> say a skin-care product is the &#8220;best&#8221; for people over 50 if the only testers we\u2019ve solicited opinions from folks who have yet to hit 30? Can we honestly deem a high-end diffuser worthy of your hard-earned cash if it\u2019s never been tested on curls? We\u2019re proud that our staff spans a wide range of ages, skin tones, hair textures, genders, and backgrounds, which means we are able to fairly assess any product that comes into the beauty closet.<\/p>\n<hr>\n<p><strong>A wise beauty editor once said, \u201cYou can never have too many lip products,\u201d:<\/strong><\/p>\n<ul>\n<li>12 Best Lip Balms for Dry Lips to Soothe All Year Round<\/li>\n<li>8 Best Long-Lasting Lipsticks That Won\u2019t Melt Off by Lunchtime<\/li>\n<li>9 Best Lip Liners to Shape, Define, and Boost Fullness<\/li>\n<\/ul>\n<hr>\n<p><strong>Now, watch <em>The Housemaid<\/em> stars Amanda Seyfried and Sydney Sweeney spill secrets after sipping the truth serum:<\/strong><\/p>\n<p><em>Shop all of our latest obsessions in one place! And don&#8217;t forget to follow Allure on<\/em><em>Instagram<\/em><em>and<\/em><em>TikTok, or<\/em><em>subscribe to our newsletter<\/em><em>to stay up to date on all things beauty.<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<p> Source URL: https:\/\/www.allure.com\/story\/best-drugstore-lipsticks<\/p>\n","protected":false},"excerpt":{"rendered":"<p>DRUGSTORE DIVAS 5 Best Drugstore Lipsticks That Rival Your Designer Favorites Bold color, long wear, and hydrating formulas without the splurge. By Lily Wohlner December 23, 2025 RUO BING LI Finding a lipstick that\u2019s both high-performing and budget-friendly can feel like striking gold\u2014but the best drugstore lipsticks prove it\u2019s totally possible. From long-lasting mattes to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[52],"class_list":["post-1398755","post","type-post","status-publish","format-standard","hentry","category-politics","tag-allure-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1398755","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1398755"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1398755\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1398755"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1398755"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1398755"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}