{"id":1252718,"date":"2025-12-27T14:14:53","date_gmt":"2025-12-27T11:14:53","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=1252718"},"modified":"2025-12-27T14:14:53","modified_gmt":"2025-12-27T11:14:53","slug":"byrdie-readers-choice-awards-the-16-beauty-products-you-loved-the-most-in-2025","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=1252718","title":{"rendered":"Byrdie Readers’ Choice Awards: The 16 Beauty Products You Loved the Most in 2025"},"content":{"rendered":"
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\"Arrangement\"Arrangement<\/div>\n<\/div>\n<\/figure>\n
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We independently evaluate all of our recommendations. If you click on links we provide, we may receive compensation.\n<\/p>\n

Byrdie Readers’ Choice Awards: The 16 Beauty Products You Loved the Most in 2025<\/h1>\n

We tested, you bought. Here, discover the bestselling items of the year.<\/p>\n

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By<\/span><\/p>\n
Anna Traver,<\/span><\/p>\n
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\"Anna\"Anna<\/div>\n<\/div>\n
\nAnna Traver\n<\/div>\n
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  • \n
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    \nAnna is a beauty and style writer at Byrdie, where she writes beauty, fashion, and lifestyle product round-ups and reviews. She’s passionate about thoroughly testing products to gives readers everything they need to know before purchasing.\n<\/div>\n<\/div>\n
    \nByrdie’s Editorial Guidelines\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
    \n
    Shannon Stubbs,<\/span><\/p>\n
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    \"Shannon\"Shannon<\/div>\n<\/div>\n
    \nShannon Stubbs\n<\/div>\n
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    • <\/ul>\n<\/div>\n
      \nShannon Stubbs is a writer at Byrdie, where she covers beauty, style, and more. She\u2019s tested hundreds of skincare, makeup, and haircare products for the brand, and she has five years of experience in the beauty editorial space.\u00a0\n<\/div>\n<\/div>\n
      \nByrdie’s Editorial Guidelines\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
      and<\/span><\/p>\n
      Alyssa Kaplan<\/p>\n
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      \"Alyssa\"Alyssa<\/div>\n<\/div>\n
      \nAlyssa Kaplan\n<\/div>\n
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        \nAlyssa Kaplan is an editor at Byrdie with more than six years of beauty industry experience. She tests makeup, skincare, and haircare products to curate round-ups of the best beauty items you can buy. Alyssa is passionate about helping readers upgrade their beauty routines and make smart purchasing decisions.\n<\/div>\n<\/div>\n
        \nByrdie’s Editorial Guidelines\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
        Published on December 09, 2025 07:00AM<\/div>\n<\/div>\n<\/div>\n
        Leave a Comment<\/span><\/div>\n<\/div>\n<\/div>\n
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        In This Article<\/span><\/p>\n
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        View All<\/div>\n<\/div>\n<\/div>\n
        In This Article<\/span><\/div>\n
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          Best Tinted Moisturizer<\/span><\/div>\n<\/li>\n
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          Best Setting Spray<\/span><\/div>\n<\/li>\n
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          Best Lip Plumper<\/span><\/div>\n<\/li>\n
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          Best Face Moisturizer<\/span><\/div>\n<\/li>\n
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          Best Eye Cream<\/span><\/div>\n<\/li>\n
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          Best Face Cleanser<\/span><\/div>\n<\/li>\n
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          Best Deodorant<\/span><\/div>\n<\/li>\n
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          Best Vitamin C Serum<\/span><\/div>\n<\/li>\n
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          Best Mineral Sunscreen<\/span><\/div>\n<\/li>\n
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          Best Nail Strengthener<\/span><\/div>\n<\/li>\n
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          Best Press-On Nails<\/span><\/div>\n<\/li>\n
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          Best Heat Protectant<\/span><\/div>\n<\/li>\n
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          Best Shampoo & Conditioner<\/span><\/div>\n<\/li>\n
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          Best Dry Shampoo<\/span><\/div>\n<\/li>\n
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          Best Hair Mask<\/span><\/div>\n<\/li>\n
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          Best Hair Dryer<\/span><\/div>\n<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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          If you\u2019re nosy (like us) and dream about peeking inside a beauty lover’s vanity\u2014read on. We sifted through our most popular \u201cbest-of\u201d lists of the year to uncover what you, our dear readers, have loved (and repurchased) the most. Unsurprisingly, you\u2019ve got great taste.\n<\/p>\n

          When we see you resonating with product recommendations and shopping picks, it\u2019s gratifying to know we’ve played a small role in helping you feel like your best self. Our whole purpose behind rigorously testing products is to help our readers upgrade their beauty routines and spend their hard-earned money wisely.\n<\/p>\n

          From a nourishing face moisturizer<\/u> and a makeup-locking setting spray<\/u>, to a multi-functional hair dryer<\/u> and the chicest press-on nails<\/u>, these are the products you bought in bulk this year.\n<\/p>\n

          Best Tinted Moisturizer: Tarte Maracuja Vegan Tinted Moisturizer <\/span><\/h2>\n
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          \"Tarte\"Tarte<\/div>\n<\/div>
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          Byrdie<\/p>\n

          <\/span><\/figcaption><\/figure>\n

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          $34 at Amazon<\/span><\/span><\/div>\n<\/div>\n

          Loved by our editors and readers alike, this tinted moisturizer<\/u> from Tarte is truly the best in show. The lightweight, creamy consistency and smooth finish creates the perfect layer of buildable coverage, and it remains crease-free all day long. The formula\u2014which has maracuja oil, hyaluronic acid<\/u>, and aloe vera<\/u>\u2014moisturizes the skin, leaving it plump and glowy. If you\u2019re looking for a complexion product that can illuminate your skin sans greasiness, we absolutely recommend this reader-loved option.\n<\/p>\n

          Best Setting Spray: Fenty Beauty You Mist Makeup-Extending Setting Spray <\/span><\/h2>\n
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          \"Fenty\"Fenty<\/div>\n<\/div>
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          Byrdie<\/p>\n

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          $32 at Ulta<\/span><\/span><\/div>\n<\/div>\n

          An excellent setting spray is essential to a flawless base, and this one from Fenty delivers. The superfine mist settles into the skin beautifully without residue, hydrating and locking in your look for over 12 hours. It keeps your makeup resistant to sweat, humidity, and transfer, while also smoothing and nourishing your skin with the help of wild thyme extract. The formula is free of alcohol and fragrance, so it\u2019s especially great for sensitive skin.\n<\/p>\n

          Best Lip Plumper: Dr. Dennis Gross DermInfusions Lip Treatment <\/span><\/h2>\n
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          \"A\"A<\/div>\n<\/div>
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          Byrdie<\/p>\n

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          $45 at Amazon<\/span><\/span><\/div>\n<\/div>\n

          This treatment-gloss hybrid from Dr. Dennis Gross is formulated with multiple types of hyaluronic acid and peptides<\/u> to plump<\/u> and hydrate your lips simultaneously. Even better: Moisturizing ectoin and bisabolol nourish chapped lips and heal dryness. We noticed a dramatic transformation just ten minutes after application, and we love that it also enhances your natural lip color, creating a subtle, juicy tint.\n<\/p>\n

          Best Face Moisturizer: La Roche-Posay Toleriane Double Repair Face Moisturizer <\/span><\/h2>\n
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          \"La\"La<\/div>\n<\/div>
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          Byrdie<\/p>\n

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          $25 at Amazon<\/span><\/span><\/div>\n<\/div>\n

          This moisturizer makes the skin look as good as it feels\u2014and it\u2019s clear our readers agree. The formula features some of our favorite reparative and hydrating ingredients, including niacinamide<\/u>, ceramides<\/u>, and the brand\u2019s signature thermal spring water, which helps protect and strengthen the skin barrier. It\u2019s oil-free and noncomedogenic, so it won\u2019t clog your pores or trigger breakouts on oily and acne-prone skin types.\n<\/p>\n

          Best Eye Cream: Ole Henriksen Banana Bright+ Eye Cr\u00e8me <\/span><\/h2>\n
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          \"Two\"Two<\/div>\n<\/div>
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          Byrdie<\/p>\n

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          $45 at Ulta<\/span><\/span><\/div>\n<\/div>\n

          Dark circles are no match against this creamy, brightening eye cream<\/u> from Ole Henriksen. With multiple ingredients to illuminate the skin and smooth crow\u2019s feet, you\u2019ll notice a more youthful undereye after a couple of weeks. Powered by a triple vitamin C<\/u> complex, the formula also utilizes plant-based antioxidants and hardy orange extract to fade hyperpigmentation, leaving the skin glowing and even. The luxurious texture spreads easily and settles into the skin effortlessly\u2014plus, the formula\u2019s subtle yellow mineral pigments color-correct and conceal dark shadows. Kudos to the unscented and gentle formula, too, which is great for sensitive eyes and complexions.\n<\/p>\n

          Best Face Cleanser: Youth To The People Superfood Antioxidant Cleanser <\/span><\/h2>\n
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          \"Youth\"Youth<\/div>\n<\/div>
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          Byrdie<\/p>\n

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          $39 at Amazon<\/span><\/span><\/div>\n<\/div>\n

          Cleansers<\/u> tend to be the unsung hero of multi-step skincare routines\u2014but an effective face wash is truly the perfect base for serums and toners. This viral option from Youth To The People is packed with superfoods, including kale, spinach, and green tea, to nourish the complexion while washing away makeup, dirt, and other impurities. The lightweight gel texture transforms into a soft foam that cleanses without stripping the skin or leading to dryness. It\u2019s a great option for sensitive skin, as it\u2019s gentle enough to use twice daily without irritation. The brand\u2019s sustainable efforts, including the recyclable glass packaging and accompanying refill, are just the cherry on top.\n<\/p>\n

          Best Deodorant: Native Deodorant <\/span><\/h2>\n
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          \"Native\"Native<\/div>\n<\/div>
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          Byrdie<\/p>\n

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          $13 at Amazon<\/span><\/span><\/div>\n<\/div>\n

          Deodorant<\/u> isn\u2019t the sexiest topic, but it is an essential beauty product that can make or break your entire routine. We\u2019re pleased to say that this one from Native is popular for a reason. It utilizes baking soda and tapioca starch to keep your underarms dry and odor-free all day. The eucalyptus and mint scent is revitalizing, and it dries clear on the skin without any clumps or residue. When we tried it, we didn\u2019t have to reapply as it kept us smelling good for hours on end.\n<\/p>\n

          Best Vitamin C Serum: SkinCeuticals CE Ferulic <\/span><\/h2>\n
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          \"Skincare\"Skincare<\/div>\n<\/div>
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          Byrdie<\/p>\n

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          $185 at Dermstore<\/span><\/span><\/div>\n<\/div>\n

          A great vitamin C serum<\/u> isn\u2019t necessarily hard to come by, as the effective and powerful ingredient almost always provides results in high concentrations. But this one from SkinCeuticals is top of the line, according to our readers, editors, and dermatologists. You\u2019ve probably heard the hype around this formula<\/u>, and it\u2019s definitely worth all the praise and more. It combines a 15% concentration of pure vitamin C, 1% vitamin E<\/u>, and ferulic acid to protect the complexion against environmental free radicals, keeping the skin even and clear. The antioxidant-rich formula also helps treat signs of aging, soften fine lines and wrinkles, and maintain skin firmness.\n<\/p>\n

          Best Mineral Sunscreen: ISDIN Eryfotona Actinica Ultralight Mineral Sunscreen SPF 50+ <\/span><\/h2>\n
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          \"ISDIN\"ISDIN<\/div>\n<\/div>
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          Byrdie<\/p>\n

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          $73 at Amazon<\/span><\/span><\/div>\n<\/div>\n

          ISDIN is one of the top leaders in the sunscreen space, so it\u2019s no shock that their Eryfotona Actinica Ultralight Mineral Sunscreen SPF 50+ is our most-bought mineral sunscreen<\/u>. The zinc oxide formula contains DNA Repairsomes that help minimize existing sun damage, while SPF 50+ and vitamin E protect skin from new sun damage\u2014benefits fair game for all skin types. Readers and editors alike know how challenging it is to find an SPF that blends without leaving a white cast, but we all agree this product defies the odds. We love how it doesn\u2019t pill around dry patches either.\n<\/p>\n

          Best Nail Strengthener: Orly Nailtrition Nail Growth Treatment <\/span><\/h2>\n
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          \"A\"A<\/div>\n<\/div>
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          Byrdie<\/p>\n

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          $15<\/span><\/div>\n

          $10 at Amazon<\/span><\/span><\/div>\n<\/div>\n

          If you want to smooth, moisturize, and brighten your natural nails, know that editors love Orly Nailtrition Nail Growth Treatment as much as readers do. Right away, it imparts a sheer, peachy tint that looks healthy and fresh\u2014with time, the formula\u2019s infusion of bamboo extract, organic hemp seed oil, green tea, and vitamin C repairs damage from gel and acrylics. We can attest that our nails are stronger<\/u> and less prone to peeling or splitting\u2014now, they\u2019re more hydrated and grow quickly.\n<\/p>\n

          Best Press-On Nails: Chillhouse Nails <\/span><\/h2>\n
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          \"Box\"Box<\/div>\n<\/div>
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          Byrdie<\/p>\n

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          $16 at Amazon<\/span><\/span><\/div>\n<\/div>\n

          Chillhouse Nails made specialty nail art easily accessible and affordable\u2014it\u2019s why our readers bought in. But we believe the audience keeps coming back for more because of their fit, feel, and longevity. It\u2019s hard to tell they\u2019re even press-ons; they complement nail beds so effortlessly. You\u2019ll truly forget you have them on because they\u2019re so lightweight and actually last instead of popping off every few days.\n<\/p>\n

          Best Heat Protectant: Bumble and bumble. Heat Shield Thermal Protection Hair Mist <\/span><\/h2>\n
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          \"Hair\"Hair<\/div>\n<\/div>
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          Byrdie<\/p>\n

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          $17 at Amazon<\/span><\/span><\/div>\n<\/div>\n

          One of the most beloved heat protectants<\/u> we recommend is Bumble and bumble\u2019s Heat Shield Thermal Protection Hair Mist. It\u2019s a Byrdie favorite because it shields hair from heat damage while minimizing frizz, improving elasticity, and even providing UV protection. Our team and readers both attest to this mist transforming hair to be more hydrated, shiny, and smoother\u2014some even say their waves are more defined.\n<\/p>\n

          Best Shampoo & Conditioner: Amika Normcore Hydrating Shampoo and Conditioner <\/span><\/h2>\n
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          \"Amika\"Amika<\/div>\n<\/div>
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          Byrdie<\/p>\n

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          $27 at Amazon<\/span><\/span>$27 at Amazon<\/span><\/span><\/div>\n<\/div>\n

          Struggling with dehydrated, limp hair? Akin Byrdie readers have purchased the Amika Normcore Hydrating Shampoo and Conditioner repeatedly. It\u2019s a nourishing formula made with coconut acid to remove buildup and add shine, and sea buckthorn<\/u>, which is rich in omega-7 fatty acids for added moisture. The people have spoken: This duo is the best way to banish flyaways and dullness once and for all.\n<\/p>\n

          Best Dry Shampoo: Briogeo Dry Shampoo Puff <\/span><\/h2>\n
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          \"Briogeo\"Briogeo<\/div>\n<\/div>
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          Byrdie<\/p>\n

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          $28 at Amazon<\/span><\/span><\/div>\n<\/div>\n

          It\u2019s essentially unspoken at this point:\u00a0 Dry shampoos<\/u> are pivotal to one’s weekly hair routine. What we will spotlight is how the masses are loving the Briogeo Dry Shampoo Puff. It offers both translucent and tinted shade options, deposits the perfect dose of product sans the mess, absorbs oil fast, and refreshes roots with volume. The cr\u00e8me de la cr\u00e8me of it all: The compact makes touchups on the go easy.\n<\/p>\n

          Best Hair Mask: C\u00e9cred Reconstructing Treatment Mask <\/span><\/h2>\n
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          \"CCRED\"CCRED<\/div>\n<\/div>
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          Byrdie<\/p>\n

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          $43 at Ulta<\/span><\/span><\/div>\n<\/div>\n

          Beyonc\u00e9\u2019s hair care line, C\u00e9cred, has rightfully received lots of praise since its launch, especially its Reconstructing Treatment Mask. The brand\u2019s patent-pending Bioactive Keratin Ferment, made from lactobacillus, a hydrolyzed wool keratin<\/u>, and honey<\/u>, helps repair breakage, nourish dry hair, and strengthen strands. And the people are clicking in swarms\u2014because who doesn\u2019t want less shedding and long-lasting hydration.\n<\/p>\n

          Best Hair Dryer: Shark SpeedStyle RapidGloss Hair Dryer <\/span><\/h2>\n
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          \"A\"A<\/div>\n<\/div>
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          Byrdie<\/p>\n

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          $230 at Amazon<\/span><\/span><\/div>\n<\/div>\n

          Byrdie readers can\u2019t get enough of Shark\u2019s Speedstyle RapidGloss Hair Dryer, and neither can we. It has a folding handle, making it easy to travel with and store, and includes a scalp shield, which the brand claims is \u201cdesigned to protect 100% of new hair growth from extreme heat.\u201d It comes with four attachments, allowing you to create a variety of styles that are sleek, smooth, and shiny. Be warned: You won\u2019t be able to stop running your fingers through your fresh blowout.\n<\/p>\n

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          Senior Commerce Editor:<\/strong> Lauren Pardee<\/p>\n

          Photographer: <\/strong>Tina DiRosa<\/u><\/p>\n

          Photo Director: <\/strong>Kelly Chiello<\/u><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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          Edited by<\/span>
          \nLauren Pardee\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n
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          Read more:<\/div>\n
            \n
          • News<\/span><\/li>\n
          • Product & Brand News<\/span><\/li>\n<\/ul>\n<\/div>\n<\/article>\n

            Source URL: https:\/\/www.byrdie.com\/readers-choice-awards-2025-11846759<\/p>\n","protected":false},"excerpt":{"rendered":"

            We independently evaluate all of our recommendations. If you click on links we provide, we may receive compensation. Byrdie Readers’ Choice Awards: The 16 Beauty Products You Loved the Most in 2025 We tested, you bought. Here, discover the bestselling items of the year. By Anna Traver, Anna Traver Anna is a beauty and style […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[83],"class_list":["post-1252718","post","type-post","status-publish","format-standard","hentry","category-politics","tag-byrdie-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1252718","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1252718"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1252718\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1252718"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1252718"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1252718"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}