{"id":1240483,"date":"2025-12-25T10:59:59","date_gmt":"2025-12-25T07:59:59","guid":{"rendered":"https:\/\/analyse.optim.biz\/?p=1240483"},"modified":"2025-12-25T10:59:59","modified_gmt":"2025-12-25T07:59:59","slug":"hourglass-just-dropped-its-highly-anticipated-holiday-palettes-and-theyre-bound-to-go-viral","status":"publish","type":"post","link":"https:\/\/analyse.optim.biz\/?p=1240483","title":{"rendered":"Hourglass Just Dropped Its Highly-Anticipated Holiday Palettes, and They&#8217;re Bound to Go Viral"},"content":{"rendered":"<article id=\"beauty-article--sc_1-0\" class=\"comp beauty-article--sc beauty-article mntl-article mntl-article--two-column-right-rail sc-ad-container\" data-tracking-container=\"true\">\n<div class=\"loc article-header\">\n<div id=\"article-header_1-0\" class=\"comp article-header mntl-block article-top\">\n<p id=\"mm-trx-disclosure_1-0\" class=\"comp mm-trx-disclosure\"> If you click on links we provide, we may receive compensation.\n<\/p>\n<h1 id=\"article-heading_1-0\" class=\"comp article-heading mntl-text-block\">Hourglass Just Dropped Its Highly-Anticipated Holiday Palettes, and They&#8217;re Bound to Go Viral<\/h1>\n<p id=\"article-subheading_1-0\" class=\"comp article-subheading mntl-text-block\">Act fast, as they&#8217;re also bound to sell out.<\/p>\n<div id=\"article-meta_1-0\" class=\"comp article-meta mntl-article-meta mntl-block\" data-tracking-container=\"true\">\n<div id=\"bylines_1-0\" class=\"comp bylines beauty-bylines mntl-bylines\" data-tracking-container=\"true\">\n<div id=\"mntl-bylines__group_1-0\" class=\"comp mntl-bylines__group mntl-block mntl-bylines__group--author\">\n<div id=\"mntl-bylines__item_1-0\" class=\"comp mntl-bylines__item mntl-attribution__item mntl-attribution__item--has-date\"><span class=\"mntl-attribution__item-descriptor\">By<\/span><\/p>\n<div data-tooltip=\"Sophie is a beauty news writer for Byrdie. Outside of Byrdie, she's contributed to Bravo, Us Weekly, Teen Vogue, and Greatist.\" data-inline-tooltip=\"true\"> Sophie Vilensky<\/p>\n<div id=\"mntl-author-tooltip_1-0\" class=\"comp mntl-author-tooltip mntl-tooltip mntl-group\">\n<div class=\"mntl-author-tooltip__top \">\n<div class=\"mntl-author-tooltip__image-wrapper\">\n<div class=\"img-placeholder\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"200\" alt=\"Sophie Vilensky\" class=\"lazyload mntl-author-tooltip__image mntl-image universal-image__image\" src=\"https:\/\/www.byrdie.com\/thmb\/p9mQ1ekAgcBQ0TwAQHctKvAZIYw=\/200x200\/filters:no_upscale():max_bytes(150000):strip_icc():format(webp)\/ByrdieWriter-6fd5ae4128994bc8b4b1cdad26d30c54.png\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.byrdie.com\/thmb\/p9mQ1ekAgcBQ0TwAQHctKvAZIYw=\/200x200\/filters:no_upscale():max_bytes(150000):strip_icc():format(webp)\/ByrdieWriter-6fd5ae4128994bc8b4b1cdad26d30c54.png\" width=\"200\" height=\"200\" class=\"img--noscript mntl-author-tooltip__image mntl-image universal-image__image\" alt=\"Sophie Vilensky\"><\/div>\n<\/div>\n<div id=\"mntl-author-tooltip__name_1-0\" class=\"comp mntl-author-tooltip__name mntl-attribution__item \">\nSophie Vilensky\n<\/div>\n<div id=\"mntl-author-tooltip__social-nav_1-0\" class=\"comp mntl-author-tooltip__social-nav beauty-social-nav mntl-social-nav social-nav--tooltip\" data-tracking-container=\"true\">\n<ul class=\"social-nav__list\">\n<li class=\"social-nav__item social-nav__item--instagram\"><\/ul>\n<\/div>\n<div class=\"mntl-author-tooltip__bio\">\nSophie is a beauty news writer for Byrdie. Outside of Byrdie, she&#8217;s contributed to Bravo, Us Weekly, Teen Vogue, and Greatist.\n<\/div>\n<\/div>\n<div class=\"mntl-author-tooltip__bottom\">\nByrdie&#8217;s Editorial Guidelines\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"mntl-attribution__item-date\">Published on September 05, 2024 09:00AM<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"loc article-content\">\n<div id=\"mntl-block_2-0\" class=\"comp mntl-block article__body right-rail\">\n<figure id=\"mntl-universal-primary-image_1-0\" class=\"comp mntl-universal-primary-image primary-image\" data-tracking-container=\"true\">\n<div class=\"primary-image__media\">\n<div class=\"img-placeholder\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.byrdie.com\/thmb\/vfO8dDyV1GmajKcJ_Wg6I8bI9YI=\/1500x0\/filters:no_upscale():max_bytes(150000):strip_icc():format(webp)\/HourglassLede-9326879cd4cd4814bec843ae1364e717.jpg\" width=\"2771\" height=\"2078\" alt=\"Hourglass Cosmetics\" class=\" primary-image__image mntl-primary-image--blurry\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.byrdie.com\/thmb\/vfO8dDyV1GmajKcJ_Wg6I8bI9YI=\/1500x0\/filters:no_upscale():max_bytes(150000):strip_icc():format(webp)\/HourglassLede-9326879cd4cd4814bec843ae1364e717.jpg\" width=\"2771\" height=\"2078\" class=\"loaded primary-img--noscript primary-image__image mntl-primary-image--blurry\" alt=\"Hourglass Cosmetics\"><\/div>\n<\/div><figcaption id=\"primary-image__figcap_1-0\" class=\"comp primary-image__figcap mntl-figure-caption figure-article-caption\"><span class=\"figure-article-caption-owner\"><\/p>\n<p>Hourglass Cosmetics<\/p>\n<p><\/span><\/figcaption><\/figure>\n<div id=\"mntl-sc-page_1-0\" class=\"comp mntl-sc-page mntl-block\" data-sc-sticky-offset=\"125\" data-sc-ad-label-height=\"16\" data-sc-ad-track-spacing=\"100\" data-sc-min-track-height=\"250\" data-sc-max-track-height=\"600\" data-sc-breakpoint=\"50em\" data-sc-load-immediate=\"5\" data-sc-content-positions=\"[1, 1250, 1, 1, 1, 1, 1, 1, 1]\" data-bind-scroll-on-start=\"true\">\n<p id=\"mntl-sc-block_1-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> We all know the movie trope of a parent running around to buy their baby&#8217;s dream toy and finding it sold out everywhere, right? There comes a time in life when you feel like both the kid <em>and <\/em>the parent in this situation; even though your happiness might depend on that very specific viral lipstick shade there&#8217;s truly nothing you can do to get your hands on it&#8230; except maybe befriend the person behind the beauty counter and have them text you when there&#8217;s a restock?\n<\/p>\n<p id=\"mntl-sc-block_3-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> Seriously: When it comes to procuring certain holiday or special-edition products, if you&#8217;re not early you&#8217;re late. And if the thing you have your eye on has already cemented its viral status in years past? Honey, I hope you pre-ordered. Such is the case with Hourglass Cosmetics&#8217; limited-edition holiday palettes, which sold out within four (!) days of launch last year only to sell out\u00a0for a second time\u00a0just\u00a0two weeks later, <em>way <\/em>before what you might call the &#8220;holiday season.&#8221;\n<\/p>\n<p id=\"mntl-sc-block_5-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> The good news? As of today, they&#8217;re back. And you just might have a chance at getting your hands on one this time. Ahead, everything to know about this year&#8217;s range of Hourglass Cosmetics Ambient Lighting Edit Unlocked palettes\u2014including the new shades available.\n<\/p>\n<figure id=\"mntl-sc-block_7-0\" class=\"comp mntl-sc-block beauty-sc-block-image mntl-sc-block-image figure-landscape figure-high-res\">\n<div class=\"figure-media\">\n<div class=\"img-placeholder\"><img loading=\"lazy\" decoding=\"async\" width=\"3840\" height=\"2880\" alt=\"Hourglass Cosmetics\" class=\"lazyload mntl-image mntl-image universal-image__image\" id=\"mntl-sc-block-image_1-0\" src=\"https:\/\/www.byrdie.com\/thmb\/JHKLlnPO_dEPU6fPer4Dbhpi7v8=\/1500x0\/filters:no_upscale():max_bytes(150000):strip_icc():format(webp)\/_2024_03_HOURGLASS_HOL_24_3113_05_RGB_FINAL1-209a1de9722a4c969875426ece475553.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.byrdie.com\/thmb\/JHKLlnPO_dEPU6fPer4Dbhpi7v8=\/1500x0\/filters:no_upscale():max_bytes(150000):strip_icc():format(webp)\/_2024_03_HOURGLASS_HOL_24_3113_05_RGB_FINAL1-209a1de9722a4c969875426ece475553.jpg\" width=\"3840\" height=\"2880\" class=\"img--noscript mntl-image mntl-image universal-image__image\" alt=\"Hourglass Cosmetics\"><\/div>\n<\/div><figcaption id=\"mntl-figure-caption_1-0\" class=\"comp mntl-figure-caption text-utility-100 figure-article-caption\"><span class=\"figure-article-caption-owner\"><\/p>\n<p>Hourglass Cosmetics<\/p>\n<p><\/span><\/figcaption><\/figure>\n<div id=\"mntl-sc-block_8-0\" class=\"comp mntl-sc-block mm-trx-sc-block-commerce mntl-block\" data-click-tracked=\"false\" data-use-child-url=\".trx-sc-block-commerce__button\">\n<div id=\"mm-trx-commerce-button-list--commerce_1-0\" class=\"comp mm-trx-commerce-button-list--commerce mm-trx-commerce-button-list-block mntl-block\"><span class=\"link__wrapper\"><span class=\"button-cta\">$90 at Hourglasscosmetics.com<\/span><\/span><\/div>\n<\/div>\n<h3 id=\"mntl-sc-block_10-0\" class=\"comp mntl-sc-block beauty-sc-block-subheading mntl-sc-block-subheading\"><span class=\"mntl-sc-block-subheading__text\"> The Palettes <\/span><\/h3>\n<p id=\"mntl-sc-block_11-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> This year, for the first time ever, each of the three new six-pan palettes includes <em>five<\/em> brand-new shades (you&#8217;ll find finishing powder, blush, bronzer, and highlighter) of Hourglass\u2019 signature Ambient Lighting Powders. They can be used on their own or &#8220;layered together for a soft-focus, multidimensional glow.&#8221;\n<\/p>\n<p id=\"mntl-sc-block_13-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> In the Dragon palette, you&#8217;ll find the Divine Light Finishing Powder, the Peach Fusion blush, the Mauve Haze blush, the Soft Bronze bronzer, and the Sunlit Strobe Light highlighter. The Evil Eye palette offers the Pink Fusion blush, the Oasis Glow blush, the Vibrant Coral blush, the Natural Bronze bronzer, and the Rose Gold Strobe Light highlighter, and the Lotus Flower palette introduces the Red 0 blush (featuring the industry\u2019s first-ever vegan replacement for carmine!), Desert Flush blush, the Bronze Heat bronzer, the Gilded Strobe Light highlighter, and the Radiant Rose Strobe Light highlighter.\n<\/p>\n<p id=\"mntl-sc-block_15-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> To get you into an even <em>more<\/em> cheerful mood, the vegan and cruelty-free brand is also launching limited-edition Veil Travel Powder Brushes featuring matching Evil Eye and Dragon designs. They&#8217;ll help you pick up (and disperse) the perfect amount of powder.\n<\/p>\n<figure id=\"mntl-sc-block_17-0\" class=\"comp mntl-sc-block beauty-sc-block-image mntl-sc-block-image figure-portrait figure-high-res\">\n<div class=\"figure-media\">\n<div class=\"img-placeholder\"><img loading=\"lazy\" decoding=\"async\" width=\"808\" height=\"1206\" alt=\"Hourglass Cosmetics\" class=\"lazyload mntl-image mntl-image universal-image__image\" id=\"mntl-sc-block-image_2-0\" src=\"https:\/\/www.byrdie.com\/thmb\/NLmu4OAe1ARk9FSuB5wAX9SZDes=\/1500x0\/filters:no_upscale():max_bytes(150000):strip_icc():format(webp)\/image004-ef8a070f4a884efaa1acf3b6d43e40e2.png\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.byrdie.com\/thmb\/NLmu4OAe1ARk9FSuB5wAX9SZDes=\/1500x0\/filters:no_upscale():max_bytes(150000):strip_icc():format(webp)\/image004-ef8a070f4a884efaa1acf3b6d43e40e2.png\" width=\"808\" height=\"1206\" class=\"img--noscript mntl-image mntl-image universal-image__image\" alt=\"Hourglass Cosmetics\"><\/div>\n<\/div><figcaption id=\"mntl-figure-caption_2-0\" class=\"comp mntl-figure-caption text-utility-100 figure-article-caption\"><span class=\"figure-article-caption-owner\"><\/p>\n<p>Hourglass Cosmetics<\/p>\n<p><\/span><\/figcaption><\/figure>\n<h3 id=\"mntl-sc-block_18-0\" class=\"comp mntl-sc-block beauty-sc-block-subheading mntl-sc-block-subheading\"><span class=\"mntl-sc-block-subheading__text\"> The Design <\/span><\/h3>\n<p id=\"mntl-sc-block_19-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> As fans know, the beauty of these palettes lies is their versatility. That&#8217;s <em>inner<\/em> beauty, though\u2014they&#8217;re oh so pretty to look at on the outside, too. Once again designed by London-based artist, Katie Scott, the palettes each capture a symbol of good fortune: the dragon, the lotus flower, and the evil eye.\n<\/p>\n<p id=\"mntl-sc-block_21-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> \u201cThis year, the illustrations were designed to infuse positivity into your makeup ritual, unlocking luck, abundance and protection every day. I took inspiration for these designs from ancient myths to tell the story of each symbol and what they represent,&#8221; explained Scott in a press release. &#8220;The Dragon epitomizes power and good fortune, The Evil Eye is a universal metaphor for being perceptive and mindful of the energies around you to embrace positivity and bring good luck, and The Lotus Flower, known for its ability to calmly rise above muddy water, is a token of enlightenment and spiritual awakening.&#8221;\n<\/p>\n<p id=\"mntl-sc-block_23-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> What&#8217;s more? Five percent of net proceeds supporting the Nonhuman Rights Project\u2019s mission of unlocking the cages of wild animals around the world.\n<\/p>\n<p id=\"mntl-sc-block_25-0\" class=\"comp mntl-sc-block beauty-sc-block-html mntl-sc-block-html\"> Good luck <em>and <\/em>a good deed? It looks like Christmas came early, after all\u2014let the shopping commence.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"loc article-post-content\">\n<div id=\"beauty-breadcrumbs--chips_1-0\" class=\"comp beauty-breadcrumbs--chips mntl-universal-breadcrumbs--chips mntl-block\">\n<div id=\"mntl-breadcrumbs__read-more_1-0\" class=\"comp mntl-breadcrumbs__read-more mntl-text-block text-title-100\">Read more:<\/div>\n<ul id=\"mntl-universal-breadcrumbs_1-0\" class=\"comp mntl-universal-breadcrumbs mntl-block text-label-300 breadcrumbs\" data-tracking-container=\"true\">\n<li id=\"mntl-breadcrumbs__item_1-0\" class=\"comp mntl-breadcrumbs__item mntl-block\"><span class=\"link__wrapper\">Makeup<\/span><\/li>\n<li id=\"mntl-breadcrumbs__item_2-0\" class=\"comp mntl-breadcrumbs__item mntl-block\"><span class=\"link__wrapper\">Face<\/span><\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/article>\n<p> Source URL: https:\/\/www.byrdie.com\/hourglass-cosmetics-holiday-palettes-launch-8706028<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you click on links we provide, we may receive compensation. Hourglass Just Dropped Its Highly-Anticipated Holiday Palettes, and They&#8217;re Bound to Go Viral Act fast, as they&#8217;re also bound to sell out. By Sophie Vilensky Sophie Vilensky Sophie is a beauty news writer for Byrdie. Outside of Byrdie, she&#8217;s contributed to Bravo, Us Weekly, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[83],"class_list":["post-1240483","post","type-post","status-publish","format-standard","hentry","category-politics","tag-byrdie-com"],"_links":{"self":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1240483","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1240483"}],"version-history":[{"count":0,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=\/wp\/v2\/posts\/1240483\/revisions"}],"wp:attachment":[{"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1240483"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1240483"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/analyse.optim.biz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1240483"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}